Explanation Video Production Agency

Videos To Captivate And Convert Your Audience

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Great team of creatives
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Explanation Video Production Agency

Boost Understanding



Informative videos provide viewers with a deeper comprehension of your subject matter, enhancing knowledge retention and recall.

Engaging videos simplify complex ideas, making information accessible and easy to understand for your target audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Normac
Business Development Manager, Normac

We had a very positive experience working with Advids. They were very responsive and accommodating of our time zone difference, quick and proficient at making our requested revisions, and communicating any changes to the budget when applicable.

Omar Romero
Founder, ROSE IT Services

We had a great experience working with the Advids team... Their process was straightforward and they were able to capture our ideas and translate it into a quality final product...

Paula Adduci
Founder, Adduci Studios

The AdVids team did a great job interpreting my vision and coming up with a compelling animation that is as effective as it is engaging. I am thrilled with the result, and will definitely be using them again for future animation work!

Sumant Kapoor
Founder, APK ID

Great work from the Advids team on our technical marketing video, particularly the Creative Director/Scriptwriter Deblina Biswas. I appreciated the flexibility and pragmatic approach alongside their talent in 2D animations.


About Advids


Advids is a team of kind, thoughtful creatives specializing in explainer video production since 2012. We are storytellers, scriptwriters, animators, voiceover artists, sound designers, and video editors. We've been called an explainer video production company, an explainer video specialist, a top animated explainer video agency, visual storytellers, and more. But above all else, we're your explainer video production partners.

Let's get curious, dive in, and discover how the explainer videos Advids crafts can elevate your brand and boost your business. Our combined years of experience and dedication to visual storytelling ensure every explainer video we produce is engaging, informative, and effective. We're passionate about transforming complex ideas into compelling visuals that resonate with your audience.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 45.71% of marketers disclosed that they allocate a substantial 20-50% towards the creation of visual content.
  • 43% of B2B marketers plan to increase spending on paid advertising.
  • 53% of marketers spend over half of their entire marketing budget on lead generation efforts.
  • 91% of businesses were using video as a marketing tool in 2023.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Explanation
Explanation Experience
Video Creation FAQ
Explanation Video Examples
What is Explanation Video?
Explanation Video Production
Production Process
Video Use Cases
Explanation Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Explanation Video Service - What We Offer


    As a leading explanation video agency and company Advids we create impactful videos that clarify complex ideas. We help businesses connect with their audience through compelling visuals.

    Animated Videos: Explainer and whiteboard styles bring your ideas to life.
    Product & App Videos: Showcase product features and app functionality.
    Process Explainer Videos: Simplify complex processes into easy-to-understand steps.
    Educational Videos: Training and microlearning modules for effective knowledge transfer.
    Brand Story Videos: Share your company's narrative and build brand loyalty.



  • How Advids pricing work for Explanation Videos?


    Advids offers transparent, value-driven pricing for explanation videos. Our fixed-fee model ensures predictable budgets and a premium video experience.

    **Predictable Budget:** Fixed fees include everything for budget certainty.

    **Client Focus:** We prioritize your vision, handling minor edits efficiently. Dedicated creative talent ensures your goals are met.

    **Simplified Project Management:** Dedicated project leads ensure seamless production and feedback integration. Fixed costs streamline approvals and delivery.

    **Transparency:** Complete transparency: script to licensing, consistent delivery, and ongoing support.

    Pricing depends on video length, animation style, and complexity. Our fixed-fee model offers clarity and various packages to suit your needs.

    Example: 60-second explainer video.

    **Simplified Process Overview (USD 1000-1500):** 2D animation; concise messaging; ideal for quick product introductions.

    **Detailed Mechanism Illustration (USD 1500-2000):** Cutaway views and 3D elements showcase internal workings. Ideal for product demos.

    **Interactive Micro-World (USD 2000-3000):** Microscopic world visualization; engaging and educational.

    **Stylized Scientific Narrative (USD 3000-4500):** Visually striking animation; communicates complex science creatively. A great choice for marketing video production aimed at capturing attention and explaining complex concepts.

    **Real-World Application Showcase (USD 4500-6000):** Combines animation and live-action; showcases real-world impact. Our fixed-fee model offers clarity and various packages to suit your needs for your animated explainer video.


    What content team from Advids is assigned and their expertise?


    At Advids, we dedicate a team of explanation video specialists to clarify complex ideas and captivate your target audience. We transform intricate concepts into compelling visuals and concise narratives, crafting engaging video content that fosters understanding and drives results. Our team seamlessly blends creative storytelling with your brand's messaging, producing high-quality explanation videos that inform, educate, and inspire.

