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30 2D Animated Corporate Video Examples To Boost Brand Visibility

Orko Roy
Last updated
Jul. 06, 2025

Supercharge your brand's reach with the captivating power of 2D animation! This curated collection of 30 outstanding examples demonstrates how animation works across various fields. Discover how these vibrant visuals can significantly improve brand recognition, increase audience engagement, and ultimately drive a strong return on investment. Prepare to be inspired by the creative potential of 2D animation for a more impactful brand presence.

Video's role in modern marketing:

30% of marketers who don't use short-form video will start in 2024.
68% of marketers believe video marketing gives them more ROI than Google Ads.
75% of viewers watch short-form video content on their mobile devices.

Amplify your brand's message with visually compelling 2D animation. These 30 carefully selected examples illustrate how concise, captivating videos can break through the clutter and connect with your target audience. We have identified key elements that contribute to the success of these videos, providing valuable observations for your own brand. Here you can explore 30 examples of 2D animated corporate video and learn how to create persuasive animated content that delivers results.

2D Animated Corporate Video Examples

1. IBB Law

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Duration : 1 minute and 0 seconds

Finding clarity amidst the financial complexities of divorce is crucial when agreement proves elusive. This video masterfully utilizes Brand Storytelling Animation, transforming a daunting legal process into a clear pathway with minimalist visuals and icons, cutting through confusing legal terminology.

Detailing stages like appointments and hearings, this step-by-step flow provides viewers a vital sense of control by illustrating the procedural journey. Ultimately, IBB Law highlights their expert team, ready to guide through unique circumstances, reflecting a modern, client-focused approach.

What We Can Learn

Demystify complex technical processes with focused clear equipment animation for your audience.


2. ZURICH Animated business storytelling

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Duration : 1 minute and 10 seconds

Bringing complex financial decisions into focus, Zurich's video masterfully uses animated business storytelling. The unique whiteboard and blueprint style feels like possibilities are being sketched out personally, simplifying potentially daunting choices around retirement income streams.

It effectively contrasts the steady predictability of guaranteed options with the fluctuating nature of investing in funds, illustrating risk visually like a trike versus a unicycle. Crucially, it champions talking to an advisor, underscoring how professional guidance empowers viewers to choose the path best suited for their future with confidence.

What We Can Learn

Our visualization demonstrates increased output generating up to three times more data per hour.


3. CLIPLINE complete PTV explainer video animation

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Duration : 1 minute and 10 seconds

Tackling complex wiring demands efficiency and confidence. The CLIPLINE complete PTV system streamlines connections with its innovative vertical push-in technology, offering a genuinely easy and space-saving installation experience on the DIN rail.

Understanding the technology is made simple through the sophisticated explainer video animation, clearly showing how the unique spring connection ensures high contact quality and reliability under mechanical stress. This transparent internal view builds immediate trust.

Witnessing this tool-free connection process for solid wires, or the simple tool assist for flexible cables, demonstrates a faster, more secure way to wire panels, making this a compelling solution for modern automation challenges.

What We Can Learn

Visualizing system intervention highlights effectiveness reducing fatigue events by up to 90 percent.


4. Chargebee Product feature animation

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Duration : 1 minute and 12 seconds

Achieving hyper-growth demands more than just ambition; it requires efficient operational infrastructure. Study.com, an expanding e-learning platform, faced the critical challenge of scaling complex billing for a vast content library. To convert rising demand into revenue and simplify processes, they sought a powerful engine for change.

Chargebee delivered precisely that, providing a single-window system enabling seamless management and automating the entire billing lifecycle. The platform's streamlined capabilities are visually conveyed using crisp product feature animation, detailing revenue and billing flows. This operational shift granted Study.com the agility needed to scale globally, freeing them to focus on education delivery.

The tangible result was successfully managing over 85,000 lessons and 18,000 learning tools, directly contributing to their customers clocking 25 million hours of education in just one year. This illustrates how Chargebee empowers change-makers by removing complexity and fueling expansion.

What We Can Learn

Visualizing complex automated equipment increases B2B buyer conversion up to 65 percent.


5. EPAM Training video

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Duration : 1 minute and 16 seconds

Achieving peak digital performance requires embracing adaptability to meet dynamic customer expectations. EPAM presents a powerful vision for composable solutions, creating a foundational approach that delivers truly flexible, personalized experiences from day one.

This insightful methodology seamlessly connects core business functions data, content, and commerce by strategically integrating leading specialist technologies. As a concise training video, it effectively demonstrates how this empowers rapid response and scalable operations.

This focus on agility and connected capabilities fosters customer journeys that genuinely inspire and delight, future-proofing the business and accelerating growth for lasting success.

What We Can Learn

Visualizing the extensive mechanical reach of up to 2700 millimeter showcases impressive operational scope.


6. Echo Auto Infographic animation

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Duration : 1 minute and 17 seconds

Integrating hands-free technology into your drive becomes remarkably straightforward. The guide for Echo Auto expertly demystifies the mounting process, clearly showing how to attach the device securely using the provided adhesive mount for optimal positioning, ensuring commands are heard crisply, highlighting the payoff of proper setup.

