Video Creation Service

The 15 Best How-to Video Agencies In 2025

Orko Roy
Last updated
Jan. 30, 2025
ON THIS ARTICLE
List of 2025 Best How-to video agencies
What To Look For in a How-To video studio
Should you outsource how-to video to an agency?
FAQ

TL;DR
Tired of boring tutorials? Upgrade to engaging how-to videos! Partner with a top agency to transform your learning content into dynamic experiences, from software demos to recipes.


Working with Top How-To video agencies unlocks dynamic visual storytelling using engaging 2D promotional content helping them realize their full potential through seamless production. These agencies offer a pathway to create impactful videos.

Here is a list of the top 15 How-To Video Studios:

What To Look For In A How-To Video Studio

Unlocking the potential of your how-to video project means finding the right agencies or studios. Here are some key elements to help you discover the best fit.

List of 2025 Best How-to video agencies

1. Advids

How-To Video Offering:

  • Product how-to video
  • Software how-to video
  • Animated how-to video
  • Whiteboard how-to video

Based in: United States, India

Advids empowers businesses to produce impactful videos remotely and on-demand. We manage all aspects of video production, from initial research and concept development to scriptwriting and final production.

We collaborate with a global clientele, ranging from billion-dollar enterprises to single-person startups, across diverse sectors. Leveraging our deep industry expertise, Advids has created video content for brands and startups in every domain.

Our specialization lies in crafting compelling product how-to videos and effective software how-to videos that drive user engagement and simplify complex processes. We provide a world-class video service, ensuring impactful visuals tailored to diverse needs and designed to achieve your goals. Working with us is easy, offering unmatched agility and a streamlined process.

Clients like Google, Mercedes, Sennheiser, and Razorpay trust Advids to deliver bespoke video production that meets their specific objectives and drives revenue. We are committed to providing real results for tech brands and industries embracing innovation through visually engaging content.

Advids's video creation services are trusted by 3400+ clients globally.

Get video samples & pricing in 30 minutes.

Pricing: On request

Creative Team: 48+

Clients: Google, WHO , Mercedes, Sennheiser, Razorpay

Who is Advids for?
Best for high growth companies simplifying product usage

Advids Review:
Great job !!! Excellent organization, perfect respect of the schedule.The team was amazing in getting our input and deliver the appropriate solutions.

2. BuzzFlick

How-To Video Offering:

  • Stop motion video
  • 2D animated video
  • 3D animated video
  • Kinetic typography video

Based in: United kingdom, United States

BuzzFlick, based in the United Kingdom, is your dedicated partner for crafting visually stunning and effective video content. This agency excels in 2D animated video and motion graphics, transforming intricate concepts into clear and engaging narratives. While proficient across various animation styles, their sophisticated approach to stop motion video provides a distinctive and captivating method to connect with audiences.

Trusted by over 100+ startups and enterprises, including recognized names like Zoomer, Quench, StarKist, and iCrossing, BuzzFlick understands the power of video to achieve tangible business outcomes. They are recognized as the best how-to video agency for organizations aiming to amplify brand recognition, enhance audience engagement, and ultimately, convert viewers into committed customers. From initial concept to final delivery, BuzzFlick expertly manages the entire video production lifecycle, ensuring a streamlined and effortless experience for their clients.

Pricing: On request

Design Team: 78+

Clients: Zoomer, Quench, StarKist, iCrossing, Walrus

Who is BuzzFlick for?
Best for startups seeking conversion focused videos

BuzzFlick Review:
They've been fun to work with, and we appreciate the ideas that they've presented. They found solutions or implemented changes in incredibly tight timelines.

3. Explainly

How-To Video Offering:

  • Tutorial video
  • Instructional video
  • Demonstration video
  • Explainer video

Based in: United States

While many agencies offer diverse video services, Explainly is a How-to video creation studio based in the United States that focuses on creating clear and instructional videos. They specialize in creating Tutorial videos and Instructional videos to simplify complex information.

