Introductory Video Production Company

Intro Videos To Drive Awareness & Action

5 stars
Great team of creatives
5 stars
Communication is smooth
5 stars
Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Introductory Video Production Company

First Impressions



Compelling introductory videos simplify complex ideas, making your message clear and easily understood by your target audience.

Engaging introductory videos quickly capture attention, establishing a connection with your audience for impactful communication.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Leena Pradhan-nabzdyk
CEO, Canomiks

It was so easy to work with Advids team. Every time we suggested any edits, they was taken care of right away with a quick turnaround time. If you want a reliable team, and quality video,

Michael Morgan
SVP Global Sales and Marketing, Telrock

We had a tremendous experience in working with the Advids team. They've proven that a 'remote' engagement can be highly successful, and delivered with quality on time.

Karin Netzer
CMO, Magic Software

We at Magic software found Advids a great partner, the team we worked with was super responsive, professional and creative.

Mike Brandt
Founder, HMB

It was a phenomenal experience working with the team at ADVIDS. Everyone was very responsive and attentive to our needs. I am very happy and pleased with the end-product.


About Advids


At Advids, we're a close-knit team of creative professionals specializing in introductory video production since 2012. We're videographers, scriptwriters, storyboard artists, voiceover artists, sound designers, and motion graphics specialists. We've been called an introductory video production company, a company video introduction specialist, a video onboarding expert, a first impression video agency, and more. But above all else, we're your introductory video production partners.

Let's collaborate and explore how a captivating introductory video can elevate your brand presence and leave a lasting first impression. Our combined years of experience in visual storytelling, impactful messaging, and audience engagement ensure your introductory video not only informs but also inspires.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 83% of marketers believe it's wiser to prioritize creating quality content over producing a large quantity of content.
  • 47% of Marketers Say Short-Form Videos Are More Likely to Go Viral.
  • 56% of marketers plan on increasing their TikTok investment in 2024.
  • 86% of businesses now use video as a marketing tool.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Introductory
Introductory Experience
Video Creation FAQ
Introductory Video Examples
What is Introductory Video?
Introductory Video Production
Production Process
Video Use Cases
Introductory Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Introductory Video Service - What We Offer


    As an introductory video company, Advids offers a comprehensive introductory video service. We create high-impact videos that help you connect with your audience.

    Here are some types of introductory videos we offer:

    Investor Pitch Videos: Secure funding with a compelling pitch.
    Product Demo Videos: Showcase product features and benefits.
    Brand Story Videos: Connect emotionally with your audience.
    Explainer Videos: Simplify complex ideas for easy understanding.
    Testimonial Videos: Build trust through authentic customer feedback.
    Recruitment Videos: Attract top talent with engaging visuals.
    Company Culture Videos: Highlight your company's values and atmosphere.
    Customer Success Story Videos: Demonstrate positive impact and results.



  • How Advids pricing work for Introductory Videos?


    Advids offers transparent, value-driven introductory video pricing with fixed fees for predictable budgets and exceptional results.

    **Our all-inclusive pricing features:**

    **Predictable Budget:** Fixed fees provide complete budget transparency and control.

    **Client Focus:** We prioritize your vision, handling feedback efficiently. Our team collaborates for optimal results.

    **Simplified Project Management:** Dedicated project managers ensure smooth production and quick approvals.

    **Transparency:** Complete transparency: all details included, ensuring consistent delivery and support.

    Let us take an example of a 60-second introductory video for a novel bio-engineered water purification device targeting eco-conscious consumers.

    **Clean Design** (USD 1200): Multiple revisions included.

    **Engaging Visuals** (USD 1750): Multiple revisions included.

    **Explainer Style** (USD 2500): Our explainer style videos are perfect for showcasing your product's unique features and benefits, creating a compelling product demo video that resonates with your target audience. Multiple revisions included.

    **Cinematic Showcase** (USD 3750): Elevate your brand with a cinematic showcase video. This brand video will create an emotional connection with your audience, showcasing your product's value and building brand loyalty. Multiple revisions included.

    **Immersive Experience** (USD 5250): Multiple revisions included.


    What content team from Advids is assigned and their expertise?


