6000+ Videos created for 3400+ startups and enterprises
First Impressions
Compelling introductory videos simplify complex ideas, making your message clear and easily understood by your target audience.
Engaging introductory videos quickly capture attention, establishing a connection with your audience for impactful communication.
Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Leena Pradhan-Nabzdyk
CEO, Canomiks
It was so easy to work with Advids team. Every time we suggested any edits, they was taken care of right away with a quick turnaround time. Also, we were in a time crunch and their team worked with us on a weekend to deliver the final video. If you want a reliable team, and quality video, I would highly recommend Advids.
Michael Morgan
SVP Global Sales and Marketing, Telrock
We had a tremendous experience in working with the Advids team. They've proven that a 'remote' engagement can be highly successful, and delivered with quality on time! We will continue to work with our Advids partners.
Karin Netzer
CMO, Magic Software
We at Magic software found Advids a great partner, who helped us meet successfully an aggressive deadline we had for our video production. The team we worked with was super responsive, professional and creative. We will definitely use their services again for our next project.
Mike Brandt
Founder, HMB
It was a phenomenal experience working with the team at ADVIDS. Everyone was very responsive and attentive to our needs. We appreciate working on this project together and there will be many more. I am very happy and pleased with the end-product. Thank you, ADVIDS team!
About Advids
At Advids, we're a close-knit team of creative professionals specializing in introductory video production since 2012. We're videographers, scriptwriters, storyboard artists, voiceover artists, sound designers, and motion graphics specialists. We've been called an introductory video production company, a company video introduction specialist, a video onboarding expert, a first impression video agency, and more. But above all else, we're your introductory video production partners.
Let's collaborate and explore how a captivating introductory video can elevate your brand presence and leave a lasting first impression. Our combined years of experience in visual storytelling, impactful messaging, and audience engagement ensure your introductory video not only informs but also inspires.
Our clients trust Advids for explainers, here is why we believe in the power of videos.
83% of marketers believe it's wiser to prioritize creating quality content over producing a large quantity of content.
47% of Marketers Say Short-Form Videos Are More Likely to Go Viral.
56% of marketers plan on increasing their TikTok investment in 2024.
86% of businesses now use video as a marketing tool.
7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.
A well-crafted introductory video can be the perfect way to introduce your business to potential customers and investors. Advids specializes in creating high-impact introductory videos for businesses of all sizes.
Here are some types of introductory videos that Advids offers:
Company Profile Videos: Showcase your company's mission, values, and products or services.
Brand Story Videos: Tell the unique story of your brand and connect with your audience on an emotional level.
Product Demo Videos: Explain how your product or service works and highlight its key features and benefits.
Explainer Videos: Simplify complex concepts and make your message easy for your target audience to understand.
Testimonial Videos: Build credibility and trust by featuring satisfied customers sharing their positive experiences.
Recruitment Videos: Attract top talent by showcasing your company culture and career opportunities.
Investor Pitch Videos: Create a compelling pitch to secure funding from potential investors.
At Advids, we champion transparent, value-driven introductory video production pricing. Our fixed-fee model ensures predictable budgets, eliminating surprises, fostering creative collaboration, and delivering exceptional results. We're dedicated to providing a premium introductory video creation experience, exceeding expectations throughout.
Our all-inclusive pricing features:
Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the project scope, offering budget control from the start. Client Focus: Dedicated to your vision, not extra costs. Minor edits and feedback are handled swiftly. Our experienced creative team collaborates to exceed your goals. Simplified Project Management: Dedicated project leads ensure seamless video creation and effective feedback integration. Fixed costs expedite approvals, streamlining delivery. Transparency: Every detail is included, from script to licensing. No surprises, consistent delivery, and ongoing support are guaranteed.
