30 User Walkthrough Videos To Boost User Engagement And Drive Adoption

User Walkthrough Video Examples

1. Citrix

This User Walkthrough Video masterfully illustrates Citrix DaaS's security features with impactful visuals. Using a two-toned color palette and simple icons, the video quickly establishes the potential vulnerabilities of cloud-based systems. Then pivots to showcase Citrix’s solutions.

Citrix cleverly addresses compliance and control concerns by visually mapping on-premise to cloud-based advantages. The animation shines in the Hybrid DaaS sequence, clearly outlining how users retain autonomy. This concise explanation leaves viewers with a strong impression of enhanced security within a flexible, cloud-based workspace.

2. Scorebuddy Animated User Walkthrough Video - Showcase platform benefits subtly

Scorebuddy reimagines call center quality assurance with a user walkthrough video showcasing its all-in-one platform. A simple yet engaging narrative highlights the struggles of traditional quality management before introducing Scorebuddy's integrated suite of solutions. The sleek, modern design and vibrant visuals capture viewer attention, demonstrating the software's ease of use and comprehensiveness.

Moving beyond spreadsheets and inflexible software, Scorebuddy empowers call centers to analyze root causes of poor customer service and measure customer sentiment. Its integrated LMS enables effective agent training, making Scorebuddy a complete solution for elevating call center performance.

3. Microsoft Minimal User Walkthrough Video - Showcase design implicitly

This User Walkthrough Video highlights how Microsoft Power Apps simplifies app development. The interface, as shown on both laptop and desktop screens, is clean and intuitive, incorporating drag-and-drop features and ready-made templates. This ease of use empowers individuals across all business departments, from accounting to HR, to craft customized apps for their specific needs.

The visualization of seamless integration with major databases like SAP, Oracle, and Salesforce demonstrates the power of Power Apps to connect and automate information flows throughout the organization. The potential for transforming manual tasks and complex processes into streamlined digital solutions is truly remarkable.

4. AWS 3D User Walkthrough Video

Searching for innovative warehouse management solutions? This Comarch User Walkthrough Video tackles the issue of optimizing workflow and preventing stock-out situations. Using isometric 3D animations, Comarch creatively presents its technology, simplifying complex processes for easy understanding.

The video cleverly demonstrates the system's temperature alert feature, vital for protecting sensitive goods. It also showcases smart shelf technology integration, ensuring real-time inventory updates and preventing shortages. This captivating User Walkthrough Video encourages viewers to explore how Comarch can transform their warehouse operations.

5. AdHive Simple User Walkthrough Video - Explain platform functionality clearly

Native video advertising holds immense power, but scaling campaigns across multiple influencers can be a logistical nightmare. AdHive tackles this challenge head-on, offering a streamlined solution that redefines how brands connect with audiences. This explainer video unveils the platform's core functionalities.

This User Walkthrough Video illustrates how advertisers can effortlessly define their target audience, describe their product, and set their budget, all within AdHive's intuitive interface. Leveraging AI-powered analysis and automated negotiations, the platform quickly matches brands with ideal influencers, ensuring authentic and impactful ad placements that drive results. AdHive empowers brands to conquer the complexities of influencer marketing, effortlessly.

6. Diligent

Diligent Community helps public education boards simplify their governance and civic engagement. The video is designed to demonstrate how Diligent Community can help public education boards manage complex tasks.

Video Design - This User Walkthrough Video highlights the benefits of using Diligent Community. The visual design utilizes a clean and modern aesthetic. The video depicts a variety of common administrative tasks, using bright colors and simple graphics. The animated interface walkthrough helps illustrate the ease of use, streamlining of processes and the overall efficiency of Diligent Community, making it an engaging and informative video.

The video effectively communicates its goal of highlighting the benefits of using Diligent Community. The visual design, using bright colors and simple graphics, effectively conveys the value proposition, emphasizing the positive impact of using this solution. The video's tone is optimistic and reassuring, conveying that Diligent Community offers a solution to the challenges associated with public education board management. The animated interface walkthrough emphasizes how intuitive and user friendly the platform is, effectively showcasing the user experience and its ease of use.

7. AvePoint User Walkthrough Video

AvePoint provides organizations with Microsoft 365 solutions and complementary products. This video is designed to showcase the challenges organizations face while implementing Microsoft 365.

Video Design - The video begins with an User Walkthrough Video showcasing a team of two climbing a mountain. The climb symbolizes the challenges faced by organizations. The video uses colorful graphics with a minimalist style. The animation is simple and effective. The graphics used to depict a file sharing platform and a collaboration environment, are clear and easy to understand.

The visual design of the video successfully communicates the objective by emphasizing the challenges of managing information securely and efficiently in the cloud. The animation is lighthearted and engaging, creating a positive tone. The visuals guide viewers through the narrative, highlighting the issues organizations face while implementing cloud-based platforms. The simple, easy-to-understand visuals clearly depict the benefits of solutions offered by AvePoint.

8. Process Street

Process Street is a workflow automation software that helps create processes that get done right and on time. The video is designed to showcase the software's ability to streamline and automate complex workflows.

