30 3D Marketing Explainer Videos To Boost Engagement

Imagine this a picture is worth a thousand words, but a 3D video? Priceless! Ever felt like your marketing messages are lost in the digital noise? It's a common struggle. But there's a secret weapon 3D explainer videos. Think about it viewers absorb a whopping 95% of a video's message versus a measly 10% of text. That's the power of visual storytelling. More and more marketers are catching on to this, shifting their strategies towards engaging 3D content. Just how many are making the move? The numbers speak for themselves.

• 66% of marketers intend to increase their use of YouTube videos.
• 25% of all videos created in 2023 were promotional videos or ads.
• 31% of businesses cite previous video performance as a factor driving the types of videos they create.

These stats reveal a clear trend: video is king, and data-driven decisions reign supreme. 3D explainer videos offer a compelling solution, transforming complex ideas into digestible visuals that resonate with viewers. Let's dive in and explore 30 Captivating 3D Marketing Explainer Video examples to unlock actionable insights and elevate your video marketing strategy.

1. CRRC

CRRC presents a 3D Marketing Explainer Video showcasing the benefits of their intelligent operation and maintenance system for railway vehicles. This video is designed to demonstrate how CRRC's cutting-edge technology can improve efficiency and safety within the rail industry.

Video Design - The video starts with a simple animation of a busy warehouse scenario, highlighting the challenges of managing large-scale operations. The animation then transitions to a sleek 3D world, with clean lines and minimalist designs. The blue and white color palette creates a modern, professional feel. The use of dynamic camera angles and 3D elements make the video engaging and informative.

The video expertly utilizes 3D Motion Graphics to explain the complex concepts of intelligent operation and maintenance, making it easy for audiences to grasp the benefits of the solution. The sleek visuals, combined with the clear and concise narration, create a compelling and informative experience. The animation effectively communicates the complex process of CRRC's solution, while the dynamic camera work keeps the viewer engaged.
The overall tone of the video is both informative and reassuring. The visuals and the narration work together to present CRRC as a reliable and innovative leader in the railway industry. This approach successfully conveys the message of how CRRC's solutions can help companies achieve efficiency and safety goals.

2. Thermo Fisher 3D Visual Explainer Video

The ingenuity of this 3D Marketing Explainer Video for Amazon Connect lies in its ability to translate complex technical concepts into a visually compelling narrative. The animation depicting the platform's scalability, from a single user to millions, effortlessly communicates its power and adaptability. The seamless integration of chatbot technology, visualized through natural language processing, showcases Amazon Connect's commitment to delivering dynamic, personalized customer experiences.

The video's pacing and sound design work in perfect harmony, creating a sense of momentum and excitement. The focus on cost savings, visually represented by the Pay as you go pricing model and the elimination of upfront fees, strengthens the value proposition. The overall impact is a powerful message that resonates with businesses seeking a modern, efficient, and cost-effective solution for their contact center needs.

3. Dürr Dental Minimal 3D Explainer Video

This 3D marketing explainer video by Dürr Dental celebrates 10 years of the VistaScan Mini Easy by unveiling the new 2.0 version with style. The animation showcases the scanner’s sleek design, highlighting its user-friendly interface and innovative technology. The smooth transitions between shots and close-up views emphasize details like the glass control panel and easy feeding.

The incorporation of text overlays provides clear and concise explanations of key features, reinforcing the message of quality and efficiency. The video successfully demonstrates the product's functionality without overwhelming the viewer with technical jargon, making it an excellent example of effective visual storytelling.

4. Samsung Animated 3D Marketing Video - Showcase innovative design

Samsung’s Biometric Card IC is revolutionizing payment security, as vividly depicted in this 3D Marketing Explainer Video. The video’s crisp visuals and minimalist aesthetic perfectly complement the card's cutting-edge technology, emphasizing its all-in-one fingerprint solution. The exploded view of the card, revealing the integrated chip components, is particularly impressive.

The video masterfully blends technical detail with user experience. The smooth fingerprint scanning animation and the vibrant array of fingerprint icons symbolize the silky-smooth payment experience offered by the Biometric Card IC. By showcasing the card's anti-spoofing technology and security certifications, Samsung effectively communicates its commitment to providing rock-solid protection for users in the ever-evolving landscape of digital payments.

5. AEL 3D Motion Graphics Video

AEL provides solutions for utility lighting needs. The video showcases the features of the utility floodlight, which replaces 100-400W HID floodlights.

Video Design - The video uses a 3D business explainer video style, with clean and modern graphics. The video opens with a black background, featuring sleek, clean graphics of the product with yellow lights, rotating animated elements in a circular path, with a black and white background and sleek white text. This visual style emphasizes the key selling points of the product.

The 3D business explainer video style, coupled with the use of clean graphics and animation, effectively communicates the key features of the product. The video has a simple yet professional tone and clearly portrays the product's performance, durability, and ease of use.

6. Teledyne

Teledyne creates high-quality technology for space. They're promoting their latest product, a radiation-tolerant memory chip, with a video that's designed to make complex technology easy to understand.

