30 Onboarding Video Examples That Ensure User Retention

1. Mural

Stepping beyond generic AI hype, Mural intelligently blends assistance into the collaborative workspace. The video powerfully illustrates how its AI features streamline complex tasks like summarizing notes or organizing brainstorms visually, moving past superficial automation to actively empower teams to work smarter and together on a dynamic canvas.

This demonstration reveals a compelling value proposition centered on unlocking collective insight and accelerating innovation. By showing how the platform enhances team productivity and engagement, it makes a case for its value, underscoring its potential role in an employee retention video narrative focused on empowering people.

2. HR Acuity Customer retention video

When employee issues create instability and risk, the path forward often feels unclear. This video confronts that uncomfortable reality, visually depicting the tangled mess unresolved workplace problems become. Stepping into this space, HR Acuity emerges not just as software, but a vital anchor providing structure.

It powerfully showcases how centralizing cases and applying a proven methodology clarifies complex investigations, reducing risk and instilling confidence. Uncovering trends prevents future issues, building essential trust. This focus on a positive employee experience makes the video function as a critical customer retention video, inspiring organizational integrity.

3. Bloomberg Law Customer success video series

Achieving peak efficiency in the demanding legal landscape requires more than just access to information. A platform providing unlimited reach and continuous enhancements, like this comprehensive offering with its extensive dockets and critical regulatory updates, becomes an indispensable partner for legal professionals.

Beyond foundational data, Bloomberg Law delivers vital expert analysis from its leading newsroom and global network, ensuring practitioners are uniquely prepared for issues transforming law and practice areas. This integrated approach, empowering confidence through time-saving tools and expert support as effectively shown in this customer success video series, represents a powerful difference for daily work.

4. Bell Virtual Network Training video onboarding

Escaping the constraints of traditional hardware, this video showcases Bell Virtual Network Services as the key to truly agile network infrastructure. It vividly depicts the shift to a streamlined cloud model, making complex concepts clear for training video onboarding and freeing up vital business resources.

Dynamic, on-demand control is highlighted, enabling rapid branch connectivity and effortless scaling for peak demands. Powered by Bell's reliable cloud, the platform offers intuitive end-to-end management and analytics, significantly reducing operational hurdles and enhancing performance of essential applications.

5. Knode Effective onboarding video

Siloed company knowledge often slows progress, leaving valuable information buried. Knode addresses this directly, creating a unified, intelligent hub where finding critical documents and insights is effortless. This AI platform grants teams the power of immediate access to the collective knowledge base.

The platforms AI search is particularly insightful, understanding the nuances of a query rather than just keywords, ensuring the most relevant information surfaces quickly. Coupled with dynamic features like customizable Knowledge Bots and analytics revealing knowledge gaps, it represents a continuous cycle of learning and improvement within the organization. This capability makes Knode an effective onboarding video for new team members, providing rapid access to essential company context.

6. Bayer Video for new hires

Facing down corn rootworm gets a powerful new ally with SmartStax PRO with RNAi Technology. This innovative defense builds on established methods, offering farmers a unique layer of protection vital for crop health and yield. The video masterfully transitions from field reality to the microscopic, revealing the marvel of science at work.

Descending into the soil, the animation vividly shows the RNAi technology interfering directly with the pest's essential processes at the molecular level. It's a compelling visual explanation of a cutting-edge solution, making it an excellent video for new hires to quickly grasp complex concepts and the future of crop defense.

7. TrafficGuard Corporate onboarding video

In the relentless pursuit of mobile app growth, insidious invalid traffic silently drains budgets and skews performance data. TrafficGuard acts as a vigilant guardian, offering comprehensive prevention right from the initial click stage, intercepting wasted spend at its source.

Unlike tools operating reactively, TrafficGuard ensures only genuine traffic reaches your attribution platforms. This vital protection occurs before installation, verifying genuine engagement and saving significant marketing dollars by preventing invalid clicks from clouding results. Understanding this is crucial knowledge, the kind best shared in a clear corporate onboarding video.