Video Design - The video uses a clean and modern design style with a combination of flat illustrations and animated graphics. The use of bright colors, playful animations, and a user-friendly interface creates a positive and engaging experience for the viewer. A bright and engaging color palette is used in the video, and the “User Walkthrough Video” provides a glimpse into the software's functionality.

The video visual style effectively communicates the software's key benefits by emphasizing efficiency, organization, and ease of use. The animation conveys the software's ability to automate complex tasks and make workflows seamless. The video tone is professional yet approachable, making it clear that the software is designed for a variety of businesses and users.

9. Yggdrash

Yggdrash is a third generation blockchain protocol that is designed to tackle problems facing protocol scalability and utility. This video is designed to explain Yggdrash's unique structure and the problems that it will solve.


Video Design - This User Walkthrough Video uses a simple design that features stylized tablet screens with simple animations. The video uses simple line drawings, and vibrant color schemes for the tablet, the line drawings and icons. This visual style ensures an engaging and informative video.


The video uses an Animated Walkthrough style that is well suited for technical topics. The animated graphic approach is combined with a very clear voiceover to ensure the information is easily grasped. This video makes complex blockchain topics more accessible and engaging for a wider audience. The bright colors, clean graphics, and simple animations of the video help to explain the complex technology in a clear and understandable way.

10. BetterCloud

BetterCloud Discover is a solution that helps businesses gain a comprehensive understanding of all their SaaS applications. The goal of this video is to illustrate the challenges of managing SaaS applications and how BetterCloud Discover can help overcome them.

Video Design - The video utilizes a simple, yet effective design style. The video uses a dark blue background and minimalist graphics, making the information and message crystal clear. Animated icons represent the different SaaS applications within the environment. This design style makes this a good User Walkthrough Video as the simple animation and graphic style clearly highlight the key features and benefits of the product.

The visual style of this video effectively communicates the need for a solution like BetterCloud Discover. By illustrating the challenges of unmanaged apps and the difficulties in understanding the complex network of applications, the video clearly sets up the need for a solution that provides clarity and control. The overall tone of the video is informative and engaging, driving the viewer to the website for more information.

11. Ciox 2D Animated Walkthrough Video

Ciox provides a solution for second level risk adjustment coding review. The video is designed to show the challenges of manual second level coding review and how AI can overcome those challenges.

Video Design - The video uses a simple and clean design style, common in User Walkthrough Videos. It features bright colors, clear graphics and icons, and a straightforward narrative. The video uses a simple computer monitor interface to showcase the steps involved in the process.

The video's simple design makes it easy to understand, highlighting the problem and the solution. The clean graphics and clear narrative help convey the message that AI is a valuable tool for improving coding accuracy and efficiency. The video tone is informative and professional, aimed at decision-makers and healthcare professionals who are looking for solutions to their risk adjustment coding challenges.

12. Silvercloud

Silvercloud is a digital mental health and wellbeing platform that provides a judgement-free space to access clinically researched solutions. The video is designed to introduce the platform to potential users, highlighting its accessibility and focus on improving well-being.

Video Design - The video uses a combination of abstract imagery and text to explain its offering. The visual design features a simple white background, contrasting against a vibrant purple and blue color scheme. Graphic elements, like a head silhouette and a digital folder, are used to visually represent the key features and benefits of the platform. The use of text and graphics creates a clean, modern, and engaging video style.

This visual style effectively communicates the platform's focus on providing a private and safe space for users to improve their mental well-being. The video tone is reassuring and empathetic, reflecting the platform's mission to help people feel better. The combination of animation, text, and graphics effectively guides the viewer through the key features and benefits of the platform, leading them to a deeper understanding of the platform and its potential to support their mental health journey.

13. Datacom

Datacom's cloud container service helps organizations with their digital transformation. The video is designed to showcase how it benefits developers.

Video Design - The video is a User Interface Walkthrough Video. It uses simple, bright colors with flat design and isometric illustrations that showcase the service's benefits. The visuals are clean and modern, conveying a sense of speed and agility. The container service is demonstrated by using colorful block-like structures.

The visual style of the video successfully drives the video goal and communicates a modern, secure, and user-friendly experience. The overall tone is confident and professional, targeting developers. It effectively visualizes the challenges of outdated tools and legacy applications, and how the service can help overcome these. It also highlights the benefits of rapid deployment and continuous delivery, showcasing the overall Value Proposition for developers.

14. Rubrik

Rubrik provides an automated data protection solution that helps businesses overcome the challenges of managing manual backups. This video is designed to show how Rubrik simplifies this process, making it more efficient and reliable.

Video Design - The video uses a clean and modern design style with bright colors and simple animations. It explains the benefits of using Rubrik's policy-driven platform, showcasing its key features and functionalities through animated visuals and an easy-to-follow narrative.

This Sales Walkthrough Video is a great example of how to use visuals to communicate complex information in a clear and engaging way. The bright, optimistic tone highlights the ease of use and efficiency of the solution, emphasizing how it saves time and resources. The simple yet engaging visuals, paired with the clear explanation, help viewers understand the benefits of the solution and how it can simplify data protection processes.

15. OpenText

OpenText cloud capture service is designed to help businesses streamline their document processing. This service is a game-changer, it can improve workflow and experiences.

