TL;DR Struggling with static B2B marketing? Boost engagement and conversions with product explainer videos. Partner with a top B2B video agency specializing in demos and case studies to transform your offering and generate more leads.
Top Promotional Teaser agencies empower you to realize your full creative potential with innovative visual storytelling. They seamlessly transform ideas into captivating visuals providing access to exceptional talent specializing in visual narratives.
Here is a list of the top 15 B2B Product Video Studios:
Choosing the right B2B product video agencies or studios can unlock amazing results for your brand, let's explore key factors to help you identify the best companies.
A proven history of successful B2B product videos and a diverse portfolio showcasing various styles and industries are essential, this demonstrates their ability to understand your unique needs and deliver impactful results.
Beyond creative flair, a deep understanding of video production techniques, animation software, and post-production processes is crucial for a B2B product video agency to execute your vision flawlessly and efficiently.
Visual storytelling should be compelling, aligning with your brand identity and resonating with your target audience. The chosen visual style, motion graphics, and overall design aesthetic must elevate your B2B product and clearly communicate its value proposition.
Timelines matter significantly, especially when aligning video content with product launches or marketing campaigns. A delayed video can miss crucial opportunities within your sales funnel. For example, if a company plans to use a product demo video at a trade show, a late delivery could mean a missed chance to engage potential clients.
Understanding the pricing structure is crucial, but focus on the return on investment. A higher price point may be justified if the video significantly boosts lead generation or accelerates the sales cycle for your B2B product. Consider the long-term value the video brings, not just the initial cost.
A company's proficiency in the B2B product space is paramount. They should demonstrate a deep understanding of complex products, target audiences, and industry-specific challenges. Look for a partner that can translate technical details into engaging and persuasive narratives that resonate with business decision-makers.
Advids is a leading video creation studio, providing a comprehensive video creation service, enabling you to easily produce videos remotely and on-demand. We manage all aspects of video production from start to finish, ensuring a seamless experience.
We work with clients ranging from single-person startups and small businesses to global brands and billion-dollar enterprises across a wide range of sectors. Leveraging our extensive industry experience, Advids has collaborated with a diverse array of clients. We specialize in product demo videos that effectively showcase your offerings and B2B explainer videos that simplify complex concepts for your target audience.
Our approach to video production is to create impactful visuals, tailored to diverse needs and specifically designed to achieve your business goals. We are known for being an easy video team to work with, providing unmatched agility and responsiveness. We are the ideal choice for businesses seeking an expert team to deliver video production that is not only bespoke but also strategically designed to meet customer goals and drive revenue.
Our impressive client roster includes Google, WHO, Mercedes, and Sennheiser, among others.
Advids's video creation services are trusted by 3400+ clients globally.
Clients: Google, WHO , Mercedes, Sennheiser, Razorpay
Who is Advids for? Best for high growth B2B tech startups
Advids Review: We have worked with Advids team on a couple of projects, it has been a pleasure to work with such a creative, attentive, professional and dedicated team.
With offices in San Francisco and Los Angeles, this agency will revolutionize your product storytelling with breathtaking animated visuals. Sharp Eye Animation crafts animated product videos into masterpieces, guaranteeing pixel-perfect precision every time.
Beyond captivating visuals, they are masters of product training videos, demystifying complex concepts for effortless user understanding. Trusted by giants like Walmart, Sephora, and ShipStation, Sharp Eye Animation has solidified their position as a Best B2B video agency for companies seeking truly impactful video content.
Their commitment to a streamlined production process and lightning-fast turnaround makes them a smart choice for businesses of every scale.
While many animation studios specialize in niche styles, Chicago-based Calabash stands out as an award-winning studio proficient in "all styles of animation," making them exceptionally versatile. Their capabilities extend beyond diverse animation techniques to include motion design and visual effects, positioning them as a comprehensive solution for B2B product video studios.
Calabash leverages a dynamic, global team of creative talent to bring fresh perspectives to each project, ensuring they can effectively produce engaging product feature highlight videos that clearly demonstrate the value of B2B offerings. With a deep understanding of visual storytelling and a commitment to classic design principles, Calabash excels at B2B product marketing through compelling animated content.
Having a proven track record of animating for recognizable brands and creating impactful videos for clients like Zoomer and StarKist, Calabash is well-equipped to craft high-quality product videos for commercials, web platforms, and social media, effectively communicating complex product features and benefits.
