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30 User-Centric Platform Walkthrough Video Examples For Improved User Experience

Orko Roy
Last updated
Sep. 14, 2025

In today's digital landscape, user experience reigns supreme. A seamless and intuitive user experience can be the difference between a loyal customer and a frustrated visitor who quickly bounces to a competitor. This is where platform walkthrough videos come into play, offering a dynamic and engaging way to guide users through the intricacies of your platform.

By leveraging the power of video, businesses can create a more user-centric experience that fosters engagement, improves user satisfaction, and ultimately drives success. With this understanding, let's dive in and explore 30 inspiring examples of platform walkthrough videos that elevate the user experience to new heights.

Platform Walkthrough Video Examples

1. Tipalti

Duration : 1 minute and 0 seconds

Global partner payments solution for marketplaces, this Tipalti UI walkthrough video strategically articulates Tipalti's ability to simplify overwhelming payment complexity. It expertly leverages sophisticated animation and information design to convey the critical importance of reliable global payments as a marketplace's "lifeblood," showcasing Tipalti's automated, world-class system for efficient, compliant, and scalable partner payouts.

Why It Stands Out:

Mapping Seamless Global Payouts: Tipalti uses superior vector animation and UI/UX motion graphics to transform abstract global payment workflows into digestible visual narratives. This dynamic data flow visualization clearly illustrates multi-currency payouts and diverse payment triggers (like gigs, streams, or clicks), demonstrating how payments flow effortlessly through the platform.

Guaranteeing an Unbroken Partner Payment Chain: The video employs a compelling visual metaphor of a "network partner chain" to highlight the critical need for payment reliability. Tipalti's integrated onboarding, compliance, and tax validation features are presented as the essential safeguards, actively preventing payment issues and ensuring the unbroken integrity of worldwide partner ecosystems.

* Visualizing Scalable Financial Automation for Tomorrow: Beyond solving today's payment challenges, the video powerfully showcases Tipalti's future-proof scalability. The robust platform's capacity to handle tens of thousands of global partner payments in a matter of clicks is visualized through dynamic mapping and global reach indicators, instilling confidence in its ability to grow with any business.

What We Can Learn

Showcase how connecting with local workers fosters strong repeated partnerships over time.


2. Optimove Platform demo video

Duration : 1 minute and 22 seconds

This AI marketing platform demo from Optimove dramatically simplifies the complex quest for customer loyalty by transforming overwhelming data challenges into intuitive, conversational insights. The video visually guides marketers from fragmented customer journeys to streamlined, data-driven personalization through a cutting-edge AI interface.

Why It Stands Out:

From Complex Data to Clear Marketing Horizons: Optimoves video opens with sophisticated abstract motion graphics, using geometric forms to metaphorically represent the convoluted path of customer loyalty. This visual narrative adeptly transitions from outlining complex data problems to presenting OptiGenie as the illuminating solution, clarifying the journey towards efficient marketing.

Conversational AI Unlocks Instant Marketing Insights: Showcasing OptiGenies innovative AI chatbot UI, the video empowers users to ask natural language questions and receive instant, meaningful answers. This direct interaction bypasses traditional data analysis, delivering campaign results, response rates, and targeted segments in seconds, significantly streamlining data discovery.

* Orchestrating Hyper-Personalized Customer Journeys: The demonstration highlights OptiGenies ability to not just provide insights, but to actively orchestrate personalized customer journeys. By facilitating instant segmentation and tailored experiences, Optimove empowers marketers to maximize customer lifetime value and foster deeper loyalty with unparalleled precision and efficiency.

What We Can Learn

Presenting six clear benefits in a concise visual format significantly improves viewer persuasion.


3. TradeLens UI walkthrough video

Duration : 1 minute and 23 seconds

Cutting through the complexities of global shipping chaos feels essential for modern trade. This TradeLens video powerfully illustrates how their notification feature transforms passive data into active intelligence, showcasing a direct route to precise, real-time updates from critical supply chain partners. It vividly paints the picture of moving beyond manual searches to receiving tailored, accurate alerts.

The genuine impact lies in the clarity and verified source of these updates, providing a nuanced sense of shipment status. Presented through a clear ui walkthrough video, the alerts highlight key events like bill of lading issuance or container discharge, enabling teams to save time and quickly take necessary action. This approach streamlines workflows and sharpens focus on core business activities.

What We Can Learn

Resolving user requests faster with AI powered answers reduces query time by 50 percent.


4. Interface Product walkthrough video

Duration : 1 minute and 25 seconds

Video analytics retail insights come to life in Interface's animated product walkthrough, which expertly showcases how existing store footage can be transformed into real-time business intelligence. This user-centric platform visually unlocks hidden customer behavior data, empowering retailers to optimize operations and drive strategic decisions across diverse departments with unprecedented clarity.

Why It Stands Out:

Beyond Surveillance: Transforming Cameras into Business Intelligence Assets Interface redefines traditional video cameras, presenting them as untapped sources of strategic insights. The video effectively articulates how businesses can leverage existing footage for critical intelligence across store design, merchandising, marketing, operations, compliance, and loss prevention, shifting perception from security to a multifaceted analytical tool.

Visualizing Customer Flow: Path Maps and Hotspots for Optimized Layouts The walkthrough utilizes intuitive isometric animation to visualize complex customer movements through path maps, identifying hot spots and analyzing dwell times at displays and checkout counters. This clear, graphical representation of in-store navigation and engagement enables retailers using Interface to strategically optimize layouts and merchandising for improved performance.

* Real-Time Retail Command: Integrated Analytics for Agile Decision-Making Interface empowers agile decision-making by demonstrating real-time analytics for A/B testing merchandising strategies, measuring marketing campaign impact, and monitoring product display compliance. With features like secure sharing with team members, privacy controls, and API integration for existing dashboards, it provides comprehensive, actionable data for streamlined retail management.

What We Can Learn

Presenting specific radiator sizes like 360mm helps audiences confirm component compatibility visually.