    At Advids, we dedicate a team of introductory video specialists to crafting compelling narratives that captivate your audience from the first frame. We understand the importance of a strong first impression, and our team meticulously designs introductory videos that showcase your brand's essence, product benefits, or service offerings with clarity and impact. Our focus is creating concise, engaging video introductions that leave a lasting impression, sparking curiosity and driving conversions.

    Your dedicated project team includes:

    Creative Director: Leads the project vision, ensuring the introductory video aligns perfectly with your brand messaging and resonates with your target audience. This role oversees research, scripting, and visualization, setting the creative direction for a captivating viewer experience.
    Scriptwriter: Crafts a concise and compelling narrative that captures attention, clearly introduces your brand or product, and leaves viewers wanting more. They are an expert in storytelling for short-form video content, maximizing impact within limited screen time.
    Storyboard Artist: Visualizes the script, creating a detailed blueprint for the video's flow and visual elements. Their skill lies in conveying key messages through impactful visuals, ensuring a seamless transition from script to screen.
    Animator/Motion Graphics Designer: Brings the storyboard to life, using animation and motion graphics to create visually engaging content. They are experts in visual storytelling techniques, adding depth and dynamism to the introductory video.
    Voiceover Artist: Provides a clear and engaging voiceover that complements the visuals and enhances the overall message. They have experience in delivering impactful voiceovers for introductory videos, creating a professional and trustworthy tone.
    Video Editor: Assembles all elements, ensuring smooth transitions, impactful visuals, and a polished final product. Their expertise in video editing software and post-production techniques optimizes the video for various platforms and maximizes viewer engagement.


    What experience Advids has in Introductory Video production?


    Advids crafts compelling introductory videos with concise narratives that captivate audiences. We offer diverse visual styles: motion graphics, screen recordings, dynamic typography, and subtle animations. Our research-backed approach delivers impactful introductory videos for your brand, product, or service. We excel at ideation, design, and creation, aligning videos with your goals. Our team meticulously studies your needs to create the perfect introductory video.

    We serve diverse industries (technology, SaaS, healthcare, education, finance), transforming complex information into engaging videos. Our industry specialists create resonant videos tailored to your industry's needs. With 12 years' experience, we've mastered various introductory video formats (product demos, explainers, company introductions). Our videos support product launches, onboarding, and investor pitches.

    Our research focuses on audience behavior, content hooks, and best practices. This creates bespoke videos tailored to your needs. We ensure clear, concise messaging for lasting impact. We prioritize strong opening hooks and sustained engagement. Our strategic design considers all elements (scripting, visuals, music, pacing) for optimal impact and engagement. We create compelling explainer videos to clearly communicate your brand's value proposition. Our product demo videos showcase your product's features and benefits in an engaging way. Streamline your onboarding process with our effective onboarding videos. Our corporate videos effectively introduce your company culture and mission.


    FAQ

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    What's the ideal length for a concise brand introduction?

    Aim for a concise introduction (15-20 seconds), balancing impactful messaging with audience engagement.

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    How do we plan a smooth introductory video shoot?

    Meticulous pre-production is crucial: scripting, storyboarding, location scouting, casting, and scheduling ensure a smooth shoot.

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    What visuals best introduce our brand?

    Showcase brand personality through high-quality visuals: product shots, company culture glimpses, and authentic customer testimonials.

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    How do we keep viewers engaged in our brand's first video?

    Maintain viewer engagement with a clear narrative, dynamic visuals, a strong call to action, and concise messaging.

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    How do we craft a compelling brand's first video?

    A compelling first video requires a clear message, strong visuals, and a resonant story connecting with the target audience.

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    What are the key elements for a business's first video?

    Essential elements include a clear brand message, engaging visuals, and a compelling call to action, driving desired outcomes.

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    How do we ensure our brand's message is clear in the first video?

    Clarity is paramount: use concise language, strong visuals reinforcing the message, and avoid industry-specific jargon.

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    What script style suits a brand's first video?

    A conversational, authentic script style creates a personal connection, fostering audience engagement and relatability.

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    How do we visually present our core values in a brand's first video?