Who is Calabash for? Best for brands needing engaging product feature videos
Calabash Review: They were so much fun to work with as a video production company. They really helped us take the first leap into video marketing, helping us learn throughout the process and translate all the metrics into something meaningful for our brand.
Right now, Next Day Animations is making a splash in the B2B world, especially recognized for their Quality B2B video production.
If your B2B company needs to explain intricate concepts quickly and clearly through animation, this United States-based team is your ideal solution. Next Day Animations truly shines in crafting engaging content, expertly using motion graphics and whiteboard animation to ensure your message resonates.
Specializing in dynamic video creation, they've delivered laser-focused messaging for social media and corporate events for clients like DKT, IHG, and Home Depot.
Pricing: On request
Design Team: 60+
Clients: DKT, IHG, Garner, Toothshower, Home Depot
Who is Next Day for? Best for enterprises needing clear animated explainers
Next Day Review: They're a great little creative agency with considerable technical firepower. And they always over-deliver.
Big Slate Media is known for combining high-quality video production with their signature fun and energetic team. Their homepage tagline "content that doesnt suck" encapsulates their dedication to producing impactful and attention-grabbing content.
They claim to be Knoxville's leading agency in video production and content marketing, offering a comprehensive suite of services including video production, drone videography, photography, and social media marketing.
This talented team operates as a B2B video creation studio and has produced projects for both major networks and small brands, for brands such as Red Bull, Bosch, and Raising Canes. They are particularly adept at crafting cinematic product video and innovative interactive video experiences, adapting their production to meet diverse project needs in Knoxville and across international markets.
Who is Big Slate for? Best for brands seeking engaging video content marketing
Big Slate Review: They're a unique group of people with highly-honed writing, directing, and editing skills. The team is dynamic and can handle a diverse range of projects.
BuzzFlick is a creative video agency focused on helping businesses achieve their marketing objectives through compelling video content. Their core approach centers on crafting videos that not only capture attention but are also strategically designed for converting viewers into customers.
They cater to a diverse clientele, ranging from ambitious startups to established organizations, offering tailored video solutions to meet diverse marketing goals. BuzzFlick excels in producing conversion-focused animated videos, ensuring that each video is strategically designed to achieve specific marketing objectives.
BuzzFlick offers a diverse range of animation styles, including visually appealing 2D, immersive 3D, and dynamic motion graphics. For businesses seeking cost-effective solutions, they also provide budget-conscious explainer video options. Their expertise extends to creating high-quality videos expected from professional B2B video agencies, including compelling product teaser video content and engaging social media product videos. Based in locations including the United Kingdom, and trusted by clients such as DMB, Derma, and Gitex, BuzzFlick helps businesses enhance brand visibility and improve customer engagement through strategic video production.
Pricing: On request
Design Team: 63+
Clients: DMB, Derma, Gitex, BGX, Retune
Who is BuzzFlick for? Best for startups and high growth companies
BuzzFlick Review: Very easy to work with. Expectations, deadlines, and pricing were all straightforward. Staff were open to collaboration and made it easy to make changes as the project progressed. The final videos were exactly what we wanted and worth every penny.
Branded Media is a video agency with a difference: It works with both ambitious startups and established large corporations, taking a distinctively innovative approach to high-quality video production. They don't just shoot videos; they craft captivating visuals and compelling narratives that resonate deeply.
Their video strategy is powerfully rooted in cinematic storytelling and authenticity. This agency creates visual stories designed not just to be watched, but to be experienced, ensuring your intended audience fully grasps your message and brand essence. Note that their style, while cinematic, is always strategically focused on achieving client objectives.
Based in Dallas, Texas, Branded Media serves businesses across diverse sectors, delivering impactful video content. They are experts in creating B2B software demo videos that clearly articulate complex functionalities and product value proposition video that powerfully communicates the benefits of your offerings. This makes them an Expert B2B product video agency for companies seeking video content that truly drives results.
Clients include Zopa ISA, Harvester, Airbnb, and Mazda.
Pricing: On request
Creative Team: 42+
Clients: Zopa ISA, Harvester, Airbnb, Mazda , Mazda
Who is Branded Media for? Best for brands seeking cinematic B2B product videos
Branded Media Review: What an excellent and enjoyable time working with this group! They were readily available for our job and treated us with the utmost professionalism. They understood our needs and asked all the right questions to best next steps to complete the project
Established in the United States, Idea Explainer is a leading agency specializing in animated explainer videos. Their core service is focused on creating videos that effectively articulate a Product value proposition for B2B businesses aiming to boost conversions.