Video Design - This is a Sales Walkthrough Video, featuring a bright and engaging visual style with simple line icons and animations that draw the viewer's attention. Clean, white backgrounds emphasize the key elements, such as application icons, documents, and process flows. The video moves through the process step by step, clearly demonstrating how the service integrates into various systems and applications, making it easy for viewers to understand the product.

The video effectively communicates the benefits of using the service. The visual design emphasizes the problems faced with manual validation, including delays and poor customer and employee experiences. The service itself is presented as the solution, showcasing how it simplifies the process, improves efficiency, and ultimately leads to a better overall experience. The video uses a positive tone, highlighting how the service empowers businesses to automate key processes, creating a positive and optimistic impression.

16. Dolbey

Dolbey Fusion Suite is a productivity solution designed to help medical professionals reclaim their time. The video highlights the challenges of traditional data entry methods, emphasizing the negative impact on productivity.

Video Design - A solid blue background, strategically placed text, and animated elements create a clean and modern aesthetic. The flat design of the characters and objects is in keeping with the simplistic nature of the video, creating a calm and professional feel.

This Sales Walkthrough Video is a powerful tool for showcasing the benefits of Dolbey Fusion Suite. The simple and direct animation style enhances the effectiveness of the video, creating an engaging and informative experience for the viewer.

17. iCare

Icare is a Provider Engagement Platform, this video is designed to show the challenges of healthcare data management.

Video Design - This is a Sales Walkthrough Video, it uses a clean, modern visual style, with bright colors and simple graphics. The video uses animated characters, which make it more engaging and relatable. The UI is clean and easy to understand.

The video effectively conveys the need for a better solution for managing healthcare data. The video is fast-paced and uses dynamic visual elements to highlight the challenges that Icare can solve, making it a valuable tool for healthcare professionals.

18. Benchling

Benchling is an R&D Cloud built for scientific teams. This video is designed to highlight how Benchling streamlines scientific workflow and increases productivity.

Video Design - This Sales Walkthrough Video uses a clean and modern design to guide the viewer through the different features of the platform. The video features an animated graphic style using simple, bold lines and bright colors, drawing the viewers' attention to important features. This visual design emphasizes the ease of use of the platform.

The video communicates the value proposition using a combination of visual and audio elements. The animated graphics clearly highlight the features, while the voiceover provides helpful context and explanations. The lighthearted tone of the video emphasizes the user-friendliness of the platform, highlighting that it is a powerful yet approachable solution for scientific research teams.

19. State Street

State Street is a financial services company, this video is designed to showcase how they help investment firms manage ESG focused portfolios.

Video Design - The video starts with an animated graphic of the acronym ESG which stands for Environmental, Social and Governance. It uses a modern style of animation, with bright colors, simple shapes and an animated line art style. The use of bright and modern design makes the video appear fresh and appealing.

This is a Sales Walkthrough Video because it uses visual elements to explain a complex concept. The video highlights that ESG investing presents several challenges for investment firms. The use of bright colors and a modern, sleek animation style helps to communicate the message that ESG is a dynamic and growing field. The animation in the video has a fast paced and energetic tone, and is meant to get the audience engaged by showcasing the growth potential of ESG investments. The use of graphic animation for this topic helps make the content interesting, easy to understand and engaging. The video communicates the idea that ESG investing is a complex and dynamic space by focusing on the challenges and opportunities of investing.

20. Audaces

Audaces Idea is a solution for fashion designers to create and design apparel, making sketches of fashion designs. This video is designed to showcase the benefits of Audaces Idea and how it can help fashion designers develop collections.

Video Design - This is a Sales Walkthrough Video, using a clean and minimalist design style, showcasing the user interface of Audaces Idea with a white background and colorful gradient overlays, simple animations to highlight the design process. The video showcases the features of Audaces Idea through a series of screen recordings that focus on the software's user interface, highlighting how easy it is to use.

The video uses a combination of static images and animations to demonstrate the features of Audaces Idea, with a smooth transition between scenes, adding a dynamic feel to the video. This allows viewers to easily grasp the key aspects of the solution and understand the workflow. The overall tone of the video is informative and professional, highlighting the user-friendliness and capabilities of Audaces Idea. The video effectively communicates the key benefits of using Audaces Idea, such as its simple and intuitive interface, specific tools for the fashion industry, and the ability to streamline the design process. The video also showcases the overall quality and sophistication of the solution, which could appeal to professional fashion designers.

21. R365

R365 is a restaurant management solution designed to make the lives of restaurant owners and managers easier. This video is designed to showcase the features of the software.

Video Design - The video is designed in a clean and modern style, it features bright green and yellow color scheme and uses animated graphics. The video utilizes a Sales Walkthrough Video style to explain the main features of the software, this is highlighted by the use of simple shapes and clear explanations, making the video very easy to understand.

The overall tone of the video is professional and confident. The visual design helps to create a sense of excitement and interest in the software. The visuals are engaging and the content is clear and easy to understand. This video effectively communicates the core value proposition of the software.

22. PagerDuty

PagerDuty is a platform that helps businesses manage their real-time operations. The video is designed to showcase how PagerDuty enables businesses to stay prepared for unexpected events.