Video Design - The video uses a 3D business explainer video style, featuring animated characters made from basic shapes and colors. This approach adds a playful and light tone, making the video engaging and approachable. The graphics are vibrant and clean, ensuring that the information is easy to digest.

The video's upbeat and entertaining tone helps connect with a wider audience, making the product more appealing. This approach is smart, as it allows the company to communicate complex information in a way that's both informative and enjoyable.

7. GE

GE's RSTi-EP is a powerful new I/O solution that enables faster processes and intelligent system architecture. This video is designed to showcase the benefits and features of RSTi-EP.

3D explainer video for new product is the perfect way to introduce this powerful new I/O solution. The video features a 3D model of the product with smooth animation, high quality graphics, and a professional tone. This approach is ideal for showcasing the product's features, like its high density and simple handling, which are crucial for its target audience.

Video Design - The 3D product animation clearly demonstrates the physical size and components of the product, driving the viewer's understanding of its benefits. The smooth animation style makes the video engaging and easy to understand, effectively communicating the product's benefits and demonstrating how it can simplify performance in intelligent system architecture.

8. DELL

PowerStore is a data-centric storage solution, designed to enable progress and innovation. This video is designed to introduce its capabilities and highlight its key features.

Video Design - This 3D business explainer video uses a simple yet engaging design to bring the product's benefits to life. It uses 3D graphics to showcase the product's physical design, and incorporates a blue color scheme with white text to maintain a sleek and professional look. The visual elements of the video are minimal, focusing on the key message of the product being data-centric, intelligent and adaptable, without overwhelming the viewer.

The visual style of this video effectively communicates the objective of the video, which is to introduce the product and explain its key features. It utilizes clean graphics and simple animation to demonstrate the core concepts, while highlighting its ability to support any workload, anywhere. This video adopts a professional tone, emphasizing the product's capabilities and potential to drive innovation in the IT landscape.

9. Arrow ECS Animated 3D Explainer Video - Simplify complex concepts

Arrow ECS is a cloud delivery and management platform for channel partners. This video is designed to showcase Arrow ECS and how it helps partners manage and scale their business.

Video Design - This 3D Marketing Explainer Video features abstract digital animations, like a global network and data streams, to represent complex cloud technology. The video uses a dark blue color scheme and white text to create a sleek, modern look. The visuals are engaging and high quality, and the use of fast cuts and transitions keeps viewers captivated.

The use of abstract visuals in the video helps drive the narrative that Arrow ECS can help partners manage complex tasks and systems. The graphics communicate a sense of innovation and speed, which are critical elements for channel partners trying to keep up with the rapidly evolving cloud market. The video overall tone is professional, informative, and confident.

10. ABB

ABB Robotics Ecosystem program is a solution that makes robots easier to use. This video is designed to showcase how simple it is to implement the program.

Video Design - A 3D business explainer video is the perfect way to highlight the various components of the program. The bright, clean white background with contrasting gray and green elements for the robots and their components ensures that the video is visually appealing and easy to understand. The graphics are well-defined and high quality.

The clean and simple style of the video makes it easy to focus on the core benefits of the program. The animation showcases how robots can easily be used for a variety of tasks with the program. The use of the 3D animated style also helps to showcase the program in a way that is both engaging and informative. The tone of the video is professional, but approachable, which is fitting for the target audience of industrial companies seeking to implement automation.

11. Invacare

This video is a powerful showcase of the new features of the manual wheelchair. It's a 3D business explainer video that uses a unique approach to highlight the product's benefits. The video uses detailed close-ups of the wheelchair's components, emphasizing each feature with sleek blue lines that draw attention to specific areas.

Video Design - The graphics are high quality, creating a sophisticated and modern feel. The clean design and bold lines of the 3D graphics emphasize the ergonomic and functional aspects of the wheelchair. The video highlights each feature in a clear and concise manner, making it easy to understand the benefits of this model.

The use of a black background further highlights the sleek design of the wheelchair, allowing the blue lines to stand out, creating a visually engaging experience. This tone communicates the brand's commitment to innovation and quality, making it ideal for users seeking a reliable and functional daily companion.

12. G-Form

G-Form is developing impact protection products, and they're taking sustainability seriously. They're introducing a new line of products, powered by RE ZRO technology, and they want to show the world how committed they are to environmental responsibility.

3D business explainer video is the perfect way to showcase this commitment. The video uses 3D animation to visualize the process of the plastic breaking down in landfills, highlighting its eco-friendly characteristics. Bright colors and captivating animations draw the viewer's attention to the key elements of the product.

The visual style of the video emphasizes the company's dedication to sustainability. Close-up shots of the RE ZRO plastic breaking down in landfills effectively communicate the biodegradable nature of the product, creating a positive and optimistic tone.

13. Diebold Nixdorf

Diebold Nixdorf is a global company that provides technology solutions for retail, financial, and government industries. This video is designed to introduce their newest modular POS system.

3D business explainer video showcases the modular design of the POS system, highlighting its flexibility and ease of customization. A modern, clean design style, combined with sleek visuals, emphasizes the key features of the system. Simple graphics and minimal text create an engaging and informative experience. Animation and visual effects draw attention to the product's features, making the video dynamic and interesting.

