Software Product Video Creation

Software Videos To Drive Conversion & Retention

Software Product Video Creation
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Great team of creatives
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Communication is smooth
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Software Product Video Creation

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Illustrative software product videos effectively demonstrate functionality and benefits to potential customers.

Engaging your audience through software product videos simplifies complex ideas, making them easy to understand.


Testimonials

Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Karin Netzer
CMO, Magic Software

We at Magic software found Advids a great partner, the team we worked with was super responsive, professional and creative.

Mike Brandt
Founder, HMB

It was a phenomenal experience working with the team at ADVIDS. Everyone was very responsive and attentive to our needs. I am very happy and pleased with the end-product.

Megan Pogwist
General Manager, Packaging HERO

We had an amazing experience with ADVIDS. We are new to the entire video process and they walked us through the entire process and were patient with our questions and requests.

Malcolm Treanor
COO, WINR Data

We used Advids to create an explainer video for an upcoming tradeshow. It was the first time we've worked on a project like this and the customer service experience was excellent throughout and we are extremely happy with the video.


About Advids

Advids is a team of passionate creatives specializing in software product video production since 2012. We are UI/UX designers, software demo experts, animators, motion graphics artists, sound designers, and video editors. We've been called a software demo video agency, a SaaS explainer video production house, product launch video specialists, screencast pros, and more. But above all else, we're your software video production partners.

Let's explore how Advids can create compelling software product videos that showcase your product's value, engage your target audience, and drive conversions. Our team's combined experience in software and video production allows us to craft visually stunning and informative videos that simplify complex concepts and highlight key features.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 63% say that in 2024, most content will be created at least in part with the help of generative AI.
  • 71% of B2B and 66% of B2C marketers incorporate video into their campaigns.
  • 56% of marketers plan on increasing their TikTok investment in 2024.
  • 96% of marketers recognize video as a crucial component of their marketing strategy.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue

About Advids
What We Offer
Advids Pricing
Content Team For Software Product
Software Product Experience
Video Creation FAQ
Software Product Video Examples
What is Software Product Video?
Software Product Video Production
Production Process
Video Use Cases
Software Product Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

Software Product Video Creation - What We Offer

We create compelling software product videos that boost sales. At Advids we are a leading software product video agency offering comprehensive services.

Demo Videos: Showcase key features and benefits through a product demo or overview.
 Animated Explainer Videos: Simplify complex features with engaging visuals.
Tutorial Videos: Guide users through software processes step-by-step.
 Customer Testimonial & User Story Videos: Build trust by showcasing positive user experiences and success stories.
Explainer Videos: Use animation or live-action to clearly communicate your software's value proposition.
 Overview Videos: Provide a concise summary of your software's capabilities.
User Story Videos: Highlight how your software solves user problems.
 Promotional Videos: Generate excitement and drive conversions for your software.

All Work 3D Work

How Advids pricing work for Software Product Videos?

Advids offers transparent, value-driven pricing for software product videos. Our fixed-fee model ensures predictable budgets and exceeds expectations.

Predictable Software Product Video Budget: Fixed fees, comprehensive cost breakdowns, and complete budget control.

Client-Centric Approach: We prioritize your vision, handling minor edits swiftly. Our expertise remains consistent, regardless of budget.

Streamlined Project Management: Dedicated project leads ensure seamless production and efficient feedback.

Unwavering Transparency: Complete transparency: every detail is included, ensuring consistent delivery and support.

Here's an example for an AI-powered predictive maintenance platform for wind turbines, targeting energy companies:

Clean Interface Focus (USD 1000-1500): Highlights UI and key features via screen capture, clean typography, and smooth transitions. Ideal for software demos.

Data Visualization Driven (USD 1500-2000): Engaging visuals and data storytelling highlight software features.

Conceptual Animation Style (USD 2000-3000): Illustrates predictive maintenance, perfect for a software explainer video or product marketing video.

Hybrid Real-World Integration (USD 3000-4500): Combines real-world footage with interface and data visualizations. Ideal for tutorials.

Cinematic Product Showcase (USD 4500-6000): Cinematic visuals for impactful brand building. Ideal for commercials.

All prices are for a 60-second video, with multiple revisions included.

Contact us for a free consultation.


What content team from Advids is assigned and their expertise?