Video Design - The video uses a simple and clean design style, relying heavily on animated graphics and illustrations. Bright colors, bold fonts, and clean lines make it visually engaging for viewers. The visual elements complement the narrative, making it a good Sales Walkthrough Video.

The visual style effectively communicates the objective of the video, which is to showcase the value of PagerDuty and how it can help businesses stay prepared for digital disruptions. The narrative and visuals work together to highlight the importance of real-time operations, and how PagerDuty helps businesses stay on top of mission-critical work. The tone of the video is confident and reassuring, showcasing the power of PagerDuty to solve real-world problems.

23. Comarch

Comarch provides telecommunication services to businesses and individuals. This video explores the blurring line between the business-to-business and business-to-consumer sectors.

Video Design - The video uses a modern, clean, and visually engaging design. A network diagram represents the interconnectedness of IoT, with bright blue and white colors representing the various elements that make up this network. Sales Walkthrough Video features a clear and concise representation of the relationship between the two markets, emphasizing the need for adaptability and scalability in telecommunication services.

This video effectively communicates the objective, showcasing the modern world's demand for flexibility in telecommunication services. The use of bright colors and minimalist graphics creates a friendly and inviting tone, ensuring that the content remains engaging for a broader audience. The network diagram visually represents the interconnectedness of the B2B and B2C sectors, making the subject matter more easily understandable, particularly for those who might be unfamiliar with the technical aspects of telecommunication services.

24. Moogsoft

Honeycomb’s User Walkthrough Video skillfully presents its observability platform as the answer to ever-growing IT complexity. The video opens with a captivating 2D animation and voiceover, highlighting the challenges of maintaining service quality in dynamic cloud environments. This resonates deeply with any IT professional struggling with these very issues.

The video then shifts to a screen recording of the Honeycomb platform. This walkthrough demonstrates the platform’s intuitive interface and advanced querying capabilities. With helpful YouTube chapters, viewers can jump directly to features they’re most interested in, experiencing the platform's real-time data analysis firsthand.

25. Mezmo

Mezmo is a comprehensive observability platform designed to help data flow freely. It breaks free from vendor lock-in, enabling data to flow naturally.

Video Design - The video uses vibrant geometric patterns and shapes to represent data flow. The minimalist aesthetic and geometric shapes make it a strong Sales Walkthrough Video, helping viewers visualize the benefits of using the platform. The video animation style makes the message easily digestible and adds a creative feel to the overall design.

The visual style of the video is effective in communicating its objective. It uses strong abstract visuals to represent the freedom that the platform brings to data flow, which is the core message of the video. It creates a positive, dynamic tone and effectively illustrates how the platform can empower engineering teams to use their data more efficiently.

26. Bandwidth

This video is a powerful sales tool, designed to showcase the integration of voice authentication into contact centers. It effectively communicates the benefits of this solution, highlighting how it can enhance security and customer experience.

Video Design - The video uses simple, flat illustrations to explain the solution, creating a visually engaging experience. The colors and icons stand out against the light background, and the smooth transitions between graphics create a clear and concise walkthrough of the process.

This Sales Walkthrough Video is a great example of how to use visuals to tell a compelling story. The video effectively conveys the product's benefits and the integration with Pindrop, making it a valuable resource for sales teams.

27. Cotiviti

Cotiviti works with over 180 healthcare payers, including all of the top 25 plans in the United States, to deliver higher-performing payment accuracy, risk adjustment, quality improvement, network and clinical analytics, and consumer engagement programs. This video is designed to help you understand how Cotiviti enables a high-quality and viable healthcare system.

Video Design - The video's design is simple and modern, with a clean white background and bold, colorful graphics. It uses illustrations and a conversational tone, giving it a Sales Walkthrough Video style. The video starts by showcasing a series of purple people silhouettes, highlighting the importance of people in healthcare. These graphics then transition to colorful illustrations of individuals engaging in different healthcare activities. The use of different shades of purple in the video helps to differentiate the characters, making the video engaging.

The video's visual style effectively communicates the objective of helping healthcare payers and consumers navigate the complex world of healthcare. The visual design, combined with the conversational tone of the narrative, creates a sense of trust and confidence in Cotiviti's ability to improve the healthcare experience for both payers and individuals.

28. 1Password

This video is a powerful sales tool, designed to showcase the integration capabilities of the password management solution. It's a Sales Walkthrough Video that effectively communicates the core benefit of offering a secure integration solution.

Video Design - The video uses a clean and minimalist visual style, with a white background, flat-style icons, and clean lines that are easy to understand. This approach makes the integration process easy to understand and highlights the various integrations that can be implemented by customers.

The video effectively targets IT professionals who are looking for a secure and integrated password management solution. The use of clean graphics and minimal text creates a professional tone, making it easy to follow and understand.

29. Papertrail

Papertrail is safety management software designed to ensure businesses are completely compliant, saving time and money. The video is designed to introduce the software and highlight its benefits.

Video Design - This Sales Walkthrough Video uses bright colors and simple illustrations to showcase the software's features. A stick figure character represents the target audience and helps explain the process. The clean visuals and clear animation style make the video engaging and accessible for a variety of audiences.

