6000+ Videos created for 3400+ startups and enterprises
Showcase Features
Compelling, product videos showcase your product's features and benefits in a visually appealing way.
Engaging, product videos effectively communicate your brand story and value proposition to your target audience.
Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Malcolm Treanor
COO, WINR Data
We used Advids to create an explainer video for an upcoming tradeshow. It was the first time we've worked on a project like this and the customer service experience was excellent throughout and we are extremely happy with the video. Thank you to the team who were great communicators throughout.
Maurizio Bersani
CEO, Itat Group
Great job !!! Excellent organization, perfect respect of the schedule and costant follow up. The team was amazing in getting our input and deliver the appropriate solutions. Communication is very easy also from abroad and all the team is very reactive. In will to work with them again. Couldn't be more satisfied.
Normac
Business Development Manager, Normac
We had a very positive experience working with Advids. They were very responsive and accommodating of our time zone difference, quick and proficient at making our requested revisions, and communicating any changes to the budget when applicable. They worked very hard to work within our tight turnaround (were able to deliver a final video within 2.5 weeks to meet an event deadline and then also worked with us after to make further edits once we'd seen the video live). They were very professional and we are happy with the final result. Thanks Advids for the great experience!
Omar Romero
Founder, ROSE IT Services
We had a great experience working with the Advids team... Their process was straightforward and they were able to capture our ideas and translate it into a quality final product... They were also very patient and responsive to any changes we needed to do to help us get the video we wanted.
About Advids
Advids is a team of passionate video production experts specializing in crafting compelling product videos since 2012. We are cinematographers, lighting specialists, sound designers, motion graphic artists, video editors, and product storytellers. We've been called a product video production house, a top-tier e-commerce video agency, a product demo video specialist, product launch film creators, and more. But above all else, we're your product video production partners.
Let's collaborate, explore your product's unique selling points, and discover how Advids can create product videos that elevate your brand and drive sales. Our meticulous pre-production planning, combined with our team's artistic vision and technical expertise, ensures impactful product videos that resonate with your target audience.
Our clients trust Advids for product videos. Here is why we believe in the power of videos.
87% of content marketers place a higher value on addressing audience needs rather than focusing on promotional content.
69% of the overall advertisement spending will be generated via smartphones by 2026.
Video Content on Instagram Receives 49% Higher Engagement Rates.
Product videos are an effective way to showcase your offerings and engage your target audience. Advids, a video creation service company, understands the power of compelling visuals in driving business growth. We create high-quality product videos for businesses of all sizes, helping them connect with potential customers and boost conversions. Our product video services are designed to elevate your brand and drive sales.
Explainer Videos: Simplify complex products or services.
Demo Videos: Showcase your product's features and benefits.
Product Launch Videos: Generate excitement for new releases.
Testimonial Videos: Build trust with authentic customer stories.
Social Media Videos: Create engaging content for different platforms.
Product Update Videos: Keep customers informed about new features.
Comparison Videos: Highlight your product's advantages over competitors.
Animated Product Videos: Explain intricate details in an engaging way.
At Advids, we champion transparent, value-driven product video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises and empowering you to prioritize creative collaboration and exceptional results. We're dedicated to providing a premium product video creation experience, exceeding expectations throughout.
Our all-inclusive pricing features:
Predictable Production Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything outlined in the scope, offering budget control from the start. Client Focus: We're passionate about realizing your vision, not adding costs. Minor edits and feedback are handled swiftly. Our experienced project team and creative talent collaborate to achieve your goals. Simplified Project Management: Dedicated project leads ensure seamless video production and feedback integration. Fixed costs expedite approvals, streamlining delivery. Transparency: Every detail, from concept to licensing, is included. No surprises, just consistent delivery and ongoing support.
Let us take an example of a product video for an innovative, AI-powered, wearable health-monitoring device targeting health-conscious consumers. All pricing below is for a 60-second video. Multiple revisions are included in all packages. The project experience and creative talent provided for each video remains the same, regardless of the budget. Sleek Product Showcase (USD 1000-1500): Clean visuals highlighting the device's aesthetics and functionality. Close-ups and lifestyle shots demonstrate key features, emphasizing user experience and product design. Lifestyle Integration (USD 1500-2000): Integrates the device seamlessly into everyday scenarios, demonstrating practical applications and benefits. This package emphasizes user engagement and product value. Explainer Video Style (USD 2000-3000): Combines a product showcase with animated graphics explaining the technology. This style highlights key data points and health benefits, emphasizing information delivery and product innovation. User Testimonial Focus (USD 3000-4500): Incorporates user testimonials, showcasing real-world impact. This combines product shots, lifestyle footage, and interviews. It emphasizes social proof and product credibility. Cinematic Product Story (USD 4500-6000): High-end cinematic visuals and dramatic storytelling showcase the device as an integral part of a healthier lifestyle. This option emphasizes emotional connection and brand building.
