What is the ideal 3D explainer video length?

Ideal 3D explainer video length is typically around 60 seconds, but can extend to 3-5 minutes for complex features.

How to show a complex process in 3D?

Complex processes can be shown using detailed animation, exploded views, and cutaways to clarify intricate mechanisms.

How to make abstract ideas visual in 3D?

Abstract ideas can be visualized through dynamic motion graphics and interactive 3D elements, making concepts tangible.

What are the key 3D animation elements?

Key animation elements include dynamic titles, lower thirds, on-screen graphics, and character animation, all tailored for impact.

How to choose the right 3D visual style?

The right visual style is achieved through careful selection of color palettes, animation techniques, and typography, aligning with brand.

How to ensure a clear visual message?

A clear visual message is ensured through precise camera work, smooth transitions, and strategic pacing, balancing information with engagement.

What is the 3D explainer pre-production process?

Pre-production includes client briefings, script development, storyboarding, technical planning, and asset gathering.

How to use 3D motion to highlight features?

Precise camera movements and transitions highlight key features, creating smooth visuals that guide the viewer's eye.

How to create a dynamic 3D narrative?

Dynamic narratives are created by pacing content, using visual effects, and integrating graphics to keep viewers engaged.

How to integrate brand elements visually?

Brand elements are integrated using custom color palettes, typography, and logo placement, ensuring a consistent brand identity.

What are the options for 3D character design?

Character design options range from minimalist to stylized, tailoring each character to the video's specific tone and message.

How to use 3D camera angles effectively?

Pre-established views and camera angles create dynamic compositions, highlighting specific points of interest and enhancing storytelling.

How to create a memorable 3D experience?

Memorable experiences are created using immersive visuals, engaging animations, and carefully chosen sound design to maximize impact.

How to present complex technical information visually?

Complex technical information is presented using precise animation, exploded views, cutaways, and clear labels, ensuring clarity.

How to ensure 3D animation is technically sound?

Technical excellence is ensured by optimizing models, using advanced lighting and rendering, and conducting thorough quality checks.

3D Explainer Video Design Services

What content team from Advids is assigned and their expertise?

At Advids, we dedicate a team of 3D explainer video production specialists to elevate your brand messaging. We transform complex ideas into captivating visuals, crafting immersive narratives that resonate with your target audience. Our 3D animation creators blend artistic vision with your marketing objectives, delivering high-impact video content that drives results. Each Advids team member combines a deep understanding of your brand with cutting-edge 3D animation techniques and software, producing stunning, photorealistic visuals and engaging 3D models.

Your dedicated project team includes:

Creative Director: The Creative Director leads research, scripting, and visualization, ensuring your 3D explainer video delivers a powerful message. They oversee every stage of the project, from concept to completion.
3D Modeler: Our skilled 3D Modeler brings your concepts to life, building detailed and realistic 3D assets that form the foundation of your explainer video. Their expertise ensures visually stunning results, specializing in character modeling, environment design, and product visualization.
3D Animator: The 3D Animator adds dynamic movement and personality to your 3D models, crafting seamless animations that captivate viewers. Their mastery of rigging, animation principles, and visual storytelling creates a compelling and engaging viewing experience.
Texture Artist: The Texture Artist enhances the visual appeal of your 3D models with intricate textures and materials, adding depth and realism. Their expertise in surface detail, lighting, and shading creates a rich and immersive visual world.
Motion Graphics Designer: The Motion Graphics Designer adds titles, transitions, and visual effects that enhance the clarity and impact of your video. Their skills in typography, composition, and visual communication ensure a polished and professional final product.
Sound Designer: The Sound Designer creates an immersive soundscape, adding music, sound effects, and voiceovers that complement the visuals and enhance the emotional impact of your 3D explainer video. Their expertise in audio mixing and mastering ensures a high-quality audio experience.
Video Editor/Compositor: The Video Editor/Compositor assembles all the elements, ensuring seamless transitions, color correction, and final polish. Their post-production expertise guarantees a high-quality, broadcast-ready video.

3D Explainer Video Examples

1. eTactica

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eTactica provides a shore connection solution for harbors. The video is designed to demonstrate how their product gives users a better view of the harborâ€™s electricity consumption in real-time.

Video Design - The video is a 3D Explainer video. This video style uses colorful, playful graphics and simplistic animation that draws the viewers attention to the harbor and the dock, while showcasing the user interface of the product. The graphics use a low polygon style that brings an approachable and playful feel to the video.

The playful visual design and graphics make the video engaging and help communicate the benefits of the product to the viewer, as it showcases how easy the software is to use and how it can improve the efficiency of the harbor.

2. Kurtz Ersa

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Kurtz Ersa is a company that specializes in industrializing 3D printing. The video is designed to introduce the company's latest innovation, the Flying Ray, a multi-axis system for lasers used for metal 3D printing.

