Animated Saas Explainer Video Creation

SaaS Videos To Drive Conversion & Retention

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Great team of creatives
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises
Animated Saas Explainer Video Creation

Boost Brand Awareness



Furthermore, animated SaaS explainer videos enhance brand awareness by showcasing your unique value proposition in a visually appealing and memorable way.

Engaging explainer videos simplify complex SaaS concepts, making them easy for your audience to grasp and remember.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Michael Morgan
SVP Global Sales and Marketing, Telrock

We had a tremendous experience in working with the Advids team. They've proven that a 'remote' engagement can be highly successful, and delivered with quality on time! We will continue to work with our Advids partners.

Karin Netzer
CMO, Magic Software

We at Magic software found Advids a great partner, who helped us meet successfully an aggressive deadline we had for our video production.
The team we worked with was super responsive, professional and creative. We will definitely use their services again for our next project.

Mike Brandt
Founder, HMB

It was a phenomenal experience working with the team at ADVIDS. Everyone was very responsive and attentive to our needs. We appreciate working on this project together and there will be many more. I am very happy and pleased with the end-product. Thank you, ADVIDS team!

Megan Pogwist
General Manager, Packaging HERO

We had an amazing experience with ADVIDS. We are new to the entire video process and they walked us through the entire process and were patient with our questions and requests. They kept to the timeline well and we have signed up for more videos already.


About Advids


Advids is a team of kind, thoughtful creatives specializing in Animated SaaS Explainer Video production since 2012. We are SaaS marketing strategists, scriptwriters, storyboard artists, 2D/3D animators, character designers, voiceover artists, and sound engineers. We've been called SaaS video specialists, explainer video gurus, top SaaS animators, product demo experts, software video marketing masters, and more. But above all else, we're your Animated SaaS Explainer Video production partners.

Let's get curious, dive in, and discover how Advids can transform your SaaS product into an engaging story, boosting conversions and driving user engagement with videos tailored for your target audience. Our combined years of experience in SaaS and animation allow us to craft compelling narratives that simplify complex software concepts, making your product instantly understandable and appealing.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • Over 75% of Fortune 500 executives are viewing online video.
  • 68% of marketers say social media marketing has helped them generate more leads.
  • 50% of marketers consider lead generation a top priority in their marketing campaigns, says a report by HubSpot.
  • 40% of businesses point to YouTube as a key channel for video distribution.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk


Animated SaaS Explainer Video Creation - What We Offer


Animated explainer videos are a powerful tool for SaaS companies to communicate their value proposition and engage their target audience. At Advids, we specialize in creating high-quality animated explainer videos that help businesses achieve their marketing and communication goals.

Here are some types of animated explainer videos that we offer:

  • Product Demo Videos: Showcase the features and benefits of your SaaS product in an engaging and easy-to-understand way.
  • App Explainer Videos: Explain how your mobile app works and why people should download it.
  • Software Explainer Videos: Simplify complex software concepts and make them accessible to a wider audience.
  • Animated Tutorial Videos: Provide step-by-step instructions on how to use your SaaS platform.
  • Marketing Videos: Create engaging marketing videos that drive traffic, generate leads, and boost conversions.
  • Startup Explainer Videos: Craft compelling explainer videos that help startups secure funding and attract customers.
  • Whiteboard Animation Videos: Explain complex ideas in a simple and visually appealing way using whiteboard animation.
  • 2D Animation Videos: Bring your SaaS story to life with engaging and memorable 2D animation.


How Advids pricing work for Animated Saas Explainer Videos?


At Advids, we champion transparent, value-driven animated SaaS explainer video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises. We prioritize creative collaboration and exceptional results, delivering a premium SaaS explainer video creation experience that consistently exceeds expectations.

Our all-inclusive pricing features:

Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the agreed scope, giving you budget control from the start.
Client Focus: Dedicated to realizing your vision, not adding costs. Minor edits and feedback are handled swiftly. Our project experience and creative talent remain consistent across all budgets.
Simplified Project Management: Dedicated project leads ensure seamless SaaS explainer video production and feedback integration. Fixed costs expedite approvals, streamlining delivery.
Transparency: Every detail, from script to licensing, is included. No surprises, just consistent delivery and ongoing support. Multiple revisions are included in all packages.


