30 Process Explainer Video Examples That Educate And Inspire

1. Unitron

Embracing the world means fully capturing its symphony of sounds. Fulfilling this potential requires a true partner in hearing health, powered by innovative technology designed for personal journeys. This concise how it works video expertly demonstrates how a suite of tools delivers personalized care right from the initial fitting, highlighting clarity.

These Experience Tech Tools form a powerful bridge between clinical efficiency and individual patient success. They empower professionals with insightful data, enhancing confident decisions and relationships, streamlining time while enabling quality care. It stands as an inspiring example of communicating complex value simply and effectively.

2. AM-VISION Step sequencing visualization

The promise of digital manufacturing meets a stark reality when 3D printed parts transition to post-production. The smooth digital flow ends, replaced by crowded manual sorting lines, a visible bottleneck that hinders scalability and introduces human errors. This breaks the end-to-end digital chain.

AM-VISION masterfully completes this chain, representing the next step in manufacturing evolution. Its automated process, featuring precise step sequencing visualization, ensures every part is correctly identified and routed, eliminating failure points. This leap provides the high-speed, scale efficiency needed for true mass digital production, freeing resources and optimizing throughput.

3. TasWater technical explanation video

With vibrant animation, TasWater tackles a serious issue, demystifying how stormwater entry during heavy rain leads to sewage overflows impacting local parklands and waterways. This approach provides crucial understanding beyond a simple announcement, using clear visuals to explain the underground network challenges.

Rarely does a technical explanation video feel so accessible, translating complex infrastructure into relatable terms. It uniquely empowers residents by showing how checking private property connections contributes directly to protecting the Tasmanian environment, transforming a utility issue into a collective community effort for a healthier Tasmania.

4. IR technical process video

Navigating the inherent complexity of vast, interconnected systems presented a significant challenge. Managing this sprawling landscape across ninety-five countries often meant discovering communication issues only after user frustration mounted, sometimes taking sixteen hours to resolve.

Bringing clarity to this digital landscape, IR Collaborate offers essential end-to-end visibility. The animation, serving as a technical process video, illuminates pathways, transforming the approach from reactive guesswork to proactive intervention. This shift allows problems to be identified rapidly, often under five minutes, providing critical assurance for reliable global connectivity.

5. AppFolio animated workflow explanation

Reclaim your time as a community association board member. AppFolio delivers an empowering mobile experience, redefining how vital tasks are managed. Approvals and communications become effortlessly integrated into life, visually demonstrating how the tool ensures you serve effectively while enjoying personal freedom and peace of mind.

Seeing complexity broken down by the animated workflow explanation makes board service more approachable. Reviewing blueprints, messaging residents, and approving documents is shown to be incredibly straightforward, transforming a potentially burdensome role into a manageable and even fulfilling commitment. It inspires confidence in leading your community.

6. Seacomp break down concepts video

Bringing that innovative hardware idea to market feels like navigating a complex circuit board maze, filled with hidden challenges. Seacomp's video immediately validates this difficulty, powerfully illustrating the hundreds of critical decisions where one wrong step can lead to failure, a compelling picture for creators to learn from.

But then, the transformation. This break down concepts video shows Seacomp as the indispensable guide, turning chaos into a clear, connected path from ideation to distribution. It highlights how their expertise provides not just manufacturing support, but the freedom to focus on growing your business, ensuring your product finds its fans.

7. Forrester Process explanation video

Navigating the complexities of modern business feels like a maze where traditional strategies focused on merely extracting value are no longer enough. Short-term gains fail to build the vital momentum needed for sustainable growth amidst shifting market dynamics.

Achieving consistent, efficient growth requires a perpetual business motion fueled by deep customer obsession. This process explanation video visually unveils Forrester's powerful growth engine concept, showing how strategy, leadership, and operations revolve around the customer.

This alignment with buyer value ensures everything moves faster, creating a clearer path and accelerating the growth curve itself. The simple, interconnected visual effectively conveys this necessary shift in focus.

