Brand Overview Video Creation

Videos To Captivate And Convert Your Audience

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Great team of creatives
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises
Brand Overview Video Creation

Increase Brand Awareness



Authentic video builds trust and credibility with potential customers, showcasing your brand's personality and expertise.

Engaging video is a powerful medium to quickly convey your brand story, values, and mission to your target audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Emily Gray
Quality Manager, Pacific Hoseflex

We had a great experience with ADVIDS. We required a technical 3D video to be produced. The project ran smoothly with excellent communication. Thank you, we look forward to working on the next seven videos.

Danielle Noah
Digital Marketing Manager, AJ Madison

Very happy with the 3 min animation video that was produced by advids. It was great working with them! The process took several months, but there was constant communication and updates. We were looking to create an informational video for our customers and they brought our vision to life. We would definitely recommend working with them.

Danielle Hrin Kuek
Head of Marketing, Wilhelmsen Group

I was really impressed with how process oriented and accommodating they were at every step of the way. They worked really fast as well to meet my right deadlines, and the quality surpassed my expectations. As with all projects there were hiccups along the way, but that is the true test of what makes a great agency. They immediately addressed the issues, was very communicative throughout and resolved them all quickly, smoothly and to a high standard. I have purchased 3 videos from them already and will definitely be back for more!

Emrah Acar
Director of Marketing, Artiwise

Great team and very professional service. They are creating amazing videos. The team is very detail oriented and always finding the best solutions possible for your requests. They make whole process very easy for you. It was lovely working with them.


About Advids


Advids is a team of kind, thoughtful creatives specializing in Brand Overview Video production since 2012. We are visual storytellers, scriptwriters, storyboard artists, animators, cinematographers, sound designers, and video editors. We've been called a brand overview video production company, a corporate video agency, a brand storytelling studio, visual communication experts, and more. But above all else, we're your brand video partners.

Let's collaborate and discover how a compelling Brand Overview Video can elevate your brand presence and drive business growth. Our experience in crafting visually engaging narratives ensures your brand message resonates with your target audience. We bring a unique blend of creative storytelling and technical expertise to every project, ensuring a high-quality, impactful video that showcases your brand's essence.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 31.43% of marketers predict that more than 50% of businesses will heavily rely on visual content by the end of 2024.
  • 32% of marketers expect Threads to be a bigger success for them in 2024 than X.
  • 44% of marketers say their companies leverage TikTok.
  • 96% of marketers concur that videos play a pivotal role in enhancing user comprehension of their product or service.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk


Brand Overview Video Creation - What We Offer


A brand overview video is a powerful tool to engage your audience and communicate your brand story effectively. It provides a comprehensive look at your business, showcasing your products, services, and values.

  • Explainer Videos: Simplify complex ideas.
  • Product Demo Videos: Showcase features and benefits.
  • Company Culture Videos: Highlight your work environment.
  • Testimonial Videos: Build trust with customer stories.
  • Animated Videos: Engage with creative visuals.
  • Behind-the-Scenes Videos: Offer an exclusive look.
  • Vision and Mission Videos: Share your aspirations.


How Advids pricing work for Brand Overview Videos?


At Advids, we offer transparent, value-driven pricing for brand overview video production. Our fixed-fee model ensures predictable budgeting, eliminating surprises and fostering creative collaboration for exceptional results. We're dedicated to providing a premium video creation experience that exceeds expectations.

Our all-inclusive pricing includes:

Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the project scope, offering budget control from the outset.
Client-Focused Approach: We prioritize your vision. Minor edits and feedback are handled swiftly and flexibly. Our experienced team and creative talent collaborate to achieve your goals.
Streamlined Project Management: Dedicated project leads ensure seamless video creation and feedback integration. Fixed costs expedite approvals, streamlining delivery.
Complete Transparency: Every detail, from script to licensing, is included in your video creation package. Consistent delivery and ongoing support are guaranteed.


