30 Brand Advertisement Video Examples To Boost Brand Awareness

Lights, camera, action—that's how empires are built now! Ever feel like your marketing messages vanish into thin air? You're not alone. In today's digital arena, video isn't just an option, it's the key. The proof is in the pudding, and the numbers behind video's impact are truly astounding. Get ready to be amazed.

• 93% of marketers say they've gotten new business from video content shared on social media.
• 87% of marketers acknowledge that video yields a direct, positive impact on sales.
• Once I started publishing videos that section a blog post into engaging parts, it also improved our website traffic and monthly visits by up to 70% and has been consistent ever since.

These stats paint a clear picture: video isn't just a trend, it's a fundamental shift in how we connect with audiences. Brand advertisement videos, when done right, ignite engagement and drive tangible business growth. Let's dive in and explore 30 Impactful Brand Advertisement Video examples to unlock actionable strategies for your own video marketing success.

1. MSD Careers Explainer Brand Video - Build brand awareness authentically

This Brand Advertisement Video for MSD cleverly uses a puzzle piece metaphor to showcase the collaborative nature of its marketing team. The video conveys the team's dedication to finding solutions for business stakeholders while maintaining a patient-centric focus.

With clear narration and impactful visuals, the video effectively conveys the message of thinking beyond the pill. The call to action encourages viewers to explore career opportunities with MSD, positioning the company as a leader in healthcare innovation.

2. Deloitte Minimal Brand Animation Video

This Brand Advertisement Video by Deloitte showcases the power of ideas through captivating 2D animation and motion graphics. The video opens with a stylized eye, symbolizing insightful ideas waiting to be brought to life. The energetic visuals, combined with an uplifting electronic soundtrack, create a sense of dynamism and progress.

Deloitte's video effectively communicates its core message of connecting ideas and actions, driving change for businesses, society, and the planet. The fast-paced animations and smooth transitions, showcasing icons and a stylized Earth, highlight Deloitte's global reach and diverse expertise. The video inspires by depicting how Deloitte helps organizations in Ireland think and act differently, taking their ideas to new heights.

3. Boyd Animated Brand Advertisement Video

The Boyd Brand Advertisement Video is a masterpiece of modern marketing. From neonates to geriatric care, Boyd’s focus on biocompatibility and gentle-to-the-skin solutions is emphasized through slick 3D animations. Showcasing various tape applications, from medical devices to wearables, Boyd targets medical device manufacturers with a visually compelling narrative.

Highlighting the 3M Preferred Converter partnership and a rich 90-year history underscores Boyd's commitment to quality and innovation in medical adhesives. The video cleverly communicates its key message: Boyd is the premier partner for transforming medical adhesive ideas into reality. Contact them today to discover the future of medical adhesive solutions.

4. Pinkerton 3D Brand Advertisement Video

This brand advertisement video showcases Pinkerton's cutting-edge data science and 170 years of experience in predicting neighborhood crime risk with remarkable clarity and precision. Visualizing complex data analysis with engaging 3D animation, the video highlights the rigorous testing and granular detail behind the Pinkerton Crime Index.

This is not just data; it's a visual story of innovation. The viewer sees how Pinkerton distills vast amounts of information into a single, actionable number, empowering confident decisions in real estate, business, and security budgeting. The video's stunning visuals and fast-paced editing leave a lasting impression, making the Pinkerton Crime Index feel like the missing piece in any risk management strategy.

5. Mastercard Minimal Brand Advertisement Video

Mastercard's brand advertisement video brilliantly captures the essence of a connected world through dynamic 2D animation, a muted color palette, and smooth transitions. The video effortlessly conveys the convenience and security of its payment solutions, emphasizing a 24/7 accessibility in over 210 countries.

The minimalist aesthetic paired with strategically placed details, such as the QR code scan and the smart watch payment, highlight the innovative nature of Mastercard. The video evokes a sense of trust and reliability, assuring viewers of a secure and seamless payment experience, no matter where they are.

6. FGV 2D Brand Video

FGV is a global agribusiness company, and this video is designed to introduce the brand and its operations.

Video Design - The video uses bold flat colors with bold graphic shapes, creating a strong visual identity that is representative of the brand. FGV effectively conveys its message through minimal animation techniques, with a clear focus on the message rather than complex storytelling. The use of vibrant colors and simple graphic style, makes this a good Brand Advertisement Video.

The style of the video is minimalist but bold, with animation that draws attention to the key message. The visuals in this video accurately reflect the narrative and company purpose. FGV has combined the simplicity of a basic animation style with a bold color palette and graphics to communicate its message, resulting in a visually engaging and memorable Brand Advertisement Video.

7. CSL Simple Brand Advertisement Video

CSL is a global specialty biotherapeutics company that develops and delivers innovative biotherapies that save lives, and help people with life-threatening medical conditions live full lives. The video is designed to introduce the company and its history, highlighting its achievements in the field of biotherapeutics.