The agency serves a global client base, ranging from startups to large enterprises including Siemens, Bayer, and Telekom. Leveraging their extensive experience of creating over 1500 explainer videos, Idea Explainer offers a comprehensive approach to B2B company overview videos, ensuring businesses can clearly communicate their mission, services, and overall value.
Idea Explainer’s design philosophy emphasizes delivering affordable, engaging, and effective animation solutions. They offer Creative B2B video services through a variety of styles including 2D character animation for compelling storytelling, whiteboard explainers for clear and concise explanations, and custom animations tailored to specific brand aesthetics. They are a strong choice for B2B businesses seeking to effectively communicate their product value proposition and company overview through creative video services designed to enhance their marketing and communication strategies.
Pricing: On request
Design Team: 17+
Clients: Siemens , Bayer , KG, ESPRIT, Telekom
Who is Idea explainer for? Best for B2B enterprises boosting product understanding
Idea explainer Review: Their service was amazing. Communication was smooth and final delivery was very good. I would definitely use them again in nearest future.
Rocketwheel is an experienced video production agency committed to delivering exceptional video content for B2B, healthcare, SaaS, and education sectors. Originating from San Francisco, Rocketwheel now operates with a global team of 24 creatives, specializing in handmade, non-AI video production.
As a leading B2B product video studio services provider, they excel in high-volume projects with rapid turnaround, even offering overnight delivery. Rocketwheel also crafts personalized video solutions, ensuring tailored content for clients like Playwing and QS Solutions.
Furthermore, they produce engaging social media video campaigns, alongside animated, live-action, and 3D motion graphics. With 15 years of industry experience, Rocketwheel serves over 237 clients worldwide.
Who is Rocketwheel for? Best for high growth B2B SaaS companies
Rocketwheel Review: Anyone can edit videos, but in the advertising world you really have to be able to give it that extra edge that makes it clear it was done by professionals, and Rocketwheel really has that. It's clear that they know their industry inside and out.
This animated video powerhouse will breathe life into complex B2B ideas with captivating visuals. Revolution masterfully crafts brand storytelling videos and engaging onboarding video series that truly connect with audiences.
With a holistic approach, this agency stands as a leading B2B video production studio with a global footprint, including a strong presence in Houston, USA. They provide a complete suite of services, from strategic insights to insightful analytics, ensuring a seamless journey from concept to impactful results.
Revolution has brought their video magic to brands like Asurion, Spireon, and Schneider Electric, proving their prowess in creating video solutions that truly make an impact.
Pricing: On request
Design Team: 30+
Clients: Asurion Finance, Spireon, Axiom, Optimus Education, Schneider Electric
Who is Revolution for? Best for enterprises seeking impactful video narratives
Revolution Review: Our videos have been warmly received as a new and innovative way of engaging and communicating with both customers and employees.
While many video agencies offer general services, Med3D is a specialized agency based in the United States, focusing on the niche yet critical field of medical 3D animation and video presentation. Their team is adept at transforming complex medical and scientific information into visually stunning and easily understandable formats.
They are particularly skilled in creating animated presentation that effectively explain intricate procedures, product mechanisms, and scientific concepts. Clients like Deciem and Sophos have potentially benefited from their expertise in crafting compelling video presentation that resonate with specialized audiences.
As an award winning B2B video agency (if verifiable), Med3D distinguishes itself through its dedication to quality, innovation, and the success of its clients in the healthcare and related industries.
Pricing: On request
Creative Team: 58+
Clients: Deciem, MDR, Sophos, OLG, Dell
Who is Med3D for? Best for enterprises explaining complex medical products.
Med3D Review: The Team at Medical 3D Animation Company is very precise, knowledgeable, professional and I felt 100% at ease with them handling my 3d Medical graphics and design work. I STRONGLY recommend Austin Visuals. You will not be disappointed at all.
Sparkol is rapidly becoming the go-to agency for B2B product videos, empowering businesses to showcase their products and services through compelling video content. With over 2 million users globally, their flagship VideoScribe software is a testament to their impact, enabling users of all skill levels to create professional-looking animations, ideal for creating engaging product demos.
