30 Animated Advertising Video Examples To Promote Your Business

Animated Advertising Video Examples

1. U.S. Bank

This short video expertly tackles the anxieties surrounding online financial security. Visuals like a padlock and animated clock effectively communicate the core concept of controlled access. It's a Motion Advertising Video that's both informative and engaging.

The My Controls feature is presented clearly, showing how users can manage connected apps and their permissions. This makes the video particularly relevant for tech-savvy users concerned about data privacy. The clean animation and simple design make it easy to understand.

2. OpenText

OpenText's animated explainer video masterfully visualizes the intricate data challenges faced by pharmaceutical companies during mergers and acquisitions. A stylized building, interconnected with industry icons, seamlessly transitions to live-action lab scenes, showcasing the platform's real-world relevance in this technology advertisement. The video effectively communicates the risks of poor information management, particularly for complex datasets related to drug development and regulatory compliance.

The platform's clean, modern interface, showcased in vibrant blue hues, offers a compelling solution. Visuals of data dashboards and secure server racks underscore its capabilities in managing sensitive information, promising reduced risk and data-driven decision-making. Request a demo to discover how OpenText can streamline your information management processes and drive successful outcomes during critical business transitions.

3. Sun Life

Exploring financial planning, the Sun Life video employs engaging 2D animation to simplify whole life insurance. It presents complex information, such as cash value accumulation and death benefits, in an accessible way. The visual representation of family within a protected circle effectively conveys the concept of financial stability.

The explanation is clear on how premiums build up cash value, offering a sense of long-term growth, further, the video also showcases financial security for beneficiaries. The comprehensive nature of the 2D Isometric Ad Example helps viewers understand the policy details, making it ideal for those interested in wealth building with long-term financial safety.

4. State Street

ESG investing is reshaping the financial landscape, and State Street's compelling Brand Video Ad captures this transformation beautifully. Through vibrant animation, the video illustrates the growing importance of ESG factors, connecting clean air and social fabric to financial success. State Street expertly visualizes complex concepts, making the evolving ESG spectrum remarkably accessible.

This concise video highlights the rapid growth and commercial opportunities presented by ESG. State Street offers research, data-driven insights, and innovative solutions for navigating this evolving landscape. The video's call to action, Are you ready for the future of ESG?, prompts viewers to explore State Street's website and discover how they can participate in building a sustainable future.

5. PRO BTP Groupe

Seeking affordable, comprehensive healthcare? PRO BTP Groupe's vibrant 3D animated video paints a compelling picture of accessible healthcare solutions. This eye-catching Video Animated Advertising uses a miniature city to showcase benefits, including support for alternative medicine and financial aid options. The rolling Euro visually emphasizes the affordability aspect.

The animation effectively communicates complex information through impactful visuals, such as building blocks representing healthcare professions and a birth control pill pack. The focus on controlled prices and financial assistance caters to individuals and families, especially those in the construction and public works sector, seeking affordable healthcare. The tagline La Santé en Grand reinforces their commitment to accessible and comprehensive health solutions for everyone.

6. Olive

Olive's Brand Video Advert masterfully blends cutting-edge 3D animation and motion graphics to showcase the transformative power of AI in healthcare. The video paints a compelling picture of streamlined efficiency, addressing the administrative burdens that strain staff and hinder patient care. Olive's AI-as-a-Service offers a dynamic solution, promising a 5x ROI and improved precision.

From a rotating 3D O to stacked coins symbolizing financial gains, the visuals are both captivating and informative. The video showcases Olive's user-friendly interface through mockups of login screens and patient information displays. Explore how Olive is inventing the future of healthcare by visiting their website and discovering the full potential of their AI solutions.

7. SurveyMonkey

Brand perception is crucial in today's competitive landscape, and SurveyMonkey nails it with this dynamic product explainer. The video uses a sleek, modern aesthetic, seamlessly transitioning between website mockups, data visualizations, and interconnected documents, effectively symbolizing a comprehensive brand presence. This fast-paced approach underscores the efficiency of their AI-powered insights, making it a compelling video advertisement for business.