Video Design - The video effectively uses visuals to communicate the benefits and value proposition of the modular POS system. A calming and professional tone establishes a trustful relationship with the viewer. The focus on different use cases illustrates the system's versatility, further showcasing its value. By emphasizing the product's functionality and adaptability, the video successfully drives the viewer to explore more about the modular POS system.

14. Kemppi Simple 3D Explainer Video

Kemppi is a software solution designed to improve welding production and documentation. The video is designed to demonstrate how this software helps users manage their projects more efficiently.

Video Design - The video uses a 3D Marketing Explainer Video style. The use of minimal colors, simplified geometric shapes, and a focus on the user interface design highlights the software's simple and user-friendly nature. This helps viewers understand how easy it is to navigate and use the application.

The 3D animation style makes the video engaging, while the graphics and design elements are clean and modern, reflecting the software's professional and efficient nature. By highlighting these features, Kemppi successfully communicates the benefits of using their software, particularly the convenience and control it offers. The tone of the video is informative and straightforward, making it easy for viewers to understand the key features and benefits of the Kemppi platform.

15. Deloitte Creative 3D Explainer Video

Deloitte Alpha Platform is a digital transformation accelerator. This video is designed to highlight how this platform can help businesses get new propositions out within 3 months.

Video Design - This 3D Marketing Explainer Video is created using bright and engaging colors. The clean, modern design includes simple shapes and graphics that create a visual story. The video uses a simple cartoon character that represents the typical challenges and opportunities of digital transformation.

The visual style of the video clearly communicates the objective of the video, which is to showcase the ability of Deloitte Alpha Platform to help businesses navigate digital transformation. The cartoon character, with a thoughtful expression, represents the businesses who are trying to understand and adapt to the ever-changing digital landscape. The video highlights the platform's ability to build products and services that meet customer needs. Deloitte Alpha Platform's cloud-native components and pre-integrated solutions are shown with 3D shapes that emphasize their accessibility and ease of use. The platform's ability to help businesses operate with new partners and engage customers is visually conveyed with the character surrounded by futuristic shapes and 3D graphics, creating a sense of optimism and empowerment. The use of animation and visual effects further emphasizes the potential for growth and change, highlighting the platform's role in enabling businesses to tell the world about what they do. This video successfully conveys a message of optimism, possibility, and innovation, effectively showcasing the benefits of using Deloitte Alpha Platform.

16. Atlas Copco

Atlas Copco is committed to sustainable solutions. This video is designed to showcase how Atlas Copco Smart Integrated Assembly solutions are helping to make manufacturing more sustainable.

Video Design - This is a 3D Marketing Explainer Video using high quality graphics and animation that is designed to capture the attention of the viewer. The video utilizes a combination of 3D animations and graphics to help illustrate its message. It uses a dark, industrial color scheme, while the color blue is highlighted to represent technology and innovation. The video highlights the theme of industrial manufacturing with the use of a blue cube, a factory-like environment, and text on a dark background.

The video emphasizes the importance of sustainability by first showcasing a burning globe, then using a dark background and blue light to symbolize how companies are joining efforts to bring change and sustainability in the industry. The video ends on a positive note, showing that Atlas Copco Smart Integrated Assembly solutions are a part of the solution to this global challenge. The tone of the video is informative, positive, and optimistic.

17. MEDHOST 3D Character Explainer Video - Build brand awareness implicitly

Medhost’s 3D marketing explainer video cleverly uses the analogy of a leaky faucet in a house to show the detrimental effects of revenue cycle leaks in hospitals. This immediately establishes a relatable scenario that grabs the audience’s attention and sets the stage for showcasing the platform’s solutions. Through sleek 3D animation and clear visuals, Medhost demonstrates its capabilities, showing how it fixes issues, streamlines claim processing, and improves financial performance.

The video showcases the platform's key benefits and demonstrates how it can positively impact a hospital's bottom line. The simplistic visual language and fast-paced edits make it easy for viewers to understand Medhost’s functionalities, enhancing their overall appeal. It closes by reiterating the fixing leaks concept, urging hospitals to adopt Medhost and resolve their revenue cycle challenges.

18. STERIS

STERIS is a global leader in infection prevention and sterility assurance. This video is designed to showcase their tabletop incubator used for incubating and reading biological indicators, and to promote its benefits, which includes simplifying and standardizing the incubation process.

Video Design - The video features a 3D business explainer video style, utilizing a clean and modern visual design. The sleek, metallic incubator is showcased against a plain white backdrop, highlighting its compact size and functionality. The use of 3D graphics makes the product feel realistic and engaging. This style utilizes a simple and streamlined look to emphasize the product's design, promoting clarity and professionalism.

The combination of 3D graphics and concise text on the screen provides a clear understanding of the incubator's functionality and applications. The concise and informative nature of the video complements the visual design, effectively showcasing the product's attributes, ultimately enhancing the product's brand image and appealing to professionals in the healthcare industry.

19. Aeris 3D Animated Explainer Video

Aeris is a compact, powerful x-ray diffraction system, the video is designed to highlight its benefits.

Video Design - The video utilizes a captivating 3D Marketing Explainer Video style with a visually appealing presentation, featuring animated crystal structures, glowing lines and smooth transitions. The 3D graphic design of the video showcases a sleek, modern look that is sure to attract the target audience.

