Video Creation Service

30 App Feature Overview Video Examples For Effortless Software Exploration

Orko Roy
Last updated
Oct. 30, 2024

In today's dynamic digital landscape, capturing user attention and effectively showcasing software features is paramount. Traditional methods like lengthy text descriptions and static screenshots often fail to engage users and convey the true value proposition of an application. This is where app feature overview videos come into play, offering a compelling and efficient way to demonstrate software functionality and captivate potential users. With the increasing demand for engaging and informative content, app feature overview videos have become an indispensable asset for software companies and developers. By effectively demonstrating the value and functionality of their applications, these videos empower businesses to connect with their target audience, drive user adoption, and ultimately achieve their marketing and sales goals. Let's dive in and explore 30 inspiring examples of app feature overview videos that exemplify effortless software exploration.

1. attentive


Duration : 1 minute and 39 seconds

Traditional security measures are often inadequate for protecting businesses in the era of remote work. This App Feature Overview Video demonstrates the problem through vibrant 3D isometric scenes showcasing employees working from diverse locations. The animation effectively highlights the risks associated with connecting to unprotected cloud networks, creating a relatable scenario for businesses.

Avast's Secure Internet Gateway emerges as the answer, shielding sensitive data through powerful cloud security. The animation clearly visualizes how Avast monitors and filters traffic, providing comprehensive protection across devices and locations. The rotating globe graphic reinforces the brand's global reach, showcasing a robust security solution for the modern workplace.

2. Capital One


Duration : 1 minute and 18 seconds

Need inspiration for your next App Feature Overview Video? This Capital One example nails it. By addressing the inconvenience of traditional banking, it resonates with the modern user. The 2D animations are more than just visuals; they're effective storytellers, simplifying complex banking operations into digestible snippets.

But the real brilliance lies in the way the animation smoothly transitions, creating a visually captivating journey. The consistent teal and white color palette, accented with Capital One’s signature red, reinforces the brand identity, making it a perfect example of seamless brand integration within an App Feature Overview Video.

3. LuLu


Duration : 2 minutes and 1 second

Lulu Money understands the importance of timely financial support. This app feature overview video brilliantly captures the urgency of sending money to loved ones with relatable scenarios. It highlights how easy it is to use the Lulu Money app, emphasizing its quick and hassle-free money transfer process.

The sleek design and bright color palette of the animated video enhance the overall viewing experience, making it engaging and memorable. The app's intuitive UI is effectively showcased, making it clear that Lulu Money is the ideal solution for those seeking a convenient and reliable way to send money whenever, wherever.

4. SilverCloud


Duration : 1 minute and 58 seconds

What's impressive about this App Feature Overview Video is how it captures attention and succinctly demonstrates SilverCloud's value proposition. The use of vibrant visuals and clear narration perfectly explains the platform’s diverse modules. The seamless demonstration of the journal, mood tracker, and Worry Tree highlight user empowerment in managing mental well-being.

Cleverly, the video avoids being overly technical, emphasizing the platform's user-friendly nature. SilverCloud’s brand message resonates strongly: access to support, whenever, wherever. The video's design compels you to believe that mental wellness can be integrated into daily life.

5. Mint


Duration : 54 seconds

Mint helps users track spending, set budgets, and manage money. This video is designed to demonstrate the app's features, especially budgeting and spending tracking.

Video Design - The video uses a sleek and minimalist design style. The app's UI is highlighted, featuring clean typography, vibrant color schemes, and simple illustrations. This minimalist design makes it easy to follow the app's features breakdown. The graphics are high quality and consistent throughout the video. These elements combine to create a professional and engaging App Feature Overview Video.

The video's visual style effectively communicates the objective of demonstrating the Mint app's features. The use of bright and engaging colors creates a positive and welcoming tone. This, along with clear visual cues, makes the video informative and easy to understand. The visual design helps viewers learn about Mint's budgeting features and understand how to use them.

6. SIG


Duration : 1 minute and 27 seconds

SIG is a company that creates packaging. This video is designed to highlight their new digital platform, PAC.ENGAGE, and how it can help brands reach and engage with consumers.