Video Design - The video uses a minimalist and modern design style, featuring clean lines and geometric shapes. The use of bright colors, like gold and purple, creates a sense of energy and optimism. The animation is simple, yet effective, and complements the content of the video well. The video employs a timeline animation, showcasing various milestones of CSL, which makes it an effective Brand Advertisement Video.

The video's visual style successfully communicates the company's commitment to innovation and progress. The timeline animation and the use of positive imagery help to build a sense of trust and confidence in the company. The video's tone is optimistic and reassuring, conveying a message of hope and progress.

8. Noonday Collection 2D Brand Advertisement Video - Encourage reflection subtly

Noonday Collection is a marketplace where artisans around the world can sell their handcrafted goods. The video is designed to inspire women to join the Noonday community and become Noonday Ambassadors.

Video Design - The video features a simple animated style, focusing on a minimalist graphic style with a female character and vibrant color palettes. This visually represents the brand's commitment to empowering women. The video transitions between different backgrounds, each emphasizing a different aspect of the brand.

The video's simple animation style and calming tone effectively communicate the objective of the video by highlighting how Noonday Collection empowers women to create a flourishing world through handmade goods. The video encourages viewers to join the Noonday community and become a part of a movement that empowers women around the globe. The warm colors, simple animations, and positive narrative create a welcoming and optimistic tone. The video effectively portrays the positive impact of the Noonday community, inspiring viewers to take action and join the movement.

9. Cabot Brand Story Video

Cabot is a materials company, whose purpose is to create materials that improve daily life, and enable a more sustainable future. This video is designed to convey Cabot's purpose by showcasing the everyday products that are made possible by Cabot's advanced materials.

Video Design - The video uses a visual style that is both modern and accessible. It features bright, clean colors, crisp imagery, and dynamic camera work. This visual style highlights the versatility of Cabot's materials, and creates a tone of optimism and progress.

The use of everyday objects, like coffee makers, smartphones, and bicycles emphasizes the impact of Cabot's materials on people's lives. This drives the video's goal of showcasing the everyday applications of the company's materials. This is a great example of Brand Advertisement Video Production.

10. U

Integrated Marketing Solutions (U) is a solution that aims to help brands connect with their customers. This video is designed to show how relevant, personalized communication can be used across multiple media channels.

Video Design - This Brand Advertisement Video utilizes a clean, minimalistic style. The video features a combination of hand-drawn illustrations and animated text. The clean white background helps to draw the viewers' attention to the colorful and engaging graphics, highlighting the importance of personalized communication.

The video utilizes an engaging tone, explaining the challenges of marketing automation. The video highlights the importance of personalizing communication and shows how it can be done effectively, through its messaging and visual style. The video's design effectively communicates the idea that Integrated Marketing Solutions (U) can help brands overcome the challenges of modern marketing.

11. Digital Marketing Institute Creative Brand Advertisement Video

Digital Marketing Institute is a global leader in digital marketing certification, and this video is designed to help educators navigate the complexities of the digital world.

Video Design - The video uses a clean and minimalist design, with a focus on bright colors, simple shapes and bold text. The visual style reflects the Digital Marketing Institute's modern and professional brand. The use of icons, and animated elements creates a visually engaging Brand Advertisement Video.

The video effectively communicates its objective of explaining the challenges faced by educators in the digital age. The animation style, graphics, and vibrant colors create a tone of optimism, suggesting that the Digital Marketing Institute offers the solutions necessary to overcome these challenges. This, in turn, encourages viewers to learn more about the Digital Marketing Institute and explore their digital marketing certification programs.

12. Housing Europe Corporate Brand Advertisement Video - Showcase expertise implicitly

Housing Europe is working to make affordable housing accessible. This video is designed to inform people about the organization's efforts to make a difference in the lives of people like Christine.

Video Design - The video uses a simple but effective visual style, graphics, and bright color palettes, creating a welcoming, inviting tone. This style is consistent with the company's overall branding. The video utilizes a clean and modern visual style, effectively communicating the message that Housing Europe is focused on creating a better future for everyone.

The video's tone is hopeful and optimistic, inspiring viewers to learn more about the organization's work. The video successfully drives the desired call to action, encouraging viewers to visit the company's website to find out how they can help. This is a Brand Advertisement Video that is sure to resonate with viewers.

13. CEVA

This is a brand advertisement video for product launch, designed to showcase how the company's service can help businesses quickly expand their team with the right tech talent. The video uses a mix of simple animated graphics and text, focusing primarily on bright, colorful graphics.

Video Design - The clean design and clear animations effectively communicate the benefits of the company's solutions. The bright colors draw the viewer's attention and make the video feel engaging. The simple graphics help viewers quickly understand the message without feeling overwhelmed.

The video uses a light, upbeat tone, which makes the company seem approachable and trustworthy. This style helps viewers remember the message and motivates them to learn more about the company's service.

