Video Creation Service

30 Company Animated Promotion Video Examples That Drive Conversions

Orko Roy
Last updated
Oct. 30, 2024

Imagine this a picture is worth a thousand words, right? Now, picture your message in motion. In today's digital whirlwind, grabbing attention is like catching lightning in a bottle. But there's a secret weapon: animation. Our brains are wired for visuals, processing them at lightning speed compared to text. A company animated promotion video can be the game-changer you need. But just how much are videos taking over the online world? Let's dive into the data.

  • Video will account for 82% of consumer traffic by 2023.
  • Between 2014 and 2022, the number of hours of video uploaded every minute has grown by about 40%.
  • 68% of People will Happily Watch a Business Video if it's Under a Minute.

These stats highlight the explosive growth of video content and the importance of concise, engaging storytelling. Company Animated Promotion Videos offer a powerful solution, capturing attention and delivering your message effectively within those precious few seconds. Let's dive in and explore 30 Attention-grabbing Company Animated Promotion Video examples to unlock actionable insights and ignite your video marketing strategy.

1. U Company Motion Graphics Video - Build brand awareness subtly


Duration : 2 minutes and 21 seconds

This Company Animated Promotion Video showcases Softjourn's innovative Purchase Control API with clarity and wit. The 2D animation style, featuring a teal and blue palette, delivers a visually engaging experience while showcasing the power of real-time purchase management. The clever narrative, following a car wash scenario, quickly grabs the viewer's attention and demonstrates how the API prevents costly overcharges. 

The video's crisp pacing, combined with concise messaging, perfectly captures the essence of Softjourn's solution without being overly technical. This approach creates an inspiring piece that effectively targets businesses struggling with on-demand service finances. It serves as a prime example of how effective simplicity can be in conveying complex technical benefits.

2. Digital Marketing Institute Animated Company Promotion Video


Duration : 1 minute and 52 seconds

The education sector is facing increasing complexity, demanding innovative solutions to attract and engage students. The Digital Marketing Institute provides a refreshing approach to digital education. This Company Animated Promotion Video captures DMI's dedication to student career transformation through relevant certifications and a cutting-edge curriculum informed by industry leaders worldwide.

By partnering with DMI, institutions gain access to a diverse portfolio of digital certifications, empowering them to distinguish themselves in a competitive market. DMI's robust support system, spanning marketing, sales, and student guidance, makes them a transformative ally for institutions committed to thriving in today's dynamic education sector.

3. Mastercard Minimal Company Animation Video


Duration : 1 minute and 16 seconds

Mastercard's Company Animated Promotion Video shines a spotlight on the company's role in fostering global commerce. Through compelling visuals and a minimalist aesthetic, the video subtly demonstrates how Mastercard connects people and businesses across borders and cultures. The focus on everyday scenarios, from ordering groceries to paying for transportation, effectively highlights the practical applications of Mastercard's technology.

The consistent use of brand colors throughout the animation creates a strong visual identity, tying the diverse scenes together seamlessly. The upbeat music further enhances the sense of connection and positive impact, leaving the viewer with a feeling of optimism and endless possibilities.

4. Justice


Duration : 2 minutes and 40 seconds

This impactful Company Animated Promotion Video masterfully communicates the importance of Fondation Hirondelle's work in bridging information gaps for reconciliation after conflicts. Symbolic imagery, including a tug-of-war, falling figures, and nurturing of a flower, captures the devastation and hope tied to this complex process. This animated piece resonates emotionally, making you feel invested in the cause.

The minimalist 2D animation style combined with textured grain overlays is striking and memorable. JusticeInfo.net's message is clear: information, unbiased and credible, is the cornerstone of healing and lasting peace. The call to action, “Support Us, encourages viewers to contribute financially, while the subtle inclusion of social media icons nudges sharing, expanding the message’s reach.

5. Pinkerton Animated Explainer Video - Build brand awareness subtly


Duration : 2 minutes and 14 seconds

For a company animated promotion video that truly captures attention, this Pinkerton example is a must-see. The video leverages animation to visually represent the intricate data processes behind Pinkerton's Crime Index. This allows viewers to grasp the complexity of the analysis, while maintaining a clear understanding of how Pinkerton brings clarity to crime risk prediction.

The video further excels by incorporating elements of intrigue and sophistication. Scenes like scientists pointing to a projected “crime cloud,” and balls rolling down testing chutes visualize complex concepts in a captivating way. By distilling complex data into a single, trustworthy number, Pinkerton positions their Crime Index as an essential tool, prompting viewers to actively manage their risk.

6. Noonday Collection


Duration : 1 minute and 57 seconds

Noonday Collection is a company that helps women find styles they love, while sharing the stories of transformation behind the collection. This video is designed to promote the brand to women who are interested in fashion and helping others.

Company Animated Intro Video - This video uses simple, yet powerful visuals to communicate the brand's message. It starts with a woman, with a cheerful smile, wearing a necklace, the brand's product is highlighted, the focus is on the product, the graphics are high quality, clean and minimalist. The video then transitions to a woman pushing a globe, symbolizing the brand's commitment to helping women around the world.

The animation style is smooth and sophisticated. The choice of a woman pushing the globe symbolizes the brand's impact and the effort and dedication needed to empower women. The video's overall tone is optimistic and empowering, emphasizing the brand's mission to build a flourishing world. The simplicity of the video design effectively conveys the message that the company is both stylish and meaningful.

7. Atlas Copco Company Animated Promotion Video - Inspire action subtly


Duration : 1 minute and 30 seconds

Atlas Copco's video is designed to highlight the company's commitment to sustainability and smart manufacturing solutions.

Video Design - The video begins with a captivating image of a fiery planet, highlighting the urgency of climate change. This is followed by a mesmerizing transition to a scene featuring glowing blue dots, symbolizing the increasing awareness of environmental issues, and how it is putting pressure on businesses and governments to act. The video utilizes a combination of 3D animation, simple yet impactful graphics, and dynamic transitions, creating a visually engaging and thought-provoking experience.

