Video Creation Service

30 Video Onboarding Tour Examples For Maximum User Retention

Orko Roy
Last updated
Jul. 06, 2025

Want to maximize user retention for your SaaS product? Consider the power of video onboarding tours! This article presents 30 examples of engaging mini-guides designed to integrate smoothly into your platform. These tours can transform the experience for new users and significantly boost engagement right from the start.

Video's role in modern marketing:

Videos will account for 82% of all consumer internet traffic by 2025.
88% of marketers say they will increase or maintain their investment in YouTube in 2024.
87% of marketers say that video has increased traffic to their websites.

We will explore specific techniques used in these 30 onboarding tour video examples, demonstrating how visual walkthroughs and screen recordings can simplify the learning process and accelerate the time it takes for users to see value. This, in turn, can lead to substantial improvements in user retention and higher conversion rates from trial to paid subscriptions.

Onboarding Tour Video Examples

1. Geely

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Duration : 1 minute and 16 seconds

A captivating animated tapestry unfolds, showcasing the integral strength women bring to Geely. This celebration on International Women's Day vibrantly portrays their contributions across technical fields, leadership, and everyday innovation, revealing a company built on diverse human potential.

While many videos offer a product walkthrough video, this piece instead provides a compelling look at internal values. It highlights female achievers not just performing tasks, but passionately driving progress and shaping the organization's success through their collective vision and dedication.

This film offers an inspiring lesson for creators: powerful communication can stem from showcasing people and culture, not just features. It proves that emphasizing respect, empowerment, and individual elevation builds enduring impact and inspires viewers deeply.

What We Can Learn

A unified platform simplifies video creation for every team driving productivity and consistent messaging easily.


2. Intigriti Step-by-step video guide

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Duration : 1 minute and 18 seconds

A lone figure facing overwhelming, unseen threats is the striking image posed by modern software security. This contrasts sharply with the evolving, faceless adversaries depicted, highlighting the limitations of traditional penetration tests against today's complex digital landscape and the critical need for a collective defense.

Intigriti answers this by crowd-sourcing software security through a global community of ethical hackers. Driven by skill and challenge under a 'no cure, no pay' model, they delve beyond checklists. Their detailed findings, presented like a clear step-by-step video guide for remediation, arrive ready for immediate patching before threats escalate.

What We Can Learn

Abstract visual metaphors blended with concrete real-world examples illustrate complex innovation benefits.


3. Celigo App tour video

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Duration : 1 minute and 19 seconds

For ecommerce businesses, navigating fragmented systems often feels like wrestling unseen complexity that stifles agility. The video powerfully captures this widespread struggle, depicting disparate platforms and manual bottlenecks that impede clarity and hinder potential for true expansion and control.

Celigo offers the essential solution, effortlessly uniting all applications and data streams, effectively eliminating integration friction. This app tour video beautifully demonstrates its core strength: transforming disconnected processes into seamless, streamlined operations, unlocking significant efficiency gains.

The compelling result is remarkable speed and capability. The ability to accelerate order fulfillment from days or weeks down to mere minutes is incredibly impactful, propelling faster shipping and empowering businesses to rapidly scale, diversify revenue, and confidently enter new markets.

What We Can Learn

Use clear visual design and motion graphics to convey complex capabilities easily.


4. Nikon Product tour video

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Duration : 1 minute and 1 second

Venturing into hidden microscopic realms to ignite young scientific minds is at the heart of Nikon's legacy. Stepping into the world of the microscopic, this product tour video showcases the Nikon Ei educational microscope, designed not just for viewing but for truly engaging exploration.

Built on decades of optical expertise, it delivers exceptional clarity, revealing unseen worlds in vibrant detail. An intuitive smart guide empowers students for independent discovery, while its robust design and easy portability make learning accessible anywhere.

This tool is crafted to inspire, offering a fresh perspective and making scientific inquiry an exciting, personal journey, fostering the beginnings of tomorrow's innovations.

What We Can Learn

Visually presenting empathy and respect validates viewer feelings, building stronger connections successfully.


5. PubMatic App tour video

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Duration : 1 minute and 21 seconds

Mastering the complexities of programmatic advertising proves challenging for media buyers aiming for optimal value. PubMatics video effectively visualizes the frustrations stemming from a fragmented supply chain, where ad spend leaks away due to hidden issues and poor inventory quality.

The real brilliance shines in depicting Supply Path Optimisation as a powerful filtering system. This is no standard app tour video, but a conceptual journey revealing how strategic consolidation and smart algorithms cleanse the path, stripping away issues like fraud and non-premium inventory. It ensures every dollar is directed towards impactful outcomes, offering a clear lesson for crafting effective video explanations that resonate and inspire better operational strategies.

What We Can Learn

Empower viewers by showing achievable steps, increasing intent to act by over 50%.


6. Zoho Software guide video

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Duration : 1 minute and 22 seconds

Moving beyond paper piles and rigid systems, this dynamic visual narrative immediately connects with the struggle of traditional manufacturing inefficiencies that hinder progress. It powerfully portrays the chaos before revealing a clear path forward through its demonstration.