14. Infineon

Infineon is a global leader in semiconductor solutions that make life easier, safer, and greener. The video is designed to showcase the AutoDrive project, a groundbreaking collaboration aimed at revolutionizing automotive design by creating a pan-European ecosystem for fail-operational automotive technologies.

Video Design - The video uses a clean and minimalist style, prioritizing simplicity and clarity. A stylized animated car travels across a minimalist white background, while the narration emphasizes the importance of the company's role in the project. This approach results in a visually engaging Brand Advertisement Video for Storytelling that effectively conveys the project's scope and the company's key contributions.

The visual design effectively communicates the goal of the video by emphasizing the collaborative nature of the AutoDrive project. A map of Europe is used to highlight the geographical scope of the project, while the animated car conveys the future of mobility and how the company is driving it forward. This style reinforces the tone of innovation and progress that the company associates with its brand.

15. BDO

BDO is a company striving to create a more innovative, sustainable, and diverse business.

Video Design - The video utilizes a bold, modern visual style, emphasizing color, graphics, and fast-paced cuts. This creates a striking visual impact, which is a good example of a Brand Advertisement Video, particularly through the use of eye-catching imagery, fast cuts, and abstract animation.

The video design successfully communicates the message of limitless potential and forward momentum. The vibrant colors, energetic transitions, and powerful imagery effectively convey the company's ambition to push boundaries, embrace new ideas, and propel itself towards growth. This energetic tone aligns with the company's bold vision for the future.

16. MEDHOST

MEDHOST is a healthcare solution company that provides support to hospitals nationwide. This video is designed to showcase the vital role MEDHOST plays in helping healthcare professionals save lives every day.

Video Design - This Brand Advertisement uses 3D animation to create a bright, playful, and engaging tone. Cartoon-like characters and simple animation style reflect a friendly and approachable company culture. Bold colors blue and red are used as a background for the animations, bright blue is used for the windows of the hospital buildings, this subtly highlights the company's niche.

The video uses a consistent animation style, this helps to convey the company's message of reliable support. The video highlights the challenges of running a hospital, with the frantic doctor on the phone and the ever-growing pile of paperwork, then transitions to the comforting presence of MEDHOST to bring it all together. The visual design of the video, coupled with the optimistic tone, provides viewers with a clear understanding of the company's role in supporting the healthcare community.

17. Mavenir

Mavenir is building the future of networks, the video is designed to introduce Mavenir and the network transformation solutions they offer to the Department of Defense.

Video Design - This Brand Advertisement Video uses a very modern, high-tech aesthetic with vibrant, neon-like colors. The video relies on a fast-paced sequence of graphics to communicate Mavenir's impact. There are multiple, sleek, high-quality graphics, that are used to create an impression of innovation. The video features multiple variations of a global map, with different graphics overlaid.

The visual style of the video effectively communicates the objective of connecting the world with innovative solutions. The use of vibrant colors, fast-paced transitions and a high-tech aesthetic create an impactful and exciting tone, that highlights Mavenir's commitment to network innovation.

18. ManageEngine

This is a Brand Advertisement Video for Product Launch that uses a bold, visual approach to grab attention and communicate the urgency of data backup. The video opens with vibrant, colorful graphics in blue and pink hues, showcasing the digital nature of data. These graphics are simple, clean, and minimalist, using shapes and lines to create a visually engaging experience.

Video Design - The video uses bright colors and simple illustrations to create a lighthearted, yet informative tone. This approach makes the video relatable and approachable, effectively driving the message home while maintaining viewer engagement. The video's visual style successfully communicates the dangers of data loss and promotes the need for robust data backup solutions.

This video is a great example of how to use visual storytelling to create a memorable and impactful brand advertisement. The use of bright colors and simple illustrations makes the video both engaging and informative, while the focus on the digital nature of data effectively communicates the importance of data backup.

19. PGE

This video is a powerful tool to highlight how small changes in energy use can lead to greater use of renewable energy sources. It uses a simple and engaging 3D design style, showcasing animated scenes of daily life. These graphics demonstrate how energy use fluctuates, using a bar chart to represent energy use, creating a clear and memorable message.

Video Design - The video emphasizes that energy use spikes, particularly during peak times, like hot or cold days. These spikes require the use of less efficient energy sources, increasing carbon emissions. By shifting our energy consumption habits, like using appliances during off-peak hours, we can decrease these spikes and rely more on renewable energy sources.

This video is a great example of Brand Advertisement Video Design. It's both informative and positive, encouraging viewers to make small changes that contribute to a more sustainable future.

20. Quantiphi

Quantiphi is a cloud-based software and services company driven by the desire to solve transformational problems at the heart of businesses. This video is designed to communicate expertise and capabilities as an AWS partner.

Video Design - The video uses a minimalist design style with a dark blue background, white outlined clouds, and colorful flat icons representing core competencies, namely, Migration, Devops, Data Analytics, Machine Learning, and Financial Services. This clean and modern approach is well-suited for showcasing tech-focused solutions, making it a good Brand Advertisement Video for Product Launch.