The visual style of the video effectively communicates the company's commitment to sustainability and its role in shaping the future of manufacturing. The use of stark imagery emphasizes the urgency of the situation, while the vibrant animation creates a hopeful and optimistic tone. The animation style is simple, yet compelling, making this a memorable Company Animated Promotion Video. This visual style successfully drives the video's goal to inform the audience about Atlas Copco's commitment to sustainable industrial practices and its role in advancing smart manufacturing.

8. Firebase Animated Company Promo Video


Duration : 1 minute and 56 seconds

Firebase's Company Animated Promotion Video masterfully uses 2D animation to showcase its platform's capabilities for app developers. The dynamic transitions and vibrant colors create a visually engaging experience, quickly communicating the core message of building and scaling apps with ease. By showcasing a diverse developer community, Firebase fosters a sense of collaboration and shared success. The upbeat music and clear voiceover narration enhance the overall positive tone, prompting developers to explore Firebase’s potential.

9. Comarch


Duration : 1 minute and 50 seconds

Comarch is a telecommunications company that provides automated network management solutions. This video is designed to showcase how these solutions can help operators optimize energy consumption, reducing their carbon footprint without impacting network performance.

Video Design -
The Company Animated Promotion Video uses a simple dark background with bright blue neon outlines. The video includes a series of animated illustrations depicting the growth of the telecommunications network. These illustrations show the expansion of the network, with emphasis on global scale, while also highlighting the environmental implications.

The video has a futuristic feel, with a focus on the interconnectedness of the network, communicating Comarch's vision of sustainability for the future. The animated graphics and design are clean and engaging, with a clear message, making it easy to understand. The animated graphics make the video enjoyable to watch. Comarch's solution is presented in a clear and straightforward manner.

10. MSD Careers Minimal Company Promotion Video


Duration : 1 minute and 24 seconds

This MSD Company Animated Promotion Video demonstrates the power of animation in conveying complex ideas. The video captures viewers' attention with its vibrant visuals and relatable message of teamwork, which is effectively symbolized by puzzle pieces uniting. This simple yet powerful imagery reinforces MSD's commitment to collaborative solutions.

The video skillfully balances information and visual storytelling. It elegantly conveys MSD’s dedication to improving patients’ lives through diverse initiatives, such as telehealth and patient support programs. The animation style is both modern and engaging, solidifying MSD's position as an innovative, forward-thinking company.

11. Quantiphi


Duration : 1 minute and 7 seconds

Quantiphi delivers machine learning, data analytics, and cloud migration solutions, solving transformational problems at the heart of businesses. The company is committed to being a trusted partner for businesses looking to leverage technology for success.

Video Design - The animated promotion video uses a clean and modern design aesthetic, well suited for a company video. Bold colors stand out against a dark background, adding visual interest. Simple but effective icons and animations highlight the company's core values.

The animation style conveys trust and expertise, with smooth transitions and clear visual cues. Simple animations allow viewers to easily understand the company's capabilities. The inclusion of trusted partner text, prominently displayed with a handshake illustration, communicates a message of collaboration and mutual benefit. The overall tone is professional and confident, demonstrating the company's commitment to helping businesses achieve their goals.

12. Sanofi Simple Company Animated Video


Duration : 1 minute and 56 seconds

Sanofi is a pharmaceutical company that develops treatments for rare diseases. This video is designed to raise awareness about rare diseases and encourage people to seek medical attention when experiencing persistent symptoms.

Video Design - The video uses an Company Animated Promotion Video style, incorporating bright colors, simple line drawings and bold text on a white background. The use of simple icons for things like a search bar, a calendar and a doctor's office makes the video engaging and easy to follow.

The design is able to communicate the objective of the video effectively, by highlighting the importance of seeking medical attention for persistent symptoms that might be indicative of a rare disease. The visual style of the video is bright and optimistic, yet it also conveys a sense of urgency and importance. This is achieved through the use of bold colors and graphics that draw attention to the message of the video.

13. FinGo


Duration : 1 minute and 7 seconds

FinGo is a new solution that aims to create a more secure world where everyone can rely on their finger for everything. The video is designed to introduce this new technology and demonstrate its potential.

Video Design - This Company Animated Promotion Video features simple, flat designs. It showcases a bright color palette with a bold blue and red, to emphasize the key features of the product, like the finger scan. The graphics are clean and easy to understand, making them engaging and accessible for a wide audience.

The video's use of vibrant colors and simple visuals effectively communicates the product's goal of making the world easier. The focus on fingerprint technology is central to the narrative, and the clean visuals and bold colors create a confident and optimistic tone. The video successfully emphasizes the ease of use and the positive impact of FinGo on everyday life.

14. Dun & Bradstreet


Duration : 1 minute and 47 seconds

Dun & Bradstreet introduces their master data solution. The video is designed to communicate the chaos that too much data can cause and how Dun & Bradstreet master data can provide a solution.

Video Design - The Company Animated Promotion Video uses a minimalist design style with an abundance of green and blue circles, lines and semi-circles surrounding a city skyline. These graphic elements are connected and flow across the screen to suggest information moving, creating a sense of movement and growth.

This video style effectively communicates the benefit of data management. The simple visuals and animation effectively emphasize how Dun & Bradstreet master data can organize and put data to work for the company. The minimalist design combined with a professional tone allows viewers to visualize the information flow and the benefits of using a solution.

15. Deloitte


Duration : 1 minute and 46 seconds

Deloitte Alpha Platform is a digital transformation accelerator, helping businesses create new propositions quickly. This video is a powerful tool, showcasing the platform's capabilities and explaining how it can help businesses overcome challenges associated with legacy technologies.

Video Design - The video uses a modern and engaging design style, typical of Company Animated Brand Video. It features a 3D animated character interacting with various visual elements, including icons and text boxes, representing the different aspects of the digital transformation process. The video uses a bright color palette and clean lines, creating a visually appealing and informative experience for the viewer.

