What visuals best represent our new brand?

Brand visuals should blend modern, sleek design with dynamic motion graphics, reflecting an innovative approach. This combination captures attention and communicates value effectively.

How do we capture initial audience attention?

Capture initial audience attention through compelling storytelling, dynamic visuals, and a clear, concise message that highlights the core value proposition.

How can we build pre-launch anticipation?

Build pre-launch anticipation by creating visually stunning teasers, behind-the-scenes glimpses, and engaging social media content that sparks curiosity.

What is the optimal video length for a launch?

The optimal video length for a launch is typically between 60 seconds and 3 minutes, balancing engagement with comprehensive information delivery.

How do we showcase our new product's value?

Showcase a new product's value by highlighting its key features, demonstrating its benefits, and illustrating how it solves a specific need for the target audience.

How can we make our brand story resonate during launch?

Make a brand story resonate during launch by crafting an authentic narrative that connects with the audience on an emotional level, showcasing values and mission.

What unique approach will make us stand out?

A unique approach involves a blend of cutting-edge animation, strategic storytelling, and a deep understanding of the brand and target audience.

How do we evoke desired emotions during the video?

Evoke desired emotions during the video through strategic use of music, color palettes, pacing, and a compelling narrative that connects with the audience on an emotional level.

How can we highlight the core need we solve?

Highlight the core need solved by clearly articulating the problem, demonstrating how the product provides a solution, and showcasing the positive impact it has on the user.

How do we establish a strong connection with our audience?

Establish a strong connection with the audience by creating authentic content that resonates with their values, addressing their pain points, and showcasing the brand's personality.

What are the best techniques for a product unveiling?

Use dynamic reveals, engaging transitions, and a sense of anticipation to create a memorable product unveiling.

How do we maintain viewer interest throughout the video?

Maintain viewer interest throughout the video by using a variety of visual techniques, pacing, and a compelling narrative that keeps them engaged from start to finish.

How can we make our launch feel exclusive?

Make a launch feel exclusive by creating a sense of anticipation, offering early access to select viewers, and highlighting the unique benefits of the product.

What is the best way to show our product in action in the video?

Show the product in action through dynamic demonstrations, real-world examples, and clear visuals that highlight its functionality and benefits.

How do we ensure our brand is instantly recognizable?

Ensure the brand is instantly recognizable through consistent use of the logo, color palette, typography, and overall visual style throughout the video.

Brand Launch Production Service

What experience Advids has in Brand Launch Video production?

Advids' creative team crafts compelling narratives for brand launch videos, using 3D walkthroughs to showcase products and environments. Our deep industry knowledge ensures impactful videos that boost brand messaging and drive market results. Our 3D walkthrough designs range from sleek product showcases to immersive environment explorations, meticulously crafted for maximum audience engagement and brand recall.

We create captivating 3D walkthroughs for real estate, architecture, manufacturing, healthcare, and technology clients, transforming concepts into engaging experiences. This deep industry knowledge allows us to craft product launch videos that speak directly to your target market's needs and desires.

With 12 years' experience, we craft compelling product demos, explainer videos, and promotional content for product launches. We begin each project with thorough research of your target audience, competition, and brand positioning to craft resonant messaging and generate launch buzz. Our meticulously crafted 3D walkthroughs, with detailed lighting and animation, create immersive experiences that tell compelling brand stories. Our marketing videos for new products are designed to generate excitement and increase brand awareness. We create high-impact promotional videos for product launches that boost sales and brand recognition.

Our video production expertise and industry experience:

Industries: We create captivating 3D walkthroughs for real estate, architecture, manufacturing, healthcare, and technology clients, transforming concepts into engaging experiences.

Years: With 12 years' experience, we craft compelling product demos, explainer videos, and promotional content for product launches.

How we produce unique videos: We begin each project with thorough research of your target audience, competition, and brand positioning to craft resonant messaging and generate launch buzz. Our meticulously crafted 3D walkthroughs, with detailed lighting and animation, create immersive experiences that tell compelling brand stories. Our marketing videos for new products are designed to generate excitement and increase brand awareness. We create high-impact promotional videos for product launches that boost sales and brand recognition.

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Brand launch Video Examples

1. CGI

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CGI is a company that helps financial institutions modernize their payments business. The video is designed to demonstrate how CGI helps financial institutions grow and innovate.

Video Design - The CGI video begins with a simple animation showing the words change, grow, innovate. A globe animation is used to represent the companyâ€™s global reach. A graphical representation of stacked colored boxes appears, which highlights the companyâ€™s long history in the payments industry. This helps establish CGI as a leader in this industry and creates a visually engaging brand launch video.

The CGI video is visually simple, but effective. The use of bold colors, strong graphics, and a clear and concise narrative helps communicate the CGIâ€™s goal to help financial institutions grow and innovate. The video uses animated maps, charts, and other graphic elements to visually communicate the companyâ€™s global reach and long history in the industry. The overall tone of the video is professional and confident, which reflects the CGI brand. The videoâ€™s simple and engaging design style effectively drives the videoâ€™s message about innovation and modernization.

