Video Creation Service

30 Software Onboarding Explainer Video Examples To Accelerate User Adoption

Orko Roy
Last updated
Jul. 06, 2025
Table of Contents
Software Onboarding Explainer Video Examples
FAQ
Measuring Impact: Beyond Views in Onboarding Videos
Why Advids for Software Onboarding Explainer Video?
What is a Software Onboarding Explainer Video?
What do top Software Onboarding Explainer Videos have in common?
What makes Software Onboarding Explainer Video effective?
How long should your Software Onboarding Explainer Video be?
How to create Software Onboarding Explainer Videos?

Are you looking to convert user frustration into enthusiastic engagement? Discover how 30 expertly crafted explainer videos can clarify intricate features and significantly enhance software adoption. We will explore how these videos effectively minimize support requests and improve feature understanding, ultimately boosting user retention and conversion rates. This curated collection of 30 examples highlights the power of concise video length in accelerating user adoption.

Video's role in modern marketing:

5 billion YouTube videos are viewed on average every day.
Companies are increasing their video budgets by 25% year over year.
47% of marketers believe that video marketing is the best way to respond to business challenges.

Don't risk losing users – explore the potential of video onboarding! Compelling data consistently demonstrates a strong correlation between engaging video content and significantly improved user adoption rates. Gain inspiration from these examples of 30 software onboarding explainer video, showcasing effective approaches to refine your onboarding process and substantially increase customer satisfaction. This compilation underscores the vital importance of clear and concise communication within your explainer videos for maximum impact.

Software Onboarding Explainer Video Examples

1. AARP

Video Thumbnail


Duration : 1 minute and 10 seconds

Navigating important personal affairs shouldn't require navigating bureaucratic mazes alone. This animated guide offers a refreshingly clear path for replacing a social security card, turning a potentially frustrating chore into a series of straightforward steps using bright animation and a reassuring narrative.

The video excels by functioning as a vital software quick start video, specifically detailing the convenient online process on ssa.gov. It clearly presents the conditions for online eligibility and walks viewers through account access and requesting a new card, significantly demystifying the digital path for many.

Ultimately, this AARP Answers segment empowers by presenting alternative methods like mail or in-person options, acknowledging different needs. It's a masterclass in making essential governmental processes approachable and manageable, inspiring confidence in viewers.

What We Can Learn

Show intricate mechanical details clearly complex functions become instantly understandable through movement.


2. Codility SaaS onboarding video

Video Thumbnail


Duration : 1 minute and 15 seconds

Navigating the competitive landscape of engineering recruitment demands precision, and Codility offers a platform that provides just that. This video compellingly maps the candidate journey, visually demonstrating how their system unlocks a comprehensive, evidence-based evaluation of technical skills, moving beyond assumptions to reveal true potential.

The elegant visual narrative, showcasing the process of identifying and elevating talent, distinguishes this as a superb saas onboarding video. It's not merely showcasing features; it's a blueprint for smarter hiring, illustrating how the platform facilitates faster decisions, reduces bias, and ultimately reclaims valuable engineering focus, inspiring a more efficient future for technical teams.

What We Can Learn

Visualize complex micro level interactions clearly demonstrating technology biological benefits effectively.


3. Netarus Animated software guide video

Video Thumbnail


Duration : 1 minute and 1 second

In the demanding world of heavy lifting and logistics, efficiency and safety stand as non-negotiable foundations. An animated software guide video masterfully visualizes the significant real-world challenges faced, from operational bottlenecks to inherent dangers, presenting a powerful look at the industry's pain points.

Netarus steps forward with technologies engineered to conquer these issues, effectively lifting operational burdens and streamlining workflows. Championing both safety and efficiency, their solutions offer enhanced performance and crucial clarity. The video stands out as an inspiring model for simplifying complex technological value propositions.

What We Can Learn

Clearly visualize internal product mechanisms using animation showcasing gentle effective performance benefits powerfully.


4. Anchor User adoption video

Video Thumbnail


Duration : 1 minute and 1 second

Unlocking the full potential of a podcast often feels like navigating a complex data maze. Anchor illuminates the path with potent analytics features presented through vibrant, engaging animations. It masterfully transforms raw listener data into clear, actionable insights, vital for understanding your audience and content performance.

These features reveal precisely how long people listen and where their attention wanes, providing critical feedback for episode structure. Combined with granular audience demographics like age and geography, this user adoption video showcases how Anchor empowers creators. It simplifies leveraging these metrics across platforms to refine content, keep listeners hooked, and target new demographics effectively, offering a comprehensive toolkit for sustained podcast evolution, all in one integrated experience.

What We Can Learn

Clearly show complex internal problems and solutions using simple relatable visual metaphors.


5. Fiix Software quick start video

Video Thumbnail


Duration : 1 minute and 21 seconds

Achieving streamlined, reliable maintenance is a clear goal, yet often feels out of reach amidst operational clutter. This video vividly illustrates the transition from scattered problems to organized efficiency, positioning Fiix as a crucial guide.

Their comprehensive CMMS platform adeptly helps organize vital assets, ensure peak critical equipment performance, and keeps teams strategically focused on impactful work. Enabling data-driven decisions and seamlessly connecting disparate systems simplifies that entire journey towards modern maintenance.

This useful software quick start video highlights their role as a dedicated partner for evaluating, adopting, implementing, and integrating maintenance solutions effectively. It shows how Fiix empowers teams to transform their workflows.

