Video Creation Service

30 SaaS Onboarding Video Examples For Customer Success

Orko Roy
Last updated
Oct. 30, 2024

Imagine crafting a masterpiece only to see it gather dust. Heartbreaking, isn't it? Many SaaS founders pour their souls into products, yet user engagement vanishes like morning mist. The good news? There's a secret weapon to combat this the SaaS onboarding video. Leading companies are using videos to revamp their onboarding, transforming initial hiccups into hooked users. A picture is worth a thousand words, and a video? Well, the numbers speak for themselves.

  • 97% of marketers state that video has helped increase user understanding of their product or service.
  • Companies are increasing their video budgets by 25% year over year.
  • 31% of marketers think videos are a good engagement tactic for highly-qualified, bottom-of-the-funnel leads.

These stats reveal a powerful trend: video is not just a nice-to-have, it's a must-have for effective SaaS onboarding. SaaS onboarding videos bridge the gap between product potential and user understanding, driving engagement and boosting retention. Let's dive in and explore 30 Eye-catching SaaS Onboarding Video examples to ignite your onboarding strategy and unlock unprecedented user engagement.

1. OpenText


Duration : 1 minute and 51 seconds

This video is designed to showcase the new AI Chatbot, called IT Operations Aviator, which is a generative AI chatbot that resolves IT issues and frees up agents.

Video Design - This is an Onboarding Walkthrough Video for SaaS that uses a conversational style to highlight the features and benefits of the chatbot. The video is visually appealing with a minimalist style using a blue background and white graphics, it uses animated graphics that are relevant to the AI chatbots, such as cloud icons, and question marks. The video uses a clear and simple graphic style which makes it easy to understand and engaging.

The video design helps communicate the objective of the video by showing how the chatbot can solve real-world issues that people face when using traditional IT support systems. The video uses a conversational tone which makes it feel more personal and approachable, which helps to draw viewers in.

2. Papertrail


Duration : 1 minute and 31 seconds

Papertrail's best-in-class safety management software will save you time and money, whilst ensuring 100% compliance and staff accountability. The video demonstrates how it works.

This video is a good example of a SaaS Onboarding Video, as it effectively showcases the software's features and benefits through its minimalist design and engaging animation. The use of simple shapes, flat colors, and clean lines creates a visually appealing and easy-to-follow onboarding experience for viewers. The animation is smooth and engaging, effectively highlighting the key features and benefits of the software during onboarding.

In conclusion, the video's design style effectively complements the message of efficiency and ease of use. The minimalist approach ensures that viewers are not distracted by unnecessary visual elements, allowing them to focus on the core functionality and benefits of Papertrail's safety management software. This makes it an excellent SaaS Onboarding Video for new users.

3. Diligent


Duration : 1 minute and 53 seconds

This customer onboarding video for SaaS is a masterclass in simplicity. It's clean, minimalist, and focuses on the product's functionality. The video uses simple backgrounds, bold typography, and clear visuals, which helps keep the viewer's attention on the product. Screen recordings and animations are used to demonstrate how the platform works, making it easy to understand.

Video Design - The transitions between scenes are smooth and seamless, creating a visually appealing and engaging experience. This is a great example of a customer onboarding video for SaaS. The clean and minimalist approach effectively highlights the key features and benefits of the product, while the use of screen recordings and animations provides a clear and concise explanation of how the platform works.

The video is visually appealing and engaging, making it an effective tool for educating potential customers about the product. It's a great example of how to create a customer onboarding video for SaaS that is both informative and engaging.

4. SimplyCast


Duration : 50 seconds

This video is a great example of a SaaS UI Onboarding Video. It's simple, clear, and effective. The minimalist design style is perfect for showcasing the platform's core features, and the use of icons makes it easy for viewers to understand the process.

Video Design - The video uses a minimalist design style with simple graphics and icons, making it a good SaaS Onboarding Video. This simple style keeps the video concise and easy to understand. The use of icons like the check mark, the phone call icon, and the stopwatch highlights the core features of the platform, making it easy for viewers to understand the process.

The visual style of the video effectively communicates the objective of the video. It's clear, simple, and easy to follow. The video uses a calm, professional tone that makes the information seem approachable and trustworthy. Overall, the video does a great job of showcasing the benefits of the platform and driving viewers to learn more.

5. Bandwidth


Duration : 1 minute and 31 seconds

Bandwidth is a leading communications company, revolutionizing how businesses connect. This video is designed to introduce the new product, Call Assure, and emphasize its importance in today's world.

Video Design - The video utilizes impactful visuals and a clean design aesthetic, creating a professional and engaging SaaS Onboarding Guide. Graphic elements, such as the eye, stars, and dynamic abstract shapes, add depth and visual interest, enhancing the video's message. The video's narrative is carefully crafted to appeal to a business audience. It starts with bold and abstract visuals, conveying a sense of possibility and innovation. The shift towards more tangible visuals and a more concrete explanation of the product as the video progresses provides a clear explanation of the challenges faced by businesses in a world of unpredictable events. The final frame, with a person holding a tablet and a plant, subtly emphasizes the benefits of using a solution like Call Assure. The video uses a calm and reassuring tone, conveying confidence and stability.

6. SimplyCast Simple SaaS Onboarding Video


Duration : 40 seconds

The video demonstrates how businesses can utilize marketing automation platforms to connect with potential customers across different time zones. The signup form allows prospects to provide their phone numbers, enabling businesses to schedule automated phone calls at convenient times, regardless of time zone differences. This is a great example of a SaaS Onboarding Video, as it clearly explains the value proposition of the product and how it can be used to improve business outcomes. The use of simple icons and a clean, minimalist aesthetic ensures that the focus remains on the core message the functionality and benefits of using a marketing automation platform for lead generation and customer engagement. The animation is smooth and engaging, guiding viewers through the process of creating a signup form, setting a timed delay, and initiating automated voice calls. The color scheme is consistent and visually appealing, creating a cohesive and professional look.

This video is a great example of how animation can be used to create engaging and informative onboarding content. By using a combination of visuals and audio, the video is able to effectively communicate the value of the SaaS product and how it can be used to improve business outcomes. The video also does a good job of highlighting the key features and benefits of the product, which is essential for any good onboarding video.

In conclusion, the video's design style successfully enhances the viewer's understanding of how marketing automation platforms can streamline communication and facilitate business growth. The clear visuals, concise messaging, and engaging animation effectively convey the value proposition of the product, making it an excellent example of a 3D product explainer video idea. The video does a great job of explaining the benefits of using a marketing automation platform, and it provides viewers with a clear understanding of how the platform works.

7. 360Learning


Duration : 1 minute and 19 seconds

This video is a powerful example of how companies can use video to improve user adoption rates. It showcases a collaborative learning platform designed to streamline training projects and enhance team cooperation. The video effectively highlights the challenges of managing stakeholders and the need for a centralized workspace to foster efficient communication and project execution.

Video Design - The video's design style effectively conveys the message of enhanced collaboration and project visibility. Vibrant colors and sleek animations create a visually engaging experience, while the clean interface and intuitive layout highlight the platform's user-friendly nature. Screen recordings and real-time interactions demonstrate the platform's functionality and its ability to facilitate seamless communication among team members. Motion graphics can be particularly effective in SaaS Onboarding Guide videos, as they can help to simplify complex concepts and make them more engaging for viewers.

The video's design style successfully complements the core message of the collaborative learning platform. By combining visually appealing elements with practical demonstrations, the video effectively captures the essence of the platform's capabilities and its potential to revolutionize training project management. This video serves as a testament to the power of video in driving user engagement and product adoption.

8. Papertrail Minimal SaaS Onboarding Video


Duration : 1 minute and 31 seconds

This SaaS Onboarding Video for Papertrail cleverly uses 2D animation to highlight the headaches of manual health and safety inspections and the simplicity of its digital solution. The visual contrast between chaotic paperwork and the streamlined Papertrail interface is powerful.

Papertrail's clear UI/UX design is brought to life through smooth transitions and intuitive animations. The global map showcasing widespread adoption adds a sense of trust and reliability, while the clear call to action encourages immediate engagement.

9. Diligent


Duration : 1 minute and 7 seconds

Manually calculating greenhouse gas emissions to meet audit standards is a time-consuming process. Diligent ESG offers a robust solution that automatically collates data and produces up to 80 different pre-configured audit-ready reports, presenting a single source of truth for your organization.

Video Design - The video effectively uses a clean and minimalist design style to highlight the key features and benefits of the solution. Simple icons, charts, and diagrams visually represent complex concepts such as data collation, reporting, and audit standards. This makes it ideal for SaaS Onboarding Video Production or as part of a series of software explainer video resources for new users.

The color scheme is consistent with the brand, using red as a primary color to draw attention to important information. The video's design style effectively communicates the value proposition of the solution by focusing on clarity, simplicity, and visual appeal. The minimalist approach ensures that the message is not lost in unnecessary clutter, allowing viewers to easily understand the benefits of the product. The effective use of motion graphics in the video helps to keep viewers engaged, while the clear and concise messaging ensures that the information is easy to understand.

10. 360Learning


Duration : 1 minute and 3 seconds

This video is a powerful tool for showcasing the importance of effective onboarding, and it does so in a way that's both engaging and informative. It's not just about explaining the process, it's about making new hires feel welcome and excited to be part of the team. The video uses vibrant colors, clean lines, and engaging data visualizations to create a visually appealing experience that resonates with viewers.

Video Design - The use of growth curves and progress bars is particularly effective, visually representing the journey from novice to expert. This approach aligns perfectly with the video's core theme, which is to demonstrate how onboarding can transform new hires into productive members of the team.

The video also incorporates employee testimonials, which helps to establish a strong connection with the audience and highlights the value proposition of SaaS Onboarding Tutorial. By showcasing the user-friendly interface of the platform, the video effectively demonstrates how the product can help companies achieve employee success.

11. Diligent


Duration : 1 minute and 53 seconds

Diligent Community is a next-generation governance and civic engagement solution for public education boards. It simplifies the end-to-end agenda and meeting management process, making it easier to manage complex governance tasks in hybrid environments. The solution empowers board administrators and leaders to advocate for their mission while seamlessly connecting with the public to address critical community issues.

Video Design - The video uses a clean and minimalist design style to highlight the key features and benefits of the solution. Simple backgrounds, bold typography, and clear visuals keep the focus on the product and its functionality. Screen recordings and animations demonstrate how the platform works in a way that is easy to understand.

SaaS Onboarding Video - The transitions between scenes are smooth and seamless, creating a visually appealing and engaging experience for the viewer. This makes it an effective tool for educating potential customers about the product.

12. Cargill


Duration : 1 minute and 32 seconds

Cargill is working to help food and beverage manufacturers reduce sugar content in their products, ultimately helping consumers eat healthier and stay healthier. The video is designed to inform the target audience about the potential health risks associated with consuming excessive sugar.

Video Design - The video employs a simple, minimalist design style. The use of flat colors, geometric shapes, and a clean aesthetic contributes to an engaging SaaS Onboarding Video. The video use of animation and simple transitions enhances the viewer's attention, effectively communicating the key message that excessive sugar consumption is detrimental to health.

The video effectively communicates the objective of reducing sugar consumption by using clear and concise visuals. The animation style and design elements work together to create a positive and uplifting tone. The video highlights the dangers of consuming too much sugar and encourages viewers to make healthier choices, while maintaining a positive and accessible tone.

13. Coinbase Animated SaaS Onboarding Video


Duration : 2 minutes and 59 seconds

Looking for a SaaS Onboarding Video that expertly simplifies a complex technical solution? Marvell’s animated explainer is a prime example. It immediately hooks viewers by depicting the struggle of data centers grappling with growing storage demands. The video then seamlessly introduces Marvell’s NVMe-oF SSD converter controller, positioning it as the answer to the industry’s pain point.

Using 2D animation and motion graphics, the video illustrates how the innovative technology disaggregates storage and compute. This approach allows data centers to optimize existing infrastructure and allocate resources efficiently. The memorable visual of nighttime deliveries underscores the enhanced efficiency and cost savings, driving home the value proposition of Marvell's solution.

14. EQT Minimal SaaS Feature Video


Duration : 2 minutes and 19 seconds

EQT is a leading provider of software and services for the entertainment industry. The video is designed to inform potential employees, portfolio companies, business partners, and public shareholders about the company and its operations.

Video Design - The video features a vibrant and modern design, employing a cartoonish style with flat, bold colors. It effectively utilizes animation, graphic design, and simple transitions to create an engaging SaaS Onboarding Video.

The video uses simple, bold graphics and animation to emphasize the key points of EQT's service and the changing landscape of the entertainment industry. The animation style effectively conveys the idea of growth and change in the entertainment industry, using simple yet compelling visuals. The video employs a playful and optimistic tone, highlighting EQT's commitment to helping its clients succeed in the ever-evolving entertainment industry.

15. Hotjar SaaS Onboarding Demo Video - Showcase product value implicitly


Duration : 57 seconds

The video showcases Hotjar's Highlights feature, which allows users to capture and organize key moments from recordings and heatmaps. By creating collections of these insights, teams can collaborate, analyze data, and identify areas for improvement within their digital products. The video aims to demonstrate how Hotjar empowers teams to make data-driven decisions and enhance user experiences. This is a good example of a SaaS Onboarding Video.

The design style effectively complements the video's purpose as an onboarding tool. The clean and minimalist aesthetic ensures that viewers focus on the essential features and functionalities being presented. The use of bright colors and subtle animations draws attention to specific elements, such as user interactions and data points. This visual clarity, combined with concise explanations, makes it easy for viewers to grasp the value proposition of Hotjar's Highlights feature. This is also a good example of a software intro video.

In conclusion, the video's design style successfully supports its role as an onboarding tool by prioritizing clarity and engagement. The minimalist approach, strategic use of color, and subtle animations effectively guide viewers through the features and benefits of Hotjar's Highlights, making it an Informative and Visually Appealing presentation. SaaS Onboarding Videos and software Intro videos often use animation to better explain their features.

16. Papertrail


Duration : 1 minute and 31 seconds

This animated onboarding video for SaaS is a great example of how to effectively communicate the value of a safety management software. The video uses a simple and clean design style, which is consistent with many SaaS onboarding videos. The animation is clean and easy to understand, and the color palette is bright and modern.

Video Design - The video's narrative uses a conversational tone, speaking directly to the viewer, which helps make the video engaging and relatable. The video's design and narrative effectively communicate the video's objective of highlighting the risks of poor safety management and introducing the software as a solution.

The use of simple graphics, clean animation, and a conversational tone helps make the message clear and engaging for the intended audience. The color palette is consistent with the brand and uses bright colors that are associated with safety and security. This helps convey a sense of trust and confidence to viewers. The video's tone is calm and reassuring, further reinforcing the message of safety and security.

17. Orange


Duration : 1 minute and 45 seconds

This video is a fantastic example of a SaaS platform onboarding video, effectively educating viewers on the importance of cybersecurity for their businesses. It does this by focusing on the crucial role of cybersecurity in safeguarding businesses from cyberattacks that can cripple their operations and services. The video emphasizes the significance of analyzing security incidents to identify and mitigate potential threats effectively.

Video Design - The video employs a minimalist and visually engaging design style to convey its message. Bold colors, simple shapes, and clear typography enhance readability and comprehension. Animation is strategically used to guide the viewer's attention and illustrate key concepts, such as the collection of security incident data and the analysis process. Visual metaphors, like the magnifying glass examining threats, effectively represent complex ideas in an easily understandable manner.

This explainer video excels at onboarding new users by simplifying complex security concepts. By combining informative content with a visually appealing design, the video effectively captures the viewer's attention and delivers a clear message about the importance of cybersecurity solutions. The minimalist approach ensures that the focus remains on the core message, while the use of animation and visual metaphors enhances engagement and understanding.

18. Bio-Rad 3D SaaS Onboarding Video - Promote awareness subtly


Duration : 2 minutes and 21 seconds

Bio-Rad is a leading provider of life science research products. This video is designed to educate about Thalassemia, its impact, and the importance of screening.

Video Design - This SaaS Onboarding Video effectively uses animated graphics to convey complex medical information in an engaging manner. The use of colorful shapes, icons, and simple animations make the video more digestible for the audience. The video design is well-suited for conveying information to people who may be unfamiliar with genetic disorders like Thalassemia.

