In today's digital landscape, user experience reigns supreme. A seamless and intuitive user experience can be the difference between a loyal customer and a frustrated visitor who quickly bounces to a competitor. This is where platform walkthrough videos come into play, offering a dynamic and engaging way to guide users through the intricacies of your platform.
By leveraging the power of video, businesses can create a more user-centric experience that fosters engagement, improves user satisfaction, and ultimately drives success. With this understanding, let's dive in and explore 30 inspiring examples of platform walkthrough videos that elevate the user experience to new heights.
Innovation takes center stage in this vibrant Platform Walkthrough Video for CorVel. We are captivated by the dynamic animations, showcasing how CorVels technology tackles the ever-evolving challenges of the healthcare industry. From virtual care to data-driven insights, the visuals paint a compelling picture of a future-forward company.
The streamlined user interface mock-up and the clear explanation of claim timelines demonstrate CorVels commitment to efficient and accurate risk management. We love the seamless blend of 2D and 3D elements, making complex concepts easily digestible and visually appealing. This video inspires us with its modern aesthetic and impactful messaging.
The video opens with a strong opening hook, highlighting the common problems that arise in the workplace. This instantly captures the attention of viewers. By using clean and modern visuals, the platform walkthrough video guides the audience seamlessly through the key features of HR Acuity. The video is clear and concise, effectively demonstrating how HR Acuity can address these challenges.
The animation and motion graphics are a great way to showcase the platform's capabilities. The visuals are captivating and well-integrated with the voiceover, providing an engaging viewing experience. The video effectively showcases HR Acuity as a robust solution for companies seeking to streamline employee relations and improve workplace safety. It is a powerful example of how platform walkthrough videos can be designed to be both informative and compelling.
The seamless integration between the visuals and the music in this explainer video is a true highlight. It doesn't rely on a voiceover, but instead lets the captivating visuals, coupled with an upbeat soundtrack, tell a story that's both engaging and informative. The video's use of 2D animation brings a fresh perspective to a potentially complex topic, making the Shiftgig platform seem intuitive and accessible.
The animation style, while simple, does a remarkable job of illustrating the platform's core features and how they work. It cleverly uses color and movement to create a sense of dynamism and energy, mirroring the speed and efficiency of Shiftgig's operations. This, in turn, helps viewers better grasp the benefits of using the platform, leaving them feeling like they've just witnessed a real-time solution to a pressing problem.
The ease with which Hotjar filters allow you to slice and dice user behavior data is truly remarkable. They're the key to unearthing hidden gems within your website analytics, turning raw data into actionable insights that fuel informed decisions. The video does an exceptional job of visually depicting how filters work, with a lively and engaging animation style that guides you through the process.
This Platform Walkthrough Video exemplifies how to make even the most complex functionalities appear accessible and engaging. By utilizing a combination of animation and clear narration, the video successfully translates the power of filters into a simple and compelling story.
The platform walkthrough video highlights the ability to collect data anywhere, a feature that makes SurveyMonkey Anywhere stand out in a crowded field. The video masterfully blends 2D illustrations with a clear and concise voiceover narration, creating an engaging and informative experience. Instead of overwhelming viewers with dense technical details, the video focuses on showcasing the value and accessibility of the platform.
This approach allows viewers to easily visualize themselves using SurveyMonkey Anywhere in their own contexts, whether it's on a hiking trail, a bustling trade show floor, or even a quiet office. The video inspires a sense of empowerment, demonstrating how anyone can leverage data collection to gain valuable insights and make informed decisions. The seamless integration of offline functionality with the familiar SurveyMonkey platform further enhances its appeal, making it a compelling solution for both individuals and businesses.
We appreciate the crisp and compelling approach Siemens takes with its platform walkthrough video showcasing its Supplier Quality Hub. The 2D animation with subtle motion graphics effortlessly guides viewers through the platform's intuitive UI, highlighting its key functionalities with precision and visual appeal. We love how the teal and blue accent colors, seamlessly woven into the visuals, subtly reinforce Siemens' brand identity throughout the video.