What content team from Advids is assigned and their expertise?
At Advids, we dedicate a product video production team to elevate your brand. We meticulously craft each video, blending creative storytelling with strategic messaging to showcase your product's unique value proposition. Our team leverages visuals, sound, and motion to create compelling product videos that drive conversions and boost brand awareness.
Your dedicated team includes:
Creative Director: Leads product video conceptualization, from initial brainstorming and scriptwriting to defining the visual style and overall messaging. They ensure the video aligns perfectly with your brand identity and marketing objectives. Product Designer: A visual storyteller who transforms product features into compelling narratives. They develop storyboards, design eye-catching visuals, and oversee the video's overall aesthetic for a captivating viewer experience. Animator/Motion Graphics Artist: Brings the product video to life through animation and motion graphics. Their expertise in 2D/3D animation, visual effects, and motion design adds dynamism and visual interest, showcasing your product in a captivating way. Sound Designer: Creates an immersive audio experience. They select music, design sound effects, and mix audio elements to enhance the emotional impact and overall viewing experience, ensuring brand consistency. Video Editor: Assembles all the elements of the product video, from raw footage and animation to sound and visual effects. Their precise editing skills ensure a seamless flow, impactful transitions, and a polished final product. Marketing Strategist: A data-driven specialist who analyzes your target audience and develops a distribution strategy for your video. They optimize the video for various platforms, ensuring maximum impact and ROI.
What experience Advids has in Product Video production?
Advids' creative team boasts extensive experience in product video production, transforming complex product details into captivating visuals and narratives. Our design capabilities span a wide range of 3D walkthrough styles, including exploded views, interactive models, photorealistic renders, and stylized animations. Leveraging deep product knowledge and video production research specialists, we deliver high-impact product videos that drive customer engagement and boost sales. Our 3D designers and product specialists meticulously craft each video, ensuring seamless integration with your marketing strategy and brand identity. We excel in the conceptualization, design, and 3D animation video creation process, providing exceptional value at every stage.
Our video production expertise and industry experience:
Industries: We've served diverse industries, including manufacturing, architecture, real estate, healthcare, and consumer goods, transforming complex product designs into engaging video content. Our industry specialists possess a deep understanding of sector-specific nuances, creating product videos that resonate with your target audience. This expertise makes Advids the ideal partner for producing effective product videos tailored to your industry's unique requirements.
Years: With 12 years of experience simplifying complex information through video, we’ve honed our expertise across various formats, including product demos, explainer videos, and social media content. We've created compelling product videos for new product launches, training materials, and investor presentations, consistently delivering results.
How we produce unique videos: We begin with in-depth product research, exploring every facet of its functionality, features, and benefits. We then analyze your target audience, understanding their needs, preferences, and online behavior. This research forms the basis of our video production strategy, ensuring that every frame captures attention and drives action. We meticulously plan each shot, considering camera angles, lighting, and animation style to showcase your product effectively. We believe in crafting narratives that resonate with viewers, highlighting the value proposition of your product and its impact on their lives. Our approach goes beyond simply showcasing your product; we aim to create an immersive brand experience.
FAQ
Can Advids provide client references for product videos?
Absolutely! We're happy to share client testimonials and case studies. See the Advids impact firsthand.
What information do you need from me for the video brief?
To craft a compelling video brief, tell us about your product, target audience, key features, desired style, and any existing assets. Let's create something amazing together!
What video language and localization services does Advids offer?
We offer video localization services in 78 languages, ensuring your message resonates globally. Expand your reach with Advids.
What post-delivery video support does Advids offer?
We offer ongoing support for future edits and improvements, empowering you to keep your content fresh. Partner with us for long-term success.
How does Advids manage product video production process?
Advids expertly manages product video production through a collaborative four-phase process, ensuring your vision is realized from concept to completion. Connect with us to discuss your project!
How does Advids handle scripting for product videos?
Our Creative Director collaborates with you to develop a compelling script that highlights your product's value. Let's tell your story effectively!