What We Can Learn

Simple handling features demonstrated clearly make product application easier for busy professionals.


6. Tenable App onboarding video

Video Thumbnail


Duration : 1 minute and 21 seconds

The sprawling, ever-changing digital landscape presents a complex challenge, a world where cyber risks converge and open new doors for adversaries. Siloed security tools cannot adequately address this interconnected threat, leaving critical gaps attackers exploit.

This compelling visual narrative portrays risks thriving in those spaces between defenses, showing lateral movement across fragmented systems. Tenable cuts through this complexity, providing unified visibility and insight across the attack surface. Unlike a standard app onboarding video, this abstract approach vividly captures the problem and its comprehensive solution.

It powerfully isolates and eradicates critical exposures attackers are most likely to leverage, effectively closing dangerous gaps. This reduces business risk everywhere, offering an all-seeing view of your enterprise's exposure and building trust and resilience.

What We Can Learn

Clearly showing specific industry tools ensures the software resonates deeply with your audience.


7. Accedo Software product tour Video

Video Thumbnail


Duration : 1 minute and 26 seconds

Bringing complex video visions to life across every screen is traditionally hard, a challenge this software product tour video powerfully addresses. Accedo One transforms this process, promising incredible ease for content providers ready to build and manage their video business efficiently without specialist technical expertise.

The video remarkably illustrates the liberation offered by the visual editor, unlocking creative freedom. It shows how simple drag-and-drop styling provides thousands of personalization options with just a few clicks, truly empowering the user.

Beyond easy design, consolidating integrations in the cloud streamlines operations, ensuring lower maintenance and scalability. A partner marketplace adds flexibility, painting a compelling, future-proof path for video creation projects.

What We Can Learn

Clear visual explanation of internal safety mechanisms builds confidence and trust in complex systems.


8. GUESTY Customer onboarding video

Video Thumbnail


Duration : 1 minute and 29 seconds

Scaling property management for buildings with identical units can be complex. This video visually clarifies how multi-unit listings, comprised of individual sub-units, are intuitively managed within GUESTY. The simple animation makes a potentially confusing topic easy to grasp by illustrating grouping and navigation.

Effectively serving as a customer onboarding video, it compellingly demonstrates GUESTY as a unified control point. Listings organized here can be published or linked across major channels, streamlining operations and enabling property managers to easily handle inventory and maximize occupancy without manual effort. This approach offers significant operational ease.

What We Can Learn

Demonstrate key product capabilities visually converting up to 30 percent more interested prospects into customers.


9. Veritas App onboarding video

Video Thumbnail


Duration : 1 minute and 30 seconds

Mastering digital transformation requires safeguarding valuable data assets. Veritas, joining forces with AWS, delivers an integrated answer for cloud data protection and storage. This video compellingly illustrates the high stakes of IT choices amidst growing digital threats and mounting vendor complexity, emphasizing the need for strategic, unified solutions.

The visual narrative effectively translates complex technical challenges into understandable concepts through clean animation. It presents a suite of vital capabilities including backup, migration, and digital compliance, ensuring automated protection for diverse applications and their data streams, even those originating from processes like an app onboarding video. This comprehensive approach frees businesses to prioritize innovation.

Offering peace of mind from two industry leaders, the combined solution simplifies data management across the cloud landscape. The video successfully conveys how this partnership provides the global scalability and reliability needed for businesses to securely navigate their digital journey and achieve strategic objectives.

What We Can Learn

Clearly visualizing complex automated processes highlights system efficiency and precision captivating your audience effectively.


10. CareATC Software product tour Video

Video Thumbnail


Duration : 1 minute and 31 seconds

CareATC unveils a refreshingly integrated healthcare system for the modern workforce, presented effectively in this software product tour video. The clear animation visualizes a holistic approach, aiming to keep employees healthy while driving significant cost savings for businesses. This compelling blueprint offers valuable lessons for communicating complex solutions.

Delving into the solutions, the video highlights personal health assessments and web-based wellness programs for tracking progress. Health coaching addresses lifestyle issues like nutrition. The core value shines through clinics providing free primary care visits, generic drugs, and lab tests, plus a helpful mobile app and 24/7 doctor support, simplifying employee well-being and maximizing health plan value.

What We Can Learn

Show complex internal biology via animation, improving comprehension over 80 percent.


11. Syte Software product tour Video

Video Thumbnail


Duration : 1 minute and 35 seconds

Struggling with accurate product data? Syte presents its AI Tagging Solution as the answer. This powerful software product tour video showcases artificial intelligence meticulously transforming product images into detailed, structured attributes with revolutionary speed and precision for e-commerce growth.

Beyond showing features, it reveals how this rich data builds dynamic, trend-responsive collections that foster inspired customer discovery. Analytics reveal real-time consumer demand signals, highlighting this video as an inspiring model for effectively communicating complex technological value and driving results.

What We Can Learn

Showcase the product's inherent flexibility and smooth performance navigating complex spaces for user comfort.


12. Platform.sh SaaS onboarding video

Video Thumbnail


Duration : 1 minute and 36 seconds

Feeling overwhelmed by the complexities of scaling and managing numerous digital applications is a common developer struggle. Budget constraints, security requirements, and customer expectations create a constant, difficult balancing act that pulls focus away from building great experiences. Platform.sh presents itself as the solution to this intricate challenge.

