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30 Video Explainer Examples To Supercharge Your SaaS Onboarding

Orko Roy
Last updated
Sep. 04, 2024

Onboarding new users is crucial for any SaaS business. It's the first impression, the moment where you set the stage for long-term success. A smooth onboarding experience can mean the difference between a loyal customer and a quick churn.

With the right approach, video explainers can transform your SaaS onboarding from a potential pain point into a powerful driver of user engagement and product adoption. Let's dive in.

1. Bandwidth

Bandwidth is a company that specializes in communication and connectivity solutions. This video is designed to showcase the power of the brand and its ability to help customers succeed in uncharted territory.

Video Design - This Customer Onboarding Journey For User Experience Video starts with abstract visuals of space, an eye, and flowing colors, which are used to emphasize the company's ability to provide new insights and open doors. The video utilizes a combination of abstract and real-world visuals like a gymnast, a scientist in a lab, and other scenarios to demonstrate the potential of the company's products to achieve big goals and propel careers to new heights.

The video is designed to inspire confidence in the brand by using a combination of visuals that highlight the company's commitment to innovation, growth, and possibility. It also conveys a positive and optimistic tone through the use of upbeat music and inspiring imagery. This style is very effective in communicating the brand's mission to help customers achieve their goals. The use of visuals that represent new discoveries, growth, and success is an effective way to encourage viewers to trust Bandwidth to be a partner in their business journey.

2. NICE

NICE is a company that specializes in workforce management solutions. The video is designed to introduce NICE True to Interval (TTI) Analytics, which is a new approach to forecasting and scheduling. The video highlights how NICE is breaking the chains of traditional workforce management methods, leading to greater accuracy in forecasting and scheduling.

Video Design - The video utilizes a minimalist and modern design style with a dark green background and a grid pattern, enhancing visual clarity. The use of icons, graphics, and video clips is strategically placed to Boost User Engagement And Experience Video. Animated graphics and interactive elements capture the audience's attention, explaining complex concepts in a simple and engaging manner.


The video's visual design effectively conveys its objective. By using a clear and concise style, the video successfully communicates the benefits of using NICE TTI Analytics. The use of animation and visual elements helps to simplify complex information, making it more accessible to the target audience. The overall tone is professional and confident, reinforcing the message that NICE provides innovative and effective workforce management solutions.

3. Hotjar

Hotjar is a user experience analytics platform. This video is designed to introduce Highlights, a new feature that makes it easier to share insights.

Video Design - Hotjar uses simple and clean graphics with vibrant colors, like yellow, green, red, and blue, to highlight key features. The visual design of this video is minimal, clean, and focused on the product features. This style helps streamline the onboarding process for better user experience video.

The clean visual style and simple graphics help focus the viewer's attention on the key feature being presented, Highlights. The video uses minimal text, and the animation of the mouse cursor, highlights, and text helps make the content engaging. This video is targeted at product managers, marketers, and other stakeholders, who can use Highlights to share insights and collaborate with their teams. The tone of the video is friendly and conversational, further emphasizing the ease of use of this new feature.

4. OpenText

OpenText is helping businesses to simplify global compliance and meet e-invoicing mandates with their e-invoicing solution. This video is designed to show how the solution transforms invoice processes, consolidates siloed point solutions, and future-proofs an electronic invoicing platform.

Video Design - The video uses a simple and clean design style, with bright colors, minimal text and clear illustrations. This helps to make the video easy to understand and engaging. It is a good example of a SaaS Onboarding Explainer Video, as it clearly explains the problem, the solution, and the benefits of using OpenText e-invoicing.

The video effectively communicates the objective of meeting e-invoicing mandates and future-proofing an invoicing platform. It achieves this through a clear timeline of deadlines, country flags and a visually appealing, clean design. The video is engaging due to its simplicity, the use of bright colors, and easy to understand visual graphics. The graphics effectively depict the benefits of the product and help the viewer understand the complex e-invoicing mandates. The tone of the video is informative and reassuring, highlighting the importance of a future-proof solution for electronic invoicing.

5. 360Learning

360Learning is a platform designed to help businesses create a collaborative environment for managing training projects. The video is designed to show the challenges of traditional methods for coordinating training projects, highlighting the need for a better solution.