    Your dedicated project team includes:

    Creative Director: Leading the project vision, the Creative Director spearheads research, script development, and visual conceptualization, ensuring your video effectively communicates your core message.
    Scriptwriter: Our dedicated Scriptwriter crafts concise, compelling narratives that simplify complex information, optimizing clarity and audience engagement.
    Storyboard Artist: Visualizing the narrative flow, the Storyboard Artist creates a detailed blueprint for the video, outlining key scenes, visual transitions, and on-screen elements for a cohesive and engaging viewing experience.
    2D/3D Animator: Our skilled animators bring your story to life, transforming static visuals into dynamic motion graphics, using cutting-edge animation techniques to create visually stunning and informative videos.
    Voiceover Artist: With a clear and engaging voice, the Voiceover Artist delivers the narrative, adding depth and personality to your video, enhancing audience connection and information retention.
    Video Editor: Mastering the final product, the Video Editor assembles all elements, incorporating music, sound effects, and visual enhancements to create a polished and impactful video that resonates with your audience.


    What experience Advids has in Explanation Video production?


    Advids creates engaging explainer videos that simplify complex topics using visuals, narration, and sound design. We offer 2D/3D animation, whiteboard animation, and screencasts, tailoring the style to your message. Our videos use proven instructional design and production techniques to engage and educate. We research your needs to create videos that meet your communication goals.

    We serve technology, healthcare, manufacturing, education, and finance, creating clear videos from complex information. With 12 years' experience, we create various explainer videos, including product demos and training videos, tailored to your goals. We've produced thousands of videos clarifying products, services, and processes.

    We begin each project by researching your audience, their learning styles, and your message. We create a custom video strategy using storytelling to maximize engagement. We collaborate closely with you throughout production. We meticulously craft each scene for an immersive experience. We create compelling animated explainer videos to boost your video marketing strategy, including high-impact product demonstration videos and effective training videos for your team.


    FAQ

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    How does storyboarding enhance an explanation?

    Storyboarding enhances explanations by visually mapping the narrative, ensuring a clear, logical flow, and allowing precise placement of key elements for maximum impact.

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    What makes an effective script for an explainer?

    Effective scripts are concise, clear, and engaging, focusing on key information and using language that resonates with the target audience.

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    What are core elements of a compelling explainer?

    Compelling explainers feature a clear message, engaging visuals, a logical structure, and a tone that connects with the audience, driving results.

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    How to maintain viewer attention in an explanation?

    Viewer attention is maintained through dynamic visuals, a well-paced narrative, and the use of engaging motion graphics and sound design, keeping the audience captivated.

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    How does video style impact explanation clarity?

    Video style impacts explanation clarity by setting the tone and influencing how viewers perceive the information. A consistent style enhances understanding.

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    What are essential pre-production steps for an explainer?

    Essential pre-production steps include a client briefing, script development, storyboarding, technical planning, and asset gathering, setting the stage for success.

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    How can we simplify complex concepts in an explainer?

    Complex concepts are simplified by breaking them down into smaller, digestible parts, using clear language, and incorporating visuals that make the abstract concrete.

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    How can branding be integrated seamlessly into an explainer?

    Branding is seamlessly integrated through consistent use of color palettes, typography, logos, and overall visual style, reinforcing brand identity and message.

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    What is the optimal length for an effective explanation?

    The optimal length for an effective explanation is determined by the complexity of the topic, but it should be concise and engaging, typically between 1-5 minutes, keeping the audience focused.

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    How do visuals enhance understanding in an explanation?

    Visuals enhance understanding by illustrating concepts, making abstract ideas concrete, and providing a visual representation of the information being explained, ensuring clarity.

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    How do motion graphics aid in explaining concepts?

    Motion graphics aid in explaining concepts by adding dynamism, illustrating processes, and highlighting key information, making the explanation more engaging and memorable.

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    How is factual accuracy ensured in an explanation?

    Factual accuracy is ensured through meticulous research, collaboration with subject matter experts, and rigorous review processes, guaranteeing the integrity of the message.

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    How can an explainer present a product's features?

    A product's features are presented by showcasing its functionality, highlighting key benefits, and demonstrating its value proposition, compelling the audience to take action.

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    What are pitfalls to avoid in explanation video production?

    Pitfalls like information overload, unclear messaging, poor pacing, and inconsistent visual style should be avoided, ensuring the video is effective and engaging.

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    What are key elements for a clear explanation in a video?

    Key elements for a clear explanation include a well-defined message, concise language, engaging visuals, and a logical flow of information, creating a powerful and memorable experience.


    Explanation Video Examples

    1. Kurtz Ersa

    Kurtz Ersa is a company that specializes in metal 3D printing for the production of large parts and series components. This video is designed to showcase the company's new multi-axis system for lasers, called the Flying Ray.

