30 Effective Corporate Explainer Video Examples To Captivate Your Audience

1. OWN.CANCER

Animated immunotherapy explainer video "OWN.CANCER" powerfully articulates how harnessing the body's immune system offers a revolutionary treatment for hard-to-treat cancers. Through clear scientific visualization and empathetic storytelling, it demystifies complex cellular processes, establishing Alberta's pioneering role in this life-changing medical innovation.

Why It Stands Out:

Visualizing Immunotherapy's Cellular Precision: The video masterfully uses 2D motion graphics to illustrate the intricate process of immunotherapy, from collecting a patient's white blood cells to their lab-based transformation and reintroduction to target cancer. This clear visualization of OWN.CANCER's core mechanism makes advanced medical science accessible and understandable.

Cultivating Hope for Hard-to-Treat Cancers: By addressing scenarios where traditional treatments fail, the narrative builds a compelling case for immunotherapy as a beacon of hope. The compassionate tone and focus on improving patient quality of life powerfully convey OWN.CANCER's potential to transform care for adults and children facing difficult diagnoses.

* Positioning Alberta as a Global Research Leader: The video strategically highlights world-class research happening "here in Alberta," culminating in a visual metaphor of a protective umbrella over a family and a celebratory banner around the globe. This firmly establishes Alberta's leadership in immunotherapy, fostering regional pride and advocating for broader access to this innovative treatment.

2. EPAM Business Explainer Video

EPAM's explainer video effectively showcases its composable transformation capabilities, addressing critical C-suite challenges related to evolving customer expectations. Through dynamic abstract visuals and precise on-screen text, the video positions EPAM as the architect of agile, future-proof digital experiences, empowering businesses to connect data, content, and commerce for lasting success.

Why It Stands Out:

Architecting Digital Transformation Visually: The video dynamically illustrates complex concepts through a "tunnel of light" visual metaphor, representing interconnected data and integrated composable solutions. This abstract visualization efficiently conveys EPAM's ability to orchestrate diverse platforms into a cohesive, scalable ecosystem, making intricate integrations tangible.

Precision Text-on-Screen Guides Strategic Understanding: Key strategic insights and benefits, from "sky-high CX expectations" to "lasting success," are delivered via concise, color-highlighted on-screen text. This direct and visually emphasized communication ensures that EPAM's value proposition for speed, scalability, and personalized customer experiences is instantly clear to the discerning audience.

* Empowering Transformative Customer Experiences: By showcasing a powerful array of leading technology partners, EPAM builds immense credibility and demonstrates its capacity to deliver unforgettable digital experiences. The visual progression from problem to solution instills confidence, making EPAM the trusted partner for accelerating growth and future-proofing businesses against rapid market changes.

3. Grenzebach Business Explainer Video

Warehouse automation zone picking comes to life in this Grenzebach explainer video, which masterfully illustrates how their AGV system significantly enhances efficiency and throughput. Through a compelling visual narrative that seamlessly transitions from schematic blueprints to sophisticated 3D animated solutions, the video effectively demonstrates the transformation from manual inefficiency to streamlined, automated workflows.

Why It Stands Out:

Revolutionizing Zone Picking with Intelligent Automation: The Grenzebach video effectively contrasts the slow, manual process with the swift, precise operation of their automated guided vehicles (AGVs). This direct visual comparison highlights how their intelligent system fundamentally transforms traditional zone picking, presenting a clear path to enhanced operational efficiency and accuracy.

Blueprinting Precision: Animated Logic in Motion: Utilizing a high-tech blueprint aesthetic that seamlessly evolves into detailed 3D animation, the video meticulously clarifies complex logistics. This unique visual language, combined with color-coded task guidance and the AGV's "ghosting" effect for item handling, simplifies the understanding of Grenzebach's precise, automated workflow.

* Elevating Throughput: A Visual Proof of Performance: Dynamic overhead shots depict multiple Grenzebach AGVs working in unison, providing undeniable visual evidence of scalable, increased throughput. The integration of a clear throughput graph and the seamless automation of truck loading reinforces the tangible, measurable benefits and end-to-end capabilities of their advanced system.

4. Intouch Marketing Explainer Video

Customer experience explainer videos like this one demonstrate how businesses can achieve consistent service excellence through objective measurement. The video visually deconstructs the challenge of maintaining uniform standards across multiple locations, then introduces Intouch Shop as the third-party feedback solution, using engaging motion graphics to illustrate how its data-driven insights empower businesses to identify strengths and address weaknesses in customer service.

Why It Stands Out:

Visualizing Distributed Performance Gaps: The animation effectively translates the complex challenge of overseeing multi-location service quality into a compelling visual narrative, using a global map with location pins that transition into quantifiable performance metrics, clearly showcasing Intouch Shop's ability to provide comprehensive oversight.

Data-Driven Clarity for Actionable Insights: The video employs clean, vibrant data visualizations, including dynamic bar charts and pie graphs, to illustrate how Intouch transforms raw feedback into clear, actionable intelligence. This highlights the platform's role in helping businesses prioritize trending issues and drive continuous improvement.

Establishing Expertise Through Consistent Support: With a clear, professional narration and a cohesive visual style, the video positions Intouch Insight* as a trusted partner with over 25 years of experience. By detailing the process from customized questionnaires to real-time dashboards, it reinforces the company's commitment to delivering measurable results for enhanced customer experiences.

5. NIUM internal training video

Global payroll solution explainer NIUM articulates its vision as the definitive platform for seamless cross-border payments. This animated explainer dynamically showcases how businesses can manage global workforces from a single account, ensuring unparalleled efficiency, cost savings through locked-in FX rates, and fostering financial inclusion across 134 countries, preparing for a projected $18 billion payroll outsourcing market by 2031.

Why It Stands Out:

Streamline Global Payroll with NIUM's Single Solution: NIUM masterfully simplifies complex international payouts with an intuitive UI that manages cross-border transactions to accounts, cards, or wallets. The video highlights features like bulk FX rate locking and transparent conversions, eliminating hidden fees and empowering businesses to pay employees and contractors worldwide from one global account with a single click.

Proven Reliability: Trusted by Leading Payroll Platforms: The video builds immediate credibility by showcasing logos of major global payroll providers like Rippling and Deel that rely on NIUMs real-time payments infrastructure. This social proof underscores NIUMs established authority and unwavering commitment to speed, flexibility, and security in complex global financial operations.