Its independence and transparent real-time analytics empower confidence to scale campaigns across diverse channels. Marketers can maximize true return on ad spend, optimizing strategies based purely on real user interaction, enabling smarter growth with certainty.

8. Fraud.com Reducing support tickets video

Building trust in online transactions demands a dynamic defense. Fraud.com presents a solution that rapidly identifies customers, crucial for smooth digital journeys. This swift verification, visualized with a clock, lays a foundational layer of security without creating user friction, solving an immediate challenge for businesses.

The system's intelligent core, like a complex maze, uses machine learning and adaptive policies to detect fraudulent transactions seamlessly. Integrating with existing risk tools, it delivers a definitive risk score, forming a unified front. This comprehensive approach, as a reducing support tickets video might illustrate, demonstrates how balancing advanced protection and efficiency leads to better customer experiences and operational savings. This video offers a compelling example of explaining complex security concepts with clarity.

9. 360Learning Employee onboarding video

Winning the talent war means winning the first 45 days. This employee onboarding video powerfully confronts the reality of new hires getting lost in static documents and feeling like outsiders, vividly showing the high business stakes.

It then unveils how 360Learning provides a transformative journey. Through collaborative learning, the platform ignites connection, delivers vibrant paths, and seamlessly integrates culture, proving how engaged, productive contributors are built from the start.

10. ASUS Onboarding journey video

Ready to leap into the next era of graphics? ASUS showcases high-performance PC components engineered for the immense power of the upcoming GeForce RTX 50 Series. The visual journey highlights robust designs and specialized cooling, essential for demanding builders and creators pushing performance limits.

Unveiling features like patented voltage stability tech offers critical insights into reliable power delivery. This concise presentation acts almost like an onboarding journey video, clearly outlining the sophisticated hardware required and subtly introducing their helpful AI software for a complete creative ecosystem. It inspires confidence in building a cutting-edge machine.

11. Hotpatching Windows Server How to use product video

Say goodbye to the dreaded monthly server reboot cycle for security updates that traditionally disrupts operations. This persistent challenge burdens IT teams with planning downtime and interrupting critical workflows just to stay secure, a significant drain on resources. Hotpatching for Windows Server 2025 introduces a revolutionary maintenance paradigm.

This how to use product video powerfully demonstrates seamless security updates applied directly to running processes, eliminating monthly reboots and ensuring continuous system availability. The timeline graphic highlights the shift to quarterly updates, freeing valuable time and inspiring effective visual communication of complex technical solutions.

12. Rexroth Compliance training video

Portraying the extensive reach of advanced power conversion, Rexroth's animated showcase for INDRADRIVE ML stands out. Dynamic visuals demonstrate seamless integration into critical infrastructure across multiple sectors, including large scale cranes and renewable energy systems. This approach compellingly interprets the product's scalable, high-power capabilities.

Highlighting diverse real-world applications effectively translates technical specifications into tangible value. The video serves as an inspiring model for communicating complex solutions visually, illustrating how to convey intricate potential accessibly, crucial for resources like a comprehensive compliance training video.

13. OneAtlas APIs Policy explanation video

Demystifying the power of geospatial APIs, this video excels at showcasing how complex data integration can become plug-and-play. Effectively a policy explanation video, it uses clear animation to illustrate accessing high-quality satellite imagery, elevation data, and various analytics like object counting and change detection through flexible protocols like WMS and WCS.

It compellingly demonstrates how OneAtlas APIs empower developers and businesses to seamlessly integrate this rich earth observation data into their own platforms, GIS tools, or mobile applications, transforming raw data into actionable insights. This enables building innovative solutions for diverse needs, highlighting the practical value unlocked by accessible geospatial intelligence.

14. EVMS Software feature walkthrough

Successfully transitioning public transportation fleets means expertly managing the complex mix of electric and traditional vehicles today. Clever Devices offers EVMS, unifying operations for smarter optimization and a streamlined approach.