Let us take an example of a 60-second introductory video for a novel bio-engineered water purification device targeting eco-conscious consumers. The goal is to highlight its unique technology and sustainability benefits. Clean Design (USD 1000-1500): A minimalist aesthetic with smooth transitions, showcasing the device's functionality and key features through close-up product shots, highlighting its design. Engaging Visuals (USD 1500-2000): Dynamic animations and visual storytelling highlight the water purification process, its benefits, and its impact, incorporating lifestyle imagery. Explainer Style (USD 2000-3000): Infographics and motion graphics explain the technology, scientific principles, and sustainability aspects, incorporating data visualization and animated diagrams. Cinematic Showcase (USD 3000-4500): High-quality visuals and cinematic storytelling emphasize an emotional connection, showcasing the device in real-world scenarios and incorporating testimonials and user stories. Immersive Experience (USD 4500-6000): Detailed 3D animations showcase the device's internal workings, highlighting technological advancements and incorporating user interface demonstrations and interactive elements. Multiple revisions are included in all packages.
What content team from Advids is assigned and their expertise?
At Advids, we dedicate a team of introductory video specialists to crafting compelling narratives that captivate your audience from the first frame. We understand the importance of a strong first impression, and our team meticulously designs introductory videos that showcase your brand's essence, product benefits, or service offerings with clarity and impact. Our focus is creating concise, engaging video introductions that leave a lasting impression, sparking curiosity and driving conversions.
Your dedicated project team includes:
Creative Director: Leads the project vision, ensuring the introductory video aligns perfectly with your brand messaging and resonates with your target audience. This role oversees research, scripting, and visualization, setting the creative direction for a captivating viewer experience. Scriptwriter: Crafts a concise and compelling narrative that captures attention, clearly introduces your brand or product, and leaves viewers wanting more. They are an expert in storytelling for short-form video content, maximizing impact within limited screen time. Storyboard Artist: Visualizes the script, creating a detailed blueprint for the video's flow and visual elements. Their skill lies in conveying key messages through impactful visuals, ensuring a seamless transition from script to screen. Animator/Motion Graphics Designer: Brings the storyboard to life, using animation and motion graphics to create visually engaging content. They are experts in visual storytelling techniques, adding depth and dynamism to the introductory video. Voiceover Artist: Provides a clear and engaging voiceover that complements the visuals and enhances the overall message. They have experience in delivering impactful voiceovers for introductory videos, creating a professional and trustworthy tone. Video Editor: Assembles all elements, ensuring smooth transitions, impactful visuals, and a polished final product. Their expertise in video editing software and post-production techniques optimizes the video for various platforms and maximizes viewer engagement.
What experience Advids has in Introductory Video production?
Advids' creative team understands the nuances of introductory video production, crafting concise yet compelling narratives that captivate audiences from the start. Our design capabilities span a wide spectrum of visual styles, from sleek motion graphics and screen recordings to dynamic typography and subtle animations. We leverage our extensive experience and video production research to deliver impactful introductory videos that effectively introduce your brand, product, or service. We excel in the ideation, design, and video creation process, ensuring each video aligns perfectly with your specific communication goals. Our video specialists and designers meticulously study your needs to determine how introductory video production best serves your vision and message.
Our video production expertise and industry experience:
Industries: We've served diverse industries, including technology, SaaS, healthcare, education, and finance, transforming complex information into engaging introductory video content. Our industry specialists possess a deep understanding of sector-specific nuances, creating videos that resonate with your target audience. This expertise makes Advids the ideal partner for producing effective introductory videos tailored to your industry's unique requirements.
Years: With 12 years of experience simplifying communication through video content, we’ve honed our expertise across various introductory video formats, including product demos, explainer videos, and company introductions. We've created compelling video content for product launches, onboarding sequences, and investor pitches, ensuring our expertise aligns with your specific business objectives.
