6000+ Videos created for 3400+ startups and enterprises
Showcase Features
Compelling product videos simplify complex features into easily understandable concepts for wider reach.
Engaging product introduction videos effortlessly capture attention and leave a lasting impression on your audience.
Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Megan Pogwist
General Manager, Packaging HERO
We had an amazing experience with ADVIDS. We are new to the entire video process and they walked us through the entire process and were patient with our questions and requests. They kept to the timeline well and we have signed up for more videos already.
Malcolm Treanor
COO, WINR Data
We used Advids to create an explainer video for an upcoming tradeshow. It was the first time we've worked on a project like this and the customer service experience was excellent throughout and we are extremely happy with the video. Thank you to the team who were great communicators throughout.
Maurizio Bersani
CEO, Itat Group
Great job !!! Excellent organization, perfect respect of the schedule and costant follow up. The team was amazing in getting our input and deliver the appropriate solutions. Communication is very easy also from abroad and all the team is very reactive. In will to work with them again. Couldn't be more satisfied.
Normac
Business Development Manager, Normac
We had a very positive experience working with Advids. They were very responsive and accommodating of our time zone difference, quick and proficient at making our requested revisions, and communicating any changes to the budget when applicable. They worked very hard to work within our tight turnaround (were able to deliver a final video within 2.5 weeks to meet an event deadline and then also worked with us after to make further edits once we'd seen the video live). They were very professional and we are happy with the final result. Thanks Advids for the great experience!
About Advids
Advids is a team of passionate creatives specializing in crafting compelling product introduction videos since 2012. We are storytellers, scriptwriters, animators, product demo specialists, sound designers, and cinematographers dedicated to showcasing your product's unique value. We've been called product launch video experts, demo video gurus, product showcase specialists, video marketing masters, and more. But above all else, we're your product introduction video production partners.
Let's collaborate, explore your product's potential, and discover how a captivating product introduction video can elevate your brand and drive sales. Our experience in visual storytelling combined with our product-focused approach ensures impactful and engaging videos that resonate with your target audience.
Our clients trust Advids for product introduction videos. Here is why we believe in the power of videos.
9.5% of marketers intend to dedicate 50% or more of their budget to visual content production by 2024.
According to 67% of marketers, video content has gained the most importance in the last year.
As of 2024, there are 27.9 million paying subscribers who are enjoying ad-free videos.
Brands that use video marketing grow their revenue 49% faster year-over-year than brands that don't.
7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that’s bad.
Product Introduction Video Production - What We Offer
Product introduction videos are a powerful way to engage your target audience and drive sales. At Advids, we specialize in crafting compelling product introduction videos that showcase your offerings in a captivating and informative manner. Our team of experienced video producers understands the nuances of effective product storytelling and will work closely with you to create a video that resonates with your audience and delivers results. Here are some types of product introduction videos that we offer:
Animated Product Explainer Videos: Bring your product to life with engaging animations that simplify complex concepts and highlight key features.
Product Demo Videos: Showcase your product in action, demonstrating its functionality, benefits, and ease of use.
Product Feature Highlight Videos: Focus on specific aspects or features of your product, highlighting their value proposition and unique selling points.
Customer Testimonial Videos: Leverage the power of social proof by featuring satisfied customers sharing their positive experiences with your product.
Product Launch Videos: Generate excitement and anticipation for your new product launch with a captivating video that unveils its features and benefits.
Product Comparison Videos: Position your product against competitors, highlighting its advantages and why it's the superior choice.
Product Unboxing Videos: Create a sense of authenticity and excitement by showcasing the unboxing experience of your product.
Product ""How-To"" Videos: Provide valuable instructions and guidance to customers on how to effectively use your product.
How Advids pricing work for Product Introduction Videos?
Advids offers transparent, value-driven pricing for product introduction video production. Our fixed-fee model ensures predictable budgets and eliminates surprises. We prioritize creative collaboration and exceptional results, delivering a premium video creation experience that consistently exceeds expectations.