Here's an example of pricing for a 60-second brand overview video for an innovative, AI-powered predictive maintenance platform for wind turbines, targeting potential investors and industry partners. Multiple revisions are included in all packages. The project experience and creative talent remain consistent across all budget levels.
Clean & Modern (USD 1000-1500): Crisp visuals showcase the platform's interface, highlighting key features and benefits. Clean typography and smooth transitions emphasize user experience and core functionality. This style resembles a corporate video production.
Dynamic Data Visualization (USD 1500-2000): Animated data visualizations illustrate the platform's predictive capabilities and impact on turbine performance and cost savings. Motion graphics enhance engagement. This approach is similar to a marketing video production.
Conceptual Storytelling (USD 2000-3000): Abstract visuals and metaphors represent the platform's core value proposition, creating a memorable and impactful narrative. Advanced animation techniques and visual effects elevate the storytelling. This option focuses on explainer video production.
Immersive 3D Visualization (USD 3000-4500): Detailed 3D models of wind turbines and the platform interface showcase the technology in action. Camera movements and visual effects create an immersive experience. This style is akin to a product demo video.
Integrated Live-Action & CGI (USD 4500-6000): Combines live-action footage of wind farms with CGI elements, showcasing the platform's real-world application and impact. High-end visual effects and compositing create a polished and professional final product. This delivers premium video production quality.


What content team from Advids is assigned and their expertise?


At Advids, we dedicate a team of brand overview video production specialists to elevate your brand story. We create compelling visuals and impactful messaging that resonates with your target audience, driving engagement and boosting brand awareness. Our team meticulously blends creative vision with your business objectives to deliver high-quality video content that showcases your brand's unique value proposition.

Your dedicated project team includes:

Creative Director: Leads the project, spearheading research, scripting, visualization, and messaging to ensure a cohesive and impactful brand overview video.
Brand Strategist: Aligns the video with your brand identity, ensuring consistent messaging and a compelling narrative that resonates with your audience.
Visual Designer: Creates captivating visuals, storyboards, and on-screen elements that bring your brand's story to life, enhancing visual appeal and audience engagement.
Motion Graphics Artist: Animates key visuals and data points, adding dynamic motion graphics and visual effects to enhance the video's impact and information retention.
Voiceover Artist: Delivers a clear and engaging narration that complements the visuals and reinforces your brand message, creating a captivating audio experience.
Video Editor: Assembles all elements, incorporating music, sound effects, and transitions to create a polished and professional final product, optimizing video flow and viewer experience.


What experience Advids has in Brand Overview Video production?


Advids' creative team understands the nuances of Brand Overview Video production, expertly weaving visuals, narrative, and sound to create compelling brand stories. Our design capabilities encompass diverse styles, from cinematic showcases to animated explainers, all tailored to amplify your brand message. We leverage our deep understanding of brand building and video production best practices to deliver Brand Overview Videos that not only inform but also inspire.

Our video production expertise and industry experience:

Industries: We've partnered with clients across diverse sectors, including technology, healthcare, real estate, manufacturing, and consumer goods, transforming their brand narratives into engaging video content. Our team possesses a nuanced understanding of industry-specific trends and challenges, allowing us to create brand overview videos that resonate with your target audience. This deep industry knowledge ensures your brand message is effectively communicated within your specific market.

Years: With 12 years of experience simplifying complex information through video, we've honed our expertise in crafting various content formats, including brand documentaries, product demos, and company culture videos. We've consistently delivered high-quality video content that drives brand awareness, strengthens customer relationships, and supports overall business objectives.

How we produce unique videos: We begin with in-depth brand research, exploring your brand identity, values, and target audience. This allows us to develop a video strategy aligned with your brand objectives. We meticulously craft each brand overview video, paying close attention to narrative structure, visual storytelling, and impactful messaging. We understand the importance of capturing attention and maintaining engagement throughout the video, utilizing compelling visuals, concise messaging, and a clear call to action. Our collaborative approach ensures the final product accurately reflects your brand vision and achieves your desired outcomes.