Its true value lies in enabling teams to reclaim their focus. Instant, production-like environments created via cloning empower developers to test and build fearlessly in parallel. This clear presentation makes it an inspiring SaaS onboarding video, demonstrating how effortless integration of services and deployment confidence, even late Friday, becomes possible, freeing teams to innovate faster.

What We Can Learn

Use dynamic text animation powerfully showcasing integrated platform solution benefits in a short format.


13. mParticle Customer onboarding video

Video Thumbnail


Duration : 1 minute and 36 seconds

Untangling the knot of scattered customer data across devices often feels overwhelming. mParticle's platform provides an elegant solution, transforming chaos into a clear, actionable view.

What resonates in this customer onboarding video is its vivid depiction of data fragmentation and the subsequent power of a unified stream. By visualizing how diverse sources converge, it makes complex data connection challenges immediately understandable.

Leveraging a mobile-first foundation and extensive integrations, mParticle enables seamless data flow with remarkable ease. This fluidity empowers businesses to unlock personalized customer experiences and drive smarter decisions based on a complete, real-time understanding. The message is inspiring for anyone building their data strategy.

What We Can Learn

Address viewer's primary question early to immediately grab attention and show relevance.


14. EfficientIP Software quick start video

Video Thumbnail


Duration : 1 minute and 49 seconds

Navigating the digital landscape filled with cyber threats is a challenge brought to life through this captivating animation. It artfully demystifies complex issues like malware and phishing, showing their direct impact on a modern, dynamic workforce. This effectively translates technical risks into a relatable story about vulnerability and the need for robust protection across the network.

The creative presentation then positions the DNS Security solution as a vital shield for network defense. It utilizes distinct visuals to highlight core benefits: gaining critical visibility and providing adaptive countermeasures to automatically block malicious activity. By simplifying the threat and solution, it works as an effective software quick start video, inspiring confidence in overcoming these challenges and ensuring business continuity.

What We Can Learn

Use dynamic visual storytelling to simplify a large complex organization's broad narrative effectively.


15. TELTONIKA User adoption video

Video Thumbnail


Duration : 1 minute and 49 seconds

Unlocking powerful operational insights is simplified. Teltonika Eye beacons and sensors offer versatile Bluetooth tracking, seamlessly integrating with existing systems. They provide critical real-time data including location, temperature, humidity, movement, and magnetic presence, adding layers of intelligence beyond simple GPS.

Showcasing a compelling spectrum of uses, this video serves as a practical user adoption video. It illustrates solutions like swiftly locating tools to boost productivity, monitoring rental equipment status for better management, enhancing security through door open detection, and enabling safe tracking in hazardous environments. The certified temperature monitoring featured reduces waste and assures product integrity, offering a clear look at optimizing various business processes.

What We Can Learn

Address specific audience triggers directly in video content connecting with viewers instantly


16. Later Software quick start video

Video Thumbnail


Duration : 1 minute and 6 seconds

Handling the many hats of social media marketing can feel overwhelming, a truth this vibrant animation captures perfectly through its dynamic visual representation of the juggling act. It thoughtfully portrays the challenge of managing diverse tasks, instantly resonating with anyone navigating the digital landscape and signaling a simpler way exists.

Discovering the online learning platform presented offers a compelling solution, designed for mastery and efficiency. It highlights key functionalities to genuinely save time, freeing up capacity to post more effectively and achieve greater reach. Engaging with this program transforms busy work into productive output.

Earning certification provides tangible proof of this elevated skill set, a clear mark of professional dedication. This program functions as an inspiring software quick start video experience, offering a fast track to demonstrating expertise and boosting confidence for anyone looking to excel in their social media efforts and inspire similar growth in their own projects.

What We Can Learn

Clearly showing support services like translation and payment options directly addresses user hesitations.


17. Health-RI Product walkthrough video

Video Thumbnail


Duration : 2 minutes and 51 seconds

Liberating personal health data from scattered silos is the central promise unveiled. Personal Health Train presents a groundbreaking solution, illustrating how sensitive health information, residing with various providers and individuals, can become actively useful without compromising privacy through distributed, owned data stations.

This product walkthrough video leverages a potent visual metaphor: individual data stations operating under FAIR principles, securely linked by controlled tracks. It powerfully conveys that analysis travels to the data, rather than the data being centralized and exposed, ensuring individuals maintain rigorous control over who accesses their specific information and how it may be utilized for research or personal insight.

What We Can Learn

Detailed animation illustrating complex tissue layers can improve understanding of mechanisms forty percent.


18. Johnson Controls User adoption video

Video Thumbnail


Duration : 2 minutes and 8 seconds

Confronting complex security needs requires unwavering confidence in your hardware. The iSTAR Edge G2 offers exactly that, presenting hardened access control built for absolute trust. This edge controller stands out with its robust features ensuring local, reliable operation even supporting a vast 1 million credentials, crucial for large-scale deployments.

Beyond sheer capacity, the platform's cyber hardening provides crucial protection against evolving threats. The dual network link ensures essential operational continuity, preventing system downtime that critical facilities cannot afford. Its design simplifies integration, making it an effective user adoption video for professionals prioritizing seamless deployment alongside advanced capabilities.

What We Can Learn

Visualize the entire diagnostic process seamlessly in a single animated workflow for clarity.


