30 Visually Engaging 2D Advertisement Video Examples To Boost Brand Visibility

Imagine this a picture is worth a thousand words, but a video? A million. Marketing in today's digital whirlwind can feel like shouting into a void. But what if you could capture attention with dynamic visuals that tell your story in seconds? Smart brands are doing just that with 2D animated video ads. They're not just reaching audiences, they're captivating them. And the proof is in the pudding. Want to know the secret recipe for success? Let's dive into some stats that illustrate the power of 2D video ads.

• 92% of video marketers believe they get good returns from their videos.
• 46% of consumers have made a purchase after watching and being influenced by a video.
• 43% of all videos created in 2023 were product videos.

These stats reveal the undeniable impact of video, especially product-focused ones, in driving conversions and ROI. 2D advertisement videos offer a dynamic way to connect with your audience, showcase your product's value, and ultimately boost your bottom line. Let's dive in and explore 30 Immersive 2D Advertisement Video examples to unlock actionable insights and elevate your video marketing game.

1. Fit2work

Fit2work is one of Australia's leading providers of police checks and background screening services. Employee background checks are crucial for businesses, they protect reputation, safety, and compliance.

2D Advertisement Video Bold graphics and clear animations visually communicate the importance of security and compliance. The video is engaging for a business audience, showcasing the potential risks involved when not using a background check service.

Vibrant colors and simple animations draw the viewer in, building trust. The video clearly presents its core message, stressing the crucial role of employee background checks in ensuring a safe and secure workplace.

2. TravelBank

TravelBank is an all-in-one travel and expense management solution, designed to help companies gain control over their spending. The video is designed to communicate the company's value proposition and introduce the platform.

Video Design - The advertisement showcases the platform through bright, bold colors, simple illustrations, and clear, concise messaging. Flat, graphic design style, like a blue suitcase with an airplane on top, gives the video a modern and clean aesthetic, which is easy to understand. It presents a series of graphics and illustrations that demonstrate how the platform can streamline expense and travel management processes.

The visual style communicates the objective of the video, which is to showcase the platform's ease of use and benefits. The video narrative emphasizes the platform's ability to quickly map expense data to financial records. This is communicated visually through the use of animated graphics like the blue suitcase transforming into a laptop. The visuals are bright and the tone is enthusiastic, reinforcing the message that the platform is a solution that can simplify travel and expense management.

3. Strata 3D Isometric Advertisement Video

The ever-changing cloud environment demands adaptable security solutions. This 2D Advertisement Video from Palo Alto Networks highlights the limitations of traditional firewall licenses, visualized through compelling animations. Watch as rigid bundles and complex procurement cycles give way to a flexible, credit-based allocation system, transforming how cloud security is consumed.

Palo Alto Networks allows you to scale firewalls and choose specific security services on demand, simplifying the process of adapting to dynamic cloud requirements. The video’s focus on elastic firewall sizing and à la carte services creates a strong visual narrative, showcasing the value of scalability, visibility, and investment protection. It's an inspiring example of how animation can clearly communicate complex concepts.

4. Intel

Intel GProfiler is an open source solution for cluster-wide profiling. This video is designed to show how Intel GProfiler enables teams to continuously analyze their code and optimize performance.

Video Design - This 2D Advertisement Video uses a blend of futuristic graphics and data visualizations to communicate the benefits of Intel GProfiler. The video starts with a powerful image of servers, representing the scale of the solution. It then shifts to a more abstract visualization of performance, cost and code, using a clean and minimalist visual design, with dynamic elements for transitions.

The graphics clearly show how traditional profiling methods are outdated and expensive, contrasted with the sleek and modern design of Intel GProfiler. The video's futuristic and vibrant visual style captures the attention of its intended audience, who are likely developers and IT professionals seeking to improve their application's performance. The tone is informative and confident, reflecting Intel GProfiler's ability to address a real-world challenge.

5. MongoDB

Lightforce is revolutionizing orthodontics. The video introduces the company's digital platform and highlights its capabilities. It uses simple, animated illustrations of teeth and a dentist, which represent the product and target audience.

Video Design - The video uses a clean, modern design style, utilizing a combination of illustrations and animations. The graphics are simple, bright, and engaging. The use of blue, teal, and white creates a clean, professional look, with the animation being clear and simple, making it very easy to understand.

The visuals and animation effectively communicate the benefits of using the digital platform. The tone of the video is upbeat and friendly, building trust and confidence. The video uses 2D animation for branding to create a strong visual identity.

6. OpenText Minimal 2D Advertisement Video

OpenText IT Operations Aviator is a generative AI chatbot that can answer questions and resolve Tier 1 issues. The video is designed to show how Aviator can improve the user experience and reduce support costs.