5. Panduit App walkthrough video

Duration : 1 minute and 29 seconds

Automated software update manager Panda Dome Premium confronts the escalating threat of third-party software vulnerabilities, leveraging compelling statistics and clear motion graphics to prove that proactive update management is critical for robust PC security. This video effectively demystifies complex security challenges, positioning Panda Dome Premium as the effortless solution for continuous digital protection and user peace of mind.

Why It Stands Out:

Exposing Third-Party Vulnerabilities: This segment uses startling statistics, like 86% of vulnerabilities stemming from third-party software, to highlight a critical and often-overlooked security risk. Engaging animated numbers and digital "bug" icons visually underscore the pervasive nature of these threats, emphasizing the urgency of comprehensive patch management.

Automated Updates, Simplified Security: Panda Dome Premium's Update Manager is presented through seamless UI animations of updating laptops and diligent gears, illustrating an automated and simplified patch installation process. This visual narrative assures users that tedious manual updates are eliminated, centralizing information for a perpetually up-to-date PC.

Real-Time Protection, Zero Breaches: The video culminates in a powerful promise of unwavering security, visualized by a protective shield and multiple application windows receiving successful checkmarks. By detecting vulnerabilities in real-time and ensuring all software is consistently updated, Panda Dome Dome Premium mitigates malware entry routes, guaranteeing your PC remains protected.

What We Can Learn

Present solutions through numbered steps for immediate viewer understanding and adoption.


6. Jooby Software training video

Duration : 1 minute and 31 seconds

A compelling smart street lighting system explainer, Joobys video masterfully confronts the staggering financial and environmental waste of outdated urban illumination. It strategically positions the Jooby Smart City lighting system as an intelligent, adaptive solution, dynamically transforming inefficient streetlights into a responsive, safety-enhancing network that significantly cuts costs and emissions.

Why It Stands Out:

Jooby's Intelligent Adaptation Lighting on Demand Jooby's animated explainer vividly demonstrates its intelligent adaptation. It showcases LoRa wireless sensors enabling dynamic brightness adjustment, where lights dim in empty streets and instantly brighten upon detecting movement. This adaptive illumination system optimally delivers power precisely when and where needed, dramatically reducing energy waste.

Streamlined Operations Centralized Control for Peak Performance Jooby's centralized control system is vividly presented through its online supervision dashboard. City operators gain the ability to manage the entire lighting network, receiving immediate notifications for breakdowns or emergencies. This streamlines operations, transforming reactive maintenance into proactive management, ensuring consistent and optimal street illumination.

Multi-faceted Returns Economic, Ecological, and Community Benefits Joobys video quantifies staggering multi-faceted returns 80% lower power consumption, 50% more economical maintenance, and a compelling 3-year payback. Visually, it reinforces environmental stewardship with reduced CO2 emissions and highlights safer, brighter streets. This demonstrates Jooby as a holistic smart city investment, enhancing economic, ecological, and community well-being.

What We Can Learn

Reveal internal design elegantly using animation to build customer confidence.


7. Commvault Product capability showcase video

Duration : 1 minute and 32 seconds

Unstructured data archiving solution by Commvaults Metallic File & Object Archive masterfully transforms the overwhelming challenge of data deluge into a clear, actionable path to simplified, compliant, and cost-efficient management. This animated explainer strategically leverages engaging visual metaphors and intuitive information design to reassure IT organizations navigating complex regulatory landscapes and burgeoning data volumes.

Why It Stands Out:

Navigating the Data Deluge with Visual Metaphors: The video brilliantly opens with a stormy ocean of digital icons, symbolizing unstructured data, and an "IT" sailboat struggling to navigate. This powerful visual metaphor immediately contextualizes the problem, while the emergence of "Archive" submarines highlights Metallic File & Object Archive's ability to intelligently process and secure data beneath the surface.

Empowering IT with Granular Control and Actionable Insights: Commvault's solution is showcased through a compelling visual sequence demonstrating its core capabilities: modeling tools, actionable data insights, flexible storage options, and SaaS delivery. This allows IT operations to gain precise control over costs, ensure robust compliance, and enhance quality of service, transforming data into a strategic asset.

Building a Trusted, Future-Proof Archive with SaaS Simplicity: The video emphasizes a "Trusted Archive" that is secure by design, immutable, and compliance-ready, delivered with the inherent simplicity of SaaS. This strategic approach significantly reduces management overhead and assures that an organization's data will remain compliant and accessible, not just now but for years to come, instilling long-term confidence.

What We Can Learn

Showcasing precise internal anatomical movements enhances technical comprehension aiding complex procedural mastery.


8. Kadence UI walkthrough video

Duration : 1 minute and 33 seconds

This hybrid work coordination software demo for Kadence expertly navigates the complexities of a flexible work model, establishing its central thesis: providing real-time visibility into team schedules and space utilization to foster seamless in-person collaboration. Through engaging 2D motion graphics and a relatable problem-solution narrative, the video empowers teams to find their optimal rhythm for connection and productivity.

Why It Stands Out:

Dynamic Scheduling for Hybrid Clarity: Kadence illuminates the often-opaque nature of hybrid work by introducing an intuitive, animated calendar grid. This visual centerpiece dynamically displays individual and team presence€”whether remote, at the head office, or a community hub€”allowing users to instantly gauge team availability and book spaces with unprecedented clarity, enhancing coordination and mitigating uncertainty.

Orchestrating Seamless In-Person Collaboration: The video skillfully demonstrates how Kadence transforms scheduling guesswork into strategic planning. By offering real-time context on who is where, it enables teams to intentionally arrange meetings with the right people at the right time. This seamless integration ensures that vital face-to-face interactions, from product launches to team socials, are consistently productive and impactful.

* Building Deeper Team Connections: Beyond mere logistics, Kadence is positioned as a catalyst for a stronger workplace culture. The animation culminates in vibrant scenes of in-office collaboration and social engagement, illustrating how the platform facilitates not just efficient work, but also deeper personal connections and cross-functional synergy. Kadence helps build meaningful relationships, making every in-person interaction count.