Video Design - This is an App Feature Overview Video that uses a minimal design aesthetic. Animated icons of different social media features are used to represent the fast-paced nature of the digital world. The video transitions to an image of a SIG package, focusing on the QR code as a central element for consumer engagement. The sleek visual style and minimalist graphic elements make this a good App Feature Overview Video.

The video uses a clear and concise visual style to illustrate the challenge of reaching and engaging consumers in the digital world. The animated icons visually represent the overwhelming number of messages and communication channels consumers face today. The visual design then transitions to a clear image of SIG's product with a QR code, signaling the solution PAC.ENGAGE offers to overcome this challenge. The combination of simple animation and clean imagery effectively communicates the video's key message: SIG provides a solution to help brands better reach and engage with consumers in the digital world.

7. TomTom


Duration : 1 minute and 43 seconds

TomTom's new Map Maker is a tool that helps you create maps that are unique to your brand and deliver the information users need. The video is designed to highlight the new features of this new tool.

Video Design - The video is an App Feature Overview Video. It showcases the app's functionality through clear and concise graphics. The use of animation and visual elements, like the map style gallery, makes the video engaging.

The video design, tone, and visual elements effectively communicate the benefits of the new Map Maker, emphasizing the ease of customization and its efficiency. The use of visual cues and text helps the viewers understand the product's functionality and purpose, leaving them with a positive impression and motivating them to try it out.

8. Cubic


Duration : 1 minute and 41 seconds

Umo's App Feature Overview Video is a masterclass in concise storytelling. By following Jay's transformation from a stressed commuter to a relaxed traveler, it showcases the app's ability to simplify even the most complicated day. The 2D animation style and vibrant color palette elevate the visual narrative, creating a memorable and impactful experience.

The clever use of motion graphics to transition between transportation modes seamlessly reinforces the core message of a unified commuting experience. Within just 20 seconds, the video establishes Umo as a valuable tool for urban dwellers, making it an inspiring example for effective app promotion.

9. Amadeus


Duration : 1 minute and 45 seconds

Amadeus Media Solutions helps hotels acquire guests by showcasing their properties to the right prospects and travel agents. This video is designed to demonstrate how to integrate Amadeus Media Solutions using its API clients.

Video Design - This video effectively uses an App Feature Overview Highlights Video style, showcasing code snippets and logo icons for different programming languages. The graphics are clear, concise, and visually appealing. The use of clean white backgrounds, blue and purple color scheme, and simple, yet informative graphics ensures ease of comprehension.

The design of the video effectively communicates the purpose of the video through visual aids. It highlights the simplicity and ease of integration of Amadeus Media Solutions. The overall tone of the video is professional, informative, and encouraging.

10. VISA


Duration : 2 minutes and 35 seconds

VISA Web3 Loyalty Engagement Solution is a game-changer, it's designed to boost brand-customer engagement by leveraging Web3 technology. This video is a powerful tool, showcasing the innovative platform, emphasizing its ability to reward customers for engaging with brands.

Video Design - This 2D Animated Intro Video for App uses a simple visual style, incorporating cartoonish illustrations, bright colors, and minimalistic animations. The mobile phone is the central frame, visually showcasing the app's interface, features, and functionalities.

The video's visual style, incorporating a simple palette of blue, yellow, and white, effectively communicates the platform's ease of use, gamified experience, and intuitive design. The animated illustration of the scales weighing love and gift subtly conveys the shift in customer expectations, illustrating the need for meaningful engagement rather than solely transactional rewards. The video's tone is energetic and engaging, making it approachable and relevant to the target audience, specifically the digitally savvy, tech-aware generation.

11. Axis Bank


Duration : 1 minute and 40 seconds

Axis Bank is an online banking service that helps users invest in mutual funds. The video is designed to educate customers on the process of investing in mutual funds.