The animation quality is high, adding to the overall professionalism of the video and conveying the idea that the company is reliable and innovative. The video's overall tone is optimistic, highlighting the opportunities that the platform presents for businesses. The bright and vibrant animation style reflects the forward-thinking nature of the solution and the positive impact it can have on organizations.

16. Acuity


Duration : 1 minute and 24 seconds

This is a powerful Company Animated Brand Video that showcases how customers can achieve more with less. It's a compelling visual story that highlights the company's ability to help businesses navigate a rapidly changing environment. The video uses a bright blue background with white and red graphics, creating a dynamic and engaging visual experience.

Video Design - The graphics depict a series of connected dots, representing business challenges, and the animation style is simple and modern. This makes it easy for viewers to understand the message and connect with the company's values. The infinity symbol represents the company's commitment to growth, quality, and innovation, seamlessly blending into the narrative.

The video's optimistic and encouraging tone positions the company as a trusted partner for businesses seeking to adapt and thrive in a dynamic landscape. The visual style effectively communicates the company's core values and how they translate into real-world benefits for customers. This video is a great example of how animation can be used to create a compelling and engaging brand story.

17. Boyd


Duration : 1 minute and 15 seconds

This is a fantastic example of a Company Animated Promotion Video, showcasing the company's expertise in medical adhesive tapes and other wearable solutions. The video effectively communicates the company's capabilities and the diverse applications of its products.

Video Design - The video uses a minimal color palette of grey, blue, and white, which allows the product to stand out. The design features a grid layout of images and animation, which is a visually appealing and effective way to present a large amount of information.

The video's professional and informative tone, combined with the high-quality graphics and animation, enhances the visual appeal and highlights the key benefits of the company's products. It also showcases the company's design and engineering capabilities, effectively promoting its expertise to a wide range of audiences.

18. EQT


Duration : 1 minute and 56 seconds

EQT is a global investment firm focused on acquiring and developing companies in various industries, including agriculture, oil and gas, and food processing. This video is designed to provide potential employees, portfolio companies, and business partners a general overview of the company.

Video Design - The video uses a simple and engaging visual style, featuring various animated illustrations, like a laptop with a graph, bricks, a crab, and a tractor. Bold colors and simple lines make the video eye-catching and easy to understand. The circular design, with illustrations spinning around, is visually appealing and relevant to the topics covered. This is a great example of Company Promotion Video.

The visual style effectively communicates the video's objective. Simple, clean graphics and animations create a positive and engaging tone, reinforcing the message that focuses on the importance of the people who work in the industries that EQT invests in. This video effectively highlights the various industries EQT invests in, like agriculture, construction, mining, and fishing.

19. Housing Europe


Duration : 1 minute and 16 seconds

Housing Europe is dedicated to providing affordable housing for people in Europe. This video is designed to highlight the importance of affordable housing and to raise awareness of their campaign for the European Elections 2019.

Company Animated Brand Video utilizes bold graphics and animation to portray the housing crisis in Europe. Simple animation enhances the minimalistic aesthetic. The video features characters representative of European citizens, clear text overlays convey the company's message.

Video Design - The visual style communicates the company's goal of providing more affordable housing options. Clear animation and simple text make it engaging, visually showcasing the impact that the lack of affordable housing has on people in Europe. The video takes on a more serious tone by highlighting the challenges that come with the housing crisis in Europe. The video concludes with a call to action to learn more about the company and its campaign for the European Elections 2019.

20. Advanta


Duration : 35 seconds

This video is a fantastic example of a Company Animated Brand Video. It uses a mix of visual elements to create a strong visual identity. The video primarily uses a black and white color palette, with bright accents of teal and yellow. This high contrast color combination immediately grabs attention and conveys a sense of modernity and innovation, reflecting the fast-paced and transformative nature of the company's services.

Video Design - The video incorporates a variety of graphic elements, like lines, arrows, and text boxes to represent the concepts of progress and connection, which is central to the company's message. This approach allows viewers to easily grasp the company's offering, creating a professional and confident tone.

The use of graphics highlights the technical aspects of the company's services, conveying their expertise, and suggesting a positive and collaborative environment. These design choices effectively illustrate the company's ability to guide businesses toward a brighter future.

21. MEDHOST


Duration : 1 minute and 11 seconds

This video is a powerful tool for promoting the software solution, highlighting its ability to support healthcare workers. It's a simple, engaging Company Video Promotion, designed to resonate with viewers. The use of bright colors and simple shapes creates a visually appealing experience, making the video easy to understand and remember.

Video Design - The animated characters tell a story about the challenges of running a hospital, making the video relatable and engaging. The friendly and approachable tone, combined with humor, helps to create a positive feeling, emphasizing the importance of healthcare workers. The 3D animation style further enhances this positive feeling, showcasing how the software can help these heroes in their daily work.

This video is a great example of how animation can be used to create a compelling and memorable Company Video Promotion. The use of bright colors, simple shapes, and animated characters creates a visually appealing and engaging experience. The video's positive tone and humor effectively communicate the message of support for healthcare workers, making it a powerful tool for promoting the software solution.

22. Thermo Fisher


Duration : 3 minutes and 17 seconds

This video is a powerful tool for showcasing how the company helps develop cell therapy, from research to commercialization. It's a great example of Company Animated Video for Lead Generation because it effectively communicates the company's value proposition and expertise.

Video Design - It uses a clean minimalist line art style with simple iconography, creating a visually appealing and easy-to-understand experience. The color scheme, white and blue, highlights key elements, providing a clean and sleek visual. The graphic design and animation quality are high, making it a compelling and engaging video.

The video uses a calm and informative tone, emphasizing the seamless journey from the beginning to the end of a cell therapy project. The overall visual style reflects the company's commitment to innovation, quality, and patient care. This approach is sure to resonate with potential clients and partners, making it a valuable tool for lead generation.

