B2B Advertising Video Company

B2B Videos To Engage & Increase Brand Visibility

5 stars
Great team of creatives
5 stars
Communication is smooth
5 stars
Streamlined process
6000+ Videos created for 3400+ startups and enterprises
B2B Advertising Video Company

Videos Drive Conversions



Compelling video content simplifies complex information, making it easier for decision-makers to understand your product or service.

Engaging B2B video advertising effectively communicates your brand message and resonates with your target audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Danielle Hrin Kuek
Head of Marketing, Wilhelmsen Group

I was really impressed with how process oriented and accommodating they were at every step of the way. They worked really fast as well to meet my right deadlines, and the quality surpassed my expectations. As with all projects there were hiccups along the way, but that is the true test of what makes a great agency. They immediately addressed the issues, was very communicative throughout and resolved them all quickly, smoothly and to a high standard. I have purchased 3 videos from them already and will definitely be back for more!

Emrah Acar
Director of Marketing, Artiwise

Great team and very professional service. They are creating amazing videos. The team is very detail oriented and always finding the best solutions possible for your requests. They make whole process very easy for you. It was lovely working with them.

James Virgo
CEO, Dittofi

Working with the Advids team was great. They did really great work. We went through 5 iterations of the video & they were very responsive to feedback & helped us produce a really great very creative video. The video will form a major part of our marketing campaign.

Joe Lee
Community Health Consultant, AAPCHO

ADVIDS has done an incredible job with creating an animation video product for our national association. From start to finish, the ADVIDS team guided us through the creative process with strong attention to detail and flexibility. We were continuously impressed with the quick turnarounds for edits and highly appreciated their project management style. We look forward to working with ADVIDS again for future projects. If you are an organization looking to build educational products, ADVIDS is the way to go!


About Advids


Advids is a team of passionate creatives specializing in B2B advertising video production since 2012. We are strategists, storyboard artists, animators, cinematographers, sound designers, and post-production experts, dedicated to crafting compelling video content for your business. We've been called a B2B video marketing agency, a corporate video production house, a visual storytelling powerhouse, lead generation video specialists, and more. But above all else, we're your B2B video production partners.

Let's collaborate, strategize, and discover how impactful B2B advertising videos, crafted with our combined expertise, can elevate your brand and drive measurable results. Our deep understanding of the B2B landscape ensures your message resonates with your target audience, maximizing engagement and ROI.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 94% of B2B marketers use LinkedIn for content distribution.
  • According to a 2022 study, 59% of respondents agree that YouTube ads are more relevant than ads on linear TV or other streaming apps.
  • 96% of people have watched an explainer video to learn more about a product or service.
  • Video streaming is estimated to account for 91% of global internet traffic by 2024.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For B2B Advertising
B2B Advertising Experience
Video Creation FAQ
B2B Advertising Video Examples
What is B2B Advertising Video?
B2B Advertising Video Production
Production Process
Video Use Cases
B2B Advertising Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

B2B Advertising Video Service - What We Offer


Creating impactful B2B advertising videos can significantly elevate your brand's presence and drive business growth. Advids specializes in producing high-quality videos tailored for businesses seeking to captivate their target audience and achieve their marketing goals. Our services cater specifically to the demands of the B2B landscape, ensuring your message resonates effectively with decision-makers and stakeholders.

  • Explainer Videos: Simplify complex products or services.
  • Product Demo Videos: Showcase features and benefits.
  • Testimonial Videos: Build credibility with customer stories.
  • Company Culture Videos: Attract top talent and humanize your brand.
  • Animated Videos: Explain abstract concepts engagingly.
  • Motion Graphics Videos: Deliver information dynamically and visually appealing.
  • Screencast Videos: Demonstrate software or online platforms effectively.
  • Whiteboard Animation Videos: Explain processes in a simple and memorable way.


How Advids pricing work for B2B Advertising Videos?


Advids offers transparent, value-driven pricing for B2B advertising video production. Our fixed-fee model ensures predictable budgets and fosters creative collaboration, providing a premium video creation experience that exceeds expectations.

Our all-inclusive pricing includes:

Predictable B2B Video Production Budget: Clear cost breakdowns and fixed fees give you budget control from the outset.
Client-Centric Approach: We prioritize your vision, handling minor edits and feedback quickly. Our team collaborates with you to achieve your goals, regardless of project complexity.
Streamlined Project Management: Dedicated project leads ensure seamless production and feedback integration. Fixed costs optimize delivery and expedite approvals.
Unwavering Transparency: From scripting to licensing, every detail is accounted for, ensuring consistent delivery and ongoing support.