Video Design - The video utilizes simple, minimalist animation and graphics. The color palette is vibrant and energetic, but still professional. The overall aesthetic is clean and modern, with a focus on clarity and ease of understanding. The video employs a simple approach with colorful shapes, bright colors, and a few animated elements, making it a good SaaS Onboarding Explainer Video.

The video visual style effectively conveys its core message. It uses a series of simple visuals to portray the struggles of managing training projects, creating a relatable experience for the viewer. The bright color scheme and upbeat tone of the video give it a positive and hopeful feel, suggesting that 360Learning is the solution to these challenges.

6. EU tax and customs

EU tax and customs is an organization that helps companies with their tax and customs needs. The video is designed to inform viewers about a type of fraud that occurs within the VAT system, which is costing European countries billions of euros each year.

Video Design - The video uses a simple and clean animation style with bold text, bright colors, and a straightforward narrative. This makes it easy to follow the information being presented. It's designed to Accelerate User Onboarding Process Video by using an approachable and easy-to-understand style. The bold text highlights important information, and the use of arrows and simple animation helps to illustrate the concept of VAT carousel fraud. The simple design focuses on the message, making it easier to understand the information being presented.

The video's use of bold text, simple animations, and straightforward narration help to explain the complex issue of VAT carousel fraud in a clear and concise way. The video's tone is serious, yet it avoids being overly alarmist. It focuses on the problem while also pointing viewers to a solution, encouraging them to learn more about the issue and support the campaign to #StopTheCarousel.

7. Orange

Orange is a cybersecurity company that focuses on helping organizations secure their digital footprint. This video is designed to explain the benefits of their products and solutions, such as cloud security, network configuration, and threat detection.

Video Design - The Customer Onboarding Experience Video uses an isometric style, incorporating clean lines, bright colors, and simple graphics. The graphics are highly stylized and clean, creating a sense of clarity and efficiency, a hallmark of a well-organized and technologically advanced security solution. This approach helps to simplify complex security concepts for viewers with varying levels of technical expertise.

The visual design of the video efficiently communicates the objective of the video. The consistent use of isometric style and bright color palette creates a modern and engaging tone. The simple graphics effectively highlight the key security concerns, such as expanding attack surface, decentralized policy, and hybrid networks. The video's narrative focuses on these challenges and how Orange's solution provides a comprehensive approach to address them, ensuring the viewer understands the product's value and benefits.

8. Comarch

Comarch Smart Metering for Industry helps factories optimize their utility usage, and detect anomalies such as leaks. The video is designed to help viewers understand the benefits of this solution.

Video Design - The video is visually appealing with clean graphics. The use of simple, colorful animated visuals improves onboarding experience for users. The animation uses bold colors, which are clearly visible even in high-contrast environments like factory floors, making it easy to understand the concept.

The animation style effectively communicates the goal of the video, which is to show how Comarch Smart Metering for Industry helps factories. The use of simple, animated visuals helps to convey complex information in a way that is easily understood. The tone of the video is informative and engaging, while remaining clear and concise. The animation highlights problems that factories face, and illustrates how Comarch Smart Metering for Industry can help.

9. Roche

Roche creates innovative medicines and diagnostics. This video is designed to explain disease progression in multiple sclerosis.

Video Design - The video uses a simple animation style. The use of bright green and dark blue lines to depict the brain, signals and nerve fibers. The animation style helps to clearly and easily explain the complex topic of disease progression in multiple sclerosis. The graphic design is simple and clear, which allows it to effectively personalize the onboarding journey for users.

The visual style of the video uses a simple animation style, clear, clean and easy to understand, which communicates the objective of the video. The animation, with the use of trains and the rail network, is designed to draw in the user and help them understand the key message of the video. This simple and straightforward style makes the content engaging and helps to clearly explain disease progression. The animation is able to communicate the key message of the video, which is that disease progression is a complex and difficult process, but with timely diagnosis and treatment, people with multiple sclerosis can still have a good quality of life.

10. AXA

AXA Switzerland Climate Strategy is a video focused on climate protection. This video is designed to highlight AXA's commitment to reducing CO2 emissions, adapting to climate change, and playing a key role in society.

