Product Demonstration Video Creation

Videos To Supercharge Product Adoption

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6000+ Videos created for 3400+ startups and enterprises

Product Demonstration Video Creation

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Compelling product videos simplify complex information, making it easier for potential customers to understand your offerings.

Engaging product demonstration videos effectively showcase your product's functionality and benefits, captivating your audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Ahmad Herzallah
Founder, Dartmouth

First experience with ADVIDS and i should say that we were impressed with this company, they are professional, well organized and very patient.

Andrew Smith
Senior Marketing Manager, Comfort Connect

I've completed 4 video projects with the Advids team and each time they have been collaborative, engaging and responsive. Quality is great, once a storyboard is outlined, minimal edits needed.

Aashish Singhvi
CEO, DvSum

Highly skilled and professional video production company. From the first interaction to final delivery, Advids team was prompt in communication and delivered high quality work on-time.

Wellsprings For Women
Thought Leader, Wellsprings for Women

We worked with the ADVIDS team to produce 4 animated videos depicting quite complex concepts related to anti Racism. We have found the team to be very flexible, patient, understanding, helpful, resourceful.


About Advids


Advids is a team of passionate creatives specializing in crafting compelling product demonstration videos since 2012. We are storytellers, product experts, cinematographers, set designers, video editors, and motion graphics artists dedicated to showcasing your products in their best light. We've been called product demo video specialists, e-commerce video gurus, product launch film experts, conversion-boosting video producers, and more. But above all else, we're your product demonstration video production partners.

Let's collaborate, explore the nuances of your product, and create videos that convert viewers into customers. Our meticulous approach to lighting, sound design, and storytelling ensures your product's value proposition shines through, captivating your target audience and driving sales.

Our clients trust Advids for product demos. Here is why we believe in the power of videos.

  • 31.43% of marketers predict that more than 50% of businesses will heavily rely on visual content by the end of 2024.
  • 70% of consumers say that they have shared a brand's video on social media.
  • 54% of consumers would rather watch a video than read a text description to learn about a product.
  • 85% of viewers prefer videos that are 15 seconds or less.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Product Demonstration
Product Demonstration Experience
Video Creation FAQ
Product Demonstration Video Examples
What is Product Demonstration Video?
Product Demonstration Video Production
Production Process
Video Use Cases
Product Demonstration Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Product Demonstration Video Creation - What We Offer


    At Advids we craft compelling product demonstration video services for businesses seeking a top product demonstration video agency. We help you showcase your product's value effectively. Our expertise in product demonstration video design ensures your message resonates.

    We offer a range of video production services to help businesses create compelling product demonstrations that convert viewers into customers. Our services include:

    Tutorial Videos: Guide users through product features step-by-step.
    Explainer Videos: Clearly communicate complex product functionalities.
    Feature Highlight Videos: Focus on key selling points and benefits.
    Comparison Videos: Showcase your product's advantages over competitors.
    Benefit-Driven Videos: Emphasize the value proposition for your target audience.
    Motion Graphics Videos: Use animation to illustrate product features creatively.
    Character Animation Videos: Engage viewers with memorable animated characters.
    Landing Page Videos: Boost conversions with short impactful videos.


  • How Advids pricing work for Product Demonstration Videos?


    Advids offers transparent, value-driven pricing for product demo videos. Our fixed-fee model ensures predictable budgets and fosters creative collaboration.

    **Predictable Budget:** Clear costs, fixed fees control your budget.

    **Client-Focused Approach:** Your vision is our priority. Quick edits, expert collaboration.

    **Streamlined Project Management:** Dedicated project leads ensure seamless production and feedback.

    **Complete Transparency:** Full transparency: script to licensing, consistent support.

    **Clean Product Showcase (USD 1000-1500):** Concisely showcases functionality and key features.

    **Enhanced Visuals (USD 1500-2000):** Detailed close-ups, explainer video elements highlight specs and advantages.

    **Lifestyle Integration (USD 2000-3000):** Real-world usage, emphasizing practical applications.

    **Advanced Animation (USD 3000-4500):** 3D animation showcases internal workings and advancements.

    **Scientific Visualization (USD 4500-6000):** Live-action and CGI demonstrate efficacy in simulated medical environments. Our explainer videos clearly communicate your product's value proposition. We excel in product video production, delivering high-quality videos that drive results.