How we produce unique videos: We conduct thorough research, delving into audience behavior, content hooks, and best practices for introductory video design. This meticulous approach allows us to craft bespoke video campaigns tailored to your unique needs. We focus on conveying your core message clearly and concisely, ensuring your video leaves a lasting impression. We understand the importance of a strong opening hook and maintain audience engagement throughout. Our approach goes beyond visual appeal, focusing on strategic design for optimal impact and achieving your communication goals. We consider every element, from scripting and visuals to music and pacing, to create an introductory video that effectively introduces your offering and encourages further engagement.
FAQ
Can you share client references for similar introductory videos?
Absolutely! We're proud of our work and happy to share relevant client references. See how we've helped others achieve their video goals.
What information do you need from me for the initial brief?
To craft a compelling introductory video, we'll need a few key details from you:
* Your product/service and its unique selling points
* Target audience demographics and psychographics
* Core message and desired call to action
* Preferred style and tone
* Existing assets (logos, product shots, etc.)
Let's collaborate to create something extraordinary.
How does Advids handle video language and localization?
We speak your language – literally. With a global network of voiceover artists, we offer translation, localization, and cultural adaptation in 78 languages. Let's connect with your global audience.
What post-delivery support do you offer for future edits?
We're your long-term video partner. We offer ongoing support for future edits and enhancements, ensuring your introductory video remains fresh and impactful. Let's keep your content current.
How does Advids manage the introductory video production process?
At Advids, we transform your vision into captivating introductory videos. Our collaborative process ensures your brand story shines, from initial consultation to final delivery. Ready to captivate your audience?
What is Advids' scripting process for introductory videos?
Our scripting process is a collaborative journey. We brainstorm, refine, and iterate with you to craft a compelling narrative that captures your brand's essence and resonates with your target audience. Let's tell your story together.
How do you incorporate my brand guidelines into the video?
Your brand guidelines are our compass. We seamlessly weave your brand identity into every aspect of your introductory video, from visuals and messaging to music and tone. Let's showcase your brand's unique personality.
Who will be my point of contact throughout the project?
Your dedicated Customer Success Manager and a Creative Director will be your trusted guides throughout the project, ensuring a smooth and collaborative experience. We're here to support you every step of the way.
What quality management processes does Advids use?
We maintain rigorous quality throughout your project with:
* Milestone-based approvals
* Online feedback tools
* Dedicated creative director review
Rest assured, your introductory video will be polished to perfection. Ready to experience the Advids difference?
Does Advids handle end-to-end introductory video production?
Yes, we handle every aspect of introductory video production, from concept to delivery. Sit back, relax, and let us bring your vision to life.
How many revisions are included in the quoted price?
Minor revisions are included to ensure your complete satisfaction. For substantial changes that alter the project scope, we'll provide a transparent, revised quote. Let's discuss your vision.
How does Advids manage projects and client communication?
We use cutting-edge project management tools like Slack, Zoom, and dedicated project portals to ensure seamless communication and collaboration throughout the production process. Stay informed and connected every step of the way.
How experienced is the Advids team in creating introductory videos?
With 9 years and 170+ successful video projects under our belt, we've honed our expertise across diverse industries. We're ready to bring that experience to your introductory video. Let's create a video that reflects your expertise.
What different styles of introductory videos can Advids produce?
From sleek and modern to bold and dramatic, we create introductory videos in a variety of styles. Whether you need a product demo, a company overview, or a brand story, we'll tailor the style to your specific needs. Let's explore the possibilities.
What is the typical turnaround time for an introductory video?
We typically deliver stunning introductory videos within 3-8 weeks. Complex projects may require additional time, and we'll discuss timelines upfront to ensure alignment with your launch plans. Let's discuss your project timeline.
Axway is a company that helps partners grow their businesses by providing solutions to common customers. The video is designed to show how Axway can help partners innovate faster and extend the value of their customer's digital investments.
Video Design - The video uses a minimalist design style. It features simple line drawings and bold text in red and blue colors. This design concept makes the video clean and engaging. The introductory video uses animation to illustrate the benefits of partnering with Axway. The overall look of the video is sleek and modern.