Video Design - The video uses a clean and modern design style, simple and easy-to-understand visuals, graphics and animations that showcase the mobile app, clean and simple animations, highlighting the steps required for investing in mutual funds, a white background, a prominent brand color, and simple visuals for a clear design.

2D Animated Intro Video for App - The visual style effectively communicates the ease and convenience of investing in mutual funds, the clear and simple graphics highlight how seamless and user-friendly the process is, the video uses an upbeat and energetic tone that makes the process seem exciting and approachable, this video helps users understand the key benefits of the app, highlighting the key features of the platform, the mobile phone screen's UI design is the key design element that drives the video goal, encouraging viewers to visit the app for a smooth and hassle-free investment experience.

12. Kemppi


Duration : 3 minutes and 8 seconds

This is a clean and simple animated video, designed to introduce a cloud-based software solution for managing welding production efficiently. The video uses modern animated graphics to depict the core features, making it an effective 2D Animated Intro Video for App.

Video Design - The video relies on a single animation style, featuring a minimalistic 3D model of a person interacting with the user interface. This style provides a clear understanding of the software and its purpose. Simple visuals with crisp animations effectively communicate the functionality and benefits of the software, conveying a professional and modern tone.

The combination of easy-to-understand graphics and a concise narrative clearly defines the software's application.

13. HR Acuity


Duration : 1 minute and 12 seconds

HR Acuity's App Feature Overview Video showcases the power of modern, clean design and concise storytelling. The animated visuals highlight the ease with which the platform streamlines complex HR processes, making it instantly appealing to busy professionals. Using motion graphics, the video translates the value proposition into a captivating narrative that resonates with businesses seeking efficient and impactful employee relations solutions.

This video smartly showcases HR Acuity's dashboard and key features while keeping the focus on the ultimate benefit: an improved employee experience. The sleek design and engaging animation make complex topics accessible and inspire viewers to sign up for a demo, underscoring the power of effective visual communication in software demonstrations.

14. Schneider Electric


Duration : 2 minutes and 13 seconds

Schneider Electric helps electrical systems become smarter and more efficient. The video is designed to introduce the benefits of digital transformation and show how their technologies work.

Video Design - The video uses a simple, clean design style that focuses on showcasing the technology and its functionalities. It features animated graphics that clearly demonstrate how QR codes are used to connect electrical devices, enabling sharing of key project information. The clean color palette and minimal visuals make the information easy to understand and digest. This simple style makes the video effective as an App Feature Overview Video.

The video uses a conversational tone to explain the benefits of digital transformation, which makes it engaging and easy to understand for a wide audience. This video shows how digitalization is improving power systems in industries, making them safer and more reliable, while emphasizing the importance of seamless data integration for efficient operations. The graphics and animations clearly illustrate how a simple QR code scan unlocks valuable project information, creating a clear path to understanding the benefits.

15. Western Digital


Duration : 2 minutes and 51 seconds

This App Feature Overview Video for Trimble's Performance Portal cleverly uses a minimalist design approach to communicate complex information. Its strength lies in the smart use of visual metaphors, such as the funnel representing data cleansing and the speedometer symbolizing driver performance. This helps simplify complex concepts, making them easy for the target audience to grasp.

The video doesn't just tell, it shows—the transformation of a downward-trending cost graph into an upward one powerfully conveys the portal's value proposition. This demonstration, combined with the upbeat music, creates a sense of optimism and encourages viewers to explore how the Performance Portal can drive similar positive changes for their businesses.

16. Datasite


Duration : 1 minute and 2 seconds

Datasite is a platform for investment bankers. The video is designed to demonstrate how the platform can help investment bankers move faster and have greater insights across the deal lifecycle.

Video Design - This App Feature Overview Video effectively communicates how Datasite is a one-stop solution for investment bankers. It utilizes bold and distinct colors, particularly orange and grey, creating a visually engaging experience. The central component of the video is a conveyor belt system that signifies the flow of data and information within a deal. These elements are seamlessly combined, forming a robust visual representation of the platform's functionality.

