6000+ Videos created for 3400+ startups and enterprises
Increase Lead Generation
Furthermore, impactful video marketing nurtures trust and credibility, influencing purchasing decisions and driving conversions.
Engaging B2B video content effectively communicates complex information, fostering deeper understanding with your audience.
Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Scott Dodson
CEO, Compression Works
This is the second time that I have worked with the incredibly talented team at ADVIDS and I am thoroughly impressed. I run medical device companies and the care that they put into the videos that they create is fantastic. They work with you every step of the way and they do not stop until you are 100% satisfied. Thank you ADVIDS for helping to make my company a success !
Ron MacInnis
CEO, Document Agility
From the very beginning, the AdVids team was great to work with. Our project manager was very pleasant and very organized. They use a project scheduling system that keeps things moving quickly and is very efficient. And in every step in the step of the process, they exceeded our expectations - from the quality of the voiceover artists we could choose from, to the ideas they generated for the storyboard, to the way they carried out the video draft. And the finish product was fantastic - really exceeded our expectations, and was just the kind of style we explained to them. Very happy and will definitely create more videos with them.
Romain Blaser
CEO, Haidi.io
We asked for a video for our software launch. The results have been above expectations and the communication process was very smooth. Already 2k views after 2 days. Thanks Advids
Rohan Mathur
Associate Project Lead, Solverminds
Brilliant experience working with Advids. Extremely professional and efficient. The team was super friendly and easy to work with during the process, especially considering that all was managed with minimum pain from my side.
Below is a list of all the best aspects of working with Advids.
1) Very efficient project management and tracking with timely acknowledgements and follow ups.
2) Did not have to chase the team for anything.
3) Very well structured organisation with clearly defined roles.
4) Creative and extremely able bunch of people who will gte videos delivered to you with minimum effort from your side.
Highly recommend working with Advids.
About Advids
At Advids, we're a team of passionate creatives specializing in B2B video production since 2012. We're strategists, scriptwriters, animators, videographers, sound designers, and editors, all dedicated to crafting compelling video content for businesses. We've been called a B2B video production company, a corporate video agency, a B2B marketing video specialist, lead generation video experts, and more. But above all else, we're your B2B video production partners.
Let's collaborate and explore how impactful B2B videos can elevate your brand and drive tangible results. Our experience in crafting videos tailored for a business audience allows us to create content that resonates, informs, and inspires action. We understand the nuances of B2B marketing and leverage our expertise to deliver videos that achieve your specific business objectives.
Our clients trust Advids for explainers, here is why we believe in the power of videos.
25.71% of marketers picked design generation as the task they wish to simplify or automate most when creating visual content.
60% of B2B marketers think the biggest B2B lead generation challenge is getting high-quality leads.
Video increases conversions and sales by up to 80%.
90% of all internet traffic is projected to be made by short-form video in 2024.
7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.
Business-to-business video services are transforming how companies communicate and engage with their target audience. At Advids, we specialize in crafting compelling videos that elevate your brand and drive business growth. Our team of experienced video creators understands the nuances of the B2B landscape and creates videos tailored to resonate with your ideal clients.
Explainer Videos: Simplify complex products or services.
Product Demo Videos: Showcase the features and benefits of your offerings.
Testimonial Videos: Build credibility with authentic customer stories.
Company Culture Videos: Attract top talent and humanize your brand.
Animated Videos: Explain intricate concepts in an engaging and memorable way.
At Advids, we champion transparent, value-driven B2B video production pricing. Our fixed-fee model ensures predictable budgeting, eliminating surprises. We're dedicated to fostering creative collaboration and delivering exceptional results, providing a premium B2B video creation experience that consistently exceeds expectations.
Our all-inclusive pricing includes:
Predictable B2B Video Production Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the agreed scope, giving you budget control from the outset. Client-Centric Approach: We prioritize bringing your vision to life, not adding unnecessary costs. Minor edits and feedback are handled swiftly and flexibly. Our project experience and creative talent remain consistent regardless of budget. Streamlined Project Management: Dedicated project leads ensure seamless B2B video production and efficient feedback integration. Fixed costs expedite approvals, optimizing project delivery times. Unwavering Transparency: Every detail, from script to licensing, is included in your package. No surprises, just consistent delivery and ongoing support. Multiple revisions are included in all packages.