23. ManageEngine


Duration : 43 seconds

This video is a powerful reminder for organizations about the importance of data backup and recovery solutions. It's a Company Animated Brand Video that effectively communicates the value of robust backup solutions. The video uses a playful and energetic tone to underscore the need to protect valuable data.

Video Design - The video uses a blue and pink color scheme with rounded edges and light, soft colors. This soft color palette helps communicate a sense of security and reliability. The video employs a simplistic yet engaging visual style. Icons are used to represent data backup and recovery features, which helps maintain a clean and professional aesthetic.

The video's visual style effectively communicates its objective by emphasizing the importance of data backup and recovery. The use of visual metaphors like a hot air balloon represents the importance of data backup and recovery. The use of animated icons and transitions further enhances the overall appeal of the video.

24. CEVA


Duration : 2 minutes and 27 seconds

CEVA helps businesses with eCommerce and omnichannel solutions. This video is designed to inform viewers of their expertise in the eCommerce space, and entice them to learn more about their services.

Video Design - The video features a minimalist and flat design style, characterized by simple geometric shapes and clean lines. This creates a professional and visually appealing aesthetic that is easy to digest. Bright colors and dynamic animations help to maintain viewer engagement.

This video is a great example of Company Animated Video for Small Business. The simple, but effective graphics, and clean visual design make it a good choice for a target audience of business owners and decision-makers. The smooth transitions and animations create a sense of seamlessness and fluidity, representing the ease with which CEVA can integrate its solutions into an eCommerce operation.

25. ExxonMobil


Duration : 1 minute and 27 seconds

ExxonMobil is a global energy company working to improve energy access and economic opportunity. This video aims to illustrate how energy can empower individuals and create a positive impact on communities.

Video Design - The video features a bold and vibrant animation style. Simple shapes and contrasting colors like purple, yellow, and orange are used to highlight important concepts, creating a memorable and engaging experience. This style allows the video to quickly convey complex ideas, making it an excellent example of Company Animated Explainer Video Production.

The video utilizes a conversational tone. Simple animation elements are used to visually represent the ideas of cybersecurity attacks, creating a compelling and relatable narrative. The design choices, along with the narrative, focus on communicating the importance of cybersecurity and the role that ExxonMobil plays in this field. The bright and optimistic visuals create a positive message about how technology can be used to create a safer world.

26. National Grid ESO


Duration : 1 minute and 11 seconds

National Grid ESO is creating a more connected and efficient energy system. Their video is designed to educate the audience on the importance of digital transformation in the automotive industry.

Video Design - The video has a bold, vibrant aesthetic, incorporating strong lines and vibrant color palettes, similar to the design of a futuristic car interface. Animation and visual metaphors effectively highlight the concept of data flow and connectivity, making the video an excellent example of Company Animated Video Design.

The video's visual style effectively communicates the company's goals and objectives. The dynamic animation and graphic elements convey the rapid pace of technological advancement and the evolving needs of the connected automotive industry. This engaging design, combined with the video's concise narrative, clearly conveys the company's expertise in digital transformation and their commitment to creating a future-proofed energy system. The video uses a professional and informative tone, effectively engaging its audience while maintaining a sense of credibility.

27. WalkMe


Duration : 52 seconds

In a world driven by digital demands, this company animated promotion video portrays the common challenges faced by individuals and organizations. The chaotic array of browser windows at the start immediately resonates with viewers, while the metaphor of a digital race highlights the constant pressure to adapt and evolve.

WalkMe emerges as a guiding force, offering a promise of success and a better work-life. The animated sequence of employees collaborating effortlessly showcases the empowering potential of their solutions. This concise yet impactful video is a testament to the power of visual storytelling, leaving a lasting impression on viewers.

28. Capital One


Duration : 1 minute and 6 seconds

Capital One provides financial products and services. This video is designed to demonstrate the convenience and safety of their debit card.

Company Animated Brand Video uses bold and bright colors, whimsical animations, and a simple, fun visual style to showcase the convenience and safety of the debit card. The visual design contrasts the old with the new by showcasing the transition from cash to card, then from cash-only towns to convenience-filled cities. The video shows the card being used at a movie theater, emphasizing the card's acceptance for everyday purchases.

Video Design - The animation style and bright colors create a fun and engaging atmosphere, highlighting the ease and convenience of using the debit card. The emphasis on security through zero-dollar fraud liability, text alerts, and the option to lock or unlock the card from a smartphone are visually illustrated with animations and text, ensuring the message is clear and appealing. This lighthearted yet informative style effectively communicates the benefits of the debit card, making it a compelling option for consumers seeking a safe and convenient way to pay.

29. BDO


Duration : 1 minute and 5 seconds

This is a fantastic example of a company animated brand video. It uses a minimalist design style, with text overlays on various images, to showcase the different services offered. This approach is clean, professional, and engaging, drawing viewers in with its simplicity.

Video Design - The use of white text overlays on a variety of images helps communicate the different services. Simple animations and graphics create a professional and engaging video. Images relevant to the services, such as a financial analyst reviewing data, a busy city street, and a machine producing a product, provide a visual representation of the services.

The visual style effectively communicates the objective of the video, showcasing the breadth of services and the modern, forward-thinking nature of the company. This approach is sure to attract potential clients and employees.

30. Healthe


Duration : 57 seconds

Healthe is developing technology to provide light, power, and warmth to those in need. The video showcases Healthe's capabilities to illuminate villages, rescue wildlife, and grow food at the South Pole.

Video Design - The video uses a unique, colorful, and vibrant animated style to create a Company Animated Brand Video. The design is bold and engaging, employing a clean color palette of blues, purples, and greens to deliver a futuristic, yet hopeful visual style. The graphic style is simple but effective, with a focus on clean lines and bright colors.