    What content team from Advids is assigned and their expertise?


    At Advids, we dedicate a team of product demonstration video production specialists to effectively showcase your product's value proposition. We meticulously craft engaging visuals and compelling narratives that resonate with your target audience, driving conversions and boosting brand awareness. Our product demo video creators blend artistic vision with your specific marketing objectives to deliver impactful video content that achieves measurable results. Each Advids team member combines a deep understanding of your brand's unique voice with cutting-edge video production techniques and software expertise.

    Your dedicated project team includes:

    Creative Director: Leads research, scripting, visualization, and messaging to ensure a cohesive and impactful product demo video. This director champions your project vision, guiding every step from concept to completion.
    Product Specialist: With a deep understanding of product features and benefits, this specialist crafts compelling demonstrations that highlight key selling points and resonate with potential customers. They ensure accurate and engaging product representation.
    Storyboard Artist: Creates visual blueprints for your product demo video, outlining key scenes, product interactions, and on-screen elements. They ensure a clear and engaging flow, optimizing viewer comprehension and engagement.
    Animator/Motion Designer: Brings the storyboard to life using animation and motion graphics to showcase product functionality and create visually appealing demonstrations. They add dynamic energy and visual interest to your video.
    Sound Designer: Creates a captivating audio landscape, incorporating music, sound effects, and voiceovers that enhance the viewing experience and reinforce key messages. They ensure professional audio quality and impactful sound design.
    Video Editor: Assembles all elements into a polished final product, incorporating transitions, visual effects, and on-screen text. They ensure seamless flow, optimal pacing, and a high-quality viewing experience.


    What experience Advids has in Product Demonstration Video production?


    Advids' creative team expertly crafts engaging product demonstration videos showcasing features and benefits. Our design expertise includes 3D modeling, animation, and visual effects, transforming complex product functionalities into clear, engaging visuals. We utilize product design, UX, and marketing knowledge to create videos that boost conversions and brand awareness. Our 3D specialists meticulously craft videos aligned with your marketing goals and audience preferences.

    We serve diverse industries—manufacturing, technology, healthcare, consumer goods, and real estate—creating compelling product demonstrations tailored to each sector's unique needs.

    With 12 years of experience, we create high-quality explainer videos, interactive tours, and 3D animations that enhance customer understanding and communicate product value effectively.

    We start with thorough product research, analyzing features, benefits, and target audiences to develop tailored video concepts highlighting key selling points and addressing customer needs. Our data-driven approach to product video marketing ensures maximum impact. We integrate compelling narratives, clear explanations, and persuasive calls to action into visually stunning videos, using cutting-edge 3D product animation techniques to captivate viewers and drive results.


    FAQ

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    What is the ideal product demo video length?

    Ideal product demo video length is typically around 60 seconds, but can extend to 3-5 minutes for complex demonstrations.

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    How to plan product demo shots?

    Plan product demo shots through detailed storyboards, focusing on key features, dynamic camera angles, and smooth transitions between scenes.

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    How to show ease of use effectively?

    Demonstrate ease of use effectively through clear animation sequences, highlighting intuitive interactions with controls and parts.

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    What are key product demo pre-production steps?

    Key pre-production steps include client briefing, concept development, scriptwriting, storyboarding, technical planning, and asset gathering.

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    How to make the video authentic and relatable?

    Create authentic and relatable videos using professional voiceovers, appropriate sound effects, and visuals that resonate with the target audience.

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    How to highlight key product selling points?

    Highlight key selling points with dynamic motion graphics, on-screen text, and precise camera movements that emphasize unique product features.

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    What camera angles best showcase the product?

    Strategically choose camera angles to simulate viewpoints, create compelling compositions, and showcase specific product details.

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    How to structure the product demonstration for impact?

    Structure product demonstrations for maximum impact by arranging shots logically, using transitions, and adding sound effects to emphasize key aspects.

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    What on-screen graphics best enhance the presentation?

