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Accelerate Onboarding: App Explainer Video Production

Videos To Supercharge App Engagement

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Hear our Customer's Experience

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6000+ Videos created for 3400+ startups and enterprises

Discuss Video Brief to get Video Proposal & Fixed Budget upfront

★★★★★
"Advids truly brought our product vision to life with exceptional 3D industrial animation video quality. Their collaboration and expertise delivered outstanding visual impact."
Mette Maegaard
Head of Global Marketing, Bang & Olufsen
★★★★★
"Advids transformed our Guardian 3 vision into stunning 3D animation. Their exceptional craftsmanship and technical precision perfectly showcased our advanced driver safety solution. The video brilliantly communicates our mission."
Sophie G
Head of Marketing, Seeing Machines
★★★★★
"Advids truly brought our Maze platform to life with their exceptional animation. The video brilliantly showcases our rapid testing process and user insight capabilities exceeding our expectations. It perfectly captures our vision for product innovation."
Sarah Chen
Head of Product Marketing, Maze

Showcase Your App's Potential

Effective app demonstration videos effortlessly highlight the core functionalities of your app, showcasing its value proposition to potential users.

Engaging app explainer videos simplify complex features, making it effortless for your audience to grasp the value of your app.

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Video Research, Concept, Script & Production. We do it all.

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About Advids

At Advids, we're a team of kind, thoughtful creatives specializing in app explainer video production since 2012. We're UI/UX designers, mobile app specialists, storyboard artists, 2D/3D animators, voiceover artists, and sound designers. We've been called an app demo video agency, a mobile app explainer video production house, top app explainer video experts, app video marketing gurus, and more. But above all else, we're your app explainer video production partners.

Let's collaborate and explore how a captivating app explainer video can elevate your app's success. Our team's combined experience in mobile app development and video production ensures a deep understanding of user behavior and effective communication strategies. We craft videos that showcase your app's unique value proposition and drive user engagement.

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App Explainer Video Examples

1. SCANTECH

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SCANTECH is a company that specializes in 3D scanners. This video is designed to introduce SIMSCAN, a new hand-sized portable 3D scanner.

Video Design - This App Explainer Video is highly visual, featuring 3D animations of the SIMSCAN, highlighting its features and specifications. The video uses a black background, allowing the scanner's design, and internal components to stand out. Blue highlights, like the glowing outline around the buttons, and the animated circuitry, add a futuristic feel, and showcase the power and precision of the scanner.


The video effectively communicates the key features of SIMSCAN. The animation clearly depicts the device’s design, showcasing its portability and ease of use. Blue accents, and animated elements, enhance the visual appeal of the video and emphasize the product's speed, power, and flexibility. The video's tone is informative and engaging, highlighting the technical aspects, while emphasizing SIMSCAN's innovative features.

2. Teledyne

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Teledyne e2v Semiconductors offers the most compact Radiation Tolerant 4GB DDR4 memory for space systems. This video is designed to communicate the advantages of this new memory, which is ideal for use in conjunction with Teledyne e2v's Space Grade Processors or third-party Space FPGAs.

Video Design - This App Explainer Video uses a simple, minimalist, and clean design style. The graphics in this video use a clean, flat design with bold outlines. A light yellow color is frequently used to highlight the desk, which adds visual interest to the otherwise muted color palette. This clean and simple graphic style helps to focus the viewer's attention on the subject matter. The video also uses a combination of still imagery and simple animations to make the content more engaging.

The design of the video clearly communicates the benefits of the product. The video uses a storyline to depict the stress caused by unreliable systems, and the message is clear that the new Teledyne memory offers a solution that can improve performance and minimize issues. The video's overall tone is positive and upbeat, conveying the confidence Teledyne has in its new memory. It ends with the message that the memory is successfully standing up to the most extreme environments.

3. KASK

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KASK is a company known for its cycling helmets. This video is designed to showcase the technical features of their latest helmet, the Elemento.

Video Design - The video features a sleek, modern design and focuses on the technical aspects of the helmet. It showcases a 3D model of the Elemento, highlighting the innovative technologies like Fluid Carbon 12 and Multipod. The video utilizes a transparent blue overlay, showing how these features reduce shell thickness and optimize ventilation. This approach makes it a great App Explainer Video.

