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30 Tutorial Explainer Video Examples To Simplify User Onboarding

Tutorial Explainer Video
Table of Contents
Tutorial Explainer Video Examples
FAQ
Beyond Marketing: Strategic Tutorial Integration
Why Advids for Tutorial Explainer Video?
What is a Tutorial Explainer Video?
What do top Tutorial Explainer Videos have in common?
What makes Tutorial Explainer Video effective?
How long should your Tutorial Explainer Video be?
How to create Tutorial Explainer Videos?

Revolutionize user onboarding by harnessing the engaging power of video. Discover expertly designed tutorial explainer videos that transform complex product features into easily digestible information for new users.

Video's role in modern marketing:

* 96% of marketers concur that videos play a pivotal role in enhancing user comprehension of their product or service.
* 91% of businesses use video as a marketing tool.
* 83% of marketers suggest videos should be under 60 seconds.

Outdated onboarding experiences can lead to customer churn. This article showcases 30 examples of tutorial explainer video, each demonstrating innovative approaches to create a superior user experience. Explore these diverse examples to gain practical insights for developing truly captivating onboarding processes.

It’s crucial to plan ahead when it comes to high-quality video production. Discuss with our team, how you can get visual style, budget, timeline in sync.

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Tutorial Explainer Video Examples

1. Oracle Cloud Tutorial explainer video

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PT1M
Duration : 1 minute and 0 seconds

Cloud Native explainer animation: This Oracle Cloud tutorial masterfully deconstructs the intricacies of Cloud Native, offering a clear, progressive narrative from foundational definition to architectural implementation. Through precise vector animation and hierarchical information graphics, it educates developers and business leaders on core benefits and technologies, ultimately demonstrating how Cloud Native revolutionizes software development to maximize customer experience.

Why It Stands Out:

Visually Deconstructing Cloud Native Architecture The Oracle Cloud video uses animated flowchart-style graphics and crisp iconography to systematically break down "Cloud Native Architecture" into microservices and independent functions. This clear visual decomposition demystifies complex technical structures, making the modular nature of cloud-native applications immediately understandable.

Empowering Developers with Cloud Native Efficiency Oracle's explainer emphasizes how Cloud Native services streamline development, reducing operational tasks and enabling faster application building. By showcasing key technologies like Kubernetes, Docker, and serverless functions, the video positions Oracle Cloud as a catalyst for enhanced developer productivity and rapid innovation.

Elevating Customer Experience through Cloud Transformation This tutorial strategically connects the technical shift to Cloud Native with significant business advantages, particularly the maximization of customer experience. It highlights the inherent scale, elasticity, and resiliency benefits, demonstrating how embracing Cloud Native on Oracle Cloud leads to more robust and user-centric platforms.

What We Can Learn

Rapidly revealing the sheer scale of your offering using dynamic visuals increases perceived value by 25 percent.

2. Google Feature demonstration video

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PT1M
Duration : 1 minute and 12 seconds

Google Business Profile management simplification is masterfully demonstrated in this concise explainer, showcasing how business owners can directly update their online presence from Google Search and Maps. The video strategically outlines a streamlined user onboarding experience, eliminating the need for separate platforms and empowering efficient business growth and customer engagement.

Why It Stands Out:

Direct Control: Manage Your Business Profile in Search & Maps This Google explainer video highlights the revolutionary ease of updating business information directly within Google Search and Maps, eliminating the need for a separate app or website. Through seamless UI simulation and synchronized screen updates across desktop and mobile, Google effectively proves that managing operating hours, contact details, and other vital data is now integrated and instant.

Grow Your Presence: Promote with Photos, Posts & Offers Google empowers businesses to grow their online presence by promoting with dynamic content. The video clearly demonstrates how to add new photos, post timely updates, and highlight special offers directly from the familiar Google interface. This intuitive, module-based information design makes showcasing products and services easy, connecting businesses with a wider audience.

* Engage Customers: Respond to Reviews & Messages Instantly Highlighting direct customer interaction, this Google tutorial demonstrates how businesses can effectively foster community and build loyalty. It shows the straightforward process of responding to new customer messages and reviews directly within the same integrated Google platform. This immediate feedback loop simplifies engagement, allowing business owners to proactively manage their reputation and strengthen relationships.

What We Can Learn

Connecting your solution to growing consumer and business demand shows market relevance clearly.

3. NETGEAR Animated how-to video

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PT1M
Duration : 1 minute and 12 seconds

This WiFi 6 business benefits explainer acts as a strategic guide, simplifying the complexities of next-generation wireless technology for modern organizations. It leverages dynamic animated infographics and a confident narrative to visually quantify the tangible advantages of NETGEAR WiFi 6. The video compellingly showcases superior speed, coverage, and capacity, constructing a powerful case for future-proofing business networks.

Why It Stands Out:

Accelerating Business with Unprecedented WiFi 6 Speed and Coverage: The video vividly quantifies NETGEAR WiFi 6's performance, using a racing speedometer graphic to demonstrate up to 70% faster throughput. An animated floor plan with expanding signals visually proves up to 50% more coverage, eliminating dead zones and enhancing signal penetration for larger business spaces.