We deliver exceptional value in B2B video marketing. Our pricing reflects our commitment to quality, innovation, and client satisfaction. Factors influencing cost include video length, animation complexity, and customization level. Each package includes multiple revisions to ensure your final video aligns perfectly with your vision. Our experienced team and creative talent remain consistent across all budgets, guaranteeing a premium experience. We provide cost-effective solutions for corporate video production, lead generation videos, and product demo videos, focusing on high-impact B2B video advertising campaigns that deliver measurable results.

Here's an example of pricing for a 60-second B2B advertising video showcasing an AI-powered materials analysis platform for research labs and industrial clients, with the goal of driving lead generation:

Clean & Modern (USD 1000-1500): Minimalist design, sleek animations, and clear typography highlight the platform's user interface and core features, ideal for showcasing user experience.
Conceptual Visualization (USD 1500-2000): Abstract visuals and motion graphics represent the platform's analytical processes, adding depth and visual interest for conveying complex concepts.
Data-Driven Storytelling (USD 2000-3000): Animated charts and graphs showcase the platform's data analysis capabilities and value proposition, effective for technical demonstrations.
Detailed Product Showcase (USD 3000-4500): Close-up shots and detailed animations highlight the platform's hardware and software, showcasing its precision and functionality for product demonstrations.
Integrated Application Demo (USD 4500-6000): Combines screen recordings of the platform with animated sequences and explainer text, providing a comprehensive overview of its features and benefits, perfect for showcasing real-world applications.


What content team from Advids is assigned and their expertise?


At Advids, we assign a specialized team of B2B advertising video production experts to elevate your brand's presence. We meticulously craft compelling video marketing strategies that resonate with your target audience, driving conversions and maximizing your ROI. We champion data-driven insights and creative storytelling to deliver impactful video content that sets you apart in the competitive B2B landscape.

Your dedicated project team includes:

Creative Director: Leading the creative vision, our Creative Director spearheads the project, ensuring impactful storytelling, consistent brand messaging, and a captivating viewer experience tailored for B2B engagement. They act as your strategic partner, translating business objectives into compelling video narratives.
Motion Graphics Designer: A visual innovator, our Motion Graphics Designer transforms complex data and concepts into visually stunning animations and graphics, optimizing engagement and knowledge retention for your business audience. They are masters of visual communication, ensuring clarity and impact in every frame.
Storyboard Artist: Mapping out the visual journey, our Storyboard Artist crafts a detailed blueprint for your video project, visualizing key scenes, transitions, and on-screen elements to ensure a seamless and engaging flow. They are the architects of your video's narrative structure.
Animator: Our animator breathes life into the storyboard, using cutting-edge animation techniques to create dynamic visuals that capture attention and convey your message with impact. They are the masters of motion, adding depth and personality to your brand story.
Sound Designer: Crafting the auditory experience, our Sound Designer creates a rich soundscape that enhances the emotional impact of your video, using music, sound effects, and voiceovers to create a truly immersive experience. They shape the sonic identity of your video.
Video Editor: Polishing the final product, our Video Editor seamlessly integrates all elements of your video, ensuring a cohesive and professional final cut that maximizes impact and delivers your message with clarity. They are the masters of post-production, refining every detail to perfection.


What experience Advids has in B2B Advertising Video production?


Advids' creative team boasts extensive experience in B2B advertising video production, crafting visually stunning and persuasive narratives that captivate decision-makers. Our design capabilities encompass a wide range of 3D walkthrough styles, from product demos and virtual tours to architectural visualizations and interactive experiences. We leverage our deep understanding of B2B marketing dynamics and video production best practices to deliver high-impact videos that drive measurable results. We excel in the ideation, design, and creation of 3D walkthrough videos, ensuring exceptional quality and strategic alignment throughout the entire process. Our 3D specialists and designers meticulously analyze your business goals to determine how 3D walkthrough video production and video marketing strategies can best serve your vision and message.

Our video production expertise and industry experience:

Industries: We've partnered with clients across diverse B2B sectors, including Manufacturing, Technology, Healthcare, Real Estate, and Engineering, transforming complex technical information into engaging 3D walkthrough video content. Our industry specialists possess a nuanced understanding of sector-specific language, challenges, and opportunities, allowing us to create videos that resonate with your target audience. This deep industry knowledge makes Advids the ideal partner for producing effective 3D walkthrough videos tailored to your specific B2B needs.

Years: With 12 years of experience simplifying complex concepts through video, we’ve refined our expertise across various B2B video formats, including explainer videos, product demonstrations, and training materials designed to achieve specific business outcomes. We have a proven track record of delivering impactful video content for lead generation, sales enablement, and brand building.