Our all-inclusive pricing includes:
Predictable Budget: Clear, comprehensive cost breakdowns. Fixed fees cover everything within the agreed scope, giving you budget control from the outset. Client-Centric Approach: Dedicated to realizing your vision, not adding unnecessary costs. Minor edits and feedback are handled swiftly and flexibly. Streamlined Project Management: Dedicated project leads ensure seamless video creation and efficient feedback integration. Fixed costs expedite approvals, optimizing project delivery. Unwavering Transparency: Every detail, from script to licensing, is included. No surprises, just consistent delivery and ongoing support.
Production costs depend on factors like video length, complexity, animation style, and revisions. Our fixed-fee structure ensures transparency and predictability throughout the process. We believe in delivering exceptional value at every price point, leveraging our team's expertise and creative talent to maximize your video's impact. We offer multiple revisions in all packages, ensuring your complete satisfaction. The project experience and creative talent dedicated to your video remain consistent, regardless of budget.
Here's an example of pricing for a 60-second product introduction video for an innovative, AI-powered diagnostic tool, aimed at healthcare professionals and investors:
Clean Design (USD 1000-1500): A minimalist aesthetic showcasing the device and its interface through sleek visuals, smooth transitions, and clear typography. The focus is on core functionality and user experience. Conceptual Animation (USD 1500-2000): Incorporates conceptual 3D animations illustrating the diagnostic process, highlighting key features and benefits. User engagement is emphasized through motion graphics and visual storytelling. Scientific Visualization (USD 2000-3000): Detailed 3D models and animations showcase the device's internal workings and scientific principles. Advanced rendering techniques are employed for photorealistic visuals and product demonstration. Patient-Focused Narrative (USD 3000-4500): Combines live-action footage of patients and healthcare professionals with 3D animations of the device in use. This style focuses on the human impact and emotional connection, highlighting patient testimonials and success stories. Integrated Case Study (USD 4500-6000): Integrates a real-world case study, showcasing the device's effectiveness in a clinical setting. This approach combines interviews, data visualization, and 3D animations to create a compelling and informative video presentation.
What content team from Advids is assigned and their expertise?
At Advids, we assign a dedicated team of product introduction video specialists to effectively showcase your product's value proposition. We meticulously craft engaging visuals and compelling narratives that resonate with your target audience, driving conversions and boosting brand awareness. Our product demo video creators blend artistic vision with your marketing objectives to deliver impactful video content. Each team member combines a deep understanding of your brand voice with cutting-edge video production techniques.
Your dedicated project team includes:
Creative Director: Leads research, scripting, visualization, and messaging, ensuring a cohesive and impactful product launch video. They champion your vision, guiding the team to create a compelling product introduction film. Storyboard Artist: Creates visual blueprints for your product explainer video, outlining key scenes, product features, and user benefits. Their expertise ensures a clear and engaging narrative flow, optimizing viewer engagement. Motion Graphics Designer: Brings your product story to life with captivating animations and visual effects. They create stunning visuals that highlight key product features and benefits, making your product demo video memorable. Sound Designer: Crafts a rich audio experience that complements the visuals and enhances the emotional impact of your product video. They select music, sound effects, and voiceovers that resonate with your brand and target audience. Video Editor: Assembles all the elements into a polished and professional final product video. Their expertise in video editing software ensures seamless transitions, captivating visuals, and a compelling narrative. Marketing Strategist: Aligns the video with your overall marketing strategy, ensuring it reaches the right audience and achieves your business objectives. They analyze target demographics and optimize the video for maximum impact.
What experience Advids has in Product Introduction Video production?
Advids' creative team crafts visually stunning and informative product introduction videos that captivate audiences and drive product engagement. Our design expertise transforms complex technical details into easily digestible visual stories through 3D walkthroughs, exploded views, and product demonstrations. We leverage our deep understanding of product design, marketing, and video production research to deliver high-impact videos that achieve measurable results. We excel in the ideation, design, and 3D animation process, ensuring each video aligns perfectly with your product launch strategy and resonates with your target market. Our 3D specialists and designers meticulously craft each scene to showcase your product's unique features, benefits, and value proposition.