Video Design - AXA's video utilizes a bright and bold visual design, using animated graphics with simple and relatable illustrations. These elements SaaS Onboarding Explainer Video and create an engaging and informative experience. The animation style is simple, with limited movement, focusing on clear visuals that communicate the message of climate change effectively.

The visual design effectively communicates the video's message, which is to promote AXA's climate strategy. The bright, bold graphics and simple animations create a friendly and approachable tone. This tone builds trust and engagement, highlighting AXA's commitment to environmental sustainability and building a better future.

11. American Express

American Express is a global service company offering charge and credit cards. This video is designed to introduce Click to Pay, a new payment method that streamlines the online shopping experience.

Video Design - The video utilizes a minimalist graphic design style with simplified illustrations and clean lines. It features a color palette of blues, reds, and grays, which creates a clear visual hierarchy and highlights the key features of the product. The use of animated transitions and simple graphics creates a streamlined onboarding process for better user experience video.

This minimalist design is visually appealing and conveys the brand's message of simplicity and convenience. The video's design is cohesive, using a consistent style throughout. The use of icons and visual metaphors effectively communicate the features and benefits of Click to Pay. The video employs a lighthearted tone that appeals to a wide audience, emphasizing the ease of use and efficiency of the product. The video successfully drives the viewer to explore and use the Click to Pay option through its visually appealing and informative narrative.

12. Klear

Klear is a solution that helps businesses integrate their Sage 100 ERP system with their eCommerce shopping cart. The video is designed to introduce the solution and its benefits.

Video Design - The video uses a clean and modern design style, with bright colors and bold graphics. It's a strong example of a SaaS Onboarding Explainer Video, emphasizing a simple and visual approach, to highlight the value of the software. The graphics are bold and easy to understand, and the animation is engaging, and helps keep viewers interested.

The video effectively communicates the objective of connecting Sage 100 to any shopping cart, with no limits, and it does so in a clear and concise manner, using a friendly and positive tone. The animation of the shopping carts in the video, helps drive home the point that Klear integrates with many different eCommerce shopping carts. The use of visuals and animation ensures the message is clear, even for those new to the product, creating a welcoming and encouraging experience for viewers.

13. Coinbase

Coinbase is a cryptocurrency platform designed to help people buy, sell, and store crypto. This video is designed to introduce the Compound protocol, which allows users to earn interest on their crypto, and to encourage users to learn more about it through the Coinbase Earn program.

Video Design - The video style leverages onboarding automation for better user experience video. This video uses clean and simple animations, with bright colors and a friendly tone. The design makes the concept easy to understand for new users. The video features a clean, modern aesthetic that is consistent with the Coinbase brand. The bright colors and animations help to engage the viewer. The use of animated icons and simple visuals make the video easy to understand.

The video's design effectively communicates the objective of the video to explain the Compound protocol. The visuals are simple, the animation is smooth, and the tone is inviting. The video's use of bright colors and minimalist animation is effective in communicating the concept of earning interest on crypto through Compound. The video features simple animations that help to illustrate the concept. The friendly and positive tone makes the video appealing to new users.

14. AMAZON

This video is designed to educate on how to manage sponsored ads campaigns and navigate different country accounts from one central location.

Video Design - This SaaS User Onboarding Experience Video uses an animated design with minimal, sleek graphics to highlight important information in the video. The video's tone is informative, and the graphics use vibrant colors to engage the viewer. The video uses a combination of blue and turquoise color palette, which helps to build brand recognition and highlight different information. The blue and turquoise color scheme, along with the sleek, modern design of the graphics, helps to create a professional and trustworthy tone for the video. The user interface is easy to navigate, and the video focuses on the key features and benefits of the platform, making it an engaging and informative video for the target audience.

The video uses clear, concise language to explain the product's features and how they can benefit the viewer. It also includes graphics to illustrate the key features and benefits, which helps to make the information more digestible for the viewer. The video's modern design and straightforward approach help to communicate its main objective, which is to highlight the platform's capabilities and encourage viewers to learn more. This video effectively conveys the message of easy, intuitive, and efficient campaign management, driving viewers to learn more about the platform.

15. SilverCloud

SilverCloud is a digital mental health company providing clinically validated on-demand programs that improve outcomes and increase access while reducing costs. The video is designed to introduce the platform and its features.