The video effectively portrays the platform's problem-solving capabilities by presenting a relatable challenge that resonates with businesses struggling with supplier collaboration. It skillfully demonstrates how the platform simplifies complex processes, streamlining communication, reducing lead times, and ultimately boosting overall quality. The concise format and clear messaging ensure the video remains engaging, leaving viewers inspired to explore the Siemens Supplier Quality platform.
The SilverCloud platform walkthrough video uses creative animation to engage viewers and demonstrate the user-friendly design of the app. The seamless transitions and calming color palette create a welcoming atmosphere, reducing the stigma around mental health. We all appreciate how the video showcases the different features and resources available, like personalized assessments, relatable user stories, and supportive coaching.
Beyond the functionality, the video effectively conveys SilverCloud's commitment to creating a judgment-free space. The subtle, yet powerful, visuals and calming music highlight the app's focus on individual needs and pacing. The minimal aesthetic, coupled with clear and concise information delivery, enhances the platform's accessibility. SilverCloud invites users to start their journey toward a healthier mind, making this a compelling platform walkthrough video.
8. Planning in a Box Platform Walkthrough Animation
PLANNING IN A BOX is a SaaS solution that helps organizations manage their supply chain through collaborative planning. This video is designed to introduce the viewer to the challenges of modern supply chains and how PLANNING IN A BOX can address them.
Video Design - This video uses a clean and modern design style, with bright colors and simple shapes. The illustrations are vibrant, and the use of light grey, purple, and pink colors adds a contemporary feel to the video. The design effectively communicates the complexity of a modern supply chain with different interconnected entities. It is an excellent Platform Feature Introduction Video with its unique visual storytelling.
The video uses a combination of graphics and animation to illustrate the key features and benefits of the solution, such as automation, data analytics, and collaboration. The video's tone is informative, educational, and professional. The use of bold, bright, and vibrant colors helps communicate the benefits of the product and how it can provide a comprehensive solution to their security challenges. The video is engaging, making the process of managing a modern supply chain seem like a simple, effective solution, by highlighting the simplicity, and effectiveness of the product, through its visuals. The visual design of the video is able to drive its goal of attracting potential customers and highlighting the core benefits of the solution.
The future of electric vehicle charging is here, and this platform walkthrough video makes it look incredibly inviting. Comarch showcases a streamlined process that integrates seamlessly with our daily routines. The animation effortlessly takes us through booking charging slots, pre-ordering coffee, and leveraging loyalty programs all within a beautifully crafted app UI. We all crave convenience, and this video demonstrates how Comarch's platform delivers just that. The attention to detail, from plate recognition to AI-powered suggestions, creates a sense of personalized service, while the promise of up to 30% better efficiency for fuel companies adds a layer of practicality. Its a refreshing take on a platform walkthrough video, where the future of charging feels less like a chore and more like an opportunity.
The vibrant color palette and sleek design in this Chainalysis platform walkthrough video instantly grab our attention. The video seamlessly connects the theoretical challenges of blockchain with the practical solutions offered by Chainalysis. We all appreciate how effectively the video demonstrates navigation and key functions. The well-chosen music track further enhances the overall viewing experience, adding a touch of modern sophistication to the presentation.
The video is designed to demonstrate the partnership between US Ecology and Smarter Sorting. It highlights the issues and challenges associated with retail waste and the solution offered by the partnership.
Video Design - This video uses bright colors, bold text, and simple icons. The visual style is clean and professional, aligning with the company's brand image and the overall message of efficiency, compliance, and safety. The video uses a Platform Feature Explainer Video format, demonstrating the solution through various icons and text-based graphics, which clearly illustrates the complexities of retail waste and how their partnership can simplify it.
The use of graphics and simple animations effectively explains the complex issues and solutions. The video's tone is confident and informative, highlighting the benefits of Smarter Sorting and US Ecology's partnership. The combination of the visual design and the engaging narrative effectively conveys the video's objective, which is to promote the partnership as a solution to retail waste challenges and highlight the benefits it offers.
Syncsort believes data makes a difference. The video is designed to showcase how Syncsort enables companies to utilize data from various sources, no matter where the data is stored.