How does Advids incorporate my brand guidelines into the video?
Your brand guidelines are our blueprint. We seamlessly integrate them into every aspect of your video, from visuals to messaging. Showcase your brand's unique identity!
Who will be my point of contact at Advids?
Your dedicated Customer Success Manager and Creative Director will be your trusted partners throughout the project. Experience personalized attention and expert guidance.
What quality management processes does Advids follow?
Our rigorous quality management process includes client reviews at every stage, ensuring your vision is at the forefront. Experience the Advids difference.
Does Advids offer end-to-end product video production?
Yes, we handle every aspect of product video production, from scripting to final delivery. Enjoy a hassle-free experience with Advids.
How many revisions are included in Advids' pricing?
Minor edits are included. Larger scope changes may require a revised budget, which we'll discuss transparently with you. Let's keep your project on track!
How does Advids manage projects and client communication?
We use collaborative platforms like Slack and Zoom for seamless communication and efficient project management. Stay connected and informed every step of the way.
How experienced is the Advids product video production team?
Our 60-person creative team, with specialized expertise in various design disciplines, is backed by a dedicated support team. Your product video is in expert hands.
What different styles of product videos can Advids produce?
From sleek product demos to engaging explainer videos, we create a wide range of styles tailored to your goals. Let's find the perfect fit for your product!
What is Advids' typical turnaround time for product videos?
Our typical turnaround time is 3-8 weeks, depending on project complexity. We'll provide a precise timeline after understanding your specific needs. Ready to get started?
OpenNebula is an open source platform for cloud computing. This video is designed to showcase the benefits of using OpenNebula for businesses.
Video Design - The video uses a clean and modern design, utilizing a blue and turquoise color scheme. The use of isometric illustrations and animations creates a visually engaging Product Video that is easy to understand and appealing. Each element in the video is strategically designed to communicate the flexibility and scalability of OpenNebula.
The use of animations and transitions effectively explains the complex concept of edge and hybrid cloud computing. The video also showcases the user-friendly interface of the platform by visualizing the integration of multiple applications and services. The overall tone of the video is positive and optimistic, highlighting the ease of use and benefits of deploying OpenNebula. The video successfully portrays the capabilities of OpenNebula and its ability to meet the growing demands of businesses seeking flexibility and scalability.
AWS Elemental MediaLive makes it easy to bring live events and 24/7 channels to consumers. The video is designed to show how the service makes it simple to encode, compress, and deliver video to televisions and connected devices.
Video Design - The Product Video uses a sleek and modern design style with minimalist line art and a muted color palette. The clean lines and simple graphics, make it easy to understand the process of live video encoding. The bold colors used for the icons are easy on the eye and give the product video an approachable feel.
The design style effectively communicates the goal of the video, which is to show how AWS Elemental MediaLive can be used to encode live video. The video is calm and informative, highlighting the ease of use of the service and the reliability of the platform. The video uses icons and graphics to explain how the service works and visually emphasizes the process of encoding live video to any device.
LinknLink is a digital signage solution that provides a way for retailers to market their products. This video is designed to show how the LinknLink platform can help businesses create a better consumer experience.
Video Design - This Product Video utilizes a flat design aesthetic and an animation style that is clean, bright, and visually appealing. The animated graphics are simple yet impactful, using bold colours and contrasting elements to highlight the platform's features.
The video effectively communicates the LinknLink platform's purpose, showing how it helps businesses increase engagement and efficiency. The graphic design and animation style convey a sense of ease and affordability, appealing to businesses who want to leverage digital signage without overwhelming complexity. The overall tone is positive and upbeat, encouraging viewers to explore the LinknLink platform further.
Push MENA is an omnichannel marketing solution for businesses of all sizes. The video is designed to communicate the benefits of using Push MENA’s services.
Video Design - This product video is created using bright colors and simple, bold graphics. The illustrations are cartoonish and visually appealing. These design elements make it a good product video because it is easily understandable and communicates complex information in a simple and engaging way.
The visual style of the video is successful in communicating the objective of the video. The simple and easy to understand graphics make the video clear, and the use of color highlights the key points. This tone and style make the video enjoyable to watch, which in turn encourages viewers to learn more about the product.
Onfido helps you see your customer's real identities, without ever meeting face to face. This video is designed to show how Onfido is the solution to new challenges created by the increasingly remote nature of modern business.