The effective use of vibrant infographic animation breaks down complex actions into simple visuals, from identifying the ideal hard surface location, avoiding air vents, to neatly managing cables. This clarity empowers users with readiness, transforming what might seem daunting into a readily manageable task, offering valuable lessons for crafting clear instructional content that builds user confidence.

What We Can Learn

Guide viewers through app features showing ease of use which boosts feature adoption by 80 percent.


7. Hines 2D character animation

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Duration : 1 minute and 19 seconds

From a tiny seed, a sustainable future takes root. This video beautifully charts the journey of timber, starting in Australian forests, responsibly harvested, then precisely processed using modern automated technology. It follows this natural material's path, demonstrating a deep commitment to environmentally conscious building practices from the ground up.

Arriving as T3 Collingwood, Melbourne's next-generation sustainable office, the timber transforms spaces. The clean 2d character animation reveals vibrant interiors designed for people, highlighting benefits like improved air quality and reduced stress. This project shows how natural materials create healthier environments, offering a compelling vision for inspiring, flexible work.

What We Can Learn

Effortlessly create versatile visual content adaptable to diverse scenes and marketing channel requirements.


8. WalkMe Healthcare animation video

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Duration : 1 minute and 21 seconds

Feeling overwhelmed by the explosion of AI tools is a common challenge, leaving many unsure how to harness their power effectively. This narrative begins by depicting this universal struggle, starkly contrasting it with the effortless capability of users empowered by a smarter approach. It quickly establishes the problem space, making the subsequent solution highly anticipated.

The heart of the offering is its ability to understand user context and tasks, delivering relevant generative AI assistance precisely when and where needed, without tedious prompting. This intelligence transforms complex AI into a seamless, intuitive partner in workflow. It showcases how dynamic visuals can simplify technical concepts, similar to how a healthcare animation video clarifies medical procedures.

This accessibility democratizes AI, driving widespread adoption and equipping every employee to become proficient. It's an inspiring vision of productivity, demonstrating how innovative tools, effectively presented, can revolutionize how individuals interact with technology, turning potential into everyday reality for anyone watching.

What We Can Learn

Demonstrate the wide range of video applications to reinforce value for diverse business goals.


9. ConnectiveRx explainer video animation

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Duration : 1 minute and 27 seconds

Beginning with raw, personal accounts, this video powerfully captures the immense burdens patients carry. Voices share anxieties around drug costs, stress, and navigating difficult health journeys. It vividly illustrates the isolating struggle, creating instant empathy by showing the human face of these challenges without needing complex visuals.

Then, a shift to gratitude. The text visuals act as a dynamic explainer video animation, presenting authentic personal stories of relief and support from ConnectiveRx. These testimonials vividly show how the company advocates, making medication affordable, and offering profound help that rescues health and finances. This impactful communication demonstrates the power of centering patient outcomes.

It serves as powerful inspiration for anyone crafting video content, proving that focusing purely on the life-changing impact of a service through genuine voices creates deep resonance and conveys value in a truly memorable way.

What We Can Learn

Automating production review distribution streamlines workflows accelerating the entire content supply chain process.


10. KIOXIA Training video

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Duration : 1 minute and 30 seconds

Ever wonder what powers our increasingly data-driven world? A captivating look inside KIOXIA's foundational memory technology reveals the intricate engineering enabling everything from the smallest smartphone to the largest server farm.

Through sharp animation, the video acts as a concise training video, visually breaking down concepts like multi-dimensional flash structures and their capability for massive storage in tiny packages. It compellingly illustrates how their innovations are not merely components, but critical engines driving future advancements across diverse industries.

What We Can Learn

Simplify setup and installation with clear helpful visual demonstrations empowering potential users.


11. SuperOffice CRM Onboarding video animation

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Duration : 1 minute and 33 seconds

For businesses wrestling with scattered customer interactions, this video immediately captures the pain point. It powerfully visualizes disparate data and siloed teams, showing how opportunities slip away and relationships suffer. This compelling piece functions like an onboarding video animation, simplifying the transition to a connected system and highlighting the problem's impact clearly.

SuperOffice CRM is presented as the transformative answer, a single platform uniting sales, marketing, and service. Its unique value proposition lies in centralizing all customer data, turning fragmented relationships into powerful revenue streams. The visual narrative effectively inspires viewers to envision working smarter, showcasing the potential for growth and lasting customer connections.

What We Can Learn

Dynamic animation shows product installation speed completed in only 10 to 14 days.


12. CareStack Social media animation video

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Duration : 1 minute and 44 seconds

Relief washes over the viewer as the animation transitions from billing complexities to smooth efficiency. This social media animation video expertly captures the pain points of managing dental revenue, setting the stage for a brighter future. Its calming visual aesthetic promises a departure from administrative chaos, focusing instead on control and clarity.

CareStack's centralized platform is the key, demonstrating how unifying codes, plans, and fee schedules directly combats inconsistencies. Visual clarity in showing digital forms and eligibility checks empowers staff, allowing more focus on patient care. This streamlined process directly translates to improved collections and tangible financial outcomes.

What We Can Learn

Start your video by presenting a relatable problem like sugar intake engaging viewers immediately


13. MAQ Software Product feature animation

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Duration : 1 minute and 52 seconds

Navigating the complexities of embedding analytics for customers often presents significant technical hurdles for software providers, demanding deep API expertise and substantial development investment. It can feel like a costly, time-consuming maze.