The video effectively communicates the benefits of the helmet, showcasing its aerodynamic qualities, ventilation, and safety features. The tone is professional and informative, and the use of clear visuals and animations helps explain the complex technologies in an easy-to-understand manner. This helps the viewers see how the Elemento is designed to enhance the cycling experience.

4. PanMon

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PanMon is a pantograph condition monitoring system from Ricardo. The video is designed to explain how PanMon provides real-time, cost-efficient surveillance of pantograph units on electrified train or tram services.

Video Design - The video is an App Explainer Video, and uses 3D animation. The video showcases high quality graphics and animated visual elements. The video features a simple design style that depicts the solution using a train in a 3D environment. The video is visually engaging and allows for a simple, straightforward visual explanation of the product.

The visual design helps communicate the objective of the video by making the content engaging, and providing a clear, straightforward, and simple explanation of the technology, which is at the heart of the video. The video uses a simple design style and narrative that appeals to a broader audience. The tone of the video is simple and informative, focusing on the product benefits and uses. This makes the video interesting and engaging.

How Advids pricing work for App Explainer Videos?

Advids offers transparent, fixed-fee pricing for app explainer videos, ensuring predictable budgets and exceptional results.

Our all-inclusive pricing includes:

Predictable Budget: Fixed fees for complete budget control.
Client Focus: Dedicated to your vision; quick edits and feedback. We collaborate to achieve your goals.
Simplified Project Management: Dedicated project leads ensure seamless production and feedback integration. Fixed costs streamline approvals and delivery.
Transparency: Complete transparency; consistent delivery and support.

Example 60-second app explainer video pricing (multiple revisions included):

Clean Interface Focus: Showcase app interface, UX, and key features via screen capture, motion design, and clear typography. USD 1000-1500
Conceptual Animation: Illustrate drone flight paths, data analysis, and crop health insights with animation, kinetic typography, and subtle transitions. USD 1500-2000
Illustrative Storytelling: Engaging visuals depict app impact; character animation, stylized visuals, and music create an immersive experience. USD 2000-3000
Detailed Feature Explanation: In-depth feature explanations via animated diagrams, data visualizations, and screen recordings; voiceover and sound effects enhance clarity. USD 3000-4500
Integrated Real-World Demonstration: Combines live-action drone footage with animated app overlays; professional voiceover, sound design, and color grading. USD 4500-6000

Our process ensures your software explainer video effectively communicates your app's value. We specialize in mobile app video production, creating engaging videos that drive downloads and engagement.

What content team from Advids is assigned and their expertise?

At Advids, we dedicate a team of app explainer video production specialists to elevate your app's story, crafting compelling visuals and concise messaging that resonates with your target audience. We create impactful app demo videos and tutorial-style explainers designed to boost downloads and user engagement. Our team seamlessly blends creative storytelling with technical expertise, ensuring your app's unique value proposition is clear in every frame.

Your dedicated project team includes:

Creative Director: Meets with you to understand your app's core features and target audience, leading the creative vision for your explainer video from initial concept to final delivery. They oversee script development, storyboard visualization, and overall messaging strategy.
Storyboard Artist: Translates the script into a visual narrative, sketching key scenes, transitions, and on-screen elements. This blueprint ensures a clear and engaging flow for your app demo video, optimizing pacing and visual storytelling.
2D Motion Graphics Designer: Creates eye-catching animations, icons, and visual effects that bring your app's interface and functionality to life. Their motion design expertise ensures a dynamic and engaging viewer experience, highlighting key features and benefits.
Voiceover Artist: Provides a clear and compelling voiceover that guides viewers through your app's features and benefits. Professional voice talent enhances the video's impact and clarity, creating a personal connection with your audience.
Sound Designer: Crafts a custom soundscape that complements the visuals and voiceover, enhancing the emotional impact of your app video. Expert sound mixing and music selection create an immersive and engaging audio experience.
Video Editor: Assembles all the elements – animation, voiceover, sound effects, and music – into a polished and professional final product. Precise editing ensures seamless transitions, optimal pacing, and a captivating viewing experience.