They aim to simplify complex subjects into engaging visuals, making information accessible and understandable. Explainly has worked with clients including DMB, Derma, Gitex, and BGX. If you need to educate your audience or explain a process, Explainly is a suitable choice for clear and concise video explanations.

Pricing: On request

Creative Team: 66+

Clients: DMB, Derma, Gitex, BGX, Retune

Who is Explainly for?
Best for companies needing clear video explanations

Explainly Review:
Reliable and professional. Expectations exceeded.

4. Sharp Eye

How-To Video Offering:

  • Stop motion how-to video
  • Motion graphics how-to video
  • Training video
  • Process video

Based in: United States

Sharp Eye Animation is an award-winning video animation company making significant strides in the industry, evidenced by their four consecutive MarCom Awards (2018 – 2021). Founded by an ex-Googler, this San Francisco-based agency is dedicated to delivering pixel-perfect results with an easy production process and ultra-fast turnaround.

If you need engaging animated content, particularly how-to video production services, Sharp Eye Animation is a strong choice. They excel in creating various types of how-to videos, including compelling motion graphics how-to videos and captivating stop motion how-to videos. Their expertise extends to explainer videos, product videos, animated brand videos, training videos, and even law firm video production, all crafted with unlimited revisions and multiple versions for testing.

This agency works with a range of clients, from small businesses to large corporations, including notable names like Walmart, Sephora, RepairShopr, and ShipStation. For businesses seeking impactful and visually stunning animated solutions, especially in the realm of how-to content, Sharp Eye Animation offers a free consultation to get started.

Pricing: On request

Design Team: 24+

Clients: Walmart, RepairShopr, Sephora, ShipStation, 7Shifts

Who is Sharp Eye for?
Best for brands needing impactful video explanations

Sharp Eye Review:
Sharp Eye Animation was able to quickly distill our story and make a fun animated video that has really helped to grow our business!

5. Creamy Animation

How-To Video Offering:

  • Screen capture video
  • Process how-to video
  • Training how-to video
  • Whiteboard video

Based in: Canada, United States

Creamy Animation excels at crafting compelling video content that clarifies complex processes and captivates audiences, positioning them among the best how-to video agencies. They are adept at producing process how-to videos to explain intricate systems or product functionalities. Their expertise also shines in screen capture video, a powerful tool for creating engaging software demos and online tutorials.

Based in Canada, Creamy Animation partners with innovative brands including Fujitsu, Logitech, Abbott, and TedX to develop video strategies that drive tangible results. Leveraging a collaborative approach refined over a decade and a half, they combine creative storytelling with client subject matter expertise to create videos that not only engage but also convert. From initial concept to final animation, their proven production process ensures high-quality deliverables, whether it's for product demos, corporate communications, or even fundraising initiatives. Clients such as Neurocrine and Americover trust Creamy Animation to uncover the true value of their brand through impactful video narratives that simplify complex information.

Pricing: On request

Creative Team: 19+

Clients: Abbott, TedX, Neurocrine, Americover

Who is Creamy Animation for?
Best for enterprises simplifying complex product training

Creamy Animation Review:
Great experience working with Creamy! They produced a video for one of our marketing campaigns and nailed the final product. Very happy with the result.

6. Prolific Studio

How-To Video Offering:

  • Motion graphics video
  • Interactive video
  • Microlearning video
  • Short form video

Based in: United kingdom, United States

Prolific Studio is an animation production company based in Los Angeles, offering modern and visually striking 2D and 3D animated videos, along with logo animations. Their range of services includes creating animated explainer videos, game animations, game trailers/cutscenes, medical animation, cartoon animation, training videos, commercial animation, whiteboard animation, product modeling & animation, architectural rendering, and live-action videos. They are skilled in crafting engaging How-To video content, transforming complex processes into easily digestible visuals.

