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Storytelling videos can increase your reach, putting your brand in front of new potential customers.
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Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Megan Pogwist
General Manager, Packaging HERO
We had an amazing experience with ADVIDS. We are new to the entire video process and they walked us through the entire process and were patient with our questions and requests. They kept to the timeline well and we have signed up for more videos already.
Malcolm Treanor
COO, WINR Data
We used Advids to create an explainer video for an upcoming tradeshow. It was the first time we've worked on a project like this and the customer service experience was excellent throughout and we are extremely happy with the video. Thank you to the team who were great communicators throughout.
Maurizio Bersani
CEO, Itat Group
Great job !!! Excellent organization, perfect respect of the schedule and costant follow up. The team was amazing in getting our input and deliver the appropriate solutions. Communication is very easy also from abroad and all the team is very reactive. In will to work with them again. Couldn't be more satisfied.
Normac
Business Development Manager, Normac
We had a very positive experience working with Advids. They were very responsive and accommodating of our time zone difference, quick and proficient at making our requested revisions, and communicating any changes to the budget when applicable. They worked very hard to work within our tight turnaround (were able to deliver a final video within 2.5 weeks to meet an event deadline and then also worked with us after to make further edits once we'd seen the video live). They were very professional and we are happy with the final result. Thanks Advids for the great experience!
About Advids
Advids is a crew of kind, thoughtful creatives specializing in promotional video production since 2012. We are storytellers, cinematographers, motion graphics artists, sound designers, colorists, and video editors dedicated to crafting compelling promotional content. We've been called a promo video powerhouse, a top-tier video marketing agency, a promotional film production company, visual storytellers, and more. But above all else, we're your promotional video production partners.
Let's get curious, dive in, and discover how the promotional videos Advids crafts can elevate your brand and drive impactful results. Our combined experience in visual storytelling, strategic marketing, and cutting-edge production techniques ensures your message resonates with your target audience.
Our clients trust Advids for promotional videos, here is why we believe in the power of videos.
79% of consumers would rather watch a video than read a text to learn about a new product or service.
68% of People will Happily Watch a Business Video if it's Under a Minute.
81% of marketers, ABM delivers a higher ROI than other types of marketing strategies.
85% of video-viewing occasions get most of the peoples' attention.
7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.
A promotional video service can elevate your brand and captivate your target audience. Advids understands the power of compelling visuals and offers a range of video production services tailored to businesses.
Explainer Videos: Simplify complex ideas and showcase your products or services.
Brand Videos: Tell your unique story, highlighting your values and mission.
Product Demo Videos: Provide in-depth demonstrations of your offerings and their benefits.
Testimonial Videos: Build credibility and trust by featuring satisfied customers.
Social Media Videos: Create engaging content optimized for various platforms.
Recruitment Videos: Attract top talent by showcasing your company culture and opportunities.
Training Videos: Educate and onboard employees or customers effectively.
Event Videos: Capture the excitement and key moments of conferences, webinars, or product launches.
At Advids, we champion transparent, value-driven promotional video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises and empowering you to prioritize creative collaboration and exceptional results. We're dedicated to providing a premium video creation experience, exceeding expectations throughout.
Our all-inclusive pricing features:
Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the project scope, offering budget control from the start. Client Focus: We're passionate about realizing your vision, not adding costs. Minor edits and feedback are handled swiftly. Our project experience and creative talent collaborate to achieve your goals. Simplified Project Management: Dedicated project leads ensure seamless video production and effective feedback integration. Fixed costs expedite approvals, streamlining delivery. Transparency: Every detail is included, from script to licensing. No surprises, just consistent delivery and ongoing support.
Let us take an example of a promotional video for a cutting-edge, AI-powered robotic surgical system. The goal: engage surgeons and hospital administrators, showcasing precision and innovation. All pricing is for a 60-second video. Multiple revisions are included in all packages. Clean Product Showcase (USD 1000-1500): Focuses on the system's sleek design, smooth camera movements, highlighting key features through close-ups and crisp visuals. Surgical Precision in Action (USD 1500-2000): Incorporates motion graphics and subtle visual effects demonstrating surgical procedures, emphasizing precision and minimally invasive techniques. Patient-Centric Narrative (USD 2000-3000): Weaves a patient story, showcasing the system's positive impact through emotional storytelling, combining live-action footage with 3D elements. Technological Deep Dive (USD 3000-4500): Detailed animations explain the AI algorithms and robotic control systems, highlighting technological advancements through advanced motion graphics and data visualization. Integrated OR Simulation (USD 4500-6000): Creates a realistic operating room environment, showcasing the system's integration within a surgical workflow, combining 3D animation with live-action elements and motion capture.