What We Can Learn

Quantify your value; demonstrate improvement with facts like 5 to 15 percent increased collections.


9. Confiz Software Feature Demonstration Video

Duration : 1 minute and 35 seconds

Customer-driven marketing solution walkthrough. This Confiz video offers a compelling narrative of how their Customer-Driven Marketing Solution (CDMS) empowers retail businesses to conquer the complexities of evolving customer preferences and technological shifts. Through dynamic 2D animation, it illuminates how data-driven insights translate into highly personalized experiences, driving measurable ROI and streamlining the entire customer lifecycle.

Why It Stands Out:

Unveiling Customer Insights Through Data-Powered Personalization: The Confiz video masterfully illustrates how data transcends mere numbers, showcasing animated dashboards that clearly reveal customer buying patterns, behaviors, and channel preferences. This visual deconstruction of complex data points empowers businesses to craft truly tailored content, moving beyond generic messaging to deeply understand and engage individual customers.

Automated Engagement Across Every Channel and Lifecycle Stage: Through engaging UI/UX animations and clear motion graphics, the video demonstrates Confiz's seamless marketing automation capabilities. It highlights how businesses can strategically address funnel drop-offs and nurture relationships by delivering highly personalized content across multiple communication platforms, ensuring consistent and effective engagement throughout the entire customer journey.

* ROI Clarity: Actionable Analytics and Adaptable Deployment: The Confiz Customer-Driven Marketing Solution champions transparency, vividly displaying reporting analytics that identify optimal performing channels and campaign effectiveness. This commitment to measurable outcomes is further enhanced by its flexible on-premise, cloud, or hybrid deployment options, assuring data compliance and providing businesses with the infrastructure versatility needed to maximize their ROI.

What We Can Learn

Reveal internal design elements using animation fostering trust and perceived product quality.


10. Keeper Software walkthrough video

Duration : 1 minute and 41 seconds

Phishing link action steps are demystified in this Keeper animated explainer, which masterfully transforms a common digital security anxiety into an empowering, actionable three-step protocol. Through vivid 2D animation and clear motion graphics, the video guides users from the immediate aftermath of an accidental click to proactive measures for comprehensive device protection and sustained account security.

Why It Stands Out:

From Accidental Click to Immediate Threat Unmasking Phishing The Keeper explainer opens with a relatable user scenario, transitioning into an impactful underwater fishing metaphor to articulate phishing's deceptive nature. Urgent on-screen text simulates real-world pressure tactics, vividly highlighting the swift onset of cyber threats following a malicious click.

Empowering Action Disconnecting and Scanning for Malware Keeper clearly illustrates the critical immediate response disconnecting from the internet to halt malware, shown via progress bar animation and network icons. A visual walkthrough of antivirus scanning demonstrates threat detection and removal with distinct iconography, empowering users with a clear path to device recovery.

Sustained Vigilance Monitoring Accounts and Fortifying Defenses Beyond immediate fixes, the video emphasizes proactive long-term security. It visually demonstrates monitoring online accounts for suspicious activity, prompting immediate password changes and fortifying security with multi-factor authentication, ensuring comprehensive and lasting protection for Keeper users.

What We Can Learn

Represent diverse community members authentically in your content enhancing viewer connection.


11. Cubic Product walkthrough video

Duration : 1 minute and 41 seconds

Integrated urban mobility platform Umos compelling 2D animated platform walkthrough redefines urban travel, strategically showcasing how its single, intuitive app seamlessly integrates all city transport options. Through relatable character narratives, the video masterfully illustrates the transformation from fragmented, stressful commutes to efficient, rewarding journeys, positioning Umo as the essential user-centric travel companion.

Why It Stands Out:

Personalized Journeys: Umo Transforms Daily Commutes: The video skillfully employs character-driven storytelling, following Jay and Anita through their demanding daily routines. It highlights Umos direct impact, visually transitioning them from stressed commuters to individuals enjoying their enriched personal lives, underscoring the platform's ability to simplify complex schedules.

Connecting Every Ride: Seamless Multi-Modal Transit in One App: Utilizing crisp motion graphics and clear UI demonstrations, the walkthrough explicitly shows how Umo unifies diverse options€”from buses and ride-shares to scooters and bikes. This visual clarity of real-time route optimization and secure QR code payments solidifies Umos promise of integrated, effortless urban navigation.

* Beyond the Destination: Rewarding Every Seamless Journey: Umo extends its value proposition beyond mere transport by demonstrating its loyalty rewards program. The video effectively communicates how users earn points for travel, which can be redeemed for daily essentials, adding a tangible layer of benefit and delight that fosters user engagement and satisfaction.

What We Can Learn

Simulate user interaction with the technology demonstrating ease of use and powerful results.


12. Domino Software walkthrough video

Duration : 1 minute and 43 seconds

Automated label data management solution Dominos QuickDesign DataLink addresses the "production line nightmares" of evolving mandatory labeling regulations with its sophisticated 2D motion graphics explainer. This video deconstructs the chaos of manual data entry, vividly illustrating how the system transforms error-prone processes into a streamlined, automated, and reliable production workflow.

Why It Stands Out:

Visually Deconstructing Labeling Chaos: This Domino video masterfully portrays the arduous task of manual label updates using a memorable "octopus arms" metaphor, vividly illustrating the complexity and error potential. The stark visual comparison between this chaotic, human-intensive process and the subsequent automated, error-free data population immediately highlights the product's transformative impact.

Automating Data for Error-Free Compliance: Domino's QuickDesign DataLink demonstrates how a centralized database effortlessly manages product codes and label data, ensuring regulatory compliance. The animation shows variable data automatically populating streamlined label templates, drastically reducing the number of unique labels required and virtually eliminating manual input errors for enhanced data integrity.