The straightforward explanation and focus on real-world situations allow viewers to easily understand how the software can benefit their company and ensure compliance. The positive and optimistic tone reinforces the software's ability to simplify safety management and reduce the risk of costly accidents.

30. NICE

NICE is performance management software designed to help businesses improve employee productivity and performance. This video is designed to illustrate how NICE can benefit employees like Dave, who are working in a back office environment.

Video Design - The video is an animated Sales Walkthrough Video that features simple geometric shapes, bright colors, and humorous animations. This makes the video visually appealing and engaging, while remaining focused on the product's functionality. The video uses simplified graphics and easily digestible information that makes it easy for the audience to understand. The video is well paced and uses a consistent visual style.

The video's visual style communicates the objective of the video effectively, showing how NICE can help both employees and managers. This is achieved by using a combination of playful graphics and positive messages. The tone of the video is upbeat and optimistic, suggesting that NICE can help improve employee performance and bring value to the company.

How to plan and optimize User Walkthrough Videos?

Clarity and Simplicity: "The only thing we have to fear is fear itself." - Franklin D. Roosevelt, 32nd US President. Fear of complexity often hinders user adoption. For a healthcare client, Advids simplified a complex medical device demonstration by breaking down the process into small, easy-to-follow steps within the walkthrough, leading to a 25% increase in product trial sign-ups.

Actionable: Simplify complex processes into digestible steps for better comprehension.

Iterative Improvement: "A bad system will beat a good person every time." - Shigeo Shingo, Industrial Engineer. Advids believes in continuous improvement. For an e-commerce client, we A/B tested different versions of a user walkthrough video, analyzing user engagement metrics to identify the most effective approach. This iterative process resulted in a 15% increase in add-to-cart conversions.

Actionable: Continuously test and refine walkthroughs based on user data.

Goal-Oriented Approach: "The Slight Edge is the principle that small disciplines repeated over time create stunning results." - Jeff Olson, Personal Development & Achievement Expert. Advids understands the power of small wins. For a mobile app client, we designed a user walkthrough video focused on achieving one key action: completing the user profile. This laser focus resulted in a 30% increase in completed profiles.

Actionable: Focus walkthroughs on achieving specific, measurable user actions.

Value-Driven Content: "The courage to act is the courage to think for oneself." - Helmut Schmidt, Former Chancellor of Germany. Advids encourages independent thinking. For a productivity software client, we created a user walkthrough video showcasing the unique value proposition of their tool, not just its features. This resonated with the target audience, leading to a 20% increase in free trial conversions.

Actionable: Highlight the value proposition, not just features, in walkthroughs.

Differentiation and Innovation: "Value innovation is created in the region where company actions favorably affect both its cost structure and its value proposition to buyers." - Renée Mauborgne, Blue Ocean Strategy Expert. Advids applied this for a gaming client. We created a stylized, animated user walkthrough video that stood out from the competition's generic tutorials. This innovative approach increased user engagement by 50% and boosted brand awareness.

Actionable: Differentiate walkthroughs through creative storytelling and visuals. **

Why Advids for User Walkthrough Video?

At Advids, we create compelling User Walkthrough Videos that guide users through your product or service with clarity and style. Our blend of creative storytelling, advanced technology, and proven experience ensures your message resonates with your target audience.

Unlocking the Power of User Walkthrough Video:

Customized User Walkthrough Video Solutions: We tailor each video to your specific needs, whether it's onboarding new users, showcasing features, or simplifying complex processes.
Creative Storytelling Through Animation: Our team crafts engaging narratives that captivate viewers and make learning enjoyable.
Cutting-Edge User Walkthrough Video Technology: We utilize the latest software and techniques to create visually stunning and impactful videos.
Collaborative Process: We work closely with you from concept to completion, ensuring your vision is brought to life.
Strategic Communication: We prioritize understanding your goals, target audience, and brand identity to create effective User Walkthrough Videos.


Advids: Your Trusted Partner:

12+ Years of Proven Success: With over 3400 clients served, we have a deep understanding of what makes a User Walkthrough Video successful. We've completed over 315 successful User Walkthrough Video projects.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise.
Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews.


Ready to unlock the potential of User Walkthrough Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a User Walkthrough Video?

A User Walkthrough Video is a visual guide that demonstrates how to use a product or service. It breaks down complex processes into easily digestible steps, making it easier for users to understand and complete tasks. These videos are often used for product demonstrations, tutorials, onboarding new users, and troubleshooting common issues.

User Walkthrough Videos are a valuable tool for businesses and organizations seeking to improve user experience, enhance engagement, and streamline communication. They can be used to introduce new products, explain complex features, guide users through onboarding processes, and provide support for common issues.

What do top User Walkthrough Videos have in common?

Screen recording is a powerful tool for creating engaging and informative videos. By capturing your screen, you can show users exactly how to use your product or service. This is especially helpful for complex tasks or processes that are difficult to explain with words alone.

Animated Explanations - A visually engaging way to illustrate complex concepts or processes.

Animations can be used to bring your videos to life and make them more engaging. They can also be used to illustrate complex concepts or processes in a way that is easy to understand. For example, you could use an animation to show how a particular feature works or to explain a complex algorithm.

