Brand Video Production for SaaS and Tech:one video per brand moment.
Heritage, rename, vision and values videos. Fixed fees from $1,000.
A brand video for each turning point.
Advids makes brand videos for the moments a brand changes or proves itself: heritage videos for milestones, rename videos, vision videos that state why an industry must change, and values videos that show the brand acting. In 3D, 2D or live action, at fixed fees from $1,000.
Mark the milestone.
Heritage videos that show the years without listing dates.
Show the decades, skip the dates.
The grade and the frame move through time, not captions.
Say the new name once, clearly.
Rename videos that state the change in the first seconds.
Old name, new name, one line.
The rename, typed on screen before anything else.
State why the industry must change.
Vision videos that earn the concept before naming it.
Earn the concept before naming it.
The pressure first, then the brand's answer to it.
Show the brand acting.
Values videos that end on an invitation, not a claim.
Ask viewers to join in.
One beat on the problem, then the response and the ask.
Brief to delivery: 3 to 4 weeks.
- The brand moment and date
- What must not change
- Archive, logo and brand kit
- Languages for subtitles
- Fixed budget upfront
- Script and storyboard sign-off
- Master brand video
- Subtitled and social cuts
Fixed fees from $1,000.
Per 60-second video. No hourly billing.
Flat 2D, clear on-screen text.
Motion graphics and animated UI.
A story built around one buyer.
Detailed motion design and 3D.
Animation plus live action.
Rated 5.0 by clients.
Recognized by Clutch for animation
Client stories, on video
Brand video FAQ
What is a brand video?
A brand video shows who a company is at a moment when that matters: a milestone, a new name, a new direction or a cause. It sells the brand, not one product. Hyundai's 30-second video marks "100 million vehicles produced in just 57 years" through one car, its first, the Cortina.
How do you make a heritage video without a history lesson?
Let the picture carry the years. Hyundai's video has no dates on screen: the Cortina starts in a black-and-white 4:3 archive look, color bleeds in through scanlines, and by 0:12 the car drives through a full-color widescreen city. The viewer feels 57 years pass in seconds.
How should a brand video announce a new company name?
Say it in the first seconds, in plain words. Sycope's video types "FlowControl is changing to Sycope" by 0:04, then introduces the triangle logo and ties it to 3 words: "visibility", "performance" and "security". Existing customers hear the change first. New buyers get a reason to remember the name.
What is the difference between a brand video and a corporate video?
A brand video marks a moment and asks viewers to feel or join something, like Davines' Ocean Keeper invitation. A corporate video describes the company: what it makes, where, and for whom. Use a brand video for a milestone, a rename or a cause, and a corporate video for buyers and partners.
Can a brand video ask viewers to act?
Yes, when the brand gives them something to join. Davines gives ocean plastic one beat at 0:18, then shows beach clean-ups and the Plastic Bank partnership, and asks "Mache mit", join in, to become an Ocean Keeper. The ask works because the video shows the brand acting first.
How much does a brand video cost?
At Advids, a 60-second brand video costs a fixed fee. 3D brand work like Hyundai's or Atlas Copco's sits in Advanced Animation, $3,000 to $4,500. A 3D rename video with kinetic type, like Sycope's 35 seconds, can cost less. Live action mixed with animation is the Hybrid Approach, $4,500 to $6,000.