Video Design - The video design is clean and modern with a focus on showcasing the platform's user experience. The SaaS Onboarding Explainer Video focuses on the digital interface and features. The video features a simple, minimal graphic style, and utilizes flat design. The interface is easy to understand and user-friendly. The graphics are bright and engaging, highlighting the platform's key features and benefits.

The clean and minimalistic video design perfectly communicates SilverCloud's mission to provide a user-friendly, accessible, and effective digital mental health platform. The video's tone is professional and optimistic, emphasizing the platform's ability to help individuals improve their well-being. The use of animated graphics and simple visuals highlights the platform's ease of use and accessibility, creating a positive and encouraging experience.

16. VISA

This video is designed to show how Nationwide integrated a product to manage risk associated with the growth of VISA Direct transactions.

Video Design - This video is a perfect example of a Reduce Onboarding Friction For Users Video. The simple line art and clean visual style are clear and easy to understand. It is a modern and streamlined design with bright colors, making it easy for the audience to follow along and understand the value proposition.

This video uses the simple visual language of line art and bold colors to convey the benefits of a complex solution in a simple and digestible manner. Nationwide's choice of graphics aligns perfectly with the video's goal of explaining the value proposition of the product to a global audience. The clean and modern animation style makes the video engaging and easy to watch. The tone of the video is positive and upbeat, ensuring that the viewer walks away understanding the value of the product and its ease of implementation.

17. Sun Life

Sun Life explains the concept of permanent life insurance. This video is designed to help viewers understand the benefits of this insurance type.

Video Design - This SaaS Onboarding Explainer Video uses simple and easy to understand graphic elements. The video uses bold text, a bright yellow background with a white circle. The circle contains a simple illustration of a diverse family. A padlock with a dollar sign on it is shown hanging on the circle. This style helps draw the viewer's attention to the key information, making it easy to grasp the core concept of the permanent life insurance.

This minimalist design allows the viewer to focus on the information. The video uses clear and simple language to explain the concept, making it easily accessible to everyone. The use of a diverse family illustration adds a personal touch to the video, connecting with a broad audience. This approach conveys the idea that Sun Life caters to everyone and offers peace of mind to families. The bright yellow and white colors create a positive tone, highlighting the security and stability that permanent life insurance provides. The overall design of the video effectively emphasizes the key benefits of permanent life insurance.

18. Accenture

Accenture is a global professional services company that helps businesses solve their biggest challenges. This particular video is designed to introduce viewers to Natural Language Processing.

Video Design - The video uses a modern and engaging style, with colorful graphics, animations, and a simple layout to SaaS Onboarding Explainer Video. These visuals effectively demonstrate the concept of Natural Language Processing, and highlight the idea of computers needing to understand context to communicate with people.

The video features a simple, clean, and minimalist design style, using bright colors, and a focus on isometric illustrations. This style makes the video easy to understand, and helps to maintain a positive and upbeat tone. Overall, the visual style of the video effectively communicates its objective, which is to introduce the audience to the concepts of Natural Language Processing and how computers are able to understand language and context.

19. GEICO

GEICO is a company that helps people save money on car insurance. The video is designed to explain comprehensive coverage, which protects a car against incidents other than collisions. This type of coverage protects cars from damage caused by vandalism, theft, natural disasters, and other unexpected events.

Video Design - The video employs a lighthearted, quirky, and illustrative style to Improve Onboarding Experience For Users Video. The animation features simple, cartoonish characters that engage viewers. The graphics are clean and vibrant, adding a playful touch to the video. The animated car, a friendly vehicle with a beret and a mustache, makes comprehensive coverage relatable.


The cartoon animation, whimsical character designs, and vibrant color palette create a lighthearted and engaging tone that effectively communicates GEICO's value proposition. The use of playful visuals adds a sense of humor and makes the process of learning about insurance more appealing to a broad audience. The animation and humor serve to make a potentially complex topic like insurance easier to grasp.

20. Insight

Insight is a digital innovation company, helping manufacturing companies with technology solutions. This video is designed to introduce viewers to the possibilities of new technology in manufacturing.