* Unleashing Production Line Speed and Confidence: By simplifying label creation and minimizing maintenance, QuickDesign DataLink boosts productivity and line speed. The video effectively communicates how efficient, database-driven updates instill confidence, assuring FMCG operations that their production lines can seamlessly adapt to change while maintaining peak performance and output quality.

What We Can Learn

Presenting scale and global presence instantly builds audience trust and reinforces established expertise worldwide.


13. Relay42 Feature walkthrough video

Duration : 1 minute and 44 seconds

AI-driven customer journey orchestration is vividly brought to life in this Relay42 video, transforming fragmented customer interactions into seamless, personalized, and valuable experiences. Through intelligent journey orchestration powered by AI, the video effectively demonstrates how businesses can cultivate lasting loyalty and achieve long-term growth by turning data into meaningful relationships.

Why It Stands Out:

Visually Demystifying Customer Experience Chaos: The animation masterfully visualizes the common pain point of fragmented customer journeys as a "frustrating maze" and a chaotic pinball game. This striking contrast, using a simple green "journey" element lost amidst disparate channels, powerfully resonates with anyone seeking to bring clarity and control to their customer interactions.

Orchestrating Precision Personalization at Scale: Relay42's solution is illustrated through a dynamic "sound wave" analogy, showing how intelligent sliders allow for precise, real-time control over the customer journey. This highlights the platform's ability to automatically tailor messages and select optimal channels, ensuring personalization isn't just impactful but also scalable across millions of unique customer paths.

* AI-Powered Intelligence for Enduring Relationships: The video culminates with a powerful visual of an AI robot at the core, serving as the central orchestrator that intelligently connects countless customer touchpoints. This imagery effectively conveys how Relay42 leverages AI to make millions of smart, in-the-moment decisions, fostering deeper customer loyalty, improved retention, and long-term business and customer benefit.

What We Can Learn

Reveal complex internal workings with clear visualization; visual information is processed 60,000 times faster.


14. Inovalon Platform demo video

Duration : 1 minute and 53 seconds

A specialty pharmacy platform demo, this Inovalon video masterfully addresses the complexities of modern pharmaceutical care by presenting ScriptMed Cloud as a seamless, end-to-end solution. Through an engaging 2D motion graphics walkthrough, it articulates how the platform alleviates patient and provider frustrations, streamlining intricate workflows from prescription to delivery for improved outcomes.

Why It Stands Out:

Automating Complexity: Transforming Specialty Pharmacy Workflows: The video brilliantly utilizes a clear task checklist motif and clever puzzle piece animation to visualize ScriptMed Clouds automated handling of complex processes. This effectively demonstrates the platform's ability to efficiently manage patient data and streamline pharmacy operations, reducing administrative burden and ensuring procedural accuracy.

Holistic Patient Data for Proactive, Safer Treatment: By emphasizing the integration of comprehensive, CMS-certified patient data, Inovalon's platform visibly prevents dangerous drug interactions. This patient-centric approach ensures a more informed treatment plan, fostering trust and providing a proactive layer of safety that resonates deeply with both patients and healthcare providers.

* Accelerating Revenue Cycles with Automated Adjudication: The animation directly addresses a critical financial pain point by showcasing ScriptMed Cloud's automated prior authorization and claim adjudication capabilities. This direct visual proof highlights how the platform ensures faster payments for pharmacies, optimizing financial outcomes and enhancing overall operational efficiency.

What We Can Learn

Respecting privacy online meets growing user demands with over 80% seeking better control.


15. Autodesk Software training video

Duration : 1 minute and 54 seconds

Construction project management platform walkthroughs like this Autodesk Build software training video masterfully illustrate how a unified system can transform project delivery. It begins by establishing the inherent complexity of construction, then demonstrates Autodesk Build's capacity to orchestrate entire project lifecycles through seamless 3D architectural visualization, real-time data integration, and intuitive workflow automation.

Why It Stands Out:

Orchestrating the Entire Project Lifecycle: Autodesk Build visually deconstructs the phased assembly of a building, showing how design, teams, and data converge into a fully realized structure. This dynamic animation effectively communicates how the platform streamlines workflows, ensuring projects are delivered on time, on budget, and on schedule by connecting all stages.

Empowering Real-time Field & Office Collaboration: The video showcases "smart drawings" that integrate BIM data with real-time field insights, annotations, and issue tracking directly on 2D/3D models. This powerful visual highlights how Autodesk Build fosters seamless communication and reduces miscommunication across all team members, regardless of location.

* Transforming Data into Actionable Project Insights: Demonstrating a critical workflow escalation, the video reveals how an issue seamlessly becomes an RFI, then a Change Order, impacting cost workflows. This is coupled with predictive dashboards and reports, effectively illustrating how Autodesk Build organizes complex project data into clear, actionable insights for better decision-making.

What We Can Learn

Quantifying speed gains like 8 times faster input processing persuades target viewers strongly.


16. Conversica Feature walkthrough video

Duration : 2 minutes and 15 seconds

Bridging the gap in scaling personal connections is a persistent challenge. Conversica presents a compelling answer, deploying digital assistants to reach every contact throughout their journey. This feature walkthrough video reveals how the platform excels at fostering genuine, two-way dialogues that build crucial rapport, uncovering hidden opportunities along the way.

Unlike fixed scripts, these assistants drive dynamic conversations autonomously, adapting based on the exchange. They qualify leads and engage customers post-sale, ensuring warmer handoffs and strengthened relationships. Achieving impressive outcomes like a 14% average reply rate and substantial ROI truly demonstrates the power of conversation automation.

What We Can Learn

Visualizing digital product engagement can increase clicks by over 25 percent on mobile.


17. SL1 Product capability showcase video

Duration : 2 minutes and 33 seconds

AIOps financial services explainer, this ScienceLogic SL1 video intricately maps the journey from daunting IT complexity to seamless customer experience within financial institutions. It visually deconstructs the interconnected web of modern banking infrastructure, highlighting how fragmented legacy monitoring tools lead to critical service disruptions. The narrative then positions ScienceLogic's AI-powered SL1 platform as the transformative solution for unified visibility and automation, ensuring flawless, five-star customer interactions.