What experience Advids has in App Explainer Video production?

Advids crafts compelling app explainer videos with intuitive narratives and visuals that resonate with users. We offer diverse explainer video styles: 2D/3D animation, motion graphics, and screencasts. Our expertise creates impactful videos boosting app downloads and engagement. We excel at every stage of explainer video creation, delivering unique value. Our team analyzes your app and target audience to create the most effective video.

Across SaaS, Fintech, EdTech, Healthcare, and E-commerce, we transform complex app features into engaging videos, leveraging industry knowledge to resonate with target audiences. 12 years of experience creating thousands of high-quality videos, including app explainers, demos, tutorials, and social media content. We start with thorough research of your target audience, competition, and app features to maximize engagement. We collaborate closely, tailoring videos to your marketing strategy through meticulous planning and visual storytelling. Our goal: videos that demonstrate functionality, evoke emotion, and inspire action. We create compelling animated explainer videos that boost app downloads and engagement through effective app marketing videos. Our expertise in creating software explainer videos and delivering high-quality mobile app video production services ensures success.

Frequently Asked Questions

App demo videos should ideally be around 60-90 seconds to maintain viewer attention and maximize impact.

Complex app features can be simplified visually by using clear, focused visuals and dynamic motion graphics to guide viewers.

Showcase core functionality by highlighting key user flows with annotated screen recordings, ensuring clarity and impact.

The animation style should align with the brand's identity, creating a cohesive and memorable visual experience.

Keep viewers engaged in an app explainer by using a dynamic pace, compelling visuals, and a clear narrative that highlights the app's benefits.

Visually highlight app benefits by showcasing positive outcomes, using before-and-after scenarios, and emphasizing user testimonials.

Best script practices include a clear introduction, a focus on user benefits, concise feature explanations, and a strong call to action.

Enhance app understanding through clear screen recordings, annotations, and visual cues that guide viewers through the app's interface.

Create memorable app showcases through creative storytelling, unique visuals, and a memorable soundtrack that aligns with the brand.

Add a clear call to action using strong, direct language like "Download Now" or "Start Your Free Trial," prominently placed in the video.

The process for an app walkthrough video involves planning the user journey, recording the app interface, adding annotations, and editing for clarity.

Present new mobile apps with visually appealing videos that highlight unique features, benefits, and user experience.

Use storytelling in app demos by creating a narrative that resonates with the target audience, highlighting pain points, and showcasing solutions.

Ensure the app video aligns with the brand by using brand colors, fonts, and logo, creating a video that reflects the brand's personality.

Key pre-production steps include defining the target audience, creating a script, storyboarding, and gathering all necessary assets.

App Explainer Production

Ready to transform your app into a must-have? Let Advids be your partner in crafting an app explainer video that truly captivates. We understand the power of a compelling visual story, and our App Explainer video production production process is designed to make your app shine. We're not just making videos; we're crafting experiences that drive results.

  • We focus on crafting a narrative that truly connects with your audience.
  • Our team ensures clear messaging that highlights your app's core value.
  • We create engaging visuals and animations that grab attention instantly.
  • We'll make sure your app explainer video includes a strong call to action.
  • We optimize your video for mobile viewing and maximum impact.
  • We ensure your brand shines through every frame of your app explainer video.

A powerful App explainer video isn't just a visual, it's a strategic asset. Let Advids help you elevate your brand.

Production Process

Ready to make your app truly shine? At Advids, we know a strong pre-production plan is key to a successful app explainer video. It's where we lay the foundation for your entire project. Let's explore how we approach this crucial phase.

  • First, we define your target audience, ensuring your message resonates with the right people.
  • Next, we identify your app's core value, highlighting what makes it truly unique.
  • Then, we craft a compelling hook, grabbing attention instantly.

Our App Explainer Video Production process starts with a robust pre-production phase. As an App Explainer Video Production agency, we know the importance of a well-planned pre-production. This includes developing a clear script outline, choosing the right video style, and planning engaging visuals. Pre-production is crucial for creating effective mobile app marketing videos, and planning for interactive app videos starts right here.