How we produce unique videos: We begin with in-depth research, exploring your target audience's behavior, pain points, and decision-making processes. We analyze market trends, competitor strategies, and content performance metrics to identify the most effective video marketing approaches. We understand the importance of compelling storytelling and visual hooks to capture attention and drive engagement. By meticulously crafting each 3D walkthrough experience, we ensure it aligns seamlessly with your overall marketing strategy, maximizing its impact on lead nurturing, brand awareness, and ultimately, revenue generation. We believe in a collaborative approach, working closely with you to understand your business objectives and translate them into visually compelling and results-driven 3D walkthroughs.


FAQ

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What is Advids' process for creating a video brief?

We collaboratively create a detailed video brief, capturing your vision, objectives, and target audience. This blueprint guides our creative process, ensuring a video that achieves your goals.

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How does Advids ensure high-quality video production?

Quality is paramount at Advids. Our expert team combines creative vision with technical expertise, ensuring every video meets our high standards. Rigorous quality checks throughout the process guarantee a polished final product.

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How can I see examples of Advids' previous B2B work?

See our expertise in action! Explore our portfolio of successful B2B video projects and discover how we can elevate your brand. Contact us for tailored examples.

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What video styles can Advids produce for B2B advertising?

We create B2B videos that captivate and convert. From dynamic explainer videos to compelling testimonials, we tailor the style to your specific needs and target audience. Examples include: * Engaging product demos highlighting key features and benefits. * Thought leadership pieces positioning you as an industry expert.

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What support does Advids offer after video delivery?

Our partnership extends beyond delivery. We offer ongoing support for minor edits, updates, and future video needs, ensuring your content remains fresh and relevant.

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How does Advids handle revisions during video production?

Revisions are seamless with Advids. Our collaborative online platform makes feedback easy. Minor adjustments are handled swiftly, while larger changes are addressed transparently with revised proposals.

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How does Advids approach scripting for B2B video content?

Our scripting process transforms your key messages into compelling narratives. We craft scripts that resonate with your target audience, driving engagement and action.

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What is Advids' process for understanding my brand guidelines?

Advids immerses itself in your brand guidelines, from logo usage to brand voice, ensuring your video reflects your unique identity. We meticulously apply these guidelines throughout the production process.

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How does Advids manage end-to-end B2B video production?

From concept to delivery, Advids manages every aspect of your B2B video production. Our streamlined process ensures a stress-free experience and a video that exceeds your expectations.

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What is the typical turnaround time for a B2B video project?

We deliver exceptional B2B videos in 3-8 weeks, depending on complexity. Our streamlined process ensures efficiency without compromising quality.

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How does Advids manage B2B video project timelines and deadlines?

We expertly manage B2B video project timelines using a milestone-based approach, ensuring on-time delivery. Clear communication and proactive issue resolution keep your project on track.

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Who is my point of contact at Advids during production?

Your dedicated Customer Success Manager and Creative Director are your trusted partners throughout the production journey, ensuring seamless communication and exceptional results.

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How does Advids incorporate client feedback into the video?

Your feedback shapes our creative process. We actively incorporate your input at every stage, ensuring the final video aligns perfectly with your vision.

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How does Advids handle video localization for different languages?

Reach a global audience with Advids. We offer video localization in 78 languages, using native voice actors and culturally sensitive translations.

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What is Advids' experience in B2B video advertising?

With 9 years and 170+ projects under our belt, we've honed our expertise across diverse B2B sectors. From IT to healthcare, we understand the nuances of your industry.


B2B Advertising Video Examples

1. Renasant TV

Renasant TV is designed to promote the bank and its key values of trust, knowledge and integrity. The video highlights the range of services that Renasant Bank offers to customers, emphasizing the convenience and accessibility of its mobile banking app.

Video Design - The video utilizes a simple yet effective animated design, with clean lines and bright colors. The use of a blue and white color palette, along with a stylized iconography style, creates a modern and professional feel that is consistent with the bank's branding. This makes the video a great B2B Advertising Video, that appeals to a large audience.

The video's visual style effectively conveys the message of convenience and accessibility, aligning with the bank's commitment to understanding its customers' needs. The animations create a sense of motion and energy, while the simple design ensures that the key messages are communicated clearly and concisely. The overall tone of the video is friendly and welcoming, emphasizing the bank's commitment to building strong relationships with its customers.

2. EY

EY Embryonic is a cloud-based platform that helps businesses understand emerging ecosystems. The video is designed to showcase the capabilities of EY Embryonic, by highlighting the rapid pace of change in the business landscape.