The animated video clearly communicates the benefits of Datasite, highlighting how its advanced technology simplifies complex processes, allowing investment bankers to streamline their workflow and stay ahead in the market. The video uses a smooth, dynamic animation style that complements the platform's advanced capabilities, making it a comprehensive and engaging presentation.

17. AdHive


Duration : 1 minute and 7 seconds

AdHive is a blockchain and AI-powered platform that automates blogger interaction for advertising. It's designed to streamline large-scale native video advertising.

Video Design - The video uses a simple, clean, and minimalist design style. Flat graphic elements and animated illustrations are combined to create an engaging and easy-to-understand 2D Animated Intro Video for App. Vibrant colors and clean visuals enhance the viewer's understanding of the product and its benefits, highlighting the efficiency and convenience it offers.

The platform is highlighted using a modern aesthetic, projecting a professional and trustworthy tone. This approach effectively communicates the product's core features and benefits, driving home the efficiency and convenience it offers.

18. FireMon


Duration : 1 minute and 26 seconds

FireMon is a security automation solution. The goal of the video is to show how FireMon redefines automation, and the video is designed to highlight how FireMon automation levels improve security operations.

Video Design - This video uses a simple, yet effective visual style, that clearly and concisely communicates the levels of automation offered. Animated characters and colorful design elements add a playful, yet professional tone, creating an engaging experience for the viewer.

2D Animated Intro Video for App - The video highlights the value of automation and its ability to improve security operations by simplifying processes, and enhancing the overall security posture.

19. Audaces


Duration : 1 minute and 36 seconds

Audaces Idea is a software solution designed to simplify fashion collection development, offering designers an exceptional design experience. This video showcases its capabilities, particularly its intuitive interface and industry-specific tools.

Video Design - The video uses a simple yet effective design that clearly showcases the software's features. The video uses a split-screen layout, visually separating the software interface from the text overlays. This format is effective for 2D Animated Intro Video for App.

The video effectively uses text overlays with a minimalist color palette and clean typography. This contributes to a visually engaging user experience. The video's visual style effectively communicates the software's simplicity, user-friendliness, and industry-specificity. This enhances the viewer's understanding of the software's benefits. The use of a clean and professional tone further reinforces the software's reliability for fashion designers.

20. CareATC


Duration : 1 minute and 31 seconds

CareATC empowers businesses to inspire healthier employees and reduce healthcare spend. This video is designed to introduce employers to the company's population health management solutions, highlighting their focus on smart tools and employee well-being.

Video Design - The video utilizes a clean and modern visual style, employing vibrant colors and simplified graphic elements. Flat design is evident throughout, with animated icons depicting healthcare-related concepts like a hospital building, a plus sign, and graphs. Color transitions, smooth animation, and a clear visual hierarchy contribute to the video's overall engaging and professional feel.

This clean and simple approach makes for a visually appealing 2D Animated Intro Video for App that effectively illustrates the solutions. The visual style, using bright and inviting colors, creates a positive and uplifting tone, aligning with the message of promoting employee health and well-being. The video's simplicity reinforces the approach to healthcare management, emphasizing ease of use and accessibility.

21. Moogsoft


Duration : 1 minute and 22 seconds

Moogsoft provides AI based IT operation solutions. This video is designed to convey the benefits of the solution to IT operations professionals.

Video Design - The video employs a clean and minimalist animated design style with a humorous tone. A robot cow character adds a touch of fun, making the video visually engaging and interesting.

2D Animated Intro Video for App - The animated design style, coupled with the simplicity of the graphics and illustrations, makes this a great video for showcasing the struggle IT professionals face with multiple tools and a constant barrage of alerts. The humorous tone makes the message relatable, and the clear call to action at the end encourages viewers to learn more.

22. Radix


Duration : 1 minute and 36 seconds

Radix is a protocol for building decentralized applications, tokens and coins. The video is designed to showcase Radix's ability to move capital and assets easily between intermediaries.

Video Design - The video uses simple graphics and animations, making it clear and easy to understand, even for someone with no prior experience with DeFi. The video highlights the benefits of using Radix by showcasing how it efficiently moves capital and assets through various platforms and users. The animations are used to demonstrate the flow of money between different platforms and users.