Why It Stands Out:

Unmasking Hidden Complexities in Financial IT: The video employs sophisticated isometric 2D/3D graphics to visualize the vast, interconnected financial IT ecosystem, from on-premise to hybrid cloud environments. It starkly illustrates how disparate systems and outdated monitoring tools create blind spots, leading to a proliferation of unresolved issues, making the intricate problem tangible.

Elevating Customer Experience Through AIOps Automation: By vividly contrasting frustrated customers facing payment failures with the smooth, successful interactions enabled by ScienceLogic's SL1, the video powerfully demonstrates the direct impact of AIOps. It showcases how automation and real-time data correlation transform IT operations from reactive problem-solving to proactive service delivery, directly enhancing customer satisfaction.

* ScienceLogic: Architecting Future-Ready Financial Ops: Moving beyond the limitations of legacy tools, the video positions the SL1 platform as the strategic imperative for financial organizations. It illustrates how unified visibility across all components allows IT teams to rapidly identify and resolve issues, effectively consolidating monitoring needs and empowering them to focus on high-value tasks crucial for innovation and growth.

What We Can Learn

Presenting your product in dynamic environments can increase viewer consideration by fifteen percent.


18. Assure Security Platform demo video

Duration : 2 minutes and 51 seconds

Fortifying the core of IBM i environments, Assure Security is powerfully demonstrated in this platform demo video. It emerges as a definitive, all-encompassing answer for IT professionals navigating complex data protection mandates. The platform creates robust defenses for sensitive information, enforces granular access control with precision, and vigilantly identifies potential vulnerabilities before they escalate into critical incidents.

This integrated offering simplifies the path to compliance, flagging security deviations and generating audit-ready reports effortlessly. Advanced capabilities like layered authentication and secure data transfer protocols build confidence. Assure Security delivers not just protection, but strategic control, offering genuine peace of mind in meeting demanding cybersecurity regulations effectively.

What We Can Learn

Quantifying challenges visually, such as 54% ranking fundraising difficult, resonates strongly with professionals.


19. Foxit Feature walkthrough video

Duration : 2 minutes and 5 seconds

AI PDF document analysis finds its champion in this Foxit video, showcasing how its AI Assistant simplifies complex document review, saving project managers invaluable time and enhancing collaborative workflows. The walkthrough transforms the tedious task of sifting through lengthy contracts into a swift, interactive experience, demonstrating AI's power to instantly extract and clarify critical information.

Why It Stands Out:

Instant Document Intelligence: Foxits AI Assistant transforms dense legal documents into actionable insights, providing precise, source-linked answers to complex queries in real-time. This intuitive chat interface suggests questions and dynamically highlights relevant text, ensuring immediate comprehension and accuracy.

Seamless Workflow Integration: This video masterfully demonstrates how Foxit's AI Assistant integrates directly into the PDF editor, allowing project managers to efficiently pull out key project milestones, payment schedules, or IP ownership details. Information is then effortlessly copied or added as comments, streamlining communication across creative, finance, and management teams.

* Empowering Time-Efficient Decisions: By rapidly delivering verifiable answers and simplifying complex contractual clauses, the Foxit AI Assistant empowers users to make faster, more informed decisions. The video effectively concludes by illustrating how this newfound efficiency translates into significant time savings and a noticeable boost in overall productivity.

What We Can Learn

Quantifying core performance attributes like suction power is five times more impactful.


20. Phocas SaaS walkthrough video

Duration : 35 seconds

This BI solution matchmaking animation by Phocas ingeniously transforms the often-complex journey of finding the right business intelligence platform into a delightful dating app experience. It guides users to "fall in love with their data" by playfully matching common pain points with Phocas's ideal solutions, making complex analytics feel approachable and intuitive.

Why It Stands Out:

Swiping Right on Data Frustration: Phocas masterfully employs a familiar dating app interface, allowing viewers to "swipe left" on common business intelligence woes like inefficient spreadsheets and static reports, instantly resonating with user frustrations and setting the stage for a positive transformation.

Visualizing Pain Points, Presenting Perfect Solutions: Through clear, contrasting visual pairs and concise on-screen text, Phocas articulates specific data challenges and immediately presents its corresponding, user-centric solutions. This efficient problem-solution dynamic ensures core benefits are understood with speed and absolute clarity.

* Transforming Data Struggles into Business Love Stories: The video's narrative culminates in an emotional "It's a match!" reveal, positioning Phocas not just as a tool, but as the perfect partner for data success. This clever storytelling transforms the often-dry world of BI into a compelling and engaging quest for value-adding work.

What We Can Learn

Visualize complex technical features through clear animation enhancing viewer comprehension and value perception.


21. PayQuicker SaaS walkthrough video

Duration : 36 seconds

This global B2B payment explainer for PayQuicker masterfully visualizes how businesses can achieve instant, secure, and cost-effective cross-border transactions. Leveraging sophisticated 2D motion graphics and a vibrant global motif, the video systematically deconstructs the complexities of international payouts, demonstrating PayQuicker's intelligent API integration as the ultimate solution for accelerated financial flow and business growth.

Why It Stands Out:

Animated Global Connectivity for Instant Payouts: PayQuicker brilliantly utilizes dynamic icon animation and fluid global payment flow visualization, featuring an animated globe with pinpoints and currency symbols, to illustrate seamless transactions across 200+ countries and over 40 currencies, proving its vast, instant reach.

Intelligent Routing for Optimized Financial Flow: The walkthrough clarifies how PayQuicker's turnkey API intelligently determines the quickest and most cost-effective payout routes. This is visually articulated through efficient digital processes, allowing businesses to optimize their financial operations effortlessly and strategically.

* Bank-Grade Security & Seamless Integration: The video assures viewers of PayQuicker's bank-grade security and global compliance through clear visual cues like locks and verification symbols. It showcases a smooth, user-centric integration, building undeniable trust and enabling businesses to focus on growth without payment worries.

