Launch Video Production Service

Videos To Captivate And Convert Your Audience

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Great team of creatives
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Communication is smooth
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Launch Video Production Service

Build Strong Customer Relationships



Impactful launch videos authentically introduce your brand and its values to a wider audience.

Engaging launch videos effectively generate excitement and anticipation for your newest offerings.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Romain Blaser
CEO, Haidi.io

We asked for a video for our software launch. The results have been above expectations and the communication process was very smooth. Already 2k views after 2 days.

Rohan Mathur
Associate Project Lead, Solverminds

Brilliant experience working with Advids. Extremely professional and efficient. The team was super friendly and easy to work with during the project.

Russell Cook
Partner, Matte Black Brand Agency

ADVIDS is a professional outfit. Very happy with the end result! I can happily recommend them.

Elie Tokpo
Senior Marketing Associate, KYA Energy

We had a wonderful experience working with Advids. They are efficient, responsive and focused on customer care. I totally recommand them to you like us you want to create insightful video animations.


About Advids


Advids is a crew of kind, thoughtful creatives specializing in launch video production since 2012. We are storytellers, videographers, motion graphics artists, sound designers, cinematographers, and post-production specialists. We've been called a launch video production company, a product launch film agency, a video marketing powerhouse, viral video creators, and more. But above all else, we're your launch video production partners.

Let's get curious, dive in, and discover how the launch videos Advids crafts can ignite your product's journey and propel your business forward. Our combined years of experience in visual storytelling, coupled with a deep understanding of launch marketing dynamics, ensures your product makes a grand entrance.

Our clients trust Advids for launch videos. Here is why we believe in the power of videos.

  • 80% of very successful content marketers spend more than 10% of their total marketing budgets on content.
  • 43% of businesses choose LinkedIn as the favorite social channel for sharing videos.
  • 90% of marketers, digital engagement strategies completely changed during the COVID-19 pandemic, V. Afshar, Research Director, Salesforce
  • 22.4% of marketers say driving brand awareness is their main goal with video content.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that’s bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Launch
Launch Experience
Video Creation FAQ
Launch Video Examples
What is Launch Video?
Launch Video Production
Production Process
Video Use Cases
Launch Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Launch Video Production Service - What We Offer


    Launch your product with a compelling video from Advids a launch video service and agency. We craft videos that generate excitement and attract your ideal customer. Let's make your launch unforgettable.

    Here's what we offer:

    Product Videos: Showcase your product's features benefits and value proposition.
    Explainer Videos: Simplify complex ideas for easy understanding.
    Teaser Videos: Generate pre-launch buzz and anticipation for your product launch.
    Customer Testimonial Videos: Build trust with authentic reviews.
    Announcement Videos: Share important updates and news.
    Social Media Teasers: Create short engaging videos to drive traffic and generate excitement on social media.


  • How Advids pricing work for Launch Videos?


    Advids offers transparent, value-driven launch video pricing with fixed fees for predictable budgeting and creative collaboration. We deliver a premium experience, exceeding expectations.

    **Our all-inclusive pricing features:**

    **Predictable Launch Video Budget:** Fixed fees provide complete cost transparency and budget control.

    **Client-Centric Approach:** We prioritize your vision, handling revisions efficiently. Our team collaborates to achieve your goals.

    **Streamlined Project Management:** Dedicated project leads ensure seamless production and feedback integration, expediting approvals.

    **Unwavering Transparency:** Complete transparency—from script to licensing—ensures consistent delivery and support.

    Example: A 60-second launch video for an AI-powered bioreactor for personalized medicine research. Our fixed-fee approach ensures a smooth product launch video creation process. Costs vary based on video length, animation, and detail.

    **Clean Product Showcase** (USD 1000-1500): Cinematic shots highlight design and features. Ideal for product demos or broader marketing.

    **Conceptual Animation** (USD 1500-2000): Abstract visuals and motion graphics showcase scientific processes and applications. Ideal for explainer videos.

    **Scientific Storytelling** (USD 2000-3000): Combines live-action and 3D animation to communicate the scientific narrative. Perfect for investors and researchers.