The visual style clearly communicates the objective of the video by depicting Radix as a powerful solution to the complexities of decentralized finance. The video's tone is professional and informative, making it clear that the creators are trying to reach a technical audience. The simple graphics and straightforward narrative help to explain a complex topic in an easy to understand way.

23. Alation


Duration : 1 minute and 33 seconds

Alation is a data catalog that helps companies manage their data. This video is designed to establish Alation as the best data catalog in the industry, the GOAT.

Video Design - The video features a series of animated images of athletes in various sports, each image accompanied by the word GOAT in a bold font style. The design is simple, yet effective, using white text on bold, contrasting backgrounds to create a clean and professional look. The bold, clean, and easily recognizable fonts effectively convey messages of achievement and success.

The video uses bold graphics and animation styles to communicate the strength and dominance of Alation. The narrative explains that the GOAT title is only awarded by the people, reflecting the strength of Alation's customer base. The overall tone is positive and confident, creating a strong impression on viewers.

24. Strata


Duration : 2 minutes and 25 seconds

Strata is a leading security provider that understands the demands of cloud environments. This video is designed to introduce its flexible security consumption model that can meet the need for speed and agility in the cloud.

2D Animated Intro Video for App - This video is a compelling visual explanation of the product, its features, and its benefits. It uses animated graphics and icons to explain the product, its features, and its benefits. The visual style is clean and modern, using isometric illustrations of cloud resources, servers, and databases. The use of a white background highlights the visual elements. Each graphic is clear, making it an easy-to-follow visual explanation.

The video effectively communicates the message using a visually engaging approach. The fast pace and quick transitions keep the viewer engaged, while the use of red blocks visually emphasizes the benefits of the solution. It is evident that the video is designed to create a positive perception of the company's product and drive interest in its flexible security consumption model.

25. MCI


Duration : 1 minute and 46 seconds

This App Feature Overview Video's strength lies in its concise yet impactful presentation of SHAI. The visuals of outdated code transforming into modern languages, coupled with the emphasis on cost and time efficiency, create a compelling narrative for any business leader. It masterfully avoids technical jargon, opting for clear, concise language and powerful imagery.

The video strategically showcases the impact of AI-driven automation on teams, freeing them to pursue higher-value work. This focus on human empowerment elevates SHAI from a mere technical tool to a catalyst for innovation. The seamless transitions and dynamic animations keep the viewer engaged, ensuring the key message resonates.

26. Ateme


Duration : 1 minute and 8 seconds

Ateme+'s App Feature Overview Video effectively blends engaging visuals with clear and concise messaging. The video's opening animation, featuring a rocket launch, instantly captures attention and symbolizes the power of the platform to propel businesses forward. By showcasing the intuitive UI through screen recordings, Ateme+ demystifies its software and highlights its ease of use.

The strategic use of color and music further enhances the viewer experience, creating a dynamic and memorable journey through the key features of Ateme+. The overall effect is a compelling narrative that positions Ateme+ as a leader in cloud-based video streaming solutions.

27. Rx EDGE


Duration : 1 minute and 31 seconds

Suffering from stomach discomfort? This App Feature Overview Video from Midixtral shows the convenience of finding relief right at your local pharmacy. This animated series tackles a universal pain point – the need for fast and accessible healthcare solutions. The video brilliantly employs animation to showcase how easily patients can access Midixtral.

The animation culminates with a reassuring message: Relief is in reach.” Midixtral’s presence in 30,000 pharmacies nationwide underscores its commitment to accessibility. The video offers a clear and concise call to action, making it an excellent example of a successful App Feature Overview Video.

28. Logicom


Duration : 2 minutes and 26 seconds

Logicom masterfully navigates the complex landscape of cloud management in their App Feature Overview Video for Logi-CDS. The video's strength lies in its ability to connect with the target audience – IT professionals grappling with the ever-growing demands of their networks. The visuals resonate with their daily struggles, creating a powerful hook.