Video Design - EY's video employs a sleek and modern style. The use of 3D animation creates a sense of dynamism, effectively illustrating the concept of "blurring sector boundaries." The red and white color scheme evokes a sense of urgency and innovation. The graphic style highlights the connectedness of the global economy, mirroring the platform's ability to provide insights into complex ecosystems. The simplicity of the design makes this a good B2B Advertising Video, catering to the needs of a business-oriented audience, while the animation conveys the key message of business transformation.

The dynamic nature of the video visuals, coupled with the concise narration, reinforces the EY Embryonic platform's ability to deliver fast insights. The tone of the video is one of confidence and clarity, underscoring the platform's ability to empower businesses to make informed decisions amidst a rapidly changing environment.

3. Armstrong Dematic

Armstrong Dematic is India’s largest company specializing in logistics automation solutions. This video is designed to highlight the company’s expertise in providing intelligent telescopic conveyors for dock automation.

Video Design - This B2B Advertising Video utilizes 3D rendered graphics to showcase the product’s capabilities in an industrial setting. A wide shot provides a clear overview of the warehouse, while close-ups highlight the details of the telescopic conveyor. Clean and sharp graphics create a professional aesthetic, emphasizing efficiency and precision.

The video utilizes a combination of wide and close-up shots, effectively showcasing the conveyor’s functionality and its integration with the warehouse. The animation is fluid and visually engaging, highlighting the smooth operation of the system and demonstrating its efficiency. Overall, the video’s design is clean, concise, and impactful, effectively communicating the benefits of the dock automation solution to a business audience. The professional tone and realistic depiction of the conveyor system instill confidence in the solution’s effectiveness and reliability.

4. Canon

Canon is a leader in advanced digital imaging, and this video is designed to showcase their award-winning office imaging solutions and services.

Video Design - This B2B advertising video utilizes bright colors and simple illustrations that effectively communicate the benefits of using Canon’s products and services. The visual design is clean and engaging, with a focus on the product's key features and the positive impact it can have on an organization.

The video highlights Canon's imageRUNNER ADVANCE series, a product that helps businesses accelerate digital transformation initiatives. The video effectively uses visual elements to convey the product's capabilities, such as the advanced scan functionality and cloud-ready capabilities. The visual elements clearly portray the product's features, while the animation style emphasizes the smooth workflow and efficiency of using the imageRUNNER ADVANCE series. This playful tone reinforces the video's message about the positive impact of the product on a business. The overall tone is positive and reassuring, suggesting that Canon's solutions are reliable and can help businesses succeed.

5. Autobio

Autobio is a company that develops and manufactures lab automation systems. The video is designed to showcase the benefits of the Autolas B-1 Total Lab Automation System.

Video Design - The video uses a simple yet effective design approach, starting with a 3D sketch of the system. The minimalist use of color and detail creates a clean and sophisticated look, making it a strong B2B Advertising Video. A gentle, calming background music adds to the professional tone of the video.

The minimalist graphic design emphasizes the features of the system. The 3D sketch and later the complete system, both have a very similar design style, making the entire video aesthetically cohesive. A combination of a white background and a subtle grid pattern helps the viewer focus on the core features of the lab automation system. This approach conveys the product's functionality and reliability without overwhelming the audience with too much information.

What is B2B Advertising Video?

B2B advertising video is a powerful marketing tool designed to engage and inform business professionals about products, services, or solutions. It goes beyond traditional advertising by focusing on building relationships, establishing credibility, and driving conversions within the business-to-business landscape.

These videos are used to explain complex concepts, showcase product features, build brand awareness, generate leads, and nurture customer relationships. They can be deployed across various channels, including websites, social media, email marketing campaigns, and industry events.

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B2B Advertising Video Production

B2B advertising video production is the process of creating high-quality videos specifically tailored for a business audience. It involves a strategic approach to storytelling, visual design, and technical execution to deliver impactful content that resonates with decision-makers and drives business outcomes.

A typical B2B advertising video production timeline can range from 4 to 8 weeks, depending on the complexity and scope of the project. This includes pre-production (concept development, scriptwriting, storyboarding), production (filming or animation), and post-production (editing, sound design, motion graphics).

