Product Video Production Company

Videos To Engage & Increase Brand Visibility

Product Video Production Company
5 stars
Great team of creatives
5 stars
Communication is smooth
5 stars
Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Product Video Production Company

Showcase Features



Compelling, product videos showcase your product's features and benefits in a visually appealing way.

Engaging, product videos effectively communicate your brand story and value proposition to your target audience.


Testimonials

Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Malcolm Treanor
COO, WINR Data

We used Advids to create an explainer video for an upcoming tradeshow. It was the first time we've worked on a project like this and the customer service experience was excellent throughout and we are extremely happy with the video. Thank you to the team who were great communicators throughout.

Maurizio Bersani
CEO, Itat Group

Great job !!! Excellent organization, perfect respect of the schedule and costant follow up. The team was amazing in getting our input and deliver the appropriate solutions. Communication is very easy also from abroad and all the team is very reactive. In will to work with them again. Couldn't be more satisfied.

Normac
Business Development Manager, Normac

We had a very positive experience working with Advids. They were very responsive and accommodating of our time zone difference, quick and proficient at making our requested revisions, and communicating any changes to the budget when applicable. They worked very hard to work within our tight turnaround (were able to deliver a final video within 2.5 weeks to meet an event deadline and then also worked with us after to make further edits once we'd seen the video live). They were very professional and we are happy with the final result. Thanks Advids for the great experience!

Omar Romero
Founder, ROSE IT Services

We had a great experience working with the Advids team... Their process was straightforward and they were able to capture our ideas and translate it into a quality final product... They were also very patient and responsive to any changes we needed to do to help us get the video we wanted.


About Advids

Advids is a team of passionate video production experts specializing in crafting compelling product videos since 2012. We are cinematographers, lighting specialists, sound designers, motion graphic artists, video editors, and product storytellers. We've been called a product video production house, a top-tier e-commerce video agency, a product demo video specialist, product launch film creators, and more. But above all else, we're your product video production partners.

Let's collaborate, explore your product's unique selling points, and discover how Advids can create product videos that elevate your brand and drive sales. Our meticulous pre-production planning, combined with our team's artistic vision and technical expertise, ensures impactful product videos that resonate with your target audience.

Our clients trust Advids for product videos. Here is why we believe in the power of videos.

  • 87% of content marketers place a higher value on addressing audience needs rather than focusing on promotional content.
  • 69% of the overall advertisement spending will be generated via smartphones by 2026.
  • Video Content on Instagram Receives 49% Higher Engagement Rates.
  • People watch 2 billion videos on Twitter daily.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue

About Advids
What We Offer
Advids Pricing
Content Team For Product
Product Experience
Video Creation FAQ
Product Video Examples
What is Product Video?
Product Video Production
Production Process
Video Use Cases
Product Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

Product Video Service - What We Offer

Product videos are an effective way to showcase your offerings and engage your target audience. Advids, a video creation service company, understands the power of compelling visuals in driving business growth. We create high-quality product videos for businesses of all sizes, helping them connect with potential customers and boost conversions. Our product video services are designed to elevate your brand and drive sales.

  • Explainer Videos: Simplify complex products or services.
  • Demo Videos: Showcase your product's features and benefits.
  • Product Launch Videos: Generate excitement for new releases.
  • Testimonial Videos: Build trust with authentic customer stories.
  • Social Media Videos: Create engaging content for different platforms.
  • Product Update Videos: Keep customers informed about new features.
  • Comparison Videos: Highlight your product's advantages over competitors.
  • Animated Product Videos: Explain intricate details in an engaging way.

All Work 3D Work

How Advids pricing work for Product Videos?

At Advids, we champion transparent, value-driven product video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises and empowering you to prioritize creative collaboration and exceptional results. We're dedicated to providing a premium product video creation experience, exceeding expectations throughout.

Our all-inclusive pricing features:

Predictable Production Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything outlined in the scope, offering budget control from the start.
Client Focus: We're passionate about realizing your vision, not adding costs. Minor edits and feedback are handled swiftly. Our experienced project team and creative talent collaborate to achieve your goals.
Simplified Project Management: Dedicated project leads ensure seamless video production and feedback integration. Fixed costs expedite approvals, streamlining delivery.
Transparency: Every detail, from concept to licensing, is included. No surprises, just consistent delivery and ongoing support.