Interactive Elements - A way to encourage user engagement and provide a more interactive learning experience.

Interactive elements can be used to make your videos more engaging and interactive. For example, you could include quizzes, polls, or surveys to test viewers' understanding of the content. You could also allow viewers to click on certain elements in the video to learn more about them.

Visual Storytelling - A way to make the video more engaging and memorable by telling a story about the product or service.

Visual storytelling is a powerful way to connect with your audience and make your videos more memorable. By telling a story about your product or service, you can make it more relatable and engaging. For example, you could tell the story of how your product helped a customer solve a problem or how it was created.

Clear Call to Action - A way to encourage viewers to take the next step, such as visiting your website or signing up for a free trial.

A clear call to action is essential for any video that you create. It tells viewers what you want them to do next. For example, you could ask viewers to visit your website, sign up for a free trial, or download a white paper. Make sure your call to action is clear, concise, and easy to understand.

On-Screen Text - A way to provide additional information or context to the video.

On-screen text can be used to provide additional information or context to your video. For example, you could use on-screen text to highlight key points, define terms, or provide instructions. Make sure your on-screen text is easy to read and doesn't distract from the video.

Visual Cues - A way to guide viewers through the video and highlight important information.

Visual cues can be used to guide viewers through your video and highlight important information. For example, you could use arrows, circles, or other visual elements to draw attention to specific parts of the video. Make sure your visual cues are clear and easy to understand.

Visual Hierarchy - A way to organize the information in the video and make it easier for viewers to understand.

Visual hierarchy is the way that information is organized in a video. It helps viewers to understand the most important information first. For example, you could use different font sizes, colors, or animations to highlight key points.

Visual Consistency - A way to create a professional and polished look for your video.

Visual consistency is important for creating a professional and polished look for your video. This means using the same fonts, colors, and animations throughout the video. It also means making sure that the video is well-lit and has good sound quality.

Visual Branding - A way to reinforce your brand identity and create a consistent look and feel across your videos.

Visual branding is the use of visual elements to create a consistent look and feel for your videos. This includes using your company logo, colors, and fonts. It also means making sure that your videos are consistent with your overall brand identity.

Visual Storytelling - A way to make the video more engaging and memorable by telling a story about the product or service.

Visual storytelling is a powerful way to connect with your audience and make your videos more memorable. By telling a story about your product or service, you can make it more relatable and engaging. For example, you could tell the story of how your product helped a customer solve a problem or how it was created.

Visual Cues - A way to guide viewers through the video and highlight important information.

Visual cues can be used to guide viewers through your video and highlight important information. For example, you could use arrows, circles, or other visual elements to draw attention to specific parts of the video. Make sure your visual cues are clear and easy to understand.

What makes User Walkthrough Video effective?

Comprehensive User Walkthrough Videos are designed to make learning and understanding easy for users. They aim to provide a clear and concise explanation of a product or service, making it easy for users to follow along and complete tasks.

Methodical User Walkthrough Videos are driven by a clear understanding of the user's needs and goals. They focus on providing the information that users need to be successful, and they are designed to be easy to understand and follow.

Effective User Walkthrough Videos are a valuable tool for businesses and organizations seeking to improve user experience, enhance engagement, and streamline communication. They can be used to introduce new products, explain complex features, guide users through onboarding processes, and provide support for common issues.

How long should your User Walkthrough Video be?

Practical User Walkthrough Videos are designed to be concise and to the point, focusing on delivering the essential information in a timely manner. The ideal length will vary depending on the complexity of the topic and the target audience.

Strategic User Walkthrough Videos aim to provide just enough information to be helpful without overwhelming the viewer. They are designed to be engaging and easy to follow, keeping viewers interested and motivated to learn.

What is the complexity of the topic?

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How much information needs to be conveyed?

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What is the target audience's attention span?

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What is the purpose of the video?

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What is the desired outcome?

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What is the ideal length for your video?

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How to create User Walkthrough Videos?

Comprehensive User Walkthrough Videos are designed to make learning and understanding easy for users. They aim to provide a clear and concise explanation of a product or service, making it easy for users to follow along and complete tasks.

Methodical User Walkthrough Videos

Methodical User Walkthrough Videos are driven by a clear understanding of the user's needs and goals. They focus on providing the information that users need to be successful, and they are designed to be easy to understand and follow.

Key Steps in Creating User Walkthrough Videos

Essential Elements for Effective User Walkthrough Videos

Technical Aspects

Visual Design

User Walkthrough Videos: A B2B Marketing Powerhouse

Walkthrough videos can introduce your brand and its offerings to a wider audience through engaging storytelling and visuals. Sharing these videos on social media, embedding them on your website, and including them in email campaigns can significantly increase brand visibility.

Generate Leads:

By showcasing your product's capabilities and benefits in action, walkthrough videos can effectively capture the attention of potential customers. Use them as lead magnets on Landing Pages or as Compelling Content within email marketing to drive traffic to your website and capture valuable leads.

Increase Conversions:

Walkthrough videos can guide prospects through the sales funnel by addressing their questions and concerns, building trust, and demonstrating the Value Proposition of your product. This can lead to higher conversion rates as prospects are more likely to take action after seeing a clear demonstration of how your product can solve their problems.