Video Design - This Platform Feature Exploration Video utilizes a minimalist design style with a blue background and white, light green, and dark blue geometric shapes to illustrate the concepts related to data, data processing, and data security. These visuals, combined with the use of white text, give the video a modern and clean aesthetic.
The visual style, which uses animations, helps to demonstrate the speed, efficiency, and scalability of Syncsort cloud. The narrative of the video, along with the visual design, effectively communicate the ease and benefit of Syncsort, creating a positive and confident tone.
TeamViewer's xPick is a pick-by-vision solution, that revolutionizes warehousing and logistics, by speeding up processes and reducing errors. The video is designed to showcase the benefits of xPick and how it can solve common challenges faced by warehouse managers.
Video Design - This video features an engaging and informative style. The animation features bright, bold colors, and modern graphics that represent the modern solution being showcased. The clean and minimalistic design, along with the use of simple animation, contributes to its effectiveness as a Platform Feature Showcase Video. The video employs visual cues, such as icons, graphs, and animated characters to convey information clearly and effectively.
The video utilizes a fast-paced tone to highlight the speed and efficiency of xPick. It uses a combination of visual cues and concise narration to quickly convey the benefits of the product. xPick simplifies warehouse processes, enabling quick training and deployment of new staff with its intuitive user interface. This makes the video more effective in achieving its goal of showcasing the benefits of xPick to potential customers.
State Street's video is designed to help investment firms and asset owners understand the key drivers of risk and performance across their ESG investments.
Video Design - The video uses animated graphics and a vibrant color palette to explain complex concepts in an accessible way. A bright blue background contrasts with yellow, green, and blue line graphics, making the video easy to watch and engaging. This is a great Platform Feature Deep Dive Video, as it clearly defines the challenges and opportunities in the ESG space.
The visual style of the video is able to communicate the objective of the video effectively. The animation of a plant growing with money on it visually represents the growth of ESG assets. This underscores the magnitude of the ESG trend. The video uses a bright and positive tone to convey that State Street can help firms overcome the challenges of ESG investing.
Sage Intacct Planning is a powerful tool for planning, budgeting, and forecasting. This video is designed to introduce the benefits of using the platform to improve your business.
Video Design - The video design is a simplistic animation that uses clean lines and bold colors to focus on the Sage Intacct Planning platform. The Platform Feature Guide Video style helps demonstrate the functionality of the product, through a series of simple visuals that are used to highlight the key features. The use of green and blue colors to represent growth and stability, is a classic design style that is consistent with their brand. The overall tone is upbeat and optimistic, suggesting that by using Sage Intacct Planning, you can achieve your business goals.
The video design effectively communicates the objective of the video which is to highlight the benefits of the platform. The visual design is engaging, especially the use of the bike illustration to help the viewers easily understand the concept of planning and the benefit of using Sage Intacct Planning. The visual style is consistent with the brand, and the message is clear and concise. The animation style uses a simple and memorable approach to drive the viewer to try Sage Intacct Planning. The video is designed to attract a broad audience by showcasing the benefits of the platform in a relatable and engaging way.
Axis Bank is a leading financial institution, and this video is designed to show viewers how to invest in Mutual Funds using their mobile banking platform.
Video Design - This Platform Feature Presentation Video uses a clean and minimal style, with high-quality graphics, bright colors, and a clear call to action. The video effectively showcases the ease of use, and features of the Axis Mobile application. The video focuses on the user experience and uses simple icons and text to visually guide viewers through the steps involved in mutual fund investments.
The video demonstrates the features of the mobile banking platform using simple, easy-to-understand animations. It showcases the ease of investing in Mutual Funds by providing clear steps, like logging in, selecting investments, and choosing the desired fund. The video reinforces the value proposition of the mobile app and highlights the user-friendly experience. The tone of the video is encouraging, informative, and inviting, reassuring potential investors that the process is simple and convenient.
AvePoint is a solution vendor that provides Microsoft 365 solutions for businesses. This video is designed to demonstrate the benefits of AvePoint's solution for team collaboration.