As a compelling software guide video, it transforms complex concepts into an easily digestible demonstration of Zoho Creator, a low-code platform. The visual emphasis on drag-and-drop simplicity highlights how custom applications for specific manufacturing needs can be built quickly, inspiring businesses to achieve significant efficiency gains and digital transformation.

What We Can Learn

Explain how standard system connections can reduce implementation time by up to 40%.


7. Signifyd Software walkthrough video

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Duration : 1 minute and 24 seconds

Successfully navigating the complexities of online commerce and securing transactions hinges on understanding evolving threats. This video powerfully opens by quantifying the immense scale of e-commerce losses projected to rise dramatically, underscoring the critical need for vigilance and robust protection strategies in the digital realm.

The video excels by segmenting key insights into five distinct, practical tips for effective fraud detection. Methods like understanding customer behavior through data analysis and employing transaction monitoring are presented with clear, supporting visuals. This concise software walkthrough video aspect, paired with discussion of biometrics and combining manual review with AI, offers a compelling look at multi-layered security.

This presentation goes beyond mere description, interpreting how businesses can actively combat fraud. By simplifying essential strategies and highlighting advanced techniques within a structured format, the video serves as an inspiring example of how to educate audiences on critical security practices, emphasizing the value of a comprehensive approach.

What We Can Learn

Simple engaging animation effectively communicates serious industry challenges and technology innovations clearly.


8. ROBOYO Product tour video

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Duration : 1 minute and 29 seconds

Unlocking the vast potential within business operations, this striking product tour video dynamically charts the strategic path of automation transformation. It masterfully translates complex AI capabilities into a clear, compelling visual narrative, highlighting how these technologies drive efficiency and redefine experiences for sustained competitive edge.

The real power of this visual story lies in its focus on partnership; articulating that this advanced, end-to-end, AI-powered transformation truly starts with "YOU". This personal approach underscores ROBOYO's commitment to not just providing solutions, but guiding clients to define and achieve their specific next level goals.

Their position as a global leader, demonstrated through years of experience enabling clients, reinforces the confidence viewers can have in their ability to deliver this future-forward capability, moving from concept to impactful reality now.

What We Can Learn

Visualize microscopic interactions to powerfully reveal hidden functional benefits.


9. Clearspeed Product walkthrough video

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Duration : 1 minute and 38 seconds

Ensuring security within a global workforce demands unprecedented trust and insight. Through this animated product walkthrough video, Clearspeed presents Remote Risk Assessment, leveraging automated voice analytics for vital decision aid. It highlights tackling issues that affect speed and accuracy by addressing legacy system limits and human complexities.

The demonstration revealing 100% threat matching and, crucially, unearthing critical risks previously undetected is profoundly impactful. This operational efficiency, delivering results often within 48 hours, underscores the system's remarkable efficacy needed for personnel vetting and insider threat mitigation.

The video itself stands as an inspiring model for clearly articulating complex security value for building secure organizations.

What We Can Learn

Visualize system data and metrics through engaging motion graphics, increasing viewer retention up to 15 percent.


10. LIVEVOX Product tour video

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Duration : 1 minute and 41 seconds

Elevating contact center operations to new heights often faces a fundamental conflict between cost and capability. LIVEVOXs AI virtual agents rewrite this equation, promising profound improvements without sacrificing quality. This solution is revealed through a compelling product tour video that offers inspiration for strategic service upgrades.

The video illustrates how businesses can absorb peak volume efficiently while empowering human agents for high-value, empathetic interactions. The focus on seamless multi-channel customer flows highlights a strategic advantage gained by automating routine tasks, demonstrating the potential to transform service delivery.

Viewers see a clear path to measurable gains, including reduced dropped calls and substantial returns, setting a benchmark for modern video communication by effectively conveying complex benefits.

What We Can Learn

Use animation to clearly demonstrate internal processes making complex technology understandable.


11. Airbus App walkthrough video

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Duration : 1 minute and 42 seconds

Building machines for orbit, like those by Airbus Foundation, is a fascinating endeavor made accessible here. Presented effectively as a kind of app walkthrough video, the charming animation guides viewers through the intricate steps of constructing these complex spacecraft, immediately demystifying the high-precision environment required.

The visual journey details platform assembly, showcasing the integration of vital systems. It powerfully demonstrates resilience through rigorous thermal testing, revealing the incredible temperature extremes endured in space. Analogies like the golden protective coating, likened to a thermal blanket, cleverly make technical details relatable.

This insightful piece transforms complex engineering into an inspiring process, highlighting the dedication behind enabling critical missions around our planet and beyond.

What We Can Learn

Improve process understanding with animated assembly visualization boosting knowledge retention by 83 percent.


12. Avantor Platform tour video

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Duration : 1 minute and 50 seconds

Cutting through complexity to reveal effortless engagement is the power demonstrated in this piece. Serving as an excellent platform tour video, it provides a clear, step-by-step journey for viewers using approachable animation. It simplifies interactions and highlights accessibility across multiple, familiar devices like phones and computers.