19. Norton Product walkthrough video

Video Thumbnail


Duration : 31 seconds

Capturing the pervasive modern unease, this video uses unsettling visuals of common devices as digital sentinels. This transforms abstract online vulnerability into a tangible, shared anxiety, effectively highlighting how exposed our connected lives and sensitive data can be across various digital points.

Transitioning effectively, Norton 360 restores a sense of digital sanctuary. The video serves as a powerful product walkthrough video, visually demonstrating how its comprehensive suite shields your entire digital presence. Making complex protection instantly understandable provides inspiration for creators crafting similar clear tech explanations.

What We Can Learn

Showcase device usability with simple step by step visual instructions for user confidence.


20. ABAX SaaS onboarding video

Video Thumbnail


Duration : 35 seconds

Keeping countless vehicles and diverse machinery located and managed remotely presents a significant logistical challenge. The Abax Admin app unlocks essential real-time visibility for mobile assets. This video demonstrates key features like tracking current locations, monitoring live operational status such as driving or parked states, and reviewing complete historical movement trails directly through the clean application interface.

Beyond simple tracking, the video's strength lies in its dynamic isometric site animation. This visual metaphor powerfully conveys the complexity of managing numerous items. It highlights how easily the system allows users to pinpoint specific tools or machinery, illustrating the control it provides.

Moving seamlessly from a broad site overview to locating a single piece of equipment demonstrates intuitive use. This concise saas onboarding video beautifully communicates the app's deep capabilities and simplifying impact, serving as an inspiring example for visualizing extensive operational oversight.

What We Can Learn

Address specific technical user needs; video demos increase purchase intent by 80% showing clear functionality.


21. SEASIA Animated software guide video

Video Thumbnail


Duration : 37 seconds

Embark on a journey toward digital evolution with this compelling showcase. It poses pivotal questions about digital readiness and functionality, strategically building anticipation before revealing the extensive new SEASIA website as the clear solution.

Moving from abstract challenges, the presentation shifts to a vibrant showcase of SEASIA's capabilities. Navigating key sections, it functions effectively as an animated software guide video, demonstrating their comprehensive digital presence and the depth of their established expertise. This dynamic tapestry provides tangible inspiration for others.

What We Can Learn

Show the minimal time commitment like twenty minutes daily increasing perceived ease of use.


22. Cerner App onboarding video

Video Thumbnail


Duration : 3 minutes and 1 second

Witnessing healthcare transformation through technology, this video presents a cohesive vision for ambulatory surgery centers. It doesn't just list features; it paints a picture of connected care, showing how a single platform can unify everything from patient interactions to behind-the-scenes inventory and billing, addressing the fragmentation challenges many facilities face.

The animation excels at visualizing data moving seamlessly, much like an effective app onboarding video guiding a user step-by-step. It demonstrates how the system automatically handles information from pre-op forms through post-anesthesia reporting, enabling clinicians and staff to focus on patient care rather than manual data entry, enhancing clinical accuracy and operational flow.

Ultimately, the visual narrative powerfully communicates the value proposition: simplifying complex processes, reducing costs, and improving patient and staff satisfaction. It serves as an inspiring example of how technology explanations can be clear, insightful, and directly tied to advancing outcomes in a growing market.

What We Can Learn

Use dynamic text animation to convey powerful messages quickly and clearly.


23. Kount App onboarding video

Video Thumbnail


Duration : 40 seconds

Separating genuine customers from sophisticated threats in digital commerce is a critical challenge. Kount visualizes how seemingly identical digital interactions reveal their true nature, turning anonymity into accurate digital identities across a vast network.

Harnessing billions of data points, their system builds trust. Adaptive AI works in real-time to cut friction for good customers, boosting approvals. Protecting interactions at critical points, like an app onboarding video scenario, ensures seamless journeys.

This focus on identifying true trust is paramount. The largest identity trust global network safeguards the entire customer journey, offering essential security in today's digital landscape.

What We Can Learn

Address viewers directly with voiceover to boost engagement by over 30 percent.


24. SimplyCast Customer onboarding video

Video Thumbnail


Duration : 40 seconds

Building bridges to connect with prospects across global distances and time zones efficiently is vital. SimplyCast presents a compelling vision in this video, illustrating an intelligent automation flow designed for consistent, timely prospect follow-up. It frees businesses from manual scheduling burdens across the world.

The video's core strength is detailing the automated path from signup, through a time zone sensitive delay, to a direct automated voice call. This sequence offers a practical element for effective customer onboarding video strategies, ensuring leads receive prompt, automated contact. It boosts efficiency.

This interpretive approach shows the platform solves a real business problem with automation, inspiring viewers to improve global outreach, leveraging technology for better engagement and conversion paths.

What We Can Learn

Use animation to reveal complex internal processes clearly for better audience understanding of value.


25. PAX Animated software guide video

Video Thumbnail


Duration : 42 seconds

Building excitement with its rapid-fire text and vibrant colour transitions, this animated software guide video instantly captures attention. It positions the brand at the forefront of payment technology, specifically showcasing their role in evolving Android smart solutions that drive business success.

The visual narrative creates a sense of momentum, conveying a powerful message of empowering digital payments and offering stakeholders significantly more. This dynamic presentation marks a new market shift, presenting the brand as the premier payment partner of choice through impactful, modern communication.

What We Can Learn

Clearly showing the app's core benefits can lift sign up rates upto 20 percent.