Our video production expertise and industry experience:
Industries: We've partnered with clients across diverse industries, including manufacturing, technology, consumer electronics, healthcare, and architecture, transforming intricate product details into compelling video content. Our industry specialists understand sector-specific trends and opportunities, ensuring your product introduction video effectively communicates with your target audience within their specific context. This industry knowledge allows us to position your product as a solution within its respective market.
Years: With 12 years of experience simplifying complex information through video, we’ve honed our expertise in crafting product demos, explainer videos, and social media teasers designed to generate excitement and drive sales. We consistently adapt our approach to leverage advancements in 3D animation and video production technology, ensuring our product videos remain cutting-edge and effective.
How we produce unique videos: We begin every project with in-depth product research and competitive analysis, understanding not just your product but also its market landscape. We identify key differentiators and target audience preferences to create a video that stands out. We believe in a collaborative approach, working closely with you to understand your business objectives and tailor the video to achieve specific marketing goals. Our team meticulously plans each shot, animation, and transition, ensuring a seamless and engaging viewer experience. We consider every detail, from lighting and textures to music and sound design, to create a polished and professional final product that effectively launches your product.
FAQ
What is Advids' process for creating a product introduction video?
Our proven process transforms your product vision into a compelling video. We collaborate closely, from initial consultation and script development to stunning visuals and impactful post-production. Let's create something amazing together!
Who will be my point of contact at Advids during production?
Your dedicated Customer Success Manager and Creative Director will be your trusted guides, ensuring a smooth and collaborative experience. Meet your dream team!
What support does Advids offer after video delivery?
Our partnership extends beyond delivery. We offer ongoing support for future edits and enhancements, ensuring your video remains relevant and impactful. Let's keep your content fresh!
How does Advids manage product introduction video projects?
Advids expertly manages product introduction video projects with a dedicated team and streamlined process, ensuring a smooth journey from concept to captivating final product. Connect with us to discuss your project!
What is included in Advids' end-to-end video production service?
From concept to captivating final product, our end-to-end service covers every aspect of video production. Experience the Advids advantage. Get started today!
How does Advids maintain quality throughout video production?
Quality is paramount. Rigorous reviews, client feedback loops, and dedicated QA ensure a polished final product that exceeds expectations. Experience the Advids difference.
How does Advids handle video localization and language needs?
Reach a global audience. We offer expert video localization in 78 languages, ensuring your message transcends borders and cultures. Expand your reach!
What is Advids' revision policy for video projects?
We embrace flexibility. Minor edits are seamlessly integrated, while larger changes are addressed with transparent communication and adjusted budget proposals. Let's discuss your vision!
What is Advids' approach to scripting product introduction videos?
We craft scripts that captivate and convert. Our writers highlight your product's unique value proposition with clear, concise messaging that resonates with your target audience. Let's tell your story!
How experienced is the Advids team in product video production?
With 9 years and 170+ successful projects under our belt, our seasoned team brings unparalleled expertise to every product video. Ready to leverage our experience?
How does Advids handle client communication during the project?
Stay connected throughout your project journey. We utilize Slack, email, and regular meetings for seamless communication and transparent progress updates. Collaborate with ease!
What is the typical turnaround time for a product intro video?
While project timelines vary based on scope, most product intro videos are delivered within 3-8 weeks. Contact us for a personalized timeline estimate for your project.
What video styles can Advids produce for my product?
From sleek and modern to bold and dramatic, we master a diverse range of video styles. Let us tailor the perfect visual language for your product. Explore the possibilities!
How does Advids ensure my brand guidelines are followed?
Your brand guidelines are our compass. We meticulously weave your brand's DNA into every frame, ensuring consistent visuals, tone, and messaging that amplify your identity. Ready to see your brand shine?
How can I see examples of Advids' previous work?
Witness the Advids touch. We'll gladly share a curated portfolio of past product introduction videos tailored to your industry and style preferences. Get inspired!
Litify is a legal operating platform and approach that helps businesses achieve better outcomes. The video is designed to introduce the company and its services.