Let us take an example of a product video for an innovative, AI-powered, wearable health-monitoring device targeting health-conscious consumers. All pricing below is for a 60-second video. Multiple revisions are included in all packages. The project experience and creative talent provided for each video remains the same, regardless of the budget.
Sleek Product Showcase (USD 1000-1500): Clean visuals highlighting the device's aesthetics and functionality. Close-ups and lifestyle shots demonstrate key features, emphasizing user experience and product design.
Lifestyle Integration (USD 1500-2000): Integrates the device seamlessly into everyday scenarios, demonstrating practical applications and benefits. This package emphasizes user engagement and product value.
Explainer Video Style (USD 2000-3000): Combines a product showcase with animated graphics explaining the technology. This style highlights key data points and health benefits, emphasizing information delivery and product innovation.
User Testimonial Focus (USD 3000-4500): Incorporates user testimonials, showcasing real-world impact. This combines product shots, lifestyle footage, and interviews. It emphasizes social proof and product credibility.
Cinematic Product Story (USD 4500-6000): High-end cinematic visuals and dramatic storytelling showcase the device as an integral part of a healthier lifestyle. This option emphasizes emotional connection and brand building.


What content team from Advids is assigned and their expertise?

At Advids, we dedicate a product video production team to elevate your brand. We meticulously craft each video, blending creative storytelling with strategic messaging to showcase your product's unique value proposition. Our team leverages visuals, sound, and motion to create compelling product videos that drive conversions and boost brand awareness.

Your dedicated team includes:

Creative Director: Leads product video conceptualization, from initial brainstorming and scriptwriting to defining the visual style and overall messaging. They ensure the video aligns perfectly with your brand identity and marketing objectives.
Product Designer: A visual storyteller who transforms product features into compelling narratives. They develop storyboards, design eye-catching visuals, and oversee the video's overall aesthetic for a captivating viewer experience.
Animator/Motion Graphics Artist: Brings the product video to life through animation and motion graphics. Their expertise in 2D/3D animation, visual effects, and motion design adds dynamism and visual interest, showcasing your product in a captivating way.
Sound Designer: Creates an immersive audio experience. They select music, design sound effects, and mix audio elements to enhance the emotional impact and overall viewing experience, ensuring brand consistency.
Video Editor: Assembles all the elements of the product video, from raw footage and animation to sound and visual effects. Their precise editing skills ensure a seamless flow, impactful transitions, and a polished final product.
Marketing Strategist: A data-driven specialist who analyzes your target audience and develops a distribution strategy for your video. They optimize the video for various platforms, ensuring maximum impact and ROI.


What experience Advids has in Product Video production?

Advids' creative team transforms complex product details into captivating visuals and narratives. Our design capabilities encompass a wide range of 3D walkthrough styles, from exploded views to stylized animations. Our specialists leverage deep product knowledge to deliver high-impact videos seamlessly integrating with your marketing strategy. We deliver exceptional value at every stage.

Advids serves diverse industries, creating resonant videos tailored to your target audience. With 12 years of experience, we create compelling videos for various applications. We begin with in-depth product research, analyzing your target audience to create a targeted video strategy. Meticulous shot planning ensures effective product showcasing. We craft compelling narratives that highlight your product's value. We create immersive brand experiences.

Industries: We've served diverse industries, including manufacturing, architecture, real estate, healthcare, and consumer goods, transforming complex product designs into engaging video content. Our industry specialists create resonant videos tailored to your target audience. This expertise makes Advids the ideal partner for producing effective product videos tailored to your industry's unique requirements.

Years: With 12 years of experience, we create compelling videos for effective product demonstration videos. Our expertise spans various formats, including product demos, explainer videos, and social media content for effective product demonstration videos. We create videos for various applications, including marketing videos, training materials, and investor presentations.

We begin with in-depth product research, analyzing your target audience to create a targeted video strategy. Meticulous shot planning ensures effective product showcasing. We craft compelling narratives that highlight your product's value in engaging promotional videos. Our design capabilities encompass a wide range of 3D walkthrough styles, offering comprehensive 3D animation services. We create immersive brand experiences.


FAQ

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What camera angles best highlight product details?

