Platform Functionality Video Production

Videos To Increase Conversion For Platforms

Platform Functionality Video Production
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Great team of creatives
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Communication is smooth
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Platform Functionality Video Production

Showcase Features



Clearly showcase the value proposition of your platform with a functionality video.

Engaging, platform functionality videos effectively simplify complex processes for your audience.


Testimonials

Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Sumant Kapoor
Founder, APK ID

Great work from the Advids team on our technical marketing video, particularly the Creative Director/Scriptwriter Deblina Biswas. I appreciated the flexibility and pragmatic approach alongside their talent in 2D animations.

Scott Dodson
CEO, Compression Works

This is the second time that I have worked with the incredibly talented team at ADVIDS and I am thoroughly impressed.

Ron Macinnis
CEO, Document Agility

From the very beginning, the AdVids team was great to work with. Our project manager was very pleasant and very organized.

Romain Blaser
CEO, Haidi.io

We asked for a video for our software launch. The results have been above expectations and the communication process was very smooth. Already 2k views after 2 days.


About Advids

Advids is a crew of kind, thoughtful creatives specializing in platform functionality video production since 2012. We are UI/UX specialists, software demo experts, scriptwriters, screencast animators, motion graphic designers, and video editors. We've been called a platform functionality video production company, a software demo video agency, a user onboarding video studio, screencast wizards, and more. But above all else, we're your video production partners for showcasing your platform's power.

Let's get curious, dive in, and discover how Advids can craft platform functionality videos that illuminate your software's potential and drive user engagement. Our team's combined experience in UI/UX, software demos, and concise storytelling ensures your platform's unique features are presented clearly and compellingly. We meticulously plan each video to highlight key functionalities, creating engaging narratives that resonate with your target audience.

Our clients trust Advids for platform functionality videos. Here is why we believe in the power of videos.

  • About 93% of marketers say they've landed new customers due to short video ads on social media.
  • 25% of marketers are exploring targeted social media ads.
  • 17% of marketers leveraged celebrity or mega-influencers with more than 1 million followers last year.
  • Video content accounts for 82.5% of all web traffic.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue

About Advids
What We Offer
Advids Pricing
Content Team For Platform Functionality
Platform Functionality Experience
Video Creation FAQ
Platform Functionality Video Examples
What is Platform Functionality Video?
Platform Functionality Video Production
Production Process
Video Use Cases
Platform Functionality Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Platform Functionality Video Production - What We Offer

    We craft compelling platform functionality video production services that showcase your platform's power. As a leading platform functionality video production agency Advids helps you connect with your audience. We create videos that drive results.

    Platform Functionality Video Production Services

    Video Types We Offer

    Demo Videos: Showcasing key features and benefits through demonstrations.
     Tutorial Videos: Guiding users through platform navigation and tasks.
    UI/UX Walkthrough Videos: Demonstrating intuitive design and user experience.
     Explainer Videos: Simplifying complex functionalities for easy understanding.
    Platform Overview/Explainer Videos: A concise introduction and comprehensive explanation of your platform.
     Onboarding Videos: Helping new users get started quickly and efficiently.

    At Advids we create high-quality functionality videos for businesses needing to improve their marketing. Our team works closely with you to create a video that effectively communicates your platform's value.

    • All Work 3D Work

    How Advids pricing work for Platform Functionality Videos?

    Advids provides transparent, value-driven video production pricing with fixed fees for predictable budgets. We prioritize collaboration and exceptional results.

    **Our all-inclusive pricing includes:**

    **Predictable Budget:** Fixed fees, clear cost breakdowns, and full budget control.

    **Client Focus:** We focus on your vision, handle edits swiftly, and collaborate to exceed your goals.

    **Simplified Project Management:** Dedicated project leads ensure seamless production and swift approvals.

    **Transparency:** Complete transparency from concept to licensing; consistent delivery and support.

    Example: A 60-second software demonstration video for an AI-powered robotic surgical system (multiple revisions included). Consistent project experience across all budgets.

    **Clean Interface Showcase** ($1000-$1500): Highlights intuitive controls, real-time data, and seamless workflow. Clean visuals and smooth transitions.

    **Surgical Procedure Simulation** ($1500-$2000): Simulates procedures, showcasing precision, haptic feedback, and advanced imaging. Detailed animation and anatomical accuracy.