Beyond simple range checks, this system analyzes crucial factors like route specifics, elevation, and passenger weight to deliver highly accurate energy predictions. An insightful software feature walkthrough then reveals how this intelligence translates into practical tools, empowering dispatchers with real-time fleet visibility and drivers with route confidence. The result is operational efficiency, ensuring vehicles are efficiently charged to precise energy levels, ensuring readiness without waste.

15. Skybox Security User onboarding video

Building resilient digital foundations for the cosmos requires components that defy extreme conditions. Teledyne e2v Semiconductors offers a radiation tolerant 4GB DDR4 memory uniquely designed to withstand severe temperature and radiation exposure. Its compact form factor delivers high performance for critical space applications.

The video compellingly visualizes this resilience against temperature swings and cosmic radiation, showcasing its role as a robust digital fortress. As a vital user onboarding video, it moves beyond core specs to showcase crucial engineering data and design tools, providing confidence and necessary support for successful integration into complex systems.

16. Uber Getting started video

Envisioning a future where vigilance is powered by profound intelligence, this video illustrates a significant evolution in security systems. It elevates safety, detecting subtle threats with precision, giving the system a perceptive edge far exceeding human limitations crucial for diverse modern operations.

The animated sequences effectively translate complex features into clear, compelling visuals, showcasing sophisticated AI. Features like detecting face masks or social distancing violations directly address complex real-world security challenges. Rapid analysis of vast information streams underscores the system's powerful capacity.

Serving as a getting started video, it compellingly conveys the potential for deep situational understanding and proactive security management valuable to large-scale enterprises like Uber. This offers inspiration for communicating complex technological solutions effectively.

17. Labuan IBFC Scalable training video

Stepping onto the global financial stage, Labuan IBFC emerges as Asia's premier international financial hub. Providing a comprehensive ecosystem of solutions, spanning conventional banking, Shariah-compliant instruments, and cutting-edge digital services, it offers a truly versatile platform for establishing presence.

The freedom to form varied entities like Protected Cell Companies, alongside robust wealth management options including Foundations, highlights adaptability. Supported by a well-balanced legal framework enabling seamless operations, its position as a gateway makes it a scalable training video for global business expansion.

18. Appian Knowledge transfer video

Streamlining institutional client onboarding, a process notorious for delays and risk, finds a powerful answer here. This video effectively visualizes the pain of disconnected operations before unveiling a unified solution that promises dramatic improvement. It compellingly addresses the challenges financial firms face in accelerating client readiness.

Appian Connected Onboarding provides a cohesive platform that connects disparate elements, acting as a crucial knowledge transfer video by packaging institutional expertise into automated workflows. It showcases intelligent document processing, rich integrations, and centralized control for administrators. This integrated approach enhances efficiency, reduces risk, and accelerates the path to faster revenue generation.

19. DOT Cultural integration video

Creating secure digital connections presents a significant hurdle for organizations worldwide. Stepping beyond mere feature lists, this video for DOT effectively communicates the platform's ability to establish immediate trust through a streamlined, yet robust, identity verification process, highlighting what makes it truly compelling.

The demonstration of document validation alongside sophisticated liveness detection and facial verification shows a powerful blend of security measures designed for the digital age. Witnessing the multi-script support makes this an excellent cultural integration video, proving identity verification can be accurate globally. The technical ownership ensures adaptability and reliability, offering a powerful model for secure remote operations.

20. 7SHIFTS Customer onboarding video

Feeling buried under scattered messages and piles of paperwork instantly captures the relatable struggle of restaurant management. This vibrant depiction of daily chaos powerfully resonates, highlighting the inefficiency before revealing a clear solution.

The shift to the clean, organized 7SHIFTS interface feels like finally taking a deep breath. This customer onboarding video effectively demonstrates how easy scheduling and streamlined communication replace cumbersome, manual methods, empowering managers with regained time and control.

Seeing team members seamlessly connected highlights the platform as a vital, central hub for operations, truly inspiring viewers to envision a more efficient and less stressful workflow.

21. AutoDrive Workplace onboarding video

Opening the door to an era of automated transport, the AutoDrive project presents a powerful vision. This expansive Pan-European collaboration united diverse expertise with the ambitious aim of achieving a safety standard for autonomous driving comparable to aviation, a truly compelling aspiration for the future of mobility.