Global audience data is visualized through interactive world maps, highlighting the extensive reach of the SurveyMonkey Brand Tracker software. The video cleverly uses loading bars and line graphs to emphasize the speed and depth of analysis. Requesting a demo offers a deeper dive into how SurveyMonkey can transform your brand tracking, providing actionable insights that save time and resources.

8. Clever Devices

Managing electric bus fleets is challenging. Clever Devices' video expertly demonstrates its EVMS, showcasing its ability to handle mixed fleets and optimize charging, making it a compelling Advertising Video Online. The clear visuals and concise narration effectively communicate the system's capabilities.

The video's approximately 2-minute runtime is well-utilized, highlighting key features like real-time monitoring and data-driven insights. This results in cost savings and improved efficiency for public transportation agencies.

9. Comarch

In a world increasingly connected, managing the Internet of Things can be a daunting task. Comarch tackles this challenge head-on in their animated advertisement video, vividly portraying the frustrations of complex systems through a relatable pet hotel scenario. The clever visualization of a single pane of glass solution immediately showcases the simplicity and power of Comarch IoT Connect.

This animated advertisement video effectively communicates the value proposition for digital service providers, demonstrating how partnerships can unlock new revenue streams. The expanding network of connected icons visually represents the growth potential and global reach offered by Comarch IoT Connect, transforming complexity into opportunity.

10. Elaad

Elaad's video electrifies the screen with a dynamic showcase of diverse EVs and charging solutions, instantly capturing attention. The animation cleverly uses humor, like the test checkmark visual, to simplify the complex concept of interoperability for a wider audience.

This approach exemplifies effective Digital Advertising for Business, as it clearly communicates Elaad's commitment to seamless and sustainable EV charging. The video targets both enthusiasts and industry professionals, showcasing Elaad's expertise through visuals like the software update progress bar, ultimately building trust in their innovative solutions.

11. Citrix

Protecting sensitive customer data from external access is a constant battle for businesses. Citrix brilliantly addresses this in their informative Video Promo Ad, showcasing common frustrations like contractor access requests and the resulting IT bottlenecks. The video's clean, minimalist animation style, combined with effective visual metaphors like the queue of contractors, quickly communicates the core problem.

Citrix Secure Private Access is presented as the solution, offering secure and efficient contractor access. The ad highlights key features like watermarks and browser isolation, visually demonstrating how they enhance security. By visiting the Citrix website, viewers can explore a practical solution to this pervasive security challenge and discover how to simplify secure access management.

12. Alation

Alation's 10-year anniversary Ad Promo Video powerfully showcases their dominance in the data intelligence field. Using the compelling GOAT analogy and visuals of iconic athletes, the video establishes Alation as a leader in data cataloging, governance, and intelligence. The stadium setting isn't just a backdrop; it's a visual metaphor for Alation's award-winning presence and prominent industry standing.

This dynamic video, with its bold colors and smooth transitions, effectively and memorably communicates Alation's achievements. The message resonates with data professionals and potential clients, showcasing the clear benefits of choosing a market leader for their data needs. The GOAT analogy serves as a powerful reminder of Alation's commitment to excellence in the data intelligence arena.

13. Hotjar

Frustrated with sharing website insights? Hotjar's new Highlights feature offers a streamlined solution, eliminating tedious copy-pasting of URLs. This 3D Video Advert showcases a clean, modern aesthetic with smooth animations, making learning about data extraction visually engaging for marketers and UX designers.

The intuitive interface allows users to select, label, and organize insights effortlessly. These Highlights are grouped into collections within a centralized dashboard, simplifying pattern identification, assumption validation, and task prioritization, ultimately leading to more effective, data-driven decisions. Hotjar Highlights empowers teams to collaborate and optimize website performance with ease.

14. ExpressVPN

Secure your entire home network effortlessly with Aircove, ExpressVPN's innovative Wi-Fi 6 router with built-in VPN. This Video Advertising Animated explainer showcases how families and tech-savvy users can protect all their connected devices with a simple, intuitive app. Vibrant 2D animations demonstrate the ease of switching VPN locations and assigning different locations to device groups with a drag-and-drop interface.