    **Benefits Visualization** ($2000-$3000): Visualizes benefits for surgeons and patients: improved outcomes, reduced invasiveness, faster recovery. Uses motion graphics and a compelling product explainer video narrative.

    **Integrated OR Walkthrough** ($3000-$4500): Realistic OR environment showcasing system integration. Features environmental detail, camera movement, and dynamic lighting.

    **Hybrid Reality Demonstration** ($4500-$6000): Combines live-action and CGI for an immersive experience showcasing real-world application.


    What content team from Advids is assigned and their expertise?

    At Advids, we dedicate a specialized team of video production experts to showcase your platform's functionality and user experience. We meticulously craft engaging narratives and intuitive visuals that highlight key features, benefits, and user flows, transforming complex functionalities into easily digestible video content. Our team leverages screen recordings, motion graphics, and concise explanations to create compelling platform demos, tutorials, and promotional videos designed to boost user engagement and adoption.

    Your dedicated content team includes:

    Creative Director: Leads platform research, script development, and overall video messaging, ensuring impactful storytelling that resonates with your target audience. This director visualizes the platform's essence and guides the team in crafting a compelling narrative.
    UX/UI Designer: Focusing on user interface and experience design, this designer creates visually appealing screen layouts, intuitive navigation, and seamless user interactions within the platform functionality video. Their expertise ensures a visually engaging and informative viewer experience.
    Motion Graphics Artist: Brings the platform to life through dynamic animations, data visualizations, and engaging transitions, clearly illustrating complex processes and features. Their skills enhance user understanding and engagement with the platform's capabilities.
    Screencast Specialist: Captures high-quality screen recordings, expertly demonstrating user flows, platform navigation, and core functionalities. Their precision ensures clear and concise visual demonstrations.
    Voiceover Artist: Delivers clear, concise, and engaging narration, guiding viewers through the platform's features and benefits. A professional voiceover adds a human touch and enhances the overall video experience.
    Video Editor: Assembles all elements into a polished final product, incorporating music, sound effects, and visual enhancements to create a seamless and engaging viewing experience. Their expertise ensures a professional and impactful final video.


    What experience Advids has in Platform Functionality Video production?

    Advids' creative team transforms complex software into engaging videos. We use screen capture, motion graphics, and intuitive visual cues with clear narration to improve user comprehension and adoption. We analyze your platform and workflows to create effective videos.

    We serve SaaS, Fintech, Healthcare, E-learning, and Manufacturing, creating compelling videos.

    12 years of experience creating impactful product demos, training, and onboarding videos.

    We start with thorough research of your platform, audience, and goals. We identify key functionalities and create a tailored video strategy using best practices for visual storytelling and platform-specific communication. Our approach creates visually appealing videos that effectively communicate platform value and drive user engagement. We create software tutorial videos that simplify complex processes.


    FAQ

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    What defines an effective platform demo video?

    An effective platform demo video clearly communicates the platform's core value, engages the viewer, and showcases key features and benefits. It should be concise, visually appealing, and easy to understand.

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    How to visually showcase platform capabilities?

    Visually showcase platform capabilities using screen recordings, animations, and graphics to highlight key features and functionalities. Clear callouts and annotations can help guide the viewer's attention.

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    How to best highlight platform UI navigation in a video?

    To highlight platform UI navigation, use screen recordings with clear cursor movements, zoom-ins on specific areas, and annotations to guide the viewer through the interface. Smooth transitions between screens are essential.

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    What are best ways to visually explain platform workflows?

    Visually explain platform workflows using animations and graphics to illustrate the steps involved in a process. Flowcharts and diagrams can also be used to simplify complex workflows.

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    How to simplify complex platform processes in a video?

    Simplifying complex platform processes in a video requires breaking down the process into smaller, more manageable steps. Use clear visuals, concise language, and avoid technical jargon.

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    What are key elements of a platform feature walkthrough video?

    Key elements of a platform feature walkthrough video include a clear introduction, a demonstration of each feature, and a summary of the benefits. The video should be well-paced and easy to follow.

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    How to visually communicate platform value?

    Visually communicate platform value by showcasing the benefits of using the platform, such as increased efficiency, cost savings, or improved productivity. Use real-world examples and testimonials to support claims.

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    How to demonstrate platform usability in a video?

    Demonstrate platform usability in a video by showing how easy it is to use the platform. Use screen recordings of real users interacting with the platform, and highlight the intuitive design.

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    How to visually showcase platform integrations?