Video Design - This Customer Onboarding Experience Video is visually engaging, with 3D models of factory equipment, industrial robots and other technologies. The video is clean, simple, and uses minimal text. The animations are short and simple, with a light and optimistic tone.

The video's design and animation style communicates the benefits of new technology. The video begins with a simple, almost toy-like, representation of a factory which transforms to more advanced technology. The tone of the video is positive, and it encourages viewers to consider the value of new technologies. This style of video helps highlight the innovative solutions that Insight offers and how they can benefit manufacturing businesses.

21. Algolia

Algolia helps businesses enhance their search experience. This video is designed to show how businesses can overcome challenges like slow searches and manual tasks.

Video Design - The video uses a clear and simple visual style. It portrays a typical office setting with employees. The design elements, including the use of color and animation, are used effectively to convey the challenges faced by the company, culminating in a "Customer Onboarding Journey For User Experience Video".

The video visual style effectively communicates the message of overcoming challenges and streamlining operations. The animation is simple yet impactful, showcasing the difficulties faced by a company struggling with inefficient search. The lighthearted tone encourages viewers to consider the solution offered by Algolia, creating a positive and engaging experience.

22. Cedar

Cedar provides services to assist clients in preparing for retirement. The video is designed to introduce Cedar and showcase its services.

Video Design - Cedar uses animated illustrations and a simple color palette with green, black, and white. This approach is visually appealing and effectively conveys the complex ideas of global business travel, employee onboarding, and travel restrictions. A clean design with straightforward visual elements helps Optimize Onboarding Content For Better User Experience Video.

The video's overall tone is professional, informative, and engaging. It utilizes a combination of visuals and narration to provide a clear understanding of the challenges businesses face with global travel and employee onboarding. The graphics are minimal, clean, and effective in communicating information. The visuals and narration are in sync, clearly conveying Cedar's solutions for businesses.

23. U.S. Bank

This video from US Bank is designed to demonstrate how easy it is to provision and send virtual credit cards within your organization using their Instant Card product.

Video Design - This SaaS User Onboarding Experience Video effectively utilizes an animation style to guide viewers through the card creation process. Animated hands clicking the mouse, a clean user interface, and a simple color scheme enhance the clarity of the onscreen steps. Each step is clearly defined, making the process simple and easy to follow.

The visual design of the video directly reflects the simplicity of the Instant Card process. The animation uses a subtle design approach, with a bright blue color and white background to highlight the actions and call to action, which creates a user-friendly and approachable tone. The animation style and clear instructions are designed to make the process feel familiar, safe, and simple, conveying the benefits of using Instant Card.

24. sennder

sennder is a digital platform designed for transportation and fleet management. This video is designed to showcase the features of sennder's orcas platform, which simplifies the process of planning and managing logistics digitally.

Video Design -
The video uses a bright and playful animation style. Construction visuals are used to represent the logistics industry. The video is straightforward and easy to understand, emphasizing simplicity for a SaaS User Onboarding Experience Video. The video utilizes clear visuals, clean lines, and bright colors. The animation is smooth and engaging. It uses a bold typeface and simple language.

The bright visuals and playful animation create a positive and energetic tone, reflecting the ease of use that orcas offers. The video seamlessly transitions between different features of the platform, demonstrating how simple it is to digitally manage transports, track vehicles, and schedule drivers. The final message of the video underscores the ease and efficiency of digitizing logistics, leaving viewers with a positive impression of orcas.

25. FedEx

FedEx's video is designed to educate viewers on the best practices for shipping packages. The video's main objective is to simplify shipping and provide guidance on creating a shipping label.

Video Design - The video focuses on the different aspects of shipping and uses animated graphics to SaaS Onboarding Explainer Video. The graphics feature simple shapes and colors, giving the video a clean and modern look. The use of animated hands interacting with a smartphone adds a sense of user interaction to the video, making it more engaging. The style of animation in the video is clear and easy to understand, which contributes to the video's overall effectiveness.

The visual style of the video effectively communicates the objective of the video. The video's narrative guides viewers through the process of shipping a package using a step-by-step approach, with simple animations that highlight each step. The tone of the video is friendly and reassuring, suggesting that shipping packages with FedEx is simple and straightforward. This approach encourages viewers to explore FedEx's services and learn more about how they can ship their packages easily.