    Enhance presentations with on-screen graphics like titles, lower thirds, callouts, and data visualizations, providing context and information.

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    How to convey the product's value clearly?

    Clearly convey product value through a well-defined narrative, showcasing functionality, and highlighting benefits with dynamic visuals.

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    What talent suits the product showcase?

    Select professional voice-over artists with clear diction and a tone that matches the brand, ensuring a compelling product showcase.

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    How to make the product presentation feel natural?

    Create natural presentations through smooth camera movements, realistic animations, and a conversational voice-over style.

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    How to capture product use effectively?

    Capture product use effectively through detailed animation sequences that demonstrate interactions with controls, buttons, and parts movement.

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    What lighting best highlights the product?

    Use strategic lighting to highlight product features, create mood, and draw the viewer's attention to specific areas.

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    How to create a visually appealing product demo?

    Create visually appealing product demos through high-quality models, realistic textures, dynamic animations, and strategic lighting.


    Product Demonstration Video Examples

    1. InVue

    InVue provides security solutions for businesses and organizations. The video is designed to introduce and showcase the new LIVE OnePOD security technology, which provides businesses the flexibility to secure devices, without sacrificing customer experience.

    Video Design - The video is an example of a Product Demonstration Video, with a focus on the key features of the product. The video features high-quality graphics and animations, which are used to visualize the LIVE OnePOD and its capabilities. The camera movements are fluid, transitioning between different angles, allowing the viewer to understand the design and functionality of the product. The clean design aesthetic of the video, and the minimal background, are key to highlighting the LIVE OnePOD.

    The visual style of the video is designed to be informative and engaging, appealing to a target audience that values security, customer experience, and mobile technology. The clean graphics and animations emphasize the product's features and capabilities, while the overall tone of the video is professional and confident. The video's visual style effectively conveys the message that the LIVE OnePOD is a solution that can meet the changing needs of modern businesses.

    2. Frontline

    Frontline is a solution designed for school districts that helps them streamline processes, create efficiencies, and be more productive. This video is designed to showcase how Frontline Central can benefit district personnel.

    Video Design -
    This Product Demonstration Video starts with a stylized line drawing of a school building, accompanied by the phrase "Bring Your District to the Digital Age" and the Frontline Central logo. The video continues with a graphic of a computer screen showcasing the Frontline Central website, emphasizing the digital nature of the product. Simple line drawings are used throughout the video to demonstrate the ease of use and streamlined process of the product.

    This video style utilizes a graphic illustration design, which is engaging, clean, and straightforward. The animations are clear and easy to follow, making the process of onboarding a new teacher a compelling narrative. This style helps to visually communicate the user-friendliness of the product, emphasizing its efficiency and speed. The animations are designed to draw the viewer's attention to the simplicity of the product. The overall tone of the video is positive and upbeat, showcasing the positive effects of using Frontline Central.

    3. AWS

    AWS Lookout for Metrics helps companies identify and diagnose anomalies in their business and operational data. The video is designed to demonstrate how the product works and its benefits.

    Video Design - The video is an animated Product Demonstration Video that showcases the process of detecting anomalies. Simple, clean white line art style graphics are used to depict a graph and charts, highlighting the changes in the data. The animated graphics are bright and clear and highlight the importance of using machine learning to accurately identify anomalies in real-time.

    The video successfully conveys the benefits of using AWS Lookout for Metrics by illustrating how traditional methods are slow and inaccurate. The use of clear, concise animation helps to make the complex subject of anomaly detection easily understandable. The video has a clear tone of confidence and expertise. It helps to establish trust in the product and its ability to improve business operations.

    4. Talentia

    Talentia is a software company that provides Human Capital Management solutions. This video is designed to show how easy it is to generate customized reports without needing technical expertise.

    Video Design - This Product Demonstration Video is engaging and user-friendly. It uses a clear and concise style of narration and animation. The video showcases the various functionalities of the reporting console through interactive visuals and clear steps.

    The video uses a modern interface and vibrant color scheme with a purple and green color palette. The design helps make the platform user-friendly and visually appealing, attracting viewers with simple visuals. The video's goal is to encourage users to try the platform. The simplicity of the video makes it easy to understand the platform and its features, while showing how the platform can be used to generate reports. The video's tone is confident, informative, and persuasive, making Talentia's HCM solution appear easy to use, reliable, and user-friendly.