    Visually showcase platform integrations using animations and graphics to illustrate how the platform connects with other systems. Show data flowing between platforms and highlight the benefits of integration.

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    How to emphasize platform USPs in a video?

    Emphasize platform USPs in a video by focusing on the unique features and benefits that set the platform apart from its competitors. Use clear visuals and concise language to highlight these differentiators.

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    What are best practices for showing a platform user journey in a video?

    Best practices for showing a platform user journey in a video include following a user through the entire process, from initial login to task completion. Use screen recordings and annotations to guide the viewer.

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    How to visually depict platform data flow?

    Visually depict platform data flow using animations and graphics to illustrate how data moves through the platform. Use flowcharts and diagrams to simplify complex data flows.

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    How to make platform technical aspects clear in a video?

    To make platform technical aspects clear in a video, use clear visuals, concise language, and avoid technical jargon. Break down complex concepts into smaller, more manageable steps.

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    How to visually demonstrate platform benefits?

    Visually demonstrate platform benefits by showcasing the positive outcomes of using the platform, such as increased efficiency, cost savings, or improved productivity. Use real-world examples and testimonials to support claims.

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    What are the key aspects of an effective platform functionality video?

    Key aspects of an effective platform functionality video include a clear introduction, a demonstration of each feature, a summary of the benefits, and a call to action. The video should be well-paced and easy to follow.

    Platform Functionality Video Examples

    1. Chronosphere

    Get pricing of the video
    Chronosphere is a cloud native observability platform designed to help engineers take control of data growth and cloud complexity. The video is designed to highlight the features and benefits of using Chronosphere for modern-day organizations.

    Video Design - Chronosphere uses a clean and simple design aesthetic. The video uses graphics and illustrations, including a cloud icon with interconnected lines, a graph of a growing line, and a rocket launching into a money bag. This style is common in "Platform Functionality Videos", and helps to communicate the complexities of cloud native operations. These graphics are strategically placed and animated in an engaging manner, allowing viewers to quickly grasp the concepts behind the product.

    The video has a calming and informative tone, focusing on the challenges faced by engineers and how Chronosphere offers a solution. The consistent color scheme and animations make the video visually appealing and easy to follow, driving the key message of the video home - the need to tame rampant data growth and cloud native complexity. The use of a clean, minimal design allows the focus to be entirely on the product and its functionality, making the video highly effective in communicating Chronosphere's value proposition.

    2. OpenNebula

    Get pricing of the video
    OpenNebula is an open source platform for private, hybrid, or edge clouds. The video is designed to introduce users to OpenNebula's capabilities and benefits.

    Video Design - The video focuses on illustrating OpenNebula's functionality by using a series of isometric graphics. It emphasizes the platform's scalability by visually representing multiple cloud instances with a focus on building infrastructure on OpenNebula. The video has a clean and modern design with a blue color palette, showcasing the platform as a reliable and innovative solution. This visual style helps communicate OpenNebula's capabilities to a diverse audience, making it a good Platform Functionality Video.

    The visual style of the video effectively communicates the message of ease of use, scalability, and agility. The clear visuals and simple animations create a positive and engaging tone, while the consistent use of blue and green colors highlights OpenNebula's capabilities. This video effectively highlights the cloud computing features of OpenNebula, making it a compelling introduction for developers and DevOps admins.

    3. Darktrace

    Get pricing of the video
    Darktrace Cloud provides complete cyber resilience for multi-cloud environments. The video is designed to highlight the capabilities of the product.

    Video Design - The video features sleek, modern graphics and uses fast-paced transitions. A series of abstract representations of connected blocks highlight cloud platform functionality. This visual style makes the video an engaging Platform Functionality Video. It showcases the product's capability to secure multi-cloud environments.

    The video's style communicates the product's objective and how it can help companies secure their cloud environments. The design uses a series of animated graphics to demonstrate the product's capabilities, making the video easy to understand. The visual design and narration create a professional tone, emphasizing the importance of cloud security. The video uses fast-paced transitions and dynamic graphics to keep the viewer engaged, reinforcing the message that cloud security is crucial.

    4. Smartsheet

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    Smartsheet is a platform for managing projects, automating workflows, and building new solutions. This video is designed to show how Smartsheet Bridge connects different business systems to avoid potential problems.

    Video Design - Smartsheet uses a city skyline to visually represent the various connected systems. The design is clean, colorful, and easy to understand. The video is a perfect example of a Platform Functionality Video showcasing the many ways Smartsheet Bridge works.