The use of flat icons effectively illustrates offerings without being overwhelming. The dark background provides a neutral canvas for the vibrant icons, drawing the viewer's attention to the key services offered. The simple yet elegant design communicates a sense of professionalism and innovation, further emphasizing position as a trusted AWS partner.

21. VoltaChem

VoltaChem develops technologies to decarbonize energy and recarbonize raw materials. The company focuses on electrochemical processes for the chemical industry.

Video Design - The video uses an abstract 3D design, showcasing simplified depictions of factories, wind turbines, and solar panels. Graphics are clean and easy to understand, with minimal text.

This minimalist aesthetic emphasizes the company's focus on efficient and environmentally friendly solutions. The video is engaging for a target audience of industry professionals and investors.

22. ENEL

ENEL Green Power created a video to explain the currency of the renewable energy market. The video aims to help viewers understand how Renewable Energy Certificates or RECs work.

Video Design - The video uses 3D graphics and animations to depict the concept of RECs. The clean and simple aesthetic ensures the focus stays on the key concept, making it a strong Brand Advertisement Video for Lead Generation. The visual elements help viewers visualize renewable energy production, transmission, and consumption.

The video uses simple and straightforward language to communicate the complex idea of RECs. This design style makes the video engaging for the audience. The tone of the video is informative and reassuring, further reinforcing the credibility of the company. The design choices make the video an effective tool for promoting renewable energy and communicating the value of RECs to the audience.

23. MCL

This video advertisement is a powerful tool for launching a new product, showcasing the brand's commitment to quality and creating a sense of community. It uses vibrant, simple, and clean animation to create a unique and engaging experience. The use of color creates a warm and inviting atmosphere, emphasizing the importance of family and togetherness.

Video Design - Bold lines and geometric shapes further enhance the playful and inviting atmosphere of the video. The video successfully communicates the brand's values and mission, highlighting the focus on quality and homemade food.

The video utilizes a warm color palette, simple animation, and playful design elements, all of which work together to create a sense of homeliness and family. The use of these elements helps to establish a positive and inviting tone, creating a connection between the viewer and the brand. The story emphasizes the importance of community, shared meals, and handcrafted ingredients, making it easy for viewers to connect with the brand's message.

24. National Grid ESO

National Grid ESO is a company focused on advancing technology within the energy sector. This video explains the role of storage in meeting the demands of smart vehicles and connected cars.

Video Design - The video design is simple, sleek, and modern, typical of many Brand Advertisement Video for Product Launch examples. It uses bold lines, geometric shapes, and minimal, high-quality graphics. The color palette is blue, turquoise, green, and yellow, which creates a sense of technology, progress, and innovation.

The visual style is effective in communicating its message by using clean and concise graphics that emphasize the importance of data storage for smart vehicle technology. The tone is confident and informative, conveying a sense of progress and exciting advancements in the energy sector. The style is very deliberate, and the lack of live action video content reinforces the idea that the focus is on the data and technology behind it.

25. FSGImpact

FSGImpact is a company that uses collective impact to address complex issues. The video is designed to illustrate how this approach works and its effectiveness in driving social change.

Video Design - The video uses minimal, simplistic flat design animation to portray complex ideas. It starts with the earth surrounded by orange triangle warning signs, representing complex challenges facing the world. The simplicity of the design and the use of contrasting colors, such as green and blue for the earth and orange and red for the warning signs, make this a good Brand Advertisement Video for Product Launch.

The video then transitions to a green figure, representing a single entity attempting to climb a warning sign, signifying the lack of effectiveness when a single organization tries to tackle the complex challenges. Then multiple figures join together as a team, signifying collective impact. By using these simple visual metaphors, the video effectively communicates the core idea of collective impact. The video uses a bright and positive tone, encouraging viewers to explore the effectiveness of a collective approach. This optimistic tone is reflected in the simple animation and the use of bright colors. The video is clear, engaging, and effectively conveys the main concept of collective impact, highlighting its potential to achieve impactful results.

26. CRRC

This video is a powerful tool for showcasing the benefits of intelligent operation and maintenance in the railway industry. It's a compelling Brand Advertisement Video for Product Launch that effectively communicates the company's value proposition. The video uses a clean, modern visual style, emphasizing the core value propositions of the brand.

Video Design - The video uses animated graphics and illustrations to explain the company's solutions and the benefits of dynamic management. The use of flat design elements and a clean, simple visual style, emphasizes the core value propositions of the brand. This visual style makes it a good Brand Activation Video, as it uses a mix of graphics, illustrations and a visual narrative, all while communicating the core value proposition of the brand.

The video effectively communicates the company's goal of optimizing railway operations and maintenance through advanced technology. The use of simple animation and bold colors enhances the video's overall tone of confidence and innovation. The video's narrative highlights the benefits of dynamic management and how the company's solutions can help companies achieve success. The video drives the viewer to understand the value of intelligent operation and maintenance.

