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Product Explainer Video Creation

Videos To Increase Product Adoption

"Great team of creatives"

"Communication is smooth"

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6000+ Videos created for 3400+ startups and enterprises

Discuss Video Brief to get Video Proposal & Fixed Budget upfront

Increase Product Adoption

Effective product explainer videos showcase your product's functionality, helping potential customers visualize its use in their lives.

Engaging product explainer videos simplify complex ideas, making it easier for your audience to understand your product's value.

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World Class Video Service

Video Research, Concept, Script & Production. We do it all.

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Meet Our Creators

About Advids

Advids is a team of kind, thoughtful creatives specializing in product explainer video production since 2012. We are storyboard artists, scriptwriters, voiceover artists, 2D/3D animators, sound designers, and video editors. We've been called a product demo video agency, an explainer video production house, a top product video company, animation specialists, and more. But above all else, we're your product explainer video partners.

Let's get curious, dive in, and discover how Advids can craft compelling product explainer videos that elevate your brand and boost your conversions. Our combined experience in visual storytelling, animation techniques, and product marketing ensures impactful and engaging videos that resonate with your target audience.

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Product Explainer Video Creation - What We Offer


We create high-impact explainer videos that drive results. As a leading product explainer video agency, Advids helps you connect with your audience through compelling visuals. We deliver video marketing solutions that convert.


Motion Graphic Explainer Videos: Dynamic visuals highlight key features.
Whiteboard Explainer Videos: Simple style explains complex ideas.
Animated Explainer & Demo Videos: Engaging animation for product explanation and demonstrations.
Product Demo & Tutorial Videos: Showcasing product use and functionality.
App Explainer Videos: Clearly demonstrate app functionality.
Motion Graphics & Feature Focus Videos: Highlight key features dynamically.

How Advids pricing work for Product Explainer Videos?

Advids offers transparent, value-driven pricing for product explainer videos. Our fixed-fee model ensures budget predictability and empowers creative collaboration for exceptional results.

Our all-inclusive pricing features:

Predictable Budget: Fixed fees, with clear cost breakdowns, provide budget control.

Client Focus: We prioritize your vision, handling feedback efficiently. Our team collaborates to exceed your goals.

Simplified Project Management: Dedicated project leads ensure smooth production and feedback integration.

Transparency: Full transparency: script to licensing, consistent delivery, and exceptional support.

Pricing depends on video length, animation style, and complexity. Our fixed-fee structure ensures transparency and a premium experience, including multiple revisions.

Example: A 60-second explainer video for an AI-powered medical device targeting healthcare professionals.

Clean Design (USD 1000-1500): Minimalist 2D animation highlighting key features and benefits. Ideal for simple product demos.

Conceptual Animation (USD 1500-2000): Animated sequences illustrating the diagnostic process and patient interaction. Great for visual storytelling in healthcare marketing.

Stylized Storytelling (USD 2000-3000): Visually engaging narrative using metaphors to highlight patient care benefits and showcase innovation.

Detailed Demonstration (USD 3000-4500): Dynamic visuals showcasing usage and specifications. Ideal for training videos and user guides. Our animated marketing videos are designed to boost engagement and conversions.

Integrated Showcase (USD 4500-6000): Combines real footage and a 3D model for seamless workflow integration. Ideal for promotional videos. From simple product demo videos to complex narratives, we create videos that resonate.

Contact us to discuss your project.

What content team from Advids is assigned and their expertise?

At Advids, we dedicate a team of product explainer video specialists to elevate your brand messaging. We meticulously craft compelling narratives and impactful visuals that resonate with your target audience, transforming complex ideas into clear, concise, and engaging video content. Our team leverages years of experience and a deep understanding of video marketing strategies to deliver exceptional results, boosting conversions and brand awareness.

Your dedicated project team includes:

Creative Director: Leading the project vision, our Creative Director spearheads the creative strategy, from initial concept and scriptwriting to storyboarding and overall messaging, ensuring a captivating and informative explainer video.
Storyboard Artist: Visualizing the narrative, our Storyboard Artist transforms the script into a dynamic visual blueprint, sketching key scenes, character interactions, and screen layouts for a compelling viewer experience.
2D/3D Animator: Bringing the storyboard to life, our skilled animators use cutting-edge animation software to create visually stunning product demo s, explainer animations , and motion graphics, enhancing engagement and clarity.
Voiceover Artist: Giving your brand a voice, our professional Voiceover Artist delivers clear, concise, and persuasive narration, complementing the visuals and enhancing the video's impact.
Sound Designer: Creating an immersive audio experience, our Sound Designer adds depth and emotion with carefully selected music, sound effects, and audio mixing, reinforcing key messages.
Video Editor: Polishing the final product, our expert Video Editor seamlessly integrates all elements—animation, voiceover, sound, and graphics—ensuring a smooth, professional, high-quality explainer video that captivates your audience.

What experience Advids has in Product Explainer Video production?