    Visually represent core values through imagery reflecting those values: employee interactions, sustainable practices, community involvement.

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    How can motion graphics enhance our brand's first video?

    Motion graphics enhance videos by adding visual interest, explaining complex concepts, highlighting key information concisely.

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    What are the key pre-production steps for a brand's first video?

    Key pre-production steps:Define video purpose and target audience.,Develop a compelling script and detailed storyboard.,Plan shoot logistics: location, equipment, crew.

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    How do we create an authentic brand's first video?

    Authenticity is key: showcase real people, genuine stories, and the brand's true personality, fostering trust and connection.

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    How do we best present our team in a brand's first video?

    Present the team by showcasing expertise, passion, and individual contributions, humanizing the brand and building rapport.

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    How do we highlight our mission in our brand's first video?

    Highlight the mission by clearly stating it and visually demonstrating its impact through compelling storytelling and real-world examples.

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    What on-screen talent best suits our brand's first video?

    On-screen talent should align with brand personality and target audience: consider employees, customers, or professional actors based on video goals.


    Introductory Video Examples

    1. Axway

    Axway is a company that helps partners grow their businesses by providing solutions to common customers. The video is designed to show how Axway can help partners innovate faster and extend the value of their customer's digital investments.

    Video Design - The video uses a minimalist design style. It features simple line drawings and bold text in red and blue colors. This design concept makes the video clean and engaging. The introductory video uses animation to illustrate the benefits of partnering with Axway. The overall look of the video is sleek and modern.

    The visual style of the video communicates the video's objective by highlighting the simplicity and effectiveness of Axway's solutions. The animation helps to illustrate the value proposition of the Axway Partner Program. The clean and modern design gives the video a professional and trustworthy tone. This style makes the video engaging and drives the call to action.

    2. IQVIA

    IQVIA is a healthcare company that provides solutions to pharmaceutical and life sciences companies. This introductory video is designed to introduce the company's latest offering - Vigilance Detect.

    Video Design - The video uses clean, minimalist graphics, incorporating line art and color gradients. A blue and white color scheme dominates the video. The animation is simple, featuring smooth transitions and subtle movement, creating a sense of professionalism. The video's overall style is clean and informative, making it an excellent introductory video for the product.

    The video effectively highlights the challenges facing companies in their efforts to quickly identify and respond to adverse events related to drugs and medical devices. The narrative of the video emphasizes the critical role of social media in providing access to real-time data. The video successfully conveys the solution offered by IQVIA Vigilance Detect, a technology that enables companies to analyze this data efficiently. The overall tone of the video is informative and confident, underscoring the product's ability to address a real industry need.

    3. KB Home

    KB Home is a home builder that focuses on providing customers with personalized homes. This video is designed to introduce viewers to the design studios, where they can customize their homes.

    Video Design - This introductory video uses a simple, modern visual style, with animated illustrations and graphics. The color scheme is predominantly gray and yellow, reflecting KB Home branding. The animations are clean, simple, and easy to understand. The use of animation helps to bring the design process to life.

    The visual style of the video effectively communicates the company's message. The simple animations and clean visuals make the design process seem easy and enjoyable. The bright yellow accents emphasize the company’s commitment to helping customers make their homes unique. The overall tone of the video is optimistic and friendly.

    4. CareMetx

    CareMetx is a digital hub designed to connect points of care, ensuring faster therapy results and easing the burden on patients. This introductory video is designed to explain the complex healthcare system and highlight how CareMetx simplifies it for patients.

    Video Design - The video uses a clean, minimalist design with a focus on graphics and animation. The use of circular patterns and abstract line work highlights the complexity of the healthcare system. The visual style is futuristic and modern, signaling the innovative technology of CareMetx. The video employs bright colors, which are appealing to viewers, and a dynamic pace to capture the audience's attention.

    The visual style of the video effectively communicates the objective of providing a clear and accessible solution for navigating the healthcare system. This message is reinforced by the use of graphics that illustrate the interconnectedness of various healthcare elements and the challenges faced by patients. The video uses a conversational tone, ensuring the information is readily understandable and relatable. The pace and design are engaging, and the use of graphics and animation creates a visually appealing experience, capturing the audience's attention and conveying the message with a positive tone.