The genuine strength lies in the feeling it instills delivering confidence by making a potentially sophisticated process feel intuitive and entirely manageable for anyone. This visual narrative truly resonates, proving that clear storytelling, like this video could offer for Avantor, can make complex offerings feel genuinely welcoming and inspire user adoption. It's an inspiring example of accessible communication.

What We Can Learn

Highlight crucial cleaning benefits through internal animation; directly address a key audience concern for usability.


13. Latitude App walkthrough video

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Duration : 1 minute and 52 seconds

Bringing possibility to life's big and small steps, Latitude's video uses evocative abstract animation. It paints a dynamic picture of how financing solutions are intertwined with every important personal moment, offering flexibility and support. This unique visual style resonates deeply.

This animated approach offers a refreshing take compared to a standard app walkthrough video. The focus shifts to the core values driving Latitude: taking ownership, pursuing excellence, winning together, create tomorrow. These pillars inspire confidence, showcasing a dedicated team committed to going above and beyond for customers and each other.

What We Can Learn

Animation simplifies complex equipment operations making technical concepts easily understandable for viewers.


14. CoinPanel Platform demo video

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Duration : 1 minute and 9 seconds

Unlocking trader potential and banishing the constraints of tied-up funds, CoinPanel presents a truly innovative stop-order system. This platform demo video showcases an approach operating independently of exchange mechanisms, liberating capital until the precise trigger price is met, offering enhanced control.

The presentation compellingly illustrates how this intelligent, dynamic allocation allows a single balance to orchestrate multiple potential trades across diverse assets simultaneously. It's an inspiring demonstration of unleashing strategic possibilities, moving beyond traditional limitations to maximize market opportunities as they emerge.

What We Can Learn

Visualize policy impacts digitally achieving upto 15 percent greater positive societal outcomes.


15. PETAL Onboarding demonstration video

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Duration : 2 minutes and 11 seconds

Revealing the significant barriers fragmented healthcare data creates, this video vividly portrays its impact on patient access and system performance. It builds its case using stark statistics, then introduces Petal's sleek, intelligent platform as the vital link. The video elegantly showcases how unifying scattered health data delivers powerful real-time insights.

This comprehensive onboarding demonstration video expertly details how interconnected data unlocks tangible outcomes. It directly improves patient care and eases the burden on providers, with the dynamic dashboard visualization clearly illustrating the transformative potential for health delivery improvement.

What We Can Learn

Show internal components functioning through animation, boosting technical comprehension among viewers by up to 50 percent.


16. CSL Product walkthrough video

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Duration : 2 minutes and 14 seconds

Driven by a century-old pledge to human health, the CSL video communicates a profound commitment to transforming patient lives. It visualizes their powerful legacy of medical breakthroughs and global impact, establishing their identity not just as a company, but as a force dedicated to scientific advancement and saving lives.

This purpose unfolds through a concise product walkthrough video, demonstrating extensive global operations across manufacturing and research. With a vast workforce prioritizing those with rare and serious conditions, the presentation artfully connects large-scale biotechnology capabilities to a singular focus on improving quality of life for individuals worldwide, offering a compelling example of mission-driven communication.

What We Can Learn

Convey technical speed and accuracy with dynamic visuals revealing your solution's undeniable value quickly.


17. Syncsort Elevate Software guide video

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Duration : 2 minutes and 1 second

Bringing clarity and control to intricate IBM mainframe environments is key. Syncsort Elevate offers a family of products designed to elevate performance and efficiency, control costs, and mitigate risks in this critical space.

Functioning as a clear software guide video, the animation shows how Elevate components optimize tasks like sorting to liberate CPU cycles for lower costs. It illustrates a low-risk path for IMS to DB2 database migration and empowers unified network management for enhanced security and efficiency via a single interface. This integrated platform allows businesses to confidently navigate increasing workloads and drive sustained success.

What We Can Learn

Animated workflows highlighting speed and ease can reduce design time by 20 percent.


18. Wine Guardian Onboarding demonstration video

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Duration : 2 minutes and 23 seconds

Safeguarding cherished wine collections relies on climate precision. Navigating the technical steps of installing a cooling system becomes clear through dynamic animation. This onboarding demonstration video tackles crucial aspects like unit positioning, airflow, and connections with remarkable visual insight, empowering builders and owners alike with initial setup confidence.

Moving beyond basic placement, Wine Guardian unveils solutions for complex areas, like using remote sensors to ensure accurate temperature readings despite glass walls. The video presents best practices as a vital blueprint for maximizing cooling efficiency and stability through meticulous ductwork considerations and system accessibility. This comprehensive guide is inspiring for creating optimal, enduring storage environments.

What We Can Learn

Show rapid deployment is possible deploy in just three weeks significantly accelerating adoption timelines.