Prolific Studio partners with various clients, including Jigsaw, WaterDucks, Snap, and Tranzer, creating custom videos. They are also adept at producing detailed Tutorial video content, guiding viewers through step-by-step instructions clearly and precisely. Their animation skills are used to create training videos and product demonstrations, often incorporating How-To and Tutorial video elements to enhance learning. This makes them a strong choice for instructional and educational video needs.

Pricing: On request

Design Team: 83+

Clients: Allianz, BMW, Adidas, Siemens, Uber

Who is Prolific Studio for?
Best for brands seeking high engagement rates

Prolific Studio Review:
Their storytelling through advanced CGI is outstanding, transforming simple concepts into engaging and captivating video narratives.

7. Rocketwheel

How-To Video Offering:

  • Social media video
  • Demonstration how-to video
  • 2D animation video
  • 3D animation video

Based in: United States

Rocketwheel propels brands with engaging social media video and crystal-clear demonstration how-to videos. Serving B2B, healthcare, and SaaS sectors, they produce "awesome video" from animated explainers to dynamic live-action.

This United States-based team of 24 creatives are expert How-to video creation agencies, renowned for rapid turnarounds and scalable project handling for clients like Playwing and InterSystems. With 15 years of experience, San Francisco-born Rocketwheel delivers handmade, results-driven videos designed for maximum impact.

Pricing: On request

Creative Team: 20+

Clients: Playwing, Vulcan Labs, QS Solutions, InterSystems, JetBrains

Who is Rocketwheel for?
Best for high growth companies seeking rapid video scaling

Rocketwheel Review:
Anyone can edit videos, but in the advertising world you really have to be able to give it that extra edge that makes it clear it was done by professionals, and Rocketwheel really has that. It's clear that they know their industry inside and out.

8. Revolution

How-To Video Offering:

  • Onboarding video
  • Educational video
  • Assembly video
  • Explainer how-to video

Based in: United States, United kingdom

Revolution is a full-service agency specializing in animated video production, offering services covering the entire lifecycle of animated videos. They provide strategic video consulting, aiming to integrate marketing or internal communication videos into existing video efforts. Revolution helps identify suitable video styles and provides insights into optimizing online video content usage.

With creative strategy services including visual and conceptual development, Revolution develops engaging storylines to explain products or services, particularly effective for onboarding videos. They design unique concepts for videos and captivating characters to tell stories. The agency's approach is also highly suitable for educational videos designed to convey information clearly and effectively.

Revolution offers professional animated video production using advanced technologies. Based in Houston, they provide comprehensive how-to video studio production services, with dedicated account managers overseeing each project through a step-by-step process to merge individual elements. Post-production services include video hosting and analytical services, offering access to data and insights on video performance. Their portfolio includes animation styles like whiteboard, cartoon, and motion graphics. Revolution's clients include Asurion, Spireon, and Axiom.

Pricing: On request

Design Team: 28+

Clients: Asurion Finance, Spireon, Axiom, Optimus Education, Schneider Electric

Who is Revolution for?
Best for enterprises needing engaging video explanations

Revolution Review:
Our videos have been warmly received as a new and innovative way of engaging and communicating with both customers and employees.

9. Pixel Bakery

How-To Video Offering:

  • Animated video
  • Medical education video
  • Whiteboard animation video
  • Motion graphics video

Based in: United States

Pixel Bakery is a multidisciplinary production studio crafting immersive and motion-centric content. Specializing in motion design, animated explainers, and video production, they focus on brand storytelling that enhances brand presence across websites and social channels. Pixel Bakery positions itself as builders and craftspeople, dedicated to creating intentional and custom-tailored video content. Based in Lincoln, Nebraska, Pixel Bakery stands out as a how-to video production studio, creating engaging and informative instructional content.

Leveraging their strength in motion design, Pixel Bakery creates compelling animated video content that captures attention and effectively communicates brand messages. Their expertise also extends to medical education video, crafting clear and concise videos for the healthcare sector. Pixel Bakery’s versatile content combines motion graphics, video, and product photography to engage audiences and shift brand interaction. This studio works with notable clients including BBC, Mercedes-Benz, Google, and Penguin Books.