Stepping forward, EmbedFAST offers a liberating alternative, designed to simplify this process dramatically. Taming the complexities of Power BI embedding, the video uses sharp product feature animation to reveal streamlined API interactions and intuitive administrative control, bypassing typical customization troubles.

This empowers organizations to effortlessly manage user access and onboard unlimited customer tenants without extra licenses, focusing valuable energy on driving business insights and growth with a new level of embedding and management from MAQ Software.

What We Can Learn

Portray freedom and potential through abstract visual journeys; empower audience aspirations.


14. GumGum Animated marketing video

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Duration : 1 minute and 56 seconds

Cracks appearing in IT security, a visible symptom of sudden remote work shifts and skill shortages, are clearly depicted. This animated marketing video paints a relatable picture of the challenge, showing the strained individual facing mounting digital threats and highlighting the crucial need for robust protection.

GumGum offers a powerful antidote, presenting its staffing service as the swift and effective way to rebuild defenses. The simple yet impactful visual of selecting highly-skilled professionals across diverse IT fields conveys confidence in bridging these talent gaps, ensuring environments remain secure and resilient.

What We Can Learn

Visualize system data and metrics through engaging motion graphics, increasing viewer retention up to 15 percent.


15. Sanofi Software explainer video

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Duration : 1 minute and 56 seconds

Months drag into years for patients seeking answers for troubling symptoms. This compelling visual narrative captures that frustrating diagnostic odyssey, marked by repeated tests and dishearteningly inconclusive results. It vividly portrays the immense, often unseen, burden of rare diseases impacting hundreds of millions globally, where effective treatments remain critically scarce.

Sanofi's dedication to pioneering research stands as a vital response to this immense unmet need. This software explainer video effectively uses clear animation to communicate this complex struggle, fostering empathy and highlighting the urgent call for focused scientific exploration and transformative therapies.

What We Can Learn

Showcase user interface design emphasizing intuitive controls and automated anatomical programming for faster exams.


16. DCS B2B animation video

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Duration : 1 minute and 7 seconds

Turning complex plant operations into a clear, manageable process feels achievable after seeing this video. It smartly opens by illustrating common frustrations engineers and operators face, from tedious custom coding headaches to wrestling with confusing interfaces and alarm overload, painting a relatable picture of chaos.

Siemens DCS is introduced as the remedy, showcasing how pre-built libraries eliminate custom programming bottlenecks and accelerate engineering time. The visual clarity of the HMI, a highlight of this B2B animation video, demonstrates how operators gain an intuitive, consistent view for empowered decision-making. This focus on simplifying both engineering and operation is compelling.

Providing system redundancy and centralizing all plant needs in one platform, the DCS offers significant reliability and ease. The video's simple, direct visual style makes complex benefits easy to grasp, offering a clear lesson for anyone creating technical product videos show the problem, then show the simple solution.

What We Can Learn

Abstract icons communicate key benefits and features clearly and concisely without jargon.


17. Thin Tech Corporate explainer video

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Duration : 2 minutes and 19 seconds

Witnessing the elegance of structural innovation unfolds as this piece deftly illustrates how Thin Tech's precision-cut bricks integrate into a unique wall system. Crisp 3D animations reveal the clever rail mechanism, demonstrating the secure interlocking process and establishing the system's intelligent design at a glance, setting it apart.

This corporate explainer video powerfully articulates benefits beyond installation, crucially showing how the thinner profile translates into valuable added floor space. The visual comparison and quantification provide a compelling rationale for adoption, while scenes showcasing diverse wall constructions and aesthetic finishes underscore its adaptability and broad appeal.

Demonstrating features like corrosion-resistant rails with substantial guarantees further builds confidence. The clarity in visualizing both technical advantages and practical outcomes makes this a strong example for anyone looking to communicate complex product value effectively through video.

What We Can Learn

Show intricate processes visually through dynamic animation improving technical understanding by over 50 percent.


18. Kubota Brand Storytelling Animation

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Duration : 2 minutes and 23 seconds

Addressing the world's complex challenges in food, water, and environment, Kubota reveals a truly compelling brand story. The video highlights their remarkable 130-year history as an essential innovator tackling these critical issues globally, demonstrating a deep commitment to supporting life.

The power lies in bright, clean brand storytelling animation, acting as a brilliant visual guide. It dynamically illustrates complex, interconnected systems. This approach frames their total solution as a vital, forward-thinking path for sustainability, inspiring viewers on how to communicate such impactful missions.

What We Can Learn

Effectively convey platform openness by visually depicting flexible software architecture.


19. Roambee BeeLock Training animation video

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Duration : 2 minutes and 25 seconds

Unpredictable supply chain journeys bring costly disruptions and gnawing uncertainty. Navigating complex logistics manually or with fragmented tools leads to endless calls, missed updates, and vulnerable blind spots, draining resources without providing essential real-time visibility needed for peace of mind.

Roambee's BeeLock emerges as the definitive solution, uniquely combining security, tracking, and remote management. Delivering live insights and proactive alerts via a simple platform, this training animation video masterfully shows its effortless deployment and pay-as-you-go model, setting a standard for impactful, clear product communication in logistics technology.