8. FM Logistic step by step video explanation

Offering a pathway through the complexities of modern fulfillment, this video expertly frames the persistent challenges of meeting diverse customer expectations. It vividly portrays the operational snags businesses encounter daily, from managing dispersed stock to ensuring timely delivery, ultimately impacting customer satisfaction ratings. FM Logistic presents a compelling answer.

A helpful step by step video explanation tracks the order journey, revealing how their Order Management System creates a single view and facilitates smart routing across integrated facilities. This clear visual demonstration serves as an inspiring blueprint for optimizing supply chain video communication, making complex processes tangible, simplifying complexity, and ensuring customer happiness.

9. Cardinal Health Workflow video

Bringing a new therapy to market demands navigating a regulatory labyrinth. Cardinal Health Regulatory Sciences clarifies this journey with an animated explanation, showcasing their deep bench of over 150 experts ready to streamline development strategy and handle complex phases with precision and confidence for their partners.

Visually mapping the process, the piece serves as an illustrative workflow video. It details integrated services from scientific writing and submission operations to crucial compliance steps, emphasizing accurate, timely outcomes. This clarity makes a powerful case for their ability to ensure global market access and accelerate a drug's path forward.

10. Siemens operational procedure video

Navigating the complexities of supplier quality collaboration presents significant hurdles. The Siemens Supplier Quality Hub offers a compelling digital solution, transforming how companies and their partners manage critical quality data. This platform centralizes information and communication, moving beyond fragmented, time-consuming methods.

By visualizing streamlined complaint resolution and production part approval, the demonstration functions like an insightful operational procedure video for supplier interaction. It highlights automated workflows, automated notifications, and interactive dashboards that provide strategic visibility, reducing manual effort and lead times. The focus on clear process guidance and unified data exchange makes this an inspiring example of how digital tools can boost supply chain efficiency and strengthen valuable relationships.

11. MSD Careers animated process video

Imagine money flowing like data online, always available and moving continuously. This contrasts sharply with the clunky, batch processing of traditional finance stuck in the past.

Superfluid pioneers this evolution with programmable money streams. An engaging animated process video demonstrates how value can flow second by second, creating a frictionless network. This real-time transfer unlocks significant economic efficiency and new use cases for Web3 applications.

12. SS&C product process video

Navigating the powerful, yet tricky, landscape of generative AI requires addressing risks head-on. This dynamic product process video acknowledges potential inaccuracies and data privacy concerns, building trust before revealing the solution's capabilities for ambitious goal-smashing.

An intricate animated sequence vividly portrays complex business workflows as clever, relatable machines, making the abstract idea of automation remarkably tangible. It clearly demonstrates the system's ability to simplify convoluted processes.

The video effectively articulates the core value through intelligent automation's three pillars: execution, orchestration, and governance. This comprehensive framework showcases Blue Prism as a robust platform ensuring secure, compliant operations crucial for trustworthy AI adoption, inspiring similar automation project potential.

13. Rocketium System implementation video

Scaling visual campaigns across diverse markets and audiences presents a significant hurdle for growth. Urban Company's experience, powerfully depicted here, reveals how this common pain point can be dramatically overcome by leveraging intelligent automation for content creation.

The video provides a transparent look at how design templates integrate with data from spreadsheets, instantly generating a multitude of tailored visuals. This system implementation video effectively demonstrates the transition from a multi-week ideation-to-launch cycle down to mere days, accelerating campaign velocity.

Observing this workflow transformation offers a compelling blueprint for businesses seeking efficiency. It's not just about speed; it's about unlocking the capacity to connect with every user segment through relevant, visually engaging content, making it an inspiring watch for content teams.

14. European Commission Standard operating procedure video

Envisioning a carbon-neutral future by 2050 requires tackling complex industrial emissions head-on, and this European Commission video presents a vital strategy for achieving European climate leadership. The video employs a compelling blend of crisp animation and powerful real-world footage to make the solution tangible.

This approach, functioning like a sophisticated standard operating procedure video, demystifies the complex steps involved. It clearly illustrates the full chain from capturing diverse emission sources to transporting carbon and ultimately storing it safely or reusing it as valuable feedstock, building confidence in the feasibility of this crucial green transition component.