Pricing: On request

Creative Team: 36+

Clients: BBC, Mercedes-Benz, Google, PwC, Penguin Books

Who is Pixel Bakery for?
Best for brands needing engaging animated video content

Pixel Bakery Review:
Their superb artistic and technical skills often exceed our expectations, delivering products that thrill our customers every time.

10. Wow-How

How-To Video Offering:

  • Product how-to video
  • Software tutorial video
  • Explainer how-to video
  • Step-by-step tutorials

Based in: United kingdom, Ukraine, United States

This UK agency transforms complex instructions into captivating visual guides, specializing in how-to video agency services. Wow-How excels at crafting engaging product how-to videos and software tutorial videos, making intricate processes crystal clear.

From whiteboard animations perfect for demonstrating product assembly to detailed 3D visualizations ideal for software walkthroughs, they simplify learning for brands like WWF and Durex. Their artistic approach, starting with pencil sketches, combined with cutting-edge animation, ensures clarity and impact. Wow-How’s portfolio showcases their expertise in making learning visually appealing and easily digestible. For brands seeking to simplify complex information and engage their audience through effective how-to videos, Wow-How is the clear choice.

Pricing: On request

Design Team: 35+

Clients: WWF, Chubb, Airhead, Durex, Macallan

Who is Wow-How for?
Best for enterprises simplifying user education

Wow-How Review:
Client satisfaction is achieved with each project.

11. Pigeon

How-To Video Offering:

  • Whiteboard tutorial video
  • Process tutorial video
  • Training tutorial video
  • Technical how-to video

Based in: Poland

While Pigeon is a Poland-based animation agency with a diverse portfolio, they have developed a strong expertise in crafting effective tutorial content. Their skilled team creates animations across various styles and applications, with a particular focus on developing expert how-to video agency solutions.

Their versatility allows them to create various animation styles, with a particular strength in developing whiteboard tutorial videos for explaining complex concepts and process tutorial videos for step-by-step guides. Pigeon leverages motion and handcrafted animation to ensure their tutorials are not only informative but also visually captivating.

Pigeon has worked with diverse clients like Vinted, InfinitumX, and Honda. This experience has honed their understanding of the need for clear and concise communication. Whether it's explaining app features or demonstrating product functionalities, Pigeon delivers tutorial videos that are lighthearted, relatable, and effective in driving desired outcomes for their clients.

Pricing: On request

Creative Team: 62+

Clients: Prodigy, Honda, Vinted, InfinitumX, Canpack

Who is Pigeon for?
Best for brands needing engaging tutorial videos

Pigeon Review:
Their eagerness to do more, responsibility, passion, and creativeness were really impressive.They have a team of very talented people who worked hard and accomplished the best results.

12. Anideos

How-To Video Offering:

  • Stop motion tutorial
  • Kinetic typography tutorial
  • 2D animation tutorial
  • 3D animation tutorial

Based in: United States

Currently, Anideos is gaining recognition for its global reach, collaborating with both startups and established brands.

For companies seeking premium how-to video studios based in the United States, Anideos offers top-tier services. Anideos specializes in animation-driven video solutions, demonstrating expertise ranging from stop motion tutorial creation to kinetic typography tutorial development, ensuring viewers connect personally with your brand.

This high-quality video production company focuses on turning clients into fans, as evidenced by impactful video solutions delivered for clients including West Coast University, Peijia Medical, and Freedom Innovations.

Pricing: On request

Design Team: 70+

Clients: West Coast University, Peijia Medical, Freedom Innovations, BD, Blue Cross

Who is Anideos for?
Best for enteprises targeting user adoption

Anideos Review:
Very professional and cooperative to work with. Anideos' team was enthusiastic and willing to go the extra mile to meet our goals.