The video highlights tangible results showcasing this commitment, including prototypes and fail-operational systems designed for unparalleled reliability. Demonstrating features like fault-tolerant control and enhanced road scanning provides concrete evidence of sophisticated progress. Presenting detailed technical outcomes clearly is vital, a skill demonstrated in this video that parallels the effectiveness needed for a successful workplace onboarding video.

Furthermore, the project's commitment to open-source tools and contributing to draft regulations underscores a focus on accelerating industry-wide advancement and building essential trust, providing a model for impactful communication.

22. PointCentral Explaining benefits video

Managing diverse access needs in busy apartment buildings is simplified. PointCentral delivers a comprehensive property automation platform, providing frictionless entry for managers, residents, guests, and deliveries. Replacing traditional keys with digital smart options like unique codes and mobile app access streamlines complex entry needs.

Through this explaining benefits video, it becomes clear how temporary access can be granted for dog walkers or deliveries precisely when required, enhancing security and convenience. The system centralizes management, enabling instant key revocation and offering a complete audit trail for transparency.

This innovative approach makes handling property access significantly smarter and more secure, showcasing a video communication strategy that truly resonates by demonstrating practical, real-world value.

23. Health Catalyst Reduce churn rate video

Navigating the labyrinth of healthcare finance feels like battling stormy seas, a challenge acutely felt by leaders grappling with complex costs and shrinking margins amidst industry shifts. This video vividly portrays the isolation and lack of clear direction when relying on inadequate tools. It paints a picture of needing a reliable compass in the financial fog.

Health Catalyst unveils the Corus Suite, emerging as that vital navigation system. This platform isn't just data; it delivers truly comprehensive, patient-level costing insight by integrating disparate systems seamlessly. It transforms raw numbers into actionable intelligence, empowering financial and clinical teams to collaboratively identify areas for cost management and outcome improvement with unprecedented speed and accuracy.

The animation's genius lies in showing how Corus provides this crucial clarity. By visualizing the complex data analysis and resulting strategic pathways, it demonstrates a clear course forward. Effectively articulating this intricate value makes it a compelling reduce churn rate video example for healthcare tech companies showcasing impactful solutions.

24. Karma Product onboarding video

Cultivating a culture of appreciation inside a company becomes tangible with the Karma app. This product onboarding video brilliantly walks through the simple yet powerful steps needed to recognize colleagues instantly, providing scores and comments that truly matter.

What makes this compelling is how it transforms workplace interaction from passive observation to active acknowledgement, fostering genuine connection. Adding attachments adds depth, turning a simple score into a story. Its a model for how clear demonstration tied to building a responsive team environment can inspire users.

25. ASUS First use experience video

More than just a device for your desk, the ASUS V400 AiO video reveals a philosophy of effortless presence. The visually striking NanoEdge display eliminates distraction with its vast screen, bringing vibrant, lifelike color into focus and fostering an environment for work or creative flow.

Thoughtful functionality complements this elegance. Reliable connectivity and processing power handle everyday tasks smoothly, while features like the retractable camera offer peace of mind, and AI noise cancellation ensures seamless interaction. This video stands out as an exemplary first use experience video, demonstrating how to effectively showcase product value and thoughtful design for inspiring viewers.

26. MAPEI Software onboarding video

Fueling the dream of building the world, MAPEI's decades-long journey has shaped landscapes from towering cities to essential infrastructure. Their extensive reach and legacy, stretching back to 1937, underscore a deep-rooted commitment to the construction industry professionals they serve globally.

More than merely providing materials, MAPEI delivers comprehensive solutions forged through intense research and development across numerous global centers. This intricate coordination, essential on complex sites and perhaps a skill also needed for something like a software onboarding video, underscores their expertise in ensuring seamless project execution. Their focus on sustainable building highlights a crucial forward-thinking approach crucial for tomorrow's world.