Video Design - This 3D explainer video utilizes high-quality graphics and animations to depict the functioning of the Flying Ray. The visual design effectively illustrates the concept of multiple laser beams working in parallel to create complex metal structures. The video uses a blue and white color scheme, reminiscent of technology and innovation. The camera pans and zooms on various components of the machine, providing a close-up view of the laser beams and the printing process.

The video's visual style helps communicate its objective by visually highlighting the advanced capabilities and precision of the Flying Ray. The clean and concise animations effectively explain the complex technology, making it easily understandable for the target audience. The video's professional tone and futuristic imagery emphasize the transformative power of the technology and its potential to revolutionize the manufacturing industry.

3. Autodesk

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Autodesk is a company that offers solutions for the construction industry. This particular video is designed to promote Autodesk Build, which is a new, single solution for project management.

Video Design - Autodesk Build is promoted with a 3D Explainer Video. The video utilizes simplistic 3D models and an array of clean, white, and grey color palettes for the background. The 3D model of the building gradually appears from a series of lines and shapes. 3D elements, like the construction workers in the video, are portrayed with flat graphics. The design of these elements and the color scheme emphasizes the simplicity of using the Autodesk Build solution.

Autodesk Build's user interface and the ability to share plans and gather information is showcased in a simple and clear manner. The video features several graphics that emphasize the ease and intuitiveness of using the solution. This approach is effective in conveying the message to a wide audience of construction professionals. The visual design of the video is simplistic and professional, with a clean, crisp style that emphasizes the functionality and efficiency of the Autodesk Build solution. The goal of the video is to communicate the simplicity and ease of use of Autodesk Build.

4. Axalta

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Axalta is a global leader in the coatings industry, providing innovative and sustainable coatings solutions. This video is designed to announce the launch of Axalta Mobility Coatings, which will focus on the evolving coatings needs of the e-mobility industry.

Video Design - The video is a 3D explainer video that uses vibrant colors and futuristic imagery to highlight the company's commitment to innovation and sustainability. The video features a dynamic blend of 3D graphics and real-world footage of vehicles, with a futuristic aesthetic, showcasing the potential of e-mobility.

The video's visual style effectively communicates the objective of the video by highlighting the innovative nature of Axalta Mobility Coatings. The use of 3D graphics, real-world footage, and a futuristic aesthetic showcases the company's commitment to innovation and its ability to provide advanced coatings solutions for the growing e-mobility market. The video's overall tone is energetic and optimistic, reflecting the excitement and possibilities surrounding the future of transportation.

5. BT

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BT Managed Services is a security solution, that works with Microsoft Security. This video is designed to inform viewers about how BT Security enhances your protection and improves your security posture.

Video Design - This video is a 3D Explainer Video and a good example of how to use simple and effective animations to convey a clear message. The use of bright colors like purple, blue and white, along with 3D icons that represent devices and servers, provides visual interest and clarity. The video is designed to make the information easy to understand and to highlight the benefits of using BT Managed Services with Microsoft Security.

The visual design of the video drives the viewer towards the goal of understanding the value of BT's solution. The animation and graphics are simple but effective, allowing the video to focus on communicating the benefits of BT Managed Services. The video has a professional tone, and emphasizes the security solutions provided by BT, while highlighting the ease of use that BT offers.

What is 3D Explainer Video?

3D explainer video production focuses on four main things: storytelling, visual appeal, engagement, and clarity. By combining these elements, 3D explainer videos can effectively communicate complex information in a way that is both informative and entertaining.

The best 3D explainer video creations have these visual characteristics: vibrant colors, realistic textures, smooth animation, and engaging characters. These elements work together to create a visually appealing and immersive experience for the viewer.

3D Explainer Videos are among the most popular video production types because they offer a unique combination of visual appeal, engagement, and clarity. They are an effective way to explain complex concepts, promote products or services, and educate viewers on a variety of topics.

3D Explainer Video Production

3D explainer video design is the process of creating the visual elements of a 3D explainer video. This includes developing the characters, objects, and environments that will be featured in the video, as well as the overall look and feel of the animation.

High-quality 3D explainer video design typically involves a multi-week process, including concept development, storyboarding, 3D modeling, texturing, rigging, animation, and rendering. The exact timeline will vary depending on the complexity of the video and the level of detail required.

Production Process

Concept Development: Brainstorming and refining the core message and storyline.
Storyboarding: Creating a visual representation of the video's narrative flow.
3D Modeling: Building detailed and realistic 3D models of characters, objects, and environments.
Texturing and Lighting: Applying colors, textures, and lighting to enhance the visual appeal.
Rigging and Animation: Setting up the 3D models for movement and animating them to bring the story to life.
Voiceover and Sound Effects: Adding professional voiceover narration and sound effects to enhance the storytelling.
Rendering and Compositing: Generating the final high-quality video output by combining all the elements.
Editing and Post-Production: Fine-tuning the video with color correction, sound mixing, and special effects.

Video Use Cases

3D Explainer Video Benefits

Discover how 3D explainer videos transform communication. These videos offer a compelling alternative to traditional methods, providing numerous advantages across diverse applications. They offer a powerful way to boost engagement and understanding. Interactive video and 3D animation are key to modern marketing.