19. Ultimaker Essentials App tour video

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Duration : 2 minutes and 38 seconds

Unlock the potential of organizational 3D printing by addressing key pain points like security policies and distributed access. This integrated software suite offers a unified ecosystem designed for business needs, creating a connected, compliant environment that frees up valuable time for innovation.

An insightful app tour video demonstrates the platform's ability for centralized management and secure remote printing, visualizing seamless workflow across locations. The subscription empowers teams through enterprise slicing software, independent security checks, continuous support, and training resources, enabling widespread skill adoption and reliable 3D printing productivity.

What We Can Learn

Utilize detailed animation to showcase product intricacies and build viewer trust.


20. Foggie Max IO Platform demo video

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Duration : 2 minutes and 48 seconds

Reclaiming control in a centralized digital world feels vital. More than just a synopsis, this platform demo video unveils Foggie Max IO as your personal data fortress. This innovative physical device empowers users, shifting from abstract privacy concerns towards tangible ownership and enhanced security in a rapidly evolving landscape.

Harnessing cutting-edge fog computing and Web3, it facilitates secure, peer-to-peer data sharing, truly bypassing reliance on intermediaries. The robust underlying protocol ensures transparency, auditability, and enables seamless interoperability. By contributing computing resources, users actively earn rewards, building a dynamic decentralized economic model, ensuring both durability and redundancy.

What We Can Learn

Structure messaging concisely with clear visuals to quickly convey complex business product value effectively.


21. FileRobot Workflow demonstration video

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Duration : 2 minutes and 4 seconds

Conquering the chaos of digital asset management sets the stage, vividly portraying the pain of scattered files and siloed teams. This visual clutter makes the common problem of media asset fragmentation instantly relatable for businesses drowning in duplication and inefficiency across systems.

FileRobot delivers the unified vision. This workflow demonstration video powerfully visualizes how its headless DAM becomes a strategic central hub, seamlessly integrating assets across diverse platforms unlike traditional systems. It promises to unlock increased velocity and accelerate streamlined workflows, a masterclass in illustrating complex system benefits and inspiring clarity.

What We Can Learn

Precision manufacturing is powerfully communicated by showing robotic accuracy and uniform application through animation.


22. BarTender Software walkthrough video

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Duration : 2 minutes and 57 seconds

Spanning critical identification needs from micro-businesses to global enterprises, BarTender by Seagull Scientific offers solutions designed to scale with growth. Through this software walkthrough video, one sees how animation simplifies complex workflows, managing everything from basic labels to detailed tags and documents.

Intelligent templates unlock dynamic content possibilities, easily integrating data from various sources seamlessly. Beyond design, automation capabilities liberate IT teams from tedious coding tasks, boosting efficiency and ensuring reliable, compliant printing across sites worldwide.

What We Can Learn

Showcasing abstract concepts like air flow visually increases audience comprehension over 80%.


23. Kinsta Step-by-step video guide

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Duration : 2 minutes and 5 seconds

Launching your latest code creation shouldn't feel like a complex puzzle. Kinsta App Hosting steps in, offering a compelling proposition that truly demystifies deployment. It's a potent blend of surprising affordability and enterprise-grade features, starting at just $7 monthly for the Hobby Tier.

The real spark of Kinsta is how it unlocks potential. Forget limits; unlimited collaborators, concurrent builds, and database connections mean boundless experimentation and growth. Backed by robust Google Cloud infrastructure and Cloudflare security, it provides professional-grade reliability developers can trust.

Launching your application is remarkably smooth, following the clear step-by-step video guide presented. The integrated dashboard brings effortless management and monitoring under one roof, while 24/7 expert support ensures peace of mind for any project.

What We Can Learn

Effectively illustrate complex network dependencies building viewer confidence in capabilities.


24. Commvault Cloud Platform tour video

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Duration : 31 seconds

The digital world confronts mounting pressures from sprawl and cyber threats, creating palpable chaos. This video vividly captures that complex challenge, immediately resonating with the viewer's own struggles managing data everywhere.

Commvault Cloud arrives as the compelling answer, shifting the atmosphere entirely. It positions itself as the essential cure, showcasing cyber resilience tailored for the hybrid reality. The video serves as an insightful platform tour video, promising rapid recovery and impressive cost management, making a strong case for simplicity and control in a turbulent environment.

What We Can Learn

Visually show the product solving a critical real-world problem through compelling and clear visuals.


25. Optious Software walkthrough video

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Duration : 37 seconds

More than just motion, this video bursts with kinetic energy, immediately showcasing Optious' command of dynamic visuals. The abstract sequences aren't empty flash; they serve as a powerful demonstration of technical artistry and creative vision, validating their bold mission to "make AWESOME things."

This compelling piece masterfully bridges vibrant digital flair with tangible presence, hinting their impact extends broadly. It underscores how their unique creative force can elevate diverse projects, promising to transform even a conventional software walkthrough video into an engaging experience.

The visual communication here is a compelling example. It demonstrates their capacity to tell a story through energy and design, offering inspiration on how high-impact video can articulate abstract concepts and build a powerful brand ethos.