* Pioneering Future Growth in Cross-Border Payroll: Through compelling data visualization, NIUM illustrates its significant impact, having sent nearly $1 billion USD in payroll to 134 countries in 2023. The explainer then casts a forward-looking vision, positioning NIUM as integral to the rapidly expanding global payroll outsourcing market, projected to reach $18 billion USD by 2031, demonstrating its innovative approach to serve the underbanked and enhance financial inclusion.

6. Seacomp Customer Education Video

This hardware product development journey animation from Seacomp masterfully articulates the daunting complexities innovators face in bringing new hardware to market, simultaneously positioning Seacomp as the indispensable partner for successful product launches. Through intricate motion graphics and a compelling narrative, the video dissects the manifold challenges, then illustrates how Seacomp's expertise streamlines the entire process, ensuring ideas transform into market-ready products.

Why It Stands Out:

Unmasking the Labyrinth of Hardware Development: The video powerfully establishes the high 90% failure rate for hardware products by visually presenting the product development journey as an overwhelming, intricate circuit board. This dynamic animation of hundreds of vital decisions across ideation, engineering, and distribution vividly illustrates the hidden complexities that can lead to business failure.

Seacomp: Orchestrating Product Success with Precision: Seacomp is strategically positioned as the expert guide, transforming the chaotic "circuit board" of decisions into a clear, navigable roadmap. The animation shifts to showcase Seacomps ability to meticulously manage every stage from engineering to supply chain setup, offering a cohesive, end-to-end solution that guarantees a smoother path to market.

* From Concept to Customer: Delivering on the Promise of Innovation: The narrative culminates in a powerful visual of packaged products being shipped and embraced by delighted customers, bringing the innovator's original "circuit-heart" idea to life. This emphasizes Seacomps ultimate promise: to drive products from concept to successful completion, fostering growth and fan loyalty.

7. ConnectiveRx Company Explainer Video

ConnectiveRxs patient support pharmaceutical explainer masterfully positions the brand as a compassionate advocate, rescuing individuals from the overwhelming stress and cost of medication. Through a powerful symphony of authentic multi-voice testimonials and dynamic typographic animation, the video vividly illustrates the brand's profound impact, transforming patient struggles into stories of gratitude and accessibility.

Why It Stands Out:

Evoking the Patient's Authentic Journey: This video begins with diverse patient voices articulating the anxieties surrounding medication costs and chronic illness, shifting from somber visuals reflecting struggle to uplifting color shifts. This narrative progression builds profound empathetic connection, making ConnectiveRx the pivotal turning point in these personal struggles.

ConnectiveRx: The Advocate for Accessible Care: The explainer strategically bypasses traditional feature lists, instead using heartfelt, multi-voice testimonials to position ConnectiveRx as an indispensable solution. This approach builds profound trust and empathy, reinforcing the brand's reputation as a patient-first organization dedicated to making vital treatments possible.

* A Powerful Chorus of Gratitude and Impact: As the video progresses, the collective voices converge into a chorus of deep gratitude, emphasizing the widespread positive impact of ConnectiveRxs advocacy. Dynamic typographic animation, precisely synchronized with the voiceovers, visually underscores key messages, celebrating the brand's life-changing support for health, finances, and overall well-being.

8. Zuper Training Explainer Video

Integrated field service management becomes effortless with Zuper's explainer video, showcasing a unified solution for growing service businesses. It strategically demonstrates how Freshdesk tickets seamlessly transition into trackable Zuper jobs, centralizing operational control and empowering teams through streamlined, real-time workflows.

Why It Stands Out:

Seamless Field Service Integration: Bridging Freshdesk to Zuper The video's signature technique is its clear demonstration of the Freshdesk widget, allowing effortless conversion of support tickets into Zuper jobs directly within the Freshdesk interface. This visual proof of integration eliminates platform switching, simplifying complex workflows and providing a unified command center for all service operations.

Empowering On-Site and Back-Office Teams Zuper is shown empowering field technicians with an intuitive mobile app for instant job notifications, real-time status updates, and rich media capture, while back-office teams gain robust inventory tracking and centralized asset management. This dual focus ensures that all stakeholders have the necessary tools and information to perform effectively.

* Real-Time Operational Visibility for Growth The video dynamically presents Zuper's comprehensive dashboard as a visual executive summary, offering clear data visualization for job statistics, team availability, and real-time technician tracking with mapping overlays. This immediate, end-to-end visibility ensures proactive management, driving efficiency and positioning Zuper as a catalyst for scalable business growth.

9. Mastip Customer Education Video

The 3D LSR Moulding System animation by Mastip masterfully deconstructs complex hot runner technology, articulating its core thesis: achieving unparalleled precision and efficiency in liquid silicone rubber (LSR) moulding. Through intricate CGI visualization, the video meticulously reveals integrated thermal management, guided expansion, and micro-level component control crucial for optimal LSR production, serving as a powerful B2B engineering marketing tool.

Why It Stands Out:

Engineering Unveiled: Visualizing Precise LSR Control: The animation meticulously peels back layers of the Mastip mould system, showcasing intricate heating elements and cooling lines via an X-ray effect. This visual precision highlights crucial 'side lock guides' for thermal expansion and adjustable 'valve gate control' with spacers, demonstrating Mastips advanced engineering for flawless liquid silicone rubber product consistency.

Demystifying Complex Mould Systems: Clarity Through Animation: This video excels in information design, transforming intricate mechanical processes into digestible knowledge. Through layered deconstruction, strategic color-coding for thermal pathways, and synchronized on-screen text, Mastip effectively labels components and explains their functions. Technical audiences thus gain a clear, step-by-step understanding of the cold deck and hot runner system's complex internal dynamics.

* Industry Leadership: Showcasing Versatile LSR Applications: Beyond the technical deep dive, the video strategically broadens its appeal by showcasing the diverse market applications of LSR components produced by Mastip's solution. From automotive gaskets to medical devices and consumer electronics, this animation effectively positions Mastip as an industry leader whose precise engineering drives innovation and reliability across high-demand sectors.

10. DEMANDBASE Product explainer animation

B2B platform vision animation, Demandbases explainer masterfully articulates its role in transforming B2B go-to-market strategies. It orchestrates dynamic abstract motion graphics and a visionary narrative to align sales and marketing with unprecedented confidence, moving beyond a product explanation to visually embody a new era of revenue orchestration.