    **Detailed Feature Highlight** (USD 3000-4500): Detailed close-ups and diagrams showcase intricate components and functionalities. Ideal for technically-focused audiences.

    **Integrated Lab Integration** (USD 4500-6000): Showcases the bioreactor in a realistic lab setting. Creates an immersive, high-impact experience. This option is a great choice for a promotional video or a broader marketing strategy.


    What content team from Advids is assigned and their expertise?


    At Advids, we assign a specialized team of launch video production creators to ignite your product's debut. We meticulously craft compelling narratives and impactful visuals, turning your launch into a memorable event. Our team leverages innovative storytelling techniques and cutting-edge animation to create launch videos that captivate your target audience and drive conversions from the first view.

    Your dedicated project team includes:

    Creative Director: Leads the creative vision for your launch video, from initial concept to final product. This role oversees messaging, scripting, and visual style to ensure a cohesive and impactful narrative. They are an expert in best practices for launch videos and audience engagement strategies.
    Launch Strategist: Develops a targeted launch video strategy aligned with your marketing goals. They research your target audience, analyze market trends, and identify key performance indicators (KPIs) for measuring video success. This team member is an expert in product launch marketing and video distribution.
    Storyboard Artist: Translates the script and creative vision into a visual roadmap. They create detailed storyboards that outline scene composition, character actions, and visual transitions, ensuring a smooth and engaging viewing experience. Their expertise lies in visual storytelling and dynamic scene design.
    Motion Graphics Designer: Creates stunning visuals and animations that bring your launch video to life. They utilize advanced motion graphics software to craft eye-catching effects, transitions, and typography, enhancing the overall visual appeal and impact. They are experts in 2D/3D animation and visual effects.
    Sound Designer: Crafts a captivating audio landscape that complements the visuals and enhances the emotional impact of your video. They select music, sound effects, and voiceover talent that resonate with your brand and target audience. Their expertise includes audio mixing, sound editing, and music selection.
    Launch Video Editor: Assembles all the elements of your launch video into a polished final product. They edit footage, incorporate animations, add sound effects, and ensure seamless transitions between scenes. They are experts in video editing software and post-production techniques.


    What experience Advids has in Launch Video production?


    Advids crafts exciting launch videos that boost early adoption. We create diverse 3D walkthroughs: product showcases, virtual tours, interactive experiences, and explainer videos. Our industry knowledge and research create impactful launch videos that amplify your product launch. Our process—from concept to creation—adds value to your launch strategy. Our team analyzes your product and target audience to create the optimal 3D walkthrough.

    We serve diverse sectors, including real estate, architecture, manufacturing, technology, and healthcare. Our specialists create videos that resonate with your target audience and deliver results. With 12 years' experience, we create compelling product launch videos, demos, and training materials. Our research-driven approach informs our creative strategy. This ensures tailored launch video campaigns. We meticulously plan each 3D walkthrough for an immersive experience. Our videos clearly communicate your product's value and generate excitement. Our 3D walkthroughs help achieve your business objectives. Our 12 years of experience includes creating compelling product demo videos for successful product launches. We craft promotional videos designed to drive engagement and conversions for your product launch. Our marketing videos are designed to amplify your product's debut and capture market attention. Our virtual product tours provide an immersive experience, showcasing your product's features and benefits.


    FAQ

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    What's the ideal length for a launch video?

    Launch videos typically range from 60 seconds to 5 minutes, allowing for detailed product feature showcases. The ideal length depends on the complexity of the product and the message.

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    How can we make our product reveal feel authentic?

    Authenticity is achieved through a clear, concise script, a genuine voice-over, and visuals that accurately represent the product's capabilities and brand values. Focus on genuine presentation.

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    What camera angles best showcase a new product?

    Dynamic camera angles, close-ups to highlight details, and wide shots to show the product in context are effective. Ensure all aspects are clearly visible.

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    How do we build excitement for our product's debut?

    Build excitement through compelling storytelling, dynamic motion graphics, and a well-paced reveal that keeps viewers engaged and eager to learn more. Captivate your audience.

