TL;DR Static demos not converting? Animated product explainer videos can help. Partner with a top agency to transform features into compelling motion graphics, showcasing value and driving conversions.
Top Product explainer agencies empower their vision through impactful brand storytelling using animated explainer videos offering a seamless process. They help achieve possibilities with highly skilled visual artists.
Here is a list of the top 15 Product Explainer Studios:
6,000+ Videos created for 3400+ startups and enterprises
About Advids
Crafting a video that truly connects audiences with innovative products requires a unique blend of strategic thinking and creative execution. It's about translating sophisticated functionality into relatable benefits, ensuring viewers instantly grasp the value and potential of what's being offered and see exactly how it fits into their lives.
We specialize in transforming intricate product details into compelling narratives that simplify the complex. Our approach ensures every crucial aspect is highlighted, turning complex specifications into clear advantages. This dedication is particularly evident in our focus on creating impactful Product feature video that showcase exactly how your innovation works and solves real-world problems, making functionality easily digestible and engaging.
Advids is dedicated to mastering this art. By combining deep understanding of product marketing principles with visual storytelling expertise, we produce videos that not only explain but also persuade. We craft strategic Product marketing video designed to resonate with your specific audience, build trust, and drive significant engagement, ultimately bringing your product's unique story to life effectively and memorably.
Advids Review:
Pricing: On request
Creative Team: 48+
Clients: Google, WHO , Mercedes, Sennheiser
Who is Advids for? Best for B2B brands needing product explainer videos
Yum Yum is a dedicated product explainer video studio United States known for transforming complex ideas into simple visuals. They focus on crafting compelling narratives that make products understandable and desirable for their target audience.
Their skill in Product explainer animation allows them to vividly showcase product features and benefits through engaging visuals. They focus on viewer engagement, ensuring the animation effectively communicates the product's value proposition.
Yum Yum also specializes in creating detailed Product walkthrough video content. These videos guide viewers through the product experience, demonstrating functionality and highlighting key selling points to deliver measurable results for businesses.
Pricing: On request
Design Team: 54+
Clients: Google, Samsung, LinkedIn, PagerDuty, Intuit Mint
Who is Yum Yum for? Best for enterprises showcasing product functionality
Yum Yum Review: They exceeded expectations in all aspects, and their kindness just added another layer of trust and comfort.
Central Illustration is a product explainer video studio located in Canada known for its dedication to visual storytelling for products. They excel at transforming complex product information into clear, engaging narratives that resonate with audiences and effectively communicate value.
Their approach focuses on creating impactful Animated product demo videos that simplify complex features and showcase product benefits through compelling visuals. Central Illustration leverages creative animation and strategic messaging to ensure each video captures attention and drives understanding.
As a trusted partner, Central Illustration is committed to producing high-quality Product explainer video content that clarifies your offering and makes your product easy to understand. They are dedicated to delivering videos that boost understanding and help products shine.
Pricing: On request
Creative Team: 28+
Clients: Zopa ISA, Harvester, Airbnb, Mazda , Mazda
Who is Central Illustration for? Best for brands needing animated product explainers
Central Illustration Review: They far exceeded my expectations in what they delivered and how smoothly the project went.
Silver Machine is a United Kingdom based product explainer video studio dedicated to transforming how products are understood. They focus on strategic visual storytelling to explain complex offerings with clarity and impact, ensuring the core value proposition is effectively communicated to potential customers.
Their capabilities include producing high-quality Animated product video. Leveraging bespoke animation techniques, they create engaging visuals that not only showcase product features but also build trust and drive user adoption by making the product's benefits immediately apparent and easy to grasp.
Specializing also in Software explainer video, Silver Machine simplifies intricate software interfaces and processes. They craft narratives that guide viewers through the user journey, highlighting key functionalities and demonstrating the practical advantages, ultimately helping prospects see the clear value and ease of use.
Pricing: On request
Design Team: 27+
Clients: DKT, IHG, Garner, Toothshower, Home Depot
Who is Silver Machine for? Best for brands seeking playful product animation
Silver Machine Review: They helped us find an approach that would have the biggest impact within a limited budget and in a short timeframe.
Motion By Design is a product explainer video studio based in Australia dedicated to transforming complex product concepts into clear, compelling visual narratives. They focus on creating videos that not only explain but also drive genuine understanding and tangible results for businesses by making intricate details accessible.