15. Elaad Clear instructions video

A fascinating journey unfolds from the tedious methods of the past to the intuitive intelligence shaping our present. Using vibrant animation, the video beautifully contrasts yesteryear's hassles with today's effortless digital interactions, creating anticipation for smarter solutions, especially in electric vehicle charging made possible through Elaad. The narrative naturally evolves into a clear instructions video, explaining how intelligent energy connects everything.

It compellingly showcases the practical advantages of going beyond simple plug-in charging. Users gain control, prioritizing charging when sustainable energy sources like solar or wind are maximized, or leveraging lower off-peak electricity prices. This intelligent approach extends battery life and contributes to a more stable, efficient power grid for everyone, illustrating how personal convenience aligns seamlessly with broader energy optimization for an inspiring, hassle-free future.

16. Experian Health Animated process explanation

Ending the drain of denied healthcare claims challenges organizations daily, impacting vital revenue and increasing administrative burdens. Experian Health offers AI Advantage, a game-changing solution disrupting traditional denial management to secure your financial health.

Crucially, an animated process explanation reveals the AI's power. Predictive denial intelligence spots issues pre-submission, allowing proactive correction. The system employs smart algorithms that learn your specific trends, providing unique insight into potential denials.

Denial triage smartly prioritizes denied claims by value, freeing precious staff hours previously spent on low-value work. This efficient process optimizes revenue cycles, enabling healthcare teams to focus on delivering quality patient care.

17. Altair operational process video

Watching chaotic digital points resolve into intricate structures immediately sparks curiosity. The video offers a powerful narrative on making the seemingly impossible solvable, vividly showing how simulation, high-performance computing, and data analytics converge, embedding AI deeply within the product development journey from inspiration to realization, accelerating breakthroughs.

Serving as a compelling operational process video, it demonstrates how AI-embedded workflows accelerate physics prediction and capture complex system behavior for real-time insight. This capability unlocks hidden data value, augmenting human expertise to streamline operations and rapidly drive innovation with AI-Powered Engineering from Altair, charting a clear path towards transforming complex challenges previously out of reach.

18. LEITNER visualize technical concept

Stepping into the future of urban transit, this LeitPilot video unveils an autonomous system designed for ultimate efficiency and safety in gondola lift operations. The vivid animation doesn't just display hardware; it cleverly visualizes the intelligence behind the scenes, showcasing the seamless flow of passengers through the station.

Complex interactions are made understandable. Animated overlays allow viewers to visualize technical concept behind the system's awareness, detailing how integrated sensors and multi-layered gates work in unison to manage the boarding area and ensure the safety zone is respected, representing a significant leap in automated control.

Crucially, the video builds confidence by illustrating how the system handles unexpected events. Demonstrations of preventing cabin movement when a passenger steps late or an object obstructs the door highlight the system's robust, intelligent response, presenting LeitPilot as a highly reliable solution that proactively safeguards riders.

19. Olive Step-by-step video

Untangling the administrative complexity behind patient care burdens staff with inefficient, error-prone tasks. Olive introduces an innovative AI workforce, pioneering an AI-as-a-Service approach moving healthcare operations beyond cumbersome automation towards a streamlined future.

Combining Robotic Process Automation, Computer Vision, and Machine Learning, Olive's intelligence handles workflows, interprets interfaces, and learns from data. This capability suite allows Olive to find patterns and continually improve precision, a detailed process this step-by-step video effectively illustrates.

Leveraging networked intelligence across providers, Olive achieves industry-best performance, ensuring reliable efficiency. This frees teams from manual burdens, improves the bottom line, empowering focus on patient experience and healthcare's future.

20. Varicent system explanation video

Breaking free from the constraints of siloed sales operations, this system explanation video from Varicent reveals a path to true integration. It powerfully visualizes how disconnected go-to-market efforts hinder adaptability and collaboration across territories, quotas, and incentives, posing the crucial question: what if planning, execution, and intelligence were truly unified?