26. WIS Product walkthrough video

Video Thumbnail


Duration : 46 seconds

Achieving remarkable ease for customer sign-ups, the system initiates by confirming service availability directly from the user's address. This swift, personalized validation provides immediate clarity and builds user confidence early, as potential customers explore service options and pricing tiers tailored to their exact location.

What this product walkthrough video uniquely shows is the compelling presentation of diverse payment methods, including automated, recurring, and one-off plans, alongside business tools like abandoned cart recovery. WIS is positioned as a flexible solution simplifying acquisition and payment processing, showcasing an inspiring example of efficient video communication for driving sign-ups.

What We Can Learn

Use dynamic transitions and clear text to announce significant program evolution effectively.


27. Playwire Customer onboarding video

Video Thumbnail


Duration : 55 seconds

Navigating the complexities of mobile ad revenue finds a powerful guide here. This customer onboarding video immediately conveys Playwire's commitment to revolutionizing the space for publishers. What impressed me most is the clarity with which they present their unifying SDK solution, promising significantly increased demand.

Playwire's all-in-one approach isn't just integration; it's a singular auction engine where direct sales, bidding, and mediation compete fiercely for inventory. This fuels an unprecedented level of competition, yielding noticeably higher eCPMs. The visual walkthrough of ad formats and tangible dashboard results underscore how Playwire empowers developers to maximize earnings effortlessly.

What We Can Learn

Show product durability against challenging weather building audience confidence.


28. NordVPN SaaS onboarding video

Video Thumbnail


Duration : 15 seconds

Our digital footprint stretches across finances, hobbies, and personal fitness. This video captures that pervasive online presence, drawing attention to the often-unseen vulnerability of our valuable data. It effectively underscores the potential consequences of data being collected or stolen.

The narrative then pivots smoothly to offer a practical solution. Presenting the simple act of securing a connection, this serves as an impactful SaaS onboarding video, demystifying privacy protection through clear visual steps and highlighting ease. The celebratory conclusion adds appeal, visually promising layered value and immediate benefit for taking action.

What We Can Learn

Visually conveying heritage through storytelling builds deep trust increasing perceived authenticity by over 40 percent.


29. Talentium Product walkthrough video

Video Thumbnail


Duration : 19 seconds

Shaping the future of hiring, this video presents a potent statement of intent. It forcefully establishes a significant arrival, using striking visuals and sharp text to unveil a paradigm shift. Its power lies in unwavering directness and confident declaration of disruption.

Introducing ted, the fully automated recruiting platform, the video deliberately avoids lengthy detail. This focused product walkthrough video instead embodies the platform's revolutionary ambition through its brief, high-impact style. It feels like a confident glimpse of what's next.

This serves as an inspiring model for video creation. It proves you can articulate a product's transformative value compellingly and leave a lasting impression without extensive explanation.

What We Can Learn

High impact visuals depicting potential threats reinforce the urgency of robust security measures.


30. Poppulo User adoption video

Video Thumbnail


Duration : 2 minutes and 0 seconds

Internal communicators often wrestle with proving their strategic impact, especially when leading crucial change initiatives. Overcoming persistent barriers in reaching diverse audiences, effectively measuring engagement, and delivering truly personalized messages remains a significant uphill battle in driving adoption and desired outcomes.

The Poppulo video powerfully confronts these challenges head-on, showcasing the platform's vital role as a strategic partner. This compelling user adoption video presents data revealing Poppulo users are substantially more often recognized as change partners by leadership and achieve vastly greater content personalization, underscoring how the software isn't merely a tool but a catalyst for achieving significant organizational shifts.

What We Can Learn

Use dynamic text animation and movement to build energy and reinforce key messages effectively.


FAQ

View more icon. Plus icon inside an orange shape.
How can a product demo video improve user adoption?

Product demo videos accelerate user adoption by showcasing functionality, simplifying complex features, and reducing the learning curve.

View more icon. Plus icon inside an orange shape.
What are the essential elements of a compelling onboarding product tour?

Effective onboarding tours combine clear visuals, concise explanations, interactive elements, and a focus on key features and benefits.

View more icon. Plus icon inside an orange shape.
How should I brief a team on the narrative for my software's video guide?

Provide a clear script, target audience persona, desired tone, and examples of successful video guides for a comprehensive brief.

View more icon. Plus icon inside an orange shape.
What common pitfalls should I avoid when commissioning a product walkthrough video?

Avoid jargon, unclear visuals, and neglecting key benefits. Ensure clear communication and feedback loops throughout the project.

View more icon. Plus icon inside an orange shape.
How can I leverage existing customer testimonials in my software's onboarding video?

Integrate customer testimonials to showcase real-world success and build trust with potential users.

View more icon. Plus icon inside an orange shape.
Which animation style best suits a video explaining my complex SaaS product?

Minimalist animation with clear visuals and concise explanations is ideal for complex SaaS products.

View more icon. Plus icon inside an orange shape.
What's the ideal length for an engaging software onboarding explainer video?

Engaging software onboarding videos are typically 2-5 minutes, focusing on core features and benefits.

View more icon. Plus icon inside an orange shape.
How can my software's onboarding video resonate with my target audience?

Onboarding videos resonate by addressing user pain points, showcasing relevant use cases, and using clear language.

View more icon. Plus icon inside an orange shape.
What information do video production companies need for an accurate quote on a product demo?