At Advids, we dedicate a team of software product video production specialists to elevate your software's presence. We meticulously craft compelling narratives and impactful visuals that resonate with your target audience, showcasing your product's value proposition with clarity and style. Our team seamlessly blends technical expertise with creative storytelling, resulting in software product demo videos, explainer videos, and promotional videos that drive conversions and boost brand recognition.

Your dedicated project team includes:

Creative Director: Leads the project vision, from initial concept and scriptwriting to final delivery, ensuring a cohesive and impactful software product video.
UX Designer: Focuses on intuitive visuals and seamless transitions within the video to highlight your software's functionality and user-friendliness.
Motion Graphics Artist: Creates stunning animations and visual effects that bring your software to life, showcasing its features and benefits engagingly.
Screencast Narrator: Delivers a clear and concise voiceover, explaining complex technical concepts accessibly and persuasively for enhanced viewer understanding.
Sound Designer: Crafts a captivating audio landscape with music and sound effects to create an immersive and emotionally resonant viewing experience.
Video Editor: Assembles all elements into a polished final product, ensuring seamless transitions, optimal pacing, and a high-quality viewing experience across all platforms.


What experience Advids has in Software Product Video production?

Advids' creative team specializes in software product video production, transforming complex software into engaging narratives. We offer a wide range of 3D walkthrough styles, including interactive demos, explainer videos, virtual tours, and Feature Highlights . Our deep software industry knowledge and video production research create high-impact videos driving product adoption and user engagement. From concept to 3D animation, we deliver unique value.

We serve SaaS, Fintech, Healthcare, E-learning, and Gaming companies, creating compelling 3D walkthroughs. Our industry specialists understand sector-specific software and user expectations, ensuring videos effectively communicate value. Our team uses cutting-edge 3D animation software to bring your software to life.

12 years of experience creating thousands of software videos, from tutorials to marketing materials, has honed our expertise across various formats. We produce effective Software Training Videos to improve user onboarding and adoption.

Our research-driven approach analyzes user behavior, software design, and content engagement to craft bespoke 3D walkthroughs maximizing engagement and knowledge retention. We understand the power of visual storytelling, applying best practices to create compelling narratives and meticulously plan each scene for accurate representation.


FAQ

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What's the best length for a software demo video?

A software demo video typically works best between 3 to 5 minutes, allowing for effective showcasing of key features.

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How should we plan shots for a software demo?

Plan shots to emphasize user interface elements, highlight key features, and demonstrate real-world applications for clarity.

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What visuals best showcase the software UI?

Use clear, high-resolution screen recordings, with callouts and annotations to emphasize key UI elements for better understanding.

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How can we visually show our software's value?

Visually demonstrate software value by showcasing its benefits through real-world examples and compelling data visualizations.

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What type of script works best for a software presentation?

A script that clearly explains the software's purpose, features, and benefits, using concise and engaging language, works best.

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How do we ensure a professional look for our software video?

Ensure a professional look through high-quality screen recordings, clean graphics, and consistent branding to enhance credibility.

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How can motion graphics enhance a software product video?

Motion graphics enhance software videos by adding visual interest, explaining complex concepts, and highlighting key features.

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How can we build a story around our software in the video?

Build a compelling story around the software by focusing on the user's problem, how the software solves it, and the positive outcomes.

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What are best practices for a complex software demo?

For complex software, break down features into smaller, easily digestible segments, using clear visuals and concise explanations.

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How can we visually highlight software benefits?

Visually highlight software benefits by showcasing real-world use cases, data visualizations, and user testimonials to demonstrate practical value.

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What elements make a great software product demo?

A great software demo includes clear visuals, concise explanations, real-world examples, and a focus on user benefits for maximum impact.

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How do we keep viewers engaged in a software showcase?

Keep viewers engaged by using dynamic visuals, concise explanations, and a clear narrative that highlights the software's value.

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What mistakes should we avoid in software video production?

Avoid technical jargon, cluttered visuals, and a lack of focus on user benefits to ensure the message is clear and compelling.

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How can the video show our software is user-friendly?

Show software is user-friendly by demonstrating its ease of use, intuitive interface, and clear navigation, building user confidence.

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What's the process for a professional software video?

A professional software video process includes script development, visual design, screen recording, animation, editing, and final delivery. Pricing ranges from USD 1000 to 6000 depending on complexity, with turnaround times from 3 to 8 weeks.

