6000+ Videos created for 3400+ startups and enterprises
Build Anticipation
Strategic launch videos generate excitement and drive demand for your upcoming product or service.
Engaging launch videos captivate your audience and leave a lasting impression of your brand.
Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Paula Adduci
Founder, Adduci Studios
The AdVids team did a great job interpreting my vision and coming up with a compelling animation that is as effective as it is engaging. The team was quick with revisions and patient when I asked for very technical changes. I am thrilled with the result, and will definitely be using them again for future animation work!
Sumant Kapoor
Founder, APK ID
Great work from the Advids team on our technical marketing video, particularly the Creative Director/Scriptwriter Deblina Biswas. I appreciated the flexibility and pragmatic approach alongside their talent in 2D animations.
Scott Dodson
CEO, Compression Works
This is the second time that I have worked with the incredibly talented team at ADVIDS and I am thoroughly impressed. I run medical device companies and the care that they put into the videos that they create is fantastic. They work with you every step of the way and they do not stop until you are 100% satisfied. Thank you ADVIDS for helping to make my company a success !
Ron MacInnis
CEO, Document Agility
From the very beginning, the AdVids team was great to work with. Our project manager was very pleasant and very organized. They use a project scheduling system that keeps things moving quickly and is very efficient. And in every step in the step of the process, they exceeded our expectations - from the quality of the voiceover artists we could choose from, to the ideas they generated for the storyboard, to the way they carried out the video draft. And the finish product was fantastic - really exceeded our expectations, and was just the kind of style we explained to them. Very happy and will definitely create more videos with them.
About Advids
At Advids, we're a passionate team of creatives specializing in crafting compelling custom launch videos since 2012. We're storytellers, visual artists, animators, sound designers, motion graphics experts, and video production specialists dedicated to making your product launch unforgettable. We've been called launch video gurus, product reveal experts, cinematic trailer creators, video marketing masters, and more. But above all else, we're your custom launch video production partners.
Let's collaborate, brainstorm, and ignite your product launch with a video that captures attention and drives results. Our team's combined experience in visual storytelling, motion graphics, and impactful video production ensures a launch video that resonates with your target audience and sets you apart.
Our clients trust Advids for custom launch videos. Here is why we believe in the power of videos.
LinkedIn is used for marketing by 96% of B2B content marketers.
83% of the content marketers create articles and posts, while 61% create videos.
17% of companies want to create more sales videos in 2024.
Custom Launch Video Production Service - What We Offer
A custom launch video production service can be instrumental in creating impactful videos that captivate your audience and drive action. At Advids, we specialize in crafting high-quality videos for businesses seeking to make a lasting impression. Our team understands the power of visual storytelling and leverages its expertise to deliver exceptional results. Explore the diverse range of launch videos we offer:
Explainer Videos: Simplify complex concepts and showcase your product or service in an engaging and easy-to-understand manner.
Product Demo Videos: Provide an in-depth look at your product's features, benefits, and functionality, compelling viewers to learn more.
Brand Story Videos: Connect with your audience on an emotional level by sharing your brand's journey, values, and vision.
Testimonial Videos: Build credibility and trust by featuring satisfied customers sharing their positive experiences with your brand.
Announcement Videos: Generate excitement and anticipation for upcoming product launches, events, or company updates.
Social Media Videos: Create short, attention-grabbing videos optimized for different social media platforms to maximize reach and engagement.
At Advids, we champion transparent, value-driven custom launch video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises and empowering you to prioritize creative collaboration and exceptional results. We're dedicated to providing a premium video creation experience, exceeding expectations throughout your project.
Our all-inclusive pricing features:
Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the agreed scope, offering control over your video budget from the start. Client Focus: Dedicated to realizing your vision, not adding costs. Minor edits and feedback are handled swiftly. Our experienced team and creative talent collaborate to exceed your goals, regardless of project complexity. Simplified Project Management: Dedicated project leads ensure seamless video production and feedback integration. Fixed costs expedite approvals, streamlining delivery. Transparency: Every detail, from script to licensing, is included in your video production package. Consistent delivery and ongoing support are guaranteed, exceeding expectations.
Let us take an example of a custom launch video for an innovative, AI-powered underwater drone designed for deep-sea exploration, targeting marine researchers and environmental agencies. All pricing below is for a 60-second video. Multiple revisions are included in all packages. The project experience and creative talent provided for each video remain consistent, irrespective of the budget.