    5. ArborNetworks

    ArborNetworks is a leader in providing DDoS protection solutions, and this introductory video is designed to highlight the company's expertise and comprehensive portfolio.

    Video Design - The video uses a clean, minimalist design with high-quality graphics, showcasing the benefits and features of the product. It begins with a graphic representing the complex nature of networks and how they are becoming increasingly vulnerable to attacks, highlighting the need for Arbor Networks’ solutions. The graphic design is strategically chosen, creating a sense of urgency for viewers while keeping the introductory nature of the video intact.

    The video's sleek visual style and strategic graphics, along with its informative content, effectively communicate the company's ability to protect networks from DDoS attacks. This presentation ensures viewers understand the importance of DDoS protection and how ArborNetworks is the optimal solution. The tone is professional and reassuring, demonstrating the company's commitment to safeguarding businesses from the ever-evolving threats within the digital landscape.

    What is Introductory Video?

    An Introductory Video is a concise and engaging film designed to showcase a company's brand, products, services, and values to a target audience. It acts as a powerful introduction, leaving a lasting impression and fostering a deeper understanding of the company's identity and offerings.

    Introductory Videos are commonly used for marketing and branding purposes, attracting new customers, onboarding employees, introducing new products or services, and building brand awareness across various platforms. They can be shared on websites, social media, email campaigns, and during presentations to effectively communicate the company's story and value proposition.


    Introductory Video Production

    Introductory video production is the process of creating a high-quality video that effectively introduces a company to its target audience. It involves a combination of creative storytelling, visual design, animation or filming, and post-production editing to deliver a compelling and informative video experience.

    Typically, Introductory Video production takes 4-8 weeks to complete, depending on the complexity of the project. This includes stages like scriptwriting, storyboarding, asset creation, animation or filming, voiceover recording, editing, motion graphics, and sound design. Each step is meticulously executed to ensure a polished and impactful final video that effectively represents the company's brand and message.


    Production Process

    • Concept Development: Brainstorming and refining the core message and visual style of the video.
    • Scriptwriting: Crafting a compelling narrative that aligns with the video's purpose and target audience.
    • Storyboard Creation: Visualizing each scene and shot to ensure a cohesive and engaging flow.
    • Asset Gathering: Collecting necessary visuals, audio, and other elements for the video production.
    • Animation/Filming: Creating the animated sequences or filming live-action footage based on the storyboard.
    • Voiceover Recording: Capturing professional voiceovers that enhance the storytelling and message delivery.
    • Sound Design and Music Selection: Adding appropriate sound effects and background music to create an immersive experience.
    • Video Editing: Assembling the footage, animations, voiceovers, and sound elements into a polished final product.
    • Motion Graphics and Effects: Incorporating text animations, transitions, and visual effects to enhance engagement.
    • Color Correction and Grading: Adjusting the video's colors and tones to achieve a professional and visually appealing look.
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    Video Use Cases

    Introductory Video production focuses on four main things: captivating storytelling, impactful visuals, clear messaging, and a strong call to action. It aims to create a memorable first impression that resonates with the viewer and encourages them to learn more about the company.

    The best Introductory Video creations have these visual characteristics: vibrant colors, engaging animations, dynamic transitions, professional voiceovers, and high-quality footage. These elements work together to create a visually appealing and informative experience that captures the viewer's attention.

    Introductory Videos are among the most popular video production types because they are versatile, effective, and shareable. They can be used across various platforms and marketing channels to reach a wide audience and build brand awareness. Their concise format and engaging storytelling make them ideal for capturing attention and leaving a lasting impression on viewers.


    Introductory Video Benefits

    Introductory videos offer a powerful way to connect with your audience. They transform how you communicate, offering a compelling alternative to static text. They're versatile tools, applicable across various marketing strategies.