Software Product Video Examples

1. Asset Market

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Asset Market is a digital platform that helps telecom carriers and service providers find places to install antennas. The video is designed to introduce Asset Market as a solution to a complex problem facing these industries.

Video Design - Asset Market leverages a consistent visual style to create a software product video. The video uses simple flat design graphics that clearly illustrate the problem Asset Market solves. This includes simplified maps with buildings and streetlights, highlighting where these antennas are placed.

The visual style of the video is clean, bright, and engaging. This approach effectively communicates the benefits of Asset Market's platform. The video's tone is professional and informative, making the user feel confident that Asset Market provides a solution for their needs. The video uses simple, easy-to-understand visuals to show how the platform works, which is relatable to a broad audience.

2. Lenovo

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Lenovo Smart Lock services are designed to locate, lock, and recover a stolen PC. The video is designed to demonstrate how this service can help protect users' sensitive information.

Video Design - This Software Product Video uses bright and bold colors, making it very appealing for the modern audience. The graphics used in this video are simple, yet vibrant. This combination of bright and bold color scheme with simple yet impactful graphics is a great way to communicate the message of the video.

The visual style of the video uses simple animated graphics and a modern design to communicate the ease of use and reliability of the product. The video's tone is also positive and reassuring, which helps to build trust and confidence in the product. The video's overall design helps to convince the audience of the product's benefits, particularly for those who are constantly on the move and need to protect their sensitive data.

3. Acquia

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Acquia's Digital Experience Platform is a software product, designed to help organizations deliver excellent experiences to their customers. The video is designed to showcase the platform and its features.

Video Design - The video uses a minimalist style, with simple line drawings and a vibrant blue color scheme. These elements create a clean and modern look, suitable for a Software Product Video. This minimalist design helps focus the viewer's attention on the key message of the video, which is the platform's ability to connect different technologies and create seamless digital experiences.

The video utilizes a series of simple animations to illustrate the concept of a digital experience platform. The animations show how the platform integrates with different devices and channels, creating a cohesive experience for the user. The simple, modern design and animations make the video engaging and easy to understand, driving home the message about the benefits of using a DXP to coordinate customer experiences.

4. Relay Platform

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Relay Platform is a solution designed to streamline and manage the complex process of insurance and reinsurance placement. The video is designed to showcase how this platform connects and integrates various stakeholders in the industry, including carriers, brokers, and capacity providers.

Video Design - The video uses a simple but effective graphic design style. Animated illustrations of people in business attire are used to represent the various stakeholders. These figures are positioned within an interconnected network of circles and lines, highlighting the interconnectedness of insurance and reinsurance placement. The visual style of the video is intentionally clean and minimal, focusing on the core functionality of the platform rather than complex animations or special effects. The video utilizes a blue background to create a modern, professional, and visually appealing software product video.

The video's clear and concise visual style effectively conveys the message that Relay Platform offers a streamlined solution to the challenges faced by insurance and reinsurance professionals. The video uses a positive tone, highlighting the efficiency and effectiveness of the platform. This optimistic tone fosters trust in the product and encourages viewers to explore Relay Platform further. The visual style of the video effectively underscores the core value proposition of the platform, showcasing its ability to improve communication, collaboration, and ultimately, the success of insurance and reinsurance placement.

5. Pandium

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Pandium is a Software Product Video designed to help businesses accelerate their tech partner programs. The goal of the video is to help companies drive more revenue and retention from their integrations.

Video Design - The video is designed using a Software Product Video style with animated illustrations that are simple and minimalist. The overall design concept is clean and modern with light gradients. The video emphasizes the importance of integration management, and it does a good job of visually communicating the complex world of tech integrations.

The visual design of the video helps communicate the objective of the video by focusing on the challenges faced by technology companies who are trying to manage multiple integrations. The video uses a lighthearted and engaging tone to help highlight how Pandium can help technology companies overcome these challenges. The animation style makes the video engaging for the viewer and helps create a positive and memorable brand experience.

What is Software Product Video?

Software product videos are game-changers. They transform complex software into easily digestible content, boosting sales and brand recognition. Advids crafts these videos to help you succeed.