What content team from Advids is assigned and their expertise?
At Advids, we assign a dedicated team of promotional video production creators to elevate your brand's message. We meticulously craft compelling narratives and impactful visuals that resonate with your target audience, driving conversions and boosting brand visibility. Our team leverages video marketing strategies, promotional video ideas, and video advertising best practices to deliver exceptional results.
Your dedicated project team includes:
Creative Director: Leads the project vision, from initial concept and promotional video script development to final product delivery. This role oversees messaging, visual style, and brand consistency for maximum impact. Video Strategist: A promotional video specialist who analyzes your marketing objectives and target audience to develop a data-driven video marketing plan. They research video marketing trends and conduct competitor analyses to ensure optimal campaign performance. Storyboard Artist: Visualizes the promotional video's narrative through detailed storyboards, outlining scene transitions, character actions, and visual elements for a captivating viewer experience. This role requires skills in visual storytelling and shot composition. Animator/Motion Designer: Brings the storyboard to life, creating dynamic animations, motion graphics, and visual effects that enhance engagement and deliver key brand messages. They are experts in 2D/3D animation, motion design principles, and visual effects software. Sound Designer: Creates a rich audio landscape that complements the visuals and enhances the emotional impact of your video. This role handles sound effects, music selection, voiceover recording, and audio mixing for a professional and immersive soundscape. Video Editor: Assembles all the elements into a polished final product, ensuring seamless transitions, color correction, and optimal pacing. They are experts in video editing software and post-production techniques for a high-quality, broadcast-ready video.
What experience Advids has in Promotional Video production?
Advids' creative team possesses extensive experience in promotional video production, crafting visually compelling and persuasive narratives that captivate audiences and drive results. Our design capabilities span a diverse range of styles, from polished product demonstrations and explainer videos to customer testimonials and animated shorts. We leverage our deep understanding of marketing principles and video production best practices to deliver promotional videos that elevate your brand and achieve your business objectives.
Our video production expertise and industry experience:
Industries: We've partnered with clients across diverse industries, including technology, healthcare, real estate, manufacturing, and consumer goods, transforming their promotional video concepts into engaging realities. We understand each sector's unique dynamics, enabling us to create videos that resonate with target audiences. This industry knowledge is fundamental to producing effective promotional content that drives measurable impact.
Years: With 12 years of experience simplifying complex messages through video, we've honed our skills in crafting promotional videos, brand stories, and social media campaigns. We consistently deliver high-quality video content that informs, entertains, and inspires action, helping businesses achieve their marketing goals.
How we produce unique videos: We begin every project with in-depth research, exploring your target audience, competitive landscape, and business objectives. We identify key message takeaways, compelling storylines, and effective visual styles to ensure your video resonates with viewers and achieves its purpose. We understand the importance of engaging content and employ best practices in video design to capture attention and drive engagement. Our collaborative and client-focused approach ensures your vision is central to every creative decision. We meticulously craft each video, focusing on pacing, visuals, and sound design, to create a final product that is both impactful and memorable.
FAQ
How experienced is the Advids team in promotional video production?
With 9 years and 170+ projects under our belt, our seasoned team brings unparalleled expertise to your promotional video, crafting compelling narratives that convert. Ready to leverage our experience?
How does Advids handle end-to-end video production?
From concept to completion, we handle every facet of your promotional video production, providing a truly turnkey solution. Simplify your video creation journey.
What is the typical turnaround time for a promotional video project?
We deliver impactful promotional videos in typically 3-8 weeks, depending on the scope. Need it faster? We offer expedited options. Let's discuss your timeline.
What is Advids' approach to client communication?
We believe in open dialogue. Our dedicated team utilizes a variety of platforms to ensure seamless communication, keeping you informed and engaged throughout the process. Connect with us today.
How does Advids handle revisions during video production?
Revisions are opportunities for refinement. Our streamlined process, using intuitive online tools, ensures your feedback is seamlessly integrated, keeping your project on track and on budget. Experience the Advids difference.
How does Advids manage promotional video projects?
We orchestrate your promotional video project with meticulous precision, using a milestone-based approach and transparent communication. Experience stress-free project management.
What is Advids' process for creating a promotional video brief?
Crafting your promotional video brief is a collaborative journey. We'll dive deep into your goals, target audience, and desired impact, crafting a roadmap for success. Ready to chart your video's course?
What client references can Advids provide for promotional videos?
We're proud of our work and happy to share our success stories. Request client references and see the Advids impact firsthand. Discover the power of partnership.