What We Can Learn

Animate user interface interactions simply improving understanding of product features by 74 percent.


20. Ema Animated brand story

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Duration : 2 minutes and 3 seconds

Empowering your organization to achieve more begins with a smart partnership. Ema, a universal AI employee, offers a powerful vision of how intelligent assistance integrates into workflows. This AI demonstrates remarkable adaptability, ready to step into diverse roles and learn directly from human expertise, framing itself as a seamless addition to your team structure.

The animated brand story visualizes how Ema's generative workflow engine intelligently orchestrates specialized AI agents, automating complex tasks based on simple instructions.

Seamless integration with hundreds of existing applications and robust, trustworthy compliance measures reinforce its enterprise-grade readiness, offering a clear pathway to accelerating productivity and innovation securely.

What We Can Learn

Convey expertise and meticulous long term care through calm precise character movements and clear visuals.


21. CRESCOM Explainer video

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Duration : 2 minutes and 49 seconds

Witnessing a child's journey of growth is profound, yet parents often seek reassurance about their development. Ensuring they thrive optimally goes beyond simple metrics, calling for a deeper understanding of their bone maturity for true peace of mind.

Medi AI-BA steps in as a vital tool. This innovative explainer video clearly shows how its hybrid AI analysis quickly processes hand bone X-rays. The software provides accurate bone age assessment and predicted adult height, surpassing older diagnostic approaches with speed and precision.

The resulting AI growth analysis report translates complex data into understandable terms. Integrated with a mobile app, it offers parents personalized lifestyle habit recommendations and easy tracking, fostering proactive well-being and alleviating concerns about potential growth diseases.

What We Can Learn

Detailed animation clearly illustrates intricate machine mechanics increasing technical comprehension by over 20 percent.


22. 360 Y Flat design animation

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Duration : 2 minutes and 4 seconds

Maximizing yield potential demands applying nutrients precisely when and where crops need them. This video powerfully conveys that capability through dynamic close-ups showing the 360 Y-DROP system delivering fertilizer directly at the plant base, bypassing traditional methods' limitations.

The visual evidence is compelling, amplified by data insights. Clear flat design animation for the results graph demonstrates significant nitrogen savings alongside boosted bushels per acre. This comprehensive approach highlights the system's effectiveness, presenting a convincing case for improving both environmental stewardship and farm profitability.

What We Can Learn

Visualize customer trends including 9K total customers for targeted engagement strategies.


23. Allstate Corporate explainer video

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Duration : 31 seconds

Beyond mere transportation, riding represents individuality and freedom, a spirit Allstate captures in this video. As a clear corporate explainer video, its friendly, minimalist animation effectively showcases diverse motorcycle types and journeys, acknowledging that protection should be just as unique as the ride itself.

It specifically details coverage for custom parts, recognizing the significant personal value riders place on their modified bikes. This tangible benefit, coupled with the message of being in good hands, instills confidence and peace of mind, allowing enthusiasts to focus on the joy of the ride.

What We Can Learn

Focusing on key interface elements simplifies operation perception and encourages user adoption effectively.


24. FireCuda Onboarding video animation

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Duration : 34 seconds

Gaming without compromise requires hardware built for extremes. The FireCuda 520 PCIe Gen4 SSD confronts frustrating load times head-on, its blistering speed powerfully demonstrated by the rapid internal data flow, illustrating performance up to 1.5x faster than typical Gen3 drives for immediate action.

Engineered not just for velocity but lasting strength, its demonstrated endurance metrics and robust internal design, presented with a clarity reminiscent of an effective onboarding video animation, reveal a drive capable of sustained abuse. This technology ensures consistent, reliable performance through even the longest, most demanding play sessions.

What We Can Learn

Employ dynamic camera work and reveals to create visual excitement effectively.


25. hygraph Marketing animation

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Duration : 39 seconds

Tapping into the universal longing to correct digital missteps, this hygraph video intuitively positions its solution. Opening with dynamic visuals of time displays, it poses the compelling question of reversing the clock. This narrative choice immediately captures attention by highlighting the fundamental challenge of content management history.

The impactful marketing animation vividly portrays the seamless one-click recovery, translating complex functionality into effortless action. This clear demonstration assures users their valuable work is continuously backed up. The inventive "time travel for your content" concept encapsulates the empowering ability to restore stability, inspiring confidence in navigating the digital timeline.

What We Can Learn

Visualizing audience struggle upfront builds empathy and highlights the pressing need for a solution.


26. BillerudKorsn Product explainer animation

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Duration : 3 minutes and 18 seconds

Witnessing responsible forest stewardship across generations unfolds in this insightful product explainer animation. It starkly contrasts past industrial practices that depleted natural wealth with BillerudKorsn's dedicated long-term approach, revealing a powerful commitment to environmental health beyond mere resource extraction.

Their modern forestry techniques cultivate vibrant ecosystems; leaving tall stumps nurtures vital insect and fungal life, while protection zones safeguard vulnerable habitats teeming with diverse species. This conscious care ensures thriving forests for today's needs and future abundance, presenting an inspiring model for sustainable resource management.

What We Can Learn

Blend live action and realistic animation to show product benefits in context.