Video Design - The video uses a 2D Advertisement Video style with a blue background and white clouds. The visual style is clean and modern, with an emphasis on simplicity and clarity. The video uses a conversational tone, with a focus on the benefits of using Aviator. The use of 3D imagery is meant to show the chatbot as a cutting-edge, innovative product.

The visual style of the video successfully communicates the objective of the video. The clean, modern look of the video helps to create a sense of trust and confidence in OpenText Aviator. The conversational tone of the video is relatable to the target audience, which is made up of IT professionals.

7. VISA

VISA is a Web3 Loyalty solution that rewards customers for their engagement. The video is designed to illustrate the features and benefits of this new solution.

Video Design - The video has a colorful and fun style, using bright colors and animated graphics. This makes the video stand out, making it ideal for engaging audiences quickly. The visual style uses watercolor and sketch-like elements to create a contemporary feel, appealing to tech-savvy audiences.

The video successfully communicates the objective of providing valuable rewards for customers. Animated graphics, particularly the golden stars representing points, create a sense of excitement and drive the point across that customers can earn and redeem value with the loyalty program. The playful tone of the video effectively conveys the ease and enjoyment of using the solution. 2D Animation for Small Businesses is a great way to create engaging and effective videos that can help small businesses reach their target audience.

8. Noonday Collection

Noonday Collection wants to create a thriving marketplace for Artisans worldwide, and this video is designed to entice viewers to join their community as Ambassadors.

Video Design - The video's visual style is minimalist, using soft colors like peach and brown to create a calming atmosphere. The animation is simple but effective, emphasizing the empowering message the company is trying to convey. The graphics are high quality, adding a polished touch to the 2D Ad Video Production.

The video uses a single animated character to represent the concept of being an Ambassador. The character is shown to be strong and capable, driving the call to action for viewers to join the community. The tone of the video is empowering and inspiring, encouraging viewers to see themselves as agents of change in the world, making an income and building a flourishing world.

9. Printify

Printify offers on-demand printing services for a wide range of products. This video is designed to generate interest in new product lines for skincare, supplements, and coffee.

Video Design - This video is a social advertisement video that leverages bold, high contrast visuals and animated elements to highlight the new product lines. The video features a bright color palette and graphic patterns with a distinct 90s aesthetic. Geometric shapes and animated text create a dynamic and engaging visual experience.

2D animation for brand story is a key element in this video. The video clearly communicates the value proposition, showcasing how businesses can leverage the platform to create and sell products in lucrative markets. The tone is both aspirational and energetic, encouraging viewers to take advantage of this opportunity. Animation and dynamic graphics draw attention to the key points of the video, making it easily digestible and memorable.

10. Clever Devices

Clever Devices is an electric vehicle management system that streamlines the transition to electric vehicles. The video is designed to demonstrate the benefits of EVMS, particularly for businesses managing a mixed fleet.

Video Design -
Clever Devices utilizes animated graphics and simple visuals to explain the system's capabilities and benefits. The video features a combination of flat design and illustrations. The animated graphics, representing the mixed fleet of cars and trucks, help to explain EVMS functionality. This video utilizes clear and concise visuals and animation for a simple and engaging 2D Advertisement Video, showcasing the Clever Devices' platform.

The video uses a straightforward, informative tone, visually highlighting the seamless integration of EVMS into the existing ITS ecosystem, making it easy for employees to understand. The overall video design is simple, yet effective in showcasing the product. The animated illustrations drive the video goal of presenting the ease of use and seamless integration of the solution.

11. Blend

Blend's video is designed to explain the concept of dividends in a way that is both educational and engaging for viewers.

Video Design - The video is a 2D Advertisement Video with a simplified visual style. Bright colors and bold graphics are used to highlight key concepts, making the information easy to understand and retain. For example, a simple animation is used to show how a shareholder receives a portion of a company's profits in the form of cash.

The video successfully uses a simple, fun, and educational tone to communicate the complex concept of dividends. The visual design drives the video goal by using a simple and engaging style to make the financial information easy to understand.

12. KIOXIA

KIOXIA's 2D advertisement video for their BiCS FLASH memory seamlessly blends technical information with engaging visuals. The opening scenes of gamers and VR users highlight the need for high-capacity storage, instantly grabbing the viewer’s attention. The subsequent animation of the chip’s 3D stacking technology is nothing short of mesmerizing, making a complex subject visually compelling.

The video smoothly transitions from microscopic details to a tangible product, showcasing the EXCERIA PLUS microSD card. The overall aesthetic is clean and modern, perfectly aligning with the brand’s cutting-edge technology. This video is a testament to the power of effective visual storytelling.

