Cigna
Digital
Health
Animation
Video
Production
Engaging audiences with
custom animation
Simplifying complex SaaS solutions visually
Simplifying complex SaaS solutions visually opens unparalleled avenues for user understanding and adoption. This innovative approach effectively breaks down intricate platform functionalities into easily digestible visual narratives, ensuring every benefit is clearly communicated and immediately grasped. Users gain complete confidence accessing enhanced digital health services.
The video beautifully showcases Cigna's user experience through a clean aesthetic and intuitive design. Captivating visuals guide viewers through the platform's seamless interface, highlighting its sophisticated yet accessible features. Every design choice contributes to a positive and engaging introductory journey.
Vibrant 2D visual storytelling
Vibrant 2D visual storytelling proves exceptionally powerful for explaining intricate SaaS offerings. This dynamic technique transforms abstract concepts into relatable scenarios, making Cigna's digital health solutions accessible and memorable for a diverse audience. It enhances engagement and accelerates user comprehension beautifully.
Our team's expertise is evident in every meticulously crafted frame of 2D animation. We explored diverse design approaches to achieve optimal visual outcomes, ensuring Cigna's brand message resonated with clarity and taste. The precision and detail brought to life through this method reflect our commitment to visual excellence.
What are the steps in making a SaaS Intro Video?
- Research & Analysis
- Script Writing
- Character & Style Sheet
- Storyboard Development
- Voice Over Recording
- Animating Stage
- Sound Effects & Music
- Translation & Foreign Voice (If needed)
- Delivery & Formats
Scope of Work
visual concept art, background illustration, character design, fluid animation, motion graphics, custom visual effects, sound design, final editing, color grading, compositing, delivery
Production Timeline
3 to 4 weeks
Budget
$ 1200 to $ 2000
Industry Vertical
Digital Health Solutions
2. Healthcare Software as Service
3. Employee Wellness Platforms
4. Insurance Technology Innovation
5. Patient Engagement Systems
Video Objective
Clearly introduce and promote Cigna's innovative SaaS platform to engage users effectively.
“Very happy with the 3 min animation video that was produced by advids. We were looking to create an informational video for our customers and they brought our vision to life.”
Danielle Noah
Digital Marketing Manager at AJ Madison
Independent B2B Video Production Assessment
4.33/5 (762 Verified Client Audits)
Video Production Techniques
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