13. Picturelab

How-To Video Offering:

  • Product how-to video
  • Software how-to video
  • Animated how-to video
  • Whiteboard how-to video

Based in: United States

Picturelab’s team is known for blending high-production value with a results-oriented approach. A prime example is their work for Samsung and Google, creating creative how-to video content that effectively educates and engages audiences.

They are recognized for producing high-quality product and software how-to videos, serving diverse clients from startups to enterprises across the US and globally. Based in the Bay Area, this experienced video production company is a Creative how-to video agency that has also delivered impressive video projects for brands like LinkedIn and Intuit Mint, showcasing expertise in commercials, explainers, and corporate videos.

Pricing: On request

Creative Team: 26+

Clients: Google, Samsung, LinkedIn, PagerDuty, Intuit Mint

Who is Picturelab for?
Best for brands seeking impactful how-to videos

Picturelab Review:
I would love to work with him and his team again.

14. Room 8

How-To Video Offering:

  • Stop motion video
  • 2D animated video
  • 3D animated video
  • Kinetic typography video

Based in: Ukraine

Room 8 is an art development studio specializing in systematic art creation for games and game-based solutions. Known for their meticulous approach and commitment to high delivery standards, Room 8 offers end-to-end full art production services, from initial concept to engine integration.

They excel in pre-production, providing services like look development, creative exploration, and detailed character and environment design. Their production expertise encompasses Art Bible creation, art style guides, and comprehensive technical documentation. Room 8's artistic capabilities are broad, including creating immersive 3D environments, detailed concept art, and engaging 2D and 3D characters. They are also proficient in animation and VFX, and offer game UX/UI design services.

Leveraging their strong foundation in 2D animation, Room 8 can produce compelling 2D animated video content. Furthermore, their artistic talent extends to crafting unique stop motion video productions. Based in Ukraine, Room 8 also provides Custom how-to video production services, applying their systematic art creation process to develop tailored instructional and explainer videos for diverse applications. Trusted by global brands like Cadillac and JEEP, Room 8 is a studio recognized for delivering art of global standards.

Pricing: On request

Design Team: 83+

Clients: JEEP, Cadillac, Omron, Ford, Corvette

Who is Room 8 for?
Best for enterprises needing systematic art solutions

Room 8 Review:
Room8 is precisely what any game company would want as a partner. The team is simply talented and a well-oiled machine

15. Next Day

How-To Video Offering:

  • Tutorial video
  • Instructional video
  • Demonstration video
  • Explainer video

Based in: United States

Next Day Animations is not just another video company; they are innovative how-to video studios located in the United States, specializing in dynamic tutorial and instructional videos. They cut through complexity, delivering clear, engaging animations for diverse clients like DKT, IHG, Garner, and Toothshower.

With a focus on speed, Next Day Animations creates impactful content designed to win customers, educate teams, and inspire action. They are your partner for laser-focused messaging and branded videos that truly resonate, making even the most intricate subjects easily understood.

Pricing: On request

Creative Team: 66+

Clients: DKT, IHG, Garner, Toothshower, Home Depot

Who is Next Day for?
Best for brands needing clear engaging video tutorials

Next Day Review:
Their team's talent and commitment to excellence shine through in every aspect of their work. It's been a pleasure partnering with them, and we look forward to many more successful projects together.

Should you outsource how-to video to an agency?

We've seen how powerful how-to videos can be, but creating them in-house can be a real challenge. Imagine trying to juggle your core tasks while also becoming a video production expert. That's where partnering with a specialized agency makes all the difference. They're not just making videos; they're crafting experiences.

* They bring specialized expertise, ensuring your videos are polished and professional.
* They have access to high-quality equipment, making your content visually stunning.
* They save you time, allowing you to focus on what you do best.
* They excel at creative storytelling, keeping your audience engaged from start to finish.