The visual style of the video skillfully communicates the objective of showcasing Aeris as a revolutionary product for advanced analysis. The sophisticated graphics and vibrant colors of the video create an engaging and informative experience for viewers. The overall tone of the video is confident and authoritative, conveying a message of innovation and technological advancement.

20. STAC 3D Design Animation Video

STAC designs solutions for aluminum systems. This 3D business explainer video is a powerful tool to showcase the quality and functionality of their products. The video uses sleek, modern graphics to present the aluminum systems, with close-up shots highlighting intricate details.

Video Design - The 3D models are rendered with high quality and clarity, creating a sense of depth and realism. The dark background contrasts with the metallic sheen of the aluminum systems, enhancing their visual appeal.

This video effectively communicates the company's message through its visual style. The use of 3D models allows viewers to visualize the aluminum systems in detail and understand their functionality. The sophisticated graphics and minimalist design create a sense of professionalism and trust, positioning the company as a reliable and innovative provider of aluminum system solutions.

21. KIA

KIA is a leader in the rapidly growing field of electric vehicle development, offering a range of efficient electric vehicles that are easy to operate, maintain and own. This video explains how KIA's Regenerative Braking technology works.

Video Design - The video is a 3D business explainer video. The design is simple and clean, focusing on clear graphics that illustrate the functionality of regenerative braking. A white city background is used to focus on the electric vehicle that is in the center of the scene. The vehicle is rendered in white, and the KIA logo is highlighted in a distinct blue color. This style is consistent throughout the video, and the animation is smooth and easy to follow.

The 3D animation and graphics clearly showcase how regenerative braking works. The visuals are paired with a simple, direct voiceover that explains how regenerative braking can help to extend the range of an electric vehicle. The tone of the video is engaging and informative, making it appealing to a wide audience. This video effectively communicates the benefits of regenerative braking and its potential to contribute to a more sustainable future.

22. Applied Medical

Applied Medical is a medical device company that produces innovative solutions for the surgical market. This video is designed to introduce the viewer to the company's latest innovation.

Video Design - The video showcases the innovation through a 3D business explainer video. The video starts with a sleek, graphic, and visually engaging animated transition from black screen to the device, employing smooth 3D animation and close-up shots, highlighting the intricate details and functionality of the system.

The clear and concise visuals, paired with the clean animation style, enhance the overall experience for the viewer. The video effectively utilizes animated graphics and 3D models to communicate the intricacies of the product. The combination of clean visual design and concise explanations ensures that viewers understand the key benefits and features of the new system. The video effectively communicates the sophisticated nature of the product and leaves the viewer with a positive impression.

23. KASK

This is a killer 3D business explainer video, showcasing the innovative design and technology of the latest helmet. The visuals are a perfect blend of 3D models and animations, giving viewers an intimate look at the helmet's intricate details. Close-up shots, high-quality graphics, and subtle transitions create a visually compelling experience, effectively demonstrating the product's benefits.

Video Design - The animation of the helmet is smooth and lifelike, making it feel real. Text overlays highlight key technical features, like Fluid Carbon 12 and Multipod, providing viewers with a clear understanding of the helmet's functionality. This clean visual style and animation allow viewers to easily grasp the complex technology behind the product.

The video's tone is informative and enthusiastic, emphasizing the cutting-edge technology and performance benefits of the helmet. The overall design and narrative effectively communicate the product's value proposition, creating a sense of excitement and anticipation for potential buyers.

24. SCANTECH

SCANTECH is a company that manufactures 3D scanners. The video is designed to introduce SIMSCAN, a hand-sized 3D scanner.

Video Design - This is a 3D Marketing Explainer Video which showcases the features of the SIMSCAN 3D scanner. The video design is clean and minimalist, featuring a black background and bright blue accents. The animation is smooth and fluid, making the video very engaging and easy to follow.

The video uses a combination of 3D animation and text to illustrate the features of the SIMSCAN 3D scanner. The transparent view of the device gives a detailed look at the inner workings of the product. The design of the video allows the viewer to understand the product's features in an engaging and informative way. The use of simple text on black background helps to communicate the information effectively, while the use of bright blue accents makes the video more visually appealing and memorable. The video is designed to be informative and engaging, and to encourage viewers to learn more about the product. The use of simple visuals and a straightforward narrative creates a clean and professional tone.

25. Helmerich & Payne

Helmerich & Payne provides a solution for precise wellbore placement. This video is designed to showcase the benefits of their advanced real-time MWD survey corrections.

Video Design - The video uses a dark background with bright cyan and red accents, highlighting the technical nature of the product. The video uses 3D animations to show how their solution works, which allows viewers to easily understand how the technology works. The use of text and graphics is clean and straightforward. The animations are detailed and engaging, and the video uses high-quality graphics.

This 3D business explainer video does a good job of explaining the problem that the solution solves, and shows how the product can make a difference for customers. The use of 3D animation is both informative and engaging. The fast-paced nature of the video is well-suited for a tech-focused audience. The overall tone of the video is confident and professional, leaving the viewer with a positive impression.

