EHSInsight · Safety and sustainability software · 2D motion graphics video

Product Explanation Video for EHSInsight: From a Search to Track, Manage, Report

EHSInsight needed safety buyers to see what its EHS platform does and why it pays off, in just over a minute. This product explanation video starts from the search "What is the best EHS platform?", sums the software up in 3 words, "TRACK", "MANAGE" and "REPORT", then turns them into time, paper and money saved on the plant floor.

Last updated Oct. 20, 2026

EHSInsight · EHS platform

Client: EHSInsight
Product: EHSInsight platform for safety, risk and compliance: audits, incidents, training and reporting
Made for: Safety, operations and compliance leaders at industrial companies
Format: 2D motion graphics and live-action video
Style: Green to blue gradients, animated charts and callouts, the platform on laptop, tablet and phone, cut with shots of workers on site
Length: 1:13
Production timeline: 3 to 4 weeks
Budget: $1,200 to $2,000

The problem: safety software is bought on cost but used on the floor

EHSInsight describes its platform as automating safety, risk and compliance processes, cutting the cost, resources and effort of managing audits, incidents and training. That is the case a buyer has to take to the people who sign off on budget.

The people who use it wear hard hats and carry tablets on a plant floor. So the video had to explain 2 things at once: what the software does, in a few plain words, and what it is worth, in time, paper and money, to a company whose work happens away from a desk.

How the video explains the platform, scene by scene

On-screen text carries every claim, so the video works with the sound off. Select a time to play that scene above.

Time	On screen	What it does
	The EHSInsight logo with "The Leader in Proactive Safety and Sustainability.", then a 4-way split of workers in hard hats, a figure at an industrial site and charts on a laptop and tablet.	Places the brand among the people and sites it serves.
	A search bar types "What is the best EHS platform?", then animated charts: "BOOST PERFORMANCE", "CUT COST" and "SAFETY CULTURE", then a tree grows on a dark background.	Frames the buyer's search and the 3 results they want.
	The logo again, then the platform on a laptop, a tablet and a phone, a safety worker with a tablet on a plant floor, and the laptop on its own.	Shows the product on each device, from office to floor.
	Callouts "TRACK", "MANAGE" and "REPORT" point to the laptop screen, then a hand signs OK beside "TRANSFORM DATA INTO INSIGHTS".	Sums up what the software does in 3 words.
	A stopwatch for "SAVE TIME" and a trash can for "NO MORE PAPER", a worker with a tablet under a steel frame, 3 workers labeled "CHRIS" "SON", "SARAH" "MOTHER" and "MOHAMAD" "BROTHER", a worker holding a tablet under a green leaf, then "YOU SAVE MONEY" beside dollar bills.	Turns the features into time, paper and money saved, and puts family names on the people kept safe.
	A light bulb with "WE LEAD THE PATH TO..." and "...PROACTIVE SAFETY AND SUSTAINABILITY.", then 3 portraits that spell out "AS SAFETY GROWS WE GROW WITH YOU".	Restates the brand promise on people, not screens.
	The logo returns with "Visit: EHSInsight.com for your free trial, today."	Ends on the free trial.

Storyboard: the frames that carry the EHSInsight product explanation video

Key frames from the finished video, in order. Select a time to play that moment above.

The video opens on the question the buyer types.
The 3 outcomes are charted before the product appears.
The platform shows up on every device at once.
The software is summed up in 3 words.
The 3 words become one idea.
Features turn into savings a budget owner counts.
The workers are named as family, not as headcount.
The money claim is stated in 3 words.
The promise is spelled out across 3 people.
The close asks for one action: the free trial.

4 decisions behind the EHSInsight product explanation video

Decision 1

Start from the buyer's search

At 0:07 a search bar types "What is the best EHS platform?" before any feature is shown.

Copy it: Open on the exact question your buyer types into a search engine, so the rest of the video reads as the answer.

Decision 2

Chart the 3 outcomes before the product

From 0:11 to 0:14 bars rise under "BOOST PERFORMANCE", "CUT COST" fills in and the "SAFETY CULTURE" line climbs. The platform screens only arrive at 0:20.

Copy it: Show the results first, so the product appears as the way to get them.

Decision 3

Sum up the software in 3 words

At 0:26, 3 callouts, "TRACK", "MANAGE" and "REPORT", point at the laptop screen, then "TRANSFORM DATA INTO INSIGHTS" closes the idea.

Copy it: Name what your product does in 3 single words and point each one at the screen.

Decision 4

Cut back to the plant floor

Workers with tablets appear at 0:22, 0:41 and 0:46, and the video ends on 3 portraits spelling "AS SAFETY GROWS WE GROW WITH YOU".

Copy it: When users work away from desks, cut between the UI and the place it gets used.

From EHSInsight's platform screens to a 73-second explanation

Search-first script. The script was ordered as an answer: the buyer's search, the 3 outcomes, the platform, its 3 jobs, then the savings.
Graphic design. The search bar, charts, callout lines, stopwatch, trash can and tree were designed in EHSInsight green and blue.
2D animation. The logo build, the growing tree, the rising charts and the hand signing OK were animated.
Platform on devices. EHSInsight screens were placed into laptop, tablet and phone mockups and tied to "TRACK", "MANAGE" and "REPORT" callouts.
Compositing and effects. Name callouts, the green leaf and text were layered over the shots of workers on site.
Sound, music, edit and grade. Sound design and music were set to the cut, then the video was edited to 1:13 and color graded.

Scope of work:

Graphic design
2D animation
Motion graphics
Visual effects
Compositing
Sound design
Music
Final editing
Color grading

Production took 3 to 4 weeks on a budget of $1,200 to $2,000. See the motion graphics video production service for how a project like this is scoped.

Questions about the EHSInsight product explanation video

Why does the EHSInsight video open on a search bar?

At 0:07 the search "What is the best EHS platform?" puts the buyer's own question on screen. The charts and the platform that follow read as the answer to it.

How does the video explain what the EHSInsight platform does?

At 0:26, 3 callouts, "TRACK", "MANAGE" and "REPORT", point to the platform on a laptop, followed by "TRANSFORM DATA INTO INSIGHTS" at 0:33.

What savings does the EHSInsight video claim?

From 0:37 a stopwatch stands for "SAVE TIME", a trash can for "NO MORE PAPER", and at 0:50 "YOU SAVE MONEY" appears beside dollar bills.

Why are workers on site shown between the screens?

The software is used away from desks, so the video cuts to workers with tablets at 0:22, 0:41 and 0:46. At 0:44 3 workers are labeled "CHRIS" "SON", "SARAH" "MOTHER" and "MOHAMAD" "BROTHER", and the video ends on 3 portraits spelling "AS SAFETY GROWS WE GROW WITH YOU".

What does the EHSInsight video ask the viewer to do?

It ends at 1:10 on the logo and "Visit: EHSInsight.com for your free trial, today."

How long did the EHSInsight video take, and what did it cost?

Production took 3 to 4 weeks on a budget of $1,200 to $2,000, covering graphic design, 2D animation, motion graphics, compositing, sound, music and the final edit.