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Production Process

  • ?Concept Development:? Brainstorming and refining video ideas aligned with goals.
  • ?Scriptwriting:? Crafting a compelling narrative that resonates with the target audience.
  • ?Storyboard Creation:? Visualizing the video's flow and key scenes.
  • ?Voiceover Recording:? Selecting and recording a professional voiceover.
  • ?Animation/Live-Action Filming:? Creating visuals through animation or filming.
  • ?Editing and Post-Production:? Assembling footage, adding music, sound effects, and graphics.
  • ?Review and Revisions:? Client feedback and refinement of the video.
  • ?Delivery and Distribution:? Providing the final video in various formats.
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Video Use Cases

B2B advertising video production focuses on four main things: clear communication, building trust, establishing expertise, and driving measurable results. It's about creating content that resonates with business professionals and helps them make informed decisions.

The best B2B advertising video creations have these visual characteristics: high-quality production, professional voiceovers, clear and concise messaging, strong visuals, and a focus on storytelling.

B2B Advertising Videos are among the most popular video production types because they are highly effective at reaching and engaging a specific target audience. They can be used to educate, inform, and persuade potential customers, ultimately leading to increased sales and revenue.


B2B Advertising Video Benefits

Illustrative product demos

Using B2B advertising videos, you can visually showcase your product's features and benefits in a clear and engaging way. This helps potential customers understand how your product works and how it can solve their problems.

Compelling data visualization

Informative B2B advertising videos can effectively communicate complex data and insights in a visually appealing manner. This makes it easier for your audience to grasp key information and understand the value proposition of your product or service.

Engaging technical explanations

When you're dealing with technical concepts, B2B advertising videos can be a powerful tool for simplifying complex information. By using visuals, animations, and clear language, you can make even the most challenging topics easy to understand.

Intriguing software demonstrations

B2B advertising videos are a great way to demonstrate how your software works in a real-world setting. This can help potential customers see the value of your software and how it can improve their workflows.

Memorable brand storytelling

With B2B advertising videos, you can create compelling narratives that connect with your audience on an emotional level. This helps humanize your brand and build trust with potential customers.

Effective customer testimonials

B2B advertising videos can effectively showcase customer testimonials in a visually engaging way. This helps build credibility and social proof for your brand, as potential customers see real-world examples of your product's success.

Enhanced brand awareness

B2B advertising videos can help increase brand awareness by reaching a wider audience through various online and offline channels. This can lead to more leads, sales, and overall brand growth.

Targeted audience engagement

B2B advertising videos can be tailored to specific target audiences, ensuring that your message resonates with the right people. This can lead to higher engagement rates and better conversion rates.

Motivating sales conversions

B2B advertising videos can be a powerful tool for driving sales conversions. By showcasing the value proposition of your product or service in a compelling way, you can encourage potential customers to take action.

Improved brand recall

B2B advertising videos can help improve brand recall by creating a lasting impression on your audience. This can lead to more positive associations with your brand and increased customer loyalty.

Stronger customer retention

B2B advertising videos can be used to educate existing customers about new features, updates, and best practices. This can help improve customer satisfaction and retention rates.

Generating qualified leads

B2B advertising videos can be used to generate qualified leads by providing valuable information and encouraging viewers to take action, such as visiting your website or requesting a demo.


Increase Video Engagement

Compelling storytelling is a

The most important step to creating engaging B2B advertising videos is to tell a compelling story. This means focusing on the problems your target audience faces and how your product or service can solve them.

Strategic visual elements are the

To make your B2B advertising videos truly engaging, incorporate strategic visual elements. This could include high-quality graphics, animations, and footage that capture the attention of your audience.

Concise and clear messaging is an

Ensure your B2B advertising videos have concise and clear messaging. Avoid overwhelming viewers with too much information. Instead, focus on delivering key takeaways that resonate with your target audience.

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Video Script

Comprehensive research is a

The first step to creating a compelling B2B advertising video script is to conduct thorough research. This includes understanding your target audience, their pain points, and how your product or service can address them.

Compelling narrative structure is the

A well-structured narrative is essential for creating engaging B2B advertising videos. This involves crafting a clear beginning, middle, and end that keeps viewers interested and informed.

Effective call to action is an

Don't forget to include a clear call to action in your B2B advertising video script. This could be a request to visit your website, download a white paper, or schedule a demo.


Pre Production Guide

Thorough planning is a

The first step in B2B advertising video pre-production is to create a detailed plan. This includes outlining your goals, target audience, budget, and timeline.

Compelling script development is the

Once you have a clear plan, it's time to develop a compelling script for your B2B advertising video. This should be engaging, informative, and tailored to your target audience.

Strategic storyboard creation is an

A storyboard is a visual representation of your B2B advertising video script. It helps you visualize the flow of the video and ensure that each scene is impactful and effective.

  • Define target audience
  • Develop video concept
  • Create storyboard
  • Source video footage
  • Select music and sound
  • Prepare filming location