Let us take an example of a 60-second animated SaaS explainer video for a cutting-edge AI-powered cybersecurity platform targeting enterprise clients. The goal is to showcase the platform's advanced threat detection capabilities and user-friendly interface.
Clean Interface Focus (USD 1000-1500): Crisp 2D animation showcases the platform's UI/UX, highlighting key features with smooth transitions and kinetic typography. Ideal for demonstrating user workflows and ease of use.
Conceptual Threat Visualization (USD 1500-2000): Abstract visual metaphors represent cyber threats, adding depth and engagement. Motion graphics illustrate threat detection and neutralization, enhancing viewer understanding.
Dynamic Data Storytelling (USD 2000-3000): Data visualization techniques bring cybersecurity metrics to life. Animated charts and graphs showcase the platform's effectiveness, creating a compelling data-driven narrative.
Character-Driven Interaction (USD 3000-4500): Animated characters interact with the platform, demonstrating real-world scenarios and user benefits. Detailed animation and engaging visuals enhance viewer connection.
Hybrid Platform Integration (USD 4500-6000): Seamlessly blend screen recordings of the platform with stylized 2D animation and motion graphics. This comprehensive approach showcases functionality while maintaining a cohesive brand aesthetic.


What content team from Advids is assigned and their expertise?


At Advids, we dedicate a team of SaaS video specialists to elevate your software product with animated explainer videos. We transform complex features into compelling narratives, focusing on visual storytelling that resonates with your target audience. We champion clarity and engagement, ensuring your SaaS offering shines through dynamic visuals and concise messaging to maximize impact and drive conversions.

Your dedicated project team includes:

Creative Director: Meets with you to understand your vision, leads script development, and oversees the entire video production process, ensuring a cohesive and impactful final product.
Storyboard Artist: Visualizes the script, sketching keyframes and transitions to create a dynamic blueprint for the animated explainer video, optimizing flow and visual storytelling.
2D Animator: Brings the storyboard to life, crafting engaging character animations, smooth transitions, and visually appealing elements that effectively explain your software.
Motion Graphics Designer: Creates eye-catching lower thirds, animated icons, and other visual elements that enhance the video's clarity and aesthetic appeal, reinforcing key messages.
Sound Designer: Crafts a captivating soundscape with music, sound effects, and professional voiceover, enhancing the emotional impact and overall viewing experience.
Video Editor: Assembles all elements, ensuring seamless transitions, perfect timing, and a polished final video that's ready to captivate your audience and drive conversions.


What experience Advids has in Animated Saas Explainer Video production?


Advids' creative team understands the nuances of animated SaaS explainer video production, crafting engaging narratives and visuals that resonate with tech-savvy audiences. Our design capabilities encompass a range of animation styles, from isometric illustrations and character animation to motion graphics and kinetic typography, ideal for SaaS product demos and explainer videos. Leveraging our SaaS industry knowledge and video production research, we deliver impactful animated explainers that drive conversions and user engagement. We excel in the conceptualization, design, and animation process, ensuring each video clearly communicates your software's value proposition and key features. Our animation specialists and SaaS-focused designers meticulously study your product and target audience to ensure alignment with your marketing goals and brand identity.

Our video production expertise and industry experience:

Industries: We've served a variety of SaaS-centric industries, including software as a service, cloud computing, fintech, e-learning, marketing automation, cybersecurity, and project management platforms, transforming complex technical concepts into easily digestible animated explainers. Our industry specialists understand the unique challenges and opportunities within each sector, creating videos that speak directly to your target audience's needs and pain points. This expertise allows Advids to create SaaS explainer videos that are not only visually appealing but also strategically effective in driving product adoption and brand awareness.

Years: With 12 years of experience simplifying complex information through video content, we’ve honed our expertise in crafting various explainer video formats, including product demos, tutorials, onboarding videos, and social media snippets, all designed to achieve specific business outcomes. We've created compelling video content for software launches, feature updates, and customer success stories, delivering engaging narratives that resonate with viewers and drive measurable results.

How we produce unique videos: We believe in a research-driven approach, delving deep into your target audience's behavior, content preferences, and engagement patterns. We analyze the competitive landscape, identify key content hooks, and leverage best practices in video content design to create SaaS animated explainers that capture attention and drive conversions. We meticulously plan each video, storyboarding every scene to ensure a clear and concise message. We use animation to bring your SaaS product to life, showcasing its functionality and benefits in a compelling and memorable way. Our approach focuses on crafting strategic narratives that effectively communicate your value proposition, drive user engagement, and ultimately contribute to your business growth.


FAQ

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How does Advids manage projects and client communication?

We champion clear communication and collaboration. Dedicated project managers and interactive platforms like Slack and Zoom keep you in the loop every step of the way. Experience seamless project management!

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How experienced is the Advids team in SaaS video production?