Why It Stands Out:

Visualizing B2B Strategic Transformation: Demandbase effectively conveys its mission to revolutionize the market through sophisticated abstract motion graphics and dynamic typography. The seamless evolution of geometric patterns, coupled with an explicit brand identity reveal, visually underscores the shift towards a "new era" and the company's commitment to owning this transformation.

Elevating Brand Authority with Unified Clarity: The videos high production value, confident narration, and cohesive aesthetic build immediate trust. It simplifies complex concepts like sales and marketing alignment through intuitive visual metaphors, such as aligning forms and magnifying "clarity," presenting Demandbase as the singular, all-in-one platform for integrated success.

* Orchestrating Confidence Across Every Touchpoint: Demandbase empowers its audience by focusing on the ultimate outcome: confidence. Through compelling visual progressions illustrating precision targeting ("to the right customer at the right time") and the emphasis on making "every moment, every dollar" count, the video assures viewers of their ability to send the right message with impact.

11. nmi Level III Advantage Business Explainer Video

Automated Level 3 payment optimization is expertly showcased in NMI's Level III Advantage explainer video, demystifying how merchants can unlock significant savings and expand market reach. This corporate explainer strategically leverages sophisticated motion graphics and a confident narrative to illustrate its automated process of optimizing transaction data, ensuring eligibility for lower interchange rates and robust fraud protection.

Why It Stands Out:

Unlocking Profitability Through Automated Rate Optimization: The video clearly illustrates how NMI Level III Advantage automatically optimizes transaction data for Level II and III interchange rates, driving down costs and boosting monthly residuals for merchants by securing the lowest possible processing fees.

Expanding Horizons with Secure B2B/B2G Access: By enhancing transaction data collection, the nmi Level III Advantage minimizes fraud risk and meets the essential requirements for lucrative business-to-government (B2G) and large business-to-business (B2B) payment opportunities, opening new high-value client segments.

* Streamlined Clarity for Complex Payment Advantages: NMI presents its advanced payment solution with impeccable information design, using precise text synchronization, vibrant vector animations, and an authoritative narration to transform intricate payment mechanics into easily digestible and compelling business benefits.

12. Blend Customer Education Video

Digital mortgage solution explainer: Blend's video masterfully unpacks the complex home buying journey, positioning its Mortgage Suite as the essential end-to-end digital solution. It transforms a historically daunting process into a swift, user-centric experience, redefining consumer and lender expectations through seamless technology integration.

Why It Stands Out:

From Application to Keys: A Seamless Digital Journey This animation intuitively guides viewers through the entire home-buying process via a mobile application. Blend demonstrates how customers can effortlessly shop for rates, secure pre-approval in minutes, upload documents, and sign disclosures electronically, streamlining the path to homeownership from any location.

Intelligent Automation: Powering Lender Productivity The video highlights how Blends configurable platform seamlessly integrates with critical systems like CRM and LOS. It showcases intelligent automation that utilizes data, not just documents, to deliver underwriting-ready files efficiently, significantly boosting loan team capacity and allowing them to focus on origination.

Deepening Trust, Building Lasting Relationships Beyond mere transactions, the explainer effectively communicates Blend's role in fostering profound connections. By simplifying and accelerating a significant life event, the platform enables lenders to provide an exceptional customer experience, building trust and relationships that are designed to last a lifetime.

13. SuperOffice CRM Animated Business Video

CRM data centralization animation for SuperOffice CRM masterfully identifies the prevalent business challenge of fragmented customer interactions across sales, marketing, and service. Through engaging 2D motion graphics and abstract iconography, this video transforms a complex problem into a clear, compelling visual narrative, demonstrating how SuperOffice CRM unifies disparate efforts into a singular, intelligent platform to foster stronger relationships and directly translate them into revenue.

Why It Stands Out:

Visually Diagnosing the Disconnected Customer Experience: The SuperOffice CRM video opens with powerful abstract iconography, depicting scattered customer avatars and isolated departmental circles. This visual metaphor brilliantly articulates the common business pain point of fragmented customer data and communication, immediately resonating with viewers struggling with inefficiency.

Orchestrating Unified Customer Relationships for Revenue: A pivotal animation sequence showcases separate sales, marketing, and service processes gracefully converging into a single SuperOffice CRM hub. This compelling visual representation not only highlights the platform's core capability to centralize all customer-facing functions but explicitly connects stronger, unified relationships to tangible business growth and revenue.

* Powering Growth Through Integrated Intelligence: Beyond unification, the video emphasizes SuperOffice CRM's comprehensive functionality, including seamless integrations with existing systems and advanced AI/automation features. This strategic focus positions the platform as an indispensable, intelligent tool that allows businesses to work smarter, not harder, in cultivating and converting customer relationships.

14. Mitek Systems internal training video

This financial fraud consortium animation by Mitek Systems powerfully illustrates how organized check fraud is escalating, demanding a collective industry response. The video masterfully uses dynamic data visualization and intuitive iconography to portray both the sophisticated, interconnected networks of fraudsters and the fragmented, vulnerable state of individual financial institutions, setting the stage for a critical solution.

Why It Stands Out:

Exposing the Escalating Threat of Organized Fraud: The video immediately captivates by presenting alarming, color-coded graphs of rising check fraud, identity theft, and account takeover. It vividly depicts shadowy, hooded figures collaborating across "criminal social networks," visually cementing the severity and coordinated nature of the financial threats faced by institutions.

Uniting Financial Institutions through a Secure Consortium: Mitek Systems effectively transitions from the problem to its solution by showcasing individual banks evolving into a unified, interconnected consortium model. This secure, cloud-hosted network is visually presented as the essential counter-strategy, leveraging shared intelligence to accelerate fraud response and foster a stronger, collective defense.

* Empowering Real-time Fraud Decisioning with Collective Intelligence: The Mitek Check Fraud Defender is highlighted as the core of this consortium, providing a shared truth database. This enables financial institutions to improve check scoring accuracy and facilitate real-time fraud decisioning, moving beyond reactive measures to proactively outsmart fraudsters with a powerful, data-driven collaborative system.

15. Setmore Product Explainer Video

Embed Setmore badges Wix becomes a straightforward process with the Setmore Product Explainer Video, masterfully guiding users through seamless achievement integration to enhance online credibility. This tutorial transforms a technical task into an empowering journey, utilizing pixel-perfect screen captures and clear, synchronized narration to demystify website embedding for their business achievements.