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    What are the best filming practices for a product launch?

    Professional lighting, high-resolution filming, and stable camera work ensure the highest quality visual output for a product launch. Focus on exceptional visuals.

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    How do we best highlight key product features in a launch?

    Key features are highlighted through detailed close-ups, clear on-screen graphics, and animated sequences that demonstrate functionality and benefits. Showcase product strengths.

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    What visual styles work best for a product unveiling?

    Visual styles should match the brand, from sleek and modern to bold and dynamic, ensuring the launch video resonates with the target audience. Align with brand guidelines.

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    How does music enhance the mood of a product release?

    Music enhances the mood by creating emotional connections, building anticipation, and reinforcing the overall message of a product release. Amplify the message.

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    What pre-production steps are vital for a successful launch video?

    Pre-production steps include detailed scriptwriting, storyboarding, and asset gathering, ensuring a smooth and efficient production process. Lay the groundwork for success.

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    How should we structure a product reveal for maximum impact?

    Structure product reveals with a clear narrative arc, building anticipation, showcasing key features, and ending with a strong call to action. Create impactful reveals.

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    How do motion graphics enhance a new product announcement?

    Motion graphics enhance product announcements by adding visual interest, explaining complex concepts, and reinforcing key messages through dynamic animations. Bring your message to life.

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    What type of script is ideal for a product launch?

    Scripts should be concise, engaging, and focused on highlighting the product's benefits, ensuring the message is clear and memorable. Craft compelling narratives.

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    How does the launch video reflect our brand identity?

    Ensure the launch video reflects the brand identity through consistent visual styles, color palettes, and messaging that aligns with brand values. Amplify your brand.

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    How do we make our product reveal shareable and memorable?

    Make product reveals shareable and memorable through compelling visuals, engaging storytelling, and a clear call to action that encourages viewers to share. Create lasting impressions.

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    What mistakes should we avoid in a new product unveiling?

    Common mistakes to avoid include poor lighting, unclear messaging, and lack of a strong call to action. Ensure a flawless launch.


    Launch Video Examples

    1. RightCapital

    RightCapital is a financial technology company that aims to help people access and manage their finances in a simple and intuitive way. This video is designed to showcase the benefits of the RightCapital platform by demonstrating how easily users can track their net worth, view their financial information, and link their accounts.

    Video Design - This launch video is visually appealing and engaging. It uses vibrant colors and animated graphics that are easy on the eyes. The design of the platform is highlighted with minimal text, highlighting the user-friendliness and simplicity of the product.

    The combination of visual elements such as the colorful pyramid representing different financial aspects, alongside the detailed screenshots of the RightCapital platform, gives a clear understanding of the user experience. These graphics help to convey the idea that the RightCapital platform is designed to make financial management easy and accessible, even for individuals new to investing. The tone of the video is confident and reassuring, suggesting that the RightCapital platform is a reliable and trustworthy tool for managing personal finances. The emphasis on the ease of use and the seamless integration with various financial institutions reinforces the platform's value proposition.

    2. Arcadia

    Arcadia is a cloud based healthcare data platform designed to help healthcare organizations make sense of data from different sources, improving insights through analytics.

    Video Design - The video is a strong launch video, visually depicting a modern interface with a futuristic and somewhat retro feel, with colorful windows and grid layout, representing the Arcadia platform. The video utilizes vibrant purple hues and clean graphics, giving a sense of innovation and simplicity.

    The visual style effectively communicates the objective of the video, showing that Arcadia can solve data management issues and provide valuable insights. The overall tone is modern, clean and efficient, reflecting the capabilities of the platform and appealing to a data-driven, professional audience.

    3. Nokia

    Nokia is a communications service provider and enterprise that helps organizations grow their IoT business. This video is designed to demonstrate Nokia's smart water metering solution, which can harness the full potential of digitalization.

    Video Design - The video uses a clean and minimalist design with a focus on data visualization. The graphics are high-quality and visually appealing, which makes the video a good launch video. The video uses a bright, bold color scheme of blue and white, which is in line with Nokia's brand identity. The video uses animated graphics and animations to make the data more engaging.