    5. Legrand

    Legrand is a company specializing in electrical and digital infrastructure solutions. This particular video is designed to introduce LINKEO C, a new structured cabling system aimed at small and large companies.

    Video Design - This Product Demonstration Video utilizes a sleek and modern visual style. The video employs a combination of 3D animations, close-ups, and text overlays, highlighting the key features of the LINKEO C product. The animations are clean and concise, showcasing the product's functionality with clear and visually engaging graphics. The color palette predominantly uses blue, black, and white, conveying a sense of professionalism and technological advancement.

    The video effectively communicates the value proposition of the LINKEO C system through its visual style and narrative. The use of animation and text overlays emphasizes the key benefits of the product, such as its unique and innovative design, quick installation, and secure performance. The video's tone is confident and informative, clearly targeting a professional audience. This design style creates a compelling and engaging visual experience that successfully showcases the product's strengths.

    What is Product Demonstration Video?

    A product demonstration video is a type of explainer video that focuses on showcasing a product, its features, and its value proposition to potential customers. It aims to educate viewers on how the product works, its benefits, and why they should consider purchasing it.

    Product demonstration videos are commonly used for marketing and sales purposes. They can be used on websites, landing pages, social media platforms, and e-commerce sites to attract and engage potential customers. They are also effective tools for training and onboarding new users, providing clear and concise instructions on how to use a product.


    Product Demonstration Video Production

    Product Demonstration Video Design is the process of creating visually appealing and engaging videos that effectively showcase a product's features and benefits. It involves carefully planning the video's narrative, visual style, and overall aesthetic to create a compelling and informative experience for viewers.

    High-quality Product Demonstration Video Design typically involves a multi-week process, including concept development, storyboarding, scripting, animation or live-action shooting, sound design, and editing. This meticulous approach ensures that the final video is polished, professional, and effectively communicates the product's value proposition.


    Production Process

    • Concept Development: Brainstorming and refining the core message and visual style.
    • Storyboarding: Creating a visual roadmap of the video's narrative and key scenes.
    • Scripting: Writing a concise and engaging script that highlights the product's benefits.
    • Voiceover Recording: Selecting a professional voiceover artist and recording the narration.
    • Animation/Live Action Shooting: Creating the visuals through animation or filming live footage.
    • Sound Design and Music: Adding sound effects and music to enhance the video's impact.
    • Editing and Post-Production: Assembling the video, adding transitions, and refining the visuals.
    • Review and Feedback: Gathering feedback from the client and making necessary revisions.
    • Final Delivery: Exporting the video in the desired format and delivering it to the client.
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    Video Use Cases

    Product Demonstration video production focuses on four main things: showcasing the product's features, highlighting its benefits, demonstrating its use cases, and ultimately, persuading viewers to take action.

    The best Product Demonstration Video creations have these visual characteristics: clear and concise visuals, engaging animations or live-action footage, professional voiceovers, and a consistent brand aesthetic.

    Product Demonstration Videos are among the most popular video production types because they are highly effective at driving conversions. By clearly demonstrating a product's value proposition, these videos can significantly influence purchasing decisions and boost sales.


    Product Demonstration Video Benefits

    Product demonstration videos transform how businesses connect with their audience. They offer a powerful way to showcase products, build brand loyalty, and ultimately drive sales. These videos are more than just marketing tools; they're a strategic investment in customer understanding and engagement.