The visual style effectively communicates the objective of the video, drawing the viewer into a world where Healthe's technology is making a difference. It creates a sense of optimism and hope for the future, leaving viewers with a positive impression of Healthe's work. The video uses impactful visuals and a memorable message to communicate Healthe's mission and purpose. It is a well-designed and effective marketing video.


How to plan and optimize Company Animated Promotion Videos?


Data-Driven Creativity: "Please don’t tell me about the ‘power of storytelling’ if you don’t show me the business impact." - Avinash Kaushik, Digital Marketing Evangelist, Google. For a healthcare client, Advids developed a company animated promotion video explaining a complex medical procedure. We tracked video engagement metrics and correlated them with increased patient inquiries, demonstrating the video's direct impact on lead generation.

Actionable: Measure video performance and tie it to tangible business outcomes.

Simplicity and Clarity: "It's what you learn after you know it all that counts." - John Wooden, Basketball Coach. Advids worked with a manufacturing client to simplify their complex product offering in a company animated promotion video. By focusing on core benefits and avoiding jargon, we increased viewer comprehension and product interest, leading to a surge in sales inquiries.

Actionable: Simplify complex information to enhance audience understanding and engagement.

Visual Storytelling: "Creativity is the blue sky, innovation is the flight, and imagination is the airport." - Amit Kalantri, Author. Advids helped a food and beverage client launch a new product with a visually captivating company animated promotion video. The vibrant colors, dynamic animation, and engaging storyline captured audience attention and drove product awareness, resulting in increased sales.

Actionable: Leverage visuals to create memorable and impactful brand narratives.

Customer-Centric Approach: "The key to successful service productization is understanding your customer's needs and pain points." - Eisha Armstrong, Service Productization & Business Expert. Advids worked with a financial services client to create a company animated promotion video addressing customer pain points related to financial planning. This empathetic approach built trust and credibility, leading to a significant increase in consultations.

Actionable: Address customer pain points directly to build trust and drive conversions.

Iterative Improvement: "Analytics without action are just numbers." - Alistair Croll, Lean Analytics Expert. Advids partnered with an e-commerce client to optimize their company animated promotion video. By analyzing viewer behavior and A/B testing different versions, we identified key areas for improvement and increased click-through rates to the product page, boosting online sales.

Actionable: Continuously analyze and optimize videos based on performance data.


Why Advids for Company Animated Promotion Video?


At Advids, we specialize in crafting high-quality, original Company Animated Promotion Videos that elevate your brand and drive business growth. We combine creative storytelling, cutting-edge technology, and over 12 years of experience to deliver exceptional results. From concept to completion, we collaborate closely with you to ensure your vision is brought to life through compelling and effective animation.

Transforming Ideas into Engaging Animated Experiences:

Customized Company Animated Promotion Video Solutions: We tailor each project to your specific needs, whether you require explainer videos, character animations, or any other style of Company Animated Promotion Video. Our team crafts narratives that resonate with your target audience and reflect your unique brand identity.
Creative Storytelling Through Animation: We believe that compelling stories are the heart of successful animated videos. Our skilled animators and storytellers work together to weave captivating narratives that engage viewers and inspire action.
Cutting-Edge Company Animated Promotion Video Technology: We utilize industry-leading software and techniques to create visually stunning videos that leave a lasting impression. Our commitment to innovation ensures your videos are at the forefront of animation trends.

A Legacy of Success and Client Satisfaction:

12+ Years of Proven Success: With over 3400 successful projects completed, we have a deep understanding of what makes a Company Animated Promotion Video truly effective. We've delivered exceptional results for over 350 Company Animated Promotion Videos.
Trusted by Industry Leaders: Our client roster includes startups and Fortune 500 companies alike, with brands such as Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer trusting us to bring their stories to life.
Client Satisfaction Guaranteed: Our dedication to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and unwavering commitment to client satisfaction.

A Collaborative Partnership Built on Communication:

Collaborative Process: We believe in a transparent and collaborative approach. From initial concept to final delivery, you'll be actively involved in every step of the process, ensuring your vision is accurately realized.
Strategic Communication: Open and consistent communication is paramount to our success. We prioritize understanding your needs, target audience, and brand identity to create truly impactful Company Animated Promotion Videos.

Ready to unlock the potential of Company Animated Promotion Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:


What is a Company Animated Promotion Video?

A company animated promotion video is a short, engaging video that uses animation to communicate a company's message, promote its products or services, and drive desired actions from viewers. These videos are often used to explain complex concepts, showcase product features, tell brand stories, or highlight customer testimonials. They can be shared across various platforms, including websites, social media, and email marketing campaigns.

Animated Promotion Videos are a versatile tool that can be used for a variety of purposes, such as increasing brand awareness, generating leads, driving sales, and improving customer engagement. They can also be used to educate customers about a product or service, Build Trust and credibility, and differentiate a company from its competitors.


What do top Company Animated Promotion Videos have in common?

  • 2D Animation

    A visually appealing and cost-effective way to bring characters and objects to life.

  • 3D Animation

    A realistic and immersive way to showcase products and environments.

  • Motion Graphics

    A dynamic and engaging way to present information and create visual interest.

  • Whiteboard Animation

    A simple and effective way to explain complex concepts in a clear and concise manner.

  • Mixed Media

    A versatile approach that combines different animation styles to create a unique and engaging experience.

  • Visual Storytelling

    A powerful way to connect with viewers on an emotional level and create a memorable brand experience.

  • Compelling Narrative

    A well-structured story that captures attention, evokes emotion, and delivers a clear message.

  • Clear Call to Action

    A direct instruction that tells viewers what to do next, such as visiting a website or making a purchase.

  • Target Audience Focus

    Content tailored to the specific needs and interests of the intended audience.

  • Brand Consistency

    A cohesive visual style and Messaging that reinforces the company's brand identity.

  • Engaging Music

    A soundtrack that complements the video's tone and message, enhancing the overall viewing experience.

  • High-Quality Production

    Professional voiceover, sound effects, and music that elevate the video's overall quality and credibility.


