Saas Functionality Video Creation

SaaS Videos To Drive Conversion & Retention

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Great team of creatives
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Saas Functionality Video Creation

Boost Product Adoption



Clearly demonstrate the benefits of your SaaS product with functionality videos, allowing potential customers to visualize how it solves their specific pain points.

Engaging, SaaS functionality videos simplify complex software features, making it easier for your audience to understand and appreciate the value of your product.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Christopher Chae
Founder, Nine Dot Connects LLC

ADVIDS produced several videos over the years for us. Recently, they helped to create our first 3D video. It came out great. They are very responsive and communicative during the entire video production process.

Bob S
Founder, Canadian Wollastonite

I contracted with ADVIDS to produce a video for a client. The process was great. Changes and modifications were completed without delay or complaint. I was kept up to date daily with progress reports. I'd definitely use them again. The have upfront pricing and no surprise fees. Excellent all around.

Brad Dotson
Founder, Youpower

Excellent! The whole team were very responsive and met all our requests within the timeframe we desired. We are very pleased with the final video and value received. We will use them again if the need arises. We highly recommend AdVids!

Alison Meriano
Founder, Home Stairlift Rentals

We just had our second video created with ADVIDS. Once again, timely delivery and more than we expected. A pleasure to work with.
They exceeded my expectations. A good price and an excellent videos. The entire team was professional, quick turn around time and so patient and polite. We are absolutely thrilled with the final video x2 . Well done Advids! Thank you for your amazing work!!!


About Advids


Advids is a crew of kind, thoughtful creatives specializing in SaaS functionality video production since 2012. We are SaaS marketing strategists, UI/UX designers, screencast animators, motion graphics artists, scriptwriters, and video editors. We've been called a SaaS demo video agency, a software explainer video production company, a product tutorial powerhouse, screencast masters, and more. But above all else, we're your SaaS video production partners.

Let's get curious, dive in, and discover how Advids' SaaS functionality videos can showcase your software's power and drive conversions. Our team's combined experience in SaaS marketing and video production allows us to craft compelling narratives that simplify complex features, highlight key benefits, and ultimately boost your bottom line.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 94% of B2B marketers use LinkedIn for content distribution.
  • 45% of companies want to create more product videos to showcase their products and expertise in 2024.
  • 40% of video marketers use video performance data to gauge their videos' role in hitting marketing goals.
  • 78% of businesses are eager to make more videos in 2024.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Saas Functionality
Saas Functionality Experience
Video Creation FAQ
Saas Functionality Video Examples
What is Saas Functionality Video?
Saas Functionality Video Production
Production Process
Video Use Cases
Saas Functionality Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

Saas Functionality Video Creation - What We Offer


SaaS functionality videos are a powerful way to showcase the capabilities of your software and drive user engagement. These videos provide a clear and concise explanation of how your software works, making it easier for potential customers to understand its value.

Advids offers a range of video production services tailored specifically for SaaS companies. Here are some types of videos we create:

  • Explainer Videos: Illustrate your software's core features and benefits.
  • Product Demo Videos: Provide a step-by-step walkthrough of your software's functionality.
  • Feature Spotlight Videos: Focus on specific aspects or functionalities of your software.
  • Tutorial Videos: Guide users on how to effectively use specific features of your software.
  • Case Study Videos: Showcase the success stories of customers using your software.
  • Testimonial Videos: Feature satisfied customers sharing their positive experiences with your software.


How Advids pricing work for Saas Functionality Videos?


At Advids, we champion transparent, value-driven SaaS functionality video production pricing. Our fixed-fee model empowers predictable budgeting, eliminating surprises. We're dedicated to a premium SaaS video creation experience, exceeding expectations.

Our all-inclusive pricing features:

Predictable SaaS Video Budget:Clear, comprehensive cost breakdowns. Fixed fees cover everything, offering budget control from the start.
Client-Centric Focus: Passionate about realizing your vision, not adding costs. Minor edits, feedback handled swiftly. Project experience, creative talent dedicated to your goals.
Streamlined Project Management:Dedicated project leads ensure seamless SaaS video creation, feedback integration. Fixed costs expedite approvals, streamlining delivery.
Unwavering Transparency:Every detail included, script to licensing. No surprises, consistent delivery, ongoing support.

We believe in delivering exceptional value in SaaS functionality video creation. Our pricing considers factors like video length, complexity, animation style, and revisions. Multiple revisions are included in all packages. The project experience and creative talent remain consistent across all budgets.