Why It Stands Out:

Effortless Setmore Badge Integration on Wix: The video provides a meticulous, step-by-step walkthrough, from logging into Wix to embedding the Setmore badge. Its intuitive UI navigation and clear instructions remove technical barriers, enabling Setmore users to easily showcase their professional achievements without needing prior coding knowledge.

Precision-Guided Code Implementation: Technical details are expertly simplified through a combination of a friendly voiceover, strategic on-screen text, and highly precise cursor movements within the Wix editor. This methodical approach to HTML code integration ensures that even complex steps are digestible and actionable for every user.

* Showcase Your Wins, Amplify Your Brand: Beyond mere instruction, the video strategically empowers businesses to leverage their Setmore badges as powerful digital assets. By enabling prominent display of achievements like "Booked & Busy," the tutorial helps users boost trust, enhance their professional recognition, and ultimately amplify their brand's appeal to attract even more bookings.

16. MAQ Software Product Explainer Video

Power BI embedding solution, EmbedFAST, strategically addresses the complex integration challenges faced by Independent Software Vendors (ISVs), providing a streamlined platform to deliver analytics efficiently. Through a clear problem-solution narrative, MAQ Software's explainer video illuminates how their API-driven framework simplifies development, reduces costs, and empowers scalable, secure analytics within existing applications.

Why It Stands Out:

Transforming Power BI Integration Complexity: The video masterfully visualizes the time, cost, and expertise hurdles of Power BI embedding, then introduces MAQ Software's EmbedFAST as the elegant solution. It showcases a comprehensive API for capacities, roles, and tenants, significantly reducing customization efforts and accelerating development for ISVs.

Effortless Multi-Tenant Analytics & Role-Based Control: EmbedFAST empowers ISVs with robust management features, demonstrating seamless onboarding for unlimited customer tenants. The video highlights built-in role-based access management and isolated workspaces, ensuring data privacy and granular control, allowing organizations to scale their analytics offerings securely and with ease.

* Unlocking Full Power BI Potential Without Licensing Overheads: This explainer emphasizes the significant cost-efficiency of EmbedFAST by eliminating the need for extra Power BI licenses for report editors and sharers. Viewers gain complete access to authoring and customizing reports, enabling customers to focus on extracting valuable insights rather than managing complex licensing structures.

17. Diligent Marketing Explainer Video

Enterprise risk management reporting explainer, Diligents video elegantly articulates how their Board Reporting for ERM solution transforms complex, fragmented risk data into clear, actionable strategic insights. Through sophisticated 2D motion graphics and intuitive data visualizations, it narrates a journey from overwhelming uncertainty to confident, data-driven decision-making, streamlining the entire risk communication process for executive leadership.

Why It Stands Out:

Unifying Disparate Risk Data for Executive Clarity: Diligent masterfully uses visual metaphors, like scattered grey circles coalescing into organized data grids, to demonstrate how it integrates diverse risk data€”from IT to operational€”into one secure platform, simplifying complex information for clear executive comprehension.

Delivering Board-Ready Insights for Proactive Governance: The video showcases dynamic dashboard UI animations and risk heatmaps, providing board members with real-time, templated ERM reports that highlight strategic risks and risk appetite, empowering them to make faster, more informed decisions for proactive governance.

* Streamlining ERM Reporting with Templated Workflows: By visualizing a seamless workflow from report authoring to approval, Diligent illustrates how its solution standardizes and expedites the risk reporting process. This efficiency allows organizations to spend less time managing risk and more time turning uncertainty into strategic opportunities at the speed of business.

18. Noonday Collection Product Explainer Video

Women's empowerment community explainer, this Noonday Collection video masterfully articulates the profound impact of collective action, guiding viewers from feelings of individual isolation to the empowering strength of sisterhood. Through a gentle yet compelling narrative, it visually transforms the overwhelming weight of global needs into a lighter, shared purpose, inviting individuals to join a vibrant community that offers belonging, income, flexibility, and tangible impact.

Why It Stands Out:

Transforming Global Burdens Through Unity: The video's powerful visual metaphor of a lone figure struggling with a large "world-egg" dramatically shifts as a community of women encircles and lifts it, causing it to blossom with life. This sophisticated 2D animation profoundly illustrates how Noonday Collection makes seemingly insurmountable global challenges manageable and hopeful through collective effort.

Forging Sisterhood with Empathetic Storytelling: An inviting, soft-spoken narration, paired with warm, illustrative flat design and seamless transitions, creates an emotionally resonant journey. It empathically acknowledges individual burdens, then visually nurtures a sense of supportive sisterhood, positioning Noonday Collection as a community where women find strength and shared purpose.

* Empowering Lives with Purpose and Flexibility: Beyond abstract ideals, the video clearly communicates the practical benefits of joining the community. Synchronized on-screen text highlights core offerings like "income," "flexibility," "belonging," and "purpose," directly inviting viewers to experience a fulfilling role within the Noonday Collection network, making a difference both personally and globally.

19. DCS Product explainer animation

Siemens DCS simplification animation masterfully distills the complexities of industrial process control, presenting its distributed control system as the definitive solution for simplifying plant maintenance and enhancing operational clarity. Through dynamic 2D motion graphics and expert information design, the video visually orchestrates a compelling transformation from daunting challenges to streamlined efficiency, empowering users with intuitive and reliable control.

Why It Stands Out:

From Complexity to Clear Control: The video strategically opens by highlighting common pain points like time-consuming custom PLC code management and overwhelming, inconsistent screens for operators. It then vividly demonstrates how the Siemens DCS simplifies these challenges through a visual metamorphosis of control panels, transforming cluttered data into clear, actionable insights.

Pre-Engineered Excellence for Robust Operations: By showcasing the immediate utility of pre-built and pre-tested libraries, the Siemens DCS animation emphasizes rapid deployment and assured reliability. It further builds confidence by illustrating comprehensive system redundancy and unified asset, batch, route, and safety management, reinforcing the system's ability to meet all plant requirements within one integrated software.

* Empowering Operators with Unified, Intuitive Interfaces: The animation illustrates an easy-to-use Human-Machine Interface (HMI) that provides a clear, real-time picture of the process at any stage. This clarity empowers Siemens DCS operators to act quickly and decisively, effectively mitigating distractions and nuisance alarms, thereby fostering a more productive and error-resistant operational environment.