The video's visual style successfully communicates the objective. The use of vibrant colors and simple illustrations creates an inviting and approachable tone. The video's narrative emphasizes the importance of screening, leading the viewer to understand the critical need for genetic testing as part of family planning. The video's emphasis on prevention and awareness ensures that the audience understands the potential impact of Thalassemia on families.

19. EU tax and customs SaaS Onboarding Explainer Video


Duration : 1 minute and 44 seconds

EU tax and customs is a company that provides services related to tax and customs compliance. This video is designed to raise awareness about the issue of VAT carousel fraud and its impact on the EU economy.

Video Design - The video uses a simple and engaging cartoon style. It features flat, colorful graphics and animations to illustrate the complex concept of VAT fraud. This style is common in SaaS Onboarding Videos, as it helps to make complex topics more accessible and understandable.

The visual style of the video is effective in communicating the objective. The cartoon style makes the topic feel less serious and more approachable, while the clear animations and graphics help to illustrate the concept of VAT carousel fraud. This combination of visual elements creates a tone that is both informative and engaging, making the video effective in driving awareness and encouraging viewers to learn more about the issue.

20. Coinbase


Duration : 2 minutes and 34 seconds

This video explains how Kyber Network makes exchanging Ethereum tokens easy and frictionless. Viewers can learn how it works and earn KNC tokens through Coinbase Earn. The video provides a step-by-step guide on how to use the Kyber Network protocol to exchange tokens. This is a good example of a SaaS UI Onboarding Video.

Video Design - The design style is simple and clean, focusing on clear and concise communication. Flat illustrations and animation help explain complex DeFi and token exchange concepts in an easy-to-understand way. The color palette is bright and engaging, and the overall tone is informative and educational.

The video effectively highlights the key features and benefits of the Kyber Network protocol, such as its ease of use, low fees, and wide range of supported tokens. The video is a valuable resource for anyone interested in learning more about this innovative technology.

21. 1Password Minimal SaaS Onboarding Video - Showcase integration visually


Duration : 1 minute and 42 seconds

This SaaS Onboarding Video for 1Password demonstrates the art of visual storytelling. The video uses smooth animations and minimal design to illustrate how the product strengthens security and simplifies complex processes. The focus on integration with existing tools reinforces its value as a central security hub.

The clever use of color and typography further elevates the video's visual appeal. The concise messaging clearly articulates 1Password's benefits, making it a compelling example for anyone seeking inspiration for their own SaaS Onboarding Video. It seamlessly blends product demonstration with a subtle brand narrative, making it both informative and engaging.

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22. Google SaaS Onboarding Explainer Video


Duration : 2 minutes and 4 seconds

Google uses search quality raters to evaluate changes and ensure improvements to search. The video educates viewers about these raters and their role in enhancing the search experience. This is a great example of a SaaS Onboarding Video because it explains the importance of search quality raters and how they help improve the search experience for users.

Video Design - The video's design style effectively complements its purpose. Vibrant colors, simple shapes, and clean lines create a visually appealing and engaging experience. The characters are diverse and relatable, representing a wide range of users. The animation is smooth and dynamic, keeping viewers' attention focused on the key message. The video effectively demonstrates the process of search quality evaluation by incorporating elements such as guidelines, search results, and user interfaces.

Overall, the video's design style successfully conveys the importance of search quality raters in ensuring a positive search experience for Google users. The combination of clear visuals, concise messaging, and engaging animation makes it an effective tool for educating viewers about this crucial aspect of Google search. The video uses motion graphics to explain the role of search quality raters and how they evaluate search results.

23. EU tax and customs Explainer SaaS Onboarding Video


Duration : 1 minute and 44 seconds

This video aims to raise awareness about VAT carousel fraud, a scheme that exploits the VAT system to steal tax revenue. This illegal activity can have severe consequences, potentially funding criminal and terrorist organizations. The European Commission is actively working to combat this issue and encourages viewers to join the effort to #StopTheCarousel.

The animation effectively employs a flat design style with simple shapes, bold colors, and minimal textures. This approach ensures clarity and avoids distractions, allowing viewers to focus on the core message. The use of a continuous landscape throughout the video creates a cohesive visual narrative, guiding the audience through the different stages of VAT carousel fraud. Clear and concise text complements the visuals, reinforcing key points and explaining the scheme's mechanics.

By combining engaging visuals with informative content, the video successfully educates viewers about the dangers of VAT carousel fraud and encourages them to support the European Commission's efforts to combat this issue. In a similar vein, SaaS Onboarding Video and SaaS onboarding optimization are crucial for businesses to effectively educate customers about their products. The animation's style and design choices effectively convey the message, making it a valuable tool for raising awareness and promoting action against this harmful criminal activity.

24. UN Animated SaaS Feature Video - Explain circular economy implicitly


Duration : 2 minutes and 41 seconds

This dynamic SaaS onboarding video demonstrates the power of visualization in sustainability. It utilizes animated 2D graphics and a clear, narrative style to educate viewers about resource management in cities. The video's use of contrasting colors and optimistic background music adds an inspirational touch.

With simple yet compelling visuals, the video explains urban metabolism and its impact on our planet's resources. The transformation of wastewater treatment plants into energy sources is vividly illustrated, inspiring a shift towards circular systems. This video showcases the potential for data-driven urban planning, promoting a more sustainable future.

25. EU tax and customs


Duration : 1 minute and 44 seconds

This video aims to raise awareness about VAT carousel fraud, a scheme that exploits the VAT system to steal tax revenue. This illegal activity can have severe consequences, potentially funding criminal and terrorist organizations. The European Commission is actively working to combat this issue and encourages viewers to join the effort to #StopTheCarousel.

Video Design - The animation effectively employs a flat design style with simple shapes, bold colors, and minimal textures. This approach ensures clarity and avoids distractions, allowing viewers to focus on the core message. The use of a continuous landscape throughout the video creates a cohesive visual narrative, guiding the audience through the different stages of VAT carousel fraud.

Clear and concise text complements the visuals, reinforcing key points and explaining the scheme's mechanics. This video explainer on VAT carousel fraud is like Platform Onboarding Video for SaaS as it highlights the benefits of understanding and preventing this fraud. By combining engaging visuals with informative content, the video successfully educates viewers about the dangers of VAT carousel fraud and encourages them to support the European Commission's efforts to combat this issue. The animation's style and design choices effectively convey the message, making it a valuable tool for raising awareness and promoting action against this harmful criminal activity.

26. 360Learning SaaS Software Onboarding Video


Duration : 1 minute and 19 seconds

360Learning is a SaaS platform that helps organizations to onboard new joiners and create a seamless learning experience. This video is designed to highlight the challenges organizations face with onboarding and how 360Learning can help them overcome these challenges.

Video Design - The video uses a minimalist style that is common for SaaS Onboarding Video. The design is clean and easy to understand, with simple graphics and animation. The use of contrasting colors helps to draw the viewer's attention to the key points.

The video does a good job of communicating the problem that 360Learning solves. The use of animation and text helps to explain the concept of onboarding and how it can be improved. The video also uses testimonials from real users to emphasize the benefits of 360Learning. The overall tone of the video is positive and encouraging, which helps to create a sense of hope for organizations that are struggling with onboarding. The video successfully uses a combination of visual elements to showcase the value proposition of 360Learning, encouraging viewers to explore the platform further.

27. EU tax and customs Explainer SaaS Onboarding Video - Explain complex concepts simply


Duration : 1 minute and 44 seconds

The video aims to raise awareness about VAT carousel fraud, a scheme that exploits the VAT system to steal tax revenue. This illegal activity can have severe consequences, potentially funding criminal and terrorist organizations. The European Commission is actively working to combat this issue and encourages viewers to join the effort to #StopTheCarousel.

This video is a good example of a SaaS Onboarding Video because it effectively explains a complex topic in a way that is easy to understand. The animation effectively employs a flat design style with simple shapes, bold colors, and minimal textures. This approach ensures clarity and avoids distractions, allowing viewers to focus on the core message. The use of a continuous landscape throughout the video creates a cohesive visual narrative, guiding the audience through the different stages of VAT carousel fraud.

Clear and concise text complements the visuals, reinforcing key points and explaining the scheme's mechanics. This video could also serve as a platform walkthrough video. By combining engaging visuals with informative content, the video successfully educates viewers about the dangers of VAT carousel fraud and encourages them to support the European Commission's efforts to combat this issue. The animation's style and design choices effectively convey the message, making it a valuable tool for raising awareness and promoting action against this harmful criminal activity.

28. AXA


Duration : 2 minutes and 41 seconds

AXA is committed to climate protection, reducing carbon emissions, and adapting to climate change. They want to achieve these goals as an insurer, investor, and company, as well as part of society. This message can be effectively conveyed through a SaaS onboarding video.

SaaS onboarding video design should be bold, using motion graphics and animation to communicate complex information in a visually appealing and engaging way. This approach effectively highlights the key message of climate protection and adaptation by using clear visuals, such as a flooded home and a skier on melting snow, to represent the impact of climate change.

Video Design - A SaaS onboarding guided walkthrough video could use similar visuals to demonstrate how insurance products can protect businesses from the financial risks associated with climate change. By using real-world examples and clear explanations, the video can help viewers understand the importance of climate adaptation and how AXA can support them in this process.

29. Orange


Duration : 1 minute and 45 seconds

Orange provides cybersecurity solutions. This video is designed to highlight the increasing complexity of cybersecurity in today's digital world.

Video Design - The video features a clean and modern design style, common in Customer Onboarding Video for SaaS. Isometric illustrations, bright color palettes, and subtle animation create a visual style that is both engaging and informative.

The video successfully communicates the importance of cybersecurity in the digital age. Vibrant color palettes and graphics highlight the complexity of modern networks, emphasizing the increasing importance of security solutions. The video has a professional yet approachable tone, appealing to a broad audience. Simple, engaging graphics and concise narration keep the viewer engaged.

30. Comarch


Duration : 3 minutes and 1 second

This video is a fantastic example of how to onboard new users to a SaaS product. It showcases the functionality of Smart Metering for Industry, a solution that enables remote reading of meters for various utilities. The video clearly demonstrates the benefits of the product, including early detection of anomalies, reduced operating costs, and automated network operation and maintenance.

Video Design - The video's design is visually appealing and engaging, using vibrant colors and simple shapes. The animation is smooth and easy to follow, with clear illustrations of the system's components and how they work together. The characters are relatable and help to humanize the technology, making it more accessible to viewers.

This video is a great SaaS Onboarding Video Example because it effectively communicates the value proposition of the product. The use of motion graphics and animation helps to keep viewers engaged and makes complex information easy to understand. This is a great example of how to create a video that is both informative and engaging.

31. Citrix


Duration : 2 minutes and 11 seconds

Citrix provides security solutions for a changing IT world. This video explains the concept of zero trust security and how it can benefit businesses.

Video Design - This SaaS Onboarding Video Production has a clean and modern design, employing a simple color palette with a focus on animation. The video is visually engaging, with transitions that are easy to follow, flat graphics and white line outlines create a distinct brand aesthetic. Icons and simple visual representations make it easy to understand the message.

The video is engaging, focusing on the benefits of a zero trust approach. Animated graphic elements and simplified visuals help explain a complex security solution. The visual design helps communicate the need for a secure network environment, while the tone is optimistic and confident. The narrative is clear and concise, helping viewers understand the value proposition. The overall impression is professional and well-structured, making the content easily digestible for a broad audience.

32. Nutrition International Creative SaaS Onboarding Video


Duration : 1 minute and 18 seconds

If you’re looking for an animated video marketing example, look no further than this Nutrition International video. This explainer video highlights a significant achievement—providing 10 billion Vitamin A capsules to children worldwide. What's remarkable is how the simple 2D animation brings this complex story to life, showcasing the journey from Canada to the children who benefit.

The video masterfully uses visual metaphors, like a giant bottle symbolizing the impact on a global community, and an eye reflecting the improved health and brighter future for children. The upbeat music and relatable voiceover enhance the positive message and end with a compelling CTA: Let the world know. This SaaS Onboarding Video is a powerful example of how animation can effectively convey complex information with emotional resonance.

33. American Express Simple SaaS Onboarding Video


Duration : 1 minute and 21 seconds

American Express is a global service company that provides customers access to cards and experiences. This video is designed to showcase the benefits of Click to Pay, a new online shopping solution from American Express.

Video Design - The video uses a simple yet engaging style, reminiscent of a SaaS Onboarding Video. The use of flat, bright colors and bold lines creates a visually appealing and easy-to-understand experience.

The design highlights the key features of Click to Pay through straightforward, animated illustrations. The visual style emphasizes the seamless flow of Click to Pay and its intuitive user interface. The video uses a lighthearted tone, emphasizing how Click to Pay can help shoppers save time and avoid frustration. The seamless integration of illustrations and text clearly communicates the benefits and convenience of Click to Pay, ensuring viewers understand the product's value proposition.

34. Live Oak Bank 2D SaaS Feature Video - Build awareness implicitly


Duration : 2 minutes and 36 seconds

JusticeInfo.net's SaaS Onboarding Video stands out for its powerful and evocative visual storytelling. By using a simple, hand-drawn animation style, they create a sense of immediacy and emotional connection to the complexities of reconciliation. The video cleverly depicts the importance of independent journalism in providing a voice to victims, witnesses, and even those accused of crimes.

The video's strength lies in its ability to portray abstract concepts with striking clarity. The hot air balloon, symbolizing unbiased reporting, and the balloons forming the word Information, highlight the organization's mission. JusticeInfo.net's video inspires through its art and its message, encouraging viewers to engage and contribute to a more just future.

35. Google Minimal SaaS Onboarding Video


Duration : 2 minutes and 4 seconds

Ever wonder how Google consistently delivers the best search results? This SaaS Onboarding Video reveals the secret: a global network of search quality raters. Through engaging animations, the video demonstrates how these individuals, armed with comprehensive guidelines, assess web pages for relevance, trustworthiness, and expertise.

The real brilliance of this example lies in its simplicity. By visually depicting the rating process, Google effectively demystifies how search works, fostering trust and confidence among users. This approachable animation style makes even the most technical aspects of search quality easy to grasp, providing a compelling model for SaaS companies seeking to create impactful onboarding videos.

36. Orange


Duration : 1 minute and 45 seconds

This video effectively explains the crucial role of cybersecurity in protecting businesses from cyberattacks, which can severely disrupt their operations and services. It highlights the importance of analyzing security incidents to effectively identify and mitigate potential threats. The video's impact lies in its ability to engage viewers and simplify complex concepts, making it a valuable tool for businesses seeking to understand and strengthen their cybersecurity posture.

Video Design - The video employs a minimalist and visually engaging design style to convey its message. Bold colors, simple shapes, and clear typography enhance readability and comprehension. Animation is strategically used to guide the viewer's attention and illustrate key concepts, such as the collection of security incident data and the analysis process. Visual metaphors, like the magnifying glass examining threats, effectively represent complex ideas in an easily understandable manner.

By combining informative content with a visually appealing design, the video effectively captures the viewer's attention and delivers a clear message about the importance of cybersecurity solutions. The minimalist approach ensures that the focus remains on the core message, while the use of animation and visual metaphors enhances engagement and understanding. This approach is particularly effective for SaaS UI Onboarding Video, as it helps to simplify complex topics and make them more accessible to a wider audience.

37. Citrix SaaS Employee Onboarding Video


Duration : 2 minutes and 11 seconds

This captivating SaaS Onboarding Video effortlessly breaks down Zero Trust security, a sometimes daunting subject. Citrix expertly employs animated metaphors, such as a wolf disguised as a sheep and a dynamic dial illustrating varying levels of trust. The upbeat music and vibrant colors add a layer of sophistication, making the video instantly engaging.

The video’s strength lies in its ability to succinctly highlight the pitfalls of traditional security. Citrix cleverly uses alert icons flooding a computer screen, juxtaposed with the smooth functionality of a Zero Trust environment. The seamless transition from on-premise data centers to the cloud, visualized by minimalist icons and 2D animation, is exceptionally well executed.

38. Amazon SaaS Onboarding Animation Video


Duration : 1 minute and 20 seconds

Medtronic's Space-D system shines in its SaaS Onboarding Video, focusing on user-friendliness and efficiency. Smooth transitions and dynamic camera angles highlight each component, emphasizing the system's streamlined assembly and intuitive design. The lack of voiceover allows viewers to focus on absorbing the visual information presented in a clean, minimalist style.