What video styles can Advids produce for promotions?
From sleek and modern to bold and dramatic, we master a diverse palette of video styles, tailoring the perfect aesthetic for your brand's promotional video. Explore our stylistic range.
How does Advids manage brand consistency in promotional videos?
Advids champions brand consistency by meticulously weaving your brand's DNA – logos, colors, messaging – into every frame of your promotional video. See how we amplified [Client A]'s brand recognition with a cohesive visual narrative. Let's discuss your brand vision!
How does Advids handle video language and localization?
Reaching a global audience? We offer multilingual video production, ensuring your message resonates across cultures. Expand your reach with Advids.
How does Advids provide video support after delivery?
Your video's journey doesn't end at delivery. We offer ongoing support, ensuring your promotional video remains fresh and impactful. Partner with us for long-term success.
What is Advids' scripting process for promotional videos?
Our scripting process is a collaborative exploration, blending your vision with our storytelling expertise to craft a promotional video script that captivates. Let's tell your story.
What quality management processes does Advids use?
Quality is our obsession. From script to screen, we employ rigorous quality checks at every stage, ensuring your promotional video shines. Witness the Advids commitment to excellence.
Who is my point of contact at Advids during production?
Your dedicated Customer Success Manager and Creative Director are your trusted partners, guiding you through every step of the production process. Meet your dream team.
IQVIA is a company that provides solutions for the pharmaceutical industry. This video is designed to showcase their Vigilance Detect Social Monitoring solution, a technology that can help companies identify adverse events from large amounts of data.
Video Design - The promotional video has a clean and modern design. It uses a combination of animated line icons, text, and white backgrounds. The video transitions are smooth, with a nice use of zoom and pan. The simple design style highlights the functionality of the solution, with minimal use of color and graphics.
This video does a great job of communicating the value of IQVIA's Vigilance Detect Social Monitoring solution. The video features a minimalist design that highlights the product's effectiveness in analyzing social media for drug and device-related events. By highlighting the challenge of identifying these events in large datasets, the video emphasizes the solution's ability to provide timely and efficient results. The video's overall tone is confident and professional, and it effectively conveys the solution's ability to help companies meet regulatory requirements and identify safety risks.
Crypto Clips is a Blockchain as a Service company that provides Blockchain for Business solutions, mainly focused on the supply chain industry. This video is designed to highlight the key challenges faced by businesses when working with traditional systems and demonstrate how OneLedger provides a simple and efficient solution.
Video Design - This promotional video utilizes a simple, clean animation style with bright, flat colors. This visual design effectively showcases the company's focus on ease of use and accessibility. The animations are smooth and engaging, and the visuals convey a sense of professionalism and efficiency.
The visual design of the video reinforces the benefits of using OneLedger, which are simplicity, efficiency, and security. The video narrative emphasizes the challenges faced by businesses with legacy systems, such as slow speeds, complex configurations, and security vulnerabilities. The animation style, with its clear lines and simple shapes, directly communicates these challenges and effectively conveys the company's mission of simplifying the process of using blockchain for businesses. The video's overall tone is positive, reassuring, and informative, effectively conveying the value proposition of OneLedger to its target audience.
Cadence is a company that creates software for electronic design automation. They produce a product called Celsius, a thermal solver that helps engineers understand heat distribution in complex electronic systems. This video is designed to introduce Celsius and its capabilities.
Video Design -
This video uses high-quality graphics and animations to illustrate the process of thermal analysis. Celsius's capabilities are demonstrated through animations of how heat spreads from the enclosure to individual logic cells inside an integrated circuit. The clean and simple style of the video makes it a very good promotional video for the product.
The use of colorful heat maps combined with clear explanations about thermal distribution and heat transfer makes the topic engaging and understandable for the audience. The clear visuals of the software interface and results are helpful for understanding the benefits of Celsius. The video conveys a professional tone with a focus on technical detail that highlights the power and effectiveness of the tool. Overall, the visual style of the video successfully communicates the objective of the video. This approach emphasizes the value of Celsius for engineers facing complex thermal challenges in their designs.
APIFuse is an embedded iPaaS solution. This video is designed to introduce the platform to potential customers.
Video Design - The video uses simple, bright colors and smooth transitions, creating an engaging visual experience. It features animated icons of popular SaaS platforms, with a focus on integrations. The layout is clean and organized, emphasizing the ease of use. These design choices make it an effective promotional video.
The visual style of the video clearly communicates APIFuse's core value proposition: building product integrations quickly and easily. The animation of the icons demonstrates the seamless integration process. The tone of the video is friendly and approachable, appealing to SaaS developers and businesses seeking to expand their product's capabilities.