Agencies understand the nuances of showcasing software, including SaaS UI, UI demo, SaaS ui animation, and UI walkthrough video production. They can create a compelling product tour for user onboarding, making it easy for new users to get started. They can also produce UI based product tour videos that showcase the key features of your software. With visual product tours, users can see exactly how your product works, leading to better understanding and engagement. Product tour animation can bring your software to life, making it more engaging and memorable. Ultimately, outsourcing video creation isn't just about saving time; it's about achieving superior results and making a real impact.

How-to Video Use Cases

Ever wondered how to truly simplify customer onboarding? Imagine new users effortlessly gliding through your platform. That's the power of video tutorials. They are not just guides; they are welcoming handshakes, leading new users step-by-step, unlocking core features from day one. This creates a smooth, engaging entry, setting the stage for lasting user loyalty and reducing initial friction. Think of it as turning initial confusion into confident exploration, all through the magic of visual guidance.

What about showcasing those brilliant software updates? Static text announcements simply don't cut it anymore. Video demonstrations step into the spotlight, vividly illustrating every software enhancement. See user adoption rates climb as they visually grasp the improvements and immediately understand the added value. These aren't just feature reveals; they are dynamic showcases, ensuring your users are always in the know and excited about what's new. It's about transforming updates from announcements into engaging experiences.

And for those tangible products? Forget wrestling with confusing manuals. Offer your customers the gift of clarity with online video guides. These aren't just instructions; they are visual walkthroughs, simplifying product assembly and setup. Empower your customers to become confident DIYers, setting up products correctly and feeling a sense of accomplishment right from the start. Happy customers, fewer support calls, and a smoother product journey – all thanks to the simplicity of video guidance. It's about turning potential frustration into effortless setup.

Internally, are you looking to empower your team and simplify video creation process? Think beyond dry documents and embrace video instructionals. From mastering new software to navigating crucial compliance procedures, these videos deliver consistent, accessible training. Upskill your workforce efficiently and effectively, ensuring everyone is on the same page and ready to excel. It's about transforming training from a chore into an engaging, easily digestible experience, boosting team knowledge and productivity across the board. Plus, for those seeking deeper knowledge, resources are available to learn video production skills and even discover the best equipment for filming professional how-to videos at home, further empowering your team's capabilities.

How-to videos are evolving beyond simple instructions; they are becoming dynamic learning experiences. Consider how Mobile-First Optimization is reshaping video design. We're crafting content that shines on smartphones, the primary screen for many viewers. And to boost engagement, imagine Interactive Elements Integration transforming passive watching into active participation, with quizzes and polls embedded directly within educational videos.

Personalization is taking center stage. Generic guides are fading as Personalized Learning Paths emerge. Agencies are now tailoring content to individual skill levels, ensuring relevance for every viewer. Complementing this, Microlearning Modules are booming. Think quick, focused explainer videos that deliver immediate answers and solutions, perfect for today's fast-paced learning.

The scope of how-to videos is expanding dramatically. Industry Diversification is seeing them adopted across sectors, from intricate software tutorial videos to detailed gardening tutorial videos. And to ensure effectiveness, Data-Driven Content Improvement is key. By analyzing viewer behavior, we're constantly refining videos to maximize impact and knowledge retention, moving beyond guesswork to informed strategy.

Accessibility and engagement are paramount for wider reach. A strong Focus on Accessibility means incorporating captions and translations, making training videos inclusive for diverse audiences. To truly captivate viewers, Blending Entertainment and Education is essential. Imagine cooking tutorial videos or makeup tutorial videos that are not just informative but also visually stunning and narratively engaging, making learning a genuine pleasure.

Finally, discoverability and community are shaping the future. Agencies are working diligently to optimize video search ranking, ensuring DIY video guides and video walkthroughs are easily found by those who need them. We're also seeing the rise of User-Generated How-To Content, tapping into community expertise and creating a richer, more collaborative learning ecosystem, even extending to niche areas like woodworking tutorial videos and master video instruction.

How-to Video Agency Hiring FAQ

Author at advids
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2025 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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