What We Can Learn

Explain benefits clearly; viewers retain 95 percent of your message when watching.


26. dot loop Step-by-step video guide

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Duration : 42 seconds

Mapping the flow of successful real estate transactions, dot loop demonstrates a scope far exceeding simple signing. A dynamic visual loop vividly charts the entire real estate workflow, from initial creation to final archiving, powerfully portraying the platform as a unified command center. The animation itself functions as a compelling step-by-step video guide through this comprehensive process.

This presentation builds immediate trust by revealing significant market leadership and deep user satisfaction. Hard numbers like touching half of US real estate transactions and showcasing robust retention rates don't just prove effectiveness; they signify reliability essential for scaling operations and truly dominating the market landscape.

What We Can Learn

Employ friendly character animation to build trust and make complex topics approachable.


27. Triple Whale Platform demo video

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Duration : 53 seconds

Navigating the complexities of e-commerce data is streamlined by Triple Whale's Moby Agents. This platform demo video powerfully illustrates how AI agents automate analysis, offering immediate, specific recommendations for areas like ad spend and customer retention.

Seeing the agents provide detailed rationales instills confidence, showing how automated intelligence uncovers hidden insights and potential issues. The video inspires by presenting a clear path to efficient data management and strategic decision-making, highlighting the value of visual clarity in communicating complex solutions.

What We Can Learn

Highlight cutting-edge technologies like AI and IoT to demonstrate forward-thinking innovation capabilities.


28. Greater Bank Platform tour video

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Duration : 15 seconds

A journey into simple finance begins with a splash of color and dynamic visuals. Through fluid animation and clean lines, the video transforms potentially complex banking interactions into delightfully clear steps. More than just an ad, this serves as a welcoming platform tour video, making financial simplicity feel truly accessible.

The compelling demonstration swiftly highlights tangible actions: easily opening an account, readily using a card for everyday payments. It crafts a direct link between customer action and immediate utility, punctuated by the exciting possibility of the $20k opportunity, adding an unexpected layer of reward.

This effectively positions Greater Bank as a straightforward gateway, not just to managing money, but to potential surprises and ease. The video inspires by showcasing how distilling offerings into clear, benefit-driven visual narratives creates impactful and memorable communication.

What We Can Learn

Visualize intricate technical systems; viewers retain 95 percent of message content.


29. CMC Markets Onboarding demonstration video

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Duration : 15 seconds

Eyeing Australian shares feels less complex after watching this short animation. It cleverly translates abstract market ideas into relatable visuals using familiar brands, effectively dissolving potential intimidation and highlighting how accessible getting started can be for anyone.

Focusing on the standout benefit, the zero brokerage offer for Aussie shares through CMC Markets Invest becomes powerfully clear. The subsequent glimpse of the platform's simple interface provides a reassuring visual guide. This journey acts as a highly effective onboarding demonstration video, making investing in familiar companies feel genuinely achievable and inspiring confidence in the process.

What We Can Learn

Demonstrate complex artificial intelligence features simply through relatable voice commands for everyday tasks.


30. Markilux Workflow demonstration video

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Duration : 24 seconds

Crafting your ideal outdoor sanctuary feels incredibly tangible. Watching Markilux design choices like size and fabric instantly transform the awning on a realistic home render sparks creative possibilities and provides immediate confidence in personalizing your space.

The intuitive interface serves as a brilliant workflow demonstration video, showing how every selection impacts the final aesthetic. Adding features from frame colors to heating feels seamless, presenting a complete, exciting vision. This visual journey truly empowers users to shape their dream outdoor living experience effortlessly.

What We Can Learn

High quality animation visualizes unseen technical processes offering viewers profound understanding of advanced systems.


FAQ

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How can a software walkthrough video enhance user engagement during onboarding?

Software walkthrough videos actively engage users during onboarding, guiding them through features and boosting confidence. This reduces onboarding time and improves user adoption.

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What key elements make a software onboarding tour video truly successful?

Successful onboarding tours combine clear visuals, concise narration, and intuitive navigation. Highlighting key features and benefits while minimizing jargon creates an engaging learning experience.

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How should we plan the user flow for a software onboarding tour video?

Structure user flow logically, starting with essential features and progressing to advanced functionalities. A clear path minimizes confusion and maximizes comprehension.

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What creative visual approaches best showcase software features in an onboarding tour?

Showcase software features dynamically using screen recordings, animations, and interactive elements. Highlighting user benefits and demonstrating real-world applications enhances engagement.

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What's the ideal length for a compelling software onboarding tour video?

Ideal length depends on complexity, typically under 2 minutes for core functionalities. Longer videos can be segmented for specific user groups or features.

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How do we determine the optimal tone and style for our software's welcome video?

Tone and style should align with brand and target audience. A friendly, informative tone builds rapport, while visuals should reflect brand aesthetics.

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How can interactive elements enhance a software product introduction video tour?

Interactive elements like clickable buttons, branching scenarios, and quizzes transform passive viewing into active learning, boosting engagement and knowledge retention.

