Motion Graphics Explainer Production Service

Videos To Captivate And Convert Your Audience

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Great team of creatives
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Motion Graphics Explainer Production Service

Increase Engagement



Animated explainer videos captivate viewers with visually appealing storytelling, leaving a lasting impression and boosting brand recall.

Engaging motion graphics explainer videos simplify complex ideas, making information easily digestible and memorable for your audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Ahmad Herzallah
Founder, Dartmouth

First experience with ADVIDS and i should say that we were impressed with this company, they are professional, well organized and very patient.

Their team is very customer oriented, they do what they promise, they never argue about what is necessary.

We are very happy with our experience with ADVIDS and their team.

Final product looks very professional.
Good Job!

Andrew Smith
Senior Marketing Manager, Comfort Connect

I've completed 4 video projects with the Advids team and each time they have been collaborative, engaging and responsive. This particular project had a strict deadline which they were able to meet. Quality is great, once a storyboard is outlined, minimal edits needed. Special thanks to Arijit & Priyam for their assistance in getting this over the line. Definitely 2 thumbs up!

Aashish Singhvi
CEO, DvSum

Highly skilled and professional video production company. From the first interaction to final delivery, Advids team was prompt in communication and delivered high quality work on-time. Their platform made it very easy to see to collaborate and have all communication and project assets in one place. Providing a single point of contact who co-ordinates all work made it very easy for me as a client to maintain a single thread of communication. Highly recommended!!

Wellsprings For Women
Thought Leader, Wellsprings for Women

We worked with the ADVIDS team to produce 4 animated videos depicting quite complex concepts related to anti Racism. We have found the team to be very flexible, patient, understanding, helpful, resourceful. They persevered with us as we grappled in conveying the messages intended. We worked hard with ADVIDS over a number of versions and iterations until we were very happy with end production. Thank you ADVIDS for the great job you have done.


About Advids


Unlock the power of motion graphics to explain your complex ideas with engaging simplicity. Advids is a team of kind, thoughtful creatives specializing in motion graphics explainer video production since 2012. We're motion graphic artists, animators, storytellers, scriptwriters, voiceover artists, and sound designers. We've been called a motion graphics explainer video studio, an animated explainer video powerhouse, visual storytellers, animation experts, and more. But above all else, we're your motion graphics video production partners.

Let's collaborate and explore how a custom-crafted motion graphics explainer video can elevate your brand and captivate your audience. Our team's combined experience in visual storytelling, animation techniques, and marketing strategy ensures your message resonates with clarity and impact. We meticulously craft each video, blending creativity with data-driven insights to achieve your business objectives.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • Around 9 in 10 B2B buyers watched a video to learn about the company's products or services in the past 3 months.
  • 6 out of 10 people prefer online video platforms to live TV.
  • 61% of B2B marketers say their organization lacks guidelines for using generative AI tools.
  • Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in the text.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that’s bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Motion Graphics Explainer
Motion Graphics Explainer Experience
Video Creation FAQ
Motion Graphics Explainer Video Examples
What is Motion Graphics Explainer Video?
Motion Graphics Explainer Video Production
Production Process
Video Use Cases
Motion Graphics Explainer Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

Motion Graphics Explainer Production Service - What We Offer


Motion graphics can bring your most complex ideas to life, captivating your audience with visually engaging stories. Advids is a video creation service company that specializes in crafting compelling motion graphics explainer videos for businesses. Our team of expert animators and storytellers can transform your vision into a powerful tool for boosting brand awareness, explaining intricate concepts, and driving conversions.

Here are some types of motion graphics explainer videos that Advids offers:

  • Explainer Videos: Simplify complex ideas and showcase your product or service.
  • App Demo Videos: Demonstrate the functionality and benefits of your mobile application.
  • Product Demo Videos: Highlight the features and advantages of your product in an engaging way.
  • Brand Story Videos: Tell your brand's story and connect with your audience on an emotional level.
  • Marketing Videos: Promote your brand, products, or services with eye-catching visuals and clear messaging.
  • Educational Videos: Educate your audience about a specific topic or industry in an engaging and informative manner.
  • Social Media Videos: Create shareable content optimized for different social media platforms.
  • Website Videos: Enhance your website with engaging visuals that capture attention and improve user experience.


How Advids pricing work for Motion Graphics Explainer Videos?