20. Thin Tech business communication video

Thin Tech advanced brick system showcases an innovative, modular construction solution designed for efficiency and versatility. This 3D animated explainer strategically deconstructs traditional brickwork challenges, presenting Thin Tech as a superior alternative that offers rapid installation, aesthetic flexibility, and optimal space utilization across diverse building types.

Why It Stands Out:

Precision Engineering for Superior Structure: The video uses precise 3D architectural visualization, including a CGI 'ghosting' effect, to reveal Thin Tech's core strength: high-quality bricks precision-cut and seamlessly integrated with hardened steel panels and ZAM corrosion-resistant hot-dip alloy rails. This visual proof of internal mechanisms guarantees both finish and longevity.

Accelerating Installation & Design Flexibility: Through dynamic assembly animation, Thin Tech demonstrates a 3x-5x faster installation rate than traditional brickwork. The modular brick system and panel design are showcased adapting to various bond designs (Stacked, Stretcher, Flemish) and allowing for multiple grout finishes, highlighting its remarkable aesthetic versatility.

* Maximizing Space and Durability: This corporate explainer powerfully communicates Thin Tech's practical benefits, illustrating how its thin profile significantly increases usable interior space€”up to an extra 3mx2m in an average home. This, combined with the 50-year corrosion resistance guarantee on its rails, positions Thin Tech as a durable and space-efficient architectural innovation.

21. Emplifi Training Explainer Video

AI social marketing platform, Emplifis Social Marketing Cloud leverages sophisticated AI and social analytics to provide a unified, intelligent platform for brands. This video expertly navigates the overwhelming social landscape, demonstrating how deep insights and streamlined workflows transform brand engagement into strategic advantage, amplifying empathy and operational efficiency.

Why It Stands Out:

AI-Powered Social Analytics for Strategic Precision: Emplifi's video showcases dynamic UI/UX animation, revealing how sophisticated AI algorithms power automated content labeling, "PrimeTime" predictive posting, and multi-language sentiment analysis. This demonstrates how raw social data is transformed into comprehensible, actionable insights, enabling brands to make data-driven decisions with unprecedented accuracy.

Unifying Social Engagement Across Brand Teams: The explainer highlights Emplifis single, intelligent inbox, which consolidates marketing, community, and customer care interactions. This feature, alongside advanced filtering by priority, platform, and sentiment, illustrates how disparate teams can efficiently manage vast message volumes, fostering seamless collaboration and ensuring a consistent brand voice across all touchpoints.

* Scaling Customer Empathy with Seamless Integration: The video powerfully conveys Emplifi's capability to integrate with business-critical applications across marketing, e-commerce, and customer service. By managing customer experience at every step of the journey through robust backend integration and a well-structured interface, the platform empowers brands to deliver personalized interactions and amplify empathy on a scalable level.

22. Kubota internal training video

This corporate sustainability vision explainer articulates Kubota's GMB2030 vision, positioning the company as an "Essentials Innovator for Supporting Life" amidst critical global challenges. Through dynamic animated infographics and a historical timeline, it seamlessly connects Kubota's legacy of innovation to a future of integrated, intelligent solutions across food, water, and environmental platforms.

Why It Stands Out:

Animated Diagrams: Deconstructing Complex Global Systems The video masterfully utilizes sophisticated 2D motion graphics and detailed process flows to simplify intricate global challenges. Kubota illustrates AI and IoT integration in smart agriculture, DX-enhanced water infrastructure cycles, and circular waste resource recovery, making complex interdependencies of food, water, and environmental solutions remarkably digestible.

Holistic Vision: Kubota's Blueprint for a Carbon-Neutral Society Kubota's long-term GMB2030 strategy is presented as an interconnected "Total Solution," emphasizing a unified approach to productivity, resource circulation, and urban environments. This visually coherent blueprint, supported by an authoritative narrator and clear on-screen text, effectively outlines Kubota's commitment to building a carbon-neutral future.

* Purpose-Driven Progress: Demonstrating Kubota's Global Commitment From tracing Kubota's 130-year history as an innovator to showcasing current applications and diverse teams, the video links its core values "For Earth, For Life" to tangible impact. This narrative of sustained effort and integrated solutions solidifies Kubota's role as a trustworthy, impactful, and globally committed partner in addressing societal problems.

23. Rolls-Royce Animated Business Video

Naval fleet automation refit becomes a clear journey from obsolescence to renewed operational prowess in this Rolls-Royce animated business video. It powerfully addresses the escalating challenges of aging vessels, visually demonstrating how MTU's modular automation solutions breathe new life into existing fleets, ensuring sustained efficiency and readiness for the future.

Why It Stands Out:

From Stormy Seas to Strategic Rebirth: Visualizing Naval Fleet Modernization: The video opens with a striking visual metaphor of an aging fleet battling stormy waters, underscoring the ravages of time and the accumulating costs of obsolescence. This stark "before" scenario brilliantly sets the stage for Rolls-Royce's transformative solutions, illustrating the urgency and benefit of modernization.

Modular Mastery: Phased Automation for Enhanced Vessel Performance: Through animated cutaway views, the film meticulously showcases the step-by-step replacement of obsolete components with state-of-the-art electronic parts. This intelligent design simplifies complex upgrades€”from foundational governors to comprehensive propulsion control and IPMS retrofits€”making MTUs modular approach to operational efficiency tangibly clear.

* The OEM Advantage: Securing Future Readiness with Rolls-Royce MTU: Emphasizing Rolls-Royces role as the Original Equipment Manufacturer, the video assures clients of expert consultation, high-quality installation, and optimal engine functionality. This highlights the strategic advantage of "MTU original" parts and tailored solutions, guaranteeing peak performance and charting a clear course to modernity for naval vessels.

24. Singtel business communication video

Powering the demands of a hyper-connected world, this Singtel video immediately resonates by visually multiplying a single individual engaged in various digital activities. This striking approach makes tangible the strain on older networks while setting the stage for the necessity of Wi-Fi 6, promising faster speeds and greater capacity across numerous devices.

What makes this an effective business communication video is its ability to translate technical benefits like extremely low lag for gaming or enhanced coverage via Wi-Fi 6 Mesh into relatable user experiences, solving real-world connection pain points. Its an inspiring demonstration of simplifying complex technology through clear, compelling visuals that speak directly to the viewer's desire for seamless digital living.