With 9 years and 170+ projects under our belt, including numerous SaaS successes, we're seasoned storytellers for the software world. Explore our portfolio!

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What animation styles can Advids produce for my SaaS video?

From sleek 2D to immersive 3D, dynamic motion graphics to engaging whiteboard animation, we offer a diverse palette of styles to bring your SaaS story to life. Discover your perfect style!

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What is the typical turnaround time for a SaaS explainer video?

We typically deliver your polished SaaS explainer video in 3-8 weeks, depending on the scope and complexity. Let's chat about your timeline!

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Can you share client references for similar SaaS explainer videos?

Absolutely! We're happy to share relevant SaaS explainer video examples. See our work in action!

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What information do you need from me for the initial video brief?

To kickstart your SaaS video journey, tell us about your product, target audience, key message, desired style, and any existing assets. Ready to get started?

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What video language and localization options does Advids offer?

Reach a global audience with our multilingual video production services. We offer translation, voiceover, and localization in 78 languages. Go global with Advids!

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What support do you offer after video delivery for future edits?

We're your long-term video partners. We offer ongoing support for future edits and updates, keeping your content fresh and dynamic. Partner with us for lasting success!

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How does Advids manage the SaaS explainer video production process?

We orchestrate SaaS explainer video production through a collaborative, milestone-driven approach, ensuring your vision takes center stage at every step. Connect with us to discuss your project!

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How do you approach scripting for SaaS explainer videos?

We craft SaaS explainer video scripts that resonate with your target audience, highlighting key benefits and driving conversions. Let's tell your story!

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How do you incorporate my brand guidelines into the video?

Your brand is your identity. We meticulously weave your guidelines into every frame, ensuring a cohesive and impactful video. Showcase your brand with Advids!

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Who will be my main point of contact throughout the project?

Your dedicated Customer Success Manager and Creative Director will be your trusted guides throughout the project. Meet your dream team!

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What quality management processes does Advids follow?

Quality is our obsession. We implement rigorous checks and client reviews at every milestone, ensuring a flawless final product. Experience the Advids difference!

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Does Advids handle end-to-end SaaS video production?

Consider us your one-stop shop for SaaS video production. We handle everything from concept to delivery, ensuring a hassle-free experience. Focus on your product, we'll handle the video!

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How many revisions are included in the quoted price?

Minor revisions are on the house! For larger changes, we'll provide a transparent, updated quote. Let's discuss your vision!


Animated Saas Explainer Video Examples

1. Shiftgig

Shiftgig connects businesses with hourly workers through a mobile platform. The video is designed to highlight the simplicity and ease of use of Shiftgig.

Video Design - The video uses a minimalist, clean design style, emphasizing the use of simple animated icons, such as an office building and people. This Animated Saas Explainer Video effectively communicates the ease of use of the Shiftgig platform. The animated icons, clear lines, and clean graphic style enhance the user experience.

The visual style of the video effectively communicates the objective of the video by depicting the smooth and effortless process of connecting businesses and workers. The video emphasizes the speed and ease of use of Shiftgig through the use of animated icons and transitions. The tone of the video is confident, informative, and persuasive, promoting the user-friendly nature of the platform.

2. Avast

Avast Business Patch Management is a software solution designed to automate the patching process. The video is designed to illustrate how Avast Business Patch Management helps protect your systems from threats.

Video Design - The video is a simple, well-crafted Animated Saas Explainer Video. The dark background provides a great contrast to the bright colors of the video elements. The isometric design style makes the video engaging and easy to follow. The graphics are simple but effective, clearly depicting the benefits of the Avast Business Patch Management solution.

Avast's video is a great example of how simple, but effective design can communicate a complex topic. The visuals clearly illustrate the issues of unpatched systems and how Avast Business Patch Management can help. The overall tone of the video is reassuring and confident, suggesting a seamless solution to complex issues. The video successfully communicates the need for an effective patch management solution and how Avast Business Patch Management can be the answer.

3. Radix

Radix is a protocol designed to create a more efficient financial system by offering a decentralized alternative to traditional finance. The video is designed to explain the benefits and features of Radix, and how it functions differently from traditional financial systems.

Video Design - The video employs a clean and sophisticated visual design, typical of an Animated Saas Explainer Video. The use of minimalist shapes, such as circles and triangles, on a dark blue background creates a visually appealing and modern aesthetic. The graphics are crisp and high-quality, enhancing the professional look and feel of the video. The motion is smooth and engaging, further contributing to the overall visual impact.