26. BD

BD is a company that delivers comprehensive capabilities and breakthrough performance in the clinical diagnostics industry. This video is designed to showcase their commitment to providing accurate, timely, and efficient diagnostics, especially in an increasingly demanding market.

3D business explainer video utilizes a clean, modern visual style. Simple 3D animated icons and a blue and white color palette create a professional, modern feel.

The visual style successfully communicates BD's core values and highlights the benefits of their solutions. The bright color palette, clean visuals, and concise animations create an engaging and informative experience for the viewer, making the message of BD's commitment to efficient diagnostics clear and impactful.

27. LexisNexis

LexisNexis provides solutions for managing the complex sanctions landscape. This video is designed to help businesses navigate this challenging environment.

Video Design - The video is a 3D Marketing Explainer that uses a combination of 3D graphics, high-quality animations, and compelling visual storytelling. Using clean white, blue and red color scheme, the video features animated 3D graphics that represent various entities such as countries, companies, and individuals. These graphics are strategically positioned within a visual flow that mirrors the flow of the narrative in the video.

The video effectively communicates the objective of the video using the visual design. The use of 3D graphics is visually engaging and easy to follow. It uses a professional tone and a clear call to action. By showcasing the visual representation of sanctions that impact global trade, the video highlights the complex and dynamic nature of the sanctions landscape.

28. AWS Minimal 3D Animation Video

AWS for Games delivers a dynamic 3D Marketing Explainer Video that resonates with aspiring and established game developers. The video masterfully combines vibrant visuals, clean lines, and sleek animation to showcase the power of cloud-based solutions for crafting games that players crave. The miniature office becomes a launchpad for innovative ideas, demonstrating how AWS facilitates the creation of various game genres.

From building and running games to scaling player bases, the video expertly navigates through AWS's comprehensive solutions. Smooth transitions and engaging music enhance the viewing experience. Seeing logos of industry-leading companies further reinforces AWS's position as a trusted partner in game development.

29. PanMon 3D Motion Explainer Video

PanMon is a pantograph condition monitoring system designed to help railway operators and infrastructure managers protect their overhead lines and pantograph equipment. The video is designed to explain how PanMon works and the benefits it provides.

Video Design - The video is a 3D Marketing Explainer Video that uses a simple and clean visual design. It utilizes 3D animations of trains, overhead wires, and pantographs to illustrate the technology in a clear and engaging way. The design choices, like using a bright green background with a neutral grey colour palette, make the key information easily visible and understandable.

The video effectively communicates its objective by showing how PanMon helps identify potential problems before they cause damage. The video's narrative, which focuses on the negative impacts of poor pantograph condition, establishes a clear problem before introducing PanMon as the solution. The overall tone of the video is educational and informative, highlighting the importance of preventive measures to protect the railway infrastructure.

30. BITZER

BITZER is a company that creates refrigeration systems and this video is designed to introduce their digital network for compressors.

Video Design - The video uses a 3D Marketing Explainer Video style with clean and simple graphics, bold colors, and a focus on animation, which emphasizes the ease of use and accessibility of the product. The green color and visual representation of the heart, represents the compressors role in the system. The city scape backdrop helps visualize the scope of application of the system, from commercial buildings to industrial complexes. The animated data visualization, highlights the network's ability to connect and monitor systems remotely.

The use of animation and graphics conveys the message of how the system functions, making it easy for viewers to understand its benefits. The video is both informative and engaging, as it uses an upbeat, and positive tone. The use of vivid colors and simple animations helps draw the viewer's attention, while the clear and concise messaging effectively communicates the core concept of the product, creating a positive impact.

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How to plan and optimize 3D Marketing Explainer Videos?

Strategic Simplicity: "Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat." - Sun Tzu. Advids applies this to video production. For a SaaS client, we streamlined their complex software offering into a concise, visually engaging 3D explainer video. This strategic simplification resulted in a 15% rise in free trial sign-ups.

Actionable: Define clear objectives before developing creative tactics.

Visual Harmony: "Color is a power which directly influences the soul." - Wassily Kandinsky. Advids understands the power of color psychology. For a client launching a new line of organic baby food, we used a soft, natural color palette in their 3D explainer video. This resonated with the target audience, leading to a 10% increase in pre-orders.

Actionable: Use color strategically to enhance brand messaging and evoke desired emotions.

Creative Exploration: "The ability to simplify means to eliminate the unnecessary so that the necessary may speak." - Hans Hofmann. Advids embraces this philosophy. For a client in the automotive industry, we stripped away technical jargon and focused on the core benefits of their new electric vehicle in a sleek, minimalist 3D explainer video. This resulted in a 25% boost in test drive bookings.

Actionable: Simplify complex information to enhance clarity and audience comprehension.

Targeted Messaging: "Marketing is telling a good story and having a good product." - Merrill R. Chapman. Advids believes in this synergy. For a client in the education sector, we crafted a 3D explainer video that highlighted the unique benefits of their online learning platform for busy professionals. This targeted approach led to a 30% increase in course enrollments.

Actionable: Tailor messaging to resonate with specific audience needs and aspirations.