Skurio is a company that provides a solution to protect businesses from digital risks. This video is designed to showcase the need for Skurio's digital risk protection service.
Video Design - The video uses a simple yet effective visual style that is clean and minimalistic. The use of outlines, simple shapes, and bright colors makes this an engaging Promotional Video. The animation style effectively communicates the potential dangers of digital risk, such as data breaches, phishing, and malware.
The video's visual design effectively conveys the message that digital risks are a real threat and that businesses need to take steps to protect themselves. The clean design, while simple, visually reinforces the message of digital risks with the bright red alert icon. The light tone of the video allows the viewer to understand the message while making it a little less harsh, making it effective. The overall design is clear, concise, and easy to understand, which helps to drive the video's goal of promoting Skurio's digital risk protection service.
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What is Promotional Video?
A promotional video is a short-form video designed to showcase a company, brand, product, or service. It aims to capture attention, generate interest, and ultimately drive sales or increase brand awareness.
Promotional Videos are used for various purposes, including product launches, event promotion, company introductions, brand storytelling, and social media marketing. They can be used on websites, landing pages, social media platforms, email campaigns, and at events.
What is Promotional Video Production?
Promotional video production is the process of creating high-quality promotional videos that effectively communicate a brand's message and achieve its marketing goals. It involves a series of steps, from concept development to final delivery.
Typically, promotional video production takes 4-8 weeks, depending on the complexity of the project. This includes pre-production planning, filming or animation, editing, motion graphics, sound design, and revisions. A well-defined process ensures a polished and impactful final product.
What is the Promotional Video Production process?
Concept Development: Brainstorming and refining video ideas based on the chosen promotional video type.
Scriptwriting: Crafting a compelling narrative that aligns with the video's goals and target audience.
Storyboard Creation: Visualizing the video's flow and key scenes through illustrations or sketches.
Filming/Animation: Capturing live-action footage or creating animations based on the storyboard.
Voiceover Recording: Hiring professional voice talent to narrate the video or provide character voices.
Editing and Post-Production: Assembling footage, adding music, sound effects, and visual effects.
Motion Graphics and Animation: Enhancing the video with animated text, transitions, and graphics.
Color Correction and Grading: Adjusting colors and lighting to achieve a consistent and visually appealing look.
Sound Mixing and Mastering: Balancing audio levels and optimizing sound quality for different platforms.
What makes Promotional Video unique?
Promotional Video production focuses on four main things: capturing attention, conveying a clear message, evoking emotion, and inspiring action. It's about creating a memorable experience that resonates with the target audience.
The best Promotional Video creations have these visual characteristics: high-quality visuals, dynamic editing, engaging storytelling, strong branding elements, and a clear call to action. They are visually appealing and easy to understand.
Promotional Videos are among the most popular video production types because they are highly effective at driving results. They can increase brand awareness, generate leads, boost sales, and improve customer engagement. They are a versatile and powerful marketing tool.
Promotional Video benefits
Captivating Visual Storytelling
Captivating visual storytelling is a powerful way to connect with your audience. By incorporating Promotional videos, you can bring your brand's story to life in a way that's both engaging and memorable. These videos allow you to showcase your products and services in a visually appealing manner, making them more relatable and desirable to potential customers.
Unforgettable Brand Experience
Unforgettable brand experiences are essential for building lasting connections with your audience. Using Promotional videos, you can create a unique and immersive experience that will leave a lasting impression. These videos can transport viewers into your brand's world, allowing them to feel the emotions and values that define your company.
Compelling Product Demonstrations
Compelling product demonstrations are crucial for showcasing the benefits of your products. With Promotional videos, you can create engaging and informative demonstrations that highlight the key features and functionalities of your offerings. These videos allow potential customers to see your products in action, making it easier for them to understand their value.
Engaging Customer Testimonials
Engaging customer testimonials are a powerful way to build trust and credibility. By incorporating Promotional videos, you can showcase real-life customer experiences that highlight the positive impact of your products or services. These videos allow potential customers to hear directly from satisfied users, making them more likely to consider your brand.
Clear & Concise Explanations
Clear & concise explanations are essential for communicating complex ideas effectively. That's where Promotional videos come in. These videos allow you to break down complex information into easily digestible segments, making it easier for your audience to understand and retain key concepts. This can be particularly helpful for explaining technical products or services.
Targeted Audience Engagement
Targeted audience engagement is crucial for reaching the right people with your message. Your Promotional videos can be tailored to specific demographics and interests, ensuring that your content resonates with your target audience. This can help you to increase engagement and drive conversions.