27. Slack User adoption rate video

Feel the friction of work spread across too many places? This video doesn't just show Slack; it interprets the platform as an AI-powered core combatting that very chaos. Functioning effectively as a user adoption rate video, it highlights how bringing knowledge, data, and tasks together unlocks potential, directly addressing pain points holding teams back.

Slack's unique value lies in seamless integration, turning fragmented data into instant insights via AI search and powerful automation like the Workflow Builder. This simplification of complex workflows, from closing deals to managing accounts, and the ability to integrate partners inspires creators by demonstrating how focusing on people, not tedious "work of work," drives productivity and fosters better collaboration.

28. Extentia Feature walkthrough video

Navigating the evolving financial landscape demands a profound shift. This concise feature walkthrough video reveals how leveraging generative AI transforms complexity into clarity. Vividly portrayed through dynamic visuals, insight emerges from data chaos, offering inspiration for impactful communication strategies.

Simplifying massive data analysis frees expert talent to focus on unlocking entirely new business opportunities. This compelling demonstration reveals how Extentia leverages generative AI for strategic reinvention, empowering financial institutions to become more efficient, wiser, and faster.

29. ClickUp New hire video

Addressing the common pain points of project management ? from resource allocation headaches to timeline tightropes ? forms the compelling opening of this video, quickly pivoting to highlight AI as the ultimate simplifier.

The integration of features like ClickUp Brain showcases a powerful shift, automating repetitive tasks and offering predictive insights for risks and budgets. This intelligent layer allows teams to reclaim valuable time and mental energy, enabling them to focus on strategic work and achieve project goals more efficiently.

The video's strength lies in demonstrating complex AI capabilities with clarity, making it an inspiring example for anyone creating content like a new hire video or workflow explanation. It effectively shows how leveraging smart tools reduces errors and drives better outcomes, offering a compelling blueprint for clear communication.

30. Introhive First impression video

Wasting precious hours on manual data entry and wrestling with unreliable CRM information drains productivity and stifles revenue growth. That promised potential often feels frustratingly out of reach due to disconnected systems and messy records.

Unlocking real revenue acceleration requires moving beyond data chaos, and Introhive provides the essential path forward. By automating tiresome tasks and cleansing databases, it delivers clean, trusted intelligence. This first impression video clearly shows how Introhive transforms raw data into actionable insights, making teams more effective.

Mapping hidden relationships and guiding performance empowers everyone to seize more opportunities and shorten sales cycles. It's a clear route to increased win rates and fostering stronger customer connections, making data blues a thing of the past.

Elevate Onboarding: The Power of Personalized Video

Elevating the standard Onboarding Video experience transforms how users first interact. Moving beyond generic welcomes, organizations now harness personalization's power. Visual information captures attention instantly, making video ideal for tailoring journeys that resonate deeply with individuals. This shift focuses on relevance, ensuring every viewer receives guidance specific to their needs and goals.

True effectiveness comes from recognizing users aren't monolithic. Their roles, prior experience, and objectives vary significantly. Leveraging user interaction data and insights allows content creators to segment audiences. Delivering tailored messages prevents overwhelming new hires or customers with irrelevant details, accelerating their path to proficiency and value realization.

Making these videos powerful also involves transforming passive viewing into active engagement. Integrating dynamic techniques ensures users not only watch but actively participate in their learning process. This deepens understanding and retention. Consider these powerful enhancements:

Why Advids for Onboarding Video?

At Advids, we create exceptional onboarding videos that deliver tangible results. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into a compelling and effective onboarding experience.

Transform Your Onboarding with Advids:

Customized Onboarding Video Solutions: We tailor explainer videos, character animations, and other onboarding video formats to reflect your brand, style, and target audience.
Creative Storytelling Through Animation: Our animators and storytellers craft engaging narratives that resonate with new hires and drive desired actions.
Cutting-Edge Onboarding Video Technology: We use the latest software and techniques to create visually stunning onboarding videos with lasting impact.

Experience and Expertise:

12+ Years of Proven Success: With over 3400 clients served, we possess a deep understanding of effective onboarding video strategies.
Trusted by Industry Leaders: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise.
Client Satisfaction Guaranteed: Over 109 five-star Google reviews demonstrate our commitment to client satisfaction, talent, and creativity.