Here's an example of B2B video pricing for an innovative, AI-powered industrial sensor network designed for predictive maintenance, aimed at attracting enterprise clients and demonstrating the system's capabilities. All prices are for a 60-second B2B video. Clean & Concise (USD 1000-1500): Focuses on product visualization, showcasing key features and benefits. Clean visuals, typography, and transitions. Ideal for highlighting core functionality and value proposition. This style is similar to a corporate video production. Technical Deep Dive (USD 1500-2000): Explainer video format. Incorporates motion graphics and diagrams to illustrate the sensor network's technical architecture, data analysis capabilities, and integration process. Emphasizes technical specifications and data visualization. Client Success Story (USD 2000-3000): Combines product visualization with client testimonials and case studies. Showcases real-world applications and the positive impact of the sensor network on business operations. Leverages interview footage and storytelling techniques. Immersive Experience (USD 3000-4500): Creates a highly immersive experience using advanced 3D animation and visual effects. Showcases the sensor network operating within a realistic industrial environment. Emphasizes the system's reliability and performance in challenging conditions. This style resembles a product demo video. Integrated Marketing Campaign Video (USD 4500-6000): Develops a comprehensive video as a key component of a larger marketing campaign. Integrates the product walkthrough with other marketing assets, such as website landing pages and social media content. Focuses on lead generation and brand building. Includes call to action and marketing message integration.
What content team from Advids is assigned and their expertise?
At Advids, we assign a specialized team of B2B video production creators to elevate your brand presence. We meticulously craft corporate video content, product demos, and thought leadership pieces that resonate with your target audience. Our B2B video marketing specialists blend strategic messaging with captivating visuals, delivering impactful videos that drive conversions and boost your ROI. Each team member combines a deep understanding of B2B marketing dynamics with cutting-edge video production techniques.
Your dedicated project team includes:
Creative Director: Leading the project vision, our Creative Director spearheads the strategic direction, ensuring impactful storytelling and consistent brand messaging for your business video campaign. They champion research, scripting, and visualization, setting the stage for compelling video content. Video Strategist: A B2B marketing expert, the Strategist analyzes your target audience, defines key performance indicators (KPIs), and develops a tailored video marketing strategy to maximize impact and achieve your business objectives. They ensure your video aligns with your overall marketing goals. Storyboard Artist: Visualizing the narrative, the Storyboard Artist creates a detailed blueprint of your video. This visual guide outlines key scenes, transitions, and on-screen elements, ensuring a cohesive and engaging viewing experience. Animator/Motion Graphics Designer: Bringing your story to life, our Animator uses cutting-edge software to create dynamic visuals, from explainer videos to product demonstrations. Their motion graphics expertise adds a layer of visual sophistication to your business video. Sound Designer: Crafting the audio landscape, the Sound Designer enhances your video with music, sound effects, and professional voiceovers. They create an immersive audio experience that complements the visuals and reinforces your message. Video Editor: Polishing the final product, our Video Editor assembles all elements, ensuring seamless transitions, color correction, and optimal pacing. They refine the video to perfection, delivering a high-quality final product ready for distribution.
What experience Advids has in B2B Video production?
Advids' creative team understands the nuances of B2B video production, crafting compelling narratives that resonate with decision-makers and drive business outcomes. Our design capabilities encompass a wide spectrum of 3D walkthrough video styles, including product demos, virtual tours, architectural visualizations, and explainer videos. We leverage our deep understanding of B2B marketing and video production best practices to deliver impactful videos that elevate your brand and generate leads. Our 3D specialists and designers meticulously research your business objectives to ensure that every 3D walkthrough aligns perfectly with your marketing strategy and target audience.