26. CyberArk

CyberArk provides a solution for managing privileged access and this video is designed to teach end users how to use it.

Video Design - The video uses clear and simple graphics to explain the concepts related to privileged access management. The use of icons, simple animations, and a minimal design approach helps Reduce Onboarding Friction For Users Video. The video uses an inviting and neutral color palette.

The visual style of the video uses simple icons, animations, and clear text to communicate the concept of privileged access management and how CyberArk can help businesses. The use of icons and animations makes the video engaging for end users, while the minimal design approach ensures that the information is easily absorbed. The video adopts a neutral tone, making it feel approachable for viewers.

27. Cegid

Cegid is a software company that helps retail businesses improve their software skills. This video is designed to show how Cegid is strengthening their support for retail customers.

Video Design - Cegid uses bold visuals with minimal text in their video. A bold blue background color is used with white text throughout the video, and the illustrations are simple. The overall design choice helps to clearly convey Cegid's message and SaaS Onboarding Explainer Video.

The video uses a combination of simple graphics, bold color choices, and minimal text to drive the message home, which is that Cegid is providing extra support to help retail customers. This minimalist, but impactful design style helps retail businesses to easily grasp the value Cegid provides. The overall tone of the video is uplifting and confident. This helps customers feel assured that Cegid is a reliable partner.

28. Delta Dental

Delta Dental is a company that helps people keep their smiles healthy. This video is designed to teach children how to take care of their teeth.

Video Design - The video uses 2D animated characters that are colorful and playful, which boosts user engagement and experience video. The visuals are bright, eye-catching, and easy for children to understand. The animation is simple, but effective, making it easy for the target audience to follow along.

The video lighthearted tone and colorful animation help communicate the importance of good oral hygiene in an engaging and entertaining way. It shows how eating sugary foods can lead to cavities and how important it is to brush and floss regularly. The video successfully illustrates how fun and simple taking care of your teeth can be.

29. Axis Bank

Axis Bank is a financial institution offering a service to invest in mutual funds online. The video is designed to encourage viewers to invest in mutual funds through their mobile or internet banking platform.

Video Design - The video design is simple and easy to follow, reflecting the ease of the service. The video uses a clean and minimalist style with a white background and a focus on the smartphone screen. This style is effective for SaaS Onboarding Explainer Video, as it helps to clearly illustrate the process of investing in mutual funds through the Axis Bank app. This style allows users to clearly understand the steps and avoid overwhelming them with too much information at once. The design is focused on the user interface of the mobile app, showcasing the key features and functionalities.

The video uses a series of screen captures and animated transitions to take the viewer through the process of investing in mutual funds through Axis Bank. The animation and visual style is clean and simple, which reflects the overall brand messaging of Axis Bank, emphasizing convenience and ease of use. This video demonstrates a strong understanding of the user experience, guiding the viewer through the key steps and providing reassurance that the process is straightforward and accessible. The video also emphasizes the key benefits of investing in mutual funds. Overall, the video communicates the ease of investing in mutual funds through Axis Bank, and encourages viewers to start investing.

30. Medtronic SaaS Onboarding Explainer Video

Medtronic is a global leader in medical technology, providing solutions for a wide range of health needs. This video is designed to walk users through the installation of a Daikin drier filter.

Video Design - The video uses simple, clean, and easy-to-understand illustrations to explain the process. It is short, concise, and uses a consistent color scheme, making it a Reduce Onboarding Friction For Users Video.

The video's visual design helps drive the goal of conveying the installation process of the drier filter to users. Each frame is focused on a single step and uses bright, vibrant colors that make it easy to understand. The graphics are high quality and the tone of the video is clear and informative. The straightforward design is helpful for both experienced and new users.

Key Takeaways

How long should a saas onboarding Explainer Video be?

Ideally, a SaaS Onboarding Explainer Video should be kept under 2 minutes.

  • This ensures viewers stay engaged and retain key information.
  • While it's tempting to cover everything, focus on the most critical aspects:
    • What your software does.
    • How it benefits users.
    • Where to find essential features.
    • How to get started quickly.

    For example, a project management software company used a 90-second explainer Video to showcase its key features and benefits, resulting in a 15% increase in trial sign-ups.