27. Terraform Marketing animation

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Duration : 3 minutes and 2 seconds

Precision climate control, often a complex puzzle for indoor growers, finds an elegant answer in Terraform. This system simplifies the intricate task of maintaining perfect conditions, consolidating multiple functions typically requiring piecemeal solutions into one sophisticated unit tailored for the grow tent environment.

The units ability to cool, heat, dehumidify, and circulate air precisely, guided by an in-tent sensor probe tracking crucial VPD, offers unparalleled environmental command. Unique pressure profiles combat external contaminants and odors. Clear marketing animation vividly shows this complete mastery over grow space conditions.

Seamless integration with the AC Infinity smart controller and app further elevates control, providing remote access, automation, and data insight for a truly streamlined, unified growth management platform that ensures plant health and robust yields.

What We Can Learn

Showcasing detailed product angles and components builds confidence for re-engaging previous viewers.


28. Intetics Explainer video

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Duration : 50 seconds

From abstract code streams to solid achievement, this video for Intetics visually translates complex digital work into recognized excellence. Highlighting decades of experience serving global clients with a vast expert pool, it swiftly builds a foundation of scale and proven capability that underpins everything they do.

The clear presentation of core services, like Custom Software Development and Remote In-Sourcing, consistently awarded 5 stars, serves as an effective explainer video segment. This universal symbol of quality makes their tangible results immediately trustworthy, demonstrating how deep expertise shapes concepts into successful, live software solutions for clients.

What We Can Learn

Effortlessly generate diverse social media video content instantly, enabling rapid creation, potentially 10x faster.


29. TIAC Business animation video

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Duration : 2 minutes and 0 seconds

Facing the intricate demands of KYC compliance, this insightful business animation video from TIAC captures the daunting reality of manual processes. It vividly illustrates the endless data streams and complex steps involved, highlighting the significant time and resource drain faced by human agents daily.

The introduction of intelligent automation transforms this challenge into seamless operational choreography. Bots efficiently handle data extraction, validation, and reporting, freeing up teams to focus on what truly matters: delivering exceptional customer care. This provides a clear, inspiring vision for boosting both efficiency and service quality.

What We Can Learn

Demonstrate intuitive steps making complex processes immediately accessible and easy for users.


30. New Relic B2B animation video

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Duration : 2 minutes and 0 seconds

Modern data chaos often hides crucial insights, leaving technical teams grappling with unforeseen questions. Presented as a compelling B2B animation video, New Relic clearly shows the limitations of traditional database approaches struggling under this dynamic complexity.

Through sharp visuals, it introduces NRDB, revealing its innovative architecture that takes queries directly to the data across a distributed system. This schema-less power lets users ask virtually any question, unlocking answers instantly even across billions of events.

The demonstrated speed, like 60ms response times, powerfully conveys the feeling of regaining control and efficiency in telemetry analysis. It offers a refreshing perspective on data querying for complex software environments.

What We Can Learn

Illustrating interconnected business functions creates strong mental models boosting message retention 95 percent.


FAQ

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How can 2D animation explain complex business ideas?

2D animation clarifies complex business ideas through engaging visuals and memorable metaphors. This approach simplifies understanding and improves retention.

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What 2D animation styles suit marketing functions?

Different 2D animation styles cater to diverse marketing needs. Whiteboard animation explains concepts, motion graphics showcase data, and character animation builds brand personality.

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How can I identify marketing objectives for a 2D corporate video?

Defining marketing objectives involves analyzing target audience, desired outcomes (lead generation, brand awareness), and the video's role in your marketing strategy.

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What storytelling techniques are essential for a 2D corporate video script?

Compelling 2D corporate video scripts utilize clear narrative arcs, relatable characters, and emotional engagement to connect with viewers and deliver a concise message.

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How can I optimize the pacing of my 2D corporate video for impact?

Effective pacing in 2D corporate videos involves varying animation speed, using transitions strategically, and maintaining a concise, engaging flow.

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How can I integrate existing brand assets into my 2D corporate video?

Integrating existing brand assets (logos, colors, fonts) into 2D corporate videos ensures visual consistency and reinforces brand identity.

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What narrative structures best suit 2D corporate videos for lead generation?

Narrative structures like problem-solution, testimonial, or explainer formats effectively generate leads by showcasing value and prompting action.

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What innovative call-to-action techniques work in 2D animated explainers?

Interactive elements, personalized URLs, and limited-time offers within 2D animated explainers create compelling calls to action that drive engagement and conversions.

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How can 2D animation reinforce my brand's visual identity?

Consistent visual style, character design, and messaging in 2D animation reinforce brand identity and create a memorable brand experience.

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What are the critical pre-production steps for a 2D corporate video?

Essential pre-production steps for 2D corporate videos include script development, storyboarding, style guides, voiceover selection, and music licensing.

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What unique advantages does 2D animation offer for complex information?

2D animation uniquely visualizes abstract concepts, simplifies data, and engages viewers emotionally, making complex information accessible and engaging.

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How can a 2D explainer video boost my marketing funnel?

2D explainer videos enhance marketing funnels by attracting attention, explaining offerings, and driving conversions at various stages.

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How can character design differentiate my 2D explainer video?

Distinctive character design differentiates 2D explainer videos, conveying personality and establishing a unique visual style.