Video Design - The video uses a playful, cartoonish style to depict common challenges businesses face, such as managing data and team communication. Animated characters represent individuals, and the use of bright colors and simple illustrations adds a visual appeal to the Platform Feature Promo Video. These visual elements make the video more engaging and relatable, making it easier for viewers to understand the challenges presented. The use of simplified graphics, particularly in the mountain climbing and data management sections, highlights how easily AvePoint can help manage business operations.
The video communicates the overall message clearly and concisely, showcasing the value of AvePoint. The animated characters, bright colors, and clear visuals emphasize the simplicity and ease of using AvePoint for teams to work effectively together. The video adopts a lighthearted tone, showing that AvePoint can address complex issues with a simple and fun approach, which adds to the overall appeal.
Atlassian is a software company that provides solutions for software development teams. This video is designed to showcase Jira Service Management and how it can improve teams' collaboration.
Video Design - This video features a simple and clean visual design, relying heavily on stylized graphics and flat colors. Using the analogy of a racing car, it's a Platform Feature Overview Video that shows the product's key features in a simple and engaging manner. The color palette, consisting of shades of purple, blue, and green, adds a sense of dynamism and speed. The fast-paced graphics and animations create a sense of excitement, aligning perfectly with the product's focus on improving speed and efficiency.
The visual style of the video successfully communicates the video's objective, which is to promote Jira Service Management's ability to streamline workflows. The tone of the video is upbeat and optimistic, highlighting the benefits of using this service. The visual design, combined with the clear and concise narration, creates an engaging experience that effectively demonstrates the product's value.
WalkMe's Digital Adoption Platform is designed to improve employee productivity and training. The video is designed to explain how WalkMe can help businesses onboard and train employees on any software quickly.
Video Design - This Platform Feature Tutorial Video uses a simple and engaging design style. The video uses bright and bold colors, along with animated graphics that highlight the key features of the WalkMe platform.
The video uses animated icons and arrows to demonstrate how WalkMe's guidance helps employees navigate any software. The graphics are clear and concise, allowing the viewer to easily understand the benefits of WalkMe. This video uses a friendly and helpful tone to communicate the ease of using WalkMe. The video's visual style is able to effectively communicate the objective of the video which is to demonstrate how WalkMe's guidance can help businesses improve employee productivity.
Citrix is a technology company that provides solutions for businesses. The video is designed to showcase how Citrix DaaS can help protect financial organizations by giving them a better understanding of how their employees are accessing their data.
Video Design - This video is a Platform Feature Preview Video. The video is animated using line art and simple graphics. The use of a bright green background helps to accentuate the key points in the video and improve readability. The video utilizes different visuals to make the video more appealing and engaging. The overall style of the video is modern and clean, making it a good Platform Feature Preview Video.
The visual style of the video successfully communicates the main points of the video. The simple illustrations and animation are effective in explaining how Citrix DaaS can help financial institutions manage security threats. The video utilizes a light tone to keep the video engaging. This makes the overall video more approachable for its intended audience.
Klear helps businesses maximize their Sage 100 investment through integration and customization. This video is designed to showcase how Klear's IN-SYNCH module provides a secure and scalable solution for Sage 100 users.
Video Design - This Platform Feature Demo Video features a clean and modern design with a minimal use of graphics. The video utilizes a combination of animated icons, text animations, and screen recordings to explain the key functionalities of IN-SYNCH. The animation style is simple but effective, using flat colors and subtle shadows. The video uses a bright and engaging color palette to maintain viewer attention.
The animation style and clean visual design effectively communicate the key features and benefits of the IN-SYNCH platform. The video's narrative highlights the ease of use, scalability, and security of the product. The tone is professional and informative, encouraging viewers to learn more about the product.
Function Point is an all-in-one agency management software designed to help creative agency owners make better business decisions. The video is designed to showcase the platform's comprehensive feature set and how it can optimize workflow and streamline operations.
Video Design - Function Point utilizes a simple, minimalist graphic style throughout the video to create a Platform Feature Showcase Video. The platform features are presented with clean and clear icons that are both visually appealing and easy to understand. The color palette is vibrant and uses consistent green, orange, and blue colors, which creates a professional and engaging look. The use of simple animated transitions between scenes keeps the video engaging, moving smoothly from one section to the next.