Our video production expertise and industry experience:
Industries: We've partnered with clients across diverse B2B sectors, including manufacturing, healthcare, technology, real estate, and engineering, transforming complex technical information into engaging 3D walkthrough video content. Our industry specialists possess a deep understanding of each sector's unique challenges and opportunities, allowing us to create videos that speak directly to your target audience's needs and pain points. This industry expertise makes Advids the ideal partner for producing high-impact 3D walkthrough experiences tailored to your specific B2B market.
Years: With 12 years of experience simplifying complex concepts through video, we've honed our expertise in creating a variety of B2B video formats, including product demonstrations, training videos, and corporate presentations. We've consistently delivered results for our clients by focusing on clear communication, compelling visuals, and measurable impact.
How we produce unique videos: We begin every project with in-depth research, delving into your target audience's preferences, industry trends, and competitive landscape. We analyze your business objectives and identify key performance indicators to ensure that your 3D walkthrough delivers tangible results. We then develop a customized video strategy that incorporates compelling storytelling, impactful visuals, and clear calls to action. Our team meticulously crafts each scene, paying close attention to lighting, textures, and animation to create a truly immersive and engaging experience. We believe that a successful B2B video is not just visually appealing but also strategically designed to achieve your specific marketing goals.
FAQ
What is Advids' experience in producing B2B videos for my industry?
With 9 years and 170+ projects under our belt, we've honed our expertise across diverse B2B sectors. Let us leverage our industry-specific knowledge to create a video that delivers results.
What support does Advids offer after video delivery for future edits?
Our partnership extends beyond delivery. We provide ongoing support for future edits and improvements, ensuring your B2B video remains relevant. Enjoy peace of mind with Advids.
How does Advids handle revisions during video production?
Your feedback is invaluable. We use a structured revision process with online tools and clear communication, ensuring your vision is realized throughout production. Experience a smooth, collaborative revision process.
How can I provide feedback to the Advids video production team?
Sharing your feedback is easy. Use our online platform, connect with your dedicated project manager, or join us for review meetings. Your voice matters.
What is Advids' process for understanding my brand guidelines?
We immerse ourselves in your brand guidelines, from logo usage to brand voice, ensuring your B2B video resonates perfectly with your brand identity. Share your guidelines, and let's create something remarkable.
How will Advids assign a dedicated point of contact for my project?
Your dedicated Customer Success Manager and Creative Director will be your trusted partners throughout the project, ensuring clear communication and a smooth experience. Experience the Advids advantage.
What is Advids' typical turnaround time for B2B video projects?
We deliver exceptional B2B videos in typically 3-8 weeks, depending on complexity. Need it faster? We can discuss rush options. Let's talk timelines.
How does Advids manage B2B video production project timelines?
We masterfully orchestrate project timelines with meticulous planning, milestone approvals, and proactive communication, ensuring your B2B video project stays on track and delivers on time. Let's discuss your project!
What is Advids' process for end-to-end B2B video production?
From concept to completion, our end-to-end B2B video production process is designed for seamless collaboration and exceptional results. Let's embark on this creative journey together.
How does Advids incorporate client feedback into the video brief?
Your insights shape our vision. We actively incorporate your feedback into the video brief through collaborative sessions and ongoing communication. Partner with us for a truly collaborative experience.
How can I access client references for Advids' B2B video work?
We're proud of our work and happy to connect you with past clients. Discover the Advids experience firsthand.
What video styles can Advids produce for B2B marketing?
From explainer videos to testimonials, we craft a diverse range of B2B video styles tailored to your specific needs and target audience. Let's explore the perfect style for your message.
What is Advids' approach to video localization for different languages?
Reach a global audience with our expert video localization services. We offer translation, voice-over recording, and cultural adaptation for 78 languages. Expand your reach with Advids.
How does Advids ensure high-quality video production?
We're obsessed with quality. Dedicated teams, rigorous checks, and client feedback integration at every stage ensure your B2B video exceeds expectations. Experience the Advids difference.
How does Advids handle scripting for B2B video projects?
We collaborate closely with you to develop compelling B2B video scripts that resonate with your target audience and achieve your marketing goals. Let's craft a story that converts.