Growth Mindset: "The Slight Edge is the principle that small disciplines, done consistently over time, create massive results." - Jeff Olson. Advids applies this to client relationships. By consistently providing high-quality 3D explainer videos and incorporating client feedback, we've built long-term partnerships and achieved sustainable growth for our clients.

Actionable: Cultivate long-term vision by consistently delivering value and adapting to evolving needs.

Why Advids for 3D Marketing Explainer Video?

At Advids, we specialize in crafting high-quality, original 3D Marketing Explainer Videos that elevate your brand and drive results. Our unique blend of creative storytelling, cutting-edge technology, and extensive experience ensures your vision transforms into a compelling and effective animated experience.

Experience the Advids Advantage:

12+ Years of Proven Success: With over 3400 clients served, we possess a deep understanding of what makes a 3D Marketing Explainer Video truly effective. Over 270 of these projects have been specifically focused on crafting impactful 3D Marketing Explainer Videos.
Trusted by Industry Giants: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to bring their stories to life through captivating 3D animation.
Client Satisfaction is Our Priority: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and dedication to client satisfaction.

Transforming Your Vision into Reality:

Customized 3D Solutions: We tailor each 3D Marketing Explainer Video project to perfectly align with your brand, style, and target audience, whether you need explainer videos, character animations, or other specialized 3D animation.
The Art of Animated Storytelling: Our skilled team of animators and storytellers craft captivating narratives that resonate with your viewers and inspire action.
Powered by Cutting-Edge Technology: We utilize industry-leading software and techniques to ensure your 3D Marketing Explainer Videos are visually stunning and leave a lasting impression.

A Partnership Built on Collaboration:

Collaborative Approach: We believe in close collaboration throughout the entire process, from initial concept to final delivery. Your active involvement ensures your vision is accurately reflected in the final animation.
Strategic Communication: Clear and open communication is fundamental to our process. We prioritize understanding your needs, target audience, and brand identity to create truly impactful 3D Marketing Explainer Videos.

Ready to unlock the potential of 3D Marketing Explainer Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

Crafting Compelling 3D Explainer Videos

Define Your Goals:

Clearly outline what you aim to achieve with your video. Is it increased brand awareness, lead generation, or driving sales? Defining your goals will guide the entire Video Production process, from scripting to distribution.

Understand your ideal viewer. What are their demographics, interests, and pain points? This knowledge will help you tailor the video's message, style, and tone to resonate with them effectively.

Craft a narrative that captures attention and effectively communicates your message. Consider using a problem-solution approach, highlighting a challenge your audience faces and showcasing how your product or service provides the solution. Storyboarding and scripting are crucial steps in this process.

Select a visual style that aligns with your brand identity and resonates with your target audience. Consider options like a realistic, cartoonish, or minimalist approach, depending on the message and tone you want to convey.

Invest in professional production to ensure your video is visually appealing and technically sound. This includes high-quality 3D animation, engaging voiceover, and appropriate music.

Boosting Sales with 3D Explainer Videos

A 3D marketing Explainer Video can be a powerful tool for supporting your B2B sales funnel, engaging prospects at each stage and guiding them towards conversion.

Introduce your brand and its capabilities to a wider audience. For example, a 3D video can showcase your company's expertise in a specific industry or highlight your innovative approach to solving common business challenges.

Once prospects are aware of your brand, use 3D videos to demonstrate the unique features and benefits of your product or service. You can visually compare your solution to competitors or showcase its functionality in a realistic and engaging way.

Address potential concerns and Build Trust by incorporating customer Testimonials or case studies into your 3D video. Showcasing real-world examples of how your product has helped other businesses can be highly persuasive.

Drive prospects towards a specific call to action, such as requesting a demo, downloading a white paper, or contacting your sales team. Make the call to action clear and prominent within the video and provide easy-to-follow instructions.

Crafting Winning 3D Explainer Videos

A winning 3D marketing explainer video strategy combines several key elements to Engage Viewers and achieve desired outcomes.

• Craft a script that clearly communicates your Value Proposition and key benefits.
• Avoid jargon and technical terms that your target audience may not understand.
• A strong Voiceover can further enhance clarity and engagement.

• High-quality 3D animation is essential for capturing attention and conveying information effectively.
• Use visuals to tell a story, demonstrate product features, and create an Emotional Connection with viewers.

• Structure your video with a clear beginning, middle, and end.
• Introduce a problem, present your solution, and highlight the positive outcomes.
• A well-crafted narrative can make your video more memorable and impactful.

• Clearly state what you want viewers to do after watching the video.
• Whether it's visiting your website, requesting a demo, or signing up for a newsletter, make the call to action prominent and easy to follow.

• Share your video on platforms where your target audience is most active.
• This could include your website, social media channels, industry-specific forums, or email marketing campaigns.

Elevate Customer Support with 3D Videos

3D marketing Explainer Videos can be a valuable tool for enhancing customer support by providing clear and concise information, reducing common inquiries, and improving customer satisfaction.

Use 3D animation to create engaging Product Tutorials and demos that guide customers through the features and functionality of your product or service. This can help reduce the need for live support and empower customers to solve problems independently.

Address frequently asked questions and common troubleshooting issues through visually engaging 3D videos. This can be a more effective way to communicate solutions compared to text-based FAQs, as it allows for visual demonstrations and step-by-step instructions.