Sleek Cinematic Launch (USD 1000-1500): Emphasizes the drone's elegant design and advanced capabilities through high-quality CGI renders, showcasing its maneuverability and underwater agility. Explanatory Product Demo (USD 1500-2000): Integrates motion graphics and data visualization to highlight key features like sonar imaging, depth capabilities, and data collection precision, appealing to researchers with detailed specifications. Environmental Impact Story (USD 2000-3000): Weaves a compelling narrative around the drone's role in oceanographic research and environmental monitoring, using evocative visuals and impactful storytelling to resonate with environmental agencies. Deep-Sea Exploration Simulation (USD 3000-4500): Creates a simulated deep-sea exploration sequence, showcasing the drone navigating underwater terrain, capturing stunning visuals, and collecting data, offering an immersive experience. Integrated Research Workflow Showcase (USD 4500-6000): Demonstrates the drone's integration into a complete research workflow, from deployment and data acquisition to analysis and reporting, using a combination of live-action footage, screen recordings, and 3D animation.
What content team from Advids is assigned and their expertise?
At Advids, we dedicate a specialized team of video production experts to elevate your product launch. We meticulously craft each custom launch video, blending innovative storytelling with captivating visuals to generate excitement and drive conversions. Our team collaborates closely with you, ensuring your brand message resonates powerfully with your target audience, maximizing impact and achieving your launch objectives.
Your dedicated project team includes:
Creative Director: Leads the project vision, from initial concept and strategic messaging to impactful storytelling and final delivery. Launch Strategist: Aligns the video with your overall launch campaign, focusing on audience engagement and market reach. Storyboard Artist: Transforms the script into a visual narrative, sketching key scenes and defining the video's dynamic flow for a compelling viewer experience. Motion Graphics Designer: Creates stunning visuals, incorporating animation, special effects, and branding elements to enhance the video's aesthetic appeal and maintain brand consistency. Sound Designer: Crafts a captivating audio landscape, using music, sound effects, and voiceovers to amplify the emotional impact and create an immersive experience. Video Editor: Assembles all elements seamlessly, ensuring smooth transitions, precise timing, and a polished final product ready for distribution across all platforms.
What experience Advids has in Custom Launch Video production?
Advids' creative team expertly crafts launch videos that ignite excitement for new product releases and brand initiatives. Our design capabilities span a spectrum of cutting-edge techniques, from stylized 3D product showcases and dynamic motion graphics to immersive animated explainer videos. We leverage extensive industry knowledge and video production research to deliver launch videos that amplify brand messaging and drive audience engagement. We excel in the conceptualization, design, and production process, ensuring each video is strategically crafted to achieve specific launch objectives. Our specialists and designers meticulously study your target audience and product features to determine how a custom launch video best serves your vision and message.
Our video production expertise and industry experience:
Industries: We've partnered with clients across diverse industries, including technology, automotive, gaming, consumer electronics, and SaaS, transforming product launches into captivating video experiences. Our industry specialists possess a deep understanding of sector-specific trends and audience preferences, creating videos that resonate with your target demographic. This deep industry knowledge allows us to tailor each video to the unique needs and expectations of your market, maximizing impact and driving results.
Years: With 12 years of experience simplifying complex information through video content, we’ve honed our expertise in crafting product demos, explainer videos, and social media teasers specifically designed for product launch campaigns. This extensive experience allows us to anticipate challenges and leverage best practices, ensuring your launch video is optimized for success.
How we produce unique videos: We begin every project with in-depth research, exploring audience behavior, competitor analysis, and emerging trends in video production for product launches. This meticulous research informs our creative strategy, allowing us to develop unique concepts that capture attention and generate buzz. We understand the importance of compelling storytelling and impactful visuals, crafting videos that not only showcase your product but also evoke emotion and build brand affinity. We consider every detail, from music and sound design to pacing and visual effects, ensuring a cohesive and engaging viewing experience. Our approach is collaborative and client-focused, working closely with you at every stage to ensure your product launch video aligns perfectly with your vision and business objectives.
FAQ
How does Advids approach scripting for compelling launch videos?
Scripts that sizzle! We craft compelling narratives that grab attention, build excitement, and drive action. Let's tell your story.
What quality management processes does Advids use for launch videos?
Quality is our obsession! Milestone approvals, online feedback tools, and expert reviews guarantee a flawless final product. Experience the Advids difference.
Who will be my main point of contact at Advids during the project?