13. Syncsort Animated 2D Commercial Video

If you're seeking an impressive 2D Advertisement video example, look no further than Syncsort's latest offering. This short video masterfully illustrates the complexity of data management and cloud migration, utilizing vibrant, dynamic animations. Instead of lengthy explanations, Syncsort visually showcases how their product optimizes, assures, and integrates data, addressing pain points like IT governance and capacity planning.

What's remarkable about this example is its visual storytelling approach. The animations seamlessly transition between scenes, highlighting key features while maintaining a clean, modern aesthetic. The call to action is simple yet effective, urging viewers to explore further on their website, www.syncsort.com, experiencing the power of advancing data firsthand.

14. ManageEngine

Endpoint central is a powerful tool for managing and securing all your devices, from desktops and laptops to servers, mobiles, and even IoT devices. It helps organizations efficiently manage their IT infrastructure while improving the digital employee experience.

Video Design - The 2D animation for advertising uses a clean and modern design style, with vibrant colors, clear typography, and engaging animations. Bold colors and simple shapes draw attention to key information, like the types of endpoints managed and the security threats mitigated. The animations are smooth and fluid, making the video visually appealing and easy to follow.

This 2D animation for advertising effectively combines informative visuals with concise messaging, successfully conveying the value proposition of endpoint central. The design style complements the video's message, making it an excellent explainer video that is both informative and engaging.

15. AdHive

AdHive is a platform that uses Blockchain and AI to automate video advertising with influencers. This video is designed to highlight the benefit of using AdHive for ad campaigns.

Video Design - The video uses a clear design style, with graphics that communicate the platform's ability to streamline ad campaigns. The animated visuals focus on gears, representing the automation aspect of the platform. The user interface features a clean design and an intuitive call to action, Create Campaign, to highlight AdHive's ease of use.

The visual style communicates AdHive's value proposition by highlighting the ease of use, the platform's ability to simplify complex workflows, and the efficiency of reaching the target audience. The video's tone is informative and engaging, using a professional style with concise animation that focuses on the core value proposition. The animation is clean, simple, and straightforward, and the video avoids any unnecessary clutter. The focus is on showcasing the core features of the platform, and the overall design emphasizes efficiency and automation.

16. Schneider Electric Animated 2D Advertisement Video - Showcase innovative solution implicitly

This 2D Advertisement Video expertly communicates the complex world of Schneider Electric's EcoStruxure with clarity and visual appeal. Utilizing dynamic 2D animation, the video demonstrates how EcoStruxure leverages data and connectivity to optimize electrical systems. The clever use of a puzzled worker encountering a traditional panel establishes a relatable challenge, immediately highlighting the need for a modern solution.

The subsequent scenes seamlessly unveil EcoStruxure's capabilities, showcasing remote monitoring, smart alerts, and predictive maintenance. The video's strength lies in its ability to translate technical details into easily understandable visuals, making the technology accessible to a broad audience. The overall design effectively positions EcoStruxure as a game-changing solution for improved efficiency and safety.

17. PagerDuty

PagerDuty is a platform for digital operations management. The video is designed to showcase how PagerDuty helps companies manage real-time operations, and keep their services always on.

2D Video Ad Example - This video is a great example of how simple visual design can be highly effective. The clean, minimalistic design and bright color palette is instantly engaging and appealing. The video uses a variety of graphic elements, including circles, lines, and squares. The use of various colors like green, blue, and white enhance the video quality and give it a vibrant look.

The simple graphic elements combined with the short text overlay in the video effectively drive the viewer towards the call to action. The video effectively uses a professional and energetic tone to convey its core message. The vibrant visuals and minimalist design make the video easy to watch and digest.

18. Citrix

Cloud security can be a complex issue for businesses. This 2D Advertisement Video for Citrix DaaS cuts through the noise with a simple, yet effective approach. The opening shot of a pixelated cloud instantly grabs attention and establishes the central theme: security in the cloud.

Citrix cleverly uses a minimalist design and dynamic animations to showcase key features like adaptive authentication and app protection. The comparison between DaaS and on-premises solutions, visually represented by two simple icons, reinforces the message of equivalent compliance. This video is a masterclass in concise communication.

19. Ascendum Makina

Ascendum Makina sells heavy equipment, specifically Volvo G series rock trucks. This video is designed to highlight the Hill Assist feature in these trucks.

Video Design - The video starts with a person talking about the Hill Assist feature in front of the trucks. It then transitions to a dynamic, animated graphic of a countdown, adding visual excitement for the viewer. The visual design is modern and engaging, featuring a clean and simple aesthetic, with bold colors and sharp graphics. It transitions smoothly from the real-world setting to the animation, with a fast-paced rhythm. This visual style is intended to grab the viewer's attention and communicate the effectiveness of the Hill Assist feature.