This strategic choice directs attention to the product itself, its ease of use, and its capacity for reproducible results. Medical professionals will quickly grasp the value proposition of this advanced surgical solution, finding the video both informative and visually compelling, a true inspiration for product demos.

39. Coinbase Creative SaaS Onboarding Video


Duration : 2 minutes and 34 seconds

Coinbase is a leading platform for buying, selling, and trading cryptocurrencies. This video is designed to educate users on Kyber, a protocol enabling easy and frictionless Ethereum token exchange.

Video Design - The video uses a minimalist design with geometric shapes and a vibrant color palette to emphasize the technical and innovative nature of the protocol. This makes it a great SaaS onboarding video for training, designed to engage a tech-savvy audience interested in learning about new cryptocurrencies. It leverages engaging 3D animation of geometric shapes, gears, and bars to visually represent the concepts discussed. The use of vibrant colors, like purple, blue, and green, creates a modern and futuristic look. The animations are well-paced and visually appealing, maintaining viewer engagement.

The video's clean and bright visual style paired with its educational nature creates an approachable and positive tone, encouraging users to learn more about Kyber and how it works. The visual style of the video complements the subject matter, clearly communicating the value proposition of Kyber to viewers. This engaging approach makes the complex subject matter easier to understand, attracting a wider audience.

40. Citrix


Duration : 2 minutes and 11 seconds

This video is a fantastic example of a SaaS platform onboarding video. It clearly explains how the company secures entire infrastructure with integrated solutions and AI-powered security services. The video covers endpoints, access points, networks, applications, data centers, and clouds. It's clear that the company provides security solutions for all types of industries and businesses.

Video Design - The video uses a combination of 2D animation, motion graphics, and text to explain complex security concepts in a simple and engaging way. Bright colors, bold shapes, and clean lines create a modern and professional look, making the video visually appealing.

The animation is smooth and fluid, and the transitions between scenes are seamless. The text is easy to read and understand, and it is used sparingly to avoid overwhelming the viewer. The video is well-paced and keeps the viewer's attention throughout.

41. Deloitte


Duration : 1 minute and 33 seconds

In a world shaped by the global pandemic, many organizations are focusing their strategies on restructuring. Restructuring is generally considered a way to turn around troubled enterprises, but it can also be an opportunity to improve business performance. A holistic restructuring approach that deploys levers and tools across a spectrum of circumstances can help companies achieve greater profitability and competitive advantage.

Video Design - The video uses a dark background with neon-colored shapes and objects to create a modern and sleek look. The animation is smooth and engaging, and the use of text is minimal and to the point. This allows the viewer to focus on the message, which is that restructuring can be an opportunity for growth and improvement.

SaaS onboarding video for training is a great example of how to use design to create an effective explainer video. The use of color, animation, and text all work together to create a visually appealing and informative video that is sure to engage viewers. The video effectively highlights restructuring services and how they can help companies achieve greater profitability and competitive advantage.

42. Logix


Duration : 1 minute and 56 seconds

Logix is helping people save money by switching their checking account. The video is designed to provide a step-by-step action plan for making this transition.

Video Design - The video uses vibrant, bright colors and animated icons to create a visually engaging SaaS Screencast Onboarding. These elements, along with the simple graphics, communicate the ease and simplicity of switching checking accounts. This video style is highly effective at engaging audiences, especially those who are new to the product.

The visual design of the video effectively drives the call to action. The use of simple, clear graphics and animations ensures a user-friendly experience. The friendly tone of the video creates a sense of trust, which is essential for a financial service company. This makes the entire process of switching accounts feel more approachable and inviting.

43. GUESTY SaaS Interface Tour Video - Showcase platform functionality


Duration : 1 minute and 29 seconds

GUESTY provides property managers with a software solution to simplify complex operational needs for short-term rentals. This video is designed to explain the benefits of multi-unit listings for property managers.

Video Design - The video uses a simple, engaging style typical of SaaS onboarding video for training. Flat illustrations, minimal animation, and a lighthearted tone are used to explain how a multi-unit listing works in the context of short-term rentals. Bright colors like blue and white and simple illustrations allow the information to be communicated clearly and concisely. The visuals highlight the core benefit of multi-unit listings, which is to streamline management and optimize occupancy.

The visual design successfully communicates the value proposition of the product, which is to simplify complex tasks for property managers. The visual design matches the tone of the video, which is straightforward and informative, and helps the viewer understand how this feature can be utilized to enhance their business.

44. AXA


Duration : 2 minutes and 41 seconds

AXA is an insurance company dedicated to protecting the environment through climate protection. The video is designed to highlight the company's climate strategy, which focuses on lowering CO2 emissions and adapting to climate change.

Video Design - This SaaS Onboarding Explainer employs a simple visual style, animated graphics, vibrant colors, and easy-to-understand illustrations. The use of bright colors and straightforward designs emphasizes the importance of clarity and accessibility in conveying the message.

The video effectively communicates the objective through its animated graphics and visuals. The visual style clearly depicts the company's commitment to reducing emissions and adapting to climate change, a positive message about the company's approach to climate protection and its commitment to a sustainable future.

45. Toolstation


Duration : 1 minute and 29 seconds

This video is a great example of SaaS onboarding video for training, effectively guiding new users through the setup and features of the app. It showcases the ease of use and customization options available through the accompanying app, highlighting the simple process of setting up the bulbs, connecting them to the app, and exploring the diverse range of lighting settings.

Video Design - The video's design style effectively emphasizes the product's key features and benefits. Bold, vibrant colors and clean, minimalist graphics create a visually appealing and engaging experience. The animation is smooth and fluid, seamlessly transitioning between scenes to demonstrate the app's functionality and the various lighting effects.

By combining informative visuals with a user-friendly interface, the video effectively conveys the message that the product offers a convenient and customizable lighting solution for any home. The emphasis on simplicity and ease of use encourages viewers to explore the product further and consider incorporating it into their own living spaces.

46. Impact My Biz SaaS Onboarding Video - Explain vCIO benefits implicitly


Duration : 1 minute and 22 seconds

In this SaaS Onboarding Video, Impact showcases their vCIO services not just as a service but as a partnership. The narrative adeptly exposes the shortcomings of some competitor vCIOs, underscoring Impact's dedication through regular assessments and proactive technical reporting. This elevates the perception of vCIOs from mere consultants to strategic allies invested in client success.

Visually, the video shines with engaging 3D isometric animation, crafting a dynamic yet professional aesthetic. Impact effectively communicates the importance of vendor compatibility and tailored IT infrastructure solutions, leaving viewers with the distinct impression that their vCIO services aren't just about technology, but about empowering businesses through digital transformation.

47. CyberArk


Duration : 1 minute and 52 seconds

CyberArk is a security software company specializing in privileged access management, aiming to secure sensitive data and systems. This video explains the benefits of integrating CyberArk Endpoint Privilege Manager with ServiceNow IT Service Management.

Video Design - The video features a simple and clean design style using minimalist flat vector graphics. The animation style is straightforward and easy to follow, key information is presented clearly and concisely, using callouts and icons. The animation quality is high, the video is visually appealing, making it an effective Onboarding Walkthrough Video for SaaS.

The visual design effectively communicates the key goal of integrating CyberArk Endpoint Privilege Manager with ServiceNow. The video emphasizes how the integration simplifies the process of handling user privilege elevation requests, enhancing productivity and security. The animation, tone, and graphics effectively illustrate the seamless workflow and improved user experience. The video's animation and tone remain professional throughout, targeting IT professionals and security enthusiasts. This makes the video engaging and informative, making it a valuable resource for understanding the benefits of this powerful integration.

48. HP


Duration : 1 minute and 14 seconds

HP is a technology company that creates technology that makes life easier for people. This video is designed to introduce a program that helps users save money and never run out of ink.

Video Design - The video features a bright purple background with minimal white text and icons. This creates a clean and simple aesthetic, which is easy on the eyes. The video uses SaaS Onboarding Explainer style elements to quickly convey information and explain the benefits of the service, such as an icon for the ink cartridge, a truck for delivery, and a recycling icon to communicate environmental commitment. These design choices create a professional look and feel that appeals to a broader audience.

The video effectively communicates the goals of the program through simple and engaging visuals. The animation and bright colors make the video visually appealing, and the use of simple icons and phrases conveys the message efficiently. The playful tone and emphasis on saving money and time make the service seem more appealing and user-friendly, and creates a sense of excitement for the viewer. The overall style of the video drives viewers to learn more about the program and get started.

49. Toolstation


Duration : 1 minute and 29 seconds

This is a fantastic example of a SaaS platform onboarding video. It's designed to promote smart bulbs, and it does a great job of showcasing the product's features and benefits. The video's friendly and fun tone, combined with bright colors and animated graphics, makes it engaging and easy to understand.

Video Design - The video uses the app to demonstrate how easy it is to connect and control the lights. The graphics are simple and clean, and they use lines to highlight the main features of the product. This helps viewers understand the benefits of using the product quickly and easily, making it a good SaaS platform onboarding video.

The video successfully communicates the benefits of using the bulbs, using the animated graphics and the mobile app interface. It shows how the bulbs can be customized to match the mood or occasion, and highlights the ease of use. The video's cheerful tone emphasizes how the product can make life easier and more enjoyable.

50. CyberArk SaaS Product Onboarding Video


Duration : 1 minute and 52 seconds

This SaaS Onboarding Video visually captures how CyberArk EPM and ServiceNow join forces to transform security practices. The animation effortlessly demonstrates the flow of access requests and approvals, highlighting the on-demand privilege elevation and automatic policy creation. The video's concise approach perfectly encapsulates the key benefits of this integration.

CyberArk EPM, within the ServiceNow environment, empowers users with the access they need precisely when required. The visual storytelling creates a clear picture of enhanced productivity and security, making this video an excellent example of concise yet impactful SaaS onboarding.

51. AppFolio


Duration : 1 minute and 3 seconds

AppFolio Property Manager is a SaaS solution that helps property managers manage their leasing operations. This video is designed to highlight the benefits of using the solution.

Video Design - The video uses a simplified and clean style with bright colors and bold lines. This style makes the video feel modern, easy to understand, and approachable. The use of hand-drawn animated characters and speech bubbles makes the video engaging, conveying information clearly, while highlighting the functionality and features of the product.

The video design makes it clear that the leasing process has changed due to social distancing, and that property managers need to rethink their leasing flow. The video emphasizes the importance of using technology to maintain leasing operations and provide a positive customer experience, especially during a time of social distancing. The narrative is clear, concise, and focuses on the specific solutions that the product offers. The video design uses bright colors, simple graphics, and straightforward animation, which help to make the key message of the video memorable. The overall tone is positive, upbeat, and encouraging, assuring viewers that the product can help them overcome the challenges of the new normal.

52. AppFolio


Duration : 1 minute and 3 seconds

This video tackles the challenge property managers face in maintaining leasing operations while adhering to social distancing norms. It showcases how technology can be leveraged to safeguard teams and serve prospective residents. This video is a great example of SaaS Onboarding Video Production.

Video Design - The video utilizes a minimalist hand-drawn animation style, which effectively conveys the message without overwhelming the viewer. Simple line drawings and a muted color palette create a clean and modern aesthetic, allowing the focus to remain on the key information being presented. Animation brings the story to life, making it more engaging and easier to follow.

By combining a clear and concise message with an appealing visual style, the video effectively demonstrates how property managers can adapt to the challenges of social distancing and continue to operate efficiently. The animation style is well-suited for a software adoption video as it allows for a clear and concise explanation of the product's features and benefits.

53. Google


Duration : 1 minute and 34 seconds

Google assistant is built to keep your information private, safe and secure while helping make your life a little easier. This SaaS Product Onboarding Video helps you protect your privacy and learn how the solution works.

Video Design - The SaaS Product Onboarding Video uses a clean and modern design style to highlight the features and benefits of the product. The minimalist aesthetic, with its simple shapes and bold colors, allows the viewer to focus on the message of privacy and security. The use of animation helps to bring the product to life and make it more engaging for the viewer.

The video effectively uses visuals to communicate how the product can be used in everyday life, making it relatable and easy to understand. The video's design style effectively communicates the product's value proposition of privacy, security, and ease of use. The combination of minimalist design, animation, and relatable scenarios makes for a compelling and informative onboarding video.

54. Klear


Duration : 1 minute and 10 seconds

Klear offers a solution that integrates various shopping carts with Sage 100. The video is designed to inform viewers about Klear's eCommerce solution and demonstrate its benefits.

Video Design - This SaaS Screencast Onboarding video starts with simple animated graphics, then moves to showing the benefits of the software by displaying logos of many eCommerce platforms. The video uses a simple white background and light blue and green colors, which help to highlight the text and graphics.

The video is designed to convey a sense of simplicity and ease of use. It uses straightforward language and visuals to explain how the software works. The video highlights the fact that Klear can integrate with multiple shopping carts, which can save businesses time and money. The video's tone is upbeat and positive, encouraging viewers to learn more about the software.

55. Amazon


Duration : 1 minute and 20 seconds

Amazon's Sponsored Brands Store spotlight ad format is a powerful tool for boosting brand visibility and engagement. It allows brands to effectively display their Store pages within ads, enabling customers to seamlessly explore various product categories.

Video Design - The video design prioritizes clarity and visual appeal, ensuring viewers grasp the nuances of the ad format. A clean aesthetic, punctuated by bright colors and smooth animations, keeps the focus on key elements like the ad format and product categories.

Animated Onboarding Video for SaaS This approach makes for an engaging viewing experience, effectively conveying the benefits of using Sponsored Brands Store spotlight ads. Concise text overlays complement the visuals, providing context and guiding viewers through the campaign creation process.

56. AMAZON SaaS Onboarding Animation Video - Drive conversions authentically


Duration : 1 minute and 46 seconds

Amazon's video is designed to introduce a new product called the Space-D distractor, compressor, and retractor system. The video highlights the features and benefits of this product, specifically, focusing on the quick-release button, and the lateral button.

Video Design - The video uses an animated 3D design to present the product. The animation is clear and concise, and the 3D model is detailed, with highlights that call attention to the most important features. The video style is simple, clean, and professional, making it an effective SaaS Onboarding Video that will attract the attention of the target audience. The video graphics are modern, and the 3D animation is rendered in high quality, making it a polished and engaging experience.

The 3D animation of the Space-D system helps to communicate the product's functionality to the audience. The animation makes the product seem easy to use and accessible to a wider audience. The bright blue background contrasts with the metallic silver product, giving the video a professional yet approachable tone.

57. TomTom


Duration : 1 minute and 43 seconds

The new map styler empowers users to personalize maps and align them with their brand identity quickly. This innovative tool streamlines the map customization process, enabling users to craft distinctive maps that resonate with their brand aesthetics in minutes.

Video Design - The style gallery is a rich repository of professionally curated map styles that serve as inspiration and accelerate the customization journey. Users can effortlessly select a style that aligns with their vision and tailor it further to achieve a perfect match. The quick customization feature empowers users to make real-time adjustments to the map's appearance, ensuring that the final product seamlessly integrates with their brand's visual language.

SaaS Onboarding Video Example - The new map styler emerges as an indispensable asset for businesses and individuals seeking to create maps that not only guide but also captivate. Its intuitive interface, coupled with the extensive style gallery and rapid customization capabilities, democratizes map design, making it accessible to users of all skill levels.

58. 360Learning


Duration : 1 minute and 27 seconds

This video is a fantastic example of a SaaS Tour Video for Onboarding. It effectively showcases the platform's reporting capabilities, making data-driven decisions seem effortless. The video provides insights into various aspects, including groups, users, courses, and paths, allowing viewers to visualize the impact of learning and development programs.

Video Design - The video's design is visually appealing and engaging, using bold colors, clean lines, and simple shapes. The animation is smooth and fluid, guiding the viewer's attention to key points and data visualizations. The clear and concise text reinforces the message, making it easy for viewers to understand the platform's value proposition.

By combining a compelling narrative with a well-executed design, this video successfully demonstrates the power of the platform's reporting features. It effectively conveys the message that measuring performance and making data-driven decisions is no longer a complex task, empowering organizations to optimize their learning and development programs for maximum impact.