FAQ

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Who is my dedicated point of contact at Advids throughout the project?

Consider us your dedicated partners. Your Customer Success Manager and Creative Director will be your constant points of contact, guiding you through every step of the process. Experience personalized support with Advids.

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How does Advids provide video support and updates after project delivery?

We're in it for the long haul. We provide ongoing support and facilitate future edits, ensuring your video remains relevant and impactful as your brand evolves. Partner with us for lasting value.

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How does Advids manage end-to-end brand overview video production?

From concept to delivery, we handle every detail. Our end-to-end production process ensures a seamless experience, allowing you to focus on your core business while we bring your vision to life. Simplify your video production with Advids.

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What quality management processes does Advids use to ensure high-quality videos?

Quality is our obsession. Rigorous quality checks at every stage, from pre-production to final delivery, guarantee a polished video that exceeds expectations. See the Advids difference.

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Can Advids provide client references for similar brand overview video projects?

Our work speaks for itself. We're happy to provide client references for similar brand overview video projects, showcasing our expertise and commitment to excellence. Discover the Advids difference.

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How experienced is the Advids team in producing brand overview videos?

With 9 years and 170+ projects under our belt, we're seasoned storytellers. Our team's expertise spans diverse industries, ensuring your brand overview video is in expert hands. Ready to leverage our experience?

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How does Advids handle video language localization and subtitling?

We speak your audience's language. With a global network of voiceover artists and meticulous translation processes, we offer video localization and subtitling in 78 languages. Expand your reach with Advids.

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What is the typical turnaround time for a brand overview video project with Advids?

We value your time. While turnaround times vary from 3-8 weeks depending on project scope, we prioritize efficiency without compromising quality. Let's discuss your project timeline.

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What is Advids' approach to scripting compelling brand overview videos?

We craft scripts that captivate and convert. Our approach focuses on clear, concise messaging that resonates with your target audience, driving engagement and achieving your business objectives. Let's craft a compelling narrative for your brand.

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How does Advids handle revisions and feedback during the video production process?

Your feedback is invaluable. We've designed a collaborative feedback system with intuitive online tools and milestone approvals, ensuring your input shapes the video at every stage. Experience a partnership where your voice is heard.

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How does Advids manage projects and communicate with clients?

Transparency and collaboration are key. We utilize project management tools and maintain open communication channels, keeping you informed and engaged throughout the process. Experience a partnership built on trust.

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What is Advids' process for developing a creative brief for brand overview videos?

We dive deep into your brand's DNA, crafting a bespoke creative brief that captures your essence. Through collaborative discussions, we define your target audience, objectives, and desired impact, laying the foundation for a video that truly resonates. Let's tell your story together.

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What is Advids' process for incorporating future edits into existing brand overview videos?

Your video's journey doesn't end at delivery. We offer streamlined processes for incorporating future edits, ensuring your brand overview video remains fresh and relevant. Partner with us for long-term success.

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What different styles of brand overview videos can Advids produce?

From minimalist chic to dynamic storytelling, we master a spectrum of video styles. We'll tailor the perfect approach to match your brand's unique personality and resonate with your target audience. Explore our diverse portfolio.

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How does Advids ensure my brand guidelines are followed throughout the video production process?

Your brand guidelines are our compass. We meticulously weave them into every step of the video production process, ensuring consistent brand representation that amplifies your message. Ready to elevate your brand's visual identity?


Brand Overview Video Examples

1. GR8 Tech

GR8 Tech is a B2B iGaming provider that caters to industry players. The video is designed to introduce the brand, showcasing its services and highlighting the benefits of partnering with GR8 Tech.

Video Design - The video is a "Brand Overview Video" and it utilizes a dynamic and visually appealing style that resonates with the iGaming audience. The graphics are modern and bold with a use of color gradients, transitions, and geometric patterns. The video features abstract shapes, animated text, and vibrant color palettes that add energy and excitement to the visuals.