The video skillfully uses graphics to visually communicate the central concept of decentralized finance. The visuals show the flow of capital through traditional systems, where the movement is restricted and cumbersome. In contrast, the video shows the smooth and rapid transfer of assets in a Radix-powered environment. This juxtaposition highlights the key advantage of Radix, illustrating its ability to overcome the inherent friction present in conventional financial systems. The tone of the video is professional and informative, aiming to educate the viewer on the possibilities of decentralized finance and the role Radix plays within this exciting new landscape.

4. NICE

NICE Enlighten AI for Vulnerable Customers is a solution designed to ensure fair treatment and compliance. This video is designed to highlight the importance of identifying vulnerable customers and how NICE's AI solution can help.

Video Design - The video uses an Animated SaaS Explainer Video style with 3D elements. It has a clean, modern design with a bright color palette, emphasizing the importance of providing effective solutions. The video incorporates simple illustrations and animations that are easy to understand, appealing to a broad audience.

The use of animations helps to convey complex concepts in an engaging and easy-to-understand way. The video's tone is positive and reassuring, highlighting the benefits of using NICE's solution for identifying and supporting vulnerable customers. This approach creates trust and encourages businesses to take proactive steps toward compliance and customer care.

5. Synack

Synack's Crowdsourced Security Testing Platform is used to find and fix vulnerabilities. This video is designed to explain how the platform helps companies find vulnerabilities, and how it uses both human and artificial intelligence to do so.

Video Design - The video is an Animated Saas Explainer Video that uses vibrant colors and simple character design. The user interface and graphics are high quality, and they clearly show the key features of the platform. There is a visual flow of information and elements of the user interface are consistently used throughout the video.

The visual style of the video, and the consistent use of graphic elements help the viewer understand the platform's functionality. This video style has a friendly, approachable tone, that aims to engage users and communicate the value of Synack's solution. The video's narrative highlights the platform's key features and benefits, and it does so in a simple and engaging manner.

What is an Animated SaaS Explainer Video?

An Animated saas explainer Video is a short, engaging video that uses animation to explain a software as a service (SaaS) product or service. It simplifies complex concepts, highlights key features and benefits, and helps potential customers understand the value proposition of the SaaS offering.

These videos are commonly used on landing pages, websites, social media, and in sales presentations to educate prospects, generate leads, and drive conversions. They can also be used for onboarding new users, providing customer support, and training employees.


What is Animated SaaS Explainer Video Creation?

Animated SaaS explainer video creation is the process of developing a video that visually explains a SaaS product or service using animation techniques. It involves scriptwriting, storyboarding, illustration, animation, voiceover recording, sound design, and editing to produce a high-quality video that effectively communicates the value proposition of the SaaS offering.

Creating a high-quality Animated saas explainer Video typically takes 3-4 weeks. This includes time for script development, storyboard creation, illustration and animation, voiceover recording, sound design, and editing. The process involves close collaboration with the client to ensure the video meets their specific needs and objectives.


What is the Animated SaaS Explainer Video Production process?

  • Scriptwriting: Craft a compelling narrative that explains your SaaS product clearly and concisely.
  • Storyboarding: Create a visual representation of the video, outlining scenes and key elements.
  • Illustration/Design: Develop visually appealing characters, backgrounds, and assets.
  • Animation: Bring the illustrations to life with movement and transitions.
  • Voiceover Recording: Select a professional voiceover artist to narrate the video.
  • Sound Design & Music: Add music and sound effects to enhance the video's impact.
  • Editing & Post-Production: Refine the video, ensuring seamless transitions and visual appeal.
  • Review & Revisions: Collaborate with the client to incorporate feedback and make necessary adjustments.
  • Delivery & Deployment: Provide the final video in the desired format and assist with platform integration.
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What makes an Animated SaaS Explainer Video unique?

Animated SaaS Explainer video production focuses on four main things: simplifying complex concepts, highlighting key features and benefits, engaging the audience with visuals, and driving conversions.

The best Animated SaaS Explainer Video creations have these visual characteristics: vibrant colors, engaging characters, clear and concise messaging, and a strong call to action.

Animated SaaS explainer videos are among the most popular video production types because they are highly effective at explaining complex topics, engaging viewers, and driving results. They can be used across various platforms and marketing channels to reach a wider audience and achieve business goals.


Animated Saas Explainer Video benefits

Illustrative user interface

Illustrative user interface makes it easy for viewers to understand the features and functionalities of your SaaS product. By incorporating Animated Saas Explainer Video, you can visually represent complex concepts in a simple and engaging way, making it easier for users to grasp the value proposition of your product.