The introduction of Logi-CDS as the solution feels natural and almost inevitable. The video effectively demonstrates how the platform tackles these challenges head-on, offering a simplified yet powerful approach to cloud management. This inspires viewers to explore Logi-CDS further, promising a smoother, more secure digital future.

29. ManageEngine


Duration : 2 minutes and 10 seconds

Hexnode UEM recognizes the mounting pressure on IT teams grappling with the surge in cyber threats across a distributed workforce. This App Feature Overview Video humorously illustrates the overwhelming influx of alerts, demonstrating how easily things can spiral out of control. Hexnode positions itself as the much-needed solution, providing a unified platform to regain control.

The video’s strength lies in its ability to connect with the target audience’s pain points while offering a clear, concise, and visually appealing solution. By showcasing Hexnode's intuitive dashboard and robust features, it inspires confidence and encourages exploration of the platform.

30. MongoDB


Duration : 1 minute and 18 seconds

This App Feature Overview Video for LightForce masterfully blends simplicity and sophistication. The 2D animation, punctuated with 3D elements of teeth and the 3D printer, seamlessly guides viewers through the benefits of their digital platform. The teal and white color scheme, combined with upbeat electronic music, exudes a sense of modern innovation and trustworthiness.

Starting with the patient's perspective in the dentist's chair, the video establishes empathy and instantly connects with viewers who have experienced the discomforts of traditional orthodontics. The subsequent showcase of the LightForce platform’s intuitive UI and customization options effortlessly conveys its value proposition, leaving a lasting impression of advanced precision and patient-centric care.


How to plan and optimize App Feature Overview Videos?


Emotional Resonance: "To be interesting, be interested." - A.G. Lafley. Advids used this approach for a healthcare client. We created an app feature overview video that focused on the emotional benefits of using their telehealth app, showcasing real patient stories. This resonated deeply with the target audience, leading to a 15% increase in app downloads.

Actionable: Connect with viewers on an emotional level to build trust and engagement.

Clear Communication: "Content is fire, social media is gasoline." - Jay Baer. Advids leveraged this for a gaming client. Their app feature overview video clearly explained the game's unique features and benefits, using concise language and engaging visuals. This resulted in a 25% increase in in-app purchases.

Actionable: Communicate value proposition clearly and concisely to drive conversions.

Strategic Storytelling: "If you can't explain it simply, you don't understand it well enough." - Alfred Adler. Advids applied this for an education technology client. We simplified complex educational concepts into a compelling narrative for their app feature overview video. This resulted in a 10% increase in student enrollments.

Actionable: Simplify complex information into easily digestible narratives for better comprehension.

Targeted Messaging: "Marketing is no longer about the stuff that you make, but about the stories you tell." - Seth Godin. Advids implemented this for a travel client. We crafted a targeted message for their app feature overview video, focusing on the specific needs and desires of their target audience. This resulted in a 12% increase in bookings through the app.

Actionable: Tailor video messaging to resonate with specific target audience segments.

Iterative Improvement: "Don't find customers for your products, find products for your customers." - Seth Godin. Advids used this approach for a food delivery client. We analyzed user feedback and iteratively improved their app feature overview video, making it more user-friendly and informative. This resulted in a 8% increase in order value.

Actionable: Continuously analyze and improve video content based on user feedback and data.


How app feature overview video examples is curated?


We dove deep into app feature overview videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic app feature overview videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Value Proposition Examining clarity and strength of the app's core value proposition within the video.
7.Mobile Optimization Determining video's suitability for mobile viewing experience and UI demonstration.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.21% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, app feature overview video examples 2024, n=14286 videos within duration <3 mintues, across industries.


How app feature overview video examples are curated?


We dove deep into app feature overview videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic app feature overview videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Value Proposition Examining clarity and strength of the app's core value proposition within the video.
7.Mobile Optimization Determining video's suitability for mobile viewing experience and UI demonstration.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.21% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, app feature overview video examples 2024, n=14286 videos within duration <3 mintues, across industries.




Author at advids
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.