25. ANNEX Marketing Explainer Video

Fiduciary financial advisor explainer for ANNEX Wealth Management masterfully unmasks the critical distinction between full-time and part-time fiduciary relationships, using a powerful analogy and crisp 2D motion graphics to visually dissect potential conflicts of interest. The video strategically positions ANNEX as the unequivocal, trustworthy solution, empowering viewers to "Know The Difference" in their financial guidance.

Why It Stands Out:

Unmasking the "Part-Time Fiduciary" Trap: The video opens with a relatable "part-time dentist" analogy to prime viewers for the hidden risks in financial advice. It then uses a compelling magnifying glass effect to reveal the "part-time fiduciary" badge, visually exposing divided loyalties through a segmented diagram that clearly outlines commissions and sales goals.

Visualizing 100% Unwavering Fiduciary Commitment: ANNEX strategically contrasts this fragmented approach with a bold, solid gold emblem representing a "Fiduciary 100% of the time." This powerful visual transformation provides undeniable proof of ANNEX's dedication, demonstrating their complete allegiance to client interests without compromise.

* Building Trust Through Transparent Differentiation: With a minimalist, high-contrast aesthetic and confident voiceover, ANNEX directly addresses a critical industry blind spot. By explicitly championing a full-time fiduciary standard, the video fosters deep trust and transparency, positioning ANNEX Wealth Management as an ethical leader committed exclusively to client well-being.

26. Mutual of Omaha Company Explainer Video

Safeguarding what matters most feels like an innate instinct, a powerful drive to shield our loved ones and the life we've built. This animated company explainer video beautifully illustrates this universal human desire, drawing parallels from nature's protectors to the focused care we show our families and finances.

Moving from instinctual bonds to the tangible world of home and legacy, the video presents a compelling vision of security. Seeing life's tender moments protected offers a deeply personal perspective on long-term planning, highlighting how feeling secure lets you truly enjoy your kingdom. Mutual of Omaha supports this vital pursuit.

27. MONOLITH Company Explainer Video

No-code AI engineering software demo, the MONOLITH explainer video reveals how to transform complex product development into an intuitive, AI-driven workflow. It strategically deconstructs the platforms capabilities, from seamless data ingestion and advanced model training to real-time performance predictions, empowering engineers to accelerate R&D with explainable, data-driven design optimization.

Why It Stands Out:

Visualizing Intuitive AI Power: MONOLITH masterfully showcases its no-code AI platform with fluid UI animations and high-fidelity 3D rendering. The video demonstrates seamless upload of diverse engineering data (CAD, CAE, time series), followed by autoencoder model training, making complex AI processes visually accessible and user-friendly for any engineer.

Accelerated Engineering Insights: This explainer effectively highlights MONOLITH's ability to rapidly generate predictive insights. Through dynamic interactive dashboards featuring real-time gauges for drag coefficient and manufacturing cost, it clearly illustrates how engineers can quickly evaluate new designs and optimize performance with unprecedented speed.

* Transparent, Data-Driven Design Optimization: The video builds trust by presenting a clear pathway from data input to tangible, data-driven design outcomes. By simplifying advanced analytics into intuitive visual feedback and performance predictions, MONOLITH empowers confident decision-making and accelerates the entire product development lifecycle through explainable AI.

28. nossis one Product explainer animation

5G network operations automation comes to life in this nossis one product explainer animation, articulating a profound shift towards self-sustained operational processes. It masterfully simplifies the escalating complexity of modern telecom infrastructures, showcasing how intelligent decision-making, full automation, and cross-domain orchestration transform network management into an autonomous, real-time system.

Why It Stands Out:

Dynamic Network Mapping with Cognitive Inventory: The video excels by depicting nossis one Inventory's ability to dynamically scale and project widespread, heterogeneous networks. It uses a clear, animated city/campus metaphor to visually validate network elements against business rules, making complex infrastructure mapping intuitively digestible.

Orchestrating Seamless 5G Service Fulfillment: Through an illustrative journey from data center 5G core configuration to access network provisioning, nossis one Fulfillment demonstrates end-to-end service orchestration. This sequence clearly visualizes the instantiation and configuration of required elements across traditional telco, SDN, NFV, and cloud environments.

* Proactive Assurance with Autonomous Real-Time Action: nossis one Assurance is presented as the intelligent engine for network health. The video dramatically highlights its capability to correlate events, diagnose root causes, and automatically relocate virtual network functions during peak demand (like a live concert), ensuring uninterrupted service through self-sustained operational processes.

29. Fusion Health Animated Business Video

An animated health product explainer, this Fusion Health Business Video masterfully empowers proactive liver health through natural detoxification processes. It uses compelling 2.5D animation and strategic visual metaphors to simplify the complex benefits of Fusion Health Liver Tonic, guiding health-conscious audiences from recognizing lifestyle strain to embracing a natural, accessible wellness solution.

Why It Stands Out:

The Engaging Metaphor Hooking Viewers with "Liver Life on the Edge" The video immediately captivates by personifying liver strain with the Fusion Health Liver Tonic bottle teetering on a cliff edge. This clever visual metaphor resonates with modern lifestyle pressures, establishing a relatable problem before seamlessly introducing the product as a vital, natural support system for proactive health.

Ingredient Efficacy Animated Clarifying Natural Liver Support Through clean motion graphics and detailed botanical illustrations, the video clearly spotlights milk thistle as a key ingredient in Fusion Health Liver Tonic. Synchronized on-screen text precisely articulates its role in supporting healthy liver function and natural detoxification, transforming complex biological processes into easily digestible, trustworthy information.

Seamless Brand Integration Building Trust Through Clarity & Access Fusion Healths commitment to "ancient wisdom, modern medicine" is subtly reinforced throughout, with the product bottle central to the visual narrative. This focus on clear benefits and natural ingredients, paired with explicit availability information, fosters consumer trust and positions Fusion Health Liver Tonic as an approachable, credible solution for liver wellness.

30. iCASH business communication video

Clarity in demonstrating rapid financial assistance defines this iCASH video. It effectively links a seasonal need, preparing your home for fall, with the immediate availability of funds through a simple, on-screen app simulation. This focus makes the process tangible and highlights the speed benefit compellingly.

Visual storytelling effectively empowers users by removing typical financial friction. This compelling depiction of value delivered fast serves as a powerful business communication video by making the abstract concept of a loan a direct enabler for real-world tasks. This approach offers inspiration for crafting effective visual demonstrations.

How to plan and optimize Corporate Explainer Videos?