Advids' creative team boasts extensive experience producing engaging product explainer videos, using compelling narratives and visuals to simplify complex offerings. We offer diverse styles—2D and 3D animation, whiteboard, and screencasts—utilizing product marketing and video production best practices to deliver high-impact results, boosting conversions. Our specialists meticulously research your product and target audience to craft the most effective video strategy.

Our expertise spans SaaS, healthcare, technology, FinTech, e-commerce, and education, creating compelling videos that resonate with target audiences and drive engagement. Our animated marketing videos are designed to help you achieve your business goals.

With 12 years' experience, we've mastered various explainer video formats, including product demos, tutorials, and animated explainers , creating thousands of videos for businesses of all sizes. We produce high-quality product demo videos that showcase your product's features and benefits.

Our research-driven approach ensures videos resonate and convert. We prioritize compelling storytelling, clear messaging, and engaging visuals, leveraging data-driven insights and best practices for maximum impact. We collaborate closely throughout the process, ensuring alignment with your vision and objectives, creating videos that inspire action and drive results. Our marketing video production services are designed to help you achieve your business goals. Advids offers comprehensive explainer video services, from concept to completion.

Frequently Asked Questions

The ideal length for a product explainer video is typically between 60 seconds and 5 minutes, depending on the product's complexity and the key features to highlight.

Complex product features can be simplified using clear visuals, concise language, and a focus on core benefits. Motion graphics and animations can break down intricate processes for better understanding.

Compelling visuals for showcasing a product include high-quality footage, dynamic camera angles, and realistic animations. Detailed close-ups can highlight key features and functionalities.

Clear messaging is achieved through a well-structured script, concise language, and a focus on the product's key benefits. On-screen text and graphics can reinforce the message.

An effective call to action is clear, concise, and directly related to the desired outcome. Phrases like "Learn More," "Get Started," or "Contact Us" can prompt viewers to take the next step.

Storytelling can explain a product by creating a narrative that connects with the viewer's needs and desires. Real-world scenarios and customer testimonials can make the product relatable.

Key stages in product video creation include pre-production (scripting, storyboarding), production (filming, animation), and post-production (editing, sound design, color correction).

A product can be shown in action using dynamic camera angles, real-world demonstrations, and highlighting key features. Slow-motion and close-ups can emphasize important details.

Product benefits can be highlighted over features by focusing on how the product solves a problem or improves the viewer's life. Clear language and visuals can showcase the product's value.

Key pre-production steps include defining the target audience, setting clear objectives, developing a script, creating a storyboard, and gathering all necessary assets.

A memorable brand story can be created using authentic visuals, a compelling narrative, and a consistent brand voice. Music and sound design can evoke emotion and create a lasting impression.

The animation style that best suits a product explanation depends on the product and target audience. A clean, modern style with clear motion graphics can effectively explain complex concepts.

A product's core value can be showcased by focusing on key benefits and how it solves a problem for the viewer. Clear language and visuals can highlight unique selling points.

Viewer attention can be maintained using dynamic visuals, a compelling narrative, and a clear message. Pacing and music can keep the viewer engaged throughout the video.

A product's unique selling points can be clearly explained by focusing on key benefits and problem-solving capabilities. Clear language and visuals can highlight unique advantages.
Product Explainer Video Examples

1. NetSuite

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NetSuite explains warehouse automation. This video is designed to help viewers understand the many benefits of automating their warehouse.

Video Design - NetSuite uses a clean and simple design style that is common in product explainer videos. The video is made up of a few static images that are interspersed with short, engaging animations. For example, an animated graph is used to show the negative impact that an inefficient warehouse can have on customer experience and overhead costs. A simple animated bar chart, displays inventory statistics. The video is visually engaging, but the graphics are not overly flashy or complex.

The video is successful at communicating its objective. The clear and concise animation and graphics, alongside the simple narrative, drive the point home to viewers. NetSuite’s goal is to highlight the benefits of warehouse automation and show how the technology can improve efficiency, reduce costs, and increase customer satisfaction. The tone is professional, positive, and straightforward. It clearly defines the problems faced by warehouse owners, and provides solutions. This video is designed to appeal to a broad audience of potential customers.

2. Smile Genius

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Smile Genius is the world's first all-in-one treatment management platform that connects labs, clinics, and patients. This video is designed to introduce the solution to its target audience.

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This Product Explainer Video starts with simple text graphics and transitions to illustrations with clear and concise visual elements. The video uses clean lines, flat colors, and a minimal aesthetic, making the information easy to understand.

The video focuses on the benefits of Smile Genius and how it can help clinics and labs save money, increase productivity, and improve patient experience. The video uses a mix of text graphics, illustrations, and animation to explain the platform's features and benefits. The visual design is clean and modern, making the video engaging and easy to follow. The overall tone of the video is professional and positive, reflecting the brand's promise of providing advanced digital dental solutions. The use of animation and simple graphics helps to maintain a professional tone while keeping the video engaging. The fast-paced editing style helps to keep the viewer's attention and highlight the key benefits of Smile Genius.