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What common pitfalls should we avoid when creating a software onboarding tour?

Avoid information overload, jargon, and unclear visuals. Focus on core features, use concise language, and ensure smooth navigation for a positive user experience.

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How can storytelling techniques make software onboarding more captivating?

Storytelling humanizes software, making onboarding relatable. Narratives around user needs and how the software solves problems create emotional connections.

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How do we seamlessly integrate branding into our software demo video tour?

Seamless branding involves incorporating logos, color palettes, and brand messaging. Consistent visuals reinforce brand identity and build recognition.

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What distinct types of software onboarding tour videos exist, and which suits us best?

Onboarding videos range from product demos to interactive tutorials. Choose the format that best suits software complexity and target audience needs. Typical production timelines range from 3-8 weeks, with pricing from $1000-$6000 depending on complexity.

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What's the most effective way to script a clear and concise software walkthrough?

Scripting involves outlining key features, benefits, and user actions. Concise language, clear instructions, and a logical flow ensure easy comprehension.

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What visual design principles are crucial for a successful software onboarding video?

Visual design principles like clear typography, consistent branding, and intuitive navigation enhance user experience. Visually appealing graphics and animations maintain engagement.

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How can we tailor our software onboarding tour to different user personas?

Tailoring involves creating separate videos or segments for different user roles, focusing on relevant features and workflows. Personalized onboarding maximizes user satisfaction.

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How do we incorporate compelling calls to action within our software onboarding video?

Compelling calls to action encourage further exploration, resource access, or software usage. Clear instructions and prominent buttons guide user actions.



The Power of Personalized Onboarding Journeys


Delivering truly personalized journeys transforms user connection. Moving past generic welcomes, companies now tailor content to individual needs, roles, experiences. Aiming for faster activation, reducing time value remains paramount. The Onboarding Tour Video serves a crucial tool, adapted to guide diverse users effectively through initial product interaction.

Data provides immense power enabling this tailoring. Behavioral analytics track nuanced interactions, reveal which resources resonate, where users struggle within segments. Metrics like watch time, completion rates, heatmaps guide understanding specific user behavior patterns, pinpointing moments content needs adjustment per group. Integrating analytics feedback helps continuously track engagement, effectiveness, ensures journeys evolve.

Applying these insights allows building distinct paths. Segmenting users by behavior, role, stage facilitates delivering highly relevant content sequences. This involves using tailored narratives, demonstrating specific features directly addressing pain points, goals unique to each group. Interactive elements within videos aid targeted learning, comprehension along these customized routes.

  • Segmenting users by role, behavior, status creates paths delivering highly relevant video content.

  • Behavioral analytics heatmaps reveal engagement patterns drop-off points within specific user segment journeys.

  • Tailoring video narratives demonstrating features through role-specific scenarios enhances understanding retention.

  • A/B testing different personalized flow variations optimizes paths boosting activation rates time-to-value.


  • Personalized onboarding builds stronger connections, boosts satisfaction, drives product adoption loyalty.


    Why Advids for Onboarding Tour Video?


    At Advids, we create exceptional Onboarding Tour Videos that drive results and help your business thrive. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into a compelling and effective onboarding experience.

    Transform Your Onboarding with Engaging Video:

    Customized Onboarding Tour Video Solutions: We tailor each project to your specific needs, whether you require a product walkthrough, a company culture introduction, or a step-by-step process guide. We ensure your Onboarding Tour Video perfectly reflects your brand, style, and target audience.
    Creative Storytelling for Seamless Onboarding: Our talented team crafts engaging narratives that captivate new hires and make learning enjoyable, leading to faster adoption and increased productivity.
    Cutting-Edge Technology for Interactive Experiences: We utilize the latest interactive video technology to create immersive Onboarding Tour Videos that enhance engagement and knowledge retention.

    Partner with Onboarding Video Experts:

    12+ Years of Proven Success: With over 3400 successful client projects, we possess a deep understanding of what makes effective video content, including over 270 specifically focused on Onboarding Tour Videos.
    Trusted by Leading Brands: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to create impactful onboarding experiences.
    Client Satisfaction is Our Priority: Over 109 five-star Google reviews demonstrate our commitment to excellence, creativity, and client satisfaction.

    A Collaborative Approach to Onboarding Success:

    Collaborative Process: We work closely with you throughout the entire process, from initial concept to final delivery, ensuring your vision is realized in the final Onboarding Tour Video.
    Strategic Communication: We prioritize clear and open communication to fully understand your onboarding goals, target audience, and brand identity.

    Ready to unlock the potential of Onboarding Tour Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a Onboarding Tour Video?


    An onboarding tour video is a short, engaging video that guides new users through the key features and functionalities of a product or service. It's designed to provide a seamless and intuitive introduction, helping users quickly understand how to navigate the interface and utilize the product effectively.

    Onboarding tour videos are particularly valuable for products with complex interfaces or those that require a specific workflow to achieve desired outcomes. They can be used to introduce new features, highlight key benefits, and address common user questions, ultimately reducing the learning curve and fostering faster product adoption.