59. TomTom


Duration : 1 minute and 43 seconds

Map Maker is a new tool for creating and customizing maps. This video is designed to show how easy it is to create unique, branded maps that align with your brand.

Video Design - The video uses bright and vibrant colors, utilizing animation throughout. It showcases how to navigate the platform, using a conversational voiceover to guide viewers through the process. This video is designed to be engaging, informative and easy to follow.

The video uses a clean and modern visual design, communicating the product's value in a way that resonates with a wide audience. The video's tone is confident and upbeat, highlighting the efficiency of the new tool and ensuring users are excited about what it can achieve.

60. Logix


Duration : 1 minute and 56 seconds

This video is a fantastic example of a Customer Onboarding Video for SaaS, guiding new users through the process of switching their banking services. It breaks down a potentially complex process into manageable steps, alleviating concerns and building trust with potential customers. The video effectively communicates the value proposition and benefits of choosing this banking option, making the onboarding process appear seamless and straightforward.

Video Design - The use of simple, clean visuals with a consistent color palette creates a professional and engaging aesthetic. The characters and objects are depicted in a flat, vector-based style, which allows for clear and easy-to-understand visuals. This approach is particularly effective for explainer videos, as it helps to present information in a concise and digestible manner.

The animation is smooth and subtle, guiding the viewer's attention to key information without being distracting. The overall design effectively conveys the message of simplicity and ease associated with switching to this banking option. By using clear and engaging visuals, the video aims to make the onboarding process appear seamless and straightforward, encouraging viewers to consider this banking option.

61. SilverCloud 2D SaaS Onboarding Video


Duration : 1 minute and 58 seconds

SilverCloud is a digital mental health company that provides clinically validated on-demand programs that improve mental health. This video is designed to showcase their digital platform and its features.

Video Design - The video is designed in a style commonly associated with SaaS Onboarding Video. It features a clean and minimalist design with bright color accents like blue and green. The graphics are simple yet professional, and they effectively communicate the platform's key features and functionalities.

The video uses a clear and concise narrative to guide the viewer through the platform, highlighting its ease of use and accessibility. The visuals effectively enhance the narrative, providing a visual representation of the platform's features and benefits. The combination of clean graphics, a straightforward narrative, and a positive tone make this a compelling and engaging video that effectively introduces SilverCloud's platform to potential users.

62. Atlassian


Duration : 2 minutes and 28 seconds

This video is a comprehensive overview of Confluence Cloud, specifically tailored for users transitioning from Confluence Data Center or Server. It dives into the latest features exclusive to Cloud, demonstrating how they can enhance productivity and aesthetics within the Confluence Cloud environment. This video is an excellent Animated Onboarding Video for SaaS for teams transitioning to the cloud.

Video Design - The video employs a clean and minimalist aesthetic, using a light color palette, simple icons, and an uncluttered interface. This effectively directs the viewer's attention to the key features and functionalities of Confluence Cloud. Screen recordings and subtle animations seamlessly guide the viewer through the platform, showcasing its intuitive nature and user-friendly interface. This approach makes it a highly effective explainer video for onboarding new users and familiarizing them with the SaaS platform.

The video's design style effectively complements its informative content, creating an engaging and visually appealing experience for viewers seeking to understand the benefits and functionalities of Confluence Cloud. The combination of clear visuals, concise explanations, and a focus on user experience makes this video an excellent resource for anyone considering a migration to Confluence Cloud.

63. Atlassian


Duration : 2 minutes and 28 seconds

This video is a SaaS platform onboarding video designed to help users transition from Confluence Data Center or Server to the cloud. It's a must-watch for anyone looking to understand the benefits and features of the cloud platform.

Video Design - The video uses a clean, minimalist aesthetic with a light color palette, simple icons, and an uncluttered interface. This design choice effectively directs the viewer's attention to the key features and functionalities of the cloud platform. Screen recordings and subtle animations seamlessly guide the viewer through the platform, showcasing its intuitive nature and user-friendly interface.

The video's design style complements its informative content, creating an engaging and visually appealing experience for viewers. The combination of clear visuals, concise explanations, and a focus on user experience makes this video an excellent resource for anyone considering a migration to the cloud.

64. Atlassian


Duration : 2 minutes and 28 seconds

This video is designed to introduce new features available on the cloud. It shows how easy it is to get work done faster.

Video Design - The video uses simple animated graphics in a clean and modern style, creating a professional and engaging SaaS onboarding video design for the audience. The color palette of blue and white evokes trust and a feeling of productivity. The video uses animated scenes of people working together in the cloud to highlight the collaboration aspect of the product.

The clean and modern design, along with the simple animated graphics, makes the video engaging and easy to understand. The focus on highlighting the key features ensures that viewers clearly understand its benefits. The upbeat tone of the video further encourages them to learn more.

65. HP


Duration : 1 minute and 14 seconds

This video is a fantastic example of a SaaS Tour Video for Onboarding, it's designed to clearly explain the value and benefit of the service to new users. The simple, clean graphics and bold typography effectively communicate the value proposition, emphasizing how it saves money and ensures a continuous supply of ink or toner. The vibrant purple color scheme adds a touch of modernity and sophistication, reflecting the innovative nature of the product.

Video Design - The video cleverly uses a minimalist design style to highlight the key features and benefits of the service. It does a great job of onboarding the viewer, and could also function as a software intro video to quickly and easily explain the software to new users. The video's design style effectively conveys the message of convenience, affordability, and innovation.

This video is a great example of how SaaS companies can use video to communicate complex information in a simple and engaging way. The video is short, to the point, and easy to understand. The use of visuals and animation helps to keep the viewer engaged.

66. Sun Life SaaS Onboarding Explainer Video


Duration : 1 minute and 8 seconds

Sunlife canada's video explains how a life annuity can convert your retirement savings into guaranteed income payments for life, addressing the need for a worry-free retirement income solution. This is similar to how a SaaS Onboarding Video helps to seamlessly onboard new users to a SaaS platform by providing a step-by-step guide on how to use the platform's features and functionalities.

The video's design style effectively uses simple visuals, such as icons representing money and a calendar, to convey the concept of converting savings into regular income payments. The use of contrasting colors and clear typography ensures that the information is easy to understand. Just like a 3D Product Animation Video Idea can effectively showcase the features and benefits of a product, the animation in this video is smooth and engaging, keeping the viewer's attention focused on the key message of securing a reliable income stream during retirement.

In conclusion, Sunlife canada's video successfully utilizes a clean and straightforward design style to explain the benefits of life annuities for retirement income planning. The video's visual elements and animation effectively complement the informative content, making it an excellent explainer video.

67. Sun Life


Duration : 1 minute and 8 seconds

Sunlife's video effectively demonstrates how a life annuity can transform retirement savings into guaranteed income payments, providing a worry-free retirement income solution. This approach is remarkably similar to how Platform Onboarding Video for SaaS helps new users understand and utilize the features of a software, ensuring a smooth transition and adoption process.

Video Design - The video's design style effectively uses simple visuals, such as icons representing money and a calendar, to convey the concept of converting savings into regular income payments. The use of contrasting colors and clear typography ensures that the information is easy to understand.

This approach is crucial for any explainer video, especially for complex topics like financial planning or software adoption, where clear communication is key. The animation is smooth and engaging, keeping the viewer's attention focused on the key message, of securing a reliable income stream during retirement. A well-crafted video can significantly impact viewer engagement and comprehension.

68. Sun Life


Duration : 2 minutes and 10 seconds

This video is a fantastic example of a SaaS Onboarding Tutorial that effectively educates viewers about permanent life insurance. It's a great way to introduce the concept and its benefits, like the death benefit and cash value component, without overwhelming potential customers.

Video Design - The video's design is simple, using flat illustrations and bold colors to create a visually appealing and engaging experience. The clean layout focuses on key information, such as premium options and the importance of designating beneficiaries. This minimalist approach makes it easy for viewers to grasp the essential concepts.

The video's success lies in its ability to clearly convey the value proposition of permanent life insurance. By combining clear visuals with concise text explanations, it encourages viewers to consider this type of insurance as a viable option for their financial planning needs.

69. Sun Life Simple SaaS Onboarding Video


Duration : 2 minutes and 10 seconds

Sun Life helps you get peace of mind, early in life, by providing financial security for your loved ones. The video is designed to explain the concept of permanent life insurance.

Video Design - The video is a simple SaaS Onboarding Video, using a clean white background and colorful flat illustrations. The use of simple, bright, bold colors like yellow, turquoise, and orange gives the video a cheerful and friendly tone. The video utilizes minimal animation and is made with a very simplistic, easy-to-understand approach.

The video's visuals communicate the importance of planning for the future. Using a simple narrative, it explains the concept of life insurance and how it provides security for loved ones. The tone of the video is friendly and reassuring, aiming to create trust and comfort in the audience. The minimal animation and simple designs help make the information easily digestible and approachable for viewers who may be unfamiliar with permanent life insurance.

70. Smartsheet


Duration : 1 minute and 7 seconds

Smartsheet is a platform that allows users to manage projects, automate workflows and build solutions. This video is designed to showcase the benefits of the connector for Microsoft Dynamics 365.

Video Design - This onboarding video for SaaS uses a minimalistic, clean design. The video features a simple white background, bright, eye-catching colors, crisp and clear graphics, and they complement the software application being showcased. A visual animation using paper-like elements shows the syncing process, helping users to understand the process visually.

The use of the paper element reinforces the brand's message that anyone can use Smartsheet to quickly build new solutions, the bright colors add vibrancy to the video and help capture the viewer's attention. The video's style is simple and effective, successfully communicating the benefits of using the connector for Microsoft Dynamics 365. The overall tone of the video is positive and encouraging, assuring viewers that this solution can help their teams to be more efficient and productive.

71. WaterAid


Duration : 4 minutes and 9 seconds

WaterAid's mission is to ensure everyone has access to safe water, sanitation, and hygiene education by 2030. This video aims to raise awareness and encourage support for this mission, highlighting the impact of clean water on the lives of individuals and communities.

Video Design - The video uses a simple and colorful animated style, common in SaaS Product Onboarding Video, to effectively communicate the story of Grace, a young girl in need of safe water. Animated illustrations and a clean design aesthetic make the video engaging and accessible for a global audience, emphasizing the universality of the issue.

The video's animation style, with vibrant colors and clear visuals, creates a hopeful tone, while simultaneously drawing attention to the challenges faced by individuals like Grace. The story's simplicity and straightforward narrative clearly communicate the importance of clean water and sanitation, illustrating the significant impact it has on individuals' lives and overall well-being. This ultimately encourages viewers to support WaterAid's mission.

72. Accenture


Duration : 1 minute and 1 second

Natural language processing, a branch of artificial intelligence, focuses on enabling computers to understand and process human language. This encompasses both written text and spoken words, allowing machines to interpret and generate human-like language. The goal of NLP is to bridge the gap between human communication and computer understanding, facilitating seamless interactions between people and machines.

Video Design - Isometric design, with its three-dimensional representation on a two-dimensional plane, provides a clear and engaging visual perspective. Vibrant colors and clean lines further enhance the visual appeal, making the video both informative and aesthetically pleasing.

SaaS Onboarding Tutorial can effectively demonstrate the value proposition of a software solution and guide new users through the initial setup process. Similarly, an app adoption video can help businesses encourage wider adoption of their software by showcasing its features and benefits in an engaging and informative way.

73. WaterAid Creative SaaS Onboarding Video


Duration : 4 minutes and 9 seconds

Grace misses school because she has to walk miles to find water, so dirty it could kill her. She is strong and independent, she has to be to survive. But without water and sanitation, her dreams could come to nothing. Grace is the story of hundreds of millions of people around the world who will stay trapped in poverty for want of a tap and a toilet.

Video Design - The video utilizes a flat design style with bold colors and simple shapes to effectively convey the message. The characters and environments are stylized, yet relatable, allowing viewers to connect with Grace's story on an emotional level. The use of a limited color palette with contrasting hues creates a visually striking experience, drawing attention to the key elements of the narrative.

SaaS Onboarding Video is a great example of how motion graphics can be used to tell a story and connect with viewers on an emotional level.

74. Veeam


Duration : 1 minute and 57 seconds

Veeam Backup for Microsoft Office 365 is designed to protect crucial Office 365 data, eliminating the risk of data loss. This video is a powerful tool for highlighting the importance of protecting Office 365 data.

Video Design - This video uses a unique design style, reminiscent of Onboarding Video for SaaS. It uses 3D graphics and animations to portray cloud services and the data migration process, with a green theme. This visual style is common for attracting the attention of the target audience.

The video effectively conveys its message using a simple and clear style. The animation style helps explain the concept of cloud services, data backup, and the importance of data protection. The tone of the video is reassuring, successfully highlighting the potential risks of not backing up Office 365 data. This encourages viewers to consider a solution to safeguard their data.

75. TomTom


Duration : 1 minute and 43 seconds

The new map styler empowers users to personalize maps and align them with their brand identity quickly. This innovative tool streamlines the map customization process, enabling users to craft distinctive maps that resonate with their brand aesthetics in minutes.

Video Design - The style gallery is a rich repository of professionally curated map styles that serve as inspiration and accelerate the customization journey. Users can effortlessly select a style that aligns with their vision and tailor it further to achieve a perfect match. The quick customization feature empowers users to make real-time adjustments to the map's appearance, ensuring that the final product seamlessly integrates with their brand's visual language.

SaaS Onboarding Video Production is a perfect use case for this tool. The ability to create engaging and visually appealing maps can make a significant difference in the onboarding experience. The map styler is an ideal tool for creating compelling software intro video content for onboarding and other purposes.

76. Accenture Creative SaaS Onboarding Video


Duration : 1 minute and 1 second

Big data can feel daunting, but this SaaS onboarding video breaks it down brilliantly. Accenture's video uses a relatable movie selection scenario and engaging 3D isometric animation to demystify the concept. The clear narration and smooth transitions between scenes keep viewers hooked, while the vibrant color palette adds a touch of modern flair.

It cleverly connects dispersed data points to real-world applications, like the US Census Bureau, demonstrating the power of big data analytics in decision-making. By visualizing complex data processing, the video inspires confidence in using such tools, making the topic understandable and even exciting. This is one SaaS onboarding video worth emulating.

77. Coinbase Simple SaaS Onboarding Video


Duration : 2 minutes and 35 seconds

Orchid's VPN service offers enhanced privacy compared to traditional VPNs by leveraging OXT for payments and supporting multihop configurations among bandwidth providers. The video aims to educate viewers about Orchid's functionality and incentivize them to try the service by offering free OXT through Coinbase Earn. This video functions like a SaaS Onboarding Video, providing viewers with all the information they need to start using the product.

The video's design style effectively complements its purpose. The use of minimalist, flat illustrations with a consistent color palette creates a clean and modern aesthetic. Visual metaphors, such as the rabbit navigating a path with keys and the interconnected nodes representing multihop configurations, simplify complex concepts related to privacy and VPN technology. This onboarding platform video is particularly effective because of its simple and engaging animation style.

By combining clear visuals with concise explanations, the video effectively conveys the value proposition of Orchid's VPN service. The animation is smooth and engaging, keeping viewers focused on the key message, of enhanced privacy and the benefits of using OXT for payments. The overall design style reinforces Orchid's brand identity as a modern, innovative, and user-friendly solution for online privacy.

78. LITEON


Duration : 1 minute and 36 seconds

This is a SaaS Onboarding Video Example that uses clean, flat, vector graphics to create a visually appealing and engaging introduction to the challenges and opportunities of smart cities. A bright and vivid color palette adds vibrancy, and the graphics clearly portray the message, making it easily digestible for the viewers.

Video Design - The video highlights the urgent need for smart mobility solutions to manage growing urban populations and their impact on the environment. Simple animation and concise text help to explain complex concepts in a straightforward and accessible manner, making it an ideal introductory video for the product line.

The video uses a neutral and informative tone, focusing on the facts and challenges presented by the increasing population and the need for smart mobility solutions. This approach makes the video feel credible and trustworthy, which is essential for building trust with potential customers.

79. GEICO Simple SaaS Feature Video


Duration : 1 minute and 9 seconds

If you're seeking a SaaS Onboarding video that effortlessly explains complex features, look no further than this GEICO gem. This explainer video masterfully uses 2D animation to illustrate the nuances of comprehensive car insurance. By personifying a car and depicting relatable damage scenarios, viewers grasp the coverage's value with ease.