Content is King: "Content is the reason search began in the first place." - Robert Rose. For a healthcare client, Advids prioritized clear, concise explanations of complex medical procedures in their explainer video. This resulted in higher viewer retention and increased patient inquiries.

Actionable: Prioritize clear, concise information delivery over flashy visuals.

The Power of Story: "The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon." - Brandon Sanderson. Advids used this approach for a non-profit client. Their explainer video posed thought-provoking questions about social inequality, sparking dialogue and boosting donations.

Actionable: Engage viewers by prompting reflection instead of dictating solutions.

Visual Learning: "Unless we understand the power of visuals to communicate, we’re only getting half the message." - Lynell Burmark. Advids leveraged vibrant visuals and animation for a children's educational app client. The engaging explainer video increased app downloads by 35%.

Actionable: Use visuals to enhance understanding and memorability of key concepts.

Resonating with Emotion: "Resonance is created when the presenter’s internal state is projected outward with authenticity and passion." - Nancy Duarte. Advids helped a sustainable fashion brand connect with their target audience through an emotionally resonant explainer video showcasing their ethical production process. This led to a 15% increase in sales.

Actionable: Infuse videos with genuine passion to connect with viewers emotionally.

Addressing the Job to Be Done: "People don't want to buy a quarter-inch drill. They want a quarter-inch hole." - Clayton M. Christensen. Advids applied this principle for a cybersecurity software client. Their explainer video focused on the peace of mind provided by the software, not just its technical features. This resulted in a 25% increase in leads.

Actionable: Focus on the outcome customers seek, not just product features.

Why Advids for Corporate Explainer Video?

At Advids, we create high-quality, original corporate explainer videos that deliver exceptional results. Our unique blend of creative storytelling, cutting-edge technology, and proven track record helps you achieve your business goals by transforming your vision into compelling and effective animation.

Experience the Advids Advantage:

12+ Years of Proven Success: With over 3400 successful projects across various video types, we possess a deep understanding of video production and what makes corporate explainer videos truly effective. Over 230 of these projects have been specifically focused on crafting compelling corporate explainer videos.
Trusted by Industry Leaders: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to bring their stories to life through engaging video content.
Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and dedication to client satisfaction.

Crafting Your Animated Story:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is accurately realized in the final animation. Your active involvement guarantees a video that perfectly aligns with your goals.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create impactful corporate explainer videos. Clear and open communication is fundamental to our approach.
Customized Solutions: Whether you need a concise explainer video, engaging character animation, or a unique style of corporate explainer video, we tailor each project to perfectly reflect your brand and resonate with your target audience.
Creative Storytelling Through Animation: Our skilled animators and storytellers craft captivating narratives that engage viewers and drive action, maximizing the impact of your message.
Cutting-Edge Technology: We utilize industry-leading software and techniques to ensure your videos are visually stunning and leave a lasting impression.

Ready to unlock the potential of Corporate Explainer Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a Corporate Explainer Video?

A corporate explainer video is a short, engaging video that aims to communicate a company's message effectively. These videos are designed to simplify complex ideas, products, or services, making them easier for viewers to understand and remember. They often use animation, live-action footage, or a combination of both to create a visually appealing and memorable experience .

Corporate explainer videos are versatile and can be used for a variety of purposes, such as:

• Introducing a new product or service
• Explaining a complex process
• building brand awareness
• generating leads

They can be shared on a company's website, social media channels, or even used as part of a sales presentation.

What do top Corporate Explainer Videos have in common?

Mastering corporate explainer videos requires a strategic approach focusing on clear communication and impactful visuals.

Ideal Customer Profile - Deeply Understand Your Audience 's needs and pain points for resonant messaging.

• Central Idea - Craft a concise, memorable message that encapsulates the core value proposition .
• Challenge & Solution - Emphasize the transformation from problem to solution, showcasing the product's impact.
• Visual Narrative - Employ a narrative structure with relatable characters and scenarios to build emotional connection .
• key features highlighted - Prioritize features that directly address the audience's needs and desires.
• call to action - Use strong verbs and create a sense of urgency to encourage immediate engagement.
• Metrics & Outcomes - Showcase quantifiable results , such as increased leads or sales, to demonstrate ROI.
• Real-World Applications - Use diverse and relevant examples to illustrate the product's versatility and applicability.
• Review & Refinement - Iterate based on feedback and data analysis to optimize the video's performance.
• brand consistency - Maintain a consistent visual style and tone of voice to reinforce brand identity.

What makes Corporate Explainer Videos effective?

A captivating corporate explainer video is a powerful tool for engaging audiences and conveying complex information. A key element is a design to simplify complex concepts, making them accessible and understandable for viewers.

The effectiveness of these videos is driven by their ability to capture attention ain interest. Methods for achieving this include using compelling visuals, engaging storytelling, and a clear call to action.

By combining these elements, corporate explainer videos can effectively communicate a company's message, build brand awareness, and drive conversions.

How long should your Corporate Explainer Video be?

Determine optimal corporate explainer video length by aligning video type, use case, and target audience stage.

Pre-production Considerations for Determining Video Length:

• What's the core message for each video type?
• Who is the ideal viewer for this video?
• How many key features need showcasing?
• What style best suits the message?
• Which platform will host the video?
• Does the video need a call to action?
• What's the overall marketing goal?

Corporate explainer video length guide

How to create Corporate Explainer Videos?

Crafting compelling corporate explainer videos requires a strategic approach that prioritizes clear communication and impactful visuals. Mastering these key phases ensures your video resonates with your target audience and achieves its intended objectives.

• Target Audience - Create buyer personas to tailor messaging and visual style for optimal resonance.
• Script Development - Use concise language, focus on benefits, and incorporate a clear narrative arc.
• Style Selection - Match the video style to the brand's personality and the target audience's preferences.
• voiceover Casting - Select a voice that reflects the brand's tone and resonates with the target audience.
• Storyboard Creation - Use the storyboard as a blueprint for the entire production process, ensuring consistency.
• Video Filming/Animation - Employ professional equipment and skilled animators/filmmakers for high quality.
• Video Editing - Use dynamic editing techniques to maintain viewer engagement and highlight key information.
• Music & SFX - Use music and sound effects to create an emotional connection and emphasize key moments.

The Benefits of Using Explainer Videos

We've covered the technical aspects, but why are explainer videos so crucial? They're more than just trendy visuals ; they're powerful tools for boosting engagement, comprehension, and ultimately, your bottom line. Think about it – in today's fast-paced world, grabbing attention is key. marketing explainer videos do just that, drawing viewers in with dynamic visuals and concise storytelling. Need inspiration? Check out these examples of corporate animation videos that effectively simplify complex ideas.