Paratus is a network infrastructure company that delivers complete network solutions to its clients in Africa. This video is designed to highlight Paratus’ commitment to the continent and its belief in the potential of the African market.
Video Design - The video design is very clean and sophisticated, with an emphasis on visual effects and animation. It utilizes a dark color palette, with blue as the dominant color, giving it a modern, futuristic feel. The use of CGI and 3D animation creates a visually stunning experience and is engaging for the B2B video target audience. The video also incorporates a lot of abstract imagery, creating a sense of innovation and progress that aligns with Paratus’ brand image.
The video cleverly uses abstract imagery and visual effects to communicate the concept of connection. The use of lines and dots, combined with a futuristic aesthetic, represents a network infrastructure that connects customers and businesses. The video effectively communicates the message of connectivity and progression, ultimately driving viewers towards the brand website and LinkedIn page. The overall tone of the video is optimistic and forward-thinking, reflecting Paratus’ commitment to transforming the African digital landscape.
Mandiant Advantage Attack Surface Management is a solution that helps businesses uncover security vulnerabilities in their IT environment. The video is designed to illustrate the product's capabilities and highlight its value proposition.
Video Design - The video uses a clean and minimalist design aesthetic common in B2B videos. It incorporates a mix of graphic elements and text overlays, emphasizing the technical nature of the product. The use of bright colors and a bold font creates a sense of confidence and authority.
The video effectively communicates the objective of identifying and mitigating attack surface vulnerabilities. The use of visual metaphors, such as the “attacker's perspective,†helps viewers understand the potential threats and how Mandiant can help them proactively address them. The video's professional tone and clear messaging make it compelling and informative, leaving viewers with a clear understanding of the solution's benefits.
Haltian is a company that provides IOT solutions for smart buildings. The video is designed to showcase the success stories of the IOT Solutions Summit 2020.
Video Design - The video uses a modern and minimalist design, featuring clean lines, vibrant colors and geometric shapes, common elements used in B2B videos to attract and retain the interest of the viewer. The video is shot in a studio setting and the background shows a cityscape, representing the company's work in smart buildings. The cityscape background, with a night time ambience provides a clean aesthetic, while the clear, bold font used for the title is legible and easy to read.
The visual style of the video communicates the objective of the video effectively. The tone of the video is professional and informative, highlighting the company's focus on providing practical solutions for smart buildings. The graphics, cityscape background and the clear voice of the speakers create an engaging atmosphere for the viewers.
chromalloyinsight is a company committed to providing safe, reliable, and cost-effective solutions and services for aerospace and industrial gas turbines. The video is designed to highlight their expertise in extending the life of gas turbine engines, ultimately delivering significant savings for customers.
Video Design - The video employs a clean and modern design style, utilizing a light blue and white color palette throughout. The use of 2D and 3D graphics in a simplified, cartoon-like format is characteristic of a B2B video targeting a professional audience. These graphics effectively illustrate their product and its benefits, without being overly complex or technical.
The video's visual style is highly effective in communicating the core message of extending gas turbine engine life. The simplified graphics, combined with the focus on key phrases like "Safe Flight & Power Generation," and "More Economical," create a positive and reassuring tone. The consistent use of the light blue and white color scheme strengthens brand recognition, creating a visually appealing video that emphasizes clarity and professionalism.
Thomson Reuters is a company that provides legal solutions and technology to law firms. This video is designed to illustrate the concept of legal innovation and the impact of new technology on the legal industry.
Video Design - The video is a perfect example of a B2B video that uses minimal elements to get across its message. Simple animations are used to visually depict the impact of innovation. The color palette of orange and gray is used consistently throughout the video, with a clean and minimalist aesthetic. The use of minimal graphics and bold type helps to keep the video engaging and concise, ideal for a busy legal professional.
The video uses abstract animations to emphasize the core idea of legal innovation. The orange sphere, which represents innovation, is seen breaking through the gray barrier, suggesting a way to break the mold of traditional practices. The video’s design and animation style reinforce its key message of a new way of thinking. A simple yet effective design and narration make the video more appealing and impactful, driving the audience to learn more about Thomson Reuters' legal solutions.