3D product demos provide unparalleled clarity, showcasing intricate product features and functionality with stunning visuals. Imagine showcasing a new phone's internal components in detail. This product visualization is key.

Immersive 3D architectural walkthroughs allow clients to explore spaces virtually, fostering better understanding and engagement. A virtual tour of a new building allows potential buyers to experience the space before construction.

Engaging 3D training videos boost knowledge retention and employee onboarding. Interactive tutorials on complex software improve user understanding. Explainer animation is a powerful tool here.

Complex workflows become easily understandable with 3D process videos. Visualizing a manufacturing process step-by-step improves efficiency.

3D product explainer videos clearly communicate value propositions, driving sales. A concise video explaining the benefits of a new software application increases conversions.

3D brand story videos connect with audiences emotionally, building brand loyalty. A captivating animated story enhances brand recall and recognition.

Interactive 3D SaaS product demos highlight software features, increasing user engagement. An interactive demo of a new cloud-based platform improves user adoption.

Captivating website explainer animations boost engagement and clarify brand messaging. A short animation explaining a company's mission increases website traffic. This interactive video is a great way to improve your website.

These 3D animation services offer improved communication, increased engagement, and enhanced understanding, ultimately benefiting your business.

Increase Video Engagement

Comprehensive Storytelling

Comprehensive storytelling is an essential element in creating engaging 3D explainer videos. The narrative should be clear, concise, and compelling, capturing the viewer's attention from the start. The story should be well-structured, with a clear beginning, middle, and end, guiding the viewer through the information presented.

Interactive Visuals

Interactive visuals are key to making 3D explainer videos engaging. By incorporating elements that encourage viewer interaction, you can create a more immersive and engaging experience. This could include using animations, transitions, and interactive elements that allow viewers to explore the content at their own pace.

Engaging Call to Action

An engaging call to action is crucial for driving viewers to take the next step. This could be a simple request to visit your website, download a brochure, or contact your sales team. The call to action should be clear, concise, and visually appealing, encouraging viewers to take action.

Video Script

Compelling Narrative

A compelling narrative is the foundation of a successful 3D explainer video script. The story should be engaging, informative, and relevant to your target audience. It should clearly communicate the value proposition of your product or service, highlighting its benefits and features in a way that resonates with viewers.

Visual Storytelling

Visual storytelling is an essential aspect of 3D explainer video scripting. The script should be written with visuals in mind, incorporating descriptions of animations, transitions, and other visual elements that will enhance the storytelling experience.

Clear Call to Action

A clear call to action is crucial for guiding viewers to take the next step. The script should include a compelling call to action that encourages viewers to visit your website, download a brochure, or contact your sales team.

Pre Production Guide

Comprehensive Planning

Comprehensive planning is essential for a successful 3D explainer video project. This involves defining the video's objectives, target audience, and key messages. It also includes outlining the video's structure, timeline, and budget.

Creative Concept Development

Creative concept development is the process of brainstorming and refining the video's overall theme, style, and tone. This involves exploring different visual approaches, animation styles, and storytelling techniques to create a unique and engaging video.

Scriptwriting and Storyboarding

Scriptwriting and storyboarding are crucial steps in pre-production. The script outlines the video's narrative, dialogue, and voiceover, while the storyboard visually represents the video's key scenes and transitions.

Pre-Production Checklist

Define Video Objectives: Clearly state the purpose of the video and what you want viewers to do after watching it.
Target Audience Research: Understand your target audience's needs, interests, and preferences.
Story Development: Craft a compelling narrative that resonates with your audience.
Visual Style Selection: Choose an animation style that aligns with your brand and message.
Voiceover Talent Selection: Find a voiceover artist whose voice and style match your video's tone.
Music and Sound Effects: Select music and sound effects that enhance the video's mood and storytelling.

3D Explainer Video Creation

Increase Engagement

Testimonials

Rohan Mathur

Associate Project Lead, Solverminds

Russell Cook

Partner, Matte Black Brand Agency

Elie Tokpo

Senior Marketing Associate, KYA Energy

Tal Bakish

Entrepreneur, Elssway

About Advids

Service Catalogue

3D Explainer Video Creation - What We Offer

How Advids pricing work for 3D Explainer Videos?

What content team from Advids is assigned and their expertise?

What experience Advids has in 3D Explainer Video production?

FAQ

3D Explainer Video Examples

1. eTactica

2. Kurtz Ersa

3. Autodesk

4. Axalta

5. BT

What is 3D Explainer Video?

3D Explainer Video Production

Production Process

Video Use Cases

3D Explainer Video Benefits

Increase Video Engagement

Comprehensive Storytelling

Interactive Visuals

Engaging Call to Action

Video Script

Compelling Narrative

Visual Storytelling

Clear Call to Action

Pre Production Guide

Comprehensive Planning

Creative Concept Development

Scriptwriting and Storyboarding

Pre-Production Checklist