A Collaborative Approach to Onboarding:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final onboarding animation.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create impactful onboarding videos.
Dedicated Onboarding Video Expertise: We've successfully delivered between 185 and 470 onboarding video projects, showcasing our specialized knowledge in this area.


Ready to unlock the potential of Onboarding Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a Onboarding Video?

An onboarding video is a short, engaging video that welcomes new customers or employees. It provides essential information and guidance to get started, like a virtual orientation. These videos can showcase product features, company culture, or step-by-step tutorials, enhancing the initial experience.

Onboarding videos are commonly used to:

They can be used for both internal onboarding of new employees and external onboarding of new customers.

What do top Onboarding Videos have in common?

Craft compelling onboarding videos by focusing on these key elements for maximum impact.

defined goals - Set measurable objectives , ensuring the video achieves its purpose. Best practice: Align with overall onboarding strategy.

• target user profile - Create user personas to tailor the video's message and tone. Best practice: Use data-driven insights for accuracy.
• visual user journey - Use simple visuals to guide users through the process. Best practice: Prioritize clarity and ease of understanding .
• essential features - Prioritize features that solve key user problems . Best practice: Focus on the "why" behind each feature.
• problem/solution fit - Show, don't just tell, how the product solves problems. Best practice: Use real-world examples and scenarios.
• interactive demo - Use concise, high-quality screen recordings. Best practice: Focus on user actions and outcomes.
• compelling visuals - Use visuals to enhance understanding and engagement. Best practice: Maintain a consistent visual style.
• next steps guidance - Use clear and concise calls to action. Best practice: Make the next step obvious and easy.
• success showcase - Use testimonials or case studies to build trust . Best practice: Focus on quantifiable results .
• value proposition clarity - Highlight the key benefits in a memorable way . Best practice: Use strong verbs and concise language .

What makes Onboarding Video effective?

Onboarding videos are most effective when they are built around a well-defined ideal customer profile , ensuring the messaging directly addresses their specific needs and pain points. They should use storytelling to establish an emotional resonance , making the product memorable and relatable. The videos should showcase the core benefits , not merely list features, demonstrating how the product solves problems and improves users lives. This is achieved through screen recordings and visual demonstrations , incorporating intuitive micro-interactions and animations.

Anticipating user challenges is essential. The videos should anticipate user frustrations and show how the product alleviates them. A clear and concise call to action must clearly direct users to the next action in their product journey . Brevity is key; videos should be optimized for length, balancing comprehensiveness with viewer engagement . Shorter is often better.

data-driven A/B testing is vital for optimizing engagement and conversion. iterative improvements should be guided by post-launch user feedback , ensuring the onboarding process remains effective and relevant. They should also incorporate accessibility best practices to ensure inclusivity.

How long should your Onboarding Video be?

Optimize onboarding video length for maximum impact by aligning video type , content, and viewer engagement.

pre-production considerations for Determining Video Length:

• What's the core message for each video type?
• Who is the ideal viewer for each video?
• Which features need showcasing in each video?
• What's the best visual style for each video?
• Does the video build trust and relatability?
• What's the video's purpose in the funnel?
• How does the video drive conversions ?

Onboarding video length guide

How to create Onboarding Videos?

Craft compelling onboarding videos that resonate with your target audience and drive product adoption. Mastering the pre-production and production phases is key to creating effective onboarding videos that boost user engagement and satisfaction.

• Set video objectives - Clear goals ensure the video directly addresses user needs and drives measurable results.
• script development - A well-structured narrative keeps users engaged and facilitates easy comprehension of the product.
• visual style selection - A consistent visual style reinforces brand identity and creates a professional, trustworthy image.
• storyboard creation - Visual planning ensures a logical flow, preventing confusion and maximizing user understanding.
• Resource gathering - Having all assets readily available streamlines production, ensuring timely completion.
• Video filming/animation - High-quality visuals enhance the video's professionalism and user experience.
• video editing /refinement - Smooth editing creates a polished final product, enhancing user engagement and comprehension.
• VFX and transitions - Strategic use of effects enhances visual appeal and guides the user's attention effectively.
• CTA incorporation - A clear call to action drives user engagement and facilitates conversion.
• Platform optimization - Ensuring compatibility across platforms maximizes reach and accessibility.
• Final delivery - Timely delivery ensures the video is available when needed, maximizing its impact.