    How can we A/B test our SaaS Onboarding Explainer?

    A/B testing helps identify which version of your explainer Video resonates best with your target audience.

  • Experiment with different elements:
    • Video length (e.g., 60 seconds vs. 90 seconds).
    • Call to action (e.g., ""Start free trial"" vs. ""Learn more"").
    • Music and voiceover style (e.g., upbeat vs. calming).
    • Visual style (e.g., animation vs. live-action).

    For example, a CRM platform A/B tested two versions of their explainer Video , one with a focus on features and the other on benefits. The benefits-focused Video resulted in a 20% higher conversion rate.

    What is the future of SaaS Onboarding Explainer Video s?

    The future of SaaS Onboarding Explainer Video lies in personalization and interactivity.

  • Imagine Video that adapt:
    • Based on user data and behavior.
    • Offering tailored walkthroughs.
    • Providing interactive elements like clickable buttons and quizzes.

    For example, an online learning platform implemented personalized onboarding video that addressed specific user goals, leading to a 10% improvement in course completion rates.

    What is the typical ROI for a SaaS Onboarding Explainer?

    While ROI varies, a well-crafted SaaS Onboarding Explainer Video can yield significant returns.

  • It can lead to:
    • Increased trial sign-ups.
    • Improved user engagement.
    • Reduced support costs.
    • Higher customer lifetime value.

    For example, a marketing automation company found that users who watched their onboarding explainer Video were 25% more likely to upgrade to a paid plan.

    How can we make our SaaS Onboarding Explainer Video interactive?

    Interactive elements can significantly boost engagement with your explainer Video .

  • Consider incorporating:
    • Clickable buttons for navigation.
    • Quizzes to reinforce learning.
    • Branching narratives based on user choices.
    • Hotspots that reveal additional information.

    For example, a design software company added interactive tutorials within their onboarding explainer, resulting in a 15% decrease in user support tickets.

    Can a SaaS Onboarding Explainer Video be used in email marketing?

    Absolutely! Embedding your explainer Video in email marketing can significantly increase click-through rates.

  • Use it to:
    • Welcome new subscribers.
    • Highlight new features.
    • Encourage trial sign-ups.

    For example, an email marketing platform embedded their explainer Video in a welcome email, resulting in a 30% increase in open rates and a 15% increase in click-through rates.

    How does a SaaS Onboarding Explainer Video benefit my sales team?

    Onboarding explainers can be powerful tools for your sales team.

  • They can:
    • Qualify leads by educating prospects.
    • Shorten the sales cycle by addressing common questions upfront.
    • Improve close rates by showcasing Value Proposition effectively.

    For example, a sales intelligence platform provided their sales team with a concise explainer Video to share with prospects, leading to a 10% reduction in sales cycle length.

    Can SaaS Onboarding Explainer Video be used for employee training?

    Absolutely! Onboarding explainers are highly effective for employee training.

  • They can:
    • Introduce new hires to your company culture and product.
    • Provide consistent training across teams and locations.
    • Reduce the time and resources required for in-person training.

    For example, a cybersecurity firm used an onboarding explainer Video to train new employees on their software, resulting in a 20% faster onboarding process.

    How can SaaS Onboarding Explainer Video help acquire more customers?

    Onboarding explainers play a crucial role in customer acquisition.

  • They can:
    • Attract potential customers by showcasing your software's value proposition.
    • Drive traffic to your website through social media and email marketing.
    • Improve conversion rates by providing a clear understanding of your product.

    For example, a social media management platform used their explainer Video in their online advertising campaigns, resulting in a 25% increase in website traffic and a 10% increase in trial sign-ups.



    Author at advids
    I'm Orko Roy, a video producer with a passion for crafting compelling stories that connect. For the past 7 years, I've been part of the Advids team, where I've honed my skills in video content planning, creation, and strategy. From concept to completion, I've worked closely with a diverse range of startups and enterprises, helping them achieve their communication goals through impactful video content.

    Whether it's a product launch, an educational explainer, or a brand story, I love collaborating to create videos that resonate with audiences and drive results.

    My approach is collaborative and results-driven, always focused on delivering high-quality video solutions that help businesses thrive. Let's connect and see how I can help bring your vision to life!