2. CHRYSO

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CHRYSO is a global leader in the concrete industry, providing innovative solutions for construction projects. This video is designed to introduce CHRYSOÂ®Optima 1000, the company's latest technology in superplasticizers for jobsite and ready-mix.

Video Design - The video starts with a simple and elegant white backdrop, showing various architectural structures like bridges and skyscrapers, highlighting the application of CHRYSO products. The overall design is simple, yet visually engaging. This video is a good brand launch video with its minimal design. The geometric shapes and subtle animation add visual interest to the video. The focus on clean lines and whitespace create a sophisticated and modern look, representing the advanced technology being introduced.

The video's visual style communicates the innovation, precision, and reliability of CHRYSOÂ®Optima 1000. The clean white aesthetic is symbolic of high-quality, dependable concrete solutions. The use of geometric shapes and animation creates a sense of precision and sophistication. The overall tone is professional and confident, communicating the company's commitment to providing cutting-edge solutions for the construction industry.

3. Baillie Gifford

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Baillie Gifford & ME is a video designed to inform the potential audience about the company's unique approach to attracting talent. The video aims to captivate viewers with a vibrant and engaging visual style that resonates with those who share Baillie Gifford's values.

Video Design - Baillie Gifford utilizes a minimalist and modern aesthetic with bold geometric shapes and a distinctive color palette. Circles and lines are the primary visual elements, contributing to a sense of dynamism and exploration. The background color transitions subtly from pink to white, creating a sense of depth and texture. The combination of colors and shapes suggests a universe of possibilities that aligns with the video's message. This makes it a compelling Brand launch Video for showcasing the companyâ€™s culture and career opportunities.

The video's design effectively communicates Baillie Gifford's core values of curiosity and innovation. The vibrant colors and movement evoke a sense of excitement and a desire to push boundaries. The abstract visuals represent the companyâ€™s commitment to challenging conventional thinking and exploring new ideas. The video's tone is upbeat and aspirational, aligning with its call to action to explore Baillie Gifford's early career opportunities.

4. SOFTSWISS

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SOFTSWISS is an iGaming solutions provider, offering a platform for online casinos to launch their gambling websites. The video is designed to introduce the SOFTSWISS casino platform and its features, while highlighting its expertise in the industry.

Video Design - The video uses a dynamic, 3D design with a bold color palette. The squares, yellow, red, white, with a 3D design, are animated in a way that gives the impression of falling or floating. This creates an engaging visual experience and emphasizes the concept of iGaming solutions that are dynamic and engaging. The visuals are clean and modern, showcasing the platform's advanced features. This makes this video an excellent Brand launch Video.

The video utilizes animation to visually represent the key features and functionalities of the SOFTSWISS casino platform. The bold colors and graphics emphasize the brand's innovation and reliability, while the smooth animation conveys the platform's user-friendliness and ease of use. The overall tone of the video is professional, confident, and engaging, attracting potential clients seeking a reliable and robust iGaming solution.

5. AntStack

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AntStack provides a comprehensive serverless solution for startups, helping them build, deploy, and scale their applications quickly and cost-effectively. This video is designed to introduce ASAP, the AntStack Accelerated Startup Program, and its benefits for early-stage businesses.

Video Design - The AntStack brand launch video utilizes a clean and modern design style, with vibrant color palettes, geometric shapes, and bold text. The use of simple, flat illustrations and animations, combined with a grid-like background, creates a clean and sophisticated aesthetic. These elements are consistent with AntStack's brand identity, showcasing their expertise in cloud computing and serverless technology.

The video effectively communicates the objective of ASAP by using a combination of visual and textual elements. The use of animations, such as the spinning diamond, highlights the speed and agility that ASAP provides. The bold and clear text emphasizes the key benefits of the program, like cost-effectiveness, scalability, and end-to-end support. Overall, the video adopts a confident and optimistic tone, positioning AntStack as a reliable partner for startups looking to leverage serverless technology.

What is Brand Launch Video?

A brand launch Video is a powerful marketing tool that introduces your brand to the world, showcasing your unique value proposition and captivating your target audience. It's a dynamic and engaging way to communicate your brand's story, mission, and vision, leaving a lasting impression on potential customers and partners.

Brand launch videos are used across various industries and platforms to achieve a range of marketing objectives, including:

Generating brand awareness: Introducing your brand to a wider audience and creating buzz around your launch.
Building brand credibility: Establishing your brand as a trusted and reliable source in your industry.
Driving website traffic: Encouraging viewers to visit your website to learn more about your brand and products.
Boosting sales: Convincing viewers to purchase your products or services.
Attracting investors: Presenting your brand's potential to investors and securing funding for growth.

Brand Launch Video Production

Brand Launch video production is the process of creating a high-quality video that effectively introduces your brand to the world. It involves a collaborative effort between you and a video production company to develop a compelling narrative, capture stunning visuals, and deliver a polished final product that resonates with your target audience.

A typical Brand Launch Video production timeline involves several key stages, each requiring careful planning and execution to ensure a high-quality output:

Week 1: Concept development, scriptwriting, and storyboarding.
Week 2: Pre-production, including location scouting, casting, and equipment preparation.
Week 3: Filming, capturing high-quality footage of your brand's story.
Week 4: Post-production, including editing, color grading, sound mixing, and final delivery.