  • Showcase key features
  • Improve user understanding
  • drive sales conversions
  • Strengthen brand identity

With Advids, your software product video becomes a powerful tool for engagement.

Software Product Video Production

Ready to see your software shine? Advids doesn't just produce videos; we craft experiences. We transform complex software into engaging stories that resonate with your audience. Our approach to Software Product Video Design production is all about making your product the star.

  • We build narratives that highlight your software's unique value, not just its features.
  • We create visuals that captivate, using animation and graphics to make your message pop.
  • We ensure your video is clear, concise, and optimized for every platform.

Let Advids be your partner in creating a software product video that drives results.

Production Process

Ready to explore how a Software Product Video can transform your business? It's not just about showing features; it's about creating experiences. Partner with Advids to see how your software can shine. Our Software Product Video Design production focuses on creating stories, not just features.

  • Imagine your software product video effortlessly onboarding new users, guiding them through your platform with ease.
  • Picture your team mastering complex workflows quickly, thanks to clear and concise training videos.
  • See how a compelling software product video can attract potential investors, showcasing your software's value and potential.

Advids' Software Product Video Design studio is where your software's story comes to life. Let's create something amazing together.

Video Use Cases

Ready to unlock your software's full potential? Let's dive into how a software product video can become your most powerful tool.

  • Imagine new users instantly understanding your platform, thanks to engaging onboarding videos.
  • Picture your team effortlessly mastering complex workflows with clear, concise training.
  • See how a compelling software product video can attract investors, showcasing your software's true value.

At Advids, we believe in the power of application demo videos to transform your business. Our Software Product Video Design production focuses on crafting experiences, not just videos. Let our Software Product Video Design studio bring your software's story to life, making it shine.

Software Product Video Benefits

Ready to see your software truly shine? A software product video isn't just about showing features; it's about creating an experience. Let Advids be your partner in crafting videos that drive real results.

  • Imagine new users instantly understanding your platform, thanks to engaging onboarding videos.
  • Picture your team effortlessly mastering complex workflows with clear, concise training.
  • See how a compelling software product video can attract investors, showcasing your software's true value.

Our Software Product Video Design production focuses on crafting experiences, not just videos. Let our Software Product Video Design studio bring your software's story to life. We create Application Demo Videos and product demo videos that convert viewers into customers.

Increase Video Engagement

Want your software product video to truly captivate? It's time to move beyond just showcasing features and start creating an experience that holds attention. Let's explore how to make your videos unforgettable.

  • Storytelling is paramount, weaving narratives that connect with your audience.
  • Visuals must be stunning, using animation and graphics to grab attention.
  • Clarity is essential, ensuring your message is concise and easy to understand.

Advids understands what it takes to create engaging software product video. Our Software Product Video Design production focuses on crafting experiences, not just videos. We are the experts in creating application demo videos and product demo videos that convert. Let our Software Product Video Design studio bring your software's story to life.

Video Script

Ready to make your software product video truly shine? It all begins with a powerful script. At Advids, we know a well-crafted script is the heart of any successful video. It's not just about listing features; it's about telling a story that connects with your audience. Our Software Product Video Design production focuses on creating scripts that engage and convert.

  • Start with a hook that grabs attention immediately.
  • Clearly define who your video is for, ensuring your message resonates.
  • Pinpoint the single most important message you want to convey, making it memorable.

Our Software Product Video Design studio crafts scripts that make your software the star. We create application demo videos and product demo videos that are not just informative but also captivating. Let's make your software's story unforgettable.

Pre Production Guide

Ready to unlock your software's full potential? Let's explore the essential pre-production steps for your software product video. This is where we lay the foundation for a video that truly connects with your audience. Advids understands that a great video starts long before the cameras roll.

  • First, understand your audience, who are you trying to reach with this video?
  • Next, define clear objectives, what do you want your video to achieve?
  • Then, identify key features, what are the must-show aspects of your software?

Our Software Product Video Design production focuses on crafting engaging stories, not just listing features. At our Software Product Video Design studio, we help you determine your primary message, select a suitable style, and create a detailed script outline. These steps are essential for impactful product demo videos and application demo videos. We also help you develop a visual concept, choose music and sound, plan voiceover or text, decide on video length, plan animations, select a platform, set a timeline, allocate a budget, and plan promotion. Let Advids guide you through these steps to make your software product video unforgettable.

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