What We Can Learn

Clearly demonstrating solution impact on audience problems can boost conversions by 30 percent.


22. Valtech SaaS walkthrough video

Duration : 38 seconds

Amidst a landscape of profound change, the automotive sector embarks on a significant evolution. Driven by shifts in demographics, environmental awareness, and the rise of digital-first customers, manufacturers are fundamentally reshaping their approach to meet these modern, urbanized demands. This requires a complete rethinking of traditional operations.

Valtech illuminates the path forward, presenting innovative digital retailing as the key to unlock new commerce potential. Visually demonstrating this adaptation, elements resembling a saas walkthrough video showcase integrated systems that empower seamless customer journeys and optimized industry operations, revealing strategic digital pathways others can follow.

What We Can Learn

Quantify the problem your solution solves illustrate how it saves 70 percent of wasted professional time.


23. Wrike Product walkthrough video

Duration : 3 minutes and 17 seconds

Wrike project management platform walkthrough illuminates how this robust platform simplifies complex project management, transforming chaotic workflows into streamlined efficiency. Through cinematic UI animation and seamless feature orchestration, the video crafts a compelling narrative that empowers teams with unparalleled clarity and control, positioning Wrike as an indispensable collaborative solution.

Why It Stands Out:

Seamless Feature Orchestration for End-to-End Workflow Mastery: The Wrike walkthrough masterfully showcases its integrated capabilities with fluid UI transitions and intelligent feature highlights. This procedural demonstration visually proves how Wrike provides comprehensive control across every project phase, from task creation to reporting, ensuring a holistic understanding for users.

Contextualizing Solutions to Elevate Strategic Clarity: By framing Wrike's functionalities as direct solutions to common project challenges, the video guides viewers to grasp its strategic value. This problem-solution approach effectively demonstrates how Wrike transforms complexity into actionable insights, empowering teams to achieve greater organizational clarity and efficiency.

Professional Presentation Builds Enterprise-Grade Trust: The video's high production value, characterized by crisp screen capture, expert narration, and consistent branding, instills significant confidence in Wrike. This polished execution solidifies the platform's credibility, positioning Wrike as a reliable, scalable, and sophisticated partner for enterprise-level project management.

What We Can Learn

Quantifying performance improvements visually, like 1.5 times faster, drives action rates higher.


24. Aptiv Software walkthrough video

Duration : 3 minutes and 41 seconds

Aptiv Smart Vehicle Architecture Explainer is a compelling platform walkthrough that masterfully deconstructs the escalating complexity of traditional automotive electrical systems, presenting Aptiv's Smart Vehicle Architecture (SVA) as the optimized, future-proof solution for software-defined vehicles. Through sophisticated CGI and a captivating problem-solution narrative, it meticulously illustrates how SVA simplifies intricate engineering challenges, accelerates innovation, and enables continuous enhancement throughout the vehicle's lifecycle.

Why It Stands Out:

Untangling Automotive Complexity Through Visualization: The video expertly employs advanced CGI, featuring X-ray and 'ghosting' effects, to vividly portray the overwhelming sprawl of traditional wiring harnesses and ECUs. This dynamic visualization immerses viewers in the problem, setting the stage for Aptiv's SVA as the clear solution for modern vehicle architecture.

Deconstructing SVA's Foundational Principles: Aptiv's innovative approach is clarified through precise, color-coded animations that segment the vehicle into logical zones, separating I/O from compute. This visual hierarchy, combined with clear narration, illuminates how SVA abstracts software from hardware, leveraging a central vehicle controller to streamline communication and functionality.

* Cloud-Native Evolution for Perpetual Enhancement: The summary culminates by showcasing a future where Aptiv's SVA facilitates independent software and hardware development, driven by continuous over-the-air (OTA) updates and a digital feedback loop. Aptiv positions vehicles as cloud-native intelligent edge devices, ensuring ongoing innovation and an ever-improving user experience.

What We Can Learn

Clearly demonstrating product function visually drives consideration and purchase intent by fifty percent.


25. VIVOTEK App walkthrough video

Duration : 46 seconds

Charting a course toward a more secure future, VIVOTEK presents a vibrant vision. They envision Cloud and AI technology bringing comfort and safety, accessible anytime, anywhere, using abstract visuals suggesting seamless modern protection. This embodies their promise 'Our care is always with you'.

The message goes beyond basic images, focusing on intelligent, proactive solutions that truly matter, making life more secure and simpler. Built on 25 years of innovation and trust, this dynamic portrayal effectively communicates their forward-thinking approach. Its clear style echoes the ease of an app walkthrough video, inspiring better communication projects.

What We Can Learn

Resolving common inquiries automatically can free up agents up to 30 percent of their time.


26. LightForce Software training video

Duration : 54 seconds

Digital orthodontics platform walkthrough: This LightForce video powerfully articulates a future of personalized precision in orthodontics. It masterfully deconstructs the inefficiencies of traditional "one-size-fits-all" braces, then strategically introduces LightForce's innovative digital planning platform. Seamless 2D to 3D motion graphics illuminate the intricate process of 3D tooth movement and custom-printed brackets.

Why It Stands Out:

3D Digital Platform: Engineering Bespoke Orthodontics The videos technical brilliance shines through its detailed visualization of the LightForce digital platform, showcasing advanced 3D tooth movement tools. It meticulously demonstrates how orthodontists leverage cutting-edge software to virtually plan exact tooth positions, leading to the creation of perfectly tailored, 3D-printed brackets that conform to each unique tooth anatomy with unparalleled precision.

From "One-Size-Fits-All" to Patient-Centric Precision Starting with an empathetic portrayal of patient discomfort and the inefficiencies of traditional braces, the video pivots to LightForces transformative solution. It clearly articulates how the digital process moves beyond generic treatments, offering a patient-first approach where every bracket is uniquely designed. This shift promises a more comfortable, predictable, and precise orthodontic journey for every individual.