3. Hiver

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Hiver is a Gmail-centric customer service solution that helps teams collaborate on shared inboxes and make customer service more human. The video is designed to show how traditional helpdesks create an impersonal experience and how Hiver helps companies deliver a better customer experience.

Video Design - This Product Explainer Video uses cartoon robots to visually represent helpdesks. The robots are shown as being automated and impersonal, turning customers into tickets. The video has a humorous tone, which makes it engaging and easy to watch.

The video’s visual style is able to communicate the objective of the video by visually showing the impersonal nature of helpdesks. The cartoon robots and the way they interact with customers effectively communicate the message that traditional helpdesks can be robotic and impersonal. The tone of the video is playful and humorous, which helps to make the message more memorable. The animation is clean, the quality is high, and the style is appealing. The video makes the viewer think about how the company solves the problem of traditional helpdesks. The overall style of the video helps to create a positive and engaging experience for the viewer.

4. AWS

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AWS Elemental MediaLive is a cloud-based live video encoding service, designed to make it easy to bring live events and channels to consumers.

Video Design - The video uses simple, clean and modern animations with a white outline on dark blue background, highlighting the key features of MediaLive. This minimalist style makes it a great Product Explainer Video, emphasizing the ease of use and accessibility of the product.

The animated video focuses on illustrating the core functionalities of MediaLive through its concise and engaging narrative. The video uses simple icons and animations that illustrate how the product works, and its smooth transitions create a clear and compelling story. This video has a professional and informative tone, highlighting MediaLive's ability to scale and support high quality live streams, reaching a large audience.

5. Lessonly

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Lessonly by Seismic is a product designed to help sales teams learn new products faster. It's a way to bridge the gap between knowing the product and being able to use it successfully in front of customers.

Video Design - The video uses a bright and simple design that is typical of Product Explainer Videos. It employs a combination of animated icons and real-world video clips. These are organized in a circle, which creates a visually appealing and cohesive style. The animation is simple and straightforward, focusing on creating a clear and easy-to-understand message.

The video is designed to clearly explain how Lessonly by Seismic works and to emphasize the key benefits of using this product, while keeping the message light and engaging. The simple and concise visual style clearly shows the company's target audience that this is a product designed to make their lives easier. The focus is on the solution and the benefits it offers, creating a positive and optimistic tone.

What is Product Explainer ?

Product explainer videos are your secret weapon. They quickly showcase product benefits, boosting sales and brand awareness. Advids crafts these videos with impact.

Partner with Advids for a product explainer video that converts.

Product Explainer Production

When you choose Advids, you're choosing expert product explainer video production. We don't just create videos; we craft strategic narratives that resonate with your audience.

Let Advids elevate your brand with strategic product explainer video.

Production Process

Struggling to show your product's true value? Imagine how a product explainer video could transform your business. It's not just about having a video; it's about using it strategically.

Our Product Explainer Video Creation production process is designed to ensure your message resonates, while our Product Explainer Video Creation studio crafts videos that are both engaging and effective. With the right product explainer video, you can enhance customer onboarding, boost crowdfunding efforts, and even support investor pitches.

Video Use Cases

Wondering where a product explainer video can truly shine? Let's explore how Advids, a leading product explainer video agency, can help you achieve your goals.

These are just a few ways a product explainer video can transform your business. From streamlining customer onboarding to strengthening investor pitches, the possibilities are endless.

Product Explainer Benefits

Ready to show your product's true potential? A product explainer video is your secret weapon, and Advids is here to help. Let's transform your business, not just with a video, but with a strategic narrative that resonates.

Partner with Advids, a leading product explainer video agency, and see how a product explainer video can enhance customer onboarding, boost crowdfunding efforts, and strengthen investor pitches. Let Advids make your message felt.

Increase Video Engagement

Ready to truly captivate your audience? Advids knows that a product explainer video isn't just about showing your product; it's about making your message felt. Our approach to Product Explainer Video Creation production ensures your video grabs attention and keeps it.

Imagine the impact of a product explainer video on your website. As a leading product explainer video agency, Advids helps you create a strategic narrative that resonates. Let's transform your business together.

Video Script

A compelling product explainer video hinges on a powerful script. At Advids, we know that your product explainer video should grab attention instantly.

Our Product Explainer Video Creation production is designed to create scripts that resonate with your audience. Our Product Explainer Video Creation studio ensures your message is not just heard, but felt. Choosing Advids as your product explainer video agency means you're choosing a strategic partner. Let's make your message unforgettable.

Pre Production Guide

Ready to make your Product Explainer Video truly shine? Pre-production is where the magic begins, and at Advids, we understand it's the foundation for success. It's about more than just planning; it's about crafting a strategy that ensures your message resonates and your video captivates.

As a leading product explainer video agency, Advids knows a well-planned product explainer video can transform your business. Our Product Explainer Video Creation studio ensures every detail is perfect, from script outlines to storyboards. Partner with Advids to create a strategic narrative that truly connects with your audience.