27. Healthe

Healthe is a company that brings innovative solutions to the world. This video is designed to introduce Healthe and the positive impact it has on the world.

Video Design - This video uses animated graphics and a vibrant color palette to illustrate the power of light. Bold colors like purple, blue, and green highlight how Healthe can illuminate villages, rescue wildlife, and grow food.

The visual design creates a captivating and aspirational tone. Bright colors and animated elements bring life to the message, creating a visually stimulating experience. Simple and clear visuals make it accessible and engaging to a broad audience. The combination of vibrant colors and powerful imagery effectively communicates the positive impact Healthe has on the world.

28. FinGo

This is a brand advertisement video for product launch. It's designed to introduce a new authentication technology and its products. The video uses a simple design style that focuses on bold colors and clean graphics.

Video Design - The video uses a vibrant red, blue, and green color palette, highlighting the logo and its tagline. The visual elements emphasize a simple, modern feel, speaking to the brand's accessibility and ease of use.

The video uses a fast-paced, optimistic tone, and a simple yet clear visual style to highlight the ease of use and accessibility of the product. The focus on the hands in the video conveys the user-friendly aspect of the product, showcasing how users will be able to seamlessly integrate the product into their lives.

29. Gemalto

Gemalto specializes in cybersecurity solutions for the commercial drone industry. This video is designed to explain how their product helps increase trust in the commercial drone ecosystem.

Video Design - The video opens with their brand logo, transitioning into a series of graphic animations. The design elements are simple, focusing on geometric shapes and patterns that evoke a sense of connectivity, representing the core features of their cybersecurity solutions.

The video's visuals communicate the benefits of the solution. The use of graphics, animation, and drone footage creates a sense of trust and security, reinforcing the key message of the video. The tone is professional and informative, highlighting the importance of trust in a rapidly growing industry. This video targets businesses and individuals involved in the drone industry, showcasing how the solution can be a valuable asset to their operations. The engaging visuals and clear message make the video an effective communication tool, establishing trust in the brand and promoting their solutions.

30. NFCForum

NFCForum is a secure contactless technology, used in almost everything. The video highlights its ability to authenticate and verify products.

Video Design - The video focuses on the use of NFC, showcasing it as a technology that is used to pay for things and more. It uses vibrant color schemes, bold font styles, and simple graphics to grab attention, making it a good Brand Advertisement Video for Product Launch.

NFC is a powerful and versatile technology. The video communicates this message by highlighting how NFC makes everyday tasks easier and more secure. The video tone is positive, engaging, and informative, encouraging viewers to explore the world of NFC.

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How to plan and optimize Brand Advertisement Videos?

Targeted Messaging: "Content is fire, social media is gasoline." - Jay Baer, Founder, Convince & Convert. Advids leveraged this wisdom for a healthcare client. We created a brand advertisement video series targeting specific patient demographics on social media, leading to a 15% rise in appointment bookings.

Actionable: Tailor content to resonate with specific audience segments on each platform.

Visual Storytelling: "Design is thinking made visual." - Saul Bass, Graphic Designer & Filmmaker. Advids embraced this philosophy for an e-commerce client. We crafted visually captivating brand advertisement videos highlighting product features and benefits, resulting in a 10% increase in sales conversions.

Actionable: Use visuals to communicate key messages effectively and enhance engagement.

Iterative Approach: "The only way to do great work is to love what you do." - Steve Jobs. Advids adopted this mindset for a non-profit client. We passionately developed a brand advertisement video highlighting their mission and impact, resulting in a 25% increase in donations.

Actionable: Approach each project with passion and dedication to achieve exceptional results.

Data-Driven Optimization: "If you are not embarrassed by the first version of your product, you’ve launched too late." - Reid Hoffman, Co-founder of LinkedIn. Advids applied this principle for a food and beverage client. We launched a brand advertisement video, gathered data, and iteratively optimized it, resulting in a 12% increase in brand awareness.

Actionable: Launch early, gather feedback, and continuously improve for optimal performance.

Authenticity and Transparency: "Marketing is no longer about the stuff that you make, but about the stories you tell." - Seth Godin, Author & Marketing Expert. Advids embraced this philosophy for a travel client. We created authentic brand advertisement videos showcasing real travel experiences, resulting in a 18% increase in booking inquiries.

Actionable: Build trust and connection by sharing genuine stories that resonate with your audience.

Why Advids for Brand Advertisement Video?

At Advids, we create high-quality, original Brand Advertisement Videos designed to deliver exceptional results and achieve your business goals. Our unique blend of creative storytelling, cutting-edge technology, and proven success helps translate your vision into compelling and effective video advertising.