    The video uses a strong call to action at the end, encouraging viewers to learn more about Nokia's solutions for smart water metering. The video has a professional and informative tone, and the design is clean and modern. The video is able to communicate its objective, which is to showcase Nokia's smart water metering solutions by using clear and concise information in a visually engaging way, making the video a compelling launch video for this product.

    4. EQT

    EQT is a leading global distributor of specialty chemicals and food ingredients, providing a diverse range of products and innovative services. The video is designed to provide general, high-level information about the business and operations of EQT.

    Video Design - The video utilizes vibrant graphics and a bold visual style to communicate the idea that EQT specializes in providing innovative solutions across various industries. The use of animated icons and a minimal design approach make it an effective Launch Video. It utilizes a simple and intuitive design language, using circular shapes and vibrant colors to highlight the different products and services offered by the company.

    The use of bright colors and simple illustrations makes the video engaging and easy to understand. The narrative of the video is lighthearted and optimistic, communicating the idea that EQT can help solve complex challenges and create innovative solutions. This visual style helps convey the brand's message of innovation and impact in a concise and compelling manner.

    5. Cybersource

    Cybersource provides payment solutions for the modern commerce experience. This video is designed to showcase the benefits of using their platform for businesses.

    Video Design - The video uses a mobile phone interface to highlight the ease of use and simplicity of Cybersource. The user interface is clear, well-designed, and clean. The use of the mobile phone as the visual representation is a great way to showcase how Cybersource works for everyday life, especially in the context of e-commerce. This makes it a great launch video for the product.

    The clean, minimalist aesthetic of the video communicates the security and reliability of Cybersource. The video conveys a modern tone that makes it relevant to today’s consumers. The emphasis on security and ease of use throughout the video reflects the brand's commitment to providing a seamless and trustworthy payment experience for both businesses and their customers.

    What is Launch Video?

    A Launch Video is a marketing video designed to generate excitement and awareness for a new product or service. It typically showcases the product's features, benefits, and value proposition in a concise and engaging way.

    Launch Videos are used to drive traffic to a product's website or landing page, educate potential customers, and ultimately, increase sales. They can be used across various marketing channels, including social media, email marketing, and website banners.


    Launch Video Production

    Launch video production is the process of creating a high-quality video that effectively introduces a new product or service to the market. It involves a series of steps, from concept development to final delivery, to ensure the video achieves its marketing objectives.

    A typical Launch Video production timeline can range from 4 to 8 weeks, depending on the complexity of the video and the number of revisions required. Factors that influence the timeline include scriptwriting, voiceover recording, visual asset creation, animation, and editing.


    Production Process

    • Concept Development: Brainstorming and refining the core message and visual style of the video.
    • Storyboarding: Creating a visual representation of the video's narrative flow and key scenes.
    • Scriptwriting: Crafting a compelling and concise script that aligns with the storyboard and target audience.
    • Voiceover Recording: Selecting a professional voiceover artist and recording the script with clear and engaging narration.
    • Visual Asset Creation: Designing and developing graphics, animations, and other visual elements for the video.
    • Video Editing: Assembling the raw footage, voiceover, and visual assets into a cohesive and impactful video.
    • Sound Design and Music: Adding sound effects, background music, and other audio elements to enhance the video's impact.
    • Motion Graphics and Animation: Incorporating dynamic visuals and animations to bring the video to life.
    • Color Correction and Grading: Adjusting the video's colors and tones to create a visually appealing and consistent look.
    • Review and Revisions: Gathering feedback and making necessary revisions to ensure the video meets the client's expectations.

    Video Use Cases

    Launch Video production focuses on four main things: clearly explaining the product, highlighting its benefits, building excitement, and encouraging viewers to take action.

    The best Launch Video creations have these visual characteristics: high-quality visuals, engaging animations, a clear and concise message, and a strong call to action.

    Launch Videos are among the most popular video production types because they are an effective way to generate buzz and drive sales for new products and services. They can be used across a variety of marketing channels and can be tailored to specific target audiences.