Your dedicated dream team! A Customer Success Manager and Creative Director will be your guides, ensuring clear communication and project success. Meet your partners in creation.
How many revisions are included in Advids' custom launch video packages?
Perfect it! Multiple revisions are included, ensuring your launch video is pixel-perfect and precisely aligned with your vision. Ready to collaborate?
What is Advids' end-to-end production process for launch videos?
From concept to launch, we've perfected the process! Our end-to-end production ensures a smooth and stress-free experience. Ready to launch your vision?
What expertise does the Advids team possess in launch video production?
Meet the dream team! Our 60+ specialists blend artistic brilliance with technical mastery, covering every aspect of launch video production. From concept to completion, we've got you covered.
How does Advids manage projects and communicate with clients?
Communication is key! We use Slack, Zoom, and dedicated project portals to keep you in the loop every step of the way. Experience seamless collaboration.
How long is the typical turnaround time for a custom launch video project?
Launch in weeks, not months! Turnaround time typically spans 3-8 weeks, depending on the project's scope. Contact us for a personalized timeline.
What different video styles can Advids produce for my launch?
Style that pops! From sleek and modern to bold and dramatic, we create launch videos that capture your brand's unique personality. Let's explore the possibilities!
What is Advids' process for developing a creative brief for my launch video?
We dive deep! Our collaborative brief development process unearths your goals and target audience, crafting a bespoke roadmap for a launch video that truly resonates. Ready to ignite your brand story?
How can Advids help me update my launch video in the future?
Future-proof your video! We provide the tools and support for seamless updates, ensuring your launch video stays relevant and impactful. Let's keep your content fresh!
What client references can Advids provide for similar launch video projects?
Hear from our biggest fans! We're happy to connect you with past clients who've experienced the Advids advantage firsthand. Discover the power of partnership.
How does Advids ensure my brand guidelines are followed throughout the video production process?
We champion your brand! We meticulously weave your guidelines into every thread of the video, ensuring a cohesive and impactful brand experience. See how we amplified [Client A]'s brand with their launch video. Let's chat about your vision!
What video language and localization services does Advids offer?
Global reach, local impact! We offer video language and localization services in 78+ languages, connecting you with audiences worldwide. Expand your horizons!
How does Advids handle video support and future edits after delivery?
We're in it for the long haul! We provide ongoing support and seamless updates, empowering you to keep your launch video fresh and impactful. Let's keep the momentum going!
Carta is a platform that helps companies manage their equity. The video is designed to show how Carta simplifies equity administration for startups and growing companies.
Video Design - This video is a good example of a launch video using simple animated icons to present the Carta platform. Carta uses clean, simple graphics that are easy to understand, focusing on the challenge that the platform solves, equity administration.
The video showcases the pain points associated with managing equity using outdated methods like paper certificates and spreadsheets. It effectively highlights how Carta streamlines the process, offering a more modern and efficient solution. Carta's video utilizes a light blue background, simple illustrations, and clear, concise messaging to highlight its value proposition and resonate with the target audience. This combination creates a professional, yet approachable tone for the video, showcasing the platform's ease of use and its ability to simplify complex processes. The video's simple yet effective design, along with its clear and concise narrative, effectively communicates the value of Carta and its potential to empower businesses.
GetResponse is a marketing platform that combines several online marketing tools in one, so you don't have to switch between many different platforms. This video is designed to showcase GetResponse’s simplified approach to online marketing.
Video Design - The video is designed in a bright, clean, and modern style. The animation is basic but effective, highlighting the product’s features and benefits. This style and animation make this video a good "Launch Video" because it effectively conveys the product's brand identity and core message, and it engages viewers while introducing a new product or service.
The visual style of the video communicates the objective clearly. The use of a simple, bright color scheme and bold text emphasizes GetResponse’s core value proposition: a simpler, streamlined way to manage your online marketing. The tone of the video is optimistic, showing how GetResponse can make your life easier, and encourages viewers to sign up for a free trial. The overall feel of the video is positive and upbeat.
Agora is a software solution for real estate investment firms, designed to accelerate business and grow faster. The video is designed to showcase the benefits of the platform, increase efficiency, and keep investors happy.
Video Design - The video design is sleek and modern, using clean graphics and animation, with a strong emphasis on the platform's user interface. The video style is minimal, utilizing a flat design aesthetic, with bold colors and clean lines, which makes this a great "Launch Video." The animation style is engaging and brings the product to life.