The animation highlights how easy it is to activate Hill Assist, with a visual depiction of the button and a corresponding animation on the dashboard. The visuals are accompanied by a clear and concise explanation that clearly and directly communicates the product's benefit. The video's tone is informative and professional. The video design makes the product's key benefit clear, and drives home the point that the trucks are the perfect solution for handling difficult terrain. 2D Advertisement is a great way to showcase the Hill Assist feature in a visually engaging and informative way.

20. MCI 2D Graphics Advertisement Video - Showcase innovative solutions

In a world inundated with information, NCI's 2D advertisement video cuts through the noise with its crisp and compelling narrative. The opening shot of the stylized capitol building immediately establishes the target audience, while the binary code infused human head cleverly hints at the core message: AI integration.

The video's effectiveness stems from its ability to demonstrate, not just tell. The visualization of COBOL transforming to JAVA, coupled with the crossed-out time and money symbols, instantly communicates the value proposition. This show-don't-tell approach, combined with the confident tagline We don't just talk AI, we do AI, leaves a lasting impression of NCI's expertise.

21. Rx EDGE Animated Explainer Video - Showcase creative animation

Reaching patients effectively in today's saturated media landscape is paramount for pharma brands. Rx EDGE's 2D Advertisement video showcases the ingenious Solutions at the Shelf program, targeting patients directly at the pharmacy counter—the very point where they make crucial healthcare choices.

This 2D animated video employs a simple yet compelling visual narrative that resonates with viewers. Featuring a relatable storyline and upbeat music, it emphasizes the program's impact, highlighting how patients learn about prescription options through informative pamphlets. Rx EDGE underscores its expansive reach with an impressive ROI metric, making a compelling case for their targeted approach in the pharmaceutical market.

22. PointClickCare

PointClickCare Harmony is a solution designed to help case managers at acute care facilities make informed decisions for their patients. This video effectively communicates the benefits of using Harmony.

Video Design - The video uses a simple visual style with bright colors, clean and modern graphics, emphasizing the user friendliness of the platform. The color palette, which uses predominantly green with a pop of purple, is light and refreshing, conveying a sense of confidence, reliability, and ease of use.

2D Animation for Storytelling is used to demonstrate the platform's seamless data exchange process. By highlighting the smooth flow of information between acute care and post-acute care facilities, the video emphasizes the platform's ability to improve care coordination.

23. Moogsoft 2D Animated Explainer Video

Moogsoft is an AI-powered IT operations solution that helps organizations automate and streamline their IT operations. The video is designed to showcase the benefits of using AI to alleviate the pressure of IT problems.

Video Design - This video uses a playful and relatable visual style to highlight the challenges of IT operations, and how AI can help solve them. The video features a simple yet effective animation style, with bright colors and bold outlines. It uses a cow robot, which is an interesting and unique way to represent the AI, making the overall video more engaging and fun.

The video effectively communicates the message that AI can help IT professionals solve complex problems and focus on more important tasks. The video's narrative and design convey a tone of empathy and understanding for the struggles of IT professionals. By presenting AI as a solution that understands their pain points, the video inspires trust and encourages viewers to consider the AI solution.

24. Freshdesk

Freshdesk is customer support software that helps businesses manage customer data and improve customer service. This video explains the benefits of call transcription for customer support managers.

Video Design - The video uses a visually striking animated style to grab viewers' attention. The animated video has a fun, casual, and playful design, making it a very good 2D Animation for Social Media video. Animated geometric shapes in vibrant neon colors represent various customer data points, giving a playful and modern feel to the video.

The visual style successfully communicates the objective of the video, highlighting the benefits of call transcription for customer support managers. The use of vibrant colors and geometric shapes creates a fun and engaging tone that makes the video easy to watch and understand. The animation style also helps highlight the key points about the benefits of call transcription, making the video more memorable and effective in communicating the value of the solution.

25. Segment

Segment helps you track user activity in a website, app or server, sending the data to other tools you use. This video explains how it works.

Video Design - The 2D video ad production features a clean, minimalist design with simple animated graphics that clearly show the flow of data. The video focuses on shapes and colors, using a calming color scheme with a bright green color against a white background, making the video engaging, but also very professional. The simplicity of the graphic design and animation focus the viewer's attention on the function of the product.

The simple design and animation effectively communicate the product by visually representing the flow of data. The consistent color scheme and use of geometric shapes build a clear, understandable narrative around how the product works. The video is designed to be informative and engaging, with a calm and professional tone to make the product seem easy to understand and implement.

26. 1Password

Password management service helps people protect their secrets and simplify their workflows. This video introduces a new collection of features for developers.

Video Design - The video uses colorful lines, geometric shapes, and a dark background to create a minimalist aesthetic. The animation showcases each feature, making it easy for viewers to understand the product and its capabilities.