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What is B2B Video?
B2B video is a powerful marketing tool used by businesses to connect with other businesses. It leverages the engaging nature of video to communicate complex information, build trust, and ultimately drive sales. Unlike B2C videos that target individual consumers, B2B videos focus on addressing the specific needs and challenges faced by other businesses.
B2B videos are used for a variety of purposes, including explaining complex products or services, showcasing customer success stories, building brand awareness, and generating leads. They can be used across various platforms, including websites, social media, email marketing campaigns, and sales presentations.
What is B2B Video Production?
B2B video production is the process of creating high-quality videos specifically tailored for business-to-business marketing purposes. It involves a strategic approach to crafting compelling narratives, utilizing professional filming and editing techniques, and incorporating elements that resonate with a business audience.
A typical b2b video production timeline can range from 4-8 weeks, depending on the complexity and scope of the project. This includes pre-production (concept development, scriptwriting, storyboarding), production (filming, animation, voiceover recording), and post-production (editing, motion graphics, sound mixing). High-quality output requires meticulous attention to detail, ensuring the video effectively communicates the intended message and aligns with the brand's overall marketing strategy.
What is the B2B Video Production process?
Concept Development: Brainstorming and refining video ideas aligned with goals.
Scriptwriting: Crafting compelling narratives that resonate with the target audience.
Storyboard Creation: Visualizing the video's flow and key scenes.
Voiceover Recording: Selecting and recording professional voice talent.
Animation & Graphics: Designing and animating visuals, including explainer elements.
Live-Action Filming: Capturing footage with professional crew and equipment.
Video Editing: Assembling footage, adding music, sound effects, and graphics.
Motion Graphics & VFX: Enhancing visuals with motion graphics and special effects.
Color Correction & Grading: Refining the video's visual aesthetic.
Sound Mixing & Mastering: Optimizing audio for clarity and impact.
What makes B2B Video unique?
B2B video production focuses on four main things: building trust, educating prospects, showcasing expertise, and driving conversions. It's about creating content that resonates with decision-makers and helps them understand the value your business offers.
The best B2B video creations have these visual characteristics: high-quality production, clear and concise messaging, strong visuals, and a focus on storytelling. They are visually engaging and informative, leaving a lasting impression on viewers.
B2B Videos are among the most popular video production types because they are highly effective at driving results. They can help businesses increase brand awareness, generate leads, and close deals. They are an essential part of any successful B2B marketing strategy.
B2B Video benefits
Comprehensive visual storytelling
Comprehensive visual storytelling is a powerful way to communicate complex information and engage your audience. Using B2B video, you can bring your products, services, and ideas to life in a way that's both informative and engaging.
Exceptional product demonstrations
Exceptional product demonstrations are a must-have for any B2B company. With B2B video, you can showcase your product's features and benefits in a clear and concise way. This helps your audience understand how your product can solve their problems and improve their business.
Engaging software walkthroughs
Engaging software walkthroughs are a great way to educate your audience on how to use your software. With B2B video, you can create interactive tutorials that guide users through the software's features and functionality. This helps users get up to speed quickly and start using your software with confidence.
Illustrative technical explanations
Illustrative technical explanations are essential for B2B companies that offer complex products or services. With B2B video, you can break down complex concepts into easy-to-understand visuals. This helps your audience grasp technical details and understand how your solutions work.
Compelling customer journey mapping
Compelling customer journey mapping is a powerful way to connect with your audience on a personal level. With B2B video, you can create visual representations of your customer's journey, highlighting their pain points and how your products or services can help them. This helps your audience feel understood and builds trust in your brand.
Humanizing your brand
Humanizing your brand is crucial for building strong relationships with your customers. With B2B video, you can showcase the people behind your company and their passion for what they do. This helps your audience connect with your brand on a personal level and build trust in your company.
Memorable brand recall
Memorable brand recall is essential for standing out in a crowded marketplace. With B2B video, you can create engaging visuals that stick in your audience's minds. This helps your brand stand out from the competition and increase brand awareness.