The video effectively communicates the value of whole-home protection, highlighting the convenience of managing multiple VPN locations without interrupting other connections. The clean aesthetic, vibrant color palette, and smooth transitions enhance the viewing experience, culminating in a clear call to action: Get Aircove today and enjoy unparalleled online security.

15. Avast

Unveiling a digital narrative, Avast's video showcases a seamless blend of visual storytelling and brand messaging in their Advertising Video Explainer . The morphing line into connected people effectively visualizes the online world's growth. Further, the visual of a rocket launch captures the essence of innovation, while diverse online activities underscore technology's far reach into our lives. This builds an emotional connect instantly.

The video communicates the brand's role in digital safety, conveying user empowerment through You are protected visuals on a smartphone. Avast conveys a belief in a digital space full of chances, reinforcing their commitment to online security and a sense of confidence. A final logo animation closes, this well thought out brand video provides clear insight into its mission.

16. 360Learning

Dynamic visuals and a concise narrative make this 360Learning Advertising Campaign a standout. The video expertly highlights the challenges faced by L&D leaders, smoothly transitioning to showcase the Champion Solution's capabilities.

Well-designed mockups clearly demonstrate the platform's functionality, while the fast-paced editing maintains viewer engagement. This impactful video effectively communicates the value proposition of 360Learning's solution.

17. Coinbase

Compound's video brilliantly simplifies complex finance. Clean animation and relatable characters make decentralized finance accessible, a strong example of Business Advertising. Targeting crypto investors and developers, it cleverly uses visual metaphors, like the Lego block analogy, to explain Compound's modularity.

The video's success lies in its concise explanation of earning interest on crypto assets, and the ease of using the Compound platform. It effectively communicates the benefits without overwhelming viewers with technical jargon. Visit compound.finance to learn more.

18. PwC

PwC's digital solutions are powerfully presented in this concise Tech Brand Ad Video. Geometric shapes and vibrant colors create a visually stunning experience, instantly grabbing attention. Dynamic transitions seamlessly connect scenes, showcasing the solutions' benefits without overwhelming the viewer.

The video's minimalist design and strategic animation effectively communicate complex concepts. The closing shot of a rising sun reinforces the message of reinvention and future growth, leaving a lasting impression. This short, impactful video is highly effective for reaching the target audience.

19. Capital One

Smooth transitions between 3D car models and the app interface are captivating. The bright, clean aesthetic and intuitive design of the Capital One Auto Navigator app, a great example of Ad Campaign Tech, immediately communicates ease of use.

High-resolution visuals showcase the app's features clearly. Pre-qualification details are presented transparently, and the final screen with download buttons provides a strong call to action. The video's overall impact is undeniable.

20. PerkinElmer

Compelling visuals introduce PerkinElmers software capabilities, immediately grabbing attention. The video effectively uses screen recordings that illustrate the software interface. This helps viewers relate to the product, imagining its application to their specific needs while easing apprehension for new users.

The product demonstration progresses with clear direction, simplifying understanding of its varied functions. Each feature is demonstrated in a logical sequence, showcasing its potential. This approach highlights the value of a carefully structured demo and how animated advertising videos can be effectively utilized within the software industry, making complex tools feel accessible and easy to use.

21. Siemens

Siemens' video presentation immediately captivates with its streamlined approach. The video's clear structure, using concise segments, allows viewers to easily access specific information, enhancing engagement and comprehension. This is a prime example of Company Video Advertising.

The demonstration effectively uses visuals to illustrate the product's functionality. This visual approach makes complex features easily understandable, even for those unfamiliar with the technology. The polished presentation leaves a lasting positive impression.

22. Atlassian

Atlassian's video captivates from the start. Its clear, concise storytelling makes complex concepts understandable, aided by clever visuals and a well-paced narrative. App Advertising Animation is skillfully used, enhancing the message's impact.

The video's strength lies in its ability to engage viewers without overwhelming them. It's a fantastic example of how to create a memorable and effective marketing video.