Through a compelling visual of interlocking elements, the video illustrates how bringing sales comp, ops, finance, and sales teams together transforms complexity into a seamless, integrated ecosystem. This isn't just data at your fingertips; it's leveraging AI for dynamic, actionable insights that directly empower sellers on their journey to quota attainment.

This fundamental shift creates a Revenue Performance Engine, propelling businesses towards unmatched growth and resilient revenue. It offers an inspiring blueprint for simplifying complex challenges and leading the charge into a future of optimized potential.

21. CRESCOM Internal procedure visualization

How can we truly understand the unseen journey of a child's bone growth? A precise method to evaluate their development trajectory is vital. This video introduces an AI-powered approach designed for accurate bone age assessment using hand X-rays.

Utilizing a hybrid AI algorithm, MediAI-BA transcends the limitations of traditional methods. Its sophisticated internal procedure visualization lays bare the analytical path, offering a pathway to clinical confidence and providing rapid, certain diagnostic aid.

Furthermore, integration with a mobile application creates a continuous partnership, empowering parents with personalized growth tracking and lifestyle recommendations. This inspires confidence in a healthier future driven by informed care.

22. Capillary explain service process video

Navigating marketing today means moving beyond random blasts to delivering perfect moments for each customer. The outdated scattergun approach feels irrelevant and often intrusive, failing to connect with individuals who expect brands to understand their unique needs.

Capillary Campaign Manager offers the intelligence required for this shift. It transforms raw data into deep customer insights, enabling precise segmentation and the delivery of offers that feel less like an ad and more like a welcome suggestion tailored just for them.

Effectively demonstrating this capability, the visual flow acts as a clear explain service process video. It illustrates the journey from data-driven insights to creating personalized campaigns across channels, highlighting how relevance boosts response rates and ensures marketing spend yields measurable, predictable returns.

23. Renasant complex subject explainer

Beyond routine transactions, banking offers unexpected rewards. This vibrant animated presentation for Renasant Rewards Extra elevates the concept of a checking account, shifting focus from passive storage to actively gaining benefits like savings and protection plans.

The video's dynamic visuals excel as a complex subject explainer. Showing roadside help, phone fixes, and fee refunds through clear, transforming icons powerfully conveys layered value. It inspires creators to use visual storytelling for simplifying intricate offerings, demonstrating banking services can be genuinely exciting.

24. Cribl explain process video

Organizations grappling with ever-increasing data volumes overwhelming SIEM systems can find clarity in this explain process video. It vividly shows how copious data flows strain traditional systems, presenting Cribl Stream as a critical control point that intelligently routes and optimizes streams through dynamic pipelines.

The video visually demonstrates how eliminating non-essential content frees up significant, costly capacity, offering tangible relief and enabling previously impossible data ingestion. A standout feature is the ability to maintain compliance by sending full fidelity copies to a low-cost data lake, completely separating retention from immediate analysis.

The replay function from the lake provides powerful flexibility, making this solution an insightful blueprint for modern data architecture.

25. Illumina Procedure explanation video

A compelling glimpse into the future of cancer research arrives with this illuminative video. Illumina presents multi-omics as the key to fueling breakthroughs, highlighting the power of a comprehensive approach over single data points for understanding complex biological processes. The clear visuals effectively make this science accessible.

Functioning partly as a procedure explanation video, it delves into genomics, epigenomics, and transcriptomics, showing how integrated data drives insights. This comprehensive view connects biological mechanisms to clinical outcomes, enabling researchers to assess susceptibility, predict prognosis, and ultimately advance personalized therapeutic strategies for patients.

26. LDS Underwriting Workbench Demonstration video

Wrestling with disparate, complex data inundates the underwriting journey, consuming valuable time and resources while obscuring critical insights for professionals. This tangled web hinders swift, confident decision-making.

LDS Underwriting Workbench emerges as a transformative force. It synthesizes varied data inputs utilizing AI and machine learning to forge a cohesive picture, sharpening predictive intelligence and pinpointing inconsistencies, like taming a chaotic data flood. Through this demonstration video, the path to efficiency becomes clear, revealing how automation significantly cuts both the duration and expense of the process.