Intelligent Capacity and Seamless Roaming for High-Density Networks: Through a meticulous, illustrative animation, the video highlights NETGEAR WiFi 6's ability to support four times greater device capacity. It emphasizes intelligent features like load balancing, dynamic VLANs, and seamless roaming technology, ensuring reliable multi-gig connectivity even in high-density, concurrently used environments.

* Future-Proofing Connectivity with WiFi 6's Backward Compatibility and Security: The explainer strategically addresses long-term value by showcasing WiFi 6's 100% backward compatibility, allowing businesses to integrate existing and new devices effortlessly. This, combined with a clear message about lower latency and better security, positions NETGEAR WiFi 6 as a secure, forward-thinking network investment for sustained operational excellence.

What We Can Learn

Present practical benefits visually through animation increasing potential action by ten percent.

4. Jotform Enterprise Training explainer video

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PT1M
Duration : 1 minute and 16 seconds

Enterprise data management solution Jotform Enterprise presents a comprehensive platform designed to unify and secure data operations for large, globally distributed organizations. This animated explainer strategically transforms complex challenges into clear solutions, visually demonstrating how complete control, customization, and scalability are achieved through a powerful suite of features.

Why It Stands Out:

Unifying Global Workflows with Custom Branding: The video powerfully opens with a world map illustrating scattered global operations, then seamlessly connects them to a central hub, showcasing Jotform Enterprise's ability to unify distributed teams. It uniquely highlights robust white-labeling capabilities, allowing organizations like "ACME" to fully customize forms with unique URLs and logos for consistent, on-brand experiences across all digital touchpoints.

Centralized Control and Enhanced Security: Through dynamic UI simulations, Jotform Enterprise demonstrates a sophisticated admin console that empowers C-suite and IT managers with granular control over user roles, activity logs, and form data. The integration of Single Sign-On (SSO) is visually emphasized, reinforcing heightened data security and streamlining user access, effectively safeguarding sensitive information and eliminating operational silos for greater efficiency.

* Global Data Sovereignty and Dedicated Support: The explainer clearly addresses critical enterprise concerns by illustrating global server options, allowing businesses to store data wherever their operations demand, ensuring compliance and data sovereignty. It concludes by reinforcing the availability of dedicated, real-time enterprise support, positioning Jotform Enterprise as a reliable partner committed to delivering the best experience for complex organizational needs.

What We Can Learn

Visualize internal fit and design benefits of a technical product to build clinical confidence.

5. TOGGLE Software walkthrough video

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PT1M
Duration : 1 minute and 18 seconds

Feeling lost in the swirling fog of financial data is common. Pinpointing investment opportunities amidst endless noise can be daunting. Toggle cuts through this, emerging as your AI co-pilot, illuminating the path through the investment cosmos.

This insightful software walkthrough video reveals how the platform transforms billions of data points news, earnings, trends into clear signals. It connects the dots like unveiling constellations of opportunity, empowering users to confidently chart their own course with informed decisions.

What We Can Learn

Demonstrate technical details in a clear visual format to increase understanding by over 50 percent.

6. Cisco Operation procedure video

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PT1M
Duration : 1 minute and 1 second

This Cisco operational procedure video transforms a critical technical manual into a masterclass in user onboarding, guiding field technicians through complex installations with unwavering clarity. Through meticulous live-action cinematography, synchronized expert narration, and precise on-screen text, it demystifies intricate hardware procedures, ensuring safety and operational efficiency from the first connection.

Why It Stands Out:

Meticulous Visual Breakdown for Exacting Procedures: The video employs unshakeable close-up cinematography and seamless camera transitions, segmenting each intricate step of the Cisco router installation. This visual precision, paired with clear textual overlays, eliminates ambiguity, making complex procedures accessible and actionable for technicians.

Field-Ready Training Demystifying On-Site Operations: By contextualizing the installation within a realistic operational environment, Cisco empowers technicians with practical, hands-on knowledge. This detailed, step-by-step guidance addresses real-world challenges, boosting confidence and significantly reducing potential errors in the field.

Elevating Support: From Manual to Masterful Instruction: This production exemplifies Cisco's commitment to superior post-sales support, translating static technical documentation into a dynamic, multi-modal learning experience. The high production value and authoritative instruction build strong brand credibility, ensuring users are not just informed, but proficient.

What We Can Learn

Simplify complex data relationships with clear visual connections boosting understanding and insights.

7. Equisoft Feature breakdown video

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PT1M
Duration : 1 minute and 20 seconds

Wholesaler sales acceleration platform Equisoft Analyze redefines the financial advisory landscape, transforming traditional wholesalers into indispensable, tech-enabled consultants. This animated explainer dynamically showcases how the platform simplifies complex analytics and streamlines workflows, empowering users to proactively address advisor needs and significantly accelerate sales.

Why It Stands Out:

Redefining Wholesaling: Becoming an Indispensable Advisory Resource: The video masterfully portrays