For businesses requiring bespoke video solutions, Sparkol Studio, based in the United Kingdom, offers a full suite of professional animation services. This B2B product video production studio specializes in crafting engaging B2B explainer videos that simplify complex concepts and transform ideas into share-worthy stories. Trusted by leading brands such as Samsung, Adidas, Google, and UPS, Sparkol provides the expertise and tools for businesses to excel in B2B video marketing.
Pricing: On request
Design Team: 75+
Clients: Samsung, Adidas, Hoko, UPS, Google
Who is Sparkol for? Best for brands needing product explainer videos
Sparkol Review: Endless creativity capacity. Over the last 5 years, VideoScribe has been my go-to for teaching animations. It has added great learning richness to our online course videos.
Wow-How is known for fusing artistic vision with advanced technology to create impactful product stories. A leading B2B product video agency services provider, they specialize in crafting compelling animated product showcases that vividly communicate product value.
From their United Kingdom headquarters, Wow-How also excels in producing engaging product training videos, explainer videos, and diverse corporate content. Trusted by brands like Google and Bayer, their expertise spans 2D/3D animation, illustration, and full video production.
Wow-How’s back-to-basics approach, starting with hand-drawn concepts, ensures each project is both creatively driven and strategically effective, delivering visually stunning and results-oriented product videos.
Pricing: On request
Creative Team: 81+
Clients: WWF, Chubb, Airhead, Durex, Macallan
Who is Wow-How for? Best for enterprises launching innovative products
Wow-How Review: Client satisfaction is achieved with each project.
Simpleshow is an AI-powered platform that empowers users to make animated explainer videos. Their services include AI-powered video creation, guided workflows, and corporate branding options. They also offer text-to-video capabilities and an AI explainer engine that identifies keywords and selects illustrations.
They partner with businesses in sectors ranging from learning & development and internal communications to tech & innovation and health & safety. Using their AI-powered technology, Simpleshow has worked with clients like Siemens, Bayer, ESPRIT, and Telekom. They excel at creating engaging animated videos that effectively showcase B2B Product offerings and are perfect for creating dynamic Product demo videos.
They use AI to simplify complex topics into simple animated videos, emphasizing ease and speed. Their videos are designed to be simple and engaging, and they utilize proven strategies in video production. They are ideal for those seeking an AI video platform to create explainer videos quickly and easily. Simpleshow also offers multilingual video customization.
Pricing: On request
Design Team: 42+
Clients: Siemens , Bayer , KG, ESPRIT, Telekom
Who is Simpleshow for? Best for enterprises simplifying complex internal communication
Simpleshow Review: We are extremely satisfied with our simpleshow video. The project was a huge success and has made our lives easier.
Shuttlerock is a dynamic agency based in New Zealand, known for its expertise in leveraging user-generated content to create impactful video campaigns. This agency offers a specialized B2B product video services agency offering, focusing on creating short-form video content optimized for social media platforms.
Shuttlerock excels at crafting videos that deliver a compelling product feature highlight, ensuring that key product functionalities are clearly and engagingly communicated. Their strategic approach extends to B2B product marketing, where they develop data-driven video strategies that resonate with business audiences and drive measurable results.
Working with global brands like Zoomer, Quench, and StarKist, Shuttlerock brings a fresh, New Zealand perspective to help businesses stand out in the crowded digital landscape.
Who is Shuttlerock for? Best for brands seeking impactful social video ads
Shuttlerock Review: Shuttlerock enabled us to efficiently and affordably produce a whole suite of 3D video assets for our new product launch. Delivered at a 65% lower cost than other solutions. It
Should you outsource B2B product video to an agency?
We've seen how top promotional teaser agencies unlock creative potential, but why should we consider outsourcing this crucial aspect? Let's explore how partnering with experts can truly elevate our campaigns.
* Imagine tapping into a pool of specialized talent, bringing diverse industry experience and cutting-edge visual storytelling.
* Agencies ensure consistent brand messaging, crafting polished final products using advanced software and tools.
* Outsourcing saves us valuable time and resources, allowing us to focus on core business activities, while they create dynamic content.
* Think of a teaser that acts as a mini product tour for user onboarding, instantly showing potential users the value of your SaaS.
These experts transform ideas into enthralling visuals, seamlessly integrating teasers into our campaigns. They can create a UI demo that showcases key features, or even a SaaS ui animation that brings our product to life. Instead of static images, consider visual product tours that captivate your audience. A product tour animation can make your product more memorable. This approach enhances overall campaign effectiveness, driving better results from launches and events. Ultimately, outsourcing elevates our brand perception, allowing us to focus on what we do best. We can also create a UI walkthrough video that guides users.