The visual design is key to communicating the objective of the video, making the platform easy to understand. The video uses a professional tone, focusing on the platform's key features and benefits, and emphasizing transparency and efficiency. The simple, clean aesthetic of the video highlights the user-friendly nature of Agora.
Seen Safety develops pedestrian detection sensors for forklifts and other industrial vehicles, which help to reduce workplace accidents. The video is designed to demonstrate the functionality of their IRIS 860 sensor and its benefits.
Video Design - Seen Safety utilizes clean, simple 3D models with a white background in the IRIS 860 Launch Video. The product is shown with a white background to highlight the design elements and how the infrared laser sensor works. They also feature short clips of real-world scenarios to show how the technology works in various environments. The inclusion of both animation and real-world footage creates a good launch video that is engaging and helps the viewers to understand the benefits of the product.
This video's visual style allows viewers to understand the functionality of the IRIS 860 sensor easily. The use of 3D models and real-world footage helps create a professional and educational tone, allowing viewers to visualize how the product works in different scenarios. This approach effectively communicates the value proposition of the product, especially with regards to safety and risk reduction, and effectively addresses its target audience.
Boostrs helps HR Tech vendors make their platforms more intelligent by offering APIs that map and match various data. This video is designed to show how Boostrs can address customer challenges related to people, jobs, skills, and training courses.
Video Design - This video uses simple graphics and animations to showcase the mapping and matching capabilities of Boostrs. The use of a circular graphic with icons moving in a circular pattern around the center circle helps emphasize the connection between all the elements, making it a good Launch Video to showcase the features of Boostrs.
The visual design of the video communicates the objective of the video by using simple graphics and animations. The circular pattern of icons moving around the center circle reinforces the concept of mapping and matching different data elements. The overall tone of the video is professional and informative, which aligns with the target audience of HR Tech vendors who are looking to improve their platforms. The focus on data elements, mapping, and matching makes the content engaging for this specific audience, showcasing the key features of Boostrs.
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What is a Custom Launch Video?
A Custom Launch Video is a powerful marketing tool designed to introduce a new product, service, or brand to the market with maximum impact. It goes beyond a simple advertisement, crafting a compelling narrative that showcases the unique value proposition and resonates with the target audience.
These videos are used to generate excitement, build anticipation, and drive early adoption. They can be deployed across various channels, including websites, social media platforms, email campaigns, and even live events, ensuring broad reach and engagement.
What is Custom Launch Video Production?
Custom Launch video production is the process of creating a high-quality video specifically tailored to the launch of a new product, service, or brand. It involves a meticulous approach to storytelling, animation/filming, and post-production, ensuring a captivating and effective final product.
A typical timeline for a high-quality Custom Launch Video Production can range from 4 to 8 weeks, depending on the complexity of the project. This includes dedicated phases for scripting, storyboarding, animation/filming, sound design, editing, and client review, ensuring a polished and impactful video that drives launch success.
What is the Custom Launch Video Process?
Concept Development: Brainstorming and refining the core message and visual style.
Scriptwriting: Crafting a compelling narrative that aligns with the launch goals.
Storyboard Creation: Visualizing the script through a series of illustrated panels.
Voiceover Recording: Selecting a professional voice talent and recording the narration.
Animation/Live Action Production: Bringing the storyboard to life through animation or filming.
Sound Design and Music Composition: Enhancing the video with impactful audio elements.
Editing and Post-Production: Refining the visuals, audio, and pacing for a polished final product.
Review and Feedback: Client collaboration to ensure the video meets expectations.
Final Delivery and Launch: Providing the video in the desired format for seamless launch.
What Makes a Custom Launch Video Unique?
Custom launch video production focuses on four main things: a strong narrative, impactful visuals, targeted messaging, and a clear call to action. These elements work together to create a video that is both informative and engaging, leaving a lasting impression on viewers.
The best Custom Launch Video creations have these visual characteristics: vibrant colors, dynamic animation, and a clear and concise message. They are also visually appealing and easy to understand, making them perfect for sharing on social media and other online platforms.
Custom launch videos are among the most popular video production types because they are highly effective at generating excitement and buzz around a new product or service. They can also be used to educate potential customers about the benefits of the product or service and to drive sales.
A captivating product demo video, showcasing the features and functionalities of your product, is a powerful way to engage potential customers. Using Custom Launch Video, you can create a visually appealing and informative demonstration that highlights the key benefits of your product.