Choosing the Right Onboarding Video Style

So, we've covered the basics. Now, let's dive into choosing the right style for your onboarding videos. This is where we truly connect with our users, making them feel comfortable and confident with our product. Think about it – a talking head video might be perfect for a warm welcome, but a screen recording is better suited for demonstrating software functionality. Finding that perfect match is key.

Imagine launching a new project management tool. For initial engagement, a short animated explainer video could highlight the core value proposition. Later, as users explore the platform, screen recordings become invaluable, guiding them through specific features. For enterprise clients, a live-action testimonial showcasing success stories builds trust and credibility. See how different styles cater to different needs?

Let's refine our approach to video style selection:

• Consider your audience's tech-savviness. Are they comfortable with fast-paced edits and complex visuals, or do they prefer a simpler, more straightforward approach? Engaging onboarding video examples can offer inspiration.
• Think about the emotional tone you want to convey. A welcome video should feel warm and inviting, while a product demo might be more informative and practical.
• Don't forget about your brand identity. Your onboarding videos should seamlessly integrate with your overall brand aesthetic, reinforcing your message and values. This consistency builds recognition and trust. For SaaS products, onboarding video examples for SaaS can be particularly helpful.
• Match the video style to the user's journey stage. Early on, focus on building awareness and excitement. Later, provide more in-depth tutorials and support. Employee training videos can also play a crucial role in internal onboarding.

By carefully considering these factors, we can create onboarding videos that resonate with our target audience, driving engagement and ultimately, product adoption.

Using Data to Optimize Your Onboarding Video Performance

Let's shift gears from video creation to optimization. Data unlocks the power to refine our onboarding videos, transforming them from good to exceptional. By analyzing key metrics, we gain valuable insights into viewer behavior, allowing us to tailor content for maximum impact.

Imagine launching new user videos and noticing a low completion rate. This signals a need for adjustments. Perhaps the video is too long, or the content isn't resonating. Data empowers us to pinpoint these issues and make informed decisions. Maybe A/B testing different versions, incorporating feedback from surveys, or analyzing drop-off points reveals the need for a more concise, engaging approach.

• Track Video Completion Rate: Low completion? Consider shortening the video or boosting engagement with interactive elements. Think about how animated onboarding video examples often maintain viewer interest with dynamic visuals.
• Analyze Engagement Metrics: Are viewers liking, sharing, and commenting? High engagement signals content that resonates. Professional onboarding video examples often spark conversation and shares.
• Assess Click-Through Rate (CTR): A weak CTR might indicate a need for a stronger call to action. Experiment with different phrasing and placement.
• Analyze Drop-off Points: Where do viewers stop watching? These points reveal areas for improvement. Perhaps a particular section is confusing or less relevant. This is especially valuable for platform explainer videos and screen recordings.

By embracing data-driven optimization, we transform our onboarding videos into powerful tools for user engagement and product adoption. We create experiences that resonate, educate, and inspire.

How to Use Onboarding Videos to Improve Customer Retention

Building on the foundation of initial engagement, let's explore how onboarding videos can foster long-term customer loyalty and reduce churn. We'll discover how to transform these videos from simple introductions into powerful tools for ongoing support and engagement. Think of it this way: we're not just welcoming users; we're building relationships.

Imagine a customer struggling with a specific feature. A short, targeted video addressing their pain point can be a game-changer. Or, consider a loyal user eager to explore advanced functionalities. An in-depth tutorial video can unlock the full potential of your product for them. This is the power of targeted onboarding videos.