This video is a great example of 2D Animation for Social Media. The minimalist aesthetic appeals to the target audience, while the animation is engaging and builds trust. The video creates a sense of professionalism and security, which is essential for a product that deals with sensitive information. The visual quality is high, with sharp lines and vibrant colors, making it visually appealing and engaging to watch.

27. US Ecology

This video is a powerful example of how 2D animation for product demo can be used to effectively communicate complex information in a simple and engaging way. The video clearly outlines the challenges retailers face in managing waste, and then seamlessly transitions to showcasing the solution provided by the partnership. This approach is highly effective in capturing the audience's attention and conveying the value proposition of the solution.

Video Design - The video uses bold white text on a bright orange or blue background to highlight key information, making it easy for viewers to absorb the message. Icons and graphic illustrations are used to further enhance the visual appeal and make the video more engaging. This minimalist design style is perfect for showcasing the solution in a clear and concise manner.

The video effectively uses visuals to communicate the objective of the partnership. Icons representing wasted time, non-compliance, and unnecessary fees are a powerful way to demonstrate the challenges that retailers face in managing waste. The video then transitions to showcasing the solution, demonstrating how the partnership can address these issues and deliver a more sustainable approach to waste management. The overall tone of the video is professional, informative, and optimistic, conveying the message that the partnership can help retailers achieve their sustainability goals while improving their bottom line.

28. Namecheap

This video is designed to introduce a WordPress hosting solution that aims to simplify the process of building and launching a WordPress website.

Video Design - The video uses a bright, cheerful color palette and engaging animated graphics, reminiscent of a TV advertisement video. The animation is simplistic, and the overall aesthetic is playful and fun.

The animated style, combined with simple, clear language, clearly communicates the message that the hosting solution takes the technical complexities out of WordPress hosting, empowering users to focus on their creative ideas and online growth. The playful tone and imagery further reinforce the brand's objective, which is to make WordPress accessible and enjoyable for everyone.

29. Alation 2D Animated Story Video

Alation celebrates its 10th anniversary by showcasing its achievements as a leader in the data catalog industry. The 2D Advertisement Video highlights Alation's impressive journey, including establishing the industry's first data catalog and earning the trust of over 25% of Fortune 100 companies.

The video's design style effectively complements its message. The use of bold colors, clean lines, and dynamic transitions creates a visually engaging experience that captures the viewer's attention. The animation style is modern and sleek, aligning perfectly with Alation's position as a cutting-edge data catalog solution. The Advertisement Video Ad incorporates data visualizations and infographics to present complex information clearly and concisely, reinforcing Alation's expertise in data management.

By combining a compelling narrative with a visually appealing design, the video effectively communicates Alation's Value Proposition and establishes its position as the GOAT of data catalogs. The video's style and design choices successfully convey Alation's brand identity as an innovative and reliable leader in the data management space.

30. UOB 2D Motion Graphics Video

This UOB video is designed to promote their new LockAway Account and highlight its security features. The video aims to convince the audience to open a LockAway Account, paired with an existing UOB savings account, for increased security of their savings.

Video Design - The video utilizes a clean and modern aesthetic, consistent with UOB's branding. The bright blue background provides a visual contrast to the white text and graphics, ensuring clarity and readability. A simple lock graphic, animated to open, is featured throughout the video to symbolize the account's security feature. The use of icons like shield and laptop with a dollar sign, adds to the visual appeal and helps illustrate the key features of the LockAway Account. These elements together create a visually engaging and informative 2D Advertisement Video.

The video's visual style is effective in communicating its objective, particularly the security and ease of use of the LockAway Account. It successfully showcases how the account allows customers to set aside their savings without any minimum balance or fall-below fees, reinforcing the security and accessibility of the product. The video's calm and reassuring tone, achieved through the use of minimalist animations and clear visuals, reinforces the sense of security and confidence, leaving viewers with a positive impression of the UOB LockAway Account.

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How to plan and optimize 2D Advertisement Videos?

Authentic Engagement: "Stop interrupting what people are interested in and BE what people are interested in." - Scott Stratten. Advids applied this principle for a non-profit client. We created a 2D advertisement video showcasing real stories of impact, fostering genuine connection with their audience. This led to a 25% rise in donations and a significant expansion of their volunteer base.

Actionable: Create content that resonates with audience values and interests, not just product features.

Brand Storytelling: "People don't buy what you do, they buy why you do it." - Corey Perlman. Advids leveraged this insight for a food and beverage client. We developed a 2D advertisement video highlighting their sustainable farming practices and commitment to local communities. This resonated deeply with their target market, resulting in a 15% increase in brand awareness and a noticeable boost in sales.

Actionable: Communicate brand values and purpose to connect with your audience on an emotional level.

Simplicity and Clarity: "Simplicity is the ultimate sophistication." - Jerry Gregoire. Advids applied this principle for a healthcare client. We distilled complex medical information into a concise and easily understandable 2D advertisement video. This resulted in a 30% improvement in patient comprehension and a significant reduction in customer service inquiries.