Function Point is a platform that caters to creative agency owners who need insight to understand their business better. This is communicated in the video through its clear and confident tone. The video shows the features in action, demonstrating how Function Point can help agencies make better decisions, which in turn leads to a thriving team, happy clients, and agency growth.
Medtronic is a company that provides medical devices and therapies. This video is designed to show how to properly install a drier filter for an air conditioning unit.
Video Design - This is a Platform Feature Demo Video that employs an animated, hand drawn illustration style. The video focuses on each step of the process, using a combination of close up and full-view shots to make the process clearer. This minimalist approach helps the user focus on the task at hand while also maintaining an engaging visual style.
The animated style is effective in communicating the steps involved in installing the drier filter. The hand drawn illustrations are simple and easy to understand. The consistent tone of the video makes it clear and concise, helping to convey the information effectively. The viewer gets a clear idea of how to perform the task without extraneous information or distractions.
Google's data centers are the foundation of their globally distributed computing system. This video is designed to explain how these data centers are interconnected.
Video Design - This video is a Platform Feature Introduction Video, illustrating Google's network using a simple, clean visual style that features bold colors and cartoonish illustrations. The design includes a light blue background with white clouds for a calming, approachable atmosphere. The use of bright colors and playful graphics reinforces a sense of connectivity and speed. These elements contribute to an engaging and digestible explanation of complex technology.
The use of colorful icons for common Google services like Search, Gmail, and Google Cloud provides an immediate understanding of the scale and reach of their data centers. The video uses visuals to depict the data center architecture, including multiple facilities connected by fiber optic cables that span the globe. This visual representation helps convey the vastness of Google's network. The video tone is engaging, informative, and lighthearted, emphasizing the reliability and efficiency of Google's global infrastructure. The video's visual design successfully conveys the video's objective, showcasing how Google's network seamlessly connects its data centers and delivers a reliable experience for its users.
Blend is a platform that aims to make buying a home as simple as shopping online. The video is designed to explain the concept of dividends in a clear and concise way.
Video Design - This Platform Feature Deep Dive Video uses animation, simple graphics and a clear, concise narrative to engage the viewer. The visual elements are clean and modern, and the color scheme is simple, using only two colors, black and teal. This video style is well suited for a Platform Feature Deep Dive Video because it focuses on conveying information quickly and easily. The animation helps to illustrate the concept of dividends and the visuals are simple enough to be understood by viewers of all levels of financial literacy.
The visual style of the video clearly communicates the objective of explaining dividends. The use of animation and simple graphics makes the complex financial topic easier to understand. The tone of the video is informative and engaging, and the graphics help to drive the message home.
SimplyCast is a marketing automation platform that assists businesses in connecting with people around the world. This video is designed to demonstrate how SimplyCast's voice broadcasting feature helps businesses overcome time zone challenges and reach prospects globally.
Video Design - The video features a simple and modern design with a clear visual hierarchy that focuses on the key features of SimplyCast's automation platform. The use of icons, animation and text highlights the process of using the voice broadcasting feature. The video incorporates an animation that moves from left to right which resembles a typical Platform Feature Guide Video, as it portrays the steps of how to use a specific feature of the platform. This Platform Feature Guide Video also uses a consistent colour palette, which reinforces the brand identity and makes the video visually appealing.
The video effectively communicates the simplicity and effectiveness of SimplyCast's voice broadcasting feature with a clear and concise approach. The use of visual elements, animation and text helps to simplify the process and highlight the benefits. The video is informative and engaging, explaining how businesses can automate their phone calls to reach potential customers in different time zones. The tone of the video is professional and optimistic, conveying the confidence and ease with which SimplyCast can streamline and improve marketing efforts.
Freshdesk is an omnichannel customer support platform. This particular video is designed to introduce the post-call transcript feature.
Video Design - This is a Platform Feature Exploration Video that makes use of bright, bold colors with a sleek, modern design. Neon shapes and geometric patterns are used to illustrate the concepts related to customer support. The video also makes use of bright, abstract animations to highlight the core features of Freshdesk's post-call transcriptions.