For accurate quotes, provide product specifications, target audience details, desired style, and video length. Pricing for a 60-second video ranges from $1000-$6000 depending on complexity.

View more icon. Plus icon inside an orange shape.
How can a walkthrough video simplify my software's complex features for new users?

Walkthrough videos simplify complex features through visual demonstrations, breaking down processes into digestible steps.

View more icon. Plus icon inside an orange shape.
How should my brand be integrated into my software's onboarding video?

Integrate branding using consistent visuals, logo placement, and a tone aligned with brand identity.

View more icon. Plus icon inside an orange shape.
How do leading SaaS companies use onboarding videos to drive user engagement?

Successful SaaS companies use onboarding videos to highlight features, demonstrate value, and personalize user experiences.

View more icon. Plus icon inside an orange shape.
How can I tailor successful video examples to my software's unique features?

Tailor video examples by focusing on unique selling points and addressing target audience needs.

View more icon. Plus icon inside an orange shape.
How can an onboarding video boost user activation rates?

Onboarding videos boost activation by simplifying learning, showcasing value, and encouraging engagement.

View more icon. Plus icon inside an orange shape.
How can a video showcase new software features creatively and effectively?

Showcase new features creatively using dynamic visuals, highlighting benefits, and offering interactive demonstrations. Typical turnaround time is 3-8 weeks.



Measuring Impact: Beyond Views in Onboarding Videos


Moving beyond basic viewership unlocks true understanding. Simple view counts offer a starting point, yet seldom reveal whether users genuinely grasp software concepts or navigate product interfaces effectively. Effective measurement dives deeper. It connects video consumption directly to user behavior and tangible business outcomes. Understanding true impact requires analysis far beyond simple play statistics, focusing on real-world application and value realization.

True impact measurement assesses how well video resources empower new users and contribute to operational efficiency. Organizations track shifts in user actions, monitor reductions in support requests, and evaluate the influence of tailored content paths for different user roles, all directly linked to video engagement. This analytical layer transforms raw viewing data into actionable insights, revealing precisely where videos make a significant difference in the user journey and promote increased user retention.

  • Measure the decline in support inquiries related to topics covered by the videos a clear indicator of proactive problem resolution and reduced burden on support teams.

  • Track retention rates and long-term product engagement for users who complete onboarding video sequences demonstrating sustained value and reduced early churn.

  • Assess the speed at which users activate core features and achieve initial success time-to-value after watching accelerating product adoption and faster user proficiency.

  • Analyze the adoption rates of specific, complex feature adoption introduced through targeted content showing effective knowledge transfer and deeper product utilization.


  • Applying advanced analytics, perhaps using AI tools to track rewatch patterns, skipped segments, or successful task completion, offers granular detail about user learning challenges and successes. Combining this insight with outcome metrics like reduced churn or increased productivity creates a comprehensive picture allowing continuous content refinement and maximizing software onboarding explainer video effectiveness for all users.


    Why Advids for Software Onboarding Explainer Video?


    At Advids, we create high-quality, original Software Onboarding Explainer Videos designed to boost your business. Our blend of creative storytelling, cutting-edge technology, and proven experience ensures your vision translates into compelling and effective animation.

    Boost User Engagement with Advids' Expertise:

    Proven Success: With over 3400 successful projects under our belt, we understand what makes a Software Onboarding Explainer Video truly effective. We've delivered exceptional results for over 270 Software Onboarding Explainer Videos specifically.
    Trusted by Leading Brands: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise to bring their stories to life.
    Client-Focused Approach: Our commitment to excellence is reflected in over 109 five-star Google reviews, showcasing our talent, creativity, and dedication to client satisfaction.

    Crafting Compelling Onboarding Experiences:

    Tailored Solutions: We customize every Software Onboarding Explainer Video, whether it's a concise explainer, engaging character animation, or another format, to perfectly match your brand, style, and target audience.
    Engaging Narratives: Our skilled animators and storytellers craft captivating narratives that resonate with viewers and drive action, ensuring seamless user onboarding.
    Advanced Technology: We utilize industry-leading software and techniques to create visually stunning videos that leave a lasting impact and enhance user understanding.

    Partnering for Success:

    Collaborative Approach: We work closely with you throughout the entire process, from initial concept to final delivery, ensuring your vision is realized in the final animation.
    Open Communication: Clear and consistent communication is paramount. We prioritize understanding your needs, target audience, and brand identity to create impactful Software Onboarding Explainer Videos that achieve your goals.

    Ready to unlock the potential of Software Onboarding Explainer Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a Software Onboarding Explainer Video?


    A Software onboarding explainer video is a short, engaging video designed to introduce new users to a software product or service. It goes beyond a simple product demo by simplifying complex features, demonstrating functionality in a user-friendly way, and guiding viewers on how to effectively use the software. Think of it as a friendly welcome guide, transforming the often-daunting onboarding process into an engaging and informative experience that boosts user adoption and satisfaction.

    These videos are particularly useful for showcasing the value proposition of a software, addressing common user concerns , and providing a clear path for users to get started. They can be used in a variety of contexts, such as on a company's website, in email marketing campaigns, or as part of a sales presentation.


    What do top Software Onboarding Explainer Videos have in common?


    Mastering software onboarding explainer videos requires a strategic approach focusing on user needs and clear communication.

    Ideal Customer Profile - Define your ideal user's needs and pain points to tailor your message.