* Elevating Clinical Efficiency and Patient Satisfaction Beyond individual customization, LightForces system is presented as the new gold standard for clinical efficiency. By streamlining treatment planning and bracket delivery, the platform optimizes office staff workflows and reduces chair time. The concluding visuals of a happy, confident patient underscore the dual benefit: superior clinical outcomes and significantly improved patient satisfaction.

What We Can Learn

Presenting the primary value proposition within the first few seconds captures attention immediately.


27. Red Hat Software Feature Demonstration Video

Duration : 58 seconds

Red Hat ubiquitous infrastructure animation defines Red Hat Enterprise Linux (RHEL) as the foundational, ubiquitous, and unseen infrastructure empowering diverse technological innovations across all environments. This engaging 2D motion graphics video masterfully visualizes complex technical concepts through relatable metaphors and a confident narrative, showcasing RHEL's indispensable role across manufacturing, research, and daily life.

Why It Stands Out:

Revealing the Unseen Digital Foundation: The Red Hat video employs a journey-like narrative, starting with an abstract landscape before zooming into various operational environments. This approach visually demystifies the intricate underlying infrastructure, transforming the intangible concept of Red Hat Enterprise Linux into a tangible, essential element supporting modern technological progress through clever visual metaphors like a climbing ladder or a navigating lighthouse.

Powering Innovation Across Every Horizon: Through a rapid succession of diverse, industry-specific scenes€”from automated car manufacturing and real-time package tracking to digital artistry and advanced medical imaging€”the video powerfully demonstrates RHEL's pervasive reach. It strategically positions Red Hat Enterprise Linux as the reliable and secure platform that consistently fuels innovation and efficiency across an expansive array of global industries and technological frontiers.

* Artful Simplicity in Technical Storytelling: Utilizing a clean, flat design aesthetic and fluid motion graphics, the video excels at simplifying a complex technical product. Its moderate pacing, clear narration, and subtle sound design collaborate to present a highly polished and trustworthy message. This thoughtful information design ensures that the critical role of Red Hat Enterprise Linux is understood with clarity and confidence by a broad professional audience.

What We Can Learn

Start by validating audience pain points using conversational language and relatable examples.


28. FXTM Product capability demonstration video

Duration : 19 seconds

Forging new connections in financial trading, this captivating video serves as a product capability demonstration video for XM Copy Trading. It vividly portrays how readily individuals can tap into the expertise of seasoned traders, showcasing performance metrics and a simple interface that makes replicating successful strategies feel remarkably accessible, demystifying market participation.

Offered by FXTM, this unique platform also empowers expert traders, providing a path to earn significantly, including up to 50% profit share. The presentation effectively captures this "win-win" opportunity, inspiring confidence by confirming potential returns and highlighting the platform's ease of use for sharing and copying strategies.

What We Can Learn

Reveal intricate hardware architecture using dynamic visuals showcasing complexity and precision engineering at micro scale.


29. Hanwha Vision App walkthrough video

Duration : 28 seconds

AI camera upgrade solution: Hanwha Vision's AI Box video masterfully introduces its groundbreaking component as a catalyst for transforming conventional surveillance cameras into intelligent, AI-enabled systems. Through a captivating visual narrative, it effectively communicates the simplicity and power of adopting advanced security platforms, ensuring a seamless user experience.

Why It Stands Out:

AI Upgrade Simplified: Seamlessly Transforming Surveillance The videos concise, sequential on-screen text immediately clarifies the Hanwha Vision AI Boxs core value: enabling effortless AI integration. By directly addressing the user's need to "Transform your conventional cameras into AI-enabled ones," it demystifies complex technology and positions the AI Box as a straightforward, plug-and-play solution.

The Art of the AI Box Reveal: Premium Visual Storytelling Employing sophisticated volumetric lighting and intricate particle animations, the Hanwha Vision AI Box emerges from a radiant, golden glow like a beacon of innovation. This dramatic 3D product rendering and atmospheric visual design create a premium, high-impact introduction that elevates the product beyond mere hardware into a symbol of advanced, yet accessible, technology.

* Hanwha Vision: Setting the Standard for Intelligent Security Through its polished production and clear messaging, the video strategically reinforces Hanwha Visions authority in the intelligent security market. By showcasing an elegant solution for simplified AI adoption, the brand positions itself as a leader, building immediate trust and confidence in its commitment to user-centric, cutting-edge surveillance platforms.

What We Can Learn

Quantify user impact and engagement customers clocked 25 million hours of education last year.


30. Epicor Product capability demonstration video

Duration : 2 minutes and 0 seconds

A compelling retail management system demo, this Epicor Product capability demonstration video masterfully positions Epicor Eagle as the definitive one-stop solution for independent retailers. It articulates common business challenges, then visually and narratively demonstrates how Epicor Eagle streamlines operations, enhances customer experience, and boosts profitability through its feature-rich, easy-to-use platform.

Why It Stands Out:

Streamlining Retail Operations with Intelligent Data Flow: Epicor Eagle utilizes dynamic data visualization overlays and graphic icon animations seamlessly integrated with live-action footage to illustrate complex inventory management, sales processes, and staff productivity. This clear visual narrative simplifies daily tasks, optimizes stock levels, and prevents costly stockouts for businesses.

Crafting Personalized Customer Experiences: The video showcases Epicor Eagle's intuitive Point of Sale system, empowering store associates with instant inventory and customer information. This enables them to deliver highly personalized customer experiences, fostering loyalty and driving sales volume, directly responding to the demands of modern consumers.

* Empowering Independent Retailers with Proven Solutions: Epicor Eagle establishes strong credibility by highlighting its trust among over 4,400 independent retailers. The comprehensive analytics and reporting features provide timely, accurate business insights, enabling faster and better-informed strategic decisions to meet evolving business needs and ensure sustained growth and profitability.

What We Can Learn

Presenting versatile options like 7 distinct modes empowers viewers with choice and adaptability.


FAQ

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What key elements make a platform walkthrough video effective for lead generation?