  • What makes Company Animated Promotion Video effective?

    A captivating Company Animated Promotion Video is a powerful tool for engaging audiences and achieving marketing goals. It is driven by a combination of creative storytelling, compelling visuals, and a clear understanding of the target audience.

    A well-designed Company Animated Promotion Video aims to create Engaging Content that resonates with viewers. It uses animation to bring the brand's message to life, making it more memorable and impactful. The video should be visually appealing, with dynamic visuals and a clear narrative that keeps viewers engaged.

    Methods for creating effective Company Animated Promotion Videos include focusing on the target audience's needs and interests, incorporating a clear call to action, and using High-Quality Production values. By following these guidelines, companies can create Animated Videos that effectively communicate their message, drive conversions, and build strong brand connections.


    How long should your Company Animated Promotion Video be?

    A well-crafted Company Animated Promotion Video is a powerful tool for engaging audiences and achieving marketing goals. It is driven by a combination of creative storytelling, compelling visuals, and a clear understanding of the target audience.

    A well-designed Company Animated Promotion Video aims to create engaging content that resonates with viewers. It uses animation to bring the brand's message to life, making it more memorable and impactful. The video should be visually appealing, with dynamic visuals and a clear narrative that keeps viewers engaged.

  • What is the primary goal of the video?
  • What is the target audience's attention span?
  • How much information needs to be conveyed?
  • What is the intended platform for sharing the video?
  • Are there any specific time constraints?
  • What is the budget for video production?
  • What is the overall length of the marketing campaign?
  • For example, a short Explainer Video for Social Media might be 30-60 seconds long, while a longer product Demo Video for a website could be 2-3 minutes. Planning the video length carefully ensures that it effectively communicates the message without overwhelming viewers.


    How to create Company Animated Promotion Videos?

    A captivating Company Animated Promotion Video is a powerful tool for engaging audiences and achieving marketing goals. It is driven by a combination of creative storytelling, compelling visuals, and a clear understanding of the target audience.

    Key Elements of a Successful Animated Promotion Video
  • Engaging Content: A well-designed Company Animated Promotion Video aims to create engaging content that resonates with viewers. It uses animation to bring the brand's message to life, making it more memorable and impactful.
  • Visual Appeal: The video should be visually appealing, with dynamic visuals and a clear narrative that keeps viewers engaged.
  • Steps to Create a Company Animated Promotion VideoPre-Production
  • Define Target Audience: Understand the demographics, interests, and needs of your target audience to tailor the video's message and style.
  • Develop a Compelling Storyline: Craft a Narrative that captures attention, conveys the brand's message, and resonates with the target audience.
  • Choose Animation Style: Select an Animation Style that aligns with the brand's identity and the overall tone of the video. Consider 2D, 3D, stop-motion, or other styles.
  • Write a Script: Develop a clear and concise script that effectively communicates the brand's message and drives the narrative.
  • Design Visuals: Create visually appealing characters, backgrounds, and props that enhance the Storytelling and reinforce the brand's identity.
  • Create Voiceover: Record a professional Voiceover that complements the visuals and delivers the script with clarity and emotion.
  • Production
  • Storyboard Creation: Visualize the video's flow and sequence of events through a storyboard, ensuring a cohesive narrative.
  • Character Design: Design memorable and engaging characters that represent the brand and its values.
  • Background Design: Create visually appealing and relevant backgrounds that set the scene and enhance the storytelling.
  • Animation Process: Bring the characters, backgrounds, and props to life through animation, ensuring smooth movements and engaging visuals.
  • Post-Production
  • Sound Design: Add sound effects, music, and background music to enhance the video's emotional impact and create a compelling atmosphere.
  • Video Editing: Assemble the animated sequences, voiceover, and sound design into a cohesive and engaging video.
  • Final Rendering: Render the final video in high quality, ensuring optimal visual clarity and smooth playback.

  • Animated Videos: The Secret to Captivating Launches

    Animated promotion videos offer a dynamic and engaging way to connect with your audience and deliver your brand message with impact.

    Enhanced Brand Storytelling:

    Animation allows you to craft Compelling Narratives that resonate with viewers on an emotional level. You can bring your brand's story to life through visuals, characters, and scenarios that Capture Attention and leave a lasting impression.

    Captivate and Engage Viewers:

    In a world saturated with content, animation cuts through the noise. Its Visual Appeal and dynamic nature instantly grab attention, keeping viewers hooked and increasing the likelihood of them remembering your message.

    Increase Brand Awareness:

    Shareable and memorable, animated videos can significantly boost brand visibility. When viewers enjoy your video, they're more likely to share it with their networks, expanding your reach and introducing your brand to new audiences.

    Boost Conversion Rates:

    By clearly demonstrating your product's value and benefits, animation can drive viewers to take action. Whether it's making a purchase, signing up for a newsletter, or requesting a demo, animated videos can effectively guide viewers towards your desired conversion goals.

    Cost-Effective Solution:

    While the initial investment in animation might seem higher than other content formats, it can be a cost-effective solution in the long run. A well-crafted animated video can be used across multiple platforms and marketing campaigns for years to come, maximizing your return on investment.


    Boost Your Product Launch With Animation

    Animated promotion videos can be a powerful asset in your marketing arsenal, enabling you to reach a wider audience and communicate your brand message with greater impact.

    Benefits of Animated Promotion Videos

    • Target Specific Audiences

      Animation styles can be tailored to resonate with different demographics. For example, a cartoonish style might appeal to a younger audience, while a more sophisticated style might be suitable for a professional audience.

    • Promote Products and Services

      Showcase your offerings in a visually engaging way. Instead of simply listing features, you can use animation to demonstrate how your product works, highlight its benefits, and Address Customer Pain points.

    • Drive Traffic to Your Website

      Include a Clear Call to Action in your video, directing viewers to your website for more information or to make a purchase. You can also embed the video on your website to enhance its visual appeal and engage visitors.