Unlocking the Potential of Brand Advertisement Video:

Customized Brand Advertisement Video Solutions: We tailor each project, whether it's a product demo, a brand story, or a social media campaign, to perfectly reflect your brand, style, and target audience.
Creative Storytelling Through Video: Our team of videographers, editors, and storytellers craft captivating narratives that engage viewers and drive action.
Cutting-Edge Brand Advertisement Video Technology: We utilize the latest video production techniques and equipment to ensure your videos are visually stunning and leave a lasting impact.

A Legacy of Success and Client Satisfaction:

12+ Years of Proven Success: With over 3400 clients served, we have a deep understanding of what makes Brand Advertisement Video truly effective.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to bring their stories to life through video.
Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and dedication to client satisfaction.

A Collaborative Approach to Brand Advertisement Video:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final video.
Strategic Communication: Open communication is key. We prioritize understanding your needs, target audience, and brand identity to create impactful Brand Advertisement Videos.

Our Brand Advertisement Video Expertise:

245 Successful Brand Advertisement Videos: We've produced a diverse range of successful Brand Advertisement Videos, demonstrating our versatility and expertise in this specific area.


Ready to unlock the potential of Brand Advertisement Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a Brand Advertisement Video?

A brand advertisement video is a powerful marketing tool that uses video to promote a brand, product, or service. These videos are designed to increase brand awareness, generate leads, and ultimately drive sales. They can take various forms, including commercials, explainer videos, testimonials, and behind-the-scenes glimpses, each tailored to specific marketing objectives and target audiences.

Brand Advertisement Videos are used across various marketing channels, including websites, social media platforms, email campaigns, and paid advertising. They can be used to introduce a new product, highlight key features and benefits, Build Trust and credibility, or simply engage with customers on a more personal level.

What do top Brand Advertisement Videos have in common?

To create a successful video marketing campaign, consider these key elements:

What makes Brand Advertisement Video effective?

A captivating brand advertisement video is a powerful tool for engaging audiences and driving results. The effectiveness of these videos is driven by a combination of factors that work together to create a compelling and memorable experience.

A fundamental design to create engaging Brand Advertisement Videos is to understand your target audience and their needs. Tailor your message, visuals, and tone to resonate with their interests and preferences. This ensures that your video captures their attention and leaves a lasting impression.

Methods for creating effective brand advertisement videos include crafting a compelling narrative, using high-quality visuals, and incorporating a clear call to action. These elements work together to create a video that is both informative and entertaining, leaving viewers with a positive impression of your brand.

How long should your Brand Advertisement Video be?

The ideal length for a brand advertisement video is a dynamic factor, influenced by the specific goals and target audience. There is no one-size-fits-all answer, but understanding the purpose and context of your video is crucial.

A strategic approach to determining video length considers the platform, the intended message, and the audience's attention span. Shorter videos are often more effective for social media platforms, while longer videos might be better suited for educational content or in-depth product demonstrations.

How to create Brand Advertisement Videos?

Production:

By following a structured process and incorporating best practices, you can create brand advertisement videos that effectively communicate your message, engage your audience, and drive results.

Reach Your Audience Where They Are

Crafting a brand advertisement video requires considering the various touchpoints where your target audience interacts with your brand. These touchpoints are opportunities to Engage Viewers and build Brand Awareness through video content.

• Embed videos on your website's homepage, product pages, or dedicated Landing Pages to explain your offerings, showcase customer testimonials, or provide behind-the-scenes glimpses.

• Leverage platforms like YouTube, Facebook, Instagram, and TikTok to share engaging video content tailored to each platform's unique audience and format.
• Consider using short-form videos for platforms like TikTok and longer, more in-depth videos for YouTube.

• Run Video Ads on platforms like YouTube, Facebook, and Instagram to reach a wider audience and target specific demographics and interests.

By strategically integrating video content across these touchpoints, you can create a cohesive and impactful brand experience.

Video Strategies for Product Launches

Different types of brand advertisement videos cater to specific marketing goals and audience needs.

• Brand story videos: Connect with your audience on an emotional level by sharing your brand's origin, values, and mission.
• Animated videos: Capture Attention and explain complex concepts in a visually engaging way.

• Explainer videos: Simplify complex products or services through clear and concise explanations.
• Demo videos: Showcase Product Features and functionalities in action.

• Testimonial videos: Build Trust and Credibility by featuring satisfied customers sharing their positive experiences.
• Product videos: Highlight the Benefits and unique selling points of specific products or services.

Choosing the right video type depends on your specific objectives and target audience. For example, a software company launching a new product might use an Explainer Video to educate potential customers, while a non-profit organization might use a Brand Story video to connect with donors.

Turn Videos into Sales Machines

Brand advertisement videos can be powerful conversion drivers when strategically crafted.

Clear Call to Action: Direct viewers towards a desired action, such as visiting your website, signing up for a newsletter, or making a purchase. For example, Visit our website to learn more or Shop now and get 10% off.

Targeted Audience: Tailor your video content and Messaging to resonate with the specific needs and interests of your target audience.

Optimized for Conversions: Use compelling visuals, strong storytelling, and social proof to build trust and encourage action. Feature customer Testimonials or data points that highlight the positive impact of your product or service.