Let us take an example of a SaaS functionality video for an AI-powered predictive maintenance platform for wind turbines, targeting energy companies. The goal is to showcase the platform's ability to minimize downtime and optimize energy output. All pricing is for a 60-second video.

Simplified UI Showcase (USD 1000-1500):Clean visuals focus on platform interface, user experience, core functionality. Emphasizes user-friendliness, key features.
Data-Driven Visualization (USD 1500-2000):Animated charts, graphs illustrate platform's predictive capabilities, impact on energy output. Visualizes data insights, ROI.
Conceptual Animation (USD 2000-3000): Stylized animations depict wind turbines, data flow, platform integration. Communicates complex concepts visually.
Hybrid Approach (USD 3000-4500):Combines screen recordings, motion graphics, and 3D elements to showcase platform features, benefits. Integrates multiple visual styles.
Cinematic Storytelling (USD 4500-6000): High-end visuals, dramatic storytelling highlight platform's impact on the energy industry. Creates emotional connection, brand impact.


What content team from Advids is assigned and their expertise?


At Advids, we dedicate a team of SaaS video production specialists to showcase your software's power. We meticulously craft engaging narratives and crystal-clear visuals that resonate with your target audience, highlighting key features and benefits to drive conversions. Our SaaS video creators blend artistic vision with your specific marketing objectives, delivering impactful video content that fuels business growth. Each Advids team member combines a deep understanding of SaaS product marketing with cutting-edge video production techniques to produce stunning, results-driven videos.

Your dedicated project team includes:

Creative Director: Leading the project vision, our Creative Director researches your SaaS offering, scripts compelling narratives, and visualizes impactful scenes, ensuring your message resonates with viewers and achieves your marketing goals.
UX Designer: Our UX Designer focuses on user experience within the video, ensuring intuitive navigation through the software interface is clearly demonstrated, highlighting ease of use and key functionalities for enhanced viewer understanding and product adoption.
Storyboard Artist: This expert crafts visual blueprints for your SaaS functionality video, depicting key features, user interactions, and benefit-driven scenarios, optimizing flow and engagement for a compelling viewing experience.
Motion Graphics Artist: Our motion graphics artist uses animation and visual effects to bring the storyboard to life, showcasing the software's functionality with dynamic energy and clarity, transforming static interfaces into captivating visual stories.
Sound Designer: Your dedicated Sound Designer creates a sonic landscape that complements the visuals, using music and sound effects to enhance the emotional impact and highlight key moments in the software demonstration, ensuring an immersive and engaging viewer experience.
Video Editor: With expertise in video editing software, our Video Editor assembles the footage, animations, and sound, creating a seamless and polished final product that effectively communicates your SaaS product's value and drives conversions.


What experience Advids has in Saas Functionality Video production?


Advids creates clear, concise SaaS functionality videos, simplifying complex software features. We use screen capture, motion graphics, and intuitive visuals to create engaging demos. Our expertise drives user adoption, boosts conversions, and improves customer understanding.

We serve diverse SaaS sectors, including project management, CRM, fintech, e-learning, and marketing automation. Industry knowledge ensures effective communication of your software's benefits. 12 years of experience mastering software functionality videos. We produce engaging product demos, explainers, tutorials, and walkthroughs.

We start with thorough research of your target audience, competition, and software features. We identify key features, pain points, and compelling hooks. Our tailored video strategy aligns with your goals, like boosting trial sign-ups or reducing churn. Our team meticulously crafts engaging videos. We prioritize clear visuals, concise messaging, and intuitive demos. We create compelling software demo videos that showcase your product's key features. Our product explainer videos clearly communicate the value proposition of your SaaS solution. Our SaaS marketing videos are designed to drive conversions and increase user adoption. We produce effective onboarding video tutorials to help users quickly learn and adopt your software.


FAQ

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What pre-production is crucial for SaaS demos?

Effective pre-production for SaaS demos involves a deep understanding of objectives, target audience, and key features. Gathering product specifications, discussing visual styles, and developing a clear presentation strategy are crucial.

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How to showcase SaaS UI in videos?

Showcase SaaS UI with dynamic motion graphics, highlighting key elements, and using clear on-screen graphics. Focus on intuitive navigation and user-friendly design for visual appeal and easy understanding.

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How to maintain viewer interest in SaaS videos?