Production Process

Concept Development: Collaborate with you to define your brand's message and target audience.
Scriptwriting: Craft a compelling script that captures your brand's essence and resonates with your audience.
Storyboarding: Visualize the video's flow and key scenes to ensure a cohesive narrative.
Filming: Capture high-quality footage using professional cameras and lighting equipment.
Editing: Assemble the footage, add music, graphics, and special effects to create a polished final product.
Color Grading: Enhance the video's visual appeal and create a consistent look and feel.
Sound Mixing: Balance audio levels and add sound effects to create an immersive experience.
Delivery: Provide you with the final video in various formats for easy distribution.

Video Use Cases

Brand Launch Video production focuses on four main things:

Storytelling: Crafting a compelling narrative that connects with your audience on an emotional level.
Visual Appeal: Creating stunning visuals that capture attention and leave a lasting impression.
Brand Identity: Reflecting your brand's unique personality and values through visuals and messaging.
Call to Action: Encouraging viewers to take the next step, whether it's visiting your website, making a purchase, or engaging with your brand on social media.

The best Brand Launch Video creations have these visual characteristics:

High-quality footage: Using professional cameras and lighting to capture stunning visuals.
Dynamic editing: Creating a fast-paced and engaging video that keeps viewers interested.
Compelling music: Using music that complements the video's tone and message.
Eye-catching graphics: Adding visual elements that enhance the video's impact and memorability.

Brand Launch Videos are among the most popular video production types because they offer a powerful way to introduce your brand to the world and make a lasting impression on your target audience. They are versatile and can be used across various platforms, from social media to websites to television commercials.

Brand Launch Video Benefits

Building on the power of video in brand launches, consider how each video type uniquely contributes to your success. These videos aren't just marketing tools; they're emotional connections.

Brand Story & Success Videos: Unveil your brand's journey and client achievements, forging an instant connection with your audience. A powerful narrative builds trust and loyalty.

Product & Explainer Videos: Clearly communicate product features and complex concepts, transforming potential confusion into understanding and excitement. This drives engagement and sales.

Testimonial Videos: Ignite trust and credibility by showcasing authentic customer feedback. Hear directly from satisfied clients, building confidence in your brand.

Social Media Videos: Create engaging content for all your social media platforms, maximizing reach and interaction. Short, impactful videos drive engagement.

Animated Videos: Bring your brand to life with engaging visuals, creating a memorable and impactful experience. Animation adds a unique touch.

These videos are more than just marketing; they're investments in building a strong, lasting brand presence. They are key components of a successful video marketing strategy and promotional videos. They help build brand awareness and visibility. They are essential for a successful brand video production.

Increase Video Engagement

Intriguing Brand Launch Video

Creating an intriguing Brand Launch Video is a key step to capturing your audience's attention and leaving a lasting impression. The design to engage viewers is driven by a combination of factors, including compelling visuals, a captivating narrative, and a clear call to action.

Compelling Brand Launch Video

Compelling Brand Launch Video is about creating a visual experience that resonates with your audience. Methods for achieving this include using high-quality visuals, incorporating storytelling techniques, and showcasing your brand's personality.

effective brand launch Video

An effective Brand Launch Video is one that achieves its goals. Strategies for creating an effective video include defining your target audience, crafting a clear message, and incorporating a strong call to action.

Video Script

Compelling Brand Launch Video

A compelling Brand Launch Video script is the foundation for a successful video. The steps to creating a compelling script involve defining your target audience, outlining your key message, and crafting a narrative that resonates with your viewers.

Effective Brand Launch Video

An effective Brand Launch Video script is one that engages your audience and achieves your marketing goals. Techniques to create an effective script include using strong visuals, incorporating storytelling elements, and including a clear call to action.

Engaging Brand Launch Video

An engaging Brand Launch Video script is one that keeps viewers captivated from start to finish. Aim to create a script that is concise, clear, and visually appealing.

Pre Production Guide

Comprehensive Brand Launch Video

A comprehensive Brand Launch video pre-production process is essential for a successful video. The steps to pre-production involve defining your objectives, identifying your target audience, and crafting a clear message.

Effective Brand Launch Video

An effective Brand Launch Video pre-production process ensures that your video is well-planned and executed. Methods for pre-production include creating a detailed script, storyboarding your video, and selecting the right equipment and crew.

Detailed Brand Launch Video

A detailed Brand Launch Video pre-production plan helps you stay organized and on track. Aim to create a plan that outlines your video's objectives, target audience, and key message.

Define Objectives
Target Audience Research
Script Development
Storyboard Creation
Location Scouting
Equipment & Crew Selection

Brand Launch Production Service

Generate Buzz

Testimonials

Marcin Rojek

Co Founder, byteLAKE

Leena Pradhan-nabzdyk

CEO, Canomiks

Michael Morgan

SVP Global Sales and Marketing, Telrock

Karin Netzer

CMO, Magic Software

About Advids

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