Compelling User Interface Showcase
A visually stunning user interface showcase can make a significant impact on your product's appeal. With Custom Launch Video, you can create a compelling and engaging presentation that highlights the user-friendliness and intuitive design of your product.
A well-crafted brand story animation can connect with your audience on an emotional level. That's where Custom Launch Video comes in, allowing you to create a visually captivating narrative that showcases your brand's values, mission, and personality.
A seamless onboarding experience can make a huge difference in user adoption. Using Custom Launch Video, you can create an interactive and engaging onboarding experience that guides users through the initial steps of using your product.
Clear Feature Highlight
A clear and concise feature highlight can help users understand the value proposition of your product. With Custom Launch Video, you can create a visually engaging presentation that highlights the key features and benefits of your product.
Informative Product Walkthrough
A comprehensive product walkthrough can help users understand how to use your product effectively. Your Custom Launch Video can be a visually engaging guide that walks users through the different features and functionalities of your product.
Captivating Visual Storytelling
A compelling visual story can capture the attention of your audience and leave a lasting impression. With Custom Launch Video, you can create a visually engaging narrative that tells the story of your product and its impact.
Interactive Tutorial
An interactive tutorial can help users learn how to use your product quickly and easily. Incorporating Custom Launch Video, you can create an engaging and interactive tutorial that guides users through the different steps of using your product.
Detailed Product Design
A detailed product design can showcase the craftsmanship and attention to detail that went into creating your product. Your Custom Launch Video can be a visually stunning presentation that highlights the design elements and features of your product.
Strong Brand Identity
A strong brand identity can help your product stand out from the competition. With Custom Launch Video, you can create a visually consistent and memorable brand identity that reflects the values and personality of your product.
Visually Appealing
A visually appealing product can make a positive impression on potential customers. Using Custom Launch Video, you can create a visually stunning presentation that highlights the aesthetic appeal of your product.
User-Friendly Experience
A user-friendly experience can make a significant difference in user satisfaction. Your Custom Launch Video can be a visually engaging guide that showcases the ease of use and intuitive design of your product.
How to make Custom Launch Video engaging?
Exceptional Visual Storytelling
The key to creating an engaging Custom Launch Video is to tell a compelling story that resonates with your audience. This means using visuals that are both informative and captivating, and crafting a narrative that is both engaging and memorable.
Interactive and Engaging
A Custom Launch Video should be more than just a static presentation. Methods for making your video interactive include incorporating elements like animations, transitions, and call-to-actions. This will help keep viewers engaged and encourage them to learn more about your product.
High-Quality Production
A high-quality Custom Launch Video is essential for making a good first impression. This means using professional-grade equipment and software, and working with a team of experienced video producers. A well-produced video will showcase your product in the best possible light and make a lasting impression on your audience.
How to create Custom Launch Video script?
Compelling Narrative
The script for your Custom Launch Video is the foundation for a successful video. It's essential to create a compelling narrative that captures the attention of your audience and effectively communicates the value proposition of your product.
Strategic Storytelling
The script should be structured in a way that tells a clear and concise story. Techniques to achieve this include using a strong opening hook, building suspense, and providing a satisfying conclusion. This will help keep viewers engaged and ensure that they remember your product.
Clear Call-to-Action
The script should include a clear call-to-action that encourages viewers to take the next step. This could be visiting your website, downloading a free trial, or signing up for a newsletter. A strong call-to-action will help convert viewers into customers.
Step by step guide for Custom Launch Video pre production
Strategic Planning
The first step in pre-production is to develop a clear plan for your Custom Launch Video. This includes defining your target audience, identifying your key messages, and outlining the overall structure of your video.
Script Development
Once you have a plan in place, it's time to develop a detailed script for your video. This should include all of the dialogue, narration, and visual elements that will be included in your video.
Storyboard Creation
A storyboard is a visual representation of your video script. It helps you visualize the flow of your video and ensure that all of the elements are working together effectively.
Pre-Production Checklist
Before you start filming, it's essential to create a pre-production checklist. This will help you ensure that you have all of the necessary equipment, props, and talent in place.
Location Scouting
If you're planning to film your Custom Launch Video on location, it's essential to scout out potential locations in advance. This will help you find the perfect setting for your video and ensure that you have all of the necessary permits.
Talent Acquisition
If you're using actors or other talent in your video, it's essential to find the right people for the job. This means casting actors who are both talented and believable, and who can effectively communicate your message.