• Keep users informed and excited about new features with short, engaging refresher videos. For example, a quick screen recording demonstrating a new reporting tool can re-engage users and encourage them to explore updated functionalities.
• Create a library of advanced tutorials and webinars for power users. This not only empowers them to maximize product value but also fosters a sense of community and expertise. Think of exclusive content as a reward for loyal customers.
• Showcase customer success stories through compelling testimonials. Seeing real-world examples of how others have benefited from your product builds trust and encourages continued use. High-quality onboarding video examples can inspire your own creative approach.
• Use personalized video messages to address customer support inquiries. This adds a human touch and demonstrates your commitment to individual user success. customer onboarding videos can be a powerful tool for personalized outreach.

By strategically incorporating these tactics, we transform onboarding videos from one-time introductions into valuable resources that nurture customer relationships and drive long-term retention. This approach not only reduces churn but also fosters a loyal community of engaged users.

How to Create an Onboarding Video That Converts

Ready to transform viewers into active users? Let's dive into crafting onboarding videos that convert. We'll build upon what we've already learned, focusing on practical strategies to maximize impact. Remember, our goal is to create videos that not only inform but also inspire action.

Think about it – a well-crafted onboarding video can be the deciding factor in a user's journey. It's our chance to make a lasting impression and guide them towards success. So, how do we achieve this?

• Focus on the "Why": Before diving into features, highlight the core problem our product solves. This resonates with viewers on an emotional level, making them more receptive to our message. Need inspiration? Check out some explainer video onboarding examples.
• Show, Don't Just Tell: Instead of simply listing features, demonstrate how they work in real-world scenarios. Think visually – a short screen recording can be more effective than a lengthy explanation. Don't be afraid to get creative! Explore creative onboarding video examples for fresh ideas.
• Guide Users with Clear Next Steps: Once we've showcased the value, guide users with a clear call to action. Whether it's signing up for a free trial or exploring specific features, make the next step obvious and easy. Once users are on board, provide ongoing support with user tutorial videos that address specific features and functionalities.
• Keep it Concise and Engaging: Respect viewers' time by delivering information efficiently. A concise video maintains momentum and prevents viewers from dropping off. For mobile apps, consider creating app walkthrough videos that guide users through the interface and key actions.

By following these strategies, we can create onboarding videos that not only welcome new users but also empower them to achieve their goals with our product. This fosters a sense of loyalty and sets the stage for long-term engagement.

How to Create Engaging Onboarding Videos for Mobile

Creating engaging mobile onboarding videos requires a different approach than desktop. We're dealing with shorter attention spans and smaller screens, so we need to adapt our strategies. Think about it – would you watch a long, complicated tutorial on your phone? Probably not. Let's explore how we can create mobile onboarding experiences that captivate users and drive conversions. Looking for inspiration? Check out these best onboarding video examples for mobile to get your creative juices flowing.

Remember, mobile users are often on the go, so brevity is key. Short onboarding video examples, like those showcasing a single feature, can be highly effective. product introduction videos should focus on a single core benefit, like saving time or increasing productivity. Similarly, software introduction videos should highlight the key problem they solve for mobile users.

• Design for vertical viewing. Most mobile users hold their phones vertically, so optimize your videos accordingly. This simple adjustment makes a big difference in user experience.
• Use clear and concise visuals. Minimize text and let the visuals tell the story. Think impactful imagery and minimal on-screen text.
• Incorporate interactive elements. engage viewers with polls, quizzes, or clickable hotspots. This transforms passive watching into active participation.
• Optimize for mobile networks. Compress videos for fast loading, even on slower connections. Nobody likes a buffering video!

By following these tips, we can create mobile onboarding videos that are both informative and engaging, leading to increased user adoption and satisfaction. Remember, the goal is to create an experience that's quick, easy, and enjoyable on any device.

How onboarding video examples are curated?

We dove deep into onboarding videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic onboarding videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and effectiveness in driving user engagement and conversion within the onboarding flow.
7.Brand Alignment Determining video alignment with brand message, identity, and onboarding goals.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, onboarding video examples 2024, n=13636 videos within duration <3 mintues, across industries.