    What do top Onboarding Tour Videos have in common?


    Craft compelling onboarding tour videos by focusing on clear goals, intuitive navigation, and a strong call to action.

    Defined Goals: Specify learning outcomes; ensure users understand the product's value proposition.

    • Target Audience: Tailor the video's tone and content to resonate with specific user needs.
    • User Journey: Guide viewers through a seamless experience, highlighting ease of use.
    • Problem/Solution Fit: Show how the product directly addresses user pain points.
    • Feature Prioritization: Focus on key features that deliver the most value.
    • Visual Demonstrations: Use concise, high-quality recordings that mirror real user interactions.
    • Storytelling Approach: Create an emotional connection by showcasing relatable user scenarios.
    • Compelling CTA: Provide a clear next step, encouraging engagement and conversion.
    • Success Measurement: Track key metrics like completion rate and user engagement.
    • Authentic User Cases: Showcase real users achieving success with the product.


    What makes Onboarding Tour Video effective?


    Foundational to effective onboarding tour videos is a narrative driven by thorough user research, including surveys and user interviews. This research informs the videos content, focusing on user needs and the products value proposition.

    Professionally designed visuals, utilizing a consistent style guide, showcase the products interface through screen recordings, animations, and micro-interactions. Strategically placed interactive elements, such as branching scenarios based on user choices, actively engage users and reinforce learning.

    Dynamic content adapts to user roles and previous interactions, delivering a customized experience. Each scene serves a clear purpose, contributing to the overall narrative arc. Prioritize clarity by presenting information in digestible segments, utilizing progressive disclosure techniques.

    Data-driven iteration based on user interactions and feedback refines the videos effectiveness over time. Every frame communicates a key message, leveraging visual storytelling techniques to minimize cognitive load, ultimately driving user satisfaction and product adoption.


    How long should your Onboarding Tour Video be?


    Optimize onboarding tour video length for maximum impact by aligning video type, content, and user journey stage.

    Pre-production Considerations for Determining Video Length:

    • What's the core product message?
    • Who's the ideal user persona?
    • Which features need showcasing?
    • How intuitive is the product?
    • What platform dictates length?
    • What's the video's narrative arc?
    • What style best suits the brand?

    Onboarding tour video length guide

    Onboarding Tour TypesVideo LengthUse CaseFunnel
    Animated Explainer45-60 secondsClearly explains core features using engaging visuals and concise narration, ideal for complex products needing simplification.Awareness
    Live Action Demo1-1.5 minutesShows users navigating the product, highlighting key functionalities and benefits. Focuses on practical application. Uses a friendly, approachable presenter.Consideration
    Screen Recording30-45 secondsA quick, efficient walkthrough of the user interface, showcasing essential steps. Ideal for simple, intuitive products.Activation
    Kinetic Typography30-45 secondsVisually appealing, emphasizes key phrases and benefits, ideal for highlighting core value propositions. Uses a modern, clean style.Awareness
    Product Showcase1-2 minutesHighlights key features and benefits, showcasing the product's aesthetic appeal and functionality. Emphasizes visual storytelling.Consideration


    How to create Onboarding Tour videos?


    Craft compelling onboarding tour videos that drive user engagement and product adoption. Mastering these key phases ensures a polished, effective final product.

    * Target Audience - Deep user research ensures the video addresses specific needs and pain points.

    • Key Features - Focusing on core functionalities ensures a clear, concise, and impactful user experience.
    • Compelling Narrative - A strong narrative creates a memorable experience, improving user retention and engagement.
    • Visual Style - A consistent visual style reinforces brand identity and creates a professional, polished look.
    • Video Length - Optimizing length for maximum impact ensures users stay engaged without feeling overwhelmed.
    • Storyboard - A detailed storyboard minimizes production errors and ensures a cohesive, professional final product.
    • Video Filming - High-quality visuals create a professional impression and enhance user understanding.
    • Voice Recording - A professional voiceover improves clarity and adds personality, increasing user engagement.
    • Interactive Elements - Interactive elements improve user engagement and comprehension, leading to faster adoption.
    • Final Editing - Smooth transitions and clear visuals create a professional and easy-to-follow user experience.
    • Captioning - Captions improve accessibility and comprehension, expanding the video's reach and impact.
    • QA Testing - Rigorous testing ensures a polished final product, minimizing user frustration and maximizing adoption.


    The Importance of Storytelling in Onboarding Videos


    We've discussed video styles, but let's explore storytelling's magic. Stories resonate emotionally, making learning enjoyable and memorable. Think about your favorite movie—you likely remember the story more than specific facts. That's the power we want to harness for onboarding. A compelling narrative transforms a simple product tour into an engaging experience, boosting user understanding and adoption.

    A well-crafted story humanizes your brand, building trust and rapport with your audience. For instance, explainer video onboarding examples can showcase your product's value proposition through relatable user stories. Similarly, onboarding animation examples can simplify complex concepts, making them easily digestible for new users.