The video's visual style communicates GR8 Tech's message effectively, highlighting its dynamic and energetic personality. The use of fast-paced visuals, bold text, and powerful imagery conveys a sense of speed, innovation, and trust, which are all key attributes of a successful iGaming partner. The overall tone is optimistic and confident, setting a positive stage for viewers to consider GR8 Tech as their trusted partner in the iGaming industry.

2. Semetis

Semetis & Bolt partnered to create a sustainable, first-party measurement solution for the energy industry. This video is designed to explain how Semetis first-party measurement is a solution for energy companies, with a focus on their "north-star KPI", customer acquisition.

Video Design - The Semetis & Bolt video incorporates simple and clean animated graphics, with a minimal design style that includes limited use of colors and basic imagery. The video uses a bright green and blue color palette for a bold, modern feel, and the use of animated icons, such as the light bulb and the telephone, effectively communicates the benefits of using first-party measurement. The visual design of this video exemplifies a high-quality Brand Overview Video, as it utilizes a minimal design style that effectively communicates the brand's message.

The overall design of the video communicates the benefits of Semetis' solution, emphasizing the sustainable and eco-friendly approach. The narrative of the video highlights the success of Semetis, suggesting that the company is well-positioned to help other energy companies adapt to a world without cookies. The use of animated icons, such as the light bulb, and the color palette, contributes to the positive and optimistic tone of the video, making it engaging and relatable to viewers.

3. Irislink

Irislink is a software house that specializes in document management solutions. This video is designed to introduce the new company logo and showcase the evolution and growth of the brand.

Video Design - The video starts with a dark background and has a futuristic design style. It features abstract shapes and a minimal color palette, creating a visually striking yet simple "Brand Overview Video". These elements are then used to illustrate the company's key achievements, showcasing their growth and innovation.

The video design seamlessly blends with the narrative, highlighting how Irislink has evolved and scaled new heights in the document management space. The use of abstract animation creates a sense of dynamism and forward movement, reflecting the company's commitment to innovation. The video conveys a sophisticated and forward-thinking tone, successfully capturing the essence of the brand.

4. Laborie

Laborie is a company focused on providing innovative gastroenterology diagnostic solutions. This video is designed to showcase Laborie's product portfolio and its goal is to highlight their commitment to providing next generation GI solutions.

Video Design - This Brand Overview Video uses a modern and clean design aesthetic, featuring bright colors and sleek visuals. The graphics are high-quality, and the video utilizes simple animation elements, such as moving circles and lines, to connect the various products and services that Laborie offers. The use of 3D elements, such as the globe, also helps bring these ideas to life.

The video style effectively communicates the company's commitment to providing high-quality solutions for gastroenterology. The overall tone is professional, confident, and optimistic, creating a sense of trust in the company and its products. The video uses animation to highlight the products and services, which allows for a more engaging and memorable experience. The modern and clean design style also appeals to the target audience of medical professionals who are looking for reliable and innovative solutions.

5. IRI

IRI helps FMCG businesses simplify complex data. The video is designed to communicate how IRI transforms information into insights and unlocks potential.

Video Design - The video utilizes a bold and vibrant design language that is both engaging and informative. The use of abstract shapes and lines creates a dynamic and modern feel, while the bright colors and high-quality graphics effectively convey the brand's energy and innovation. A combination of elements like the flowing lines, the circle that visually morphs into a question mark, and the final logo showcase the brand’s tech-focused business, making it an excellent Brand Overview Video.

The visual style of the video effectively drives the goal of promoting IRI’s services by showcasing their expertise in data analytics and their commitment to unlocking potential. The video's tone is upbeat and confident, reflecting the company's optimism about the future of FMCG businesses and their ability to drive positive change. The video is visually compelling and informative, effectively communicating the brand's message and its value proposition.