Their expertise in Product feature animation allows them to showcase key functionalities with precision and visual appeal. Motion By Design excels at making each feature understandable and desirable, ensuring the product's unique selling points are clearly communicated to the target audience through dynamic and engaging visuals.
Furthermore, Motion By Design specializes in producing impactful Technology explainer video content. They possess a deep understanding of how to translate intricate technical details into accessible visuals, building trust and accelerating user adoption by making complex technology easy to grasp and demonstrating its value clearly.
Who is Motion By Design for? Best for brands seeking engaging visual content
Motion By Design Review: They kept us educated on how the entire process was going to go down. The detail they put in, made us feel so good walking in...
Ayeans is a dedicated product explainer video studio Germany, focused on bringing products to life through clear and engaging visuals. They possess a deep understanding of how to translate complex features and benefits into compelling narratives that capture attention and drive viewer comprehension.
Their capabilities include sophisticated SaaS product animation. They are adept at navigating the intricacies of software products, creating animations that not only look polished but also effectively illustrate user journeys and highlight the unique value proposition of SaaS solutions.
Ayeans also excels in producing high-impact Product demonstration video. They focus on showcasing the product's functionality and real-world application, ensuring potential users see exactly how it works and the positive impact it can have, building trust and encouraging action.
Pricing: On request
Design Team: 84+
Clients: Samsung, Adidas, Hoko, UPS, Google
Who is Ayeans for? Best for brands seeking impactful product storytelling
Ayeans Review: They know what they're doing, they're the experts. Trust in them and good things will come.
NewTab is a product explainer video studio based in Italy dedicated to creating impactful videos that simplify complex offerings and connect with viewers. They focus on translating intricate product details into clear, engaging visual narratives that effectively communicate value and build audience understanding.
They are particularly skilled in developing Animated product walkthrough videos. These visuals guide potential customers through the product's interface and features, demonstrating its practical application and benefits in a dynamic and easy-to-follow format that enhances comprehension and encourages exploration.
Specializing in the business sector, NewTab crafts expert B2B software explainer video content. They possess a deep understanding of how to articulate the value of software solutions to B2B decision-makers, producing videos that clarify functionality, highlight competitive advantages, and serve as powerful tools for marketing and sales enablement.
Pricing: On request
Creative Team: 82+
Clients: Abbott, TedX, Neurocrine, Americover
Who is NewTab for? Best for brands seeking impactful product communication
NewTab Review: They understand the value of storytelling and they always produce a quality product.
Blackmeal is a product explainer video studio located in France, dedicated to transforming how products are understood and perceived. They focus on creating visually rich and clear explanations that resonate deeply with audiences, ensuring that the core value and functionality of any product are communicated effectively and memorably.
They are adept at developing an Animated product guide, leveraging visual storytelling to simplify complex features and processes. By breaking down intricate details into engaging animation, they make products accessible and easy to grasp, ensuring viewers feel confident in understanding how the product works and its benefits.
Blackmeal also specializes in producing impactful Product differentiation video content. Their approach is tailored to highlight the unique aspects that set a product apart in a competitive landscape. Through compelling visuals and concise messaging, they ensure the product's distinct advantages are clearly showcased, helping it stand out and attract the right audience.
Pricing: On request
Design Team: 54+
Clients: Crossover, Splunk, iRacing, Okta, Cleo
Who is Blackmeal for? Best for brands needing product explainer videos
Blackmeal Review: They were so much fun to work with as a video production company. They really helped us take the first leap into video marketing, helping us learn throughout the process and translate all the metrics into something meaningful for our brand.
Holke is a Spain based product explainer video studio dedicated to helping businesses effectively communicate their offerings. They focus on strategic visual storytelling, transforming complex product features into clear, engaging narratives designed to drive understanding and conversion.
Their expertise in product video marketing centers on creating videos that simplify intricate concepts and showcase benefits effectively. They aim to make products understandable and appealing through high-quality animation and a results-driven approach tailored to each unique offering.
Specializing in technical explainer video, Holke excels at simplifying intricate concepts for specialized products. They build trust through precise visuals and tailored animation styles that resonate with target audiences, ensuring the video clearly articulates functionality and value proposition.