Maintain viewer interest through engaging motion graphics, dynamic camera movements, and a clear narrative. Incorporate interactive elements and a well-paced presentation to keep the audience captivated and informed.

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What visuals best explain SaaS platform functionality?

Use screen recordings, animated graphics, and interactive elements to best explain SaaS platform functionality. Focus on clear, concise visuals that highlight key features and benefits, making complex processes easy to grasp.

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How to simplify complex SaaS features in videos?

Simplify complex SaaS features by breaking them down into smaller, digestible steps. Use clear visuals, concise language, and step-by-step animations to explain each feature, ensuring audience understanding.

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What is ideal length for SaaS feature demos?

The ideal length for SaaS feature demos is typically between 60 seconds to 5 minutes. Tailor the length to the complexity of the feature and the target audience's attention span for maximum impact.

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How to make SaaS software look engaging in videos?

Make SaaS software look engaging by using dynamic motion graphics, vibrant color palettes, and smooth transitions. Highlight the user-friendly aspects of the software, creating a visually appealing experience.

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How to show SaaS value through video?

Show SaaS value through video by focusing on the benefits and problem-solving capabilities of the software. Use real-world examples and testimonials to demonstrate the software's impact, highlighting its value proposition.

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How to show SaaS user workflows in videos?

Show SaaS user workflows by creating step-by-step animations and screen recordings. Highlight the user's journey and the ease of use of the software, making it easy for the audience to understand.

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How to present SaaS technical details in videos?

Present SaaS technical details using clear and concise language, along with on-screen graphics and animations. Explain technical aspects in an easy-to-understand manner, ensuring the audience grasps core concepts.

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What narrative works best for SaaS functionality videos?

Craft narratives that focus on the user's journey and the benefits of the software. Use storytelling techniques to engage the viewer and highlight the software's value, creating a compelling and memorable experience.

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How to make SaaS intuitive in videos?

Make SaaS intuitive in videos by using clear visuals, concise language, and step-by-step animations. Highlight the user-friendly aspects of the software and its ease of use, ensuring the audience understands its intuitive design.

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What are video production approaches for SaaS?

Video production approaches for SaaS include using screen recordings, motion graphics, and animations. Create a clear and concise narrative that highlights the software's value, ensuring the audience understands its capabilities.

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How to show SaaS problem-solving in videos?

Demonstrate SaaS problem-solving through real-world examples and testimonials. Highlight how the software solves specific problems and improves the user's workflow, showcasing its practical applications.

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What makes a great SaaS functionality video?

Create great SaaS functionality videos that are clear, concise, engaging, and informative. Highlight the software's key features and benefits, ensuring the audience understands its value and potential. Pricing for a 60-second video ranges from USD 1000 to 6000, depending on complexity.


Saas Functionality Video Examples

1. Street Diligence

Street Diligence is a software solution that makes it easy to identify contracts tied to LIBOR. The video is designed to inform viewers of the benefits of using the software platform to transition away from LIBOR.

Video Design - Street Diligence utilizes an animated style with clean and simple graphics. The graphics are bright and colorful, making the video feel approachable and engaging. Using green, a color that embodies growth and stability, the video has a trustworthy look and feel. The design of the video is consistent with the SaaS Functionality Video style.

The video effectively communicates the need for a fast and efficient solution for the LIBOR transition, by using simple animation to highlight the many contracts involved in the process. The tone of the video is informative and reassuring, letting viewers know that there is a solution to address this complex challenge.

2. Identec

Identec provides a solution that helps to keep offshore crews safe and rigs running smoothly. The video is designed to communicate how this solution can be used to achieve these goals.

Video Design - The video style is simple and clean, with a focus on graphics and text. This is a common style for Saas Functionality Videos, which makes it easy for viewers to understand the product and its features. The use of simple graphics, like a worker and a tag, helps to illustrate the product’s functionality.

The visual style effectively communicates the objective of the video, which is to introduce Identec's solution to potential customers. The video uses simple graphics to illustrate the product, highlighting its safety and efficiency. This approach helps to establish a trustworthy and professional tone. This is effective in communicating the product's value proposition to its intended audience, which likely includes those involved in offshore operations and safety.

3. Interface Systems

Interface Systems is a video analytics solution that helps businesses understand customer behavior to improve performance. The video is designed to showcase how Interface Systems leverages existing security cameras to provide powerful insights.