Increased Brand Recognition
Increased brand recognition is essential for building a strong brand presence. With Promotional videos, you can create memorable and shareable content that will help to increase awareness of your brand. These videos can be distributed across various platforms, reaching a wider audience and boosting your brand's visibility.
Enhanced Brand Credibility
Enhanced brand credibility is essential for building trust and confidence in your brand. By incorporating Promotional videos, you can showcase your expertise and professionalism, demonstrating your commitment to quality and customer satisfaction. These videos can help to establish your brand as a leader in your industry.
Elevated Brand Storytelling
Elevated brand storytelling is a powerful way to connect with your audience on an emotional level. Your Promotional videos can be used to tell compelling stories that highlight your brand's values, mission, and vision. These videos can help to create a deeper connection with your audience, fostering loyalty and advocacy.
Effective Call to Action
Effective calls to action are essential for driving conversions. Promotional videos can be used to encourage viewers to take specific actions, such as visiting your website, making a purchase, or signing up for a newsletter. These videos can help to increase engagement and drive conversions.
Versatile Content Format
Versatile content formats are essential for reaching your audience across multiple platforms. Promotional videos can be easily adapted for various channels, including social media, websites, and email marketing. This allows you to reach a wider audience and maximize your content's impact.
Measurable Results
Measurable results are essential for tracking the success of your marketing efforts. Promotional videos can be tracked using analytics tools, allowing you to measure key metrics such as views, engagement, and conversions. This data can be used to optimize your video content and improve your marketing ROI.
How to make Promotional Video engaging?
Intriguing Visual Storytelling
Intriguing visual storytelling is the key to creating engaging Promotional videos. The design to capture your audience's attention and keep them hooked from start to finish. This means using compelling visuals, dynamic editing, and a clear narrative that resonates with your target audience.
Compelling Call to Action
Compelling calls to action are essential for driving engagement and conversions. Methods for encouraging viewers to take specific actions, such as visiting your website, making a purchase, or subscribing to your channel. This can be achieved through clear and concise instructions, persuasive language, and a sense of urgency.
Strategic Content Distribution
Strategic content distribution is crucial for reaching your target audience and maximizing your video's impact. Techniques to promote your videos across various platforms, including social media, websites, and email marketing. This ensures that your content is seen by the right people at the right time, increasing engagement and driving conversions.
How to create Promotional Video script?
Compelling Narrative Structure
Compelling narrative structure is the foundation of a successful Promotional video script. The script should be designed to capture your audience's attention, tell a compelling story, and leave a lasting impression. This means using a clear and concise narrative, engaging dialogue, and a strong call to action.
Effective storytelling techniques are essential for creating engaging and memorable Promotional videos. Methods for using visuals, sound, and music to create a powerful and emotional experience for your audience. This can include using compelling imagery, evocative music, and sound effects to enhance the narrative and create a deeper connection with viewers.
Targeted Audience Focus
Targeted audience focus is crucial for creating Promotional video scripts that resonate with your target audience. The script should be tailored to the specific interests, needs, and preferences of your viewers. This means using language and imagery that is relevant to your audience and addressing their pain points and aspirations.
Step by step guide for Promotional Video pre production
Strategic Planning & Goals
Strategic planning & goals are essential for ensuring that your Promotional video aligns with your overall marketing objectives. The pre-production process should be driven by a clear understanding of your target audience, your brand's message, and the desired outcome of your video.
Creative Concept Development
Creative concept development is the heart of your Promotional video pre-production. This involves brainstorming ideas, developing a story, and creating a visual style that reflects your brand and resonates with your target audience.
Scriptwriting & Storyboarding
Scriptwriting & storyboarding are crucial for bringing your creative concept to life. The script outlines the narrative and dialogue, while the storyboard provides a visual representation of each scene, ensuring that your video flows smoothly and effectively communicates your message.
Budgeting & Resource Allocation
Budgeting & resource allocation are essential for managing your Promotional video project effectively. This involves determining the cost of production, allocating resources to different tasks, and ensuring that you have the necessary equipment and personnel to create a high-quality video.
Location Scouting & Casting
Location scouting & casting are important for creating a visually appealing and authentic Promotional video. This involves finding suitable locations that align with your story and casting actors who can effectively portray your brand's message.
Pre-Production Checklist
Pre-production checklist is a vital step in ensuring that your Promotional video project is well-organized and on track. This involves reviewing all aspects of your pre-production plan, confirming that all necessary elements are in place, and addressing any potential issues before production begins.