What makes Brand Overview Video unique

Brand Overview video production focuses on four main things: clearly communicating the brand's message, highlighting its unique value proposition, showcasing its personality, and building an emotional connection with the audience.

The best Brand overview video creations have these visual characteristics: high-quality visuals, engaging animation or live-action footage, a clear and concise narrative, and a strong call to action.

Brand Overview Videos are among the most popular video production types because they are highly effective at increasing brand awareness, generating leads, and building trust with potential customers. They are a versatile marketing tool that can be used across various platforms and channels.


What is Brand Overview Video Design?

Brand Overview Video Design is the creative process of planning, developing, and producing a visually compelling and informative video that effectively communicates a brand's story and key messages. It involves a combination of storytelling, visual design, animation, and video production techniques to create a high-quality video that resonates with the target audience.

A typical Brand Overview Video Design project can take 4-8 weeks to complete, depending on the complexity of the video, the chosen style, and the number of revisions required. This timeline includes concept development, scriptwriting, storyboarding, visual creation, animation/filming, editing, sound design, and final delivery.


What is the Brand Overview Video Production process?

  • Concept Development: Brainstorming and refining the core message and narrative.
  • Scriptwriting: Crafting a concise and engaging script that highlights key brand aspects.
  • Storyboard/Visual Planning: Creating a visual roadmap for the video's flow and scenes.
  • Voiceover Recording: Selecting a professional voiceover artist and recording the narration.
  • Illustration/Animation/Filming: Creating or sourcing visuals based on the chosen style.
  • Editing and Sound Design: Assembling the video, adding music, sound effects, and transitions.
  • Motion Graphics/Visual Effects: Enhancing the video with animations and visual elements.
  • Color Correction and Grading: Refining the video's color palette and visual tone.
  • Review and Revisions: Client feedback and iterative refinement of the video.
  • Final Delivery and Optimization: Exporting the video in various formats for different platforms.

What makes Brand Overview Video unique

Brand Overview Video production focuses on four main things: clearly communicating the brand's message, highlighting its unique value proposition, showcasing its personality, and building an emotional connection with the audience.

The best Brand Overview Video creations have these visual characteristics: high-?quality visuals, engaging animation or live-?action footage, a clear and concise narrative, and a strong call to action.

Brand Overview Videos are among the most popular video production types because they are highly effective at increasing brand awareness, generating leads, and building trust with potential customers. They are a versatile marketing tool that can be used across various platforms and channels.


Brand Overview Video benefits

Visually showcase brand

A visually captivating Brand Overview Video is a powerful tool to showcase our Brand's unique identity and personality. It allows viewers to experience the essence of your Brand through compelling visuals, creating a lasting impression. This type of video is an effective way to visually communicate your Brand's values, mission, and story, making it easier for viewers to connect with and understand your Brand.

Highlight brand's key values

A well-crafted Brand Overview Video can effectively highlight the key values that are fundamental to our Brand. By incorporating Brand values into the video's visuals, you can create a powerful and memorable message that resonates with viewers. This approach allows viewers to understand what your Brand stands for and how it aligns with their own values.

Communicate brand's story

A compelling Brand Overview Video can effectively communicate the story behind our Brand. By using visuals to tell your Brand's story, you can create a narrative that is both engaging and informative. This approach allows viewers to connect with your Brand on a deeper level, understanding its origins, challenges, and triumphs.

Emphasize brand's personality

A Brand Overview Video can effectively emphasize the unique personality of our Brand. By using visuals that reflect your Brand's personality, you can create a video that is both memorable and engaging. This approach allows viewers to connect with your Brand on a personal level, understanding its tone, style, and values.

Illustrate brand's offerings

A Brand Overview Video can effectively illustrate the offerings of our Brand. By using visuals to showcase your Brand's products or services, you can create a video that is both informative and persuasive. This approach allows viewers to understand what your Brand offers and how it can benefit them.