Pricing: On request
Creative Team: 54+
Clients: Siemens , Bayer , KG, ESPRIT, Telekom
Who is Holke for? Best for enterprises needing product education films
Holke Review: They're a great little creative agency with considerable technical firepower. And they always over-deliver.
Mullins Media stands out as a dedicated product explainer video agency United States, focused on bringing products to life through dynamic visual storytelling. They possess a deep understanding of how to translate intricate product concepts into clear, engaging videos that capture audience attention and drive comprehension. Their process is designed to be collaborative, ensuring the final video perfectly aligns with the product's unique value proposition.
They are renowned for producing Creative product video content that not only explains but also excites. By leveraging innovative animation techniques and strategic narrative structures, they craft videos that simplify complex ideas, making products accessible and desirable to a broad audience while highlighting their core benefits effectively.
Their specialization includes developing impactful Product feature explanation video content. They meticulously detail how a product functions, showcasing its key features and demonstrating their practical advantages for the user. This clear, concise approach builds confidence and empowers potential customers to understand the full potential of the product.
Pricing: On request
Design Team: 62+
Clients: WWF, Chubb, Airhead, Durex, Macallan
Who is Mullins Media for? Best for businesses seeking product video marketing
Mullins Media Review: They're a unique group of people with highly-honed writing, directing, and editing skills. The team is dynamic and can handle a diverse range of projects.
VIVID is a dedicated product explainer video agency based in Canada, known for its strategic approach to showcasing products. They focus on creating videos that not only explain but also connect with the viewer, ensuring the product's unique value is clearly understood from the outset. Their process is designed to simplify even the most complex offerings.
They are experts in producing Short product video content that gets straight to the point, highlighting the 'aha!' moment for the viewer. This focus on immediate understanding and benefit visualization helps products stand out and encourages deeper engagement.
Specializing in the business-to-business sector, VIVID crafts powerful B2B explainer video solutions. They excel at strategic scriptwriting that articulates the tangible and intangible benefits of products for professional audiences, translating features into clear advantages that drive interest and action.
Shot Blast is a product explainer video agency located in United Kingdom dedicated to creating videos that simplify complex offerings and connect with audiences. They excel at transforming intricate product details into clear, engaging visual stories that highlight benefits and drive understanding. Their process focuses on capturing the essence of a product and presenting it effectively.
They bring extensive experience to Consumer product video, helping brands effectively launch and market goods to a broad audience. By focusing on relatable scenarios and clear value propositions, they create videos that resonate with consumers, making product features and benefits easy to grasp and appreciate.
Shot Blast also holds particular expertise in Healthcare explainer video. They are adept at navigating the specific requirements of the healthcare industry, producing videos that clearly explain complex medical products, services, or procedures to diverse audiences while maintaining accuracy and building confidence.
Pricing: On request
Design Team: 44+
Clients: Uber, Amazon, HubSpot, Google
Who is Shot Blast for? Best for brands needing product introduction animation
Shot Blast Review: They've been fun to work with, and we appreciate the ideas that they've presented. They found solutions or implemented changes in incredibly tight timelines.
Vidico is an Australia based product explainer video agency known for its strategic and results-driven approach to showcasing products. They focus on creating videos that not only explain what a product does but also connect with the intended audience on a deeper level, translating features into clear benefits and value. Their process is built around understanding the client's goals and the product's unique selling points.
They bring specialized expertise to various markets, including crafting compelling Industrial product video content. This involves a deep understanding of technical details and operational benefits, presented through clear visuals and focused messaging that speaks directly to professionals and decision-makers in industrial sectors, highlighting practical value.
Vidico also demonstrates strong capabilities in the finance industry, producing effective Financial product explainer videos. They are adept at simplifying complex financial services and products, building confidence and clarity for viewers. Their work in this area focuses on trust and transparency, making intricate financial concepts understandable and relatable for potential customers.
Pricing: On request
Creative Team: 36+
Clients: Abbott, TedX, Neurocrine, Americover
Who is Vidico for? Best for startups product launch films brands
Vidico Review: They've consistently provided outstanding work on time and within budget, enhancing our television show's visual impact with every episode.