What's exceptional about this example is its clever use of visual metaphors, like the diamond representing car value. The upbeat music and bold colors create a lighthearted atmosphere, while the clear explanations of deductibles and premiums provide tangible takeaways. GEICO's branding is subtly woven throughout, making this an inspiring example of how animation can make even insurance engaging.

80. Sun Life 2D SaaS Onboarding Video


Duration : 2 minutes and 10 seconds

This video aims to educate viewers about permanent life insurance and how it can provide peace of mind, allowing individuals to enjoy their lives without financial worries. It emphasizes the benefits of having this type of insurance, such as the death benefit and cash value component. This video can be a good example of a SaaS Onboarding Video. SaaS companies can make such videos to explain their products.

The design style of the video effectively complements its purpose as an explainer. The use of simple, flat illustrations and bold colors creates a visually appealing and engaging experience for viewers. The clean and uncluttered layout ensures that the focus remains on the key information being presented, such as the concept of whole life insurance, the different premium options available (monthly or annual fees), and the importance of designating beneficiaries. Using animation in such videos can make Onboarding experience delightful.

By combining clear visuals with concise text explanations, the video effectively conveys the value proposition of permanent life insurance from Sun Life. The minimalist design approach allows viewers to easily grasp the essential concepts without being overwhelmed by unnecessary details. This makes the video an excellent tool for educating potential customers about the benefits of permanent life insurance and encouraging them to consider it as a viable option for their financial planning needs. This video can be used as product feature video.

81. Edward Jones


Duration : 2 minutes and 20 seconds

This video is designed to inform potential customers about term life insurance, explaining its benefits and how it can help protect their families. It uses a simple and clean design style, common in SaaS Demo for Onboarding. Bright colors and rounded shapes create a friendly and approachable tone, helping to make the information about a complex topic easier to understand.

Video Design - This style emphasizes clarity, focusing on a single idea each time a new graphic is introduced. It uses bright and contrasting colors for emphasis, and the overall design is modern and professional.

The use of simple animated illustrations and a voiceover helps explain term life insurance. This combination helps to create an engaging and informative video, helping viewers understand the subject matter, while also driving home the value proposition of the services. The light and reassuring tone of the voiceover makes the information about death and finances less stressful, and more approachable. The animation further reinforces this tone, as it feels friendly and not overly serious.

82. Deloitte


Duration : 3 minutes and 12 seconds

This video is a powerful example of a SaaS Onboarding Explainer, designed to engage new users with the potential of connected healthcare platforms. It showcases the benefits of a digitally transformed healthcare system, focusing on sustaining well-being as the primary goal. This approach is particularly effective for SaaS onboarding, where demonstrating value and building trust are paramount.

Video Design - The isometric design style effectively showcases the interconnectedness of digital health technologies. Vibrant colors and clean lines create a visually appealing and engaging experience. Each scene is thoughtfully composed, highlighting key elements such as patient monitoring, data integration, and personalized healthcare experiences. The video's motion graphics effectively communicate the value proposition of a connected healthcare platform, making it a valuable tool for platform adoption.

Overall, the video's design style effectively communicates the message of a digitally transformed healthcare system that prioritizes well-being. The use of isometric visuals, vibrant colors, and clear storytelling creates an engaging and informative experience for the viewer. This video successfully demonstrates the potential of digital health to revolutionize the way we approach healthcare.

83. CoreLogic 2D SaaS Onboarding Video


Duration : 1 minute and 2 seconds

CoreLogic's SaaS Onboarding Video for Market Trends is a masterclass in conveying complex information with clarity and style. The clever use of animated charts, graphs, and maps transforms dry data into a visually appealing narrative, highlighting the platform's ability to unlock valuable insights for various stakeholders in the property market.

What truly sets this video apart is its focus on user empowerment. The depiction of a professional effortlessly accessing and utilizing Market Trends data on her laptop sends a powerful message: data-driven decisions are within everyone's reach. The concluding call to action, presented with a clean website URL, leaves viewers eager to explore the platform's full potential.

84. Accenture


Duration : 1 minute and 1 second

Accenture's video, titled big data analytics, delves into the realm of analyzing vast and diverse datasets to uncover hidden patterns, trends, and correlations. These insights empower organizations to make informed decisions and gain a competitive edge. The video emphasizes the challenges posed by the sheer volume and complexity of big data, making traditional analytics tools inadequate. This video can be a good explainer video for SaaS onboarding.

Accenture's video employs a visually captivating isometric design style, characterized by its three-dimensional perspective and vibrant color palette. This approach effectively conveys the intricate nature of big data analytics while maintaining a clean and engaging aesthetic. The use of isometric visuals enhances the viewer's understanding of complex concepts by providing a spatial representation of data relationships and analytical processes. This video can be used as a SaaS Onboarding Video for onboarding new employees.

In conclusion, accenture's big data analytics video successfully combines informative content with a visually appealing design style. The isometric visuals and vibrant colors effectively communicate the complexities of big data analytics, making it an excellent resource for those seeking to understand this rapidly evolving field. Businesses can use this video as an explainer video to onboard their SaaS customers.

85. Deloitte


Duration : 4 minutes and 19 seconds

This video tackles the pain points of urban mobility, showcasing traffic congestion, air pollution, and outdated transportation systems. It highlights the struggles people face in commuting efficiently, despite advancements in transportation options and data analysis. The video aims to present a solution that addresses these problems and offers a stress-free travel experience.

Video Design - The video's design style effectively conveys the message of modern and futuristic mobility solutions. Sleek lines, vibrant colors, and minimalist backgrounds create a visually appealing aesthetic that aligns with the theme of technological advancement. The animation seamlessly transitions between scenes, showcasing various transportation modes like autonomous vehicles, high-speed trains, and integrated mobility hubs.

Onboarding Walkthrough Video for SaaS - The video's design style plays a crucial role in effectively communicating the brand's vision for the future of mobility. By combining engaging visuals with a clear and concise message, the video successfully captures the audience's attention and leaves them with a lasting impression of the brand's commitment to innovation and sustainability in urban transportation. The video serves as an excellent onboarding tool, providing viewers with a comprehensive understanding of the brand's SaaS solutions for urban mobility.

86. CoreLogic


Duration : 1 minute and 2 seconds

Corelogic's market trends provides comprehensive property data, empowering businesses with the insights they need to make informed decisions, manage risk, and stay ahead in the market. This valuable resource offers in-depth and timely property data, covering regional, territorial authority, postcode, and suburb levels.

Video Design - The SaaS platform onboarding video effectively complements its purpose as an explainer video. Clean lines, bold colors, and simple shapes create a visually appealing and easy-to-follow presentation. The animation is smooth and engaging, guiding viewers through the key features and benefits of market trends. Data visualizations such as charts and graphs effectively communicate the depth and breadth of property data available.

The video's design style successfully enhances the message and highlights the value proposition of market trends. Clear visuals, concise explanations, and engaging animations work together to create an informative and persuasive video that effectively targets potential customers in the property industry. This serves as an excellent example, showcasing the product's capabilities.

87. Uber


Duration : 2 minutes and 32 seconds

Uber is teaming up with NO MORE to prevent sexual assault. This is a powerful message, and it's one that deserves a powerful video.

Video Design - This video uses an engaging style to create a SaaS onboarding video, featuring a visual representation of a security guard who can detect threats using technology. The graphics used in the video are crisp, and they use the style of user interface design to create an innovative visual style.

SaaS onboarding video design is a great way to communicate the objective of the video, using animated graphics that capture the attention of the viewer and help them understand the complex concept of using technology for security. The video has a hopeful tone, using bright colors and a positive narrative to convey the benefit of using technology for safety.

88. Elaad


Duration : 2 minutes and 10 seconds

This video chronicles the evolution of technology, from rotary dial telephones to smart cars, emphasizing the increasing intelligence of everyday devices. It highlights the transition from traditional methods like paper maps and encyclopedias to modern digital solutions like satnav and online resources. The central theme revolves around the concept of 'Smart Charging' for electric vehicles, aiming to revolutionize the charging experience.

This video employs a vibrant and minimalist animation style, effectively conveying the message of technological advancement and user-friendliness. The use of bold colors and simple shapes creates a visually appealing and engaging experience. Each frame is meticulously designed to guide the viewer's attention to the key elements, such as the smartphone app interface and the electric car charging process. The animation seamlessly transitions between scenes, illustrating the ease and convenience of Smart Charging. This SaaS Onboarding Video with its animation style is perfect for onboarding new users.

By combining clear narration with captivating visuals, the video effectively demonstrates the benefits of Smart Charging. The minimalist design ensures that the focus remains on the core message, allowing viewers to easily grasp the concept and its advantages. This SaaS Onboarding Explainer video's style perfectly complements the innovative nature of Smart Charging, leaving a lasting impression on the audience.

89. Deloitte


Duration : 4 minutes and 19 seconds

Deloitte is a consulting firm, focusing on innovative solutions. This particular video is designed to showcase a future of mobility, free of congestion and stress.

Video Design - The video features sleek, modern visuals, emphasizing bright colors and simple lines. It follows a SaaS Onboarding Guide style, using a playful, vibrant palette to highlight the clean, futuristic cityscape, making the idea of autonomous vehicles and efficient transportation more approachable.

The visual style of the video communicates the objective of the video through a clean and simple aesthetic, demonstrating the ease and efficiency of a futuristic mobility system. The tone of the video is hopeful and optimistic, conveying a vision for a better future of transportation, free from the stresses of today's commutes.

90. LITEON


Duration : 1 minute and 36 seconds

This video is a SaaS Demo for Onboarding, showcasing the company's contribution to the smart cities ecosystem. It focuses on solutions for urban development and improved daily lives, highlighting the role of technology in revitalizing economies and addressing challenges like CO2 emissions and parking space shortages.

Video Design - The video uses a combination of flat and isometric illustrations, vibrant colors, and clean lines to create a visually engaging experience. The isometric perspective provides a comprehensive view of urban landscapes, showcasing the interconnectedness of various elements within a smart city. This approach effectively communicates the message and onboards new users to the concept of smart cities.

The video successfully demonstrates the company's commitment to developing innovative solutions for smart cities. It captures the viewer's attention and educates them about the company's role in shaping the future of urban living. This video serves as a feature tour, providing a glimpse into the potential of the company's technology.

91. Capital One


Duration : 1 minute and 38 seconds

Capital One business offers a convenient solution for managing vendor payments and streamlining business finances. Paying vendors directly through your account, earning rewards on purchases, and integrating with accounting software simplifies the payment process.

SaaS Onboarding Guide - The video design is clean and modern, using bold colors, simple shapes, and clear typography. The animation is smooth and well-paced, keeping the viewer engaged and focused on the key message.

The video effectively demonstrates how the product can simplify vendor payments and improve financial management. Visual representations of the platform and its functionalities highlight the benefits of using the product for vendor payments and financial management.

92. Edward Jones


Duration : 2 minutes and 20 seconds

This video is a masterclass in explaining the importance of term life insurance, especially for those with mortgages or families to support. It's a must-watch for anyone looking to understand the financial security it provides in case of an untimely death. The video's design is a perfect example of how to make complex information accessible and engaging.

Video Design - The use of simple, flat illustrations with a muted color palette creates a clean and uncluttered visual experience, allowing viewers to focus on the key information being presented. The animation is smooth and engaging, with subtle movements that bring the illustrations to life without being distracting. This approach is similar to SaaS Product Onboarding Video that guides new users on how to utilize a platform effectively.

The choice of a sans-serif typeface further enhances readability and reinforces the video's modern and approachable aesthetic. By combining clear and concise messaging with visually appealing design elements, the video successfully conveys the value proposition of term life insurance. The use of relatable scenarios, such as a father playing with his child and a person relaxing at home with their cat, helps viewers connect with the content on a personal level.

93. Deloitte


Duration : 1 minute and 56 seconds

This onboarding walkthrough video for SaaS is a great example of how to effectively communicate the value of a product. It clearly explains the benefits of using the app, how it can help employees save time and money, and how it simplifies the user journey. The video is short and to the point, which is essential for an onboarding video.

Video Design - The design style is modern and minimalist, with a focus on clean lines and simple shapes. The use of green and grey creates a sense of professionalism and trustworthiness, while the animation is smooth and engaging. The video does an excellent job of highlighting the key features of the app, such as the ability to book travel, track expenses, and manage compliance. The use of animation helps to explain complex concepts in a way that is easy to understand, and the overall tone of the video is informative and helpful.

The video could be further improved by adding a call to action at the end, such as encouraging viewers to download the app or visit the website for more information. This will help to drive conversions and ensure that viewers take the next step in the onboarding process.

94. Google Minimal SaaS Onboarding Video


Duration : 1 minute and 12 seconds

This SaaS Onboarding Video showcases Google's commitment to simplifying the digital experience for small businesses. The crisp, minimalist animation style, combined with the upbeat music, creates a positive and inviting atmosphere. The focus on direct profile management within familiar platforms like Google Search and Maps eliminates the need for additional apps or websites, offering undeniable convenience.

By seamlessly blending UI/UX demonstrations with subtle, yet effective branding, the video effectively communicates its core message: effortless control over online presence. The clever use of the Mo's Diner mockup, highlights the real-world application of Google's tools, making it relatable and inspiring for viewers looking to boost their own businesses.

95. GEICO


Duration : 1 minute and 9 seconds

This animated explainer video is a fantastic example of how to use minimalist design to effectively educate viewers about the benefits of comprehensive car insurance coverage. It's a great example of SaaS onboarding video design because it clearly explains complex insurance concepts in a way that's both engaging and memorable.

Video Design - The animation style is characterized by flat, vector-based illustrations with bold colors and simple shapes, which allows for clear and concise communication. The use of humor and relatable scenarios, such as a car getting struck by lightning or vandalized with spray paint, helps to keep viewers engaged and reinforces the message about the unexpected nature of covered incidents.

The video's motion graphics effectively illustrate these scenarios, making it easier for viewers to grasp the importance of comprehensive coverage. By combining a minimalist design with humorous storytelling, the video successfully creates an informative and entertaining explainer video that effectively highlights the value of comprehensive car insurance coverage.

96. Comarch


Duration : 3 minutes and 31 seconds

Comarch specializes in Smart Metering for Industry, a solution that allows for remote reading of meters for various utilities. This system is a game-changer, offering businesses a powerful way to manage their energy consumption and optimize their operations.

Video Design - The video uses a cartoon style, employing simple geometric shapes and bright colors, similar to a SaaS Tour Video for Onboarding. This approach is engaging and easy to understand, making it perfect for a broad audience. The style is simple and clean, using mainly blues and a bright red for emphasis, which aligns perfectly with the company's brand focus on clarity and efficiency.

The visual style effectively communicates the key benefits of Smart Metering. The animation clearly illustrates how the system works, showing the process of data collection, transmission, and analysis. The use of graphics highlights the benefits of the system, such as reducing downtime, automating processes, and minimizing errors. The video's overall tone is optimistic and reassuring, conveying the message that the solution is a reliable and valuable tool for businesses. This positive tone helps to drive the video goal of encouraging viewers to learn more about the Smart Metering system.

97. Absorb LMS SaaS Product Onboarding Video


Duration : 1 minute and 45 seconds

This SaaS Onboarding Video demonstrates how Absorb LMS empowers course vendors to effectively market, deliver, and monetize their online training products. The animated explainer showcases a clean, intuitive interface with customizable brand portals and a seamless shopping experience for customers. From course descriptions and bundled offers to coupon distribution and payment gateway integration, Absorb LMS streamlines the entire sales process.

With its modern web style and user-friendly design, Absorb LMS appeals to today’s discerning learners. The video highlights engaging features like leaderboards and polls, fostering customer interaction and feedback. This demo effectively communicates the value proposition of Absorb LMS, inspiring course vendors to explore the platform’s potential for boosting their online training business.

98. Bullhorn


Duration : 1 minute and 48 seconds

Bullhorn is a digital talent experience that helps candidates take control of their work life. This video is designed to showcase the benefits of using Bullhorn.

Video Design - The video uses simple, minimalist graphics, focusing on bright blue and white colors. This is a common design style for Platform Onboarding Video for SaaS, making the platform appear clean and approachable. The animated illustrations are clean, easy to understand, and memorable.