At Advids, we champion transparent, value-driven motion graphics explainer video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises. We prioritize creative collaboration and exceptional results, delivering a premium explainer video creation experience that consistently exceeds expectations.

Our all-inclusive pricing features:

Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the agreed scope, giving you budget control from the start.
Client Focus: Dedicated to realizing your vision, not adding costs. Minor edits and feedback are handled swiftly and flexibly. Our experienced team and creative talent collaborate to achieve your goals, regardless of project complexity.
Simplified Project Management: Dedicated project leads ensure seamless animated explainer video creation and feedback integration. Fixed costs expedite approvals, streamlining delivery.
Transparency: Every detail, from script to licensing, is included. No surprises, just consistent delivery and ongoing support.

We believe in delivering exceptional value in every motion graphics explainer video we create. Our fixed-fee pricing model empowers you to budget accurately and achieve outstanding results. This approach provides clarity and predictability, allowing you to focus on the creative aspects of your project. We are committed to providing a premium video production experience, exceeding your expectations at every stage. Our fixed-fee pricing offers a compelling alternative to hourly rates, ensuring budget predictability and a focus on creative collaboration.

Let us take an example of a motion graphics explainer video for a cutting-edge, AI-powered cybersecurity platform designed for small businesses. The goal is to communicate the platform's value proposition and drive user acquisition. All pricing below is for a 60-second video, inclusive of multiple revisions.

Clean Design (USD 1000-1500): 2D animation with clean typography, smooth transitions, and a focus on UI/UX. Ideal for showcasing core features and benefits.
Conceptual Animation (USD 1500-2000): Incorporates illustrative elements and character animation to demonstrate the platform's functionality in action, enhancing engagement.
Visual Storytelling (USD 2000-3000): Employs a vibrant, illustrative style with metaphorical visuals and detailed motion graphics to create a memorable and impactful narrative.
Dynamic Explainer (USD 3000-4500): Features dynamic transitions, data visualizations, and screen recordings integrated seamlessly with 2D animation and voiceover.
Advanced Visualization (USD 4500-6000): Combines 2D and 3D elements, advanced character animation, and complex visual effects to deliver a high-impact, cinematic experience.


What content team from Advids is assigned and their expertise?


At Advids, we assign a specialized team of motion graphics explainer video creators to elevate your brand messaging. We meticulously craft engaging visuals and compelling narratives, transforming complex ideas into digestible and visually appealing stories. Our team leverages animation, typography, and sound design to create impactful videos that resonate with your target audience, boosting brand awareness and driving conversions.

Your dedicated project team includes:

Creative Director: Leads the project vision, from initial concept and scriptwriting to final delivery, ensuring a cohesive and impactful motion graphics explainer video. This director masterfully guides the team in visual storytelling, shaping your message into a captivating narrative.
Motion Designer: A visual storyteller, bringing static graphics to life with dynamic motion and visual effects. This designer's expertise in animation principles and software creates seamless transitions and eye-catching visuals that enhance the explainer video's core message.
Illustrator: Creates compelling visuals, from character design and background art to icons and typography, shaping the overall aesthetic of the motion graphics explainer video. Their skill in visual communication ensures clarity and engagement.
Storyboard Artist: Visualizes the narrative flow, sketching keyframes and transitions to map out the entire video. This artist's expertise in visual storytelling ensures a clear and engaging structure for the explainer video production.
Sound Designer: Crafts the audio landscape, selecting music, sound effects, and voiceovers that enhance the emotional impact and clarity of the message. Their expertise in audio production ensures a rich and immersive viewing experience.
Video Editor: Assembles all elements, refining the pacing, transitions, and visual effects to create a polished and professional final product. This editor's expertise in video editing software ensures a seamless and high-quality motion graphics explainer video.


What experience Advids has in Motion Graphics Explainer Video production?


Advids crafts engaging motion graphics explainer videos, transforming complex ideas into compelling visuals. We offer diverse motion design styles: kinetic typography, icon animation, character animation, and 3D/2D integration. Our videos inform and captivate, leveraging visual communication best practices. Each video uniquely blends creativity and strategic messaging for maximum impact. Our team crafts seamless transitions, compelling visuals, and clear messaging.

We serve tech, healthcare, SaaS, education, and finance, creating compelling explainer videos. Our videos resonate with each sector's unique needs. We use industry-specific language and visuals to drive conversions.