As a leading product explainer video agency Germany, Mr Motion specializes in creating compelling visual narratives that effectively introduce and explain products. They focus on building immediate understanding and connection with the target audience through clear, impactful animation.
Their expertise shines in producing Product feature highlight video content that clearly demonstrates functionality and value. They are skilled at transforming complex product details into simple, engaging visuals that resonate and drive interest.
Mr Motion also excels in crafting Educational animated video content, designed to inform viewers while simultaneously building trust and driving deeper engagement with the product. Their animations make learning about the product intuitive and memorable for viewers.
Who is Mr Motion for? Best for B2B brands product explainer videos
Mr Motion Review: Very easy to work with. Expectations, deadlines, and pricing were all straightforward. Staff were open to collaboration and made it easy to make changes as the project progressed. The final videos were exactly what we wanted and worth every penny.
Rocketpanda is a product explainer video agency based in Italy dedicated to creating videos that effectively showcase products and their benefits. They excel at distilling complex information into clear, engaging visual narratives, helping businesses connect with their audience and highlight what makes their product unique. Their process is designed to ensure every video is strategic and impactful.
Their portfolio includes strong capabilities in producing authentic Customer testimonial video, integrating genuine user feedback to add a layer of trust and real-world validation to product explanations. This focus on incorporating credible voices helps potential customers see the tangible value and positive impact of the product through the eyes of satisfied users.
Rocketpanda also demonstrates proficiency in creating detailed Industrial explainer video, simplifying the operation and benefits of complex equipment or technical systems for specific industry needs. They are skilled at visualizing intricate processes and features, ensuring that even highly specialized industrial products are explained with clarity and precision, making their advantages readily apparent.
Pricing: On request
Creative Team: 14+
Clients: Deloitte, IBM, PFIZER, Novartis, URS
Who is Rocketpanda for? Best for brands seeking energetic product animation
Rocketpanda Review: We were very impressed with how personable and professional the team was.
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What To Look For In A Product Explainer Video Studio
Personalized Intro: Discovering the ideal product explainer agencies or studios to amplify your message offers great potential. Here are some criteria to help you identify the best companies.
Experience and a strong portfolio showcasing diverse projects, reveals a studio's capability to understand varied product needs and deliver impactful visuals. This is a great indicator of their expertise in crafting compelling narratives.
A deep understanding of animation principles, storytelling techniques, and software proficiency ensures the studio can execute your vision flawlessly. This technical prowess is vital for a high quality product explainer video.
Visual appeal and innovative concepts are crucial for grabbing attention. A team that can translate complex ideas into engaging visuals, with a unique style, ensures your product demo video stands out, effectively communicating value to your target audience.
Timely delivery impacts your marketing efforts. A product demo video needed for a crucial campaign launch must be ready when required. For example, if a software company plans a big release, a delayed video means missing the peak interest window, potentially affecting lead generation and overall conversion funnel.
Understanding the cost structure is essential. A transparent pricing model, aligning with your budget, helps assess the return on investment. A well-produced product explainer video, though an investment, should yield significant returns through increased conversions and customer engagement.
A company specializing in product explainer videos demonstrates a deep understanding of the medium. Their expertise in crafting narratives, using animation, and focusing on key features ensures your message resonates with your audience, maximizing the impact of your video.
Should you outsource product explainer to an agency?
We've talked about the power of animated explainer videos, but let's be honest, creating them in-house can be a real challenge. That's where partnering with a product explainer agency becomes a game-changer. We're not just talking about outsourcing; we're talking about strategic empowerment.
Agencies bring a fresh perspective, transforming your product's features into compelling stories. Imagine a product tour for user onboarding that is so engaging, users are excited to explore your platform. We can transform your UI into dynamic UI based product tour videos, showcasing its features in an intuitive way. Agencies excel at creating visual product tours that not only explain but also captivate your audience. With product tour animation, we can bring your product to life, making it easier for users to understand and appreciate its value.
* Specialized teams offer expertise in SaaS UI animation, ensuring your product looks its best.
* They handle the entire process, from concept to delivery, so you can focus on your core business.
* Agencies provide a professional UI demo, making your product stand out from the competition.
* They create a clear UI walkthrough video, guiding users effectively and reducing support queries.
Choosing an agency means gaining access to cutting-edge technology and a team dedicated to achieving your goals. They're not just making videos; they're crafting experiences that drive results.