The video focuses on a clear narrative that emphasizes the efficiency and ease of use of the platform, making the viewer feel confident they can readily adapt to using it. The upbeat and optimistic tone helps to create a positive and welcoming experience for potential users. The video uses simple transitions to guide the viewer through the narrative, making the video easy to follow, creating a seamless experience.

99. U.S. Bank


Duration : 58 seconds

US Bank Instant Card video is designed to demonstrate how easy it is to provision virtual cards within their organization. The video is a prime example of a Platform Onboarding Video for SaaS, a genre that focuses on quickly communicating the ease of use of a product.

Video Design - The video utilizes a simple design style that emphasizes clarity, with a minimalist color scheme and animation. Illustrations are used to represent different roles, and the user interface is clear and simple.

This approach effectively communicates the objective of the video by making the process of provisioning virtual cards appear effortless and straightforward, reinforcing the message of ease of use. The overall tone of the video is positive, emphasizing the convenience and efficiency of the product.

100. Mindray


Duration : 2 minutes and 26 seconds

Mindray is a company that creates solutions for the healthcare industry, with a particular focus on rapid detection of HIV infections. Their video is designed to raise awareness about the virus and its impact on the body, promoting their 4th generation HIV tests as the ideal solution for initial screening.

Video Design - The video utilizes bright, clean visuals to educate viewers about the impact of HIV, using simple illustrations and diagrams. Graphics and animation are utilized to bring the information to life. It's simple but effective as a SaaS Onboarding Explainer. This ensures the key message is readily absorbed by the viewer.

The video successfully communicates the urgent need for fast, reliable HIV tests by using a clear and concise tone. It emphasizes the importance of early detection and emphasizes the benefit of the 4th generation HIV test. This creates a sense of urgency and encourages viewers to seek further information about Mindray's products.

101. Elaad Animated SaaS Onboarding Video


Duration : 1 minute and 50 seconds

This SaaS Onboarding Video masterfully blends education and engagement, using dynamic animation to demystify the intricacies of three-phase power. From the initial hook of faster EV charging, the video seamlessly transitions through clear explanations, vibrant graphics, and a compelling narrative. The comparison between single-phase and three-phase charging, visualized through animated graphs and a district map, effectively highlights the benefits of the latter.

Elaadnl strategically positions itself at the forefront of innovation by showcasing its research on smart charging. This approach builds trust and subtly encourages the adoption of three-phase technology. This video proves that SaaS onboarding can be both informative and visually captivating, leaving a memorable impression on its target audience.

102. Capital One 2D SaaS Onboarding Video - Simplify payment implicitly


Duration : 1 minute and 38 seconds

Capital One Business has hit a home run with this SaaS Onboarding Video. The visual narrative flows seamlessly, starting with a warehouse scene and cleverly tying the concept of moving boxes to moving money. The 2D animation is crisp and engaging, holding your attention from start to finish.

The message is clear: simplify your vendor payment process and earn unlimited rewards. The video does an exceptional job of highlighting the key benefit – paying all vendors from your Capital One Business account, even those who don't take cards. This approach makes it undeniably appealing to any business owner.

103. Aircove


Duration : 1 minute and 13 seconds

This is an animated onboarding video for SaaS, designed to introduce a new WiFi router with built-in VPN. The video uses a clean and simple design style, common in SaaS onboarding videos. It utilizes bright colors, modern graphics, and a minimalist aesthetic to illustrate the router's features, showcasing its benefits through clear visuals and animations.

Video Design - The video effectively communicates the objective of providing robust online security for home networks. Through the use of animations and visual metaphors, it highlights the VPN's ability to protect data from prying eyes. The overall tone is reassuring and informative, demonstrating the value of the router for safeguarding digital life.

104. CoreLogic SaaS Onboarding Animation Video - Showcase software implicitly


Duration : 1 minute and 2 seconds

CoreLogic's Market Trends provides in-depth, timely property data, helping businesses make informed decisions and manage risk. This video is designed to introduce viewers to the data solution and highlight its benefits.

Video Design - The video utilizes a minimalist, clean, and modern design style common in SaaS Onboarding Video. It features a visually appealing color scheme, simple graphics, and engaging transitions. Animated charts, maps, and magnifying glasses effectively illustrate the key features of the solution.

The video's visual style communicates the objective of the video, which is to introduce viewers to the data solution and highlight its benefits. The video's design uses vibrant colors, simple graphics, and animated transitions to highlight the key features of the platform. The video's use of animations and the minimalist design style convey the solution's ease of use and the power of data insights. The overall tone of the video is confident, professional, and informative, reflecting the trustworthiness and reliability of the product.

105. Elaad Animated SaaS Onboarding Video


Duration : 1 minute and 21 seconds

This SaaS Onboarding Video for ElaadNL, with its energetic pace, tells a story of interoperability in the world of EV charging. The 2D animation shines with a bright color palette and geometric shapes, making complex technical matters digestible for any audience. This video stands as a fantastic example of using engaging visuals instead of relying on lengthy explanations.

The video beautifully visualizes the testing and update process, showing ElaadNL's dedication to flawless EV charging experiences. The video ends with a strong brand message, showcasing the company's commitment to smart and sustainable charging.

106. Cytiva SaaS Product Onboarding Video


Duration : 1 minute and 11 seconds

This SaaS onboarding video for Cytiva's My Equipment platform masterfully utilizes simple 2D animation and an upbeat tempo to captivate its target audience. Its visual clarity immediately conveys the core message: streamlined equipment management accessible anytime, anywhere.

The video is a shining example of how less can be more. It skillfully demonstrates core functionalities like service requests and contract management without overwhelming the viewer. The clear call to action and website promotion encourage immediate engagement, leaving viewers wanting a similar solution for themselves.

107. ProMonitor


Duration : 1 minute and 6 seconds

ProMonitor is a solution that helps businesses empower their students. The video is designed to demonstrate how ProMonitor can help businesses improve their user experience by understanding user behavior and identifying problems.

Video Design - The graphics are simple and clean, using colorful charts and graphs, combined with animated elements, making it engaging and easy to understand. The layout is user-friendly, with intuitive icons and clear visuals.

The visual design effectively communicates the ease of use and benefits of ProMonitor. The use of simple graphics and animation makes it a friendly and welcoming video, while the use of data visualization and real-time dashboards reinforces the value proposition. This tone makes it clear that ProMonitor is a user-friendly and efficient solution.

108. Hotjar SaaS Product Onboarding Video


Duration : 54 seconds

This SaaS Onboarding Video for Orcas by sender delivers a refreshing approach to product demos. Its bright color palette, clean aesthetic, and simple storytelling weave a narrative that resonates with logistics professionals. The animated explainer effortlessly guides viewers through the platform's features, highlighting the ease of managing fleets and scheduling transports.

Orcas by sender leverages 2D animation to present a complex topic in a highly digestible format. This SaaS onboarding video stands out as an excellent example of how to effectively onboard users, inspiring similar approaches for other SaaS companies seeking to showcase their product's value.

109. Hotjar


Duration : 54 seconds

Hotjar is a platform that helps businesses understand user behavior and improve their website experience. This video is designed to introduce a new feature called Highlights that makes sharing key insights easier.

Video Design - The video uses a clean and simple design style for SaaS user onboarding video. The video uses a white background with colorful elements, which are simple and easy to understand. These colors and elements make the video visually appealing and easy to follow. The video includes graphics that clearly illustrate the steps involved in using Highlights.

The visual style of the video effectively communicates its objective of showcasing the benefit of Highlights and how it simplifies sharing insights. The video uses a conversational tone that makes the information easy to understand and relatable. The design is simple, and the use of bold colors effectively highlights the key features, keeping the focus on what matters most. The video successfully uses visual cues to guide the user through the new feature, making the entire onboarding experience enjoyable.

110. Algolia Simple SaaS Onboarding Video


Duration : 1 minute and 25 seconds

This SaaS Onboarding Video by Amadeus encapsulates the struggles of modern online travel agencies with remarkable visual clarity. The contrast between a serene past and a chaotic present, conveyed through minimalist 2D animation, effectively communicates the burden of manual processes.

The symbolic use of fire and a fire extinguisher represents not just problem-solving but also the promise of a brighter future. The video's concise messaging and impactful visuals make a compelling case for Amadeus, urging travel agencies to embrace growth by discarding outdated practices.

111. Hotjar


Duration : 54 seconds

Hotjar's dashboard provides a high-level, visual view of user metrics, allowing you to spot issues before they become serious, identify trends, and find deeper insights. This helps you understand why users do not convert and get a quick pulse-check on how they feel about your product.

Video Design - The video's design is clean and modern, with a focus on bold colors and simple shapes. This makes it easy to understand the information being presented, even for viewers who are not familiar with the product. The use of animation is also effective in keeping the viewer engaged and helping to explain the product's features.

This is a great example of a SaaS user onboarding video as it explains the value proposition without going too deep into the product. The video does a great job of highlighting the product's key features and benefits, for example, the use of data visualizations helps to show how the product can be used to track user behavior and identify areas where improvements can be made. The video also does a good job of explaining how the product can be used to improve the user experience.

112. Hotjar


Duration : 1 minute and 18 seconds

This video is a powerful SaaS Tour Video for Onboarding, designed to introduce new users to the platform and its capabilities. It focuses on capturing data from all users, providing valuable insights and enabling informed decisions. The video emphasizes the importance of 100% traffic coverage for accurate heatmaps, eliminating guesswork.

Video Design - The video uses clean visuals, minimalist elements, and a focus on data visualization to effectively communicate its message. Arrows direct attention, charts represent data, and clear typography enhances clarity. The color palette is consistent and visually appealing, creating a cohesive and engaging experience. This video acts as an explainer video, simplifying complex concepts related to user behavior analysis and data-driven decision-making.

The video's design style successfully supports its objective of promoting the platform's session capture feature. The visuals are clear, concise, and informative, effectively conveying the value proposition of capturing all user sessions for comprehensive data analysis. The design elements work harmoniously to create a visually appealing and engaging experience that reinforces the message and encourages viewers to explore the platform's solution.

113. BM


Duration : 57 seconds

BankMobile Disbursements offers students two electronic options for receiving their refunds. Students can choose to have their money deposited into an existing bank account or onto the BankMobile Vibe Checking Account.

SaaS Demo for Onboarding - This video design is a great example of how to explain a complex process in a simple and engaging way. The use of bold colors, simple animation, and icons makes it easy for viewers to understand the information. The video uses an icon of a bank account to represent the option of depositing funds into an existing account, which is a great way to break down complex concepts into smaller, more digestible pieces.

This video is effective in communicating the message about refund options in a clear and concise way. The use of simple animation, bold colors, and icons makes it easy for viewers to understand the information and learn more about the service. This is a very effective onboarding video.

114. Credit Karma


Duration : 55 seconds

Credit Karma partners with Equifax and TransUnion to offer free credit reports. The video explains what these reports are and why it is important to review them.

Video Design - The video uses a SaaS Onboarding Video Example style, employing simple, clean graphics and animations to guide the viewer through the process. A mobile phone screen serves as a backdrop, and the video is filled with keyhole, truck and treasure chest illustrations, creating a memorable and engaging experience.

This video is a great example of a SaaS Onboarding Video Example. The visual style is simple and modern, effectively communicating the objective of showing users how to get free credit reports. The video uses a conversational tone and focuses on the key benefits of checking your credit report, such as understanding your credit history, finding errors and improving your financial health. This makes the video both informative and approachable.

115. ProMonitor


Duration : 1 minute and 6 seconds

ProSuite is a powerful collection of apps designed to boost productivity and streamline workflows for businesses of all sizes. It offers a comprehensive suite of solutions, from project management and CRM to HR and marketing tools, addressing various operational needs. This makes it an ideal candidate for a SaaS Onboarding Video, helping new users navigate its diverse applications.

Video Design - The minimalist icons and graphics ensure the focus remains on the key features and benefits. Clean lines and simple animations create a visually appealing and easy-to-follow experience for viewers. This approach allows the video to effectively communicate the value proposition without overwhelming the audience with excessive visual clutter.

The dark background with contrasting white and brightly colored elements enhances visibility and engagement. The strategic use of motion graphics can significantly improve user comprehension and engagement.

116. U.S. Bank


Duration : 58 seconds

This video effectively demonstrates the process of provisioning and sending a virtual credit card. It showcases the ease with which cardholders within an organization can make purchases using this virtual card solution. This video is a great example of a Platform Onboarding Video for SaaS.

Video Design - The use of bold colors and simple shapes creates a visually appealing and engaging experience. Each scene is carefully crafted to highlight the key features and benefits of the product. For example, the animation of a virtual card being sent from one user to another clearly illustrates the ease of use and convenience of the product.

The use of on-screen text and voiceover narration ensures that viewers understand the process and benefits of using the virtual card. This video is an excellent example of how design can be used to enhance the effectiveness of a product tour video.

117. Panduit


Duration : 1 minute and 29 seconds

This video is designed to show the importance of keeping software up to date. It uses a colorful, simple design with animations to explain the need for updates. The video effectively communicates the need for updates by showing the increasing number of vulnerabilities in software. This helps to create a sense of urgency for users to take action.

Video Design - The video uses a mix of bright colors and simple graphics, such as a cartoon laptop and bugs. This style is very modern and engaging for any audience, especially those who are not tech savvy. The use of simple graphics and animations helps to make the information more digestible and engaging for a wide audience, and conveys a friendly and approachable tone.

Onboarding Video for SaaS - This video is a great example of how to use animation and simple graphics to create an engaging and informative onboarding video for SaaS products. The video effectively communicates the need for updates in a way that is easy to understand and remember.

118. Freshdesk


Duration : 1 minute and 10 seconds

Freshdesk analytics helps businesses understand customer support data, creating exceptional customer experiences that boost satisfaction and loyalty. This is a powerful tool, and the onboarding video does a great job of showcasing its value.

Video Design - The video uses a clean, modern aesthetic with vibrant colors and clear typography, making it easy to read and engaging. Data visualizations, like bar charts and pie charts, are strategically incorporated to present complex information in a visually appealing and easily digestible manner. This approach effectively demonstrates how the product provides valuable insights into helpdesk productivity, customer satisfaction, agent workload, and service efficiency.

Onboarding Video for SaaS - This video is a great example of how motion graphics can be used to create engaging and informative onboarding videos. By combining visuals and text, the video effectively communicates the value of the product to potential customers.

119. Capital One Animated SaaS Onboarding Video


Duration : 1 minute and 38 seconds

Say goodbye to late payment penalties and hello to unlimited rewards with Capital One Business's innovative vendor payment solution. Pay suppliers directly from your Capital One Business account, regardless of their payment preferences. This feature is seamlessly integrated, ensuring a smooth workflow and maximizing efficiency.

The Capital One SaaS Onboarding Video beautifully demonstrates how this system simplifies complex payment processes. Through visually appealing 2D animation, viewers are guided step-by-step through the user-friendly interface. By showcasing the benefits of cashback rewards and efficient management, Capital One Business positions itself as a partner in growth for businesses of all sizes.

120. Absorb LMS


Duration : 1 minute and 45 seconds

Absorb LMS is a powerful tool for training businesses, allowing them to effectively market, deliver, track, and monetize their training products. This makes it a perfect choice for businesses looking to create SaaS user onboarding video. A fully-branded shopping experience reflects the quality of the courses and the expertise of the trainers.

Video Design - Bold colors, clean lines, and simple icons create a visually appealing and engaging explainer video experience. The animation is smooth and well-paced, keeping the viewer's attention focused on the key points.

The flat design aesthetic contributes to a modern and professional look, aligning with the idea of a sophisticated LMS solution. The combination of clear visuals, concise messaging, and a modern aesthetic effectively communicates the value proposition of the platform.

121. BM


Duration : 57 seconds

BankMobile Disbursements offers students two electronic options for receiving their refunds. Students can choose to have their money deposited into an existing bank account or onto the BankMobile Vibe Checking Account.

SaaS Onboarding Explainer is a great way to explain the refund process. The video design uses a clean and modern style with bold colors and simple animation, making it easy for viewers to follow along and understand the information.

Video Design - Icons and illustrations help break down complex concepts into smaller, more digestible pieces. For example, the video uses an icon of a bank account to represent the option of depositing funds into an existing account. The design is effective in communicating the message about refund options in a clear and concise way.