Video Design - The video is highly stylized. It uses a simple color palette of blues, reds and grays. The use of flat graphics, like windows, and illustrations of various individuals on their smartphones, presents a clean and modern feel to the product video. Geometric shapes are strategically placed throughout the video, adding visual interest and a playful element to the design, to depict how Onfido can connect various digital services.
The simple design and illustrative style effectively communicate the video's objective. It highlights the need to confirm a customer's identity in a remote business environment. The playful and lighthearted tone helps to create a sense of trust and ease around the product. The use of graphics instead of live action video makes it less intimidating for the viewer.
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What is a Product Video?
A Product Video is a powerful marketing tool designed to showcase the features, benefits, and value of a product to potential customers. It goes beyond static images and text descriptions, offering an engaging and informative visual experience that can drive sales and brand awareness.
Product Videos are used in various contexts, including e-commerce websites, social media campaigns, landing pages, and email marketing. They can be used to educate customers about a product's functionality, demonstrate its use cases, build excitement for a new launch, or simply tell a compelling story that resonates with the target audience.
What is Product Video Production?
Product video production is the process of creating high-quality videos that effectively showcase a product's features, benefits, and value proposition. It involves a combination of creative planning, technical expertise, and meticulous execution to deliver a video that resonates with the target audience and achieves the desired marketing goals.
Typically, Product Video production takes 4-8 weeks, depending on the complexity and scope of the project. Factors influencing the timeline include the video's length, the need for animation or special effects, the number of revisions required, and the overall production quality desired.
What is the Product Video Process?
Concept Development: Brainstorming and refining the core message and visual style.
Storyboarding: Creating a visual representation of the video's narrative flow.
Scripting: Writing engaging and informative dialogue or voiceover narration.
Product Preparation: Sourcing, cleaning, and preparing the product for filming.
Filming/Animation: Capturing high-quality footage or creating animations.
Voiceover Recording: Hiring professional voice talent to narrate the video.
Sound Design & Music: Adding music and sound effects to enhance the video.
Editing & Post-Production: Assembling the footage, adding graphics, and color correction.
Review & Revisions: Client feedback and necessary adjustments to the video.
Final Delivery & Optimization: Exporting the video in various formats for different platforms.
What makes a Product Video unique?
Product Video production focuses on four main things: highlighting key features, demonstrating benefits, building emotional connections, and driving conversions. It's about creating a compelling narrative that resonates with the target audience and motivates them to take action.
The best Product Video creations have these visual characteristics: high-quality footage, engaging storytelling, clear and concise messaging, professional voiceover or music, and strong calls to action. They are visually appealing, informative, and memorable.
Product Videos are among the most popular video production types because they are highly effective at driving sales, increasing brand awareness, and educating customers. They offer a dynamic and engaging way to showcase a product's value proposition and connect with potential buyers on an emotional level.
Product Video benefits
Illustrative Product Demonstration
A compelling product video can illustrate the features and benefits of our product in a clear and engaging way. By showcasing the product in action, you can provide potential customers with a visual understanding of how it works and what it can do. This is especially helpful for products that are complex or have many different features.
Captivating Product Features
A well-crafted product video can captivate viewers by highlighting the unique features of your product. Using close-up shots and detailed visuals, you can showcase the intricate details and functionalities that make your product stand out from the competition. This can help to create a sense of excitement and intrigue, making viewers more likely to want to learn more.
Engaging Product Usage Scenarios
A product video can engage viewers by showcasing real-life usage scenarios. By demonstrating how your product can be used in different situations, you can help viewers to visualize themselves using it. This can make your product feel more relatable and accessible, increasing its appeal to potential customers.
Visualizing Product Benefits
A product video can effectively visualize the benefits of your product. By showcasing the positive outcomes of using your product, you can help viewers to understand its value proposition. This can be done through testimonials, case studies, or simply by demonstrating how your product solves a specific problem.
Detailed Product Design
A product video can provide viewers with a detailed look at the design of your product. By showcasing the materials, craftsmanship, and attention to detail that went into its creation, you can create a sense of quality and craftsmanship. This can help to build trust and credibility with potential customers.
Illustrative Product Use Cases
A product video can illustrate the various use cases of your product. By showcasing how your product can be used in different contexts, you can demonstrate its versatility and appeal to a wider audience. This can help to expand the potential market for your product and increase its overall appeal.