Video Design - The video uses clean, minimalist graphics and a clear, concise narrative. The isometric view of the store provides a comprehensive overview of customer movement while the data visualizations and charts present insights about customer behavior. This approach is common in Saas Functionality Videos, making it easy to understand the product's functionality and how it can be applied.

The video's visual style effectively conveys the product's value proposition. The use of bright, bold colors and clear visuals helps to capture the audience's attention and communicate the product's benefits. The tone of the video is informative and engaging, making it clear that Interface Systems is a powerful solution that can help businesses improve their operations and customer experience.

4. Medius

Medius is a company that specializes in developing business critical applications. This video is designed to introduce Gamayun AI, an add-on solution that uses AI and big data to unlock the value of an organization's data.

Video Design - The video uses a clean, modern design style that is common in SaaS Functionality Videos. The video utilizes 3D graphics and futuristic animations. The video features a dynamic, engaging visual approach using geometric shapes, and a bold, bright color palette that emphasizes the technology.

The combination of dynamic graphics and straightforward messaging successfully emphasizes the benefits of Gamayun AI. By showcasing how Gamayun AI helps businesses integrate, visualize and quickly act on data, the video establishes a strong understanding of the solution's value proposition. The tone of the video is confident and forward-thinking, which aligns with the message that Gamayun AI can help organizations achieve desired outcomes faster.

5. FaultFixers

FaultFixers is a maintenance software solution that simplifies maintenance operations. The video is designed to showcase the company's solution and its ability to automate and optimize maintenance tasks.


Video Design - This Saas Functionality Video uses a minimalist design aesthetic, with simple graphics and animations that capture the core of FaultFixers. The color palette is light and airy, with the blue and green accents of the FaultFixers logo integrated throughout the video. This style communicates a sense of ease and efficiency, aligning with the company's goal of making maintenance management simple. The animation style emphasizes the online and mobile aspect of the FaultFixers solution, using simple, clean animations of icons representing software, mobile devices, and home structures.

The use of a minimalist design with a focus on clean animations effectively communicates the key message of the video: FaultFixers makes maintenance management simple. The video style is clear and concise, reflecting the company's commitment to providing a user-friendly solution for managing maintenance tasks. This tone emphasizes the efficiency and ease of use of FaultFixers, appealing to a broad range of potential users. The video's overall tone is positive and reassuring, suggesting that maintenance management can be both efficient and stress-free with FaultFixers.

What is Saas Functionality Video?

SaaS Functionality Video is a type of video that showcases the features, benefits, and value proposition of a Software-as-a-Service (SaaS) product. It aims to educate potential customers about how the software works and how it can solve their specific problems.

These videos are commonly used for marketing and sales purposes, such as product demos, explainer videos, onboarding tutorials, and customer testimonials. They can be used on websites, landing pages, social media, and email campaigns to attract and engage potential customers.


Saas Functionality Video Production

SaaS Functionality Video Design is the process of creating visually engaging and informative videos that effectively communicate the functionality and value of a SaaS product. It involves careful planning, scripting, storyboarding, animation, and editing to produce a high-quality video that resonates with the target audience.

A typical SaaS Functionality Video Design project can take 4-8 weeks, depending on the complexity and length of the video. This includes time for research, scripting, storyboarding, animation/filming, editing, revisions, and final delivery. High-quality design requires attention to detail, strong visual storytelling, and a deep understanding of the SaaS product and its target audience.


Production Process

  • Conceptualization & Scripting: Defining video goals, target audience, and crafting a compelling narrative.
  • Storyboard & Style Development: Visualizing the script through sketches and defining the visual style.
  • Voiceover Recording & Music Selection: Choosing a professional voiceover artist and selecting appropriate background music.
  • Animation & Visuals Creation: Bringing the storyboard to life through animation, illustrations, or live-action footage.
  • Editing & Sound Design: Assembling all elements, adding sound effects, and refining the video's flow.
  • Review & Feedback: Client review and feedback incorporation for final adjustments.
  • Delivery & Optimization: Exporting the video in various formats and optimizing for different platforms.
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Video Use Cases

SaaS Functionality video production focuses on four main things: clarity, engagement, credibility, and call to action. It aims to simplify complex concepts, capture viewers' attention, build trust, and encourage them to take the next step.

The best SaaS Functionality Video creations have these visual characteristics: clean and modern design, use of animation and motion graphics, strong visual hierarchy, consistent branding, and clear and concise messaging.