B2B Product Video Use Cases
Imagine a visitor lands on your website. Instead of walls of text, a captivating business product video greets them. Suddenly, complex offerings become instantly understandable, and conversion rates climb. Think of social media feeds – they're noisy places. Corporate product videos cut through the clutter, sparking shares and likes, turning passive scrolls into active engagement. Email campaigns too, transform from mundane updates to must-watch announcements when you embed professional product videos, nurturing leads with visual storytelling that text simply can't match.
Consider the power of visuals in sales. Industrial product videos in presentations clarify intricate solutions, making client conversations more productive and persuasive. At bustling trade shows, enterprise product videos act as magnets, drawing attendees and communicating your value proposition in seconds. Want to truly increase B2B engagement with product videos? Make them interactive! Quizzes, polls, clickable features – these turn viewers into participants, deepening their connection with your brand.
Ready to drive B2B leads with product videos? It’s simpler than you might think. Strategic calls-to-action and embedded lead capture forms within the video experience seamlessly convert interest into tangible leads. And to boost B2B sales with product videos, showcase real results. Video testimonials and case studies powerfully demonstrate ROI, addressing pain points and building trust far more effectively than any brochure. We can also improve B2B understanding of products with video by breaking down complexities. Animated explainers transform technical jargon into clear, engaging visuals, ensuring everyone grasps your product's brilliance.
Let's face it, some B2B products are inherently complex. But what if we could simplify complex B2B products with video? Animation becomes our secret weapon, making even the most intricate offerings accessible. Ever wondered how to create engaging B2B product videos? Show the human side! Behind-the-scenes glimpses and client success stories build authenticity and connection. And finally, addressing the question on everyone's mind: what’s the best length for B2B product explainer video? Concise is key. In today's fast-paced world, shorter, focused videos often deliver the biggest impact, respecting viewers' time and maximizing message retention.
B2B Product Video Trends
B2B product videos are not just a trend anymore; they are the new normal. We are witnessing a significant expansion beyond traditional sectors. Industries like healthcare and finance, once hesitant, are now actively embracing video. Think about it – even complex fields are recognizing the unmatched ability of video to break down barriers and connect with audiences. This widespread adoption signals a powerful shift in how B2B businesses are choosing to communicate and engage.
Conciseness and impact are paramount in today's fast-paced world. Lengthy presentations are out; sharp, focused narratives are in. We are seeing a surge in demand for product demo videos for businesses that deliver key information quickly and effectively. This isn't just about saving time; it's about respecting your audience's attention and ensuring your message resonates instantly. The goal is to make B2B products memorable with video in those crucial first few seconds.
Personalization is no longer a luxury, it's an expectation. Generic content is fading as businesses demand tailored video experiences. Imagine SaaS product videos specifically designed for tech startups or manufacturing product videos addressing the unique challenges of industrial clients. This hyper-personalization extends beyond industry, targeting specific customer segments with content that truly speaks to their needs and pain points. It's about creating a video experience that feels directly relevant and valuable.
Looking ahead, video's role is set to deepen across the entire B2B journey. From initial awareness to long-term customer success, video is becoming an indispensable tool. Product marketing videos B2B are evolving to not only attract but also to nurture leads, educate customers, and even drive post-purchase engagement. This holistic integration of video ensures consistent messaging and a richer, more engaging experience at every touchpoint, ultimately maximizing impact and ROI.
B2B Product Video Agency Hiring FAQ
Agencies craft b2b product videos like explainer videos that simplify complex software, demo videos showcasing product features, and customer stories building trust.
Agencies deep dive into product specifics through client interviews, hands-on product trials, and analyzing user pain points. They aim to become product experts.
Clients provide access to product experts, share user feedback, and define key performance indicators. This input guides video strategy and ensures accuracy.
Agencies maintain quality through multiple review stages, incorporating client feedback, and employing professional video editors. They focus on user experience.
Storyboards map out the video's narrative arc, visual elements, and key messaging. This ensures a clear and persuasive presentation of the product.
Agencies immerse themselves in industry nuances, learn technical language, and adapt video styles to resonate with specific b2b audiences.
Effective b2b product videos clearly articulate the product's value, use compelling visuals, and prompt viewers to take the next step in the sales process.
Author & Editor Bio
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.
His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.
An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2025 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.