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How can a 2D explainer build brand recognition?

Engaging storytelling and consistent visuals in 2D explainers build brand recognition and leave a lasting impression.

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How can a 2D corporate video integrate into a content marketing strategy?

2D corporate videos integrate seamlessly into content marketing strategies, driving traffic, generating leads, and building brand awareness. Typical turnaround times range from 3-8 weeks, with pricing from USD 1000-6000 depending on complexity and length.



Translating Complexity into Clear Animated Stories


Translating intricate business concepts requires significant clarity. A well-crafted 2D Animated Corporate Video offers unique capability, simplifying complexity. They guide audiences through challenging topics with ease. Employing techniques managing visual flow and focus enables viewers to absorb information without feeling overwhelmed. Making abstract or detailed subjects accessible, process involves careful visual presentation, narrative structure.

They master visual pacing, controlling information appearance and evolution on screen, allowing viewers time to process points before moving on. Visual hierarchy ensures critical elements stand out, directing the eye naturally through narrative. Key takeaways are not missed within complex visuals. Static charts fail; animated data visualization transforms numbers dynamic, understandable stories, revealing trends and insights via compelling motion that resonates. They excel explaining technical processes, breaking down multi-step procedures through clear, step-by-step illustration. Focusing essential components prevents information overload.

Beyond structure, data, creative elements prove vital comprehension. Visualizing abstract concepts like collaboration or innovation becomes possible via clever symbolism and visual metaphors. They connect intangible ideas to relatable images audiences instinctively grasp. Relatable characters embody user pain points, demonstrate solutions, making complex problems and answers human, approachable. Principle show don't tell remains paramount; demonstrating functionality, illustrating internal systems, showing consequences visually proves far impactful simple description. This particularly holds for intricate systems or services. Sound effects also enhance clarity, adding emphasis, guiding viewer attention during complex explanations.

  • Simplifying complex ideas using consistent iconography aids quick understanding, navigation.

  • Condensing information into short-form strategies demands rapid pacing, immediate core message delivery for limited attention spans.

  • Using humor, appropriate and aligned with brand voice, makes dense or dry topics approachable, memorable.

  • Refining narrative flow and timing using animatics ensures smooth transitions, effective complex stories delivery.

  • Why Advids for 2D Animated Corporate Video?


    At Advids, we create high-quality, original 2D animated corporate videos designed to achieve your business objectives. Our unique blend of creative storytelling, cutting-edge technology, and proven experience ensures your vision translates into compelling and effective animation.

    Your Trusted 2D Animation Partner:

    12+ Years of Proven Success: With over 3400 clients served, we possess a deep understanding of effective 2D animated corporate video production.
    300+ Successful 2D Projects: We've delivered over 300 successful 2D animated corporate video projects, showcasing our expertise in this dynamic medium.
    Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on Advids to bring their stories to life through engaging animation.
    Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews, demonstrating our talent, creativity, and dedication to client satisfaction.

    The Advids 2D Animation Advantage:

    Customized 2D Animated Corporate Video Solutions: From explainer videos and character animations to brand stories and product demos, we tailor each 2D project to your specific needs and target audience.
    Cutting-Edge 2D Animation Technology: We utilize the latest software and techniques to create visually stunning 2D animations that leave a lasting impact.
    Creative Storytelling Through 2D Animation: Our skilled animators and storytellers craft captivating narratives that engage viewers and drive results.

    A Collaborative Approach to 2D Animation:

    Collaborative Process: We work closely with you throughout the entire 2D animation process, from initial concept to final delivery, ensuring your vision is realized.
    Strategic Communication: We prioritize clear and open communication, understanding your needs, target audience, and brand identity to create impactful 2D animated corporate videos.

    Ready to unlock the potential of 2D Animated Corporate Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a 2D Animated Corporate Video?


    A 2D animated corporate video is a visually engaging and dynamic way for businesses to communicate their message, explain products or services, and tell their brand story. These videos utilize two-dimensional animation to create unique visuals, characters, and scenarios that capture viewers' attention and enhance message retention.

    2D animated corporate videos can be used for a variety of purposes, including marketing, training, internal communications, and sales. They can be used to promote new products or services, educate employees on company policies, or share inspiring stories about the company's culture and values.


    What do top 2D Animated Corporate Videos have in common?


    Mastering 2D animation for corporate videos requires a strategic approach focusing on impactful storytelling and visual communication.

    Compelling Narrative: craft a story that resonates emotionally, using relatable characters and scenarios to build connection. Focus on problem/solution narratives.

    • Ideal Target Audience: Tailor visuals, language, and tone to resonate specifically with your intended viewers. Use data-driven insights to inform your choices.
    • Cohesive Visual Identity: Maintain consistent color palettes, typography, and animation styles throughout. Use brand assets effectively.
    • Engaging Character Design: Create characters that are memorable and reflect your brand personality. Use distinct visual cues for easy recognition.
    • Suitable Animation Style: Choose an animation style that complements your brand and story. Consider the overall tone and message.
    • Brand Voice & Tone: Use language and style that aligns with your brand's personality. Maintain consistency across all communication.
    • Concise Key Message: Deliver your core message clearly and concisely within the first few seconds. Prioritize impact over detail.
    • Focused Feature Highlights: Showcase key features through compelling visuals and concise explanations. Use animation to emphasize functionality.
    • Effective Call to Action: Include a clear and concise call to action that encourages viewers to take the next step. Make it visually prominent.
    • Approved Storyboard: A detailed storyboard ensures a smooth production process and minimizes revisions. Use it as a collaborative tool.