SaaS Functionality Videos are among the most popular video production types for businesses looking to promote their software products. They are effective in educating potential customers, generating leads, and driving sales. They can be used across various marketing channels to reach a wider audience and achieve business goals.


Saas Functionality Video Benefits

SaaS functionality videos are invaluable assets for any software company. They bridge the gap between complex features and user understanding, ultimately driving adoption and success. These videos are more than just demonstrations; they are powerful tools for engagement, education, and marketing.

  • Product walkthroughs: Effortlessly guide new users through your platform, ensuring a smooth onboarding experience.
  • Explainer videos: Clearly communicate your software's value proposition, instantly captivating potential customers.
  • Tutorial videos: Empower users to master advanced features, maximizing their product experience and reducing support requests.
  • Feature spotlight videos: Highlight key differentiators, showcasing your platform's unique capabilities and competitive edge.
  • Integration demo videos: Demonstrate seamless workflows with other systems, emphasizing efficiency and value.
  • Customer success story videos: Build trust and credibility by showcasing real users achieving tangible results.
  • Testimonial videos: Leverage authentic user feedback to reinforce positive perceptions and drive conversions.
  • Use case videos: Illustrate practical applications in diverse scenarios, making your software's benefits relatable and impactful. These marketing videos, software demos, and product training resources are essential for growth.

Increase Video Engagement

Comprehensive Saas Functionality Video

Comprehensive Saas Functionality Video is a powerful tool for showcasing the features and benefits of your product. It can help you to engage potential customers and drive conversions. A comprehensive Saas Functionality Video is a powerful tool for showcasing the features and benefits of your product. It can help you to engage potential customers and drive conversions.

Captivating Visual Storytelling

Captivating visual storytelling is a key element of creating engaging Saas Functionality Videos. By using compelling visuals and a clear narrative, you can make your video more interesting and memorable. A captivating visual storytelling approach is key to creating engaging Saas Functionality Videos. By using compelling visuals and a clear narrative, you can make your video more interesting and memorable.

Strategic Video Editing

Strategic video editing is essential for creating engaging Saas Functionality Videos. By using techniques such as cuts, transitions, and music, you can keep viewers engaged and interested in your video. Strategic video editing is essential for creating engaging Saas Functionality Videos. By using techniques such as cuts, transitions, and music, you can keep viewers engaged and interested in your video.

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Video Script

Compelling Saas Functionality Video Script

Compelling Saas Functionality Video script is essential for creating a video that is both informative and engaging. It should be clear, concise, and easy to understand. A compelling Saas Functionality Video script is essential for creating a video that is both informative and engaging. It should be clear, concise, and easy to understand.

Structured Script Approach

Structured script approach is a great way to ensure that your Saas Functionality Video script is well-organized and easy to follow. It should include an introduction, body, and conclusion. A structured script approach is a great way to ensure that your Saas Functionality Video script is well-organized and easy to follow. It should include an introduction, body, and conclusion.

Engaging Script Elements

Engaging script elements are essential for creating a Saas Functionality Video script that will keep viewers interested. These elements can include humor, storytelling, and calls to action. Engaging script elements are essential for creating a Saas Functionality Video script that will keep viewers interested. These elements can include humor, storytelling, and calls to action.


Pre Production Guide

Comprehensive Pre Production Plan

Comprehensive pre production plan is essential for creating a successful Saas Functionality Video. It should include all of the key steps involved in the production process. A comprehensive pre production plan is essential for creating a successful Saas Functionality Video. It should include all of the key steps involved in the production process.

Strategic Planning Approach

Strategic planning approach is a great way to ensure that your Saas Functionality Video is aligned with your overall marketing goals. It should include a clear understanding of your target audience and the message you want to convey. A strategic planning approach is a great way to ensure that your Saas Functionality Video is aligned with your overall marketing goals. It should include a clear understanding of your target audience and the message you want to convey.

Detailed Storyboarding Process

Detailed storyboarding process is essential for creating a Saas Functionality Video that is visually appealing and easy to follow. It should include a series of sketches that show the key shots and transitions in your video. A detailed storyboarding process is essential for creating a Saas Functionality Video that is visually appealing and easy to follow. It should include a series of sketches that show the key shots and transitions in your video.

  • Define Target Audience
  • Identify Key Features
  • Develop Storyboard
  • Choose Video Style
  • Select Recording Equipment
  • Prepare Script & Narration