The visual style of the video is both playful and informative. The video's narrative highlights the challenges customer support managers face, showcasing how Freshdesk's post-call transcripts can be utilized to improve customer support training and communication. This video is designed to engage customers and demonstrate the value of the post-call transcripts feature, encouraging users to explore this feature and its benefits.
Intouch Insight is a customer experience management solution that helps businesses make smart decisions by providing insights from consumer feedback. This video is designed to introduce Intouch Insight and showcase their mission, which is to empower businesses with the right information at the right time.
Video Design - The video is a vibrant, colorful Platform Feature Explainer Video that utilizes a dynamic and engaging visual style. The video features a bright blue background with graphic elements that make the content feel modern. The animated graphics are simple but effective, and they work together to guide the viewer through the product's key features.
The video effectively communicates Intouch Insight's core message of providing consumer insights to inform business decisions. The graphic elements are used to convey the idea of collecting data, analyzing it, and then taking action to improve customer experience. The video's overall tone is optimistic and energetic.
Health-RI is a company that focuses on healthcare data management and research. The video is designed to explain the problem of managing massive amounts of data, highlighting the need for a solution that can handle this complexity.
Video Design - This Platform Feature Capabilities Video utilizes simple, engaging graphics. The visual style is minimal, and relies on clear, concise icons and text to communicate the message. It incorporates a minimalist style with a focus on using icons and infographics to demonstrate data security challenges.
The video style is able to communicate the objectives of the video by highlighting the complexity of managing massive amounts of data and showcasing how Health-RI's platform can solve the challenge. The video tone is informative and optimistic, highlighting the potential of their solution to improve healthcare research. The simplicity of the visuals allows viewers to focus on the core message and understand the benefit of their solution.
Insight is a company that helps businesses with digital innovation solutions, particularly within the manufacturing industry. This video is designed to show how technologies like predictive analytics, AI, robotics and augmented reality are changing the manufacturing industry.
Video Design - This Platform Feature Explainer Video uses a simple white background to highlight the graphics, making the animations stand out. A minimalist style is applied throughout, with clean graphics and a clean aesthetic, emphasizing the progression of technology in the manufacturing sector.
The video emphasizes how these innovations can improve employee and customer experiences, streamline operations, and accelerate innovation. The video is engaging through the clever use of 3D animations and the use of visuals to tell a story about technology's impact on manufacturing, making this an effective way to communicate the benefits of Insight's digital innovation solutions.
FAQ
How can a platform walkthrough video help showcase my product's key features and benefits to potential customers?
Platform walkthrough videos demonstrate functionality and value, converting potential customers.
What are the essential components of a compelling and effective platform walkthrough video?
Compelling walkthroughs combine clear narratives, engaging visuals, concise explanations, and calls to action.
What is the ideal length for a platform walkthrough video to maintain viewer engagement?
Ideal length: 60 seconds to 3 minutes, balancing engagement and information.
How can I create a platform walkthrough video that is both informative and visually appealing?
Create informative and visually appealing videos using motion graphics, screen recordings, and professional voiceovers.
What tone and style would be most appropriate for my target audience when creating a platform walkthrough video?
Align tone and style with target audience and brand, from professional to informal.
How can I leverage a platform walkthrough video to effectively onboard new users and reduce churn?
Onboarding videos guide new users, boosting engagement and reducing churn.
What are some best practices for scripting a clear and concise platform walkthrough video?
Scripting best practices: focus on key features, clear language, and a strong call to action.
How can I seamlessly integrate visuals, graphics, and animations to enhance my platform walkthrough video?
Integrate visuals, graphics, and animations to highlight features and explain concepts.
What are the different types of platform walkthrough videos, and which one best suits my specific needs?
Choose from tutorials, demos, or explainer videos based on platform and audience.
How can I adapt a platform walkthrough video template to align with my company's branding and messaging?
Adapt templates with branding elements, colors, and messaging for consistency.
What are the typical costs involved in producing a professional-quality platform walkthrough video?
Typical costs: $1,000-$6,000, depending on complexity, length, and features.
What is the standard timeline for producing a platform walkthrough video, from concept to completion?