    What makes 2D Animated Corporate Video effective?


    Success in 2D corporate animation hinges on strong storytelling, distilling complex data into clear, concise narratives. Strategic visual pacing and composition, employing techniques like visual hierarchy and dynamic camera movement, ensure visuals effectively support the narrative.

    Visual consistency reinforces brand identity through consistent visual elements. Storytelling techniques?metaphors, and emotional appeals such as humor or empathy?further enhance engagement. The video directly addresses the target audiences specific pain points and aspirations.

    Clarity in messaging is crucial, avoiding jargon. A professional voiceover enhances the narratives authority and emotional impact. A clear call to action motivates viewers to take specific, measurable actions.

    A carefully chosen animation style, aligned with the brands aesthetic, creates a lasting impression, maximizing impact.


    How long should your 2D Animated Corporate Video be?


    Strategic video length maximizes impact by aligning content with viewer attention spans and marketing goals.

    Pre-production Considerations for Determining Video Length:

    • What's the core message for each video type?
    • Who is the ideal viewer for this video?
    • Which features need showcasing in the demo?
    • What brand values must the video convey?
    • How will the video drive conversions?
    • What style best suits the brand message?
    • Does the video need a clear CTA?

    2D animated corporate video length guide

    2D Animated Corporate TypesVideo LengthUse CaseFunnel
    Explainer Video60-90 secondsClearly communicates complex ideas concisely using flat design or minimalist style animation, focusing on key benefits and a strong call to actionAwareness
    Infographic Animation45-75 secondsPresents data and statistics engagingly, using a clean, modern style to highlight key performance indicators or market trendsConsideration
    Product Demo90-120 secondsShowcases product features and functionality through a step-by-step demonstration, potentially using a cartoon style for a friendly feelDecision
    Corporate Branding Video120-180 secondsEstablishes brand identity and values, using a sophisticated style like motion graphics or vector animation to create a memorable impressionAwareness
    Promotional Video30-60 secondsGenerates excitement and drives conversions, using dynamic visuals and a compelling narrative, potentially incorporating kinetic typography for emphasisConversion


    How to create 2D Animated Corporate videos?


    Crafting compelling 2D animated corporate videos requires a strategic approach, focusing on clear objectives and a strong narrative to resonate with your target audience and achieve maximum impact.,,To create truly effective 2D animated corporate videos, prioritize a meticulous pre-production phase that lays the groundwork for a successful final product.

    * Define Objectives - Precise objectives ensure the video directly addresses business needs, maximizing ROI.

    • Script Development - A strong narrative creates emotional connection, improving viewer retention and recall.
    • Storyboard Creation - Visual planning ensures a cohesive story, minimizing costly revisions during production.
    • Voice Talent Selection - The right voice adds personality and credibility, enhancing audience engagement.
    • Style Guide Creation - A consistent style creates a professional and memorable brand identity.
    • Animation Process - Fluid animation enhances viewer engagement and comprehension of complex information.
    • Voice Recording - High-quality audio ensures clarity and professionalism, enhancing the overall impact.
    • Music & SFX - Strategic sound design adds emotional depth and guides viewer attention.
    • Video Editing - Precise editing creates a smooth, engaging flow, maximizing viewer retention.
    • VFX & Color - Subtle VFX and color grading enhance visual appeal and brand consistency.


    The importance of a strong script


    Crafting compelling 2D animated corporate videos hinges on a strong script. We've discussed pre-production, animation, and video length; now, let's explore why a compelling script is paramount. A well-crafted script isn't just words on a page; it's the blueprint for a successful video, guiding every stage of production and ensuring your message resonates with your audience. When reviewing 2D animated corporate video portfolio examples, the impact of a strong script on viewer engagement becomes clear.

    For business animation videos 2D, a compelling script translates complex information into an easily digestible narrative. It's the foundation upon which high-quality 2D corporate animation is built. A strong script ensures clarity, drives engagement, and ultimately maximizes your return on investment.

    • Clarity and Structure: A well-defined script ensures your message is communicated clearly and concisely. It provides a structured framework, guiding the visuals and ensuring a logical flow of information.
    • Emotional Resonance: A compelling narrative evokes emotions, forging a deeper connection with viewers. Relatable characters and scenarios enhance engagement and make your video memorable.
    • Brand Voice and Tone: The script is an opportunity to reinforce your brand identity. Maintaining a consistent brand voice and tone throughout the video strengthens brand recognition and builds trust.
    • Call to Action: A strong script culminates in a clear and compelling call to action. It guides viewers towards the desired next step, whether it's visiting your website, requesting a demo, or making a purchase.

    When exploring corporate video animation examples 2D, a strong script stands out as a key differentiator. It's the bedrock of a successful video, ensuring your message is delivered effectively and achieves its intended purpose.