Visualize complex features

Visualizing complex features in a simple and engaging way is a key benefit of Animated Saas Explainer Video. Using Animated Saas Explainer Video, you can break down complex features into easily digestible chunks, making it easier for viewers to understand how your product works and its benefits.

Simplify complex workflows

Simplifying complex workflows is a key benefit of Animated Saas Explainer Video. With Animated Saas Explainer Video, you can visually represent the steps involved in a workflow, making it easier for viewers to understand the process and how it benefits them.

Enhance user onboarding

Enhance user onboarding with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can guide new users through the onboarding process, making it easier for them to learn how to use your product and get started.

Improve product adoption

Improve product adoption with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can showcase the benefits of your product and how it can solve user problems, leading to increased product adoption.

Reduce customer support

Reduce customer support with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can provide clear and concise explanations of your product's features and functionalities, reducing the number of customer support inquiries.

Increase user engagement

Increase user engagement with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can create engaging and informative content that keeps viewers interested and informed about your product.

Boost brand awareness

Boost brand awareness with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can create memorable and engaging content that helps to build brand awareness and recognition.

Showcase product value

Showcase product value with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can highlight the key benefits of your product and how it can solve user problems, showcasing its value proposition.

Explain technical concepts

Explaining technical concepts in a simple and engaging way is a key benefit of Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can break down complex technical concepts into easily digestible chunks, making it easier for viewers to understand how your product works.

Clarify product benefits

Clarify product benefits with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can highlight the key benefits of your product and how it can solve user problems, making it easier for viewers to understand its value.

Drive conversions

Drive conversions with Animated Saas Explainer Video. By using Animated Saas Explainer Video, you can showcase the benefits of your product and how it can solve user problems, leading to increased conversions.


How to make Animated Saas Explainer Video engaging?

Comprehensive storytelling

Comprehensive storytelling is an essential element in creating engaging Animated Saas Explainer Video. The steps to creating an engaging Animated Saas Explainer Video start with a compelling narrative that captures the viewer's attention and keeps them interested throughout the video.

Visually appealing animation

Visually appealing animation is a key factor in creating engaging Animated Saas Explainer Video. Methods for creating visually appealing animation include using bright colors, dynamic movements, and engaging characters to capture the viewer's attention and keep them interested.

Clear and concise messaging

Clear and concise messaging is essential for creating engaging Animated Saas Explainer Video. The design to create Clear and concise messaging involves using simple language, avoiding jargon, and focusing on the key benefits of your product.

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How to create Animated Saas Explainer Video script?

Compelling narrative

Compelling narrative is the foundation of a successful Animated Saas Explainer Video script. The steps to creating a compelling narrative involve identifying the key benefits of your product, understanding your target audience, and crafting a story that resonates with them.

Clear call to action

Clear call to action is essential for a successful Animated Saas Explainer Video script. Methods for creating a clear call to action involve using strong verbs, providing clear instructions, and making it easy for viewers to take the next step.

Engaging voiceover

Engaging voiceover is a key element in creating a successful Animated Saas Explainer Video script. The design to create an engaging voiceover involves choosing a voice that is appropriate for your target audience, using a clear and concise tone, and adding emotional appeal.


Step by step guide for Animated Saas Explainer Video pre production

Define target audience

Defining target audience is the first step in pre-production for Animated Saas Explainer Video. The steps to defining your target audience involve identifying their demographics, interests, and pain points.

Develop a compelling narrative

Developing a compelling narrative is a key step in pre-production for Animated Saas Explainer Video. Methods for developing a compelling narrative involve identifying the key benefits of your product, understanding your target audience, and crafting a story that resonates with them.

Create a storyboard

Creating a storyboard is a key step in pre-production for Animated Saas Explainer Video. The design to create a storyboard involves visually representing the key scenes and transitions in your video, helping to ensure a smooth and engaging flow.

Choose animation style

Choosing animation style is a key step in pre-production for Animated Saas Explainer Video. Methods for choosing an animation style involve considering your target audience, the tone of your video, and the overall message you want to convey.

Select voiceover talent

Selecting voiceover talent is a key step in pre-production for Animated Saas Explainer Video. The design to select voiceover talent involves choosing a voice that is appropriate for your target audience, using a clear and concise tone, and adding emotional appeal.

Source music and sound effects

Sourcing music and sound effects is a key step in pre-production for Animated Saas Explainer Video. Methods for sourcing music and sound effects involve choosing music that complements the tone of your video and sound effects that enhance the visual elements.

- Define target audience

- Develop a narrative

- Create a storyboard

- Choose animation style

- Select voiceover talent

- Source music and sound effects