Standard timeline: 3-8 weeks, from concept to completion.
How can I effectively utilize my existing marketing assets, such as screen recordings or product demos, in my platform walkthrough video?
Leverage existing screen recordings, demos, and marketing materials in your video.
How can I ensure that my platform walkthrough video aligns with my overall marketing objectives and target audience?
Define marketing objectives and target audience before production for alignment.
What are some innovative and creative ways to incorporate a platform walkthrough video into my marketing funnel to drive conversions?
Drive conversions by integrating walkthroughs into your marketing funnel with interactive elements and personalized approaches.
How to plan and optimize Platform Walkthrough Videos?
Targeted Messaging: "Good content isn’t about good storytelling. It’s about telling a true story well." - Ann Handley, Chief Content Officer, MarketingProfs. Advids leveraged this principle for a healthcare client's platform walkthrough. We focused on showcasing genuine patient success stories, resulting in a 15% increase in demo requests.
Actionable: Ground walkthroughs in real user stories to resonate with target audiences.
Visual Clarity: "Design is not just what it looks like and feels like. Design is how it works." - Steve Jobs, Co-founder, Apple. Advids embraced this philosophy for an e-commerce client. We streamlined the platform walkthrough video's visuals, focusing on clear navigation and intuitive interface demonstrations, leading to a 10% improvement in user onboarding completion rates.
Actionable: Prioritize clear visuals and intuitive demonstrations in walkthroughs.
Concise Communication: "The best way to predict the future is to create it." - Peter Drucker, Management Consultant & Author. Advids applied this proactive approach for a productivity app client. By anticipating user questions and addressing them concisely within the platform walkthrough video, we reduced user drop-off during the onboarding process by 8%.
Actionable: Anticipate user questions and address them proactively in walkthroughs.
Engaging Narrative: "The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon." - Brandon Sanderson, Fantasy Author. Advids used this approach for a gaming platform client. We crafted a platform walkthrough video that posed intriguing questions, sparking curiosity and encouraging users to explore the platform's features, resulting in a 12% increase in user engagement.
Actionable: Spark curiosity and encourage exploration by posing questions in walkthroughs.
Strategic Call to Action: "Marketing is no longer about the stuff that you make, but about the stories you tell." - Seth Godin, Author & Marketer. Advids understood this for a non-profit client. We incorporated a clear and compelling call to action within their platform walkthrough video, encouraging viewers to donate, resulting in a 25% increase in donations compared to the previous quarter.
Actionable: Include clear, compelling calls to action to drive desired user behavior.
**
How platform walkthrough video examples is curated?
We dove deep into platform walkthrough videos, curating an insightful resource guided by an 8-parameter framework:
Our 8-Parameter Curation Framework
1.Relevance Authentic platform walkthrough videos showcasing real-world applications. 2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration. 3.Engagement Analyzing audience response, information design, 10-second litmus test. 4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals. 5.Narrative Structure Assessing storyline clarity, flow, message effectiveness. 6.Call to Action Examining call to action strength, clarity, and relevance to platform-specific tasks. 7.Brand Alignment Determining video alignment with brand message, identity, and platform integration. 8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.
A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.
Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:
0.32% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.
Advids Source: Advids/Youtube, platform walkthrough video examples 2024, n=9500 videos within duration <3 mintues, across industries.
How platform walkthrough video examples are curated?
We dove deep into platform walkthrough videos, curating an insightful resource guided by an 8-parameter framework:
Our 8-Parameter Curation Framework
1.Relevance Authentic platform walkthrough videos showcasing real-world applications. 2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration. 3.Engagement Analyzing audience response, information design, 10-second litmus test. 4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals. 5.Narrative Structure Assessing storyline clarity, flow, message effectiveness. 6.Call to Action Examining call to action strength, clarity, and relevance to platform-specific tasks. 7.Brand Alignment Determining video alignment with brand message, identity, and platform integration. 8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.
A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.
Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:
0.32% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.
Advids Source: Advids/Youtube, platform walkthrough video examples 2024, n=9500 videos within duration <3 mintues, across industries.
Author & Editor Bio
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.
His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.
An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.