23. VISA

VISA's marketing excels by showcasing the card's everyday utility. The Company Advertising Video cleverly uses visual storytelling, focusing on moments of seamless transactions and effortless payments.

This approach subtly communicates the card's value, emphasizing convenience and reliability without explicitly stating features. The video's strength lies in its ability to connect emotionally with viewers, associating VISA with positive experiences.

24. 6sense

6sense's marketing video powerfully demonstrates its platform's ability to streamline complex tasks. The visuals clearly show how the software simplifies workflows, improving efficiency.

The video's use of a 3D Advertisement is particularly effective, making the technical aspects more engaging and easier to understand. This innovative approach enhances the overall message and leaves a lasting positive impression.

25. Brave

Exceptional product demonstrations are key to success. Smart App Video Advertising cleverly showcases how easily the Brave product simplifies tasks, making it a compelling choice for potential customers. The video's clear and concise explanation of features, even complex ones, is impressive.

This approach builds trust and understanding. By focusing on relatable scenarios, the video creates a strong connection with viewers, increasing brand appeal and driving engagement. The result is a highly effective marketing tool.

26. Bandwidth

What a striking approach! Bandwidth's video is a truly impactful Creative Video Ad Campaign. The concise visuals and dynamic pacing immediately capture attention, leaving a lasting impression. It's a masterclass in efficient storytelling.

This short, impactful video expertly communicates its message without being wordy. The minimalist aesthetic is both memorable and effective, showcasing how a strong visual concept can transcend lengthy explanations. Explore Bandwidth's services today.

27. Epson

Epson's printer video demonstrates impactful visual storytelling. The use of color and dynamic camera angles immediately captures attention, making it a successful example of Online Video Advertising.

Concise editing and a focus on key features keep viewers engaged. This approach is highly effective for showcasing product benefits in a short, memorable way.

28. Credit Karma

Credit Karma's video showcases a smart approach to Animated Business Advertising. The engaging visuals cleverly break down complex financial information, making it accessible and easy to understand. A specific example is the use of simple graphics to illustrate key concepts.

This approach broadens the video's appeal, making it suitable for a diverse audience. The video's success lies in its ability to demystify potentially daunting financial topics, resulting in a highly effective marketing tool.

29. Deloitte

Sophisticated visuals define Deloitte's 3D Animated Advert. The animation's smooth transitions and dynamic camera angles showcase the brand's attention to detail, creating a captivating experience. This precision is key to the advert's success.

The advert's strength lies in its clear, concise communication. By focusing on visual storytelling, Deloitte avoids information overload, ensuring the message resonates effectively. The result is a memorable and sophisticated piece of marketing.

How does animation convey brand’s unique character?

We've explored how animated advertising videos grab attention, but let's now uncover how they truly embody a brand's unique character. It's more than just moving pictures; it's about crafting a visual language that speaks directly to the heart of your audience.

Think of it this way, the visual style of animation is like a brand's wardrobe, reflecting its personality from sleek and modern to playful and quirky. The characters we see become brand ambassadors, each design carefully chosen to embody the values and spirit of the company.

• Color palettes are not just pretty, they are carefully selected to evoke specific emotions, creating a subconscious connection with the brand.
• Motion graphics add a layer of energy, with movement and transitions conveying the brand's dynamism and rhythm.
• storytelling allows brands to share their purpose through engaging narratives, making the brand relatable and memorable.
• Sound design is the unsung hero, enhancing brand identity with music and effects that create a unique auditory experience.

Ultimately, animation offers a powerful way to express a brand's soul, creating a lasting connection with its audience, going beyond just capturing attention.

What feelings should your animated ad evoke?

We've seen how animation gives brands a unique voice, but what about the feelings? What emotions should your animated advertising video spark? It's not just about pretty pictures; it's about creating a connection that resonates.

• Imagine the joy and happiness that lighthearted visuals and upbeat music can bring, making viewers feel instantly good.
• Think about how calm colors and smooth animations can foster trust and reliability, building confidence in your brand.
• Consider the excitement and energy that fast-paced motion and vibrant colors can generate, grabbing attention and creating buzz.
• And what about the curiosity and intrigue that unique character designs and unexpected storylines can spark, making viewers want to know more?