    • Increase Social Media Engagement

      Animated videos are highly shareable on social media platforms. Their visual appeal and engaging nature can significantly boost your social media presence and drive traffic to your website.

    • Generate Leads and Sales

      By effectively communicating your Value Proposition and showcasing the benefits of your products or services, animated videos can generate leads and drive sales.


    Animated Video Strategies for Product Launches

    Animated promotion videos come in various forms, each serving a specific purpose and catering to different marketing needs.

    Explainer Videos:

    Ideal for simplifying complex concepts or processes, Explainer Videos use animation to break down information into easily digestible chunks. They are particularly effective for educating customers about your product or service.

    Product Demo Videos:

    Showcase your product in action and highlight its key features and benefits. Animation allows you to demonstrate your product's capabilities in a visually engaging way, even if it's a complex or intangible product.

    Brand Story Videos:

    Share your brand's story and connect with your audience on an emotional level. Animation can bring your brand's history, values, and mission to life in a way that resonates with viewers.

    Testimonial Videos:

    Build trust and credibility by showcasing positive customer experiences. Animated Testimonial Videos can be more engaging than traditional text-based testimonials, as they allow viewers to connect with real people and their stories.

    Animated GIFs and Short Videos:

    Create bite-sized content that is perfect for social media and email marketing. Animated GIFs and short videos can be used to capture attention, deliver quick messages, and drive traffic to your website.


    Captivate Your Audience with Animated Videos

    Use Eye-Catching Visuals:

    • Employ vibrant colors, dynamic transitions, and creative character design to make your video visually appealing.
    • Visual storytelling can be incredibly powerful, especially when combined with animation's ability to bring abstract concepts to life.
    Incorporate Engaging Music:
    • Choose music that complements the video's tone and message.
    • Music can evoke emotions, set the pace, and enhance the overall viewing experience.
    Add a Call to Action:
    • Clearly tell viewers what you want them to do after watching the video.
    • Whether it's visiting your website, making a purchase, or signing up for a newsletter, a clear call to action is essential for driving conversions.
    Keep it Concise and Focused:
    • Respect your audience's time and attention span by keeping your video concise and focused on your key message.
    • Avoid unnecessary details or tangents that might distract from your main point.
    Optimize for Mobile Viewing:
    • Ensure that your video is easily viewable on mobile devices.
    • This includes using a mobile-friendly video player and optimizing the video's file size for faster loading times.


    Animate Your Value Proposition

    Animated Promotion Videos: A Powerful Tool for Conveying Value

    Animated promotion videos can be a powerful tool for conveying your company's value proposition in a clear, concise, and engaging manner.

    Highlight Key Features:
    • Instead of simply listing features, use animation to visually demonstrate how they work and the benefits they offer. For example, if your product has a unique design, you can use animation to showcase its intricate details and functionality.
    Demonstrate Product Benefits:
    • Show your product in action and highlight how it solves customer problems. For example, if your product helps users save time, you can use animation to visually depict the time-saving process.
    Address Customer Pain Points:
    • Acknowledge the challenges your target audience faces and demonstrate how your product or service provides a solution. Animation can be used to create relatable scenarios that resonate with viewers and Showcase Your Product as the answer to their needs.
    Showcase Success Stories:
    • Build trust and credibility by highlighting positive customer experiences. You can use animation to create short case studies that demonstrate how your product or service has helped other businesses achieve their goals.
    Build Trust and Credibility:
    • By presenting information in a clear and engaging way, animation can help Build Trust and Credibility with your audience. When viewers understand your value proposition and see how your product or service can benefit them, they are more likely to consider doing business with you.


    Crafting Captivating Animated Promotions

    • Understand your audience's demographics, interests, and preferences.
    • This will help you tailor the video's content, style, and tone to resonate with them.

    Develop a Compelling Storyline:

    • Craft a narrative that captures attention, evokes emotion, and clearly communicates your message.
    • A well-structured storyline will keep viewers engaged and make your video more memorable.

    Choose the Right Animation Style:

    • Different animation styles (e.g., 2D, 3D, whiteboard) evoke different emotions and are suitable for different brand identities and messages.
    • Choose a style that aligns with your brand and resonates with your target audience.

    Ensure High-Quality Production:

    • Invest in professional voiceover, sound effects, and music to enhance the video's overall quality.
    • High-quality production values will make your video more engaging and credible.

    Optimize for Different Platforms:

    • Consider the technical specifications of different platforms (e.g., social media, website) when creating your video.
    • Ensure that the video is optimized for different screen sizes and internet speeds.


    Boosting Engagement with Animated Videos

    • Incorporate clickable elements, quizzes, or polls within the video to encourage viewers to actively participate. This can make the viewing experience more engaging and memorable. For example, a video about healthy eating could include a quiz that tests viewers' knowledge of nutrition.

    Encourage User Participation:

    • Run contests or challenges that encourage viewers to create their own animated content related to your brand. This can generate user-generated content, increase brand awareness, and foster a sense of community.

    Provide Value to Viewers:

    • Offer educational or entertaining content that is relevant to your target audience. This could include how-to videos, behind-the-scenes glimpses, or industry insights.

    Build a Community Around Your Brand:

    • Use animated videos to spark conversations and Foster a Sense of Community among your customers. You can create videos that address common customer questions, showcase user-generated content, or highlight brand advocates.

    Track Engagement Metrics:

    • Monitor metrics such as watch time, click-through rates, and social media shares to measure the effectiveness of your animated videos in driving engagement.


    Animated Videos: Your Sales Team's Secret Weapon

    • Create short, visually Engaging Videos that showcase the product's key features and benefits.
    • Sales reps can use these videos during presentations or share them with prospects via email.

    Explain Complex Concepts:

    • Use animation to simplify complex technical details or product functionalities.
    • This can help prospects better understand the value proposition and make informed decisions.

    Showcase Success Stories:

    • Create animated case studies that highlight how your product or service has helped other businesses achieve their goals.
    • These videos can be used to build credibility and demonstrate the value of your offering.