Camera angles, including close-ups for details, wide shots for context, and dynamic angles for visual appeal, best showcase product features.

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How do we create a shot list focused on product features?

A shot list focused on key product features ensures each benefit is highlighted through deliberate camera movements and compositions.

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What is the ideal length for a product demo video?

The ideal length for a product demo video is typically between 60 seconds and 5 minutes, depending on product complexity and audience needs.

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How can we visually demonstrate product benefits?

Product benefits are visually demonstrated through clear, concise visuals, dynamic motion graphics, and real-world examples, making advantages immediately apparent.

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What pre-production steps ensure a smooth product shoot?

Pre-production steps, including detailed script development, storyboarding, and thorough asset gathering, ensure a smooth product shoot.

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How do we capture high-quality product footage?

High-quality product footage is captured using professional equipment, optimized lighting, and expert videography techniques, delivering a polished final product.

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How do we select a visual style that suits our product?

A visual style that suits a product is selected by understanding brand identity, target audience, and marketing goals, creating a unique and impactful presentation.

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What type of presenter best showcases our product?

The ideal presenter for a product video depends on brand and target audience, with options ranging from professional voice-overs to on-screen talent.

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How do we keep viewers engaged with our product showcase?

Viewers are kept engaged with dynamic visuals, clear messaging, and strategic pacing, using motion graphics, music, and sound design to create a captivating experience.

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How can motion graphics enhance our product presentation?

Motion graphics enhance product presentations by visually explaining complex concepts, highlighting key features, and adding dynamic transitions, creating a more informative video.

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What lighting techniques best highlight our product?

Lighting techniques highlight product features, create mood, and enhance visual appeal, using both natural and artificial light sources.

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How do we script a compelling product demonstration?

A compelling product demonstration is scripted by focusing on key benefits, using clear language, and crafting a narrative that resonates with the target audience.

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How do we visually highlight key product features?

Key product features are visually highlighted through close-up shots, dynamic animations, and on-screen graphics, ensuring viewers grasp unique selling points.

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How do we craft a visually engaging product story?

A visually engaging product story is crafted by combining compelling visuals, clear messaging, and strategic pacing, creating a narrative that captivates the target audience.

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What are the core elements of an effective product showcase?

Core elements of an effective product showcase include clear messaging, high-quality visuals, engaging storytelling, and a strong call to action, all tailored to the product and audience.

Product Video Examples

1. OpenNebula

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OpenNebula is an open source platform for cloud computing. This video is designed to showcase the benefits of using OpenNebula for businesses.

Video Design - The video uses a clean and modern design, utilizing a blue and turquoise color scheme. The use of isometric illustrations and animations creates a visually engaging Product Video that is easy to understand and appealing. Each element in the video is strategically designed to communicate the flexibility and scalability of OpenNebula.

The use of animations and transitions effectively explains the complex concept of edge and hybrid cloud computing. The video also showcases the user-friendly interface of the platform by visualizing the integration of multiple applications and services. The overall tone of the video is positive and optimistic, highlighting the ease of use and benefits of deploying OpenNebula. The video successfully portrays the capabilities of OpenNebula and its ability to meet the growing demands of businesses seeking flexibility and scalability.

2. AWS

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AWS Elemental MediaLive makes it easy to bring live events and 24/7 channels to consumers. The video is designed to show how the service makes it simple to encode, compress, and deliver video to televisions and connected devices.

Video Design - The Product Video uses a sleek and modern design style with minimalist line art and a muted color palette. The clean lines and simple graphics, make it easy to understand the process of live video encoding. The bold colors used for the icons are easy on the eye and give the product video an approachable feel.

The design style effectively communicates the goal of the video, which is to show how AWS Elemental MediaLive can be used to encode live video. The video is calm and informative, highlighting the ease of use of the service and the reliability of the platform. The video uses icons and graphics to explain how the service works and visually emphasizes the process of encoding live video to any device.

3. LinknLink

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LinknLink is a digital signage solution that provides a way for retailers to market their products. This video is designed to show how the LinknLink platform can help businesses create a better consumer experience.

Video Design - This Product Video utilizes a flat design aesthetic and an animation style that is clean, bright, and visually appealing. The animated graphics are simple yet impactful, using bold colours and contrasting elements to highlight the platform's features.