12 years' experience crafting diverse explainer videos (product demos, training, marketing) tailored to business goals. We stay ahead of design trends to deliver cutting-edge videos.

We research your target audience and competitive landscape. We align videos with your marketing strategy. We use visual storytelling to create engaging videos. We collaborate closely, ensuring your vision is realized through careful design and pacing.


FAQ

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What's the ideal duration for a motion graphics explainer?

Optimal duration is 60-90 seconds, adaptable to message complexity for maximum impact.

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How can we best visualize our concept using motion graphics?

Concepts are visualized effectively using storyboards and styleframes for clear communication.

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What makes a motion graphics explainer truly engaging?

Engaging explainers utilize clear visuals, strong narratives, and subtle emotional elements.

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How can we ensure clarity in our animated explanation?

Clarity is achieved through concise scripting, impactful visuals, and logical information flow.

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What are the core components of an effective motion graphics piece?

Key components include a compelling script, engaging visuals, clear audio, and a strong call to action.

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How can motion graphics maintain viewer attention?

Dynamic visuals, concise messaging, and a clear narrative arc maintain audience engagement.

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How do we integrate our brand identity into a motion graphics video?

Brand integration involves seamlessly incorporating logos, color palettes, and brand messaging.

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What are the popular styles for animated explainers?

Popular styles include whiteboard, 2D character animation, and kinetic typography.

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How can we craft a compelling story using motion graphics?

Compelling stories are crafted by understanding the target audience and tailoring narratives accordingly.

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How does the script influence the motion graphics execution?

The script dictates visuals, animation style, pacing, ensuring a cohesive and impactful video.

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How do we maintain brand consistency in our animated visuals?

Brand consistency is maintained by adhering to brand guidelines throughout the animation process.

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What are the typical pitfalls in motion graphics production?

Common pitfalls include unclear messaging, poor pacing, and weak visual appeal.

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How does storyboarding shape the final motion graphics piece?

Storyboarding provides a visual roadmap, ensuring clear and engaging narrative flow.

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How does color choice impact the effectiveness of the graphics?

Color choice evokes emotions, guides attention, impacting overall effectiveness.

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How can we make our animated explanation connect with viewers?

Relatable characters, authentic storytelling, and target audience understanding foster connection.


Motion Graphics Explainer Video Examples

1. ID.me

ID.me is a digital identity verification platform that allows businesses and government agencies to streamline the verification process for their users. The video is designed to showcase the benefits of ID.me and its solutions, highlighting its ability to cut through complexities and provide secure access for users.

Video Design - The video is a Motion Graphics Explainer Video, employing a simple and clean design style. The use of bright colors, clear graphics, and concise animations makes the content easy to understand and engage the viewer. The visual elements are stylized with bold lines, flat design, and clear icons to convey the message efficiently.

The video effectively communicates the key objectives of ID.me, particularly its value proposition for identity verification in complex situations. It adopts a professional yet approachable tone, highlighting the challenges that businesses and agencies face in verifying identities and presenting ID.me as a solution that simplifies the process and ensures user accessibility. The video's clear narrative and engaging visuals successfully drive the viewer to learn more about ID.me and its services.

2. Unios

Unios is a company that designs and manufactures architectural lighting. This video is designed to showcase the ION S series, a lighting solution for every space, redefining what's possible with its illumination options.

Video Design - The video uses Motion Graphics Explainer Video style with 3D product renderings, and a minimalist aesthetic. The use of black backgrounds and the clean lines of the product, allows the viewer to focus on the form and function of the product. The animation of the light beam emanating from the fixture gives a clear visualization of the light output, highlighting its versatility.

The visual style, graphics, and elements are able to effectively communicate the video's objective, which is to showcase the product's versatility and its potential to enhance any space. The clean and sophisticated aesthetics of the video reflects the brand's commitment to quality, innovation, and design. The video emphasizes the capabilities of the ION S series to achieve diverse illumination, making it a compelling choice for a wide range of projects.

3. FLSmidth

FLSmidth is a company that develops solutions for the mining industry, focusing on filtered tailings management. This video is designed to introduce the AFP2525 Automatic Filter Press, a dewatering equipment that helps mine operators achieve zero water waste and environmental sustainability.