The visual style of the video communicates the video's objective by highlighting the simplicity and effectiveness of Axway's solutions. The animation helps to illustrate the value proposition of the Axway Partner Program. The clean and modern design gives the video a professional and trustworthy tone. This style makes the video engaging and drives the call to action.
IQVIA is a healthcare company that provides solutions to pharmaceutical and life sciences companies. This introductory video is designed to introduce the company's latest offering - Vigilance Detect.
Video Design - The video uses clean, minimalist graphics, incorporating line art and color gradients. A blue and white color scheme dominates the video. The animation is simple, featuring smooth transitions and subtle movement, creating a sense of professionalism. The video's overall style is clean and informative, making it an excellent introductory video for the product.
The video effectively highlights the challenges facing companies in their efforts to quickly identify and respond to adverse events related to drugs and medical devices. The narrative of the video emphasizes the critical role of social media in providing access to real-time data. The video successfully conveys the solution offered by IQVIA Vigilance Detect, a technology that enables companies to analyze this data efficiently. The overall tone of the video is informative and confident, underscoring the product's ability to address a real industry need.
KB Home is a home builder that focuses on providing customers with personalized homes. This video is designed to introduce viewers to the design studios, where they can customize their homes.
Video Design - This introductory video uses a simple, modern visual style, with animated illustrations and graphics. The color scheme is predominantly gray and yellow, reflecting KB Home branding. The animations are clean, simple, and easy to understand. The use of animation helps to bring the design process to life.
The visual style of the video effectively communicates the company's message. The simple animations and clean visuals make the design process seem easy and enjoyable. The bright yellow accents emphasize the company’s commitment to helping customers make their homes unique. The overall tone of the video is optimistic and friendly.
CareMetx is a digital hub designed to connect points of care, ensuring faster therapy results and easing the burden on patients. This introductory video is designed to explain the complex healthcare system and highlight how CareMetx simplifies it for patients.
Video Design - The video uses a clean, minimalist design with a focus on graphics and animation. The use of circular patterns and abstract line work highlights the complexity of the healthcare system. The visual style is futuristic and modern, signaling the innovative technology of CareMetx. The video employs bright colors, which are appealing to viewers, and a dynamic pace to capture the audience's attention.
The visual style of the video effectively communicates the objective of providing a clear and accessible solution for navigating the healthcare system. This message is reinforced by the use of graphics that illustrate the interconnectedness of various healthcare elements and the challenges faced by patients. The video uses a conversational tone, ensuring the information is readily understandable and relatable. The pace and design are engaging, and the use of graphics and animation creates a visually appealing experience, capturing the audience's attention and conveying the message with a positive tone.
ArborNetworks is a leader in providing DDoS protection solutions, and this introductory video is designed to highlight the company's expertise and comprehensive portfolio.
Video Design - The video uses a clean, minimalist design with high-quality graphics, showcasing the benefits and features of the product. It begins with a graphic representing the complex nature of networks and how they are becoming increasingly vulnerable to attacks, highlighting the need for Arbor Networks’ solutions. The graphic design is strategically chosen, creating a sense of urgency for viewers while keeping the introductory nature of the video intact.
The video's sleek visual style and strategic graphics, along with its informative content, effectively communicate the company's ability to protect networks from DDoS attacks. This presentation ensures viewers understand the importance of DDoS protection and how ArborNetworks is the optimal solution. The tone is professional and reassuring, demonstrating the company's commitment to safeguarding businesses from the ever-evolving threats within the digital landscape.
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What is Introductory Video?
An Introductory Video is a concise and engaging film designed to showcase a company's brand, products, services, and values to a target audience. It acts as a powerful introduction, leaving a lasting impression and fostering a deeper understanding of the company's identity and offerings.
Introductory Videos are commonly used for marketing and branding purposes, attracting new customers, onboarding employees, introducing new products or services, and building brand awareness across various platforms. They can be shared on websites, social media, email campaigns, and during presentations to effectively communicate the company's story and value proposition.