Let's explore how advertising animation examples use these techniques. Nostalgia and comfort can be evoked through retro styles and familiar themes, creating a warm, fuzzy feeling. Relatable characters and emotional narratives build empathy and connection, making your brand feel human. Awe and wonder can be inspired by fantastical settings and imaginative visuals, leaving a lasting impression. Even in corporate animation examples, the emotional impact is crucial.

Ultimately, the goal is to make your audience *feel* something. It's about crafting an experience that stays with them long after the video ends.

How to manage budget for animated advertising?

We've seen how animation can capture hearts and minds, now let's talk about making it happen without emptying your pockets. Creating an impactful animated advertising video doesn't require a huge budget, it's about making smart choices and prioritizing what truly matters. We're in this together, so let's explore how we can manage our budget effectively.

• First, let's get crystal clear on what we want to achieve with our animated advertising video. Knowing our goals helps us prioritize our spending.
• Next, let's establish a realistic budget early on. This is the foundation for all our decisions.
• Then, let's explore different animation styles to find cost-effective options. Some styles are more budget-friendly than others, and looking at animated commercials examples can help us find inspiration.
• Finally, let's consider using pre-made assets or templates. This can save us time and money, while still creating a great result.

Remember, even in business animation examples, where budgets can be larger, prioritizing key elements is crucial. For marketing animation examples, it's often about getting the most impact for your investment, so let's look at cost-effective options. By managing our budget wisely, we can create amazing animated content that connects with our audience and achieves our goals.

Where will your animated ad be most effective?

We've seen how animation grabs attention, but where does it truly shine? Let's think about where your animated ad can make the biggest impact. It's not just about having a great video, it's about putting it in the right place.

Consider social media, platforms like Instagram and TikTok are perfect for short, engaging animated clips. Think quick, eye-catching visuals that stop the scroll. Website landing pages are another great spot, where explainer animation video examples can turn complex ideas into easy-to-understand stories. Email marketing? Animated GIFs can add a spark to your messages, making them stand out in a crowded inbox.

• Digital billboards can use motion graphics advertising to grab attention in public spaces.
• In-app advertising can use animation to create a better user experience.
• Trade shows and events can use animation to showcase products and attract potential clients.
• Service animation examples can help explain complex offerings in a simple way.

Ultimately, it's about finding the right fit for your message. product animation video examples can showcase your product's features in a dynamic way. By strategically placing your animated ads, you can maximize their impact and reach your target audience effectively.

How to craft a compelling animated story?

Now that we've seen how animation grabs attention, let's explore how we can craft stories that truly resonate. It's about more than just visuals; it's about creating a narrative that connects with our audience. We're not just making videos; we're telling stories.

So, how do we do it? First, let's start with a clear concept. Think of it as the heart of your story, the core idea that everything else revolves around. Then, let's develop characters that feel real, characters our audience can see themselves in. Even in business animation video examples, relatable characters can humanize the brand.

• Use visual metaphors effectively, think of how product animation examples use this to showcase features.
• Maintain a consistent visual style, ensuring our story feels cohesive and well-crafted.
• Incorporate a strong call to action, guiding our viewers on what we want them to do next.
• Pace the story appropriately, keeping our audience engaged from start to finish.

Looking at marketing animation video examples, we see how a well-paced story keeps viewers hooked. Remember, in promotional animation video examples, a memorable story is key. Ultimately, a compelling animated story leaves a lasting impression, making our brand unforgettable.

How to design memorable animated characters?

We've seen how animation grabs attention, now let's talk about creating characters that truly connect. It's more than just drawing, it's about crafting personalities that resonate with your audience. Think of promotional animation examples, where characters often become the face of the brand, instantly recognizable and memorable.

• Start with a clear purpose, what role does your character play in your story?
• Embrace simplicity, avoid overly complex designs that can confuse viewers.
• Exaggerate features, emphasizing key traits helps create visual impact.
• Consider movement, motion graphic advertising examples often show how dynamic movement can enhance a character's personality.