Product Explainer Use Cases
Ever wondered how to truly unlock the potential of your product communication? Product explainer videos offer a dynamic solution, extending their reach and impact across diverse applications. They are not just videos; they are strategic assets that transform how you connect and engage with everyone who interacts with your product.
Think about those crucial first impressions. Imagine launching with impactful product introduction videos that instantly capture attention and excitement. Need to give the full picture? Craft compelling product overview guides that leave no question unanswered. And for seamless user adoption, integrate product walkthrough guides directly into your onboarding flow, making the initial journey effortless.
But showing is always better than telling, right? This is where engaging product demo videos become indispensable. They don't just list features; they vividly showcase your product in action, highlighting its problem-solving power. Want to really engage customers with product demos ? These videos are your secret weapon, turning passive viewers into active users eager to explore.
Consider the broader marketing landscape. How do we cut through the noise? By leveraging the power of visual storytelling. Imagine the surge in conversions when you strategically place videos on landing pages designed to boost conversion rates with explainer videos . And for maximizing reach, think about sharing snippets of your explainer video production across social platforms, turning viewers into leads.
Ultimately, our goal is to increase product understanding and simplify the complex. Whether it's creating internal training modules or equipping partners with persuasive sales tools, the answer lies in visual clarity. By choosing the best product explainer video production company, you are not just getting videos; you are investing in experiences that resonate, educate, and drive real results, showing everyone how to create a product explainer video that converts .
Product Explainer Trends
The world of product explainer videos is rapidly transforming. We're not just creating videos; we're crafting dynamic experiences that truly resonate. Forget static product feature explainer formats; the focus now is on personalized journeys and interactive engagement to amplify your message and drive real results. Let's dive into the exciting trends shaping the future of product communication.
Imagine Product Education Videos that adapt to each viewer, creating a bespoke learning path. This personalization trend, combined with interactive elements, is revolutionizing how users connect with content. Think of quizzes within software explainer guides or polls embedded in app explainer videos, transforming passive viewers into active participants. These engaging experiences not only boost user involvement but also provide valuable data insights to refine our video strategies further.
Data-driven decisions are paramount. We're leveraging analytics to optimize every frame, ensuring peak performance and measurable impact. Simultaneously, the micro-learning revolution is upon us. Concise, focused how-to product videos are proving incredibly effective, respecting user time while maximizing knowledge retention. This shift towards brevity and relevance is key to capturing attention in today's fast-paced digital landscape and helping to improve product adoption rates .
Looking ahead, immersive storytelling and expanded applications are defining the next wave. Mobile-first design ensures seamless viewing on any device, while technologies like 3D animation and AR/VR are creating breathtaking visual product guides and tech product demos. Emotional narratives are forging deeper brand connections through compelling product benefit guides, and we're seeing SaaS explainer videos and e-commerce product videos integrated across the entire customer journey. By embracing these trends and focusing on ROI, we can truly drive sales with explainer guides and unlock the full potential of product explainer videos.
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Product Explainer Agency Hiring FAQ
They craft animated explainers, live action demos, and even screen recordings. They choose the style that best showcases your product's unique selling points.
They start with a story, not just features. They build a narrative around your customer's pain points and how your product offers a solution.
They visualize your video before filming, sketching out each scene. This ensures a smooth flow that keeps viewers engaged and focused on your message.
They use your brand's colors, fonts, and voice. This ensures your video feels like a natural extension of your brand's existing identity.
They dive deep into your product, interviewing your team, and testing it themselves. They become experts to explain it clearly to your audience.
They don't just deliver a video, they offer support with hosting, tracking performance, and making minor tweaks. They ensure your video achieves its goals.
They break down complex features into simple, digestible visuals. They use analogies and real world examples to make your product easy to understand.
Author & Editor Bio
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.
His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.
An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2025 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.
Studio Address:
11278 Los Alamitos Blvd Suite 933, Los Alamitos, CA 90720 Contact: purposevideoservices.com
sales@purposevideoservices.com
+1 (562) 688-6279
Studio Address:
Aspect Court, Pond Hill, Sheffield City Centre, Sheffield S1 2BG, United Kingdom Contact: openhousepictures.co.uk
sales@openhousepictures.co.uk
+44 114 205 1516