    Video Design - The video starts with a simple 3D model of the printer in a black background. It transitions to a 3D animation of the printer in action. The laser beams are highlighted with glowing blue light. The video uses a combination of 3D animation and real-world footage. The video is clean and concise and showcases the capabilities of the printer in a clear and engaging way. This is a great example of an Explanation Video that effectively communicates the printer's complex processes and features in an easy-to-understand way.

    The video's visual style effectively communicates the objective of the video. The combination of 3D animation and real-world footage is used to showcase the printer's capabilities in a clear and engaging way. The blue light used to highlight the laser beams creates a sense of excitement and innovation. This makes the video more engaging for the intended audience of manufacturers. The video's tone is professional and informative, with an emphasis on innovation and technological advancement. This helps to establish the brand's credibility and expertise in the field of metal 3D printing.

    2. Ascend

    Ascend is an all-in-one solution that simplifies your agency's bill process. This video is designed to introduce the Ascend solution and its features to potential customers.

    Video Design - The video starts with a visual representation of a tangled mess, representing the complexities of traditional billing processes. This simple and effective visual metaphor sets the stage for the solution Ascend provides. The video transitions to a clear and concise explanation of Ascend's features and their benefits. The video uses clean, modern graphics and a simple visual style to explain complex topics like online payments, premium financing, and carrier payables. This style makes the video easy to understand and engaging for the target audience.

    The video's visual style effectively communicates the objective of introducing Ascend and its features. The use of a simple visual language, combined with clear, concise text, creates a professional and informative tone. The video's overall design and visual elements successfully showcase Ascend's benefits, highlighting its ability to streamline agency billing processes and improve the customer experience.

    3. Bosch Rexroth

    Bosch Rexroth is a specialist for hydraulic controls and drive technology for presses. The video is designed to showcase the company's expertise in the field of recycling.

    Video Design - The video is a clear, concise "Explanation Video" featuring a transparent model of a recycling press. The animation focuses on the essential components, specifically highlighting the hydraulic system with smooth zooms and clear transitions. The video uses vibrant, contrasting colors like blue and white to provide a crisp, professional look that emphasizes each part. This design approach is clean, engaging, and easy to understand, creating a great "Explanation Video" for the target audience.

    The video's clear and concise design effectively communicates Bosch Rexroth's expertise in developing innovative solutions for the recycling industry. The transparent model allows viewers to visualize the complex hydraulic system and understand its functionality. The animation's straightforward style, combined with the focus on key components, conveys a message of precision, reliability, and efficiency. The video's professional tone and high-quality graphics leave a lasting impression on viewers, highlighting Bosch Rexroth's commitment to providing cutting-edge solutions for recycling presses.

    4. Zoho

    Zoho Creator is a no-code platform that allows users to build their own applications. This video is designed to show how the platform simplifies development and allows businesses to build end-to-end solutions.

    Video Design -
    The video features a 3D animation style that uses bright colors and simple shapes to depict the functionality of Zoho Creator. This style makes the video engaging and easy to understand for a wider audience. The simple designs and use of animation makes this a perfect "Explanation Video" as it makes it easier to understand complex concepts.

    The video visually demonstrates how Zoho Creator allows users to configure apps to handle business processes. The animations depict the ease of use and the simplified development experience. The video features a cheerful tone and engaging visuals, which makes it very relatable and drives the user to explore the platform.

    5. Henry Schein

    This video from Henry Schein is designed to highlight the features and benefits of Reveal Clear Aligners, showcasing its advanced manufacturing that delivers a precise-fitting aligner.

    Video Design - The video uses a minimalist design style. A plain blue background provides a neutral canvas for the detailed 3D animations that show the Reveal Clear Aligners being made, and the benefits they provide. The Explanation Video starts with a single, white-outlined square, slowly morphing into a 3D representation of the aligner. This visual style provides the viewer with a clear understanding of the Reveal Clear Aligners from a technical point of view.

    The video's visual style communicates the precision and effectiveness of Reveal Clear Aligners by using simple, clean graphics that effectively highlight each feature and benefit. The tone is informative and confident, aiming to reassure viewers that the product is high quality, effective, and easy to use. The video's visuals work together with the informative narration to effectively drive the objective of showcasing the benefits of Reveal Clear Aligners.

    What is Explanation Video?

    An Explanation Video is a short, engaging video that simplifies complex ideas, products, or services into easily digestible content. It uses compelling visuals and storytelling to capture audience attention and enhance understanding.

    Explanation Videos are commonly used for marketing and educational purposes. They can be used to introduce new products, explain complex concepts, boost brand awareness, or educate customers about a company's services.


    Explanation Video Production

    Explanation video production is the process of creating engaging videos that clearly explain a concept, product, or service. It involves a combination of creative storytelling, visual design, and technical expertise to produce high-quality videos that resonate with the target audience.