    The benefits of 2D animation over other styles


    Having discussed video length, let's explore why 2D animation shines. Beyond pre-production and compelling examples, 2D animation offers unique advantages for corporate videos. It's more than just moving images; it's a powerful tool for connecting with your audience and achieving your business goals. Think of it as your secret weapon for transforming complex ideas into engaging visual stories.

    Imagine effortlessly explaining intricate products with 2D animated explainer video examples for business. Picture capturing attention with creative 2D animated corporate video examples that reflect your brand's personality. That's the power of 2D animation.

    • Budget-Wise & Versatile: 2D animation often proves more cost-effective than 3D or live-action, allowing you to maximize your ROI while adapting to various styles, from minimalist to vibrant cartoons.
    • Clarity & Engagement: explainer videos 2D animation excels at simplifying complex topics, making them ideal for educating your audience while keeping them entertained.
    • Brand Boost & Longevity: 2D animation strengthens brand identity with consistent visuals and timeless appeal, ensuring your videos remain relevant for years to come.
    • Efficient & Shareable: Streamline your content creation with faster production times and easily distribute your 2d animated marketing videos across various online platforms.

    2D animation isn't just a style; it's a strategic investment in clear communication, lasting engagement, and ultimately, business growth.


    Creating a compelling narrative


    Crafting a compelling narrative is the heart and soul of successful 2D animated corporate videos. It's more than just stringing together scenes; it's about creating an experience that resonates with your audience, leaving a lasting impression. Let's dive into how we can weave narratives that truly captivate.

    Reviewing professional 2D animated corporate video examples highlights the impact of a strong story. A well-crafted narrative isn't just about entertainment; it's about strategically delivering your message and achieving your business goals.

    • Understand Your Audience: Who are you trying to reach? Knowing your audience's needs and pain points allows you to tailor your story to their specific interests. For example, if your target audience is tech-savvy millennials, your narrative might use humor and fast-paced visuals.
    • Define Your Core Message: What's the one key takeaway you want viewers to remember? Focusing on a single, powerful message ensures clarity and impact. Imagine a product demo video; the core message might be how the product simplifies a complex task.
    • Create Relatable Characters: Characters are the bridge between your brand and your audience. Developing relatable characters fosters connection and makes your story memorable. Think of a 2D corporate animation example where a friendly character guides viewers through a software tutorial.
    • Structure Your Story: A clear narrative structure keeps viewers engaged. Consider using a classic story arc: beginning, rising action, climax, falling action, and resolution. This provides a satisfying viewing experience, much like the best 2D animated corporate videos.

    Professional 2D business animation hinges on a compelling narrative. By applying these principles, we can transform ordinary corporate videos into engaging stories that resonate with our audience and drive results.


    Incorporating your brand identity


    Having explored the technical aspects, let's dive into the heart of branding within your 2D animated corporate videos. It's more than just adding a logo; it's about weaving your brand's DNA into every scene, creating a cohesive and memorable experience. Think of it as transforming your video into a dynamic brand ambassador. Reviewing high-quality 2D animated corporate video samples can spark inspiration.

    Imagine how character design in animated corporate videos 2D can embody your brand's personality. Or how a consistent color palette can evoke specific emotions. Even short 2D corporate animation benefits from strategic brand integration.

    • Logo Placement: Don't just slap your logo on; integrate it thoughtfully. Perhaps it subtly appears in the background or forms part of a transition.
    • Color Palette: Use your brand colors to create a visual harmony. Think of how Coca-Cola's red instantly evokes feelings of refreshment.
    • Typography: Your brand's fonts are more than just letters; they're a visual representation of your voice. Use them consistently in your 2D animation corporate video examples.
    • Music and Sound: Audio sets the mood. Choose music and sound effects that complement your brand's personality.

    By weaving these elements together, we create 2D animated corporate videos that not only inform but also resonate deeply with our audience, reinforcing our brand identity with every frame.


    Using animation to explain complex ideas


    We've covered the groundwork. Now, let's explore how 2D animation breathes life into complex ideas, making them accessible and engaging for your audience. Imagine transforming intricate data into a captivating visual story, or explaining a technical process with effortless clarity. That's the power of 2D animation. Examples of 2D animation for corporate use demonstrate its versatility across industries, from healthcare to finance.

    Let's dive into specific techniques:

    • Visual Storytelling: Wrap your information in a narrative. Think of a character navigating a complex process, making it relatable and easy to follow.
    • Simplified Visuals: Prioritize clarity over detail. Modern 2D animated corporate video examples often use a minimalist style to avoid overwhelming the viewer.
    • Motion Graphics: Bring data to life. Imagine charts and graphs morphing and evolving, revealing insights in a dynamic way.
    • Corporate explainer animation 2D: Leverage humor. A touch of wit can make even the most technical information digestible and memorable.

    By weaving these techniques together, we create 2D animated corporate videos that not only inform but also captivate, transforming complex ideas into compelling visual experiences.


    How 2D animated corporate video examples are curated?


    We dove deep into 2D animated corporate videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic 2D animated corporate videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Call to Action Examining call to action strength, clarity, and alignment with business objectives.
    7.Brand Alignment Determining video alignment with brand message, identity, and overall marketing strategy.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, 2D animated corporate video examples 2024, n=15000 videos within duration <3 minutes, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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