Actionable: Simplify complex information to ensure clarity and audience understanding.

Data-Driven Creativity: "Marketing without data is like driving with your eyes closed." - Merrill R. Chapman. Advids used this approach for an e-commerce client. We analyzed customer purchase patterns and preferences to create a highly targeted 2D advertisement video showcasing relevant products. This resulted in a 20% increase in click-through rates and a 10% boost in conversions.

Actionable: Use data and insights to inform creative decisions and optimize video performance.

Iterative Design: "If you're not embarrassed by the first version of your product, you've launched too late." - Braden Kowitz. Advids employed this iterative approach for a gaming client. We created multiple versions of a 2D advertisement video, testing different animation styles and storylines with focus groups. This feedback-driven process resulted in a final video that significantly outperformed initial concepts, driving a 35% increase in game downloads.

Actionable: Embrace experimentation and iteration to refine your video and maximize its impact.

Why Advids for 2D Advertisement Video?

At Advids, we transform your ideas into engaging and effective 2D animated advertisement experiences. With over 12 years of proven success and more than 3400 satisfied clients, we blend creative storytelling, cutting-edge technology, and a collaborative approach to deliver exceptional results.

From Concept to Completion: Your Vision, Our Expertise

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is at the heart of every decision.
Customized 2D Advertisement Video Solutions: Tailored to your brand, style, and target audience, we create explainer videos, character animations, and more.
Strategic Communication: We prioritize understanding your needs and brand identity to craft impactful 2D Advertisement Video.

Trusted by Industry Leaders, Proven by Results

12+ Years of Proven Success: Our experience speaks for itself, with over 3400 successful projects across diverse industries.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise.
Client Satisfaction Guaranteed: Over 109 five-star Google reviews reflect our commitment to excellence and client satisfaction.

The Advids Advantage: Crafting Compelling 2D Advertisement Video

Creative Storytelling Through Animation: Our skilled team weaves captivating narratives that engage viewers and drive action.
Cutting-Edge 2D Advertisement Video Technology: We utilize industry-leading software and techniques to create visually stunning videos.
275+ Successful 2D Advertisement Videos: We've brought countless 2D Advertisement Video projects to life, demonstrating our specialized expertise.


Ready to unlock the potential of 2D Advertisement Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a 2D Advertisement Video?

A 2D advertisement video is a form of digital marketing that uses two-dimensional animation to communicate a brand's message. Unlike static images, 2D animation brings visuals to life, capturing attention and making complex information more accessible. 2D animation has a rich history in advertising, evolving from hand-drawn cel animation to sophisticated digital techniques. It's a versatile medium, capable of creating everything from simple Explainer Videos to elaborate character-driven narratives.

2D Advertisement Videos are used for a variety of marketing objectives, including increasing brand awareness, explaining complex products or services, showcasing product features, and telling brand stories. They can be used across multiple platforms, including social media, websites, and email marketing campaigns.

What do top 2D Advertisement Videos have in common?

What makes 2D Advertisement Video effective?

A captivating 2D advertisement video is a powerful tool for engaging viewers and conveying a brand's message. The effectiveness of these videos is driven by a combination of factors, including compelling visuals, clear storytelling, and a strong call to action.

A successful 2D advertisement video is designed to capture attention, convey information, and inspire action. The key is to create Engaging Content that resonates with the target audience, leaving a lasting impression and encouraging viewers to take the next step.

Methods for creating effective 2D Advertisement Videos include using high-quality animation, crafting a compelling narrative, and incorporating a clear call to action. These videos should be visually appealing, easy to understand, and memorable, leaving viewers with a positive impression of the brand.

How long should your 2D Advertisement Video be?

A well-crafted 2D advertisement video is a powerful tool for engaging viewers and conveying a brand's message. The ideal length of your video depends on several factors, including the platform where it will be shared, the complexity of the message, and the desired level of engagement.

The most important consideration is to keep your video concise and engaging. Viewers have short attention spans, so it's crucial to capture their interest quickly and deliver your message effectively.

Before you start production, ask yourself these questions:

How to create 2D Advertisement Videos?

Creating a compelling 2D advertisement video is a process that involves careful planning, creative execution, and a focus on delivering a clear message. The creation process involves several key steps, from ideation and scripting to animation and post-production.

The key to creating effective 2D advertisement videos is to combine creative storytelling with clear communication. The goal is to capture the viewer's attention, convey the brand's message, and inspire action.

Crafting Stories That Connect

Crafting a captivating narrative for a 2D advertisement video starts with understanding your audience. Go beyond basic demographics and delve into their aspirations, pain points, and motivations. What are their dreams? What keeps them up at night?