Enhancing Product Aesthetics
A product video can enhance the aesthetics of your product. By using high-quality visuals and creative editing techniques, you can showcase the beauty and elegance of your product. This can help to create a positive emotional connection with viewers, making them more likely to want to purchase your product.
Highlighting Product Functionality
A product video can highlight the functionality of your product. By showcasing how your product works and what it can do, you can provide viewers with a clear understanding of its capabilities. This can help to build confidence in your product and make viewers more likely to consider purchasing it.
Enhancing Product User Experience
A product video can enhance the user experience of your product. By showcasing how easy and enjoyable it is to use your product, you can make it more appealing to potential customers. This can be done through demonstrations, testimonials, or simply by highlighting the intuitive design of your product.
Illustrative Product Assembly
A product video can illustrate the assembly process of your product. By showcasing how easy and straightforward it is to assemble your product, you can make it more appealing to potential customers. This can be especially helpful for products that require some assembly, as it can alleviate any concerns about complexity or difficulty.
Product Size & Scale
A product video can effectively showcase the size and scale of your product. By using visual cues and comparisons, you can help viewers to understand the physical dimensions of your product. This can be especially helpful for products that are large or small, as it can provide viewers with a better sense of their size and how they might fit into their lives.
Product Comparison
A product video can effectively compare your product to its competitors. By showcasing the key differences between your product and others on the market, you can highlight its unique advantages. This can help to persuade viewers to choose your product over others, making it more likely that they will make a purchase.
How to make Product Video engaging?
Intriguing Product Introduction
A captivating product video introduction is an essential step to making your video engaging. Start with a strong hook that grabs the viewer's attention and makes them want to learn more. This could be a compelling question, a surprising statistic, or a visually stunning image. Then, introduce your product in a way that highlights its unique features and benefits.
Compelling Product Storytelling
Storytelling is a powerful tool that can be used to make your product video more engaging. Instead of simply listing features and benefits, try to create a narrative that connects with your viewers on an emotional level. This could be a story about how your product solves a problem, how it improves someone's life, or how it was created.
Interactive Product Experience
An interactive product video experience can make your video more engaging and memorable. This could involve using interactive elements like polls, quizzes, or calls to action. You can also encourage viewers to share their own experiences with your product. This can help to create a sense of community and build a stronger connection with your audience.
How to create Product Video script?
Strategic Product Scripting
A strategic product video script is essential for creating a compelling and engaging video. Start by defining your target audience and what you want them to take away from the video. Then, outline the key points you want to cover and the overall tone and style of the video. This will help you to create a script that is both informative and entertaining.
Compelling Product Storytelling
Storytelling is a powerful tool that can be used to make your product video script more engaging. Instead of simply listing features and benefits, try to create a narrative that connects with your viewers on an emotional level. This could be a story about how your product solves a problem, how it improves someone's life, or how it was created.
Engaging Product Dialogue
Engaging dialogue can make your product video script more interesting and memorable. Use language that is clear, concise, and easy to understand. You can also incorporate humor, anecdotes, or personal stories to make the script more relatable. Remember to keep the dialogue focused on the product and its benefits.
Step by step guide for Product Video pre production
Comprehensive Product Planning
Comprehensive product video planning is essential for a successful pre-production process. Start by defining your goals for the video, identifying your target audience, and outlining the key messages you want to convey. This will help you to create a clear vision for the video and ensure that it aligns with your overall marketing strategy.
Detailed Product Scripting
A detailed product video script is crucial for a smooth pre-production process. Outline the key points you want to cover, the overall tone and style of the video, and the specific visuals you want to use. This will help you to create a clear roadmap for the video and ensure that all the necessary elements are in place.
Strategic Product Storyboarding
Strategic product video storyboarding is a valuable tool for visualizing the video and ensuring that it flows smoothly. Create a series of sketches or images that depict the key scenes and shots in the video. This will help you to identify any potential problems or areas for improvement before you start filming.
A product video pre-production checklist is essential for ensuring that you have everything you need before you start filming. This should include items like equipment, props, locations, talent, and any necessary permits or licenses. By creating a checklist, you can avoid any last-minute surprises or delays.
Product video budget planning is essential for staying on track financially. Estimate the costs of everything from equipment and talent to location fees and post-production services. This will help you to create a realistic budget and avoid any unexpected expenses.
Product Video Timeline Creation
Product video timeline creation is essential for staying on schedule. Outline the key milestones for the video, including pre-production, filming, post-production, and distribution. This will help you to track progress and ensure that the video is completed on time.