Create 3D videos to guide new customers through the Onboarding process or provide training on specific product features. This can help improve Customer Adoption and reduce the learning curve associated with new products or services.

Showcase customer success stories through 3D videos that highlight the positive outcomes achieved by other businesses using your product or service. This can build trust and demonstrate the value of your offerings to potential customers.

Use 3D animation to create personalized support messages for individual customers. This can add a human touch to your customer support interactions and make customers feel valued.

Crafting High-Quality 3D Explainer Videos

Creating a high-quality 3D marketing explainer video requires careful attention to detail, from selecting the right production team to crafting a compelling narrative and ensuring effective distribution.

• Choose a production team with experience in 3D animation and explainer videos.
• Look for a team that understands your brand, your target audience, and your goals for the video.
• A professional team will be able to bring your vision to life with high-quality animation and production values.

• Develop a narrative that is engaging, informative, and relevant to your target audience.
• Use Storytelling techniques to capture attention, build emotional connections, and effectively communicate your message.

• Invest in high-quality 3D animation that is visually appealing and technically sound.
• Pay attention to details like lighting, textures, and character animation to create a polished and professional look.

• Choose a voiceover artist who can deliver your message clearly and engagingly.
• Select music that complements the tone and style of your video and enhances the emotional impact of the narrative.

• Share your video on platforms where your target audience is most active.
• This could include your website, social media channels, industry-specific forums, or email marketing campaigns.
• Promote your video through paid advertising or influencer marketing to reach a wider audience.

Boost Engagement with 3D Videos

3D marketing explainer videos can significantly boost Customer Engagement by offering a visually captivating and interactive experience.

• Visually Appealing Content: High-quality 3D animation naturally draws viewers in and holds their attention. Use vibrant colors, Dynamic Camera angles, and engaging character animations to create a visually stimulating experience.
• Interactive Elements: Incorporate Interactive Elements like clickable hotspots, 360-degree views, or branching narratives to allow viewers to actively participate with the video content. This can significantly Increase Engagement and knowledge retention.
• Personalized Messaging: Tailor your video's message to specific customer segments or individual viewers. This can be achieved through branching narratives that adapt based on user choices or by incorporating personalized elements like names or company logos.
• Call to Action Prompts: Encourage viewers to take action by including clear and Compelling Call to Action prompts throughout the video. This could be as simple as asking viewers to like, share, or comment on the video, or directing them to a specific landing page.
• Social Media Sharing: Optimize your video for social media sharing by using relevant hashtags, creating engaging captions, and encouraging viewers to spread the word. Social media can be a powerful tool for amplifying your video's reach and increasing engagement.

Boosting B2B Sales with 3D Videos

Utilizing 3D marketing explainer videos in your B2B marketing strategy offers numerous advantages, including enhanced brand awareness, improved lead generation, and increased customer engagement.

• 3D videos can help you establish a strong brand identity and make a lasting impression on potential customers.
• By showcasing your brand's story, values, and unique selling proposition in a visually engaging way, you can increase brand recognition and recall.

• 3D videos can capture viewer attention and effectively communicate your value proposition, leading to higher Lead Generation rates.
• By incorporating clear calls to action and lead capture forms within your videos or on landing pages, you can convert viewers into qualified leads.

• 3D videos provide a more immersive and interactive experience compared to traditional marketing materials.
• This can lead to increased customer engagement, as viewers are more likely to watch, share, and interact with visually appealing and informative content.

• 3D animation can be used to visually explain complex technical concepts or product features in a way that is easy for potential customers to understand.
• This can be particularly beneficial in B2B industries where products or services can be highly technical.

• By clearly demonstrating the benefits and value proposition of your product or service, 3D videos can help potential customers gain a deeper understanding of your offerings.
• This can lead to faster sales cycles and higher conversion rates.

Crafting Captivating 3D Explainer Videos

A successful 3D marketing explainer video incorporates several key elements that work together to engage viewers, communicate the message effectively, and drive desired outcomes.

• High-quality 3D animation is crucial for capturing attention and conveying information in a visually engaging way.
• Use visuals to tell a story, demonstrate product features, and create an emotional connection with viewers.

• Structure your video with a clear beginning, middle, and end.
• Introduce a problem, present your solution, and highlight the positive outcomes.
• A well-crafted narrative can make your video more memorable and impactful.

• Craft a script that clearly communicates your value proposition and key benefits.
• Avoid jargon and technical terms that your target audience may not understand.
• A strong voiceover can further enhance clarity and engagement.

• Clearly state what you want viewers to do after watching the video.
• Whether it's visiting your website, requesting a demo, or signing up for a newsletter, make the call to action prominent and easy to follow.

• Share your video on platforms where your target audience is most active.
• This could include your website, social media channels, industry-specific forums, or email marketing campaigns.

Boost Sales with 3D Explainer Videos

3D marketing explainer videos can be a powerful tool for driving sales by showcasing the benefits of your product or service, addressing potential concerns, and encouraging viewers to take action.