What is Introductory Video Production?
Introductory video production is the process of creating a high-quality video that effectively introduces a company to its target audience. It involves a combination of creative storytelling, visual design, animation or filming, and post-production editing to deliver a compelling and informative video experience.
Typically, Introductory Video production takes 4-8 weeks to complete, depending on the complexity of the project. This includes stages like scriptwriting, storyboarding, asset creation, animation or filming, voiceover recording, editing, motion graphics, and sound design. Each step is meticulously executed to ensure a polished and impactful final video that effectively represents the company's brand and message.
What is the Introductory Video Production process?
Concept Development: Brainstorming and refining the core message and visual style of the video.
Scriptwriting: Crafting a compelling narrative that aligns with the video's purpose and target audience.
Storyboard Creation: Visualizing each scene and shot to ensure a cohesive and engaging flow.
Asset Gathering: Collecting necessary visuals, audio, and other elements for the video production.
Animation/Filming: Creating the animated sequences or filming live-action footage based on the storyboard.
Voiceover Recording: Capturing professional voiceovers that enhance the storytelling and message delivery.
Sound Design and Music Selection: Adding appropriate sound effects and background music to create an immersive experience.
Video Editing: Assembling the footage, animations, voiceovers, and sound elements into a polished final product.
Motion Graphics and Effects: Incorporating text animations, transitions, and visual effects to enhance engagement.
Color Correction and Grading: Adjusting the video's colors and tones to achieve a professional and visually appealing look.
What makes Introductory Video unique?
Introductory Video production focuses on four main things: captivating storytelling, impactful visuals, clear messaging, and a strong call to action. It aims to create a memorable first impression that resonates with the viewer and encourages them to learn more about the company.
The best Introductory Video creations have these visual characteristics: vibrant colors, engaging animations, dynamic transitions, professional voiceovers, and high-quality footage. These elements work together to create a visually appealing and informative experience that captures the viewer's attention.
Introductory Videos are among the most popular video production types because they are versatile, effective, and shareable. They can be used across various platforms and marketing channels to reach a wide audience and build brand awareness. Their concise format and engaging storytelling make them ideal for capturing attention and leaving a lasting impression on viewers.
A captivating brand story visual is a powerful way to connect with your audience on an emotional level. By using visuals to tell your company's story, you can create a sense of connection and trust with potential customers. This is especially effective when using an Introductory Video to showcase your company's journey, values, and mission.
An engaging product demo visual is a great way to showcase the features and benefits of your product or service. Using visuals to demonstrate how your product works can be much more effective than simply describing it. This is where introductory videos shine, allowing you to create a compelling and informative demonstration that captures the attention of your audience.
Motivating team member visual
A motivating team member visual can help to build trust and credibility with your audience. By showcasing your team members and their expertise, you can demonstrate the passion and dedication behind your company. This is especially important when using an Introductory Video to attract new employees or investors.
Inspiring customer story visual
An inspiring customer story visual can be a powerful tool for showcasing the impact of your product or service. By sharing the stories of satisfied customers, you can demonstrate the value you bring to your clients. This is a great way to use an Introductory Video to build trust and generate leads.
Authentic values in action
Authentic values in action can help to build a strong brand identity. By showcasing how your company lives its values, you can create a sense of authenticity and integrity with your audience. This is especially important when using an Introductory Video to attract customers who share your values.
A clear mission statement visual can help to communicate your company's purpose and goals. By visually presenting your mission statement, you can ensure that your audience understands what your company stands for. This is a great way to use an Introductory Video to establish your brand's identity and direction.
Compelling call to action visual
A compelling call to action visual can encourage your audience to take the next step. By using visuals to guide your audience towards a specific action, you can increase the likelihood of conversion. This is especially important when using an Introductory Video to drive traffic to your website or social media pages.
A consistent brand identity visual can help to create a cohesive and memorable brand experience. By using visuals that reflect your brand's personality and style, you can create a strong and recognizable brand. This is especially important when using an Introductory Video to establish your brand's presence in the market.