Ultimately, this solution empowers underwriting teams, unlocking their capacity to focus on strategic evaluation and driving forward into new possibilities with enhanced accuracy and speed.

27. Concur How-to video production

Ever feel company spending disappears into a black hole, costing real money and time due to outdated processes? This video compellingly highlights the financial drain and compliance risks from uncontrolled travel and expense, a pain point businesses universally share. It sets the stage for regaining crucial command.

Concur offers the clarity needed, seamlessly providing real-time visibility across devices before, during, and after spend occurs. Its integrated automation, from pre-trip approvals to expense management, dramatically cuts administrative burden and minimizes budget overruns. This powerful demonstration offers valuable lessons for how-to video production aiming to simplify complex financial flows.

28. Extentia User guide video

Vision unfolds as dynamic visuals depict the journey from raw data to streamlined insight. This presentation compellingly illustrates how generative AI drives reinvention for financial institutions, sparking possibilities for increased efficiency, wisdom, and speed.

By simplifying massive information flows and enabling rapid data analysis, it clears the way for employees to unlock crucial business opportunities. Distilling complex ideas into a clear, inspiring path, this acts as a visionary user guide video for innovation championed by Extentia.

29. SodaStream Process mapping video

Turning a practical necessity into a visually inviting experience, this video clarifies the SodaStream cylinder exchange process. The bright, effervescent background sets an approachable tone, complementing the clean presentation of the device and its components. It skillfully breaks down the refill task into manageable, distinct stages.

Acting as a compelling process mapping video, the sequence clearly labels the steps: "Bring it in," "Swap it out," then the rewarding outcome, "Save!" This not only guides the user but powerfully communicates the ease and inherent value, reducing perceived friction in maintaining your sparkling water habit. It stands as an inspiring example of demystifying product upkeep.

30. Wilson Tool Visual process guide

Witnessing press brake tooling setup gain electrifying speed feels impactful. The video quickly shifts focus from the sleek electronic component, eClamp, to the smooth, automated process of installing tooling onto the rail.

This sequence serves as a compelling visual process guide, intuitively demonstrating how minimal effort replaces traditional manual clamping. It showcases the product's seamless integration with the machine control, emphasizing efficiency and modernizing the setup workflow.

Visualizing Intricate Processes: The Power of Animation

Visualizing intricate processes demands tools that go beyond static explanation. Complex ideas, workflows, or service mechanics often prove challenging for audiences grasping the full picture. Thankfully, animation offers a dynamic solution, transforming abstract concepts into engaging visual narratives. They provide visual clarity, simplifying what text or live action might struggle to convey. Animation's ability to depict the invisible, illustrate internal mechanisms, and guide viewers step by step makes it indispensable for effective communication.

Creators leverage animation to break down complicated procedures into digestible segments. This sequential unfolding mirrors how people process information naturally, preventing overwhelm. They can literally show cause-and-effect relationships or demonstrate processes impossible to film in reality. This makes training materials more memorable and onboarding experiences far smoother.

Furthermore, animation enhances audience engagement by employing vibrant visuals, relatable characters, and dynamic movement. This keeps viewers watching and absorbing information, even for seemingly dry topics. Using techniques like visual metaphors, animation connects complex ideas to familiar concepts, bridging understanding gaps and making information stick. When creating a Process Explainer Video, harnessing animation’s unique capabilities proves essential for impactful communication.

Why Advids for Process Explainer Video?

At Advids, we create high-quality, original Process Explainer Videos that deliver exceptional results. Our blend of creative storytelling, cutting-edge technology, and proven track record ensures your vision translates into a compelling and effective animation.

Experience the Advids Advantage:

12+ Years of Proven Success: With over 3400 clients served, we possess a deep understanding of effective Process Explainer Videos. We've completed over 320 successful Process Explainer Video projects specifically.
Trusted by Industry Leaders: From startups to Fortune 500 companies—Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer—trust Advids to bring their stories to life.
Client Satisfaction Guaranteed: Our dedication to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and commitment to client satisfaction.