Shapes, colors, and even a character's backstory all play a vital role. Even in corporate animation video examples, where the tone is often more serious, relatable characters can humanize the brand and make it more approachable. In service animation video examples, characters can help explain complex processes or ideas in a simple and engaging way, making them more accessible to the audience.

Ultimately, a memorable character is both unique and relatable, leaving a lasting impression. It's about creating a character that your audience will remember long after the video ends.

What animation style best fits your brand?

We've seen how animation can grab attention and create emotional connections, but how do we choose the right style for our video animation for advertising? It's like finding the perfect outfit for your brand, one that truly reflects who you are. Let's explore some options and see what fits best.

Finding the right animated advertising video styles isn't about following trends, it's about understanding your brand's personality. Are you playful and quirky, or sophisticated and elegant? Your animation style should be a visual extension of your brand's core values.

• Consider your target audience, what do they find appealing?
• If you're looking for a classic feel, 2d animated advertising video examples might be a good place to start.
• Motion graphics can add a dynamic edge, perfect for brands wanting a modern look.
• Looking at animated advertising video case studies can provide valuable insights.

Ultimately, the best style is one that feels authentic to your brand and resonates with your audience. It's about creating a visual language that speaks directly to their hearts.

How to keep viewers engaged with animation pacing?

We've seen how animation captures attention, but how do we keep viewers glued to the screen? It's all about pacing, the rhythm of your animation. Think of it as the heartbeat of your story, dictating how the narrative unfolds and how engaged we remain. When we look at successful animated advertising video examples, we notice how pacing is used to keep us engaged.

• Vary scene lengths, it keeps us guessing, preventing monotony.
• Quick cuts build excitement, adding energy to your visuals.
• Slow motion emphasizes key moments, allowing us to absorb crucial details.
• Pauses create dramatic effect, letting important information sink in.

Think about animated explainer video examples, where pacing is crucial to ensure the viewer understands the information without feeling overwhelmed. Even in 3d animated advertising video examples, where visuals are complex, pacing helps guide the viewer's eye and maintain their interest. In animated advertising video production examples, pacing is a key factor in determining the overall success of the video. By mastering pacing, we can create animations that are not only visually appealing but also incredibly engaging.

What are key scriptwriting tips for animated ads?

We've seen how animation captures attention, but how do we keep viewers hooked? It all starts with a great script. Think of it as the backbone of your animated ad, the thing that makes it truly memorable. When you look at an animated advertising video portfolio, you see how great scripts are key. Let's explore some scriptwriting tips that can elevate your animated ads.

• Start with a clear goal, what do we want our ad to achieve?
• Craft a concise story, every word should count.
• Develop characters that feel real, they should connect with our audience.
• Use dialogue sparingly, let visuals tell the story.

Even with affordable animated advertising video examples, a strong script can make all the difference. The best animated advertising videos often have scripts that are simple and impactful. When you look at different animated advertising video styles examples, you see how scripts are adapted to different visuals.

Remember, a well-crafted script is the foundation of a successful animated ad. It's about creating a narrative that not only captures attention but also leaves a lasting impression.

How to measure ROI of animated video ads?

We've seen how animation captures attention, but how do we know if it's truly working for us? Let's shift our focus to measuring the return on investment of our animated video ads. It's not just about creating something visually appealing; it's about understanding its impact on our goals. We need to move beyond just views and start tracking real results.

• First, let's define clear objectives for our animated video. What are we hoping to achieve? Is it brand awareness, lead generation, or direct sales? This helps us track the right metrics.
• Second, track video views and completion rates. Are people watching our entire video, or are they dropping off early? This gives us insights into engagement.
• Third, we should monitor website traffic from the video. Are viewers clicking through to learn more about our products or services? This helps us understand if our video is driving traffic.
• Fourth, let's analyze social media engagement. Are people liking, sharing, and commenting on our video? This helps us gauge the reach and impact of our content.

For business advertising, tracking conversion rates is crucial to understanding the impact on your bottom line. How does this animated video fit into your overall advertising campaign? What are your campaign goals? If you're using a 3D advertisement, consider how you can track interactions with specific elements.