The video effectively communicates the LinknLink platform's purpose, showing how it helps businesses increase engagement and efficiency. The graphic design and animation style convey a sense of ease and affordability, appealing to businesses who want to leverage digital signage without overwhelming complexity. The overall tone is positive and upbeat, encouraging viewers to explore the LinknLink platform further.

4. Push MENA

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Push MENA is an omnichannel marketing solution for businesses of all sizes. The video is designed to communicate the benefits of using Push MENA’s services.

Video Design - This product video is created using bright colors and simple, bold graphics. The illustrations are cartoonish and visually appealing. These design elements make it a good product video because it is easily understandable and communicates complex information in a simple and engaging way.

The visual style of the video is successful in communicating the objective of the video. The simple and easy to understand graphics make the video clear, and the use of color highlights the key points. This tone and style make the video enjoyable to watch, which in turn encourages viewers to learn more about the product.

5. Onfido

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Onfido helps you see your customer's real identities, without ever meeting face to face. This video is designed to show how Onfido is the solution to new challenges created by the increasingly remote nature of modern business.

Video Design - The video is highly stylized. It uses a simple color palette of blues, reds and grays. The use of flat graphics, like windows, and illustrations of various individuals on their smartphones, presents a clean and modern feel to the product video. Geometric shapes are strategically placed throughout the video, adding visual interest and a playful element to the design, to depict how Onfido can connect various digital services.

The simple design and illustrative style effectively communicate the video's objective. It highlights the need to confirm a customer's identity in a remote business environment. The playful and lighthearted tone helps to create a sense of trust and ease around the product. The use of graphics instead of live action video makes it less intimidating for the viewer.

What is Product Video?

A Product Video is a powerful marketing tool designed to showcase the features, benefits, and value of a product to potential customers. It goes beyond static images and text descriptions, offering an engaging and informative visual experience that can drive sales and brand awareness.

Product Videos are used in various contexts, including e-commerce websites, social media campaigns, landing pages, and email marketing. They can be used to educate customers about a product's functionality, demonstrate its use cases, build excitement for a new launch, or simply tell a compelling story that resonates with the target audience.

Product Video Production

Product video production is the process of creating high-quality videos that effectively showcase a product's features, benefits, and value proposition. It involves a combination of creative planning, technical expertise, and meticulous execution to deliver a video that resonates with the target audience and achieves the desired marketing goals.

Typically, Product Video production takes 4-8 weeks, depending on the complexity and scope of the project. Factors influencing the timeline include the video's length, the need for animation or special effects, the number of revisions required, and the overall production quality desired.

Production Process

  • Concept Development: Brainstorming and refining the core message and visual style.
  • Storyboarding: Creating a visual representation of the video's narrative flow.
  • Scripting: Writing engaging and informative dialogue or voiceover narration.
  • Product Preparation: Sourcing, cleaning, and preparing the product for filming.
  • Filming/Animation: Capturing high-quality footage or creating animations.
  • Voiceover Recording: Hiring professional voice talent to narrate the video.
  • Sound Design & Music: Adding music and sound effects to enhance the video.
  • Editing & Post-Production: Assembling the footage, adding graphics, and color correction.
  • Review & Revisions: Client feedback and necessary adjustments to the video.
  • Final Delivery & Optimization: Exporting the video in various formats for different platforms.
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Video Use Cases

Product Video production focuses on four main things: highlighting key features, demonstrating benefits, building emotional connections, and driving conversions. It's about creating a compelling narrative that resonates with the target audience and motivates them to take action.

The best Product Video creations have these visual characteristics: high-quality footage, engaging storytelling, clear and concise messaging, professional voiceover or music, and strong calls to action. They are visually appealing, informative, and memorable.

Product Videos are among the most popular video production types because they are highly effective at driving sales, increasing brand awareness, and educating customers. They offer a dynamic and engaging way to showcase a product's value proposition and connect with potential buyers on an emotional level.

Product Video Benefits

Product videos are more than just moving images; they are strategic tools that reshape how customers perceive and interact with your brand. They help to elevate your product marketing. They bring a dynamic element that words often fail to deliver. Lets take a closer look at the potential of each type of video in improving customer engagement.