    Launch Video Benefits

    Launch videos are powerful tools for product success. They're more than just advertisements; they're dynamic marketing assets that connect with your audience and drive sales. They create a lasting impression, fostering brand loyalty and boosting your bottom line.

    • Product Launch Videos: Announce your product with style, generating immediate buzz and market awareness. A visually stunning video showcasing key features creates an unforgettable first impression.
    • Product Demo Videos: Boost conversions by clearly demonstrating your product's functionality and benefits. A short, engaging video highlighting ease of use builds customer confidence.
    • Explainer Videos: Simplify complex information, making your product accessible to everyone. A concise animation explaining the technology behind your product removes barriers to understanding.
    • Teaser Videos: Intrigue your audience, building anticipation and creating a buzz before the official launch. A series of short, mysterious clips leading up to the launch generates excitement and drives pre-orders.
    • Customer Testimonial Videos: Boost credibility and trust, leveraging authentic feedback to influence purchasing decisions. Showcase satisfied customers sharing their positive experiences, building social proof.
    • Announcement Videos: Effectively communicate updates, new features, or important news. A short, informative video announcing a new product update keeps your audience engaged and informed.
    • Social Media Ads: Expand your reach and engagement, targeting specific demographics on popular platforms. Short, attention-grabbing videos optimized for each platform maximize impact.
    • Pre-launch Teaser Videos: Generate excitement and anticipation, driving pre-orders and early adoption. A series of short clips leading up to the launch builds a strong following and creates a sense of urgency. Promotional video strategies using these methods are key to a successful product launch. A strong product launch video strategy ensures a high video marketing ROI.

    Increase Video Engagement

    Intriguing Launch Video Design

    A captivating Launch video design is driven by a strong understanding of your target audience. By creating visuals that resonate with their interests and needs, you can keep them engaged throughout the video.

    Innovative Launch Video Techniques

    Innovative techniques to make your Launch video engaging include using high-quality visuals, incorporating animation, and adding music or sound effects. These elements can enhance the viewer experience and make the video more memorable.

    Strategic Launch Video Approach

    A strategic approach to creating engaging Launch videos involves focusing on storytelling, showcasing the product's benefits, and highlighting its unique selling points. By crafting a compelling narrative, you can capture viewers' attention and leave a lasting impression.


    Video Script

    Compelling Launch Video Script Design

    A compelling Launch video script is the foundation for a successful video. It should be well-structured, engaging, and informative, while also highlighting the product's key features and benefits.

    Effective Launch Video Script Techniques

    Effective techniques to create a Launch video script include using a clear and concise language, incorporating storytelling elements, and adding calls to action. These elements can help to guide viewers through the video and encourage them to take the next step.

    Strategic Launch Video Script Approach

    A strategic approach to writing a Launch video script involves understanding your target audience, defining your key messages, and crafting a narrative that resonates with viewers. By creating a script that is both informative and engaging, you can effectively communicate the value of your product.


    Pre Production Guide

    Comprehensive Launch Video Pre Production

    Comprehensive Launch video pre production is essential for creating a high-quality video. It involves planning, scripting, and gathering all the necessary resources to ensure a smooth production process.

    Thorough Launch Video Pre Production Planning

    Thorough Launch video pre production planning involves defining your goals, identifying your target audience, and outlining the key messages you want to convey. This planning stage sets the foundation for a successful video.

    Detailed Launch Video Pre Production Script

    A detailed Launch video pre production script is crucial for guiding the production process. It should include all the necessary dialogue, visuals, and sound effects to ensure a cohesive and engaging video.

    Launch Video Pre Production Resources

    Gathering all the necessary Launch video pre production resources, such as equipment, props, and talent, is essential for a smooth production. This step ensures that you have everything you need to bring your vision to life.

    Launch Video Pre Production Budget

    Setting a realistic Launch video pre production budget is important for managing costs. It involves estimating the expenses for equipment, talent, and other production-related costs.

    Launch Video Pre Production Timeline

    Creating a Launch video pre production timeline helps to keep the project on track. It involves outlining the key milestones and deadlines for each stage of the pre production process.