The Advids Process Explainer Video Approach:

Customized Solutions: We tailor each Process Explainer Video project to your brand, style, and target audience.
Creative Storytelling: Our animators and storytellers craft captivating narratives that engage viewers and drive action.
Cutting-Edge Technology: We utilize industry-leading software and techniques for visually stunning and impactful videos.
Collaborative Partnership: From concept to completion, we work closely with you, ensuring your vision is realized.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create truly impactful Process Explainer Videos.

Ready to unlock the potential of Process Explainer Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a Process Explainer Video?

A process explainer video is a visual and engaging way to simplify complex information, making it easier for viewers to understand and retain. These videos are often used to explain how a product or service works, demonstrate a specific process, or provide step-by-step instructions. They can be used in a variety of contexts, from customer onboarding and product demos to marketing campaigns and educational materials.

Process explainer videos are particularly effective for explaining complex processes that are difficult to visualize in real life. By using engaging visuals, animations, and a conversational tone, they can make complex information accessible and captivating for a wider audience.

What do top Process Explainer Videos have in common?

Mastering process explainer videos requires focusing on these key elements to create impactful content.

Defined Scope: Precisely outlines the process, avoiding ambiguity. Focus on a single, well-defined process.

• Ideal Audience : Tailors language, visuals, and pacing to resonate with specific viewers. Use personas to guide your choices.
• Visual Storytelling: Creates a narrative arc with a beginning, middle, and end. Emphasize emotional engagement.
• Step-by-Step Breakdown: Uses clear visuals and concise language. Employ visual cues to guide the viewer.
• Problem/Solution Focus: Clearly states the problem and demonstrates the solution's value. Use a before-and-after approach.
• Key Feature Emphasis: Highlights unique selling points and benefits. Prioritize features that solve the problem.
• Compelling Story: Connects with viewers on an emotional level. Use relatable characters and scenarios.
• Data-Backed Results: Uses quantifiable results to build trust and credibility. Show, don't just tell.
• Strategic On-Screen Text: Supports the visuals and reinforces key messages. Keep text concise and easy to read.
• Strong Call to Action : Provides clear instructions on the next steps. Make it easy for viewers to act.

What makes Process Explainer Video effective?

Process explainer videos thrive on distilling complex processes into compelling narratives. They visually demonstrate the process flow, highlighting key stages and benefits. Custom-designed visuals, tailored to each process step, replace generic graphics. Strategic animation choices reinforce brand messaging, while live-action footage showcases tangible results.

Seamless brand integration strengthens audience recognition. Data transforms into insightful visuals , clarifying complex information. Optimizing pacing for maximum engagement prevents information overload. compelling calls to action drive desired outcomes, guiding viewers towards desired actions. Professionally produced videos leverage these elements to ensure impactful communication and lasting audience engagement.

How long should your Process Explainer Video be?

Optimize process explainer video length for maximum impact by aligning video style, complexity, and target audience.

Pre-production Considerations for Determining Video Length:

• What process steps need visual emphasis?
• Which animation style best suits the process?
• Does the target audience prefer concise or detailed explanations?
• What platform dictates ideal video length?
• How many key process points must be covered?
• What level of visual complexity is needed?
• Will the video drive awareness or conversions?

Process explainer video length guide

How to create Process Explainer videos?

Crafting compelling process explainer videos requires a strategic approach. Mastering the pre-production and production phases ensures your video effectively communicates complex processes and resonates with your audience.

• Purpose Definition - A well-defined purpose guides creative decisions, resulting in a focused and impactful video.
• Message Outline - A clear outline ensures a logical and easy-to-follow explanation of the process.
• Script Development - A well-written script keeps viewers engaged and ensures the message is communicated effectively.
• Visual Style Selection - A consistent visual style reinforces brand identity and enhances viewer experience.
• voiceover Recording - Professional voiceover enhances clarity and professionalism, making the video more engaging.
• Visual Creation - High-quality visuals are essential for capturing attention and conveying information effectively.
• Video Editing - Smooth transitions and pacing keep viewers engaged and improve comprehension.
• Sound Design - Well-chosen music and sound effects enhance the emotional impact and memorability of the video.
• Final Video Review - A final review ensures quality control and addresses any potential issues before release.