    • Stories create emotional connections, fostering deeper engagement.
    • Narratives simplify complex information, making learning enjoyable.
    • Memorable stories improve feature recall and drive action.
    • A user interface tour video, embedded within a narrative, demonstrates ease of use. Consider a feature highlight video focusing on a user problem and its solution, creating a compelling mini-narrative .

    Storytelling isn't just about entertainment; it's about creating an experience that resonates with users, making them feel understood and empowered. This connection fosters long-term engagement and transforms new users into loyal advocates.


    Choosing the Right Animation Style for Onboarding Videos


    Having discussed video length, let's explore animation styles. Choosing the right style elevates your onboarding experience, transforming a simple product tour into an engaging journey. Think about it – a captivating animation can make learning fun and memorable, boosting user adoption .

    We've seen how crucial storyboarding is. Now, imagine pairing that storyboard with the perfect animation style. For instance, a software walkthrough video demonstrating complex software benefits from clear, concise 2D animation, guiding users through each step effortlessly. Conversely, a customer onboarding video welcoming new users might use a more personalized approach , integrating live-action footage with warm, inviting character animation.

    • 2D animation: Versatile and cost-effective, it's perfect for explainer videos and UI tours, simplifying complex processes. Software onboarding video examples often utilize this style for its clarity.
    • 3D animation: Ideal for showcasing product features in a realistic, immersive way, especially for detailed product demos.
    • Motion graphics: Dynamic and eye-catching, they highlight key features and data, adding a touch of modern flair. Creative onboarding video examples often showcase innovative uses of motion graphics.
    • Whiteboard animation: Engaging and educational, it simplifies complex concepts, making learning enjoyable and memorable.

    By carefully considering your target audience, product complexity, and overall message, you can choose the animation style that best resonates with your users. Remember, the goal is to create an onboarding experience that's not just informative, but also enjoyable and memorable.


    Using Data Analytics to Improve Onboarding Video Performance


    Building on the power of storytelling, let's explore how data analytics can transform your onboarding videos from good to great. We'll dive into practical ways to use data, not just collect it, to create truly engaging experiences that drive user adoption. Think of data as your secret weapon, revealing what works, what doesn't, and how to connect with your audience on a deeper level.

    For SaaS products, strong onboarding video examples are crucial. Data can reveal which examples resonate most with your target audience, helping you refine your approach.

    • Track video completion rates and average watch time together. These metrics reveal where viewers lose interest, allowing you to improve pacing and content. For instance, if drop-off is high during a specific feature explanation in your product tour video, consider simplifying that section or using more engaging visuals.
    • Analyze play rates and engagement metrics (likes, shares, comments) across platforms. This helps optimize distribution strategies and understand which app onboarding video examples resonate with your audience. High engagement on a particular platform might suggest investing more resources there.
    • Assessing click-through rates on calls to action, combined with video views and product sign-ups, demonstrates the direct impact of onboarding videos on conversions. A/B testing different versions of your application demo video can significantly impact user engagement and conversion.
    • Use heatmaps and user feedback (surveys, comments) together. Heatmaps show which video sections capture attention, while feedback provides qualitative insights into user experience. This combined approach allows you to optimize visuals, messaging, and address user needs directly.

    By combining these data-driven insights with a compelling narrative, we can create onboarding videos that not only inform but also inspire. This approach transforms new users into engaged customers, fostering long-term loyalty and driving product success.


    Creating Engaging Onboarding Videos for Mobile Apps


    Creating engaging onboarding for mobile apps requires a nuanced approach. We're shifting our focus to crafting experiences tailored to on-the-go users. Think bite-sized content, thumb-friendly interactions, and a clear value proposition delivered quickly. Let's explore how to make your mobile onboarding shine.

    Mobile users demand instant gratification. Showcase your app's core benefits within the first few seconds, grabbing attention immediately. A compelling product introduction video can set the stage for a positive user experience. Remember, brevity is key. Aim for videos under 60 seconds, focusing on essential features. Looking for inspiration? Explore product tour video examples to see how others effectively showcase their app's features.

    • Prioritize clear, concise visuals optimized for smaller screens. Avoid clutter and embrace clean design.
    • Incorporate interactive elements like tappable features or quizzes. An interactive product demo can be highly effective.
    • Leverage storytelling to create an emotional connection. Showcase authentic user cases to build trust and relatability. Learn from the best onboarding video examples and discover how to create a truly captivating experience.
    • Experiment with different video styles, from animation to live-action. Find what resonates best with your target audience.

    By focusing on these key elements, we can transform mobile onboarding from a chore into a delightful experience. This fosters engagement, drives adoption, and sets the stage for long-term user satisfaction.


    How onboarding tour video examples are curated?


    We dove deep into product tour videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic product tour videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Call to Action Examining call to action strength, clarity, and its effectiveness in driving user engagement within the product.
    7.Brand Alignment Determining video alignment with brand message, identity, and its seamless integration within the onboarding experience.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.32% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, Product tour video examples 2024, n=9500 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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