Effective platform walkthroughs combine clear messaging, compelling visuals, and a strong call to action. Showcase key features and benefits concisely to capture viewer interest and drive conversions.

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How should we plan content to showcase our platform's value proposition compellingly?

Compelling content starts with understanding your target audience. Highlight their pain points and demonstrate how the platform provides solutions. A resonant narrative is key to driving engagement and action.

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What pre-production steps are crucial for a successful platform walkthrough video outcome?

Meticulous pre-production is essential. Thorough client briefings, detailed storyboarding, and comprehensive technical planning lay the groundwork for a successful video.

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How can we determine the optimal style and tone to resonate with our target audience?

Target audience analysis and industry trend research inform the optimal style and tone. Experimentation during pre-production helps refine the approach and ensures resonance.

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How do we structure a narrative that seamlessly integrates platform features and benefits?

Structure the narrative around a problem-solution framework, seamlessly integrating platform features as the solution. This approach creates a logical flow and highlights the platform's value.

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What techniques ensure viewer engagement throughout the platform demonstration?

Maintain viewer engagement with dynamic visuals, concise explanations, and interactive elements. Varying camera angles and pacing keeps the presentation fresh and prevents monotony.

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How can we leverage existing brand assets within the platform walkthrough video?

Leverage existing brand assets (logos, color palettes, fonts) to reinforce brand identity and create a cohesive visual experience. This strengthens brand recognition and builds trust.

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What strategies do successful software demos use to simplify complex functionalities?

Simplify complex functionalities by breaking them down into digestible steps. Clear visuals and concise language, focusing on user benefits, make the platform accessible to a wider audience.

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How can a digital tour video effectively onboard new users onto our platform?

Effective onboarding videos guide new users through essential platform features with clear instructions and highlights of key functionalities. This empowers users and encourages adoption.

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What are the best practices for showcasing a software platform's user interface and workflow?

Showcase the platform's user-friendly design by highlighting intuitive navigation and efficient workflows. Focus on ease of use and key features that streamline user tasks.

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How do we create a compelling call to action within the platform walkthrough?

A compelling call to action clearly states the desired action (e.g., free trial, demo request) and provides a clear path for viewers to take the next step.

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How can we ensure accessibility for all viewers in our platform demonstration video?

Ensure accessibility by providing captions, transcripts, and audio descriptions. Compatibility with assistive technologies makes the video inclusive and reaches a wider audience.

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What are common pitfalls to avoid when planning a platform feature explanation video?

Avoid jargon and overly technical language. Focus on user benefits and keep the message concise. Testing the video with the target audience provides valuable feedback and identifies areas for improvement. Typical production timelines range from 3-8 weeks, with pricing from $1000-$6000 depending on complexity.

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How do leading companies in our industry utilize platform walkthroughs for marketing?

Leading companies use platform walkthroughs for marketing by showcasing new features, onboarding users, and generating leads. They prioritize clear messaging and engaging visuals to maximize impact.

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How can we adapt successful platform demo strategies to showcase our unique platform?

Adapt successful demo strategies by focusing on your platform's unique strengths and differentiating features. Analyze competitor demos to identify best practices and areas for innovation.



Data as Narrative: Telling Stories of Customer Success


Moving beyond feature lists, effective platform demonstrations leverage data, transforming simple walkthroughs into compelling narratives. They shift focus from just showing capabilities to proving tangible value and customer success stories. This data-driven approach resonates deeply, demonstrating real-world impact and building trust by backing claims with concrete evidence.

Integrating data strategically makes a Platform Walkthrough Video persuasive. It's about showcasing the transformation a platform enables, using numbers and visuals to tell a story viewers understand and connect with.

  • Quantify value through tangible results, showcasing metrics like time saved, cost reduction, or revenue increase rather than just stating efficiency gains.

  • Present data visually using simple, clear charts or eye-catching visuals that quickly convey meaning, focusing on one or two key metrics per visual point.

  • Weave specific data points directly into customer testimonials or customer success stories, providing concrete evidence within the narrative of real-world achievement.

  • Focus on strategic metrics that directly address the target audience's specific needs and pain points, ensuring the data shown feels relevant and impactful to their situation.


  • Ultimately, data in a platform demonstration is more than statistics; it is the proof point, the verifiable outcome that turns interest into conviction, demonstrating the platform's power through verifiable results.


    How platform walkthrough video examples is curated?


    We dove deep into platform walkthrough videos , curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic platform walkthrough videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Call to Action Examining call to action strength, clarity, and relevance to platform-specific tasks.
    7.Brand Alignment Determining video alignment with brand message, identity, and platform integration.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.32% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, platform walkthrough video examples 2024, n=9500 videos within duration <3 mintues, across industries.


    Using Data to Showcase Platform Value


    Let's dive into how data transforms platform walkthrough videos from simple demonstrations into powerful tools for showcasing value. Instead of just telling viewers about your platform's capabilities , let the data do the talking. Think of it like this: you're not just giving a tour, you're presenting a compelling case , backed by concrete evidence .

    Data empowers us to connect with viewers on a deeper level , demonstrating the real-world impact of our platform. By weaving data seamlessly into our narrative, we create a more engaging and persuasive experience. Imagine showcasing how your platform boosted a client's sales by 20% – that's a story that resonates.

    By strategically incorporating data , we create professional platform walkthrough video examples, including compelling application walkthroughs and platform tour videos , that truly resonate with viewers. Software demo video examples often leverage this approach to showcase value effectively. Remember, data isn't just about numbers; it's about telling a story that convinces and converts .


    How platform walkthrough video examples are curated?


    We dove deep into platform walkthrough videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic platform walkthrough videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Call to Action Examining call to action strength, clarity, and relevance to platform-specific tasks.
    7.Brand Alignment Determining video alignment with brand message, identity, and platform integration.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers , and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.32% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, platform walkthrough video examples 2024, n=9500 videos within duration <3 mintues, across industries.

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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