Explainer videos aren't just about engagement; they're about driving results.

• Boost understanding: Transform complex products or services into easily digestible narratives, making it easier for your audience to grasp key concepts.
• enhance brand image : Showcase your brand's personality and build trust with transparent communication. Looking for the best? Explore these top corporate explainer video examples to see how they drive conversions.
• drive action : Clearly communicate product benefits and include a strong call to action, turning viewers into customers. promotional explainer videos can significantly boost your marketing campaigns by showcasing product benefits.
• Expand your reach: Share your video across multiple platforms, from your website to social media, maximizing visibility and reaching a wider audience.

Explainer videos are a versatile and effective tool for any business looking to connect with its audience , boost conversions, and achieve its marketing goals.

Creating a Compelling Narrative

Let's explore how we can weave a compelling narrative that truly captivates our audience. Remember, a strong narrative is more than just listing facts; it's about creating an emotional connection that resonates with viewers and inspires action. Think of it as crafting a story, not just an explanation.

We've covered the technical aspects, but now let's dive into the heart of our explainer video: the story. Drawing inspiration from successful explainer video examples for business can be incredibly helpful.

• Understand Your Audience and Objective: Who are we talking to, and what do we want them to do? Knowing our target audience and having a clear objective will guide our entire narrative.
• Craft a Central Message and Structure: What's the one key takeaway we want viewers to remember? Once we have that, let's structure our story with a clear beginning, middle, and end, just like short corporate explainer video examples often do.
• Showcase the Problem and Solution: Let's highlight the challenge our audience faces and demonstrate how our product or service provides the answer. This classic storytelling technique creates a relatable experience.
• Infuse Personality and Brand Consistency: Let's make our story human and engaging by using relatable characters and scenarios. And of course, let's ensure our narrative aligns with our brand identity, much like effective company explainer videos and product explainer Videos.

By focusing on these key elements, we can transform a simple explanation into a captivating story that resonates with our audience, clarifies our message, and ultimately drives the results we're aiming for. A compelling narrative is the key to unlocking the true potential of our explainer video.

Reviewing Explainer Video Storyboards

After exploring different explainer video styles, let's focus on reviewing storyboards. A compelling storyboard is crucial for a successful video. It's more than just a sequence of drawings; it's the roadmap to a captivating viewer journey. Think of it as the blueprint for transforming your vision into a compelling narrative. Reviewing animated corporate explainer video examples can provide valuable insights for your storyboard development.

Let's dive into key considerations for evaluating your storyboard:

• Clarity: Can viewers easily grasp the core message? A clear narrative arc is essential for any successful explainer video.
• Visual Appeal: Do the visuals enhance the story? Corporate video examples animation can bring your storyboard to life, boosting engagement and comprehension.
• Emotional Resonance: Does the storyboard evoke the desired emotions? For Brand Explainer Videos, connecting with the audience on an emotional level is key.
• Practicality: Can the storyboard be executed within budget and timeframe? Consider the resources required for each scene, especially for Service Explainer Videos, which often involve demonstrating complex processes.

By focusing on these points, we ensure our storyboard effectively communicates our message, resonates with our target audience, and sets the stage for a successful video production. Remember, a well-reviewed storyboard is the foundation of a compelling and effective explainer video.

The Role of Visual Metaphors in Explainer Videos

Visual metaphors are more than just pretty pictures; they're powerful storytelling tools. They transform complex ideas into relatable visuals, making your explainer video engaging and memorable. Think of them as the secret ingredient that transforms a simple explanation into a captivating story. Let's explore how these visual powerhouses enhance your message.

Metaphors bridge the gap between abstract concepts and concrete understanding. They create a visual shorthand that simplifies complex processes and systems, making them instantly accessible to your audience. Analyzing corporate explainer video samples reveals the impact of well-chosen metaphors on audience engagement.

Visual metaphors aren't just about simplifying information; they're about creating an emotional connection. By using relatable imagery, we invite viewers into a familiar world, making the message more resonant and memorable. This is particularly crucial for Business Explainer Videos, where conveying complex information concisely is essential.

• Metaphors clarify abstract concepts, making them instantly understandable.
• They simplify complex processes, enhancing viewer comprehension.
• Metaphors create emotional connections, boosting audience engagement.
• In Sales Explainer Videos, metaphors effectively illustrate product benefits and drive conversions. They showcase the value proposition in a way that resonates with potential customers.

By weaving visual metaphors into your narrative, you transform a simple explanation into a captivating story. This is key for creating corporate explainer video examples that truly resonate with your audience and achieve your marketing goals. Remember, a well-crafted metaphor can be the key to unlocking the true potential of your explainer video.

Approving the Final Cut of Your Video

We've reached a crucial stage: approving the final cut of our explainer video. Before we unleash it into the world, let's pause and ensure it truly shines. This isn't just about checking boxes; it's about ensuring our video connects with our audience and achieves our goals. Think of it as our final polish before the grand reveal.

Remember those captivating 2d animated corporate video examples we explored? Now's the time to channel that inspiration. Let's put ourselves in our viewers' shoes and ask:

• Does our core message resonate clearly, or are we lost in jargon?
• Do the visuals align with our brand, creating a cohesive experience? Think visual consistency, like in the best corporate explainer videos.
• Is the audio crisp and engaging, enhancing the narrative rather than distracting from it?
• Does the video flow smoothly, keeping viewers hooked from start to finish? Let's analyze successful Corporate Animation Videos for pacing inspiration.

Animated Business Videos often excel at simplifying complex ideas. Does ours achieve the same clarity? Does it evoke the right emotions, prompting viewers to take action? Is it accessible to everyone, with features like closed captions? And finally, does it leave a lasting impression, making our audience want to learn more?

By addressing these questions, we ensure our video is not just technically sound but truly impactful. A polished final cut sets the stage for a successful launch and helps us achieve our marketing objectives.

How corporate explainer video examples are curated?

We dove deep into corporate explainer videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic corporate explainer videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Value Proposition Examining clarity and persuasiveness of the presented value proposition.
7.Target Audience Connection Determining how effectively the video resonates with its intended audience.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, corporate explainer videos 2024, n=13636 videos within duration <3 mintues, across industries.