  • Struggling to get your complex product understood? That's where explainer videos shine, breaking down intricate ideas so your customers understand the value.
  • Want to show not tell? Demo videos let your audience see the value in action, moving them from curiosity to conviction.
  • Launching a new product? Product launch videos are your ticket to a successful debut, generating buzz and building anticipation.
  • Testimonials can bring a sense of trust to your product. Testimonial videos are a great tool for showcasing happy customers, building credibility and reliability.
  • Want to get more eyeballs on your brand? Social media videos are powerful, providing content that is highly shareable and engaging.
  • Keeping existing users in the loop about new features, with product update videos is key to creating customer loyalty.
  • Is your product better than the competition? Let comparison videos highlight your competitive edge, showcasing its unique advantages.
  • Have an idea thats too hard to explain? Try animated product videos, for visually complex ideas, making the complicated simple.

These various forms of video content boost engagement, enhance brand awareness, and drive conversions. They ultimately streamline customer journeys, making the overall buying process seamless. Video strategy helps elevate the whole customer experience, creating stronger connections, and improves brand awareness.

LSI Keywords product marketing video content brand awareness customer engagement

Increase Video Engagement

Intriguing Product Introduction

A captivating product video introduction is an essential step to making your video engaging. Start with a strong hook that grabs the viewer's attention and makes them want to learn more. This could be a compelling question, a surprising statistic, or a visually stunning image. Then, introduce your product in a way that highlights its unique features and benefits.

Compelling Product Storytelling

Storytelling is a powerful tool that can be used to make your product video more engaging. Instead of simply listing features and benefits, try to create a narrative that connects with your viewers on an emotional level. This could be a story about how your product solves a problem, how it improves someone's life, or how it was created.

Interactive Product Experience

An interactive product video experience can make your video more engaging and memorable. This could involve using interactive elements like polls, quizzes, or calls to action. You can also encourage viewers to share their own experiences with your product. This can help to create a sense of community and build a stronger connection with your audience.

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Video Script

Strategic Product Scripting

A strategic product video script is essential for creating a compelling and engaging video. Start by defining your target audience and what you want them to take away from the video. Then, outline the key points you want to cover and the overall tone and style of the video. This will help you to create a script that is both informative and entertaining.

Compelling Product Storytelling

Storytelling is a powerful tool that can be used to make your product video script more engaging. Instead of simply listing features and benefits, try to create a narrative that connects with your viewers on an emotional level. This could be a story about how your product solves a problem, how it improves someone's life, or how it was created.

Engaging Product Dialogue

Engaging dialogue can make your product video script more interesting and memorable. Use language that is clear, concise, and easy to understand. You can also incorporate humor, anecdotes, or personal stories to make the script more relatable. Remember to keep the dialogue focused on the product and its benefits.

Pre Production Guide

Comprehensive Product Planning

Comprehensive product video planning is essential for a successful pre-production process. Start by defining your goals for the video, identifying your target audience, and outlining the key messages you want to convey. This will help you to create a clear vision for the video and ensure that it aligns with your overall marketing strategy.

Detailed Product Scripting

A detailed product video script is crucial for a smooth pre-production process. Outline the key points you want to cover, the overall tone and style of the video, and the specific visuals you want to use. This will help you to create a clear roadmap for the video and ensure that all the necessary elements are in place.

Strategic Product Storyboarding

Strategic product video storyboarding is a valuable tool for visualizing the video and ensuring that it flows smoothly. Create a series of sketches or images that depict the key scenes and shots in the video. This will help you to identify any potential problems or areas for improvement before you start filming.

Product video pre-production Checklist

A product video pre-production checklist is essential for ensuring that you have everything you need before you start filming. This should include items like equipment, props, locations, talent, and any necessary permits or licenses. By creating a checklist, you can avoid any last-minute surprises or delays.

product video budget Planning

Product video budget planning is essential for staying on track financially. Estimate the costs of everything from equipment and talent to location fees and post-production services. This will help you to create a realistic budget and avoid any unexpected expenses.

Product Video Timeline Creation

Product video timeline creation is essential for staying on schedule. Outline the key milestones for the video, including pre-production, filming, post-production, and distribution. This will help you to track progress and ensure that the video is completed on time.

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