    • Software Functionality Focus - Emphasize the software's unique selling points and benefits.
    • Intuitive User Journey - Use screen recordings to showcase effortless navigation and interaction.
    • Problem/Solution Fit - Present a clear before-and-after scenario to highlight the software's impact.
    • Key Feature Showcases - Focus on features that solve critical user problems or enhance productivity.
    • Compelling Visuals - Use high-quality graphics and animations to enhance clarity and engagement.
    • Narrative Arc - Create a relatable story that connects with viewers emotionally and builds trust.
    • Clear Call to Action - Use strong verbs and a clear next step to encourage immediate action .
    • Measurable Results - Track video views, engagement, and conversions to optimize future videos .
    • Success Stories - Feature real users and their positive experiences to build social proof .


    What makes Software Onboarding Explainer Video effective?


    Onboarding explainer videos, when executed well, are a powerful tool. Their design prioritizes immediate utility and effortless comprehension, ensuring users feel confident and empowered to use the software. A deep understanding of user roles, tasks, and workflows is the foundation of informative onboarding videos. They methodically break down complex processes, offer clear step-by-step guidance, and proactively address user pain points , making the onboarding process smooth and efficient .

    The strategic use of clear, concise visuals and micro-interactions is paramount. onboarding videos are a critical component of a successful onboarding strategy. They directly impact early user retention, improve key performance indicators such as time-to-value, and accelerate product adoption , ultimately leading to a more positive customer experience. A compelling narrative, tailored to the target audience, is indispensable.

    Maintaining an optimal video length, to ensure focused learning, is crucial. Including clear calls to action that guide users towards next steps is vital. The strategic deployment of diverse video styles, including screen recordings, animations, and live-action, caters to varied learning preferences and amplifies effectiveness.


    How long should your Software Onboarding Explainer Video be?


    Optimize software onboarding explainer video length based on video style, target audience, and desired funnel stage for maximum impact.

    Pre-production Considerations for Determining Video Length:

    • What's the software's core value proposition?
    • Who is the ideal user persona?
    • Which features need highlighting?
    • How intuitive is the software's UI?
    • What platform will host the video?
    • What's the video's marketing goal?
    • What animation style best suits the brand?

    Software onboarding explainer video length guide

    Software Onboarding Explainer TypesVideo LengthUse CaseFunnel
    Animated Screen Recording45-90 secondsShow software features in action, highlighting key steps and user interface elements concisely and clearlyAwareness/Consideration
    Kinetic Typography30-60 secondsEmphasize key software benefits and features using engaging text animations, ideal for complex conceptsConsideration/Decision
    2D Animation60-90 secondsIllustrate complex processes simply, using characters and scenarios to engage viewers, various styles possibleAwareness/Consideration
    Whiteboard Animation45-75 secondsExplain software functionality step-by-step, ideal for a more personal and approachable feel, hand-drawn styleConsideration/Decision
    Product Walkthrough1-2 minutesGuide users through the software, demonstrating key features and workflows, live action or screen recordingDecision/Action


    How to create Software Onboarding Explainer Videos?


    Crafting compelling software onboarding explainer videos requires a strategic approach. Mastering the pre-production and production phases ensures your video effectively drives user adoption and reduces churn.

    * Target Audience Definition - Deep user research ensures the video resonates, addressing specific needs and pain points.

    • Key Feature Identification - Prioritize features offering the most value, focusing on user workflows and problem-solving.
    • Narrative Development - A strong narrative creates a memorable learning experience, guiding users through a clear path.
    • Storyboard Creation - A detailed storyboard ensures visual consistency and a smooth, logical flow of information.
    • Style Selection - The chosen style should complement the software's aesthetic and enhance user engagement.
    • Script Writing - Clear, concise language and a conversational tone make the video accessible and engaging.
    • Voice Recording - A professional voiceover enhances clarity and adds a polished touch, improving comprehension.
    • Animation/Filming - High-quality visuals maintain viewer interest and reinforce key concepts effectively.
    • Video Editing - Smooth transitions and a well-paced edit create a professional and easy-to-follow learning experience.
    • Final Review - Testing with target users ensures the video is effective and addresses any potential confusion.


    Measuring the Effectiveness of Onboarding Videos


    Having explored various onboarding explainer video examples, let's shift our focus to measuring their effectiveness. After all, creating compelling videos is only half the battle; understanding their impact is crucial for optimizing content and boosting user engagement. Are our videos truly helping users onboard effectively? Let's dive into some key metrics to find out.

    Analyzing data helps us refine our approach and create even better videos. Think of it as a feedback loop, constantly improving our communication with users. For software tutorial videos, are users actually applying what they've learned? Let's explore how to measure the success of our efforts.

    • Are viewers watching our videos all the way through? Tracking video completion rates reveals how engaging our content truly is. A high completion rate suggests viewers find the information valuable and are sticking around to learn more.
    • How often are people starting our videos? Monitoring play rates indicates how well our videos are attracting attention. A strong play rate suggests our titles, thumbnails, and promotional efforts are effective.
    • Are viewers actively engaging with our content? Analyzing engagement metrics like likes, shares, and comments, especially for app onboarding video examples, provides valuable insights into audience satisfaction and interest.
    • Are users applying what they've learned in our videos? For digital product explainer videos, assessing feature usage after viewing is a key indicator of knowledge transfer and effective onboarding.