    • Tutorial Videos: Master your product's intricacies with clear, step-by-step tutorial videos that empower users. Imagine a user effortlessly navigating your software thanks to a well-crafted tutorial.
    • Explainer Videos: Unravel complex product functionalities with engaging explainer videos that make even the most technical aspects easily understandable. Transform complex processes into easily digestible information.
    • Feature Highlight Videos: Showcase your product's unique selling points with compelling feature highlight videos that leave a lasting impression. Highlight what makes your product stand out from the competition.
    • Comparison Videos: Demonstrate your product's superiority with persuasive comparison videos that build consumer confidence. Clearly show why your product is the best choice.
    • Benefit-Driven Videos: Connect with your audience on an emotional level by highlighting the tangible benefits your product offers. Focus on how your product solves customer problems.
    • Motion Graphics Videos: Elevate your product demonstrations with visually stunning motion graphics videos that capture attention and leave a lasting impression. Use animation to showcase features creatively.
    • Character Animation Videos: Engage viewers with memorable character animation videos that make your product demonstration unforgettable. Create a memorable experience for your audience.
    • Landing Page Videos: Boost conversions with impactful landing page videos that capture attention and drive immediate action. Turn website visitors into customers with compelling video content. Product demo videos, video marketing strategy, sales video production, and explainer video services are all key to success.

    Increase Video Engagement

    Captivating Product Demonstration

    The key to creating a captivating Product Demonstration video is to tell a story. Think about what makes your Product unique and how it can benefit your audience. Then, use visuals to bring that story to life. Show your Product in action, highlight its features, and demonstrate its benefits. By telling a story, you can make your video more engaging and memorable.

    Compelling Product Demonstration

    Methods for creating a compelling Product Demonstration video include using high-quality visuals, engaging music, and a clear call to action. Your video should be visually appealing and easy to understand. Use music that sets the right tone and helps to keep your audience engaged. And, make sure to include a clear call to action that tells your audience what you want them to do next.

    Effective Product Demonstration

    Strategies for creating an effective Product Demonstration video include focusing on the benefits of your Product, using clear and concise language, and keeping your video short and to the point. Your video should focus on the benefits of your Product and how it can solve your audience's problems. Use clear and concise language that is easy to understand. And, keep your video short and to the point so that your audience doesn't get bored.

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    Video Script

    Comprehensive Product Demonstration

    The first step to creating a Product Demonstration Video script is to identify your target audience. Who are you trying to reach with your video? What are their needs and wants? Once you understand your target audience, you can start to develop a script that will resonate with them.

    Engaging Product Demonstration

    Techniques to create an engaging Product Demonstration Video script include using a conversational tone, incorporating humor, and telling a story. Your script should be written in a conversational tone that is easy to understand. Incorporate humor where appropriate to keep your audience engaged. And, tell a story that will connect with your audience on an emotional level.

    Effective Product Demonstration

    An approach to creating an effective Product Demonstration Video script is to focus on the benefits of your Product, use clear and concise language, and keep your script short and to the point. Your script should focus on the benefits of your Product and how it can solve your audience's problems. Use clear and concise language that is easy to understand. And, keep your script short and to the point so that your audience doesn't get bored.


    Pre Production Guide

    Strategic Product Demonstration

    The first step in pre-production is to define your goals for the video. What do you want to achieve with your Product Demonstration Video? Do you want to increase brand awareness, generate leads, or drive sales? Once you know your goals, you can start to develop a plan for your video.

    Detailed Product Demonstration

    Next, you need to create a detailed script for your video. This script should outline the key points you want to cover, the visuals you want to use, and the overall tone of your video. A well-written script will help you to stay on track during filming and ensure that your video is both informative and engaging.

    Thorough Product Demonstration

    Once you have a script, you need to gather all of the necessary equipment and props for your video. This may include cameras, lighting, microphones, and any other items that you need to create a professional-looking video. Make sure to test all of your equipment before filming to ensure that everything is working properly.

    Organized Product Demonstration

    Next, you need to choose a location for filming your video. The location should be appropriate for your Product and the message you want to convey. It should also be well-lit and have a good sound environment. If you are filming indoors, make sure to clear the area of any distractions.

    Prepared Product Demonstration

    Before filming, you need to prepare your Product and any other props you will be using. Make sure that your Product is clean and in good working order. You may also want to practice using your Product in front of the camera to ensure that you are comfortable with it.

    Effective Product Demonstration

    Finally, you need to gather a team of people to help you film your video. This team may include a cameraman, a sound engineer, a lighting technician, and a director. Make sure to choose a team that is experienced and professional.

    - Define Video Goals

    - Create Detailed Script

    - Gather Equipment & Props

    - Choose Filming Location

    - Prepare Product & Props

    - Assemble Filming Team