Video Design - The video is a concise and effective "Product Introduction Video". The design is simple yet engaging with a minimalist style that highlights the key points. It features a dark blue background that contrasts with the bright turquoise and white icons and text. The icons are clean and easy to understand. The style of the video is very clean, using a combination of white and turquoise graphics against a dark blue background.
The visuals of the video effectively communicate the key messages. The use of simple icons helps the viewer understand the key benefits of using Litify, while the clean and modern design creates a professional and trustworthy image for the brand. The video uses a calming and informative tone to convey its message. Litify's commitment to helping legal businesses achieve better outcomes through a combination of people, process, and technology is clear. The video's goal is to introduce Litify and its services to potential customers. The simple design and focus on key benefits make the video engaging for the target audience.
Chronosphere is a cloud native observability platform designed to tame the challenges of modern organizations seeking to scale their operations. This video is designed to showcase the key benefits and features of Chronosphere.
Video Design - This Product Introduction Video uses a simple but striking visual style with clean graphics and minimal text. It uses a minimalist approach, with a white background and a few key graphics. The video features animation of a cloud with circuit board like elements to illustrate the concept of cloud native observability, which is central to the video's narrative and the brand's identity. The graphics are simple and clear, ensuring a user-friendly viewing experience. The overall effect is to keep the focus on the key message rather than distracting the viewer with complex visuals.
The video's visual design effectively communicates its objective of showcasing Chronosphere's ability to tame rampant data growth and cloud native complexity. The minimalist design style underscores the brand's core values, emphasizing simplicity and control in an increasingly complex technological landscape. The video's tone is confident and straightforward, highlighting Chronosphere's unique offering as a cloud native observability platform for engineers.
Valpak's Insight Platform is an online tool designed to help businesses report and manage performance compliance.
Video Design -
The video is a concise "Product Introduction Video" featuring a modern, clean design. It uses a white background, accented with bright blue, red, green, and yellow. The animated graphics feature simple, isometric illustrations of people interacting with data and statistics. The animation style is simple, yet effective in showcasing the platform's functions.
The visual style effectively communicates the video's objective by visually emphasizing how the platform can be used to analyze packaging data. The design is visually appealing, clean, and sophisticated. The style is professional and reflects the business nature of the product, while also being engaging for a wider audience.
Domo is a business cloud service that helps businesses combine and transform data into actionable insights. The video is designed to introduce Domo and showcase how it helps businesses improve internal data utilization.
Video Design - This is a Product Introduction Video that is visually appealing with a minimalist design aesthetic. It uses subtle animations and transitions with soft colors and a sleek font, providing a professional and modern look. The use of infographics helps to simplify complex ideas and make the video engaging.
The video's design effectively communicates the message of Domo. The clear visuals, combined with a professional tone, create a sense of trust and credibility. The use of animated icons and graphics makes the video engaging for viewers. The emphasis on the cloud's data management capabilities drives the video's goal, which is to present Domo as a solution for streamlining data analytics.
AWS is a cloud platform that helps businesses analyze data to improve efficiency. This video is designed to introduce the benefits of machine learning for industrial applications.
Video Design - The video utilizes a simplistic line art style, featuring icons and animation to visualize the concepts of machine learning. It follows a clear and concise narrative, highlighting the connection between data, machine learning, and improved operational efficiency. The design of this Product Introduction Video is clean, modern, and engaging, with a focus on easy-to-understand visuals.
This video design successfully conveys the idea that AWS is a powerful tool for optimizing industrial processes. The minimalist visuals and clear animation create a friendly and approachable tone. The use of relatable examples, such as the conveyor belt and predictive maintenance, makes the complex concept of machine learning more accessible. The video emphasizes the potential for cost savings and improved uptime through effective data analysis.
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What is Product Introduction Video?
A Product Introduction Video is a powerful marketing tool designed to showcase a new product or service to potential customers. It highlights key features, benefits, and use cases in a concise and engaging format.
These videos are often used on websites, social media, and landing pages to generate excitement and drive sales. They can also be incorporated into email marketing campaigns and presentations to educate and inform audiences.