Video Design - This video is a Motion Graphics Explainer Video with 3D animation. The video presents a 3D model of the AFP2525 Automatic Filter Press, integrated in a realistic mine environment. The video showcases high-quality graphics, detailed animation that realistically simulates the operation of the Automatic Filter Press.

The video showcases how the AFP2525 Automatic Filter Press can effectively dewater tailings and minimize the economic impact on the mining operation, driving the viewer to understand the product's environmental and economic benefits. The video's overall tone is informative and compelling, highlighting the company's commitment to sustainability and the AFP2525's crucial role in achieving this goal.

4. Baillie Gifford

Baillie Gifford is a global investment management company that is seeking to attract talented individuals to join their firm. The video is designed to highlight the benefits of the Accountancy Graduate Programme to potential candidates.

Video Design - The video uses a bright, colourful and energetic Motion Graphics Explainer Video style. The video uses a combination of animation styles, including 2D characters, geometric shapes, and kinetic typography. The visual style is bold, playful, and engaging. This approach emphasizes the company's culture and the exciting opportunity available.

The visual design of the video is designed to highlight the program's structure and flexibility. The use of animation and colourful graphics helps to make the video engaging and memorable for the viewer. The video uses a fast-paced and energetic tone to reflect the dynamic and stimulating nature of the programme. This creates a positive impression of the company, making it more attractive to graduates.

5. Penteq

Penteq develops and produces automatic laser systems and laser workstations including software solutions. The video is designed to showcase the company's LG 200 Function Module Laser System.

Video Design - The video uses a Motion Graphics Explainer Video style. The red laser beams, scattered dots, and metallic lettering, add a modern and industrial feel to the video. This visual design complements the overall message of the video. The design is simple and easy to understand, allowing for a seamless viewing experience.

The visual style effectively communicates the core message of the video, which is showcasing the LG 200 Function Module Laser System. The use of 3D visuals, including the LG200 model, along with a variety of function modules, highlights the modular nature of the system. The video tone is both informative and engaging. It is clear, direct, and to the point. The visuals and narration come together to showcase the benefits of using the system. This makes the video an effective tool for reaching the target audience.

What is Motion Graphics Explainer Video?

Motion Graphics explainer video is a type of animated video that uses motion graphics, illustrations, and animation to explain complex concepts in a clear and engaging way. These videos are often used to introduce a product or service, educate viewers about a topic, or tell a brand's story.

Motion Graphics explainer videos are particularly effective for businesses that need to communicate complex information in a way that is easy to understand and remember. They can be used for a variety of purposes, including marketing, education, training, and internal communication.


Motion Graphics Explainer Video Production

Motion Graphics Explainer video production is a process that involves creating a video that uses motion graphics, illustrations, and animation to explain complex concepts in a clear and engaging way. This process typically involves several steps, including scriptwriting, storyboarding, illustration, animation, voiceover recording, sound design, editing, and rendering.

A high-quality motion graphics explainer Video production typically takes 3-4 weeks to complete. This timeline includes all the steps involved in the process, from initial concept development to final delivery. The exact timeline may vary depending on the complexity of the video, the number of revisions requested, and the availability of resources.


Production Process

  • Scriptwriting: Develop a clear and concise script that effectively conveys the message.
  • Storyboarding: Create a visual representation of the video, outlining key scenes and transitions.
  • Illustration: Design and create the animated visuals for the video.
  • Animation: Bring the illustrations to life with smooth and engaging animation.
  • Voiceover Recording: Record a professional voiceover that complements the visuals.
  • Sound Design: Add music, sound effects, and other audio elements to enhance the video.
  • Editing: Assemble the visuals, voiceover, and sound design into a cohesive final product.
  • Rendering: Create a high-quality video file that is ready for distribution.
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Video Use Cases

Motion Graphics Explainer Video production focuses on four main things: storytelling, visual appeal, clarity, and engagement. These videos are designed to capture the viewer's attention, hold their interest, and leave a lasting impression.

The best Motion Graphics Explainer Video creations have these visual characteristics: vibrant colors, dynamic movement, and creative use of typography. These elements work together to create a visually appealing and engaging experience for the viewer.

Motion Graphics Explainer Videos are among the most popular video production types because they are effective at communicating complex information in a way that is easy to understand and remember. They can be used for a variety of purposes, including marketing, education, training, and internal communication.