    The clean graphic design effectively communicates the purpose of Smartsheet Bridge. The video's tone is informative and positive, encouraging viewers to explore how Smartsheet can streamline their workflows and connect different business systems. The video uses animated graphics that make the information easy to absorb, ultimately driving viewers to the Smartsheet website to learn more.

    5. Preno

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    Preno is a simple hotel management system designed to automate and streamline your front desk, helping you save time.

    Video Design - The video is a well-crafted Platform Functionality Video showcasing the user interface of the Preno system. It utilizes simple, clean graphics and a minimalist design style, making it easy for viewers to understand the platform's functionality. The video features a bright color palette that aligns with the branding of Preno, making it visually appealing and engaging.

    The minimalist design style and emphasis on user interface elements effectively communicate the video's objective: to highlight the ease of use of the Preno platform. By focusing on the simple interface and intuitive navigation, the video builds confidence in the viewer that the platform can be easily adopted and utilized. The positive tone and straightforward presentation of the platform's features create a welcoming and approachable experience, leaving the viewer with a positive impression of Preno.

    What is Platform Functionality Video?

    Advids** is your partner for crafting feature presentation videos that captivate and convert. We understand the power of storytelling and visual impact, and we're dedicated to creating videos that resonate with your audience and drive results.

    We offer a range of Feature Presentation Video services, from scriptwriting and storyboarding to filming, animation, and post-production. Our team of experienced professionals will work closely with you to ensure your video meets your specific needs and exceeds your expectations.

    Video Creation Expertise

    Feature Presentation Video Types

    Platform Functionality Video Production

    Platform Functionality Video is a type of video that showcases the features, capabilities, and benefits of a specific platform or software. It aims to educate and inform viewers about how the platform works and how it can be used to solve problems or achieve specific goals.

    These videos are commonly used for product demos, tutorials, training materials, and marketing campaigns. They can be used to target potential customers, existing users, or internal teams. platform functionality videos can be highly effective in driving adoption, increasing engagement, and improving user satisfaction.

    Production Process

    A Feature Presentation Video is a type of marketing video that focuses on showcasing the key features and benefits of a product or service. It aims to educate and engage potential customers, ultimately driving them towards a desired action, such as requesting a demo or making a purchase.

    Feature Presentation Videos are often used to explain complex concepts, demonstrate product functionality, or build trust and credibility through customer testimonials. They can be used across various marketing channels, including websites, social media, and email campaigns.

    Video Use Cases

    Platform Functionality Video Production is the process of creating high-quality videos that effectively demonstrate the functionalities of a platform. It involves a combination of creative storytelling, technical expertise, and meticulous attention to detail to produce engaging and informative content.

    A typical Platform Functionality Video production timeline can range from 4 to 8 weeks, depending on the complexity and scope of the project. This includes pre-production planning, scripting, storyboarding, filming or screen recording, animation, editing, sound design, and final delivery.

    Platform Functionality Video Benefits

    Feature Presentation video production is a comprehensive process that involves planning, filming, editing, and distributing a video that highlights the key features and benefits of a product or service. It typically involves a team of professionals, including scriptwriters, directors, cinematographers, animators, editors, and sound designers.

    Increase Video Engagement

    • Conceptualization and Scripting: Define the video's purpose, target audience, and key messages.
    • Storyboard and Style Development: Create a visual representation of the video's flow and design elements.
    • Voiceover Recording and Music Selection: Source professional voice talent and choose appropriate background music.
    • Motion Graphics and Animation: Design and animate graphical elements to illustrate platform features.
    • Screen Recording and Editing: Capture platform functionalities and edit footage seamlessly.
    • Sound Mixing and Audio Enhancement: Balance audio levels and add sound effects for impact.
    • Review and Feedback: Share the video with stakeholders for feedback and revisions.
    • Finalization and Delivery: Export the video in the desired format and deliver it to the client.

    Video Script

    • Scriptwriting and storyboarding
    • Filming or animation
    • Editing and post-production
    • Adding music and sound effects
    • Incorporating motion graphics
    • Color correction and sound mixing
    • Finalizing the video

    Pre Production Guide

    Platform Functionality Video production focuses on four main things: clarity, engagement, accuracy, and impact. It's about conveying complex information in a simple and visually appealing way, keeping viewers interested and informed throughout the video.

    The best Platform Functionality Video creations have these visual characteristics: clean and modern design, clear and concise messaging, high-quality visuals and animation, and a strong call to action.