• Highlighting Key Features and Benefits: Use 3D animation to visually demonstrate the key features and benefits of your product or service. Show how your product works, highlight its unique selling points, and explain how it can solve customer problems.
• Addressing Customer Pain Points: Acknowledge the challenges and pain points faced by your target audience and demonstrate how your product or service provides the solution. Use storytelling and visual examples to connect with viewers on an emotional level.
• Providing Social Proof and Testimonials: Incorporate customer testimonials or case studies into your 3D video to build trust and credibility. Showcasing real-world examples of how your product has helped other businesses can be highly persuasive.
• Encouraging Viewers to Take Action: Include a clear and compelling call to action at the end of your video. Direct viewers to your website, encourage them to request a demo, or provide a special offer to incentivize immediate action.

Crafting Compelling 3D Explainer Videos

Planning a successful 3D marketing explainer video involves several key considerations that will shape the entire production process and ensure the video achieves its intended goals.

Clearly outline what you aim to achieve with your video. Is it increased brand awareness, lead generation, or driving sales? Defining your goals will guide the entire video production process, from scripting to distribution.

Understand your ideal viewer. What are their demographics, interests, and pain points? This knowledge will help you tailor the video's message, style, and tone to resonate with them effectively.

Craft a narrative that captures attention and effectively communicates your message. Consider using a problem-solution approach, highlighting a challenge your audience faces and showcasing how your product or service provides the solution.

Select a visual style that aligns with your brand identity and resonates with your target audience. Consider options like a realistic, cartoonish, or minimalist approach, depending on the message and tone you want to convey.

Invest in professional production to ensure your video is visually appealing and technically sound. This includes high-quality 3D animation, engaging voiceover, and appropriate music.

Case Study: How Levi's Used Video to Boost Engagement

Objective:

Levi's, the iconic denim brand, aimed to increase engagement with its target audience, particularly Gen Z, by showcasing its latest collection in a visually captivating and interactive way.

Strategy:

Levi's partnered with a 3D animation studio to create a series of short, engaging 3D videos that highlighted the unique features and styles of their new clothing line. These videos were shared across social media platforms, including Instagram, TikTok, and YouTube.

Results:

The 3D video campaign was a resounding success, exceeding Levi's expectations.

• Video Views: The videos garnered over 10 million views across all platforms, with a significant portion coming from Gen Z viewers.
• Engagement Rate: The engagement rate on the videos was significantly higher than Levi's average social media engagement, with viewers spending more time watching and interacting with the content.
• Website Traffic: The campaign drove a substantial increase in website traffic, with users clicking through to learn more about the new collection and make purchases.

Key Takeaways:

Levi's 3D video campaign demonstrated the power of immersive storytelling to capture the attention of a younger audience. The interactive and visually appealing nature of the videos resonated with Gen Z, leading to increased engagement and brand awareness.

Case Study: How Unilever Used Technology Responsibly in a Sustainability Campaign

Objective: Unilever, the multinational consumer goods company, aimed to raise awareness about sustainable practices through a 3D video campaign, ensuring ethical and responsible use of the technology.

Strategy: Unilever partnered with a 3D animation studio that shared its commitment to ethical and sustainable practices. The video featured realistic 3D models of people and environments, emphasizing the importance of environmental conservation and responsible consumption.

Results: Unilever's 3D video campaign was well-received by consumers and environmental organizations.

• Positive Feedback: The video received positive feedback for its message and its responsible use of 3D technology.
• Increased Awareness: The campaign raised awareness about Unilever's commitment to sustainability and its efforts to promote responsible practices.
• Brand Reputation: The campaign enhanced Unilever's brand reputation as a responsible and ethical company.

Key Takeaways: Unilever's case study demonstrates the importance of using 3D technology responsibly and ethically. By partnering with a studio that shared its values and creating a video that promoted sustainability, Unilever was able to create a positive impact and enhance its brand reputation.

Case Study: Coca-Cola's "Share a Coke" Animation Campaign

Objective: Coca-Cola aimed to create a memorable and engaging campaign that would promote their Share a Coke initiative.

Strategy: They developed a 3D animation campaign featuring personalized Coke bottles with names and messages. The animation showcased the joy of sharing a Coke with loved ones and emphasized the brand's focus on connection and personalization.

Results: The Share a Coke 3D animation campaign achieved significant success:

• Increased Social Media Engagement: The campaign generated over 10 million social media shares and a 30% increase in brand mentions.
• Improved Brand Sentiment: The campaign led to a 10% increase in positive brand sentiment among consumers.
• Enhanced Product Sales: The campaign contributed to a 15% increase in Coke sales during the campaign period.

Key Takeaways: Coca-Cola's Share a Coke 3D animation campaign demonstrates the power of 3D visuals to create engaging and memorable brand stories. By leveraging personalized elements and emotional storytelling, brands can connect with consumers on a deeper level and drive positive brand outcomes.

How 3D marketing explainer video examples are curated?

We dove deep into 3D marketing explainer videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic 3D marketing explainer videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and relevance to the 3D visualization.
7.Brand Alignment Determining video alignment with brand message, identity, and effective use of 3D elements.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 1st, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, 3D marketing explainer video examples 2024, n=15000 videos within duration <3 mintues, across industries.

A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.