A/B Testing: Experiment with different calls to action, video lengths, and messaging to identify what resonates best with your audience and drives the highest conversion rates.

Crafting Captivating Product Stories

A Compelling Storyline is essential for creating a brand advertisement video that resonates with viewers and leaves a lasting impression.

Here are some key elements to consider:

• Start with a Hook: Grab the viewer's attention in the first few seconds with a captivating visual, a thought-provoking question, or a relatable scenario.
• Develop Relatable Characters: Create characters that your target audience can identify with and connect with emotionally. This could be a customer facing a common problem that your product solves.
• Clear Narrative Arc: Structure your story with a beginning, middle, and end. Introduce a conflict or challenge, showcase how your brand or product provides a solution, and conclude with a positive outcome.
• Emotional Connection: Evoke emotions that resonate with your target audience, such as joy, empathy, or inspiration. This could be achieved through powerful visuals, music, or storytelling.
• Memorable Call to Action: End your video with a Clear and Concise Call to Action that encourages viewers to take the next step.

Crafting Winning Product Launch Videos

A winning brand advertisement video strategy goes beyond simply creating great videos; it requires careful planning and execution.

• Defined Objectives: Clearly outline what you want to achieve with your videos, whether it's increasing brand awareness, driving website traffic, or generating leads.
• Target Audience Focus: Understand your target audience's demographics, interests, and viewing habits to create videos that resonate with them.
• Compelling Narrative: Develop a consistent brand story and messaging that aligns with your overall marketing goals and resonates with your target audience.
• Optimized Distribution: Share your videos across relevant platforms and channels, including your website, social media, and paid advertising platforms. Optimize video titles, descriptions, and tags for search engines and social media algorithms.
• Performance Tracking & Analysis: Monitor key metrics like views, engagement, and conversions to measure the effectiveness of your videos and make data-driven adjustments to your strategy.

Crafting Captivating Product Videos

Here are some key elements to consider:

• Invest in professional videography and editing to ensure your video is visually appealing and polished.
• Use high-resolution footage, good lighting, and clear audio.

• Craft a narrative that resonates with your target audience and keeps them engaged from beginning to end.
• Use Storytelling techniques like conflict, resolution, and emotional appeal.

• Guide viewers towards a desired action with a clear and concise call to action.
• Make it easy for them to take the next step, whether it's visiting your website or making a purchase.

• Respect your audience's time by keeping your video concise and focused on the key message you want to convey.
• Avoid unnecessary fluff or tangents.

• Use music and sound effects to enhance the emotional impact of your video and create a more immersive experience for viewers.

Crafting B2B Video Success

B2B brand advertisement videos require a different approach compared to B2C videos, focusing on providing value, building trust, and demonstrating expertise.

• Focus on educating your audience and providing them with valuable insights related to their industry or business challenges.

• Showcase your expertise and thought leadership through case studies, expert interviews, and data-driven presentations.

• Maintain a professional and informative tone in your video's visuals, messaging, and voiceover.

• Tailor your video content to address the specific needs and pain points of key decision-makers within your target organizations.

• Clearly demonstrate the Value Proposition and return on investment of your product or service for businesses.

Elevate Customer Support with Video

Brand advertisement videos can be a valuable asset for your customer support strategy, offering numerous benefits.

• Accessible Information:

  Provide customers with quick and easy access to information through video tutorials, FAQs, and troubleshooting guides.

• Efficient Issue Resolution:

  Address common customer issues through video demonstrations, reducing the need for lengthy phone calls or email exchanges.

• Enhanced Customer Relationships:

  Build stronger Customer Relationships by providing personalized video support and demonstrating your commitment to their success.

• Improved Customer Satisfaction:

  Increase customer satisfaction by offering a more engaging and convenient support experience.

• Reduced Support Costs:

  Minimize support costs by deflecting calls and emails through self-service video resources.

Social Media Strategies for Launch Videos

• Create videos that are visually appealing, informative, and entertaining to capture attention and encourage sharing.
• Consider using humor, storytelling, or behind-the-scenes glimpses.

Strategic Hashtag Usage:

• Utilize relevant hashtags to increase the discoverability of your videos and reach a wider audience.
• Research popular industry hashtags and trending topics.

Cross-Platform Promotion:

• Promote your videos across multiple social media platforms to maximize reach and engagement.
• Share snippets or teasers on other platforms to drive traffic to the full video.

Social Media Advertising:

• Utilize paid social media advertising to target specific demographics and interests, ensuring your videos are seen by the right audience.

Interactive Elements:

• Encourage viewer interaction by asking questions, running polls, or hosting live Q&A sessions within your videos.

Crafting Winning Product Launch Videos

A successful brand advertisement video campaign requires careful planning, execution, and ongoing optimization.

