ABB
Flexley
Mover
Intralogistics
Animation
Studio

Transforming intralogistics with smart autonomous robotics

This video powerfully demonstrates how intelligent AMRs elevate operational efficiency. It highlights seamless material flow, boosting productivity and minimizing human error. Businesses achieve significant gains in speed and reliability.

The sleek design of these autonomous movers captivates viewers. Every motion is precisely animated, showcasing intuitive navigation and flawless integration. This visual excellence underscores a superior user experience and advanced engineering.

Showcasing precision through detailed 3D

This sophisticated 3D animation technique vividly illustrates the robot's intricate mechanics and precise movements. It effectively conveys complex functionalities with remarkable clarity, enhancing viewer understanding and engagement.

Our team skillfully crafted intuitive visuals, meticulously exploring diverse design approaches for optimal outcomes. The animation's stunning detail and realistic rendering exemplify our commitment to visual excellence.

Client Brief

ABB Flexley Mover approached Advids to address complex logistics challenges within automated warehouses. By focusing on a 360 product showcase video, the team aimed to demonstrate precise navigation and load handling capabilities. This strategic asset focuses on driving adoption among global supply chain managers seeking reliable autonomous mobile robotics.

Video Creation Approach

Calibrating the initial technical requirements, our team synchronized the ABB Flexley Mover design files with the primary goals of the 360 product showcase video project. Advids established a strategic foundation by auditing existing CAD models to ensure mechanical accuracy throughout the production pipeline. This phase coordinated the engineering data with realistic motion profiles to maintain brand integrity.

Behind the smooth rotation, our artists engineered high fidelity textures for the omnidirectional drive modules while placing the unit within a busy distribution center environment. We choreographed specialized equipment walkthroughs to illustrate how the chassis interacts with standard industrial racking systems. Integrating comprehensive industrial hardware tours allows viewers to observe the unit managing diverse payloads across varying floor surfaces without interruption.

Carefully, we synchronized the rhythmic pulses of the background track with rapid focal shifts to manage viewer attention. Navigating detailed machinery demonstrations reduces cognitive strain by isolating key mechanical actions against a clean backdrop. Precise visual cues route the viewer toward specific safety sensors and battery indicators. Establishing these technical perspectives confirms the reliability of the system for modern logistics operations.

What are the steps in making a 360 product showcase video?

1. Research & Analysis
2. Script Writing
3. Character & Style Sheet
4. Storyboard Development
5. Voice Over Recording
6. Animating Stage
7. Sound Effects & Music
8. Translation & Foreign Voice (If needed)
9. Delivery & Formats

Video Production Techniques