    By tracking these metrics and applying the insights we gain, we can create even more effective onboarding videos that drive user adoption and maximize the value of our software.


    Choosing the Right Animation Style for Onboarding Videos


    Now that we understand video length and content, let's explore animation styles. Choosing the right style is key for engaging onboarding and boosting user understanding. Think of it like choosing the right outfit – it needs to fit the occasion and your personality. What works for a banking app might not work for a gaming platform. So, how do we find the perfect fit for our software?

    We need to consider our software's personality, target audience, and the message we want to convey. Is our software complex and feature-rich, or simple and intuitive? Do our users prefer a playful, engaging style, or a more professional, informative approach? Asking these questions helps us narrow down our options.

    • Consider 2D animation for customer onboarding Videos. Its versatility brings complex processes to life with engaging characters and scenarios, making learning fun and memorable. Imagine explaining a complex workflow with a friendly animated guide – much more engaging than a static screen, right?
    • For User interface explainer Videos, whiteboard animation breaks down complex interfaces into digestible steps. Its hand-drawn style adds a personal touch, making the learning experience more approachable.
    • When creating product onboarding video examples, motion graphics dynamically showcase key features and benefits. Think vibrant visuals and text animations that grab attention and highlight your software's value proposition.
    • The best onboarding video examples often combine screen recordings with animation. This powerful combo shows the software in action while highlighting key features with engaging visuals.

    Ultimately, the best animation style depends on your specific needs and goals. Experiment, test, and gather feedback to find what resonates best with your users.


    Using Data to Optimize Onboarding Video Performance


    Let's explore how data transforms software onboarding video examples from good to great. Imagine we've created a video showcasing our latest SaaS product. Now, how do we know if it's truly effective? Data holds the key. By analyzing key metrics, we can uncover hidden insights and optimize our videos for maximum impact.

    Analyzing metrics isn't about numbers; it's about understanding our audience. Are they watching our saas onboarding video examples all the way through? If not, perhaps the pacing needs adjusting. Are viewers engaging with the call to action in our product demo videos? If not, maybe it's time to test a different approach. Data empowers us to make informed decisions, continually refining our videos to better serve our users.

    • Completion Rate: A low completion rate for our software feature videos might suggest viewers are losing interest. We could experiment with shorter videos or more engaging visuals.
    • Play Rate: A strong play rate indicates our thumbnails and titles are grabbing attention. We can analyze which thumbnails perform best and apply those learnings to future videos.
    • Engagement Metrics: Likes and shares on our software onboarding video examples show us what resonates with our audience. We can double down on those elements in future content.
    • Feature Usage: If users aren't using the features showcased in our videos, perhaps the explanation wasn't clear enough. We can revise the video to provide more detailed instructions.

    By embracing data-driven optimization, we create more effective onboarding experiences that drive user adoption and maximize the value of our software.


    Creating Engaging Onboarding Videos for SaaS Products


    Creating engaging onboarding videos for your SaaS product is more than just showcasing features; it's about crafting a compelling narrative that resonates with your users. We want to empower them to not only understand your software but also experience its value firsthand. Think of these videos as your digital handshake, welcoming users into your product's ecosystem.

    Let's explore how we can transform your saas onboarding videos from informative to truly engaging. Remember, our goal is to create an experience that fosters user adoption and long-term satisfaction.

    • Target Audience Focus: Understanding your users' needs is paramount. What challenges are they facing, and how does your software provide solutions? Tailor your message to speak directly to their pain points.
    • Value-Driven Storytelling: Showcase the benefits of your SaaS product through compelling storytelling. Instead of simply listing features, demonstrate how they empower users to achieve their goals. Think of software tutorial video examples that effectively guide users through specific workflows.
    • Prioritize Clarity: Use clear, concise language, avoiding technical jargon. Maintain a conversational tone, as if you're guiding a friend through the software. Explainer video examples for software often excel at simplifying complex concepts.
    • Action-Oriented Approach: Guide users towards the next step with a clear call to action. Whether it's signing up for a free trial or exploring specific features, empower them to take action. High-quality Application training videos and Platform Onboarding Videos can seamlessly integrate these calls to action.

    By focusing on these key elements, we can create SaaS onboarding videos that not only inform but also inspire, driving user engagement and maximizing the value of your product.


    How software onboarding explainer video examples are curated?


    We dove deep into software onboarding explainer videos, curating an insightful resource guided by an 8-parameter framework:

    Our 8-Parameter Curation Framework

    1.Relevance Authentic software onboarding explainer videos showcasing real-world applications.
    2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
    3.Engagement Analyzing audience response, information design, 10-second litmus test.
    4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
    5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
    6.Value Proposition Examining the clarity and persuasiveness of the software's benefits for new users.
    7.User Guidance Determining how effectively the video guides users through initial setup and key features.
    8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

    A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

    Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

    1. Animated Explainers
    2. Product Demos
    3. Customer Onboarding
    4. Technical Walkthroughs
    5. UI Demo Animations

    0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

    Advids
    Source: Advids/Youtube, software onboarding explainer videos 2024, n=13636 videos within duration <3 mintues, across industries. (30 videos featured is 0.22% of 13636, 3.5% of 13636 is ~477)

    Author at advids
    A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

      You are requesting pricing for 60 seconds video

      Thank you! Your form has been successfully submitted.

      By clicking next, you agree to receive communications from advids in accordance with our Privacy Policy.