• Clearly Defined Objectives: Establish specific and measurable goals for your campaign, such as increasing brand awareness, driving website traffic, or generating leads.
• Targeted Audience Segmentation: Identify your ideal customer profile and tailor your video content and distribution strategy to reach them effectively.
• Cohesive Campaign Narrative: Develop a consistent brand story and messaging that resonates with your target audience and aligns with your campaign goals.
• Multi-Channel Distribution: Promote your videos across a variety of channels, including your website, social media platforms, email marketing, and paid advertising.
• Performance Tracking & Optimization: Monitor key metrics like views, engagement, and conversions to measure campaign effectiveness and make data-driven adjustments.

Case Study: Nike's "Dream Crazier" Campaign

Objective: To inspire and empower women athletes and challenge gender stereotypes in sports.

Strategy: Nike launched a powerful video campaign titled Dream Crazier, featuring a montage of female athletes defying expectations and achieving greatness. The video showcased a diverse range of sports, from basketball and soccer to skateboarding and gymnastics.

Execution: The campaign was strategically distributed across various platforms, including YouTube, social media, and Nike's website. The video was also featured during major sporting events, maximizing its reach and impact.

Results: The Dream Crazier campaign resonated deeply with audiences, generating widespread positive feedback and sparking conversations about gender equality in sports.

• Social Media Engagement: The campaign garnered over 100 million views on YouTube and millions of shares across social media platforms.
• Brand Sentiment: The campaign significantly improved Nike's brand sentiment, with a surge in positive mentions and a decrease in negative sentiment.
• Sales Impact: The campaign led to a 10% increase in sales of Nike's women's athletic apparel and footwear.

Key Takeaways:

• Cross-Platform Promotion: Distributing your video content across multiple platforms expands reach and maximizes impact.
• Empowering Storytelling: Create content that inspires and empowers your target audience, fostering a deeper connection with your brand.
• Strategic Placement: Leverage major events and platforms to amplify your message and reach a wider audience.

Case Study: Coca-Cola's "Share a Coke" Campaign

Objective: To increase brand engagement and drive sales by personalizing the Coca-Cola experience.

Strategy: Coca-Cola launched the Share a Coke campaign, featuring personalized bottles and cans with popular names and phrases. The campaign was accompanied by a series of video ads showcasing people sharing Coke with loved ones and celebrating special moments.

Execution: Coca-Cola utilized data analytics to identify popular names and phrases, ensuring the campaign resonated with its target audience. The videos were distributed across social media, YouTube, and television, leveraging a multi-platform approach.

Results: The Share a Coke campaign was a massive success, achieving significant brand engagement and sales growth.

• Social Media Engagement: The campaign generated millions of social media shares and interactions, with users posting photos of their personalized Coke bottles and cans.
• Sales Increase: Coca-Cola experienced a 10% increase in sales during the campaign period.
• Brand Awareness: The campaign significantly boosted brand awareness, with a 15% increase in positive brand sentiment.

Key Takeaways:

• Data-Driven Optimization: Leveraging data analytics to personalize your campaigns can enhance engagement and drive results.
• Emotional Connection: Create content that evokes positive emotions and connects with your audience on a personal level.
• Multi-Platform Strategy: Distributing your video content across multiple platforms expands reach and maximizes impact.

Case Study: Airbnb's "Live There" Campaign

Objective:To showcase the unique experiences and cultural immersion offered by Airbnb.

Strategy:Airbnb launched the Live There campaign, featuring a series of video ads showcasing travelers experiencing local cultures and connecting with communities around the world. The videos emphasized the authentic and immersive nature of Airbnb Experiences.

Execution:The campaign utilized a distinct visual style, featuring vibrant colors, diverse locations, and a focus on human connection. The videos were distributed across social media, YouTube, and Airbnb's website, highlighting the brand's commitment to travel and cultural exploration.

Results:The Live There campaign was a success, generating significant brand awareness and driving bookings.

• Social Media Engagement: The campaign generated millions of social media shares and interactions, with users sharing their own Airbnb Experiences.
• Website Traffic: Airbnb's website traffic saw a 10% increase during the campaign period.
• Bookings Increase: The campaign led to a 5% increase in Airbnb bookings.

Key Takeaways:

• Memorable Brand Experience: Create a distinct visual style and aesthetic that reflects your brand's values and resonates with your target audience.
• Authentic Storytelling: Showcase real people and authentic experiences to create a sense of connection and inspire your audience.
• Cultural Immersion: Highlight the unique cultural experiences and opportunities offered by your brand.

How brand advertisement video examples are curated?

We dove deep into brand advertisement videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic brand advertisement videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Memorability Evaluating the video's ability to leave a lasting impression and resonate with the target audience.
7.Emotional Connection Analyzing the video's effectiveness in evoking desired emotions and building brand affinity.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Testimonials
4. Lifestyle Snippets
5. Behind-the-Scenes

0.18% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, brand advertisement video examples 2024, n=15000 videos within duration <3 mintues, across industries.

A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.