The Importance of a Strong Script for Explainer Videos

Having explored various explainer video styles and lengths, let's delve into a crucial element: the script. A strong script is the backbone of any successful explainer video. It's the roadmap that guides your visuals, voiceover, and ultimately, your message. Think of process explainer video samples – even the most visually stunning examples fall flat without a compelling narrative.

A well-crafted script ensures clarity , making complex processes easily digestible. It's about more than just listing steps; it's about weaving a story that resonates with your audience. For business process videos, this means translating technical jargon into accessible language . With instructional animation videos, a clear script ensures viewers can follow along effortlessly, transforming passive watching into active learning. A strong script also ensures accuracy, building trust and credibility with your viewers.

• Clarity: A well-written script ensures the process is explained clearly and concisely.
• Engagement: A compelling narrative keeps viewers interested from beginning to end.
• Conciseness: Avoid jargon and technical terms, keeping language simple and accessible.
• Accuracy: Ensure all information presented is factually correct and up-to-date.

Ultimately, a strong script elevates your explainer video from a simple explanation to a powerful communication tool. Whether you're creating 3d explainer video examples or simpler animations, remember that a compelling narrative is key to capturing your audience's attention and achieving your communication goals.

The Role of Storytelling in Process Explainer Videos

Having explored video length, let's delve into storytelling's crucial role in process explainer videos. Storytelling transforms a dry process explanation into a captivating narrative, boosting viewer engagement and comprehension. Think about the best process explainer videos you've seen – they likely resonated with you because they told a Compelling Story .

We can achieve this by structuring our video like a narrative, with a clear beginning, middle, and end. Introduce relatable characters facing a challenge that our process solves, adding a human touch. Service explainer videos often excel at this, using characters to demonstrate how their service simplifies life. Tap into viewers' emotions with relatable scenarios, making the video memorable. visual metaphors can simplify complex ideas, as seen in motion graphics explainer video examples.

• craft a narrative arc: Frame the process as a journey with a clear beginning, middle, and satisfying resolution.
• Emphasize the problem/solution: Clearly define the problem and showcase how our process provides the solution, highlighting its value.
• Use visuals strategically: Employ visual metaphors and dynamic animations to represent abstract concepts and simplify complex information.
• Connect emotionally: Evoke empathy and understanding by presenting relatable scenarios that resonate with viewers' experiences.

By weaving these storytelling principles into our process explainer videos, we transform simple explanations into powerful communication tools, capturing our audience's attention and driving meaningful engagement.

Choosing the Right Explainer Video Style

Having discussed video lengths and types, let's explore choosing the right explainer video style. This crucial step ensures your message resonates and achieves your goals. Finding the perfect style transforms a simple explanation into a powerful communication tool, much like choosing the right words for a compelling story. Remember, even with explainer video examples software at your fingertips, the core message and style must align with your audience.

Consider your target audience's preferences and learning styles. Are they visual learners who would appreciate a vibrant 2D animation? Or would a concise motion graphic resonate better with their fast-paced lifestyle? Also, define your process complexity. A simple process might suit a short, impactful motion graphic, while a complex one could benefit from a detailed whiteboard explainer video example, breaking down each step clearly.

• Match style to objective: Align your style with your goal, whether it's raising awareness or driving conversions. A charming explainer cartoon might be perfect for introducing a new product, while a data-driven kinetic typography video could be more effective for showcasing results.
• Consider platform and length: Optimize for where your video will live. Shorter videos thrive on social media, while longer formats suit website presentations. Review workflow animation videos for inspiration and platform-specific best practices.
• Maintain brand consistency: Your video's style should reflect your brand identity. A consistent visual language builds recognition and reinforces your message.
• Balance creativity and budget: While 3D animation can be stunning, it's often more expensive than 2D. Explore different explainer video examples software to find options that fit your budget and creative vision.