    • Investor Pitch Videos: Secure funding faster by showcasing your business plan visually. A compelling visual presentation significantly improves your chances of securing investment.
    • Product Demo Videos: Increase sales by clearly demonstrating product features and benefits. Show, don't just tell, potential customers what your product can do.
    • Brand Story Videos: Boost brand loyalty by connecting with audiences on an emotional level. Share your company's mission and values to build a stronger connection.
    • Explainer Videos: Improve understanding of complex products or services, simplifying information. Make complex topics easy to grasp with clear, concise visuals.
    • Testimonial Videos: Build trust and credibility through authentic customer feedback. Let your satisfied customers speak for you.
    • Recruitment Videos: Attract top talent by showcasing company culture and opportunities. Give potential employees a glimpse into your workplace.
    • Company Culture Videos: Improve employee engagement and attract better candidates. Highlight your company's values and create a positive image.
    • Customer Success Story Videos: Showcase positive results and build confidence in your offerings. Demonstrate the value you provide to your clients.

    This makes them an essential part of any business video strategy, offering improved website engagement, enhanced search engine optimization, and increased social media reach. They provide cost-effective marketing and a high return on investment. They are a versatile tool for video marketing strategy and corporate video production, creating memorable messaging for promotional videos. They improve communication and are a key element of any business video.


    Increase Video Engagement

    Intriguing design to capture attention

    An intriguing design to capture attention is essential for any Introductory Video. The visuals should be captivating and draw the viewer in from the very beginning. This could involve using vibrant colors, dynamic animations, or compelling imagery that reflects your brand's personality.

    Engaging storytelling to connect with viewers

    Engaging storytelling to connect with viewers is key to making your Introductory Video memorable. The narrative should be clear, concise, and relatable to your target audience. This could involve using a compelling voiceover, showcasing customer testimonials, or highlighting real-life examples of how your product or service has made a difference.

    interactive elements to encourage participation

    Interactive elements to encourage participation can help to keep viewers engaged. This could involve adding a call to action, asking questions, or using polls to gather feedback. By encouraging viewers to interact with your Introductory Video, you can create a more engaging and memorable experience.

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    Video Script

    Compelling narrative to tell your story

    A compelling narrative to tell your story is the foundation of a successful Introductory Video script. The script should be well-structured, engaging, and informative. It should clearly communicate your company's mission, values, and offerings in a way that resonates with your target audience.

    Concise language to keep viewers engaged

    Concise language to keep viewers engaged is crucial for any Introductory Video script. Avoid using jargon or overly complex language that might confuse or disinterest your audience. Instead, focus on using clear and simple language that is easy to understand and remember.

    Strategic pacing to maintain interest

    Strategic pacing to maintain interest is essential for a successful Introductory Video script. The script should be paced in a way that keeps viewers engaged without overwhelming them. This could involve using a mix of fast-paced and slow-paced scenes, incorporating visual elements, and strategically placing calls to action.


    Pre Production Guide

    Strategic planning to define goals

    Strategic planning to define goals is the first step in pre-production for an Introductory Video. This involves clearly outlining the purpose of the video, identifying your target audience, and setting specific objectives for the video's impact.

    Creative brainstorming to develop concepts

    Creative brainstorming to develop concepts is crucial for generating fresh and engaging ideas for your Introductory Video. This involves exploring different visual styles, storytelling approaches, and interactive elements that align with your brand and target audience.

    Detailed scriptwriting to craft the narrative

    Detailed scriptwriting to craft the narrative is essential for ensuring a clear and compelling story for your Introductory Video. This involves writing a detailed script that outlines the video's flow, dialogue, visuals, and calls to action.

    Visual storyboard to plan the shots

    Visual storyboard to plan the shots is a valuable tool for visualizing the flow and composition of your Introductory Video. This involves creating a series of sketches or images that represent each scene, shot, and transition in the video.

    Equipment selection to meet production needs

    Equipment selection to meet production needs is crucial for ensuring high-quality visuals and sound for your Introductory Video. This involves choosing the right cameras, microphones, lighting equipment, and other tools based on your video's style and budget.

    Location scouting to find the perfect setting

    Location scouting to find the perfect setting is important for creating a visually appealing and relevant backdrop for your Introductory Video. This involves researching and visiting potential locations that align with your video's theme and message.