Motion Graphics Explainer Video Benefits

Motion graphics explainer videos transform complex information into engaging visuals, boosting brand impact and driving results. They offer a versatile solution for various communication needs, enhancing understanding and engagement. This approach offers a high return on investment, reaching a wide audience with a single video. They also improve accessibility, catering to diverse learning styles.

  • Product Explainer Videos: Showcase your product's unique selling points, boosting sales and conversions.
  • Software Demo Videos: Provide a seamless user experience walkthrough, improving onboarding and reducing support tickets.
  • Animated Tutorials: Simplify complex processes, improving comprehension and user engagement.
  • Explainer Videos: Clarify complex concepts, improving understanding and knowledge retention.
  • Promotional Videos: Boost brand awareness and drive sales with captivating visuals.
  • Animated Infographics: Transform data into visually appealing stories, making complex information easily digestible.
  • Training Videos: Develop engaging and effective employee training materials, improving productivity and reducing errors.
  • Company Culture Videos: Showcase your company values and attract top talent, strengthening your employer brand. Video marketing and animated explainer videos are key to this strategy.

Increase Video Engagement

Compelling Visual Storytelling

Compelling visual storytelling is the foundation of an engaging Motion Graphics Explainer Video. It's about creating a narrative that resonates with your audience, using visuals to tell a story that captures their attention and keeps them hooked. The design to create engaging Motion Graphics Explainer Video is to weave a captivating narrative that connects with your audience on an emotional level.

Strategic Visual Elements

Strategic visual elements are crucial for creating an engaging Motion Graphics Explainer Video. This includes using vibrant colors, dynamic animations, and captivating visuals to create a visually stimulating experience that keeps viewers engaged. Methods for creating engaging Motion Graphics Explainer Video include incorporating elements that enhance the visual appeal and storytelling.

Thoughtful Sound Design

Thoughtful sound design is an often overlooked but essential element of an engaging Motion Graphics Explainer Video. It's about using music, sound effects, and voiceovers to create an immersive and engaging experience that complements the visuals. The approach to creating engaging Motion Graphics Explainer Video is to use sound design to enhance the emotional impact and create a more immersive experience.

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Video Script

Compelling Narrative Structure

Compelling narrative structure is the foundation of a successful Motion Graphics Explainer Video script. It's about creating a story that engages your audience, using a clear and concise structure that keeps them interested and informed. The steps to creating a compelling motion graphics Explainer Video script is to develop a narrative that captures attention, builds interest, and delivers a clear message.

Engaging Visual Storytelling

Engaging visual storytelling is essential for creating a Motion Graphics Explainer Video script that resonates with your audience. It's about using visuals to tell a story that captures their attention, keeps them interested, and leaves a lasting impression. Techniques to create an engaging Motion Graphics Explainer Video script include incorporating visuals that enhance the narrative and create a more immersive experience.

Clear and Concise Language

Clear and concise language is crucial for creating a Motion Graphics Explainer Video script that is easy to understand and remember. It's about using simple and straightforward language that avoids jargon and technical terms. The aim to create a clear and concise Motion Graphics Explainer Video script is to ensure that your message is delivered effectively and leaves a lasting impression on your audience.


Pre Production Guide

Strategic Planning

Strategic planning is the foundation of a successful Motion Graphics Explainer video pre-production process. It's about defining your goals, target audience, and message, and developing a plan that ensures your video meets your objectives. The steps to creating a successful Motion Graphics Explainer Video pre-production process is to define your goals, target audience, and message, and develop a plan that ensures your video meets your objectives.

Creative Concept Development

Creative concept development is the heart of a successful Motion Graphics Explainer Video pre-production process. It's about brainstorming ideas, exploring different visual styles, and developing a concept that captures the essence of your message. Methods for creating a successful Motion Graphics Explainer Video pre-production process include brainstorming ideas, exploring different visual styles, and developing a concept that captures the essence of your message.

Pre Production Checklist

Pre production checklist is a crucial step in the Motion Graphics Explainer Video pre-production process. It's about ensuring that all the necessary elements are in place before production begins, including script, storyboard, voiceover, music, and visual assets. The approach to creating a successful Motion Graphics Explainer Video pre-production process is to ensure that all the necessary elements are in place before production begins, including script, storyboard, voiceover, music, and visual assets.

  • Script Development
  • Storyboard Creation
  • Voiceover Recording
  • Music Selection
  • Visual Asset Gathering
  • Production Schedule