Inviting company culture visual
An inviting company culture visual can help to attract top talent. By showcasing your company's culture and values, you can attract employees who share your vision. This is especially important when using an Introductory Video to recruit new employees.
Detailed service offering visual
A detailed service offering visual can help to explain your company's services in a clear and concise way. By using visuals to illustrate your services, you can make them more understandable and engaging for your audience. This is especially important when using an Introductory Video to educate potential customers about your offerings.
Highlighting key benefit visual
A highlighting key benefit visual can help to emphasize the most important benefits of your product or service. By using visuals to highlight your key benefits, you can make them more memorable and impactful for your audience. This is especially important when using an Introductory Video to persuade potential customers to choose your company.
Unique selling point visual
A unique selling point visual can help to differentiate your company from the competition. By showcasing what makes your company unique, you can attract customers who are looking for something different. This is especially important when using an Introductory Video to stand out in a crowded market.
How to make Introductory Video engaging?
Intriguing design to capture attention
An intriguing design to capture attention is essential for any Introductory Video. The visuals should be captivating and draw the viewer in from the very beginning. This could involve using vibrant colors, dynamic animations, or compelling imagery that reflects your brand's personality.
Engaging storytelling to connect with viewers
Engaging storytelling to connect with viewers is key to making your Introductory Video memorable. The narrative should be clear, concise, and relatable to your target audience. This could involve using a compelling voiceover, showcasing customer testimonials, or highlighting real-life examples of how your product or service has made a difference.
Interactive elements to encourage participation can help to keep viewers engaged. This could involve adding a call to action, asking questions, or using polls to gather feedback. By encouraging viewers to interact with your Introductory Video, you can create a more engaging and memorable experience.
How to create Introductory Video script?
Compelling narrative to tell your story
A compelling narrative to tell your story is the foundation of a successful Introductory Video script. The script should be well-structured, engaging, and informative. It should clearly communicate your company's mission, values, and offerings in a way that resonates with your target audience.
Concise language to keep viewers engaged
Concise language to keep viewers engaged is crucial for any Introductory Video script. Avoid using jargon or overly complex language that might confuse or disinterest your audience. Instead, focus on using clear and simple language that is easy to understand and remember.
Strategic pacing to maintain interest
Strategic pacing to maintain interest is essential for a successful Introductory Video script. The script should be paced in a way that keeps viewers engaged without overwhelming them. This could involve using a mix of fast-paced and slow-paced scenes, incorporating visual elements, and strategically placing calls to action.
Step by step guide for Introductory Video pre production
Strategic planning to define goals
Strategic planning to define goals is the first step in pre-production for an Introductory Video. This involves clearly outlining the purpose of the video, identifying your target audience, and setting specific objectives for the video's impact.
Creative brainstorming to develop concepts
Creative brainstorming to develop concepts is crucial for generating fresh and engaging ideas for your Introductory Video. This involves exploring different visual styles, storytelling approaches, and interactive elements that align with your brand and target audience.
Detailed scriptwriting to craft the narrative
Detailed scriptwriting to craft the narrative is essential for ensuring a clear and compelling story for your Introductory Video. This involves writing a detailed script that outlines the video's flow, dialogue, visuals, and calls to action.
Visual storyboard to plan the shots
Visual storyboard to plan the shots is a valuable tool for visualizing the flow and composition of your Introductory Video. This involves creating a series of sketches or images that represent each scene, shot, and transition in the video.
Equipment selection to meet production needs
Equipment selection to meet production needs is crucial for ensuring high-quality visuals and sound for your Introductory Video. This involves choosing the right cameras, microphones, lighting equipment, and other tools based on your video's style and budget.
Location scouting to find the perfect setting
Location scouting to find the perfect setting is important for creating a visually appealing and relevant backdrop for your Introductory Video. This involves researching and visiting potential locations that align with your video's theme and message.