Emotional impact for B2B
Emotional impact for B2B is often overlooked, but it's crucial for building strong relationships with your customers. With B2B video, you can create content that evokes emotions and connects with your audience on a deeper level. This helps your audience feel a connection to your brand and builds trust in your company.
Trustworthy brand credibility
Trustworthy brand credibility is essential for building a successful B2B business. With B2B video, you can showcase your expertise and build trust with your audience. This helps your audience feel confident in your brand and its ability to deliver on its promises.
Enhanced audience engagement
Enhanced audience engagement is essential for driving results in B2B marketing. With B2B video, you can create content that captures your audience's attention and keeps them engaged. This helps your audience stay interested in your brand and its offerings.
Increased lead generation
Increased lead generation is a key goal for any B2B company. With B2B video, you can create content that drives leads and grows your sales pipeline. This helps your company reach new customers and grow its business.
Sales conversion optimization
Sales conversion optimization is essential for maximizing your return on investment. With B2B video, you can create content that drives conversions and increases your sales. This helps your company close more deals and grow its revenue.
How to make B2B Video engaging?
Strategic visual storytelling
Strategic visual storytelling is a key element in creating engaging B2B videos. It's about crafting a narrative that captures your audience's attention and keeps them invested in your message. This involves using visuals that are both informative and visually appealing, and crafting a story that resonates with your target audience.
Compelling content creation
Compelling content creation is the foundation of any successful B2B video. It's about creating content that is relevant, informative, and engaging for your target audience. This involves understanding your audience's needs and interests, and crafting content that addresses their pain points and provides valuable solutions.
Dynamic video editing
Dynamic video editing is crucial for creating engaging B2B videos. It's about using techniques that keep your audience interested and prevent them from getting bored. This involves using a variety of shots, transitions, and effects to create a visually appealing and dynamic experience.
How to create B2B Video script?
Comprehensive script development
Comprehensive script development is the foundation of any successful B2B video. It's about crafting a script that is clear, concise, and engaging for your target audience. This involves understanding your audience's needs and interests, and crafting a script that addresses their pain points and provides valuable solutions.
Compelling narrative structure
Compelling narrative structure is essential for creating engaging B2B videos. It's about crafting a story that captures your audience's attention and keeps them invested in your message. This involves using a clear beginning, middle, and end, and creating a narrative arc that resonates with your target audience.
Strategic visual cues
Strategic visual cues are crucial for creating engaging B2B videos. It's about using visuals that support your script and enhance your message. This involves using a variety of shots, transitions, and effects to create a visually appealing and dynamic experience.
Step by step guide for B2B Video pre production
Thorough pre-production planning
Thorough pre-production planning is essential for a successful B2B video project. It's about laying the groundwork for a smooth and efficient production process. This involves defining your goals, target audience, and budget, and creating a detailed production plan.
Compelling storyboarding creation
Compelling storyboarding creation is a crucial step in pre-production. It's about visualizing your script and creating a visual roadmap for your video. This involves creating a series of panels that depict the key scenes and shots in your video, and helps ensure that your video is visually appealing and engaging.
Detailed script development
Detailed script development is essential for a successful B2B video project. It's about crafting a script that is clear, concise, and engaging for your target audience. This involves understanding your audience's needs and interests, and crafting a script that addresses their pain points and provides valuable solutions.
Strategic visual cues
Strategic visual cues are crucial for creating engaging B2B videos. It's about using visuals that support your script and enhance your message. This involves using a variety of shots, transitions, and effects to create a visually appealing and dynamic experience.
Pre-production checklist
Pre-production checklist is a must-have for a successful B2B video project. It's about ensuring that all the necessary elements are in place before production begins. This involves confirming your budget, location, equipment, talent, and other essential details.
Team collaboration
Team collaboration is essential for a successful B2B video project. It's about working together to ensure that everyone is on the same page and that the video meets your goals. This involves open communication, clear roles and responsibilities, and a shared vision for the project.