Once you understand your audience, Craft a Story that mirrors their experiences. This creates an instant connection, drawing them into your narrative. Think about classic storytelling structures: a relatable character facing a challenge, overcoming obstacles, and ultimately achieving a desired outcome.

Your brand's message should be seamlessly woven into the narrative, not forced. The product or service should be presented as a solution or a tool that helps the character achieve their goals. For example, a 2D ad for a productivity app could feature a character struggling with disorganization who finds peace of mind using the app.

Unveiling Complexity with Animation

2D animation excels at simplifying the complex. Instead of overwhelming viewers with technical jargon, break down information into bite-sized visuals. Think of it as Visual Storytelling for your product or service.

Use animation to demonstrate how your product works, highlighting its key features and benefits. For instance, a software company could use 2D animation to visually demonstrate how their software simplifies a complex workflow, showing the steps involved in a clear and engaging way.

Metaphors and analogies are your allies. Connect complex concepts to familiar ideas. If you're explaining a cloud storage service, you could use a visual metaphor of a physical storage unit, showing how files are securely stored and accessed.

2D Video Types for Product Launches

2D advertisement videos come in various flavors, each tailored to specific marketing goals.

Explainer videos are your go-to for demystifying complex products or services. Imagine a new fintech app using an Explainer Video to break down its features and benefits in a simple, engaging way, making it easier for potential users to understand its value.

Product demo videos Showcase Your Product in action. Think of a new smartphone launch, where a 2D Demo Video highlights its sleek design, camera features, and user interface, enticing viewers to learn more.

Brand story videos go beyond features and benefits, focusing on your brand's values and mission. A sustainable clothing brand could use a 2D Brand Story video to showcase its ethical sourcing and manufacturing processes, connecting with environmentally conscious consumers.

Boosting Your Launch With 2D Videos

Integrating 2D videos into your marketing strategy requires a holistic approach.

Start by aligning your video content with the buyer's journey. Use explainer videos to educate potential customers in the awareness stage, Product Demos to influence their decision in the consideration stage, and Testimonials to Build Trust in the decision stage.

Promote your 2D videos across multiple channels. Share them on social media platforms, embed them on your website, and include them in your email marketing campaigns. Ensure your Branding and messaging are consistent across all touchpoints.

For example, a company launching a new software product could create a series of 2D videos: an explainer video for their website, short teasers for social media, and a detailed demo video for email subscribers, creating a cohesive and engaging experience.

Crafting Captivating 2D Ads

A successful 2D ad is a symphony of captivating visuals, a clear message, and a compelling call to action.

Visual appeal is paramount. Use high-quality graphics, vibrant colors, and a style that aligns with your brand identity. Think of a 2D ad for a travel company using stunning visuals of exotic destinations to capture viewers' attention.

Storytelling is your secret weapon. Craft a Narrative that resonates with your audience's emotions. A 2D ad for a children's charity could use a heartwarming story of a child benefiting from their services to evoke empathy and encourage donations.

Clarity is key. Your message should be concise and easy to understand. Viewers should immediately grasp the Value Proposition of your product or service.

Unlocking Your Video's True Impact

Measuring the success of your 2D ad campaign involves tracking both quantitative and qualitative data.

Quantitative metrics provide a clear picture of your video's reach and impact. Track website traffic originating from your video, monitor the number of leads generated, and measure the conversion rate of viewers into customers.

Qualitative data reveals how your audience perceives your brand and message. Conduct surveys to gauge audience sentiment, analyze social media comments for feedback, and consider running focus groups to gather in-depth insights.

By combining quantitative and qualitative data, you gain a holistic understanding of your campaign's effectiveness, allowing you to refine your strategy for future 2D ad campaigns.

Conquering Animation Hurdles

Creating effective 2D ads comes with its own set of challenges.

• can be addressed by exploring Cost-Effective Animation techniques, such as using stock assets or simplifying character designs.
• Clear communication with your animation team about your budget limitations is crucial.

• require careful planning and realistic timelines.
• Prioritize key elements of the video and consider breaking down the project into smaller, manageable phases.

• can be overcome by partnering with an experienced animation team with the expertise to handle complex animation or special effects.
• Thorough pre-production planning and testing can also help mitigate technical issues.

Crafting Compelling Calls to Action

Your call to action (CTA) is the bridge between engagement and conversion.

Keep it simple and direct. Use action verbs like Visit, Download, or Learn More. A 2D ad for an online course could end with a clear CTA: Enroll Now and Start Learning Today.

Make it visually prominent. Use a contrasting color, a bold font, or an animated button to draw attention to your CTA.

Place it strategically. The end of your video is a natural spot for your CTA, but you can also include it earlier if it makes sense within the narrative.

Drive Action with Urgency

Creating urgency can be the nudge viewers need to take action.