Demonstrate brand's impact

A Brand Overview Video can effectively demonstrate the impact of our Brand. By using visuals to showcase the positive effects of your Brand on its customers, community, or industry, you can create a video that is both inspiring and impactful. This approach allows viewers to understand the value of your Brand and its contribution to the world.

Visualize brand's vision

A Brand Overview Video can effectively visualize the vision of our Brand. By using visuals to depict your Brand's aspirations and goals, you can create a video that is both aspirational and motivating. This approach allows viewers to understand where your Brand is headed and how it is striving to make a difference.

Convey brand's mission

A Brand Overview Video can effectively convey the mission of our Brand. By using visuals to illustrate your Brand's purpose and objectives, you can create a video that is both clear and concise. This approach allows viewers to understand what your Brand is trying to achieve and how it is working to make a positive impact.

Showcase brand's culture

A Brand Overview Video can effectively showcase the culture of our Brand. By using visuals to depict your Brand's values, beliefs, and practices, you can create a video that is both authentic and engaging. This approach allows viewers to understand what it's like to work at your Brand and how it fosters a positive and supportive environment.

Depict brand's journey

A Brand Overview Video can effectively depict the journey of our Brand. By using visuals to illustrate your Brand's evolution, milestones, and challenges, you can create a video that is both informative and inspiring. This approach allows viewers to understand how your Brand has grown and developed over time.

Envision brand's future

A Brand Overview Video can effectively envision the future of our Brand. By using visuals to depict your Brand's aspirations and goals, you can create a video that is both aspirational and motivating. This approach allows viewers to understand where your Brand is headed and how it is striving to make a difference.

Articulate brand's essence

A Brand Overview Video can effectively articulate the essence of our Brand. By using visuals to capture the core values, personality, and mission of your Brand, you can create a video that is both memorable and impactful. This approach allows viewers to understand what your Brand is all about and how it resonates with them.


How to make Brand Overview Video engaging?

Intriguing and captivating

The key to creating an engaging Brand Overview Video is to make it intriguing and captivating. This can be achieved by using a compelling narrative, visually appealing graphics, and a dynamic soundtrack. The video should be designed to capture the viewer's attention from the start and keep them engaged throughout.

Compelling and memorable

Methods for creating a compelling and memorable Brand Overview Video include using strong visuals, a clear narrative, and a call to action. The video should be designed to leave a lasting impression on the viewer, making them remember your Brand and its message.


How to create Brand Overview Video script?

Concise and impactful

The script for a Brand Overview Video is a crucial element in creating a concise and impactful video. It should be well-structured, engaging, and informative, while also being concise enough to hold the viewer's attention. The script should be written with the target audience in mind, using language that is both clear and compelling.

storytelling and visuals

Techniques to create a compelling Brand Overview Video script include using storytelling and visuals. The script should be designed to tell a story that is both engaging and informative, using visuals to enhance the narrative and create a memorable experience for the viewer.


Step by step guide for Brand Overview Video pre production

Comprehensive planning

Comprehensive planning is the foundation for a successful Brand Overview Video. It involves defining the video's purpose, target audience, and key messages, as well as outlining the video's structure and timeline.

Creative concept development

Creative concept development is the process of brainstorming and refining ideas for the Brand Overview Video. This involves exploring different visual styles, storytelling approaches, and messaging strategies.

Pre-production checklist

A pre-production checklist is a valuable tool for ensuring that all necessary preparations are in place before filming begins. This includes securing equipment, locations, talent, and props.

Storyboard creation

Storyboard creation is the process of visually outlining the Brand Overview Video's shots and sequences. This helps to visualize the video's flow and ensure that all key elements are included.

Script refinement

Script refinement involves polishing the Brand Overview Video's script, ensuring that it is clear, concise, and engaging. This may involve making adjustments to the language, pacing, and overall flow.

Location scouting

Location scouting is the process of identifying and evaluating potential filming locations. This involves considering factors such as lighting, sound, and accessibility.