What is Product Introduction Video Production?
Product Introduction video production is the process of creating a high-quality video that effectively introduces a new product to the market. It involves a series of steps, from concept development to final delivery, to ensure a compelling and impactful video.
Typically, Product Introduction Video Production takes 4-8 weeks, depending on the complexity of the video style and the number of revisions required. This timeline includes scriptwriting, voiceover recording, animation or live-action shooting, editing, sound design, and final delivery.
What is the Product Introduction Video Production process?
Concept Development: Brainstorming and refining the core message and narrative.
Storyboarding: Creating a visual representation of the video's flow and scenes.
Scriptwriting: Crafting engaging and informative dialogue or voiceover narration.
Voiceover Recording: Selecting a professional voice talent and recording the script.
Animation/Motion Graphics: Designing and animating visuals, characters, and elements.
Live Action Shooting: Filming real-world footage of the product and its features.
Video Editing: Assembling all footage, adding transitions, and refining the pacing.
Sound Design and Mixing: Adding music, sound effects, and optimizing audio levels.
Color Correction and Grading: Enhancing the video's visual appeal and consistency.
Review and Revisions: Client feedback and iterative refinement of the video.
What makes Product Introduction Video unique?
Product Introduction Video production focuses on four main things: capturing attention, highlighting key features, demonstrating value, and driving action. It's about creating a compelling narrative that resonates with the target audience and leaves a lasting impression.
The best Product Introduction Video creations have these visual characteristics: vibrant colors, dynamic animations, clear and concise messaging, and a strong call to action. They are visually appealing, easy to understand, and memorable.
Product introduction videos are among the most popular video production types because they are highly effective in generating interest, educating customers, and driving sales. They are a valuable asset for any business launching a new product or service.
Product Introduction Video benefits
Comprehensive visual storytelling
A comprehensive visual storytelling approach is essential for effectively conveying the essence of your Product. product introduction videos allow you to visually narrate the story behind your Product, showcasing its features, benefits, and value proposition in a captivating and engaging manner. This approach helps viewers understand the Product's purpose and how it can solve their problems.
A compelling Product demo showcase is crucial for attracting potential customers. Product Introduction Videos provide a platform to demonstrate your Product's functionality in a clear and concise way. By visually illustrating how the Product works, you can effectively communicate its value and encourage viewers to explore further.
User interface preview
A user interface preview is a powerful tool for engaging potential customers. Product Introduction Videos allow you to showcase the user interface of your Product, giving viewers a glimpse into its design and functionality. This visual representation helps viewers understand the Product's ease of use and its overall user experience.
Visual product features
Visual product features are essential for highlighting key aspects of your Product. Product Introduction Videos provide a platform to visually showcase the features of your Product, making them more tangible and relatable to viewers. This visual approach helps viewers understand the Product's capabilities and how they can benefit from them.
Interactive product tour
An interactive product tour is a great way to engage viewers and provide a deeper understanding of your Product. Product Introduction Videos can incorporate interactive elements, such as clickable hotspots or animated transitions, to guide viewers through the Product's features and functionalities. This interactive experience makes the Product more engaging and memorable.
Product usage scenarios
Product usage scenarios are crucial for demonstrating the practical applications of your Product. Product Introduction Videos allow you to visually depict how your Product can be used in real-world situations. This approach helps viewers understand the Product's relevance and its potential impact on their lives.
Product design details
Product design details are essential for showcasing the craftsmanship and innovation behind your Product. Product Introduction Videos provide a platform to visually highlight the design elements of your Product, emphasizing its aesthetics, functionality, and overall quality. This visual approach helps viewers appreciate the Product's unique design and its attention to detail.
Visual brand identity
A visual brand identity is crucial for establishing a strong connection with your target audience. Product Introduction Videos allow you to visually communicate your brand's identity, values, and personality. This visual representation helps viewers understand your brand's message and its overall appeal.