122. AARP Minimal SaaS Onboarding Video


Duration : 1 minute and 10 seconds

This informative video guide simplifies the process of replacing your Social Security card, offering clear instructions for online, mail, and in-person applications. It highlights the convenience and accessibility of obtaining a replacement card, regardless of your preferred method. This is a good example of a SaaS Onboarding Video.

The video's design style effectively complements its purpose as an explainer. The use of vibrant colors, clean lines, and simple animation creates a visually engaging experience that is easy to follow. Each step of the replacement process is clearly illustrated, with concise text and intuitive visuals guiding viewers through the necessary actions. The animation seamlessly transitions between scenes, maintaining a dynamic pace that keeps viewers engaged.

By combining informative content with a user-friendly design, the Social Security Administration has created a video that effectively educates viewers about the card replacement process. The video's clarity and conciseness make it an invaluable resource for anyone seeking to replace their Social Security card. Businesses can learn a lot from this video when creating a platform explainer video for their SaaS Onboarding.

123. CommentSold


Duration : 1 minute and 8 seconds

This video is a powerful example of SaaS onboarding video production. It clearly demonstrates the ease and efficiency of online shopping using the platform, making it a compelling tool for both sellers and customers. The video's design is clean and modern, using flat illustrations and icons to represent the platform's features, which contribute to a seamless and successful online selling experience.

Video Design - The color palette is vibrant and engaging, with a focus on blues, greens, and yellows, creating a sense of optimism and excitement around online shopping. The use of animation is smooth and effective, guiding the viewer through the process of using the platform in a clear and concise manner.

The video's design effectively conveys the message of the platform as a user-friendly and efficient platform for online shopping. The use of flat illustrations, vibrant colors, and smooth animation creates an engaging and informative experience for the viewer, highlighting the key features and benefits of the platform. This SaaS onboarding guide, with its effective use of motion graphics, leaves a positive impression on potential users.

124. Clever Devices


Duration : 1 minute and 57 seconds

Clever Devices created a video to promote a ridership reporting solution designed to help agencies make data-driven decisions and improve their service.

SaaS Tour Video for Onboarding uses a minimalist design, relying on bold colors, sharp lines, and minimal detail to create a modern, clean aesthetic. The simplicity of the animation focuses the viewer's attention on the data visualization and how it is presented, which clearly displays the core value proposition of the product.

Video Design - The video uses visuals that are engaging and simple to understand. The combination of animated characters interacting with a user interface that is clear and easy to use highlights the product's capabilities. This visual style clearly conveys the core value proposition: to make ridership reporting easier, more efficient, and accessible to everyone. This is achieved through a friendly, reassuring tone that builds trust with viewers, emphasizing the ease of use, accessibility, and accuracy of the product. The overall tone is professional, approachable, and engaging, designed to attract agencies struggling with ridership reporting.

125. Credit Karma


Duration : 55 seconds

Credit Karma shows you your credit reports for free, working with Equifax and Transunion. Keeping tabs on this information is important, as it can have a big impact on your finances.

Video Design - The design style is simple and easy to understand, focusing on key information about credit reports. Bright colors and bold fonts draw attention to important points, while animation and motion graphics keep the video engaging. Visual metaphors help explain complex concepts, such as using a key to represent access to credit reports and puzzle pieces to represent factors that affect credit scores.

This is a great example of a SaaS Screencast Onboarding video, as it effectively explains the value of the product to new users. The video is both informative and entertaining, which is essential for a product intro video.

126. AARP


Duration : 1 minute and 10 seconds

AARP is a non-profit organization dedicated to improving the lives of people over fifty. This video aims to explain how to replace a Social Security card, a crucial document for older Americans. AARP wants to ensure its members can easily access their benefits and understand their rights.

Video Design - The video has a clean and concise design with bright colors and a lighthearted tone. Using a combination of graphics and illustrations, the video emphasizes the steps involved in replacing a Social Security card. This is a typical SaaS onboarding video design that guides the viewer through a process. The video uses simple graphics and text, making it accessible and easy to understand.

The video design efficiently communicates the information, making it easy for viewers to follow the steps. The simple and direct approach reflects AARP's commitment to helping its members, and the use of visuals reinforces the process and creates an engaging experience.

127. ABBYY


Duration : 1 minute and 22 seconds

ABBYY is a technology company that helps businesses verify customer identity from any location, anytime. The video is designed to showcase the company's ID verification solution and highlight its benefits.

Video Design - The video design style is similar to SaaS Demo for Onboarding, with a clean, modern, and minimalist look. Bold and vibrant colors, geometric shapes, and simple animations create a visually appealing and engaging experience. The bright color palette, coupled with clean typography and a clear call to action, creates a user-friendly experience and promotes an understanding of the solution.

The video effectively communicates the objective of the video using a clean, simple, and modern design aesthetic. The video aims to convey a sense of security and trust, and it does this by utilizing clean visuals and minimalist animation. This tone reassures the viewer that the solution provides a safe and effective way to verify identity.

128. RightCoach


Duration : 2 minutes and 11 seconds

RightCoach is a solution that helps organizations build leadership skills, increase employee engagement, and improve retention. This video is designed to highlight how situational coaching can help with this.

Video Design - The video uses a clean and modern design with a focus on graphic elements and animations. The use of purple and white color scheme and a consistent design language makes this a good SaaS UI Onboarding Video. The video features an animated illustration of a web application, which is a visual representation of the solution. The video design and overall style creates an engaging experience and emphasizes collaboration, which are key aspects of the solution.

The video effectively communicates the objective of RightCoach by showcasing its features and benefits. It effectively highlights the platform's ability to enhance collaboration, making data analysis a team sport. The video tone is friendly and informative, making it easy to understand the value proposition. The animation and visual elements are used effectively to explain the concept and drive engagement.

129. BM


Duration : 57 seconds

BM is a digital only banking platform that has been helping students with their financial aid refunds and other banking needs for over eighteen years. This video is designed to explain how students can receive their money from their school through BM.

Video Design - The video uses a minimalist approach to design, featuring simple line art, and vibrant colors. The use of bright colors, like blue and green, and the simple, clean lines create a friendly and accessible tone, appealing to students.

The video clearly explains the benefits of using BM, highlighting the security of the service. The video uses simple graphics to explain the two different electronic options available to receive money. The use of these visual elements, along with the clear explanation, ensures that the audience understands the product and its benefits. The tone of the video is upbeat and friendly, making it clear that BM is focused on meeting the needs of its target audience, students. The graphics, combined with the clear narrative, communicate the ease of use and benefits of BM, leading viewers to understand how the product can help them receive their refunds.

130. AARP Animated Onboarding Walkthrough Video - Explain process clearly


Duration : 1 minute and 10 seconds

This informative video guide simplifies the process of replacing your Social Security card, offering clear instructions for online, mail, and in-person applications. It highlights the convenience and accessibility of obtaining a replacement card, regardless of your preferred method. By combining informative content with a user-friendly design, the Social Security Administration has created a video that effectively educates viewers about the card replacement process. The video's clarity and conciseness make it an invaluable resource for anyone seeking to replace their Social Security card.

The video's design style effectively complements its purpose as an explainer. The use of vibrant colors, clean lines, and simple animation creates a visually engaging experience that is easy to follow. Each step of the replacement process is clearly illustrated, with concise text and intuitive visuals guiding viewers through the necessary actions. The animation seamlessly transitions between scenes, maintaining a dynamic pace that keeps viewers engaged.

Similar to a well-crafted SaaS Onboarding Video, this video excels in providing clear and concise information. Just like a software benefit video, it effectively communicates the value and benefits of the service, in this case, the ease of replacing a Social Security card. The video's use of animation and visuals enhances understanding and engagement, making it an effective tool for reaching a wide audience.

131. Freshdesk


Duration : 1 minute and 10 seconds

Freshdesk Analytics helps businesses leverage customer support data to create positive customer experiences. This onboarding video showcases the platform's features and benefits.

Video Design - The video uses simple white backgrounds, bright blue and green text, creating a clean and modern aesthetic. This design aligns with the Onboarding Video for SaaS style, emphasizing the platform's user experience. The video focuses on the interface and visual elements, providing a sense of user experience for viewers.

The video's clean and modern design complements the platform's functionalities, effectively communicating the message. Bright colors and clear visuals help viewers easily understand the platform's capabilities, driving them to explore the product further. The overall tone is informative and confident, highlighting the value that the platform brings to businesses.

132. Chainalysis Visual SaaS Onboarding Video


Duration : 1 minute and 13 seconds

Chainalysis provides businesses and governments with blockchain data transparency. The video is designed to introduce the company and its core value proposition.

Video Design - The video uses a clean, minimalist design with a dark blue background and white icons to highlight the key elements of its platform. The animation style is simple and modern, making it visually engaging for a SaaS onboarding video for training.

The video communicates that the company is the solution for understanding and making sense of blockchain data. The video uses a professional and informative tone, effectively connecting the company's mission with the complexities of blockchain data. The use of graphic representations and simplified animation style makes the concepts visually appealing and understandable. The overall effect is clear, concise, and engaging, making it effective in communicating the value proposition to the audience.

133. Axis Bank


Duration : 1 minute and 40 seconds

Axis Bank offers customers the convenience of investing in mutual funds through its mobile and internet banking platforms. This video is designed to promote the accessibility and ease of use of their investment services.

Video Design - The video showcases a simplified and modern SaaS user onboarding video design style, utilizing clean and minimal graphics, along with a user-friendly interface. This helps to clearly guide viewers through the various steps involved in mutual fund investments, starting from logging into their mobile app to selecting and investing in their chosen funds.

The video's visual aesthetic, with its crisp imagery and clear instructions, reinforces the ease and convenience of investing, encouraging viewers to start their wealth creation journey immediately. The video also uses a positive and upbeat tone throughout, making the process of investing feel less daunting, and further promoting the user-friendly experience.

134. Siemens


Duration : 3 minutes and 37 seconds

Siemens offers mammography systems, which are essential for early breast cancer detection. This video aims to explain what mammography is and why it's important.

Video Design - The video uses a simple, clean, and minimalist design, similar to Animated Onboarding Video for SaaS. This makes it easy to follow, and the video is visually appealing, using high-quality graphics and animations that are easy to understand. The cartoonish style depicts a woman walking into a hospital, then a doctor explaining mammography, followed by an illustration of a mammography machine.

The visual style of the video effectively communicates the objective by using a simple, easy-to-understand approach that is engaging for a diverse audience. The use of illustrations and animations helps make the topic of mammography easy to understand, which is important for viewers who may not be familiar with medical terminology. The video uses a professional and informative tone, which makes it feel trustworthy and credible.

135. Siemens SaaS Onboarding Motion Video


Duration : 3 minutes and 37 seconds

Mammography is an established imaging method used for breast cancer screening. It creates low dose x-rays that can see inside the breast helping to detect breast cancer as early as possible. Siemens Healthineers provides information on how exactly does mammography work.

The video utilizes a minimalist and informative design style, making it an effective SaaS Onboarding Video. The use of simple shapes, a limited color palette, and clean lines allows viewers to focus on the key message, the process and benefits of mammography for breast cancer screening. The animation is smooth and engaging, guiding the viewer through each step of the procedure.

The clear visuals and concise language effectively explain complex medical concepts in a way that is easy for a broad audience to understand. By combining informative visuals with a clear and concise explanation, the video effectively demonstrates the value and importance of mammography for early breast cancer detection. The minimalist design style ensures that the focus remains on the key message, making it an excellent example of a software feature video.

136. Planning in a Box


Duration : 1 minute and 15 seconds

Planning in a Box is collaborative planning software that helps businesses optimize their supply chain. This video is designed to explain the benefits of the product and its target audience.

Video Design - The graphics are colorful, clean, and minimal, showcasing the key features of the product, such as its ability to leverage Big Data and IoT device feeds. Bright colors like pink, purple, and blue make the video visually appealing and engaging for the target audience.

The video successfully leverages its visual style to emphasize the importance of collaborative planning, with the use of a network of connected computers and devices. Simple animated graphics portray the complexities of today's digital landscape and how Planning in a Box can help businesses overcome these challenges. The tone of the video is informative and educational, offering a clear and concise explanation of the product's capabilities and value proposition.

137. RightCoach


Duration : 2 minutes and 11 seconds

Rightcoach's on-demand coaching experience helps organizations build leadership skills, increase employee engagement, and improve retention. This video is a great example of SaaS user onboarding video as it explains the value proposition of the product to its potential customers. It's well-suited for onboarding new customers as it explains the product features and benefits.

Video Design - The video's design style is clean, modern, and engaging, making it an effective video. The use of simple animation and bright colors helps to keep viewers' attention focused on the key message. The video also does a great job of highlighting the product's features and benefits, for example, the use of screen recordings shows viewers how easy it is to use the platform to book coaching sessions and track progress.

The video's voiceover provides clear and concise explanations of the product's features. This is a good example of a product features video as it focuses on showcasing the product's functionalities and benefits. This video is ideal for onboarding new users as it provides a step-by-step walkthrough of the platform's features. This explainer video effectively communicates the value proposition of the product to potential customers.

138. Medtronic


Duration : 2 minutes and 54 seconds

This video shows how to upgrade your insulin pump via a software upgrade using the Medtronic Diabetes Updater app. SaaS Screencast Onboarding videos like this are great for new users.

Video Design - The video uses a clean and simple design style to clearly explain the software upgrade process. Flat illustrations and minimal animation help keep the focus on the product and its features. Motion graphics are kept simple to not distract the viewer.

The color palette is bright and cheerful, reflecting the positive impact the product can have on people's lives. The video is an effective screencast that successfully highlights the benefits of the software upgrade. The clear and concise messaging, combined with the engaging visuals, makes it easy for viewers to understand the value of the product.

139. CommentSold 2D SaaS Onboarding Video


Duration : 1 minute and 8 seconds

CommentSold is a platform that automates selling processes across multiple social media platforms, webstores, and mobile apps. This video is designed to illustrate how CommentSold helps businesses manage their sales from a single point of inventory.

Video Design - The video utilizes a bright and vibrant color palette, featuring a blue and orange color scheme. This playful, yet professional style makes this a great SaaS Onboarding Video for the target audience of small businesses, specifically boutiques and other online retailers. The video features simple illustrations of product items, shoppers, phones, and tablets to explain how CommentSold works. This is a very clear and simple approach, making it easy for viewers to follow the steps of the solution. The use of these illustrations helps convey the benefits of CommentSold, such as its user-friendliness and ease of use.

This video's visual style and easy-to-understand narrative clearly communicates CommentSold's value proposition, making it an engaging and informative onboarding experience for potential customers. The use of simple graphics and a clean, modern design creates an upbeat tone, which helps to further emphasize the ease of using the CommentSold solution.

140. Planning in a Box


Duration : 1 minute and 15 seconds

This video is a powerful SaaS Product Onboarding Video, designed to introduce new users to a supply chain collaborative planning solution. It focuses on exception-based management, leveraging big data and IoT device feeds to address common supply chain challenges. The video provides a connected platform for real-time visibility and issue resolution, making it an invaluable tool for onboarding new users.

Video Design - The video's design is visually engaging, using vibrant colors and clean lines to create a dynamic experience. Simple yet informative illustrations clearly convey the key features and benefits of the solution, seamlessly guiding viewers through the platform's functionalities. The animation style is dynamic and engaging, making it an excellent tool for both product demonstration and explanation.

The video effectively communicates the value proposition to new users by combining a clear and concise narrative with visually appealing design elements. It captures the essence of the solution as a comprehensive and user-friendly tool for modern supply chain challenges. This animated onboarding video is a valuable resource for onboarding new users, making it a strong inspiration for a new campaign.

141. CommentSold


Duration : 1 minute and 8 seconds

This video is a powerful Customer Onboarding Video for SaaS, designed to showcase the ease and efficiency of online shopping using the platform. It highlights the process of selling and buying products through comments on social media, making it a convenient and engaging experience for both sellers and customers. The video also emphasizes the platform's features, such as payment processing, invoicing, and growth strategies, which contribute to a seamless and successful online selling experience.