    A typical Explanation Video production timeline can range from 6-8 weeks, depending on the complexity and scope of the project. This includes pre-production, production, and post-production phases, ensuring a polished and effective final video.


    Production Process

    • Concept Development: Collaborate with the client to define the video's core message and target audience.
    • Scriptwriting: Craft a clear and concise script that effectively conveys the message.
    • Storyboard Creation: Develop a visual representation of the video's narrative flow.
    • Voiceover Recording: Select a professional voiceover artist and record the script.
    • Animation/Live Action Production: Create the visuals using animation, live-action footage, or a combination of both.
    • Sound Design and Music Selection: Enhance the video with appropriate sound effects and music.
    • Video Editing: Assemble all elements into a cohesive and engaging final product.
    • Review and Revisions: Share the video with the client for feedback and make necessary revisions.
    • Final Delivery: Export the video in the desired format and deliver it to the client.

    Video Use Cases

    Explanation Video production focuses on four main things: clarity, engagement, memorability, and persuasion. It aims to simplify complex information, capture audience attention, and leave a lasting impression that drives action.

    The best Explanation Video creations have these visual characteristics: bold colors, simple shapes, clear typography, and smooth animation. These elements work together to create a visually appealing and engaging experience for the viewer.

    Explanation Videos are among the most popular video production types because they are highly effective at communicating complex information in a concise and engaging way. They can be used across various platforms and industries to educate, inform, and persuade audiences.


    Explanation Video Benefits

    Explanation videos connect audiences with compelling visuals, transforming complex ideas into easily understood narratives. They're versatile tools, boosting engagement and driving results across various sectors.

    • Animated explainer videos transform abstract concepts into engaging visuals, making complex information easily digestible. Imagine a software company explaining its intricate algorithms with a vibrant, animated video.
    • Product demo videos showcase features and benefits, driving sales conversions. A cosmetics company, for example, could demonstrate product application, increasing sales.
    • Whiteboard animation videos offer a unique, hand-drawn style, making complex processes memorable and engaging. A financial institution could use this style to explain investment strategies.
    • App explainer videos guide users through app functionality, improving user experience and increasing downloads. A gaming app could use this to showcase gameplay and features.
    • Process explainer videos simplify intricate steps, improving efficiency and understanding. A manufacturing company could use this to explain its production process.
    • Training videos improve employee knowledge and reduce onboarding time, leading to higher productivity. A tech company could use this to train employees on new software.
    • Microlearning videos deliver concise learning modules, enhancing knowledge retention. A medical company could use this to train staff on new procedures.
    • Brand story videos connect with audiences emotionally, building loyalty and strengthening brand identity. A clothing brand could use this to share its mission and values.

    Explanation videos are powerful tools for businesses seeking to communicate effectively and achieve their goals. They offer a dynamic and engaging way to connect with audiences, ultimately driving results.


    Increase Video Engagement

    Compelling visual storytelling

    Compelling visual storytelling is a key element in creating engaging Explanation videos. The design to make your video stand out is to incorporate vibrant colors, dynamic animations, and captivating characters. This helps to create a more immersive and memorable experience for your viewers, keeping them engaged from start to finish.

    Interactive elements

    Interactive elements are a great way to keep your audience engaged and involved. Methods for making your video more interactive include adding quizzes, polls, and call-to-actions. This helps to create a more dynamic and engaging experience, encouraging your audience to participate and interact with your content.


    Video Script

    Compelling narrative structure

    Compelling narrative structure is essential for creating engaging Explanation videos. The steps to make your script stand out is to start with a strong hook that grabs your audience's attention. Then, build a clear and concise narrative that flows logically and keeps your audience engaged. Finally, end with a strong call to action that encourages your audience to take the next step.

    Concise and clear language

    Concise and clear language is essential for creating effective Explanation videos. Techniques to make your script more effective include using simple and straightforward language that is easy to understand. Avoid jargon and technical terms that may confuse your audience. Focus on delivering your message in a clear and concise way, ensuring that your audience understands the key points.


    Pre Production Guide

    Compelling narrative structure

    Compelling narrative structure is essential for creating engaging Explanation videos. The steps to make your script stand out is to start with a strong hook that grabs your audience's attention. Then, build a clear and concise narrative that flows logically and keeps your audience engaged. Finally, end with a strong call to action that encourages your audience to take the next step.

    Concise and clear language

    Concise and clear language is essential for creating effective Explanation videos. Techniques to make your script more effective include using simple and straightforward language that is easy to understand. Avoid jargon and technical terms that may confuse your audience. Focus on delivering your message in a clear and concise way, ensuring that your audience understands the key points.

    • Define video objectives
    • Identify target audience
    • Develop storyboards
    • Script writing
    • Voiceover recording
    • Music selection