Product benefits highlight
Product benefits highlight is essential for showcasing the value proposition of your Product. Product Introduction Videos provide a platform to visually emphasize the benefits of your Product, making them more tangible and relatable to viewers. This visual approach helps viewers understand how the Product can improve their lives and solve their problems.
Product value proposition
A compelling Product value proposition is crucial for attracting potential customers. Product Introduction Videos allow you to visually communicate the value proposition of your Product, highlighting its unique selling points and its competitive advantage. This visual approach helps viewers understand why your Product is the best choice for their needs.
Product workflow visuals
Product workflow visuals are essential for demonstrating the seamless operation of your Product. Product Introduction Videos provide a platform to visually illustrate the workflow of your Product, showcasing its ease of use and its efficiency. This visual approach helps viewers understand how the Product integrates into their existing processes and how it can streamline their operations.
Product integration view
A product integration view is crucial for showcasing the compatibility of your Product. Product Introduction Videos allow you to visually demonstrate how your Product integrates with other systems or platforms. This approach helps viewers understand the Product's versatility and its ability to seamlessly connect with their existing technology.
How to make Product Introduction Video engaging?
Captivating visual storytelling
Captivating visual storytelling is the foundation of an engaging Product Introduction Video. It's about creating a narrative that resonates with viewers, drawing them into the world of your Product. This can be achieved through compelling visuals, dynamic animations, and a clear and concise storyline.
Innovative visual design
Innovative visual design is essential for creating a memorable Product Introduction Video. This involves incorporating creative elements, such as unique animations, eye-catching graphics, and a visually appealing color palette. The design should complement the Product's features and enhance its overall appeal.
Interactive engagement techniques
Interactive engagement techniques are crucial for keeping viewers engaged throughout the Product Introduction Video. This can be achieved through interactive elements, such as clickable hotspots, animated transitions, and quizzes. These techniques encourage viewers to actively participate in the experience, making it more memorable and impactful.
How to create Product Introduction Video script?
Compelling narrative structure
A compelling narrative structure is essential for creating a captivating Product Introduction Video script. This involves crafting a storyline that engages viewers from start to finish, building anticipation and delivering a satisfying conclusion. The script should be clear, concise, and easy to follow.
Strategic visual cues
Strategic visual cues are crucial for enhancing the impact of your Product Introduction Video script. This involves incorporating visual elements, such as animations, graphics, and transitions, to reinforce key points and enhance the overall storytelling. The visual cues should be carefully chosen to complement the script and enhance its message.
Call to action integration
Call to action integration is essential for driving viewers to take the next step after watching your Product Introduction Video. This involves incorporating clear and concise calls to action throughout the script, encouraging viewers to visit your website, download your app, or make a purchase. The calls to action should be strategically placed and tailored to the specific goals of the video.
Step by step guide for Product Introduction Video pre production
Detailed product analysis
Detailed product analysis is the foundation of a successful Product Introduction Video. This involves thoroughly understanding your Product's features, benefits, and target audience. This analysis will guide the development of the video's script, visuals, and overall message.
Target audience identification
Target audience identification is crucial for creating a Product Introduction Video that resonates with viewers. This involves defining the specific demographics, interests, and needs of your target audience. This information will help you tailor the video's content, tone, and style to effectively engage viewers.
Storyboarding and script development
Storyboarding and script development are essential for creating a cohesive and engaging Product Introduction Video. This involves outlining the video's narrative structure, visual elements, and key messages. The storyboard and script will serve as a blueprint for the video's production.
Visual style and tone selection
Visual style and tone selection are crucial for creating a Product Introduction Video that reflects your brand's identity. This involves choosing a visual style that complements your Product's features and appeals to your target audience. The tone should be consistent with your brand's messaging and overall personality.
Pre-production checklist
Pre-production checklist is essential for ensuring a smooth and efficient production process. This involves creating a comprehensive checklist that outlines all the necessary steps, resources, and personnel required for the video's production.
Budget and timeline allocation
Budget and timeline allocation are crucial for managing the production process effectively. This involves setting a realistic budget and timeline for the video's production, taking into account all the necessary resources and personnel.