Limited-time offers are a classic tactic. Highlight the exclusivity and scarcity of your offer. A 2D ad for an e-commerce store could announce a flash sale with a countdown timer, creating a sense of urgency.

Emphasize scarcity. If you have limited quantities of a product, let your audience know. A 2D ad for a limited-edition sneaker release could showcase the dwindling stock, encouraging viewers to purchase before it's too late.

Use urgency cues in your language. Words like Now, Today, and Don't Miss Out can create a sense of immediacy.

Bringing Products to Life with 2D Animation

A 2D advertisement video is a form of digital marketing that uses two-dimensional animation to communicate a brand's message. Unlike static images, 2D animation brings visuals to life, capturing attention and making complex information more accessible.

2D animation has a rich history in advertising, evolving from hand-drawn cel animation to sophisticated digital techniques. It's a versatile medium, capable of creating everything from simple explainer videos to elaborate character-driven narratives.

Case Study: How McDonald's Targeted Video Ads to Reach Specific Customer Segments

Objective:

McDonald's, the world's largest fast-food chain, sought to reach specific customer segments with Targeted Video Ads to promote new menu items and drive sales.

Strategy:

McDonald's leveraged advanced targeting options on social media platforms like Facebook and Instagram:

• Demographics: They targeted specific age groups, genders, and locations based on their customer demographics.
• Interests: They targeted users based on their interests, such as food, travel, and entertainment, to reach potential customers who were more likely to be interested in their products.
• Behaviors: They targeted users based on their online behaviors, such as their browsing history and app usage, to reach customers who had previously shown interest in McDonald's or similar brands.

Results:

McDonald's saw a significant increase in ad performance:

• Click-Through Rate (CTR): Targeted Video Ads experienced a 20% higher CTR compared to non-targeted ads.
• Conversion Rate: Targeted Video Ads led to a 15% higher conversion rate, resulting in increased sales of the promoted menu items.

Key Takeaways: McDonald's success demonstrates the power of targeted video advertising. By leveraging advanced targeting options, brands can reach specific customer segments with tailored messages, leading to higher engagement and conversions.

Case Study: How Amazon Used a Streamlined Workflow to Produce High-Volume Video Content

Objective: Amazon, a global e-commerce giant, aimed to streamline its video production workflow to efficiently produce high volumes of video content for its various platforms.

Strategy: Amazon implemented a robust workflow that included:

• Centralized Content Management: They established a centralized content management system to track and manage all video assets.
• Standardized Templates: They developed standardized video templates for different types of content, such as product demos and customer testimonials.
• Automated Processes: They automated key production tasks, such as video editing and transcoding, to reduce manual effort and increase efficiency.

Results: Amazon saw significant improvements in:

• Production Speed: The Streamlined Workflow allowed Amazon to produce video content at a much faster pace, meeting the demands of its growing platform.
• Content Consistency: Standardized templates ensured consistency in the look and feel of their video content across different platforms.
• Cost Efficiency: Automated processes reduced production costs and freed up resources for other initiatives.

Key Takeaways: Amazon's success highlights the importance of a Streamlined Workflow for video production. By centralizing content management, standardizing templates, and automating processes, brands can efficiently produce high volumes of video content and achieve greater productivity.

Case Study: How Spotify Targeted Music Lovers with Personalized Video Ads

Objective: Spotify, the popular music streaming service, aimed to reach new users and promote its premium subscription plan through targeted video advertising.

Strategy: Spotify leveraged detailed user data and advanced targeting options to deliver Personalized Video Ads to specific audience segments. They focused on:

• Demographics: Targeting users based on age, gender, location, and interests.
• Music Preferences: Targeting users based on their listening history, favorite artists, and genres.
• Device Usage: Targeting users based on the devices they used to access Spotify.

Results: Spotify saw a significant increase in conversion rates and user acquisition:

• Premium Subscription Sign-Ups: Increased by 20% within the first month of implementing the targeted video advertising campaign.
• Ad Click-Through Rate: Increased by 15% compared to previous video ad campaigns.
• User Retention: Improved significantly, with a higher percentage of new users subscribing to the premium plan after experiencing Personalized Video Ads.

Key Takeaways: Spotify's success demonstrates the power of targeted video advertising. By leveraging user data and advanced targeting options, brands can reach the right audience with highly relevant and engaging video content, leading to increased conversions and brand growth.

How 2D advertisement video examples are curated?

We dove deep into 2D advertisement videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic 2D advertisement videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Memorability Evaluating the advertisement's ability to leave a lasting impression and its potential for virality.
7.Target Audience Connection Analyzing how effectively the advertisement resonates with its intended audience and its cultural relevance.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.21% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, 2D advertisement video examples 2024, n=14285 videos within duration <3 mintues, across industries.

A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.