    Platform Functionality Videos are among the most popular video production types because they offer a powerful way to communicate the value of a platform to a wide audience. They can be used to educate, inform, persuade, and inspire viewers to take action, making them an essential tool for any business or organization looking to promote its platform.

    Feature Presentation Video production focuses on four main things: storytelling, visual impact, clear value proposition, and a strong call to action. These elements work together to create a compelling and effective video that resonates with viewers and drives results.

    The best Feature Presentation Video creations have these visual characteristics: high-quality footage, engaging animation, and dynamic motion graphics. These elements work together to create a visually appealing and memorable video that captures viewers' attention and leaves a lasting impression.

    Feature Presentation Videos are among the most popular video production types because they are effective at communicating complex information in a clear and engaging way. They can be used to educate potential customers, build trust and credibility, and drive conversions.

    Platform functionality videos offer significant advantages for businesses. They are not just informative; they are powerful tools that enhance user experience, boost marketing efforts, and ultimately drive platform success.

    • Onboarding videos ensure a smooth user journey, accelerating adoption and reducing frustration.
    • Demo videos showcase key features and benefits, clarifying complex functionalities and boosting understanding.
    • Tutorial videos empower users, increasing engagement and reducing the need for extensive support.
    • UI/UX walkthroughs highlight intuitive design, creating a positive user experience and improving satisfaction.
    • Explainer videos simplify complex processes, making your platform more accessible to a wider audience.
    • Platform overview videos provide a comprehensive understanding, offering a holistic view of your platform's capabilities.
    • These videos serve as a cost-effective marketing tool, improving ROI and brand awareness. Software training videos are a key component.
    • They also improve customer support, reducing support tickets and fostering customer loyalty. Product demonstration videos are crucial for showcasing value. SaaS explainer videos are particularly effective for complex platforms. Marketing video production is essential for creating high-quality, engaging content.

    Captivating Platform Functionality Videos

    Creating captivating Platform Functionality Videos is about more than just showcasing features; it's about telling a story that resonates with your audience. The key is to create a narrative that highlights the benefits of using your platform and how it can solve real-world problems.

    Comprehensive Platform Functionality Videos

    Comprehensive Platform Functionality Videos are driven by a clear understanding of your target audience and their needs. By focusing on the features and functionalities that are most relevant to your audience, you can create a video that is both informative and engaging.

    Engaging Platform Functionality Videos

    Engaging Platform Functionality Videos are designed to capture and hold viewer attention. This can be achieved through a variety of techniques, such as using high-quality visuals, incorporating animation, and adding a touch of humor. The goal is to create a video that is both informative and entertaining.

    Compelling Platform Functionality Video Script

    A compelling Platform Functionality Video script is the foundation of a successful video. It outlines the narrative, visuals, and audio, ensuring a clear and engaging presentation that resonates with your target audience.

    Structured Platform Functionality Video Script

    Structured Platform Functionality Video scripts are driven by a clear understanding of your target audience and their needs. By focusing on the features and functionalities that are most relevant to your audience, you can create a script that is both informative and engaging.

    Effective Platform Functionality Video Script

    Effective Platform Functionality Video scripts are designed to capture and hold viewer attention. This can be achieved through a variety of techniques, such as using strong opening hooks, incorporating storytelling elements, and adding a touch of humor. The goal is to create a script that is both informative and entertaining.

    Comprehensive Platform Functionality Video Pre Production

    Comprehensive Platform Functionality Video pre production is essential for creating a successful video. It involves planning, scripting, and storyboarding, ensuring that the video is well-structured and effectively communicates the platform's value proposition.

    Strategic Platform Functionality Video Pre Production

    Strategic Platform Functionality Video pre production is driven by a clear understanding of your target audience and their needs. By focusing on the features and functionalities that are most relevant to your audience, you can create a video that is both informative and engaging.

    Effective Platform Functionality Video Pre Production

    Effective Platform Functionality Video pre production is designed to ensure that the video is well-structured and effectively communicates the platform's value proposition. This can be achieved through a variety of techniques, such as using strong opening hooks, incorporating storytelling elements, and adding a touch of humor. The goal is to create a video that is both informative and entertaining.

    • Define Target Audience
    • Outline Video Narrative
    • Develop Script & Storyboard
    • Select Visual Style & Music
    • Source Necessary Footage
    • Plan Call to Action

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