    Generate Leads and Appointments:

    • Use animated videos in email marketing campaigns or Social Media Ads to capture leads and schedule appointments.
    • The videos can pique prospects' interest and encourage them to learn more.

    Improve Sales Conversion Rates:

    • By providing sales reps with engaging and informative content, animated videos can help them close more deals.
    • The videos can address common objections, reinforce key selling points, and leave a lasting impression on prospects.


    Animated Videos: Your Customer Support Superheroes

    • Address frequently asked questions in a visually engaging format.
    • Animated FAQ videos can be more effective than text-based FAQs, as they are easier to understand and remember.

    Explain Product Features

    • Create short tutorials that demonstrate how to use specific product features.
    • Animation can make these tutorials more engaging and easier to follow than traditional text-based instructions.

    Provide Troubleshooting Tips

    • Use animation to visually guide customers through common troubleshooting steps.
    • This can help them resolve issues quickly and independently, reducing the need for direct customer support interactions.

    Offer Customer Support Resources

    • Create animated videos that introduce customers to your various support channels, such as your knowledge base, online forum, or live chat feature.

    Improve Customer Retention

    • By providing customers with readily accessible and easy-to-understand support resources, animated videos can improve customer satisfaction and loyalty.


    Animated Videos: Building Brand Buzz

    Animated promotion videos can effectively build Brand Awareness and recognition by creating a memorable and engaging experience for your audience across various channels.

    Share on Social Media Platforms:

    • Create short, shareable animated videos that highlight your brand's personality and key messages.
    • Tailor the content and style to each platform's audience and best practices.

    Embed on Your Website:

    • Enhance your website's visual appeal and engage visitors by embedding animated videos on your homepage, product pages, or about us section.

    Promote Through Email Marketing:

    • Include animated videos in your email newsletters or Promotional Campaigns to capture attention and drive traffic to your website.

    Run Paid Advertising Campaigns:

    • Use animated videos in your social media or online advertising campaigns to reach a wider audience and increase brand visibility.

    Track Brand Awareness Metrics:

    • Monitor metrics such as website traffic, social media mentions, and brand search volume to measure the effectiveness of your animated videos in building brand awareness.


    Case Study: How Spotify A/B Tested Video Ads to Boost App Downloads

    Objective:

    Spotify, the popular music streaming service, wanted to increase app downloads through their video advertising campaigns.

    Approach:

    Spotify conducted A/B testing on their video ads, experimenting with different elements like video length, call-to-action (CTA), and visual style. They tracked the impact of these variations on app downloads and engagement metrics.

    Results:

    • Shorter Videos Outperformed Longer Ones: Spotify discovered that shorter, more concise video ads (under 30 seconds) generated significantly higher click-through rates and app downloads compared to longer videos.
    • Clear CTA Increased Conversions: A clear and prominent CTA within the video, encouraging viewers to download the app, resulted in a 15% increase in app downloads compared to ads without a clear CTA.
    • Visual Style Influenced Engagement: Spotify experimented with different visual styles, finding that ads featuring vibrant colors and dynamic visuals performed better in terms of engagement and click-through rates.

    Key Takeaways:

    Spotify's A/B testing approach highlights the importance of experimentation in video advertising. By testing different elements and analyzing the results, brands can optimize their video ads for maximum impact and achieve their desired outcomes.


    Case Study: How Samsung Localized Video Content for Global Success

    Objective: Samsung, a global electronics giant, aimed to expand its reach and connect with diverse audiences worldwide through localized video content.

    Approach: Samsung implemented a comprehensive video localization strategy, adapting their content to different languages, cultures, and regional preferences. This included translating scripts, dubbing audio, and creating culturally relevant visuals.

    Results:

    • Increased Global Reach: Samsung's localized video content resonated with audiences in different regions, leading to a significant increase in video views and engagement across various markets.
    • Improved Brand Perception: By tailoring their content to local preferences, Samsung enhanced its brand perception and built stronger connections with audiences worldwide.
    • Enhanced Customer Engagement: Localized video content fostered a sense of relevance and connection with viewers, leading to increased customer engagement and brand loyalty.

    Key Takeaways: Samsung's success demonstrates the importance of video localization in reaching global audiences. By adapting content to different cultures and languages, brands can effectively connect with diverse viewers and achieve greater marketing success.


    Case Study: How Spotify A/B Tested Video Ads to Increase App Downloads

    Objective: Spotify wanted to increase app downloads through their video advertising campaigns. They decided to test different video elements to determine which ones were most effective in driving conversions.

    Approach: Spotify ran A/B tests on their video ads, experimenting with different variations of the following elements:

    • Video length: They tested shorter, more concise videos against longer, more detailed videos.
    • Call-to-action: They tested different CTAs, including Download Now, Listen Free, and Try Spotify Premium.
    • Visual style: They tested different visual styles, including animated, live-action, and a combination of both.

    Results:

    • Shorter videos outperformed longer videos: Viewers were more likely to watch shorter videos in their entirety, leading to higher engagement and conversion rates.
    • Download Now CTA drove the highest conversion rates: This clear and concise CTA encouraged viewers to take immediate action.
    • Animated videos performed best: Animated videos were more engaging and memorable, leading to higher click-through rates and app downloads.

    Key Takeaways:

    • A/B testing is a powerful tool for optimizing video advertising campaigns.
    • By testing different elements, brands can identify the most effective strategies for driving conversions.
    • Continuous experimentation is essential for staying ahead of the curve and maximizing campaign performance.


    How company animated promotion video examples are curated?


    We dove deep into company animated promotion videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic company animated promotion videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Call to Action Examining call to action strength, clarity, and alignment with promotional goals.
    7.Brand Alignment Determining video alignment with brand message, identity, and overall marketing strategy.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, company animated promotion video examples 2024, n=13636 videos within duration <3 mintues, across industries.




    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.