Improve Customer Satisfaction:

By providing clear and concise instructions on how to use your product, walkthrough videos can enhance the user experience and reduce customer frustration. This can lead to increased customer satisfaction and loyalty.

Strengthen Customer Relationships:

Walkthrough videos demonstrate your commitment to customer success by providing valuable resources and support. This can help build stronger relationships with your customers and foster a sense of trust and partnership.

Empower Your Customers with Video Support

Walkthrough videos can guide new users through the initial setup and key features of your product, ensuring a smooth and positive onboarding experience. Imagine a software company using a walkthrough video to show new users how to navigate the interface, set up their account, and access key features. This reduces the learning curve and improves user adoption.

Troubleshooting Common Issues:

Instead of relying on lengthy text-based documentation, you can create step-by-step video solutions to address frequently encountered problems. This allows customers to quickly find answers to their questions and resolve issues independently.

Explaining Complex Features:

Break down complex functionalities into easily digestible video segments. This makes it easier for customers to understand and utilize advanced features, leading to increased product adoption and satisfaction.

Offering Product Updates:

Communicate new features and improvements in a visually engaging manner through walkthrough videos. This keeps customers informed and excited about the ongoing development of your product.

Providing Personalized Support:

Create tailored videos to address specific customer inquiries or issues. This personalized approach can enhance the customer experience and build stronger relationships.

Crafting Walkthroughs That Convert

Creating a High-Quality User Walkthrough Video

Creating a high-quality User Walkthrough Video requires careful planning and execution to ensure it effectively communicates your message and resonates with your target audience. A poorly made video can actually harm your brand, so attention to detail is crucial.

Before you start creating your video, clearly identify the specific audience you are trying to reach. Are you targeting new users, experienced users, or a specific industry segment? Tailor the content, language, and tone of your video to match their needs and expectations. For example, a video for technical users might use more jargon than a video for beginners.

Craft a compelling narrative that engages viewers and keeps them interested. Instead of simply listing features, tell a story about how your product solves a problem or helps users achieve their goals. This will make your video more memorable and impactful.

Use high-quality visuals and animations to enhance clarity and engagement. Avoid cluttered screens and ensure that the visuals are easy to understand. Consider using screen recording software with annotation features to highlight key actions and steps.

Employ clear audio and appropriate background music to create a professional and engaging experience. Ensure that the narrator's voice is clear and easy to understand. Avoid using distracting music or sound effects.

Include a clear call to action at the end of your video to encourage viewers to take the next step. This could be visiting your website, signing up for a free trial, or contacting your sales team.

Boosting Sales with Video Walkthroughs

User Walkthrough Videos can be a powerful tool for driving sales conversions by providing prospects with a clear understanding of your product's value and guiding them through the sales funnel. They can make your sales process more engaging and persuasive.

Product Demonstrations:

Showcase the features and benefits of your product in a compelling and engaging way. Instead of just telling prospects about your product, show them how it works and how it can benefit them.

Testimonials and Case Studies:

Highlight the success stories of your existing customers to Build Trust and credibility. Potential customers are more likely to be persuaded by the experiences of others than by your own marketing claims.

Call to Action:

Include a clear call to action to encourage viewers to take the next step, such as visiting your website, requesting a demo, or contacting your sales team. Make it easy for prospects to take the next step in the buying process.

A/B Testing:

Experiment with different video formats and Messaging to optimize your conversion rates. Track your results and make adjustments based on what works best for your target audience.

User Walkthrough Videos: Mapping the Customer Journey

Walkthrough videos can provide a compelling visual representation of each stage a customer experiences, starting from initial awareness to purchase and beyond. This helps customers understand the process and feel more comfortable moving forward.

Product Usage Guidance:

Illustrate the stages of how a customer interacts with your product, highlighting its functionalities and benefits in a natural context. For example, a project management software company could create a walkthrough video showing how a team uses the software to collaborate on a project, track progress, and meet deadlines.

Addressing Customer Pain Points:

Showcase solutions to Address Common Pain Points a customer may encounter during their journey, boosting confidence and reducing anxiety. For instance, a video could demonstrate how a customer service software helps resolve customer issues quickly and efficiently.

Lead them through the Funnel:

Effectively guide your viewers through your marketing funnel, nudging them closer towards your desired outcome. By providing relevant information and addressing concerns at each stage, walkthrough videos can help move customers smoothly through the funnel.

User Walkthrough Video Strategies

Showcase the features and benefits of your product in a clear and concise manner. These videos are ideal for introducing your product to potential customers and generating interest.

Tutorial Videos:

Provide step-by-step instructions on how to use your product or service. These videos are great for helping new users get started and for addressing specific questions about how to use certain features.

Onboarding Videos:

Guide new users through the initial setup and key features of your product. These videos are designed to help new customers quickly become familiar with your product and start using it effectively.

Troubleshooting Videos:

Offer solutions to common problems encountered by users. These videos can help reduce support tickets and improve customer satisfaction.

Feature Highlight Videos:

Showcase new features and updates in a visually engaging way. These videos are great for keeping existing customers informed and excited about your product's ongoing development.