Video Design - The video boasts a clean and modern aesthetic, using flat illustrations and icons to represent the different aspects of the platform. The color palette is vibrant and engaging, with a focus on blues, greens, and yellows, which create a sense of optimism and excitement around online shopping. The use of animation is smooth and effective, guiding the viewer through the process of using the platform in a clear and concise manner.

The video's design style effectively conveys the message of the platform as a user-friendly and efficient platform for online shopping. The use of flat illustrations, vibrant colors, and smooth animation creates an engaging and informative experience for the viewer, highlighting the key features and benefits of the platform. The video's design is well-suited for its purpose, leaving a positive impression on potential users.

142. Medtronic


Duration : 2 minutes and 54 seconds

This video is a great example of how to create an engaging and informative SaaS UI Onboarding Video. It clearly explains the software upgrade process, using a clean and simple design style. Flat illustrations and minimal animation keep the focus on the product and its features.

Video Design - The color palette is bright and cheerful, reflecting the positive impact the product can have on people's lives. This makes the video feel approachable and welcoming, which is important for onboarding new users.

Overall, the video is an effective explainer video that successfully highlights the benefits of the software upgrade. The clear and concise messaging, combined with the engaging visuals, makes it easy for viewers to understand the value of the product.

143. QuickML


Duration : 2 minutes and 4 seconds

Catalyst QuickML is a no-code ML platform that streamlines, optimizes, and accelerates your entire ML workflow. You can become an ML expert without any data science or programming knowledge. QuickML revolutionizes your ML approach with its no-code ML model building, simple drag-and-drop UI, and easy integration into your existing systems or workflows.

Video Design - The video effectively showcases QuickML's capabilities through a clean and minimalist design style. The use of a white background with simple shapes and icons helps to focus the viewer's attention on the key features of the platform, the animation is smooth and engaging, and the use of text overlays helps to explain the different concepts in a clear and concise way.

This SaaS onboarding guide is a great example of how motion graphics can elevate a SaaS onboarding video. The clean and minimalist style helps to keep the viewer focused on the key message, and the use of animation and text overlays makes the video engaging and easy to understand.

144. Medtronic


Duration : 31 seconds

Medtronic is a medical device company that develops innovative solutions for people living with diabetes. This video is designed to guide users through the process of upgrading their insulin pump via a software update, utilizing the Medtronic Diabetes Updater app.

Video Design - This video is a well-crafted Onboarding Walkthrough Video for SaaS, offering a simple and clear explanation of the upgrade process. The visual design is characterized by clean, minimalist graphics, using a limited color palette with shades of blue, white and green. Animations are smooth and concise, clearly illustrating each step of the upgrade procedure. The video incorporates both flat design icons and illustrations, creating a visually appealing and engaging experience for the user.

The video's visual style effectively conveys the simplicity of the upgrade process. The clear and concise instructions, combined with the intuitive visuals, help users understand the process easily. The use of a conversational tone, along with the clear visual cues, makes the experience feel approachable, reducing any anxieties associated with the technology. This approach caters to the target audience, who are primarily people with diabetes, by providing a reassuring and user-friendly experience.

145. Blatchford Technical SaaS Onboarding Video - Explain functionality visually


Duration : 1 minute and 9 seconds

This SaaS Onboarding video brilliantly showcases Blatchford's innovative Elevated Vacuum system for prosthetic legs. The animation cleverly highlights the system's inner workings, demonstrating how it creates a vacuum in the socket to ensure a secure and comfortable fit. Viewers are taken on a step-by-step journey, witnessing the interaction between the pneumatic vacuum chamber, one-way valve, and the Silcare Breathe Liner.

The video excels at making a complex process easily digestible. The clear visuals and concise annotations demonstrate the value proposition: enhanced comfort, safety, and control for prosthetic users. This is a prime example of how SaaS onboarding can leverage animation to explain intricate technical details in an engaging and effective way.

146. Blatchford


Duration : 1 minute and 9 seconds

This video is a powerful demonstration of how prosthetic products with integrated elevated vacuum function and perforated liners can enhance user experience. It breaks down the mechanics of vacuum generation within the socket, showing how the act of walking actively contributes to this process. The video also highlights the significance of a Silcare Breathe Liner in augmenting the vacuum's strength and overall effectiveness.

Video Design - The video uses a 3D animation style to effectively demonstrate the intricate workings of the prosthetic leg and vacuum system. Vibrant colors and clear visuals make it easy to understand the complex mechanisms at play. The animation seamlessly transitions between different views, providing a comprehensive understanding of the product's functionality. Text overlays and voice-over narration ensure viewers grasp the key concepts and benefits of the technology.

This is a great example of SaaS Onboarding Tutorial video. By combining informative visuals with concise explanations, it effectively educates viewers about the innovative features and advantages of the prosthetic solutions. The video's clarity and engaging presentation make it an invaluable tool for both amputees and healthcare professionals seeking to understand the intricacies of elevated vacuum technology and its impact on prosthetic users.

147. QuickML Animated SaaS Onboarding Video - Showcase product value implicitly


Duration : 2 minutes and 4 seconds

This SaaS Onboarding Video for Catalyst QuickML masterfully demonstrates the power of no-code machine learning. With a clean, modern aesthetic, the video showcases a simple drag-and-drop interface, making complex ML workflows accessible to all. The visuals are enhanced by upbeat music and seamless transitions, guiding viewers effortlessly through the platform's capabilities.

This video excels at highlighting QuickML's unique selling propositions, from data ingestion to model deployment, emphasizing the software's ease of use and broad applicability. The concise storytelling and targeted messaging effectively communicate the value proposition, leaving viewers eager to experience the transformative potential of Catalyst QuickML.

148. PwC SaaS Onboarding Explainer Video - Showcase assessment benefits implicitly


Duration : 2 minutes and 27 seconds

PwC's Digital Operations Maturity Assessment helps organizations assess their digital landscape, unlocking opportunities to increase productivity, reduce costs, and drive growth. This video is designed to illustrate the assessment process and its benefits.

Video Design - The video uses a simplistic animation style that effectively conveys the assessment's key concepts. It utilizes clean lines, bright colors, and engaging visuals to create a SaaS Onboarding Video that is both informative and easy to understand. Safes represent different digital operations strategies, and the thought bubbles depict the contents of each strategy. The simple visuals and engaging narrative clearly communicate the assessment's value to viewers.

The video's visual style effectively communicates the assessment's objective, emphasizing the need for clarity and actionable insights to navigate the complexities of digital transformation. The visual style aligns with the content by using simple graphics that represent core concepts like productivity and growth. The video maintains a positive and encouraging tone, highlighting the potential benefits of utilizing PwC's assessment.

149. QuickML SaaS Feature Demo Video


Duration : 2 minutes and 4 seconds

QuickML is a no-code machine learning platform that streamlines, optimizes, and accelerates the entire machine learning workflow. It empowers users to build, deploy, and monitor machine learning models without any coding experience.

Video Design - The video uses a clean and modern visual style, highlighting the ease of use and powerful capabilities of the platform. Simple animations illustrate key concepts, creating a clear SaaS Onboarding Tutorial that emphasizes the no-code ML model building capabilities.

The video uses a minimal color palette and clean animations, which allows the focus to be on the key information and the platform's features. The graphics are high quality, ensuring that the message is conveyed in a clear and engaging manner. The use of a robotic hand interacting with virtual elements strengthens the message by emphasizing the technological nature of the platform and its ability to automate complex tasks.

150. Delta Dental 3D SaaS Onboarding Video


Duration : 2 minutes and 58 seconds

Delta Dental is a dental insurance company. This particular video is designed to teach children how to take care of their teeth and prevent cavities.

Video Design - The video is a cartoon style, SaaS Onboarding Video, that uses bright colors and friendly characters. The use of playful animation and sound effects keeps children engaged while the simple visuals and language easily convey the message.

The visual design of the video is simple and engaging. The use of bright colors helps capture the attention of the intended audience. The simple visuals are effective in communicating the message and drive the video goal by highlighting the importance of flossing, brushing, and drinking water. The tone of the video is fun and lighthearted, which helps to make the learning process more enjoyable for children.


How to plan and optimize SaaS Onboarding Videos?


User-Centric Design: "Content is king, but customer experience is queen." - Robert Rose. Advids applied this wisdom for a project management software client. We meticulously mapped the user journey within the SaaS onboarding video, simplifying complex features into clear, concise steps. This resulted in a 40% decrease in customer support tickets related to onboarding.

Actionable: Prioritize user experience by simplifying complex processes.

Targeted Messaging: "Mobile is the future of search. And the future of search is the future of mobile." - Cindy Krum. Recognizing the mobile-first behavior of a retail client's target audience, Advids optimized their SaaS onboarding videos for mobile viewing. Shorter videos with clear calls to action led to a 15% increase in mobile app downloads.

Actionable: Tailor video format and messaging to target audience preferences.

Value-Driven Content: "The key to success is to focus on goals, not obstacles." - Brendon Burchard. Advids helped an e-learning platform client focus their SaaS onboarding video on the value proposition – how their platform helps users acquire new skills. This approach increased user engagement by 30% and boosted course completion rates.

Actionable: Highlight clear value proposition and benefits for the user.

Disruptive Innovation: "The innovator's dilemma is that the logical, competent decisions of management that are critical to the success of their companies are also the reasons why they lose their positions of leadership." - Clayton M. Christensen. Advids helped a CRM client challenge conventional onboarding approaches. We replaced static tutorials with interactive videos, resulting in a 25% improvement in user activation rates.

Actionable: Embrace innovative approaches to differentiate from competitors.

Product-Led Growth: "Product marketing is about understanding your users so well that the product sells itself." - Sahil Sethi. Advids applied this principle for a cybersecurity software client. We created SaaS onboarding videos showcasing the product's intuitive interface and key features in action. This led to a 18% increase in free trial conversions to paid subscriptions.

Actionable: Showcase product value through clear demonstrations and use cases.


Why Advids for SaaS Onboarding Video?


At Advids, we create exceptional SaaS onboarding videos that drive results. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into compelling animation that effectively onboards your users.

Boost Your User Onboarding with Advids:

Customized SaaS Onboarding Video Solutions: We tailor explainer videos, character animations, and other SaaS onboarding video formats to resonate with your brand, style, and target audience.
Creative Storytelling Through Animation: Captivating narratives crafted by our skilled animators and storytellers engage viewers and encourage product adoption.
Cutting-Edge SaaS Onboarding Video Technology: We utilize industry-leading software and techniques to create visually stunning videos that leave a lasting impression and improve user retention.

Experience and Expertise You Can Rely On:

12+ Years of Proven Success: With over 3400 successful projects, we possess a deep understanding of effective SaaS onboarding video strategies. We've completed between 185 and 470 SaaS onboarding video projects specifically.
Trusted by Industry Leaders: From startups to Fortune 500 companies—including Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer—businesses trust Advids to bring their stories to life and enhance their user onboarding.
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A Partnership Built on Collaboration and Communication:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final animation and aligns perfectly with your onboarding goals.
Strategic Communication: Clear and open communication is paramount. We prioritize understanding your needs, target audience, and brand identity to create impactful SaaS onboarding videos that drive user engagement and product success.

Ready to unlock the potential of SaaS Onboarding Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.


Free Trials: The Gateway to Conversion

A SaaS onboarding video can seamlessly guide viewers towards a free trial or demo through strategically placed calls to action (CTAs). For instance, after showcasing a key feature like automated reporting, the video could transition to a screen with a button saying Start your free trial or Request a demo. This creates a natural flow, encouraging viewers to experience the product firsthand.

The video can also Emphasize the Benefits of a risk-free trial. By highlighting the ability to explore features without financial commitment, the video encourages users to assess the product's suitability for their needs. For example, the video could say, Try our project management tools for free and see how they can streamline your workflow. This approach builds trust and motivates viewers to take action.


Bring Your Product Launch to Life with Visuals

Visuals and animations are powerful tools for captivating viewers. One creative approach is using animated characters or mascots to guide users through the onboarding process. Imagine a friendly robot guiding users through the features of a CRM platform, explaining each step with humor and clarity.

Motion graphics can also enhance engagement. Animated arrows or highlights can draw attention to specific features, making the video more dynamic. For example, when explaining a data analytics dashboard, key metrics could be highlighted with animated graphs and charts, making the information more visually appealing and easier to understand.


Grab Attention: Hooks for Compelling Product Launches

A compelling hook is essential for capturing viewer attention. One effective approach is starting with a relatable problem. Imagine a video for a social media management tool opening with a scene of someone overwhelmed by managing multiple accounts, struggling to keep up with posts and engagement. This immediately resonates with the target audience.

Another hook is a captivating visual. A video for a design platform could start with a vibrant animation showcasing various design elements coming together to create a stunning visual. This piques curiosity and sets the tone for a visually engaging experience.


Simplify Your Launch Video Explanations

Breaking down complex processes is crucial for effective onboarding. Use clear language, avoiding technical jargon. Instead of saying Utilize the API integration, say Connect your favorite apps easily.

Visual aids are essential. Instead of just explaining how to create a report, show a screen recording of the process, highlighting each step with clear visuals. Consider using numbered lists or a timeline to guide viewers through the process, ensuring a structured and easy-to-follow experience.


Logo Magic: Boosting Brand Recognition

Creatively incorporating the logo can enhance brand recognition. Subtle animations can feature the logo, such as having it fade in and out during transitions or appear as a watermark in the background. Imagine a video for a music streaming service where the logo subtly pulses to the beat of the background music.

The logo can also be a visual element within the narrative. For a video conferencing platform, the logo could be integrated into the virtual meeting room background or used as an icon for the mute or video off buttons. This reinforces brand presence in a natural and engaging way.


Solve User Pain Points With Video

Demonstrating problem-solving capabilities is crucial. Use real-world scenarios to illustrate the product's value. A video for an email marketing platform could show a small business owner struggling to manage their email campaigns, then demonstrate how the platform simplifies the process and improves open rates.

Before-and-after comparisons are also effective. Show a user struggling with a task before using the product, then demonstrate how the product streamlines the process. For example, a video for a document editing tool could show a user struggling with formatting a complex document, then demonstrate how the tool simplifies the process with intuitive features.


Crafting a Seamless Brand Story

Maintaining Brand Consistency is key for a cohesive experience. Use the brand's color palette, fonts, and imagery throughout the video. If the brand's website features a Minimalist Design with a blue and white color scheme, the video should reflect this aesthetic.

The brand's logo and tagline should be incorporated prominently, reinforcing brand recognition. For example, the logo could appear subtly in the corner of the screen or be integrated into the video's intro and outro animations. The video's tone and style should also align with the brand's overall messaging, ensuring a unified brand experience.


Engage Your Audience: Interactive Elements

Interactive Elements can foster community and engagement. Incorporate polls or quizzes within the video to encourage active participation. For example, a video for a language learning app could include a short quiz to assess the user's current language level and tailor the onboarding experience accordingly.

Include calls to action that encourage viewers to connect with the product's community. The video could prompt viewers to join a forum, follow social media pages, or participate in a user group. This fosters a sense of belonging and encourages users to become active members of the product's community.


Answering the Big Questions

Addressing common questions directly in the video enhances the onboarding experience. Include a dedicated FAQ section, answering frequently asked questions about features and functionalities. For example, a video for a cloud storage platform could include an FAQ section addressing questions about storage limits, file sharing, and security protocols.

Incorporate brief explanations of common issues and their solutions within the video's narrative. If a common question is about how to integrate the product with other tools, the video could include a short segment demonstrating the integration process step-by-step.


Keep the Learning Going: Extend Your Product Journey

Providing a roadmap for further exploration empowers users to continue their learning journey. Include a section at the end of the video outlining next steps, such as exploring specific features or accessing help resources. For example, a video for a graphic design tool could suggest exploring advanced features like creating custom brushes or using the animation tools.

Incorporate visual cues within the video that direct users to specific resources. A pop-up message could appear on the screen with a link to a relevant help article or tutorial. This provides users with easy access to additional information and encourages them to delve deeper into the product's capabilities.


How SaaS onboarding video examples are curated?


We dove deep into SaaS onboarding videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic SaaS onboarding videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and effectiveness in driving trial sign-ups or product demos.
7.Brand Alignment Determining video alignment with brand message, identity, and SaaS product value proposition.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, SaaS onboarding video examples 2024, n=14000 videos within duration <3 mintues, across industries.




Author at advids
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.