By carefully considering these factors, we can choose a style that effectively communicates our message and resonates with our audience. This sets the stage for a compelling and impactful explainer video.

How to Effectively Use Animation in Explainer Videos

Having discussed video lengths and styles, let's explore animation's transformative power in process explainer videos. Animation breathes life into static explanations, turning complex processes into engaging visual narratives. Think about the best process explainer video examples you've seen – they likely resonated because they used animation effectively to show, not just tell. We'll explore how to harness animation's potential to captivate your audience and simplify even the most intricate procedures.

Animation isn't just about making things move; it's about strategic Visual Storytelling . For instance, product explainer videos often use animation to showcase a product's features and benefits in a dynamic and memorable way. Similarly, technology explainer videos can leverage animation to demystify complex technical concepts, making them accessible to a broader audience. Even simple processes can benefit from animation, adding a layer of visual interest and engagement. Imagine a whiteboard explainer video example where hand-drawn animations bring each step to life, making the process clear and easy to follow.

• Consider your audience: A playful, cartoonish style might suit a younger demographic, while a more sophisticated approach would be appropriate for a professional audience. Look at animated explainer video examples for inspiration and tailor your style accordingly.
• Simplify complexity: Animation excels at breaking down intricate processes into digestible visuals. Use it to visually represent each step, making even the most complicated procedures easy to grasp.
• Enhance emotional connection: Animation can evoke empathy and understanding, connecting with viewers on a deeper level. Use character animation to create relatable scenarios and build an emotional connection with your audience.
• Show, don't just tell: Instead of simply narrating the process, use animation to visually demonstrate how it works. This makes the explanation more engaging and easier to understand.

By strategically incorporating animation, we transform process explainer videos from simple explanations into powerful communication tools. Animation adds a layer of visual interest, simplifies complex information, and enhances emotional connection, making your videos more impactful and memorable.

Optimizing Explainer Videos for Different Platforms

Having explored animation's power, let's discuss optimizing explainer videos for different platforms. Effectively tailoring videos ensures maximum impact and engagement across various channels. Think about it – a 60-second whiteboard animation explaining a complex process might work well on your website, but for social media, a shorter edit focusing on key takeaways will keep viewers engaged. Similarly, while a detailed corporate explainer video might be perfect for a website or LinkedIn, a snappy, visually-driven piece will resonate better on platforms like Instagram or TikTok.

Creating compelling explainer video examples for business requires understanding these nuances. A vibrant 2d explainer video example showcasing a new software solution might be ideal for a landing page, while a live-action testimonial could be more effective for social proof on Facebook. Animated product demos are a fantastic way to highlight features and benefits in a dynamic way, especially on platforms like YouTube, where viewers expect more in-depth content.

Consider these key platform optimization strategies:

• Platform-Specific Lengths : A two-minute explainer video might thrive on YouTube, but a 30-second cut is ideal for Instagram. Tailor your video length to each platform's audience and best practices.

• Aspect Ratios : Square videos excel on Instagram, while widescreen formats suit YouTube. Optimizing aspect ratios ensures your visuals shine on every platform.

• Captions & Subtitles: Many viewers watch videos without sound, especially on social media. Captions make your content accessible and boost engagement.

• Call to Actions : Guide viewers towards the next step. Use website links on your website and social sharing buttons on social media.

By tailoring our approach to each platform, we ensure our explainer videos reach the right audience with the right message, maximizing their impact and achieving our communication goals .

How process explainer video examples are curated?

We dove deep into process explainer videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic process explainer videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Clarity and Conciseness Examining the clarity and conciseness of the explanation, ensuring the process is easy to understand.
7.Accuracy and Completeness Determining video accuracy and completeness in representing the process, ensuring all key steps are included.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, Process explainer video examples 2024, n=13636 videos within duration <3 mintues, across industries. (30/13636 = 0.0022 or 0.22%)