Boosting Engagement with Video

User Walkthrough Videos can significantly enhance Customer Engagement by providing a more interactive and engaging experience compared to traditional text-based content. Videos are naturally more captivating and can hold viewers' attention for longer periods.

Interactive Elements:

Incorporate interactive elements, such as quizzes or polls, to encourage viewer participation. This can make your videos more engaging and memorable.

Personalized Content:

Tailor your videos to specific customer segments or interests to enhance relevance. When viewers feel that the content is specifically relevant to them, they are more likely to engage with it.

Short-Form Videos:

Create concise and Engaging Videos that can be easily consumed on various platforms. People have short attention spans, so keep your videos short and to the point.

Social Media Integration:

Share your videos on social media platforms to reach a wider audience. Social media is a great way to promote your videos and get them in front of potential customers.

Onboarding Videos: Your Product's Secret Weapon

Showcase the key features and functionalities of your product in a visually engaging way. This helps new users understand what your product can do and how it can benefit them.

Tutorial Videos:

Provide step-by-step instructions on how to use your product or service. This helps new users get started quickly and easily.

Frequently Asked Questions:

Address common questions and concerns that new users may have. This can help reduce support tickets and improve customer satisfaction.

Success Stories:

Highlight the positive experiences of existing customers to build trust and confidence. New users are more likely to be confident in your product if they see that others have had positive experiences with it.

Funnel Your Audience with Video

User Walkthrough Videos can be strategically integrated into your marketing funnel to guide prospects through each stage and increase conversion rates. They can provide valuable information and build trust at each stage of the buyer's journey.

Awareness: Use videos to introduce your brand and its offerings to a wider audience. Explainer Videos and Brand Story Videos can be effective in raising awareness and generating interest.

Consideration: Provide valuable information and product demos to educate prospects and build interest. Product Demo Videos and Tutorial Videos can help prospects understand your product and its benefits.

Decision: Showcase Customer Testimonials and Case Studies to build trust and credibility. Testimonial Videos and Case Study Videos can help prospects make informed decisions.

Action: Include a clear call to action to encourage viewers to take the next step, such as visiting your website, requesting a demo, or contacting your sales team. Make it easy for prospects to take the next step in the buying process.

User Experience Boost: Walkthrough Videos

User Walkthrough Videos can significantly enhance the user experience by providing clear and concise instructions, reducing frustration and improving overall satisfaction. They can make your product easier to use and more enjoyable.

Guide new users through the initial setup and key features of your product. This helps new users get started quickly and easily, reducing frustration and improving satisfaction.

Provide step-by-step solutions to address common problems encountered by users. This can help users resolve issues quickly and independently, improving their overall experience with your product.

Showcase new features and updates in a visually engaging way. This keeps users informed and excited about your product's ongoing development.

Provide a clear and concise overview of your product's functionalities and benefits. This can help users understand how to use your product and get the most out of it.

Case Study: Salesforce's Video Knowledge Base

Objective: Improve user support and knowledge sharing by creating a comprehensive Video Knowledge Base.

Approach: Salesforce developed a video library containing tutorials, demos, and explainer videos covering various aspects of their platform. This library is accessible to users through their online support portal and within the Salesforce application itself.

Results: Salesforce's Video Knowledge Base has significantly improved user support and knowledge sharing:

• Reduced support ticket volume by 20%.
• Increased user self-service resolution rate by 15%.
• Improved user satisfaction with support resources.

Key Takeaways: Salesforce's Video Knowledge Base demonstrates the effectiveness of using video to provide comprehensive and accessible support resources. By offering a library of video tutorials and demos, Salesforce empowers users to resolve issues independently and access information quickly and easily.

Case Study: Duolingo- Integrating Video into User Interface Design

Objective:

Duolingo, a language learning platform, aimed to enhance user engagement and improve the learning experience by integrating video content into its user interface.

Approach:

Duolingo incorporated short, interactive video lessons into its app, providing a more engaging and immersive learning experience.

• Video-Based Lessons: Duolingo created video lessons that incorporated real-life scenarios, native speakers, and interactive elements to make language learning more engaging.
• Adaptive Learning: Duolingo's video lessons were designed to adapt to each user's learning pace and progress, providing personalized feedback and support.
• Gamification: Duolingo integrated gamification elements into its video lessons, such as points, badges, and leaderboards, to motivate users and encourage continued learning.

Results:

Duolingo observed a significant increase in user engagement and retention rates.

• Increased Time Spent Learning: Users who engaged with video lessons spent an average of 20% more time learning compared to those who relied solely on text-based lessons.
• Improved Learning Outcomes: User assessments revealed a 10% improvement in language proficiency among users who engaged with video lessons.

Conclusion:

Duolingo's integration of video content into its user interface effectively enhanced the learning experience, leading to increased engagement, improved learning outcomes, and higher user retention.

How user walkthrough video examples are curated?

We dove deep into user walkthrough videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic user walkthrough videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and relevance to user onboarding or next steps within the application.
7.Brand Alignment Determining video alignment with brand message, identity, and ensuring seamless integration with the user experience.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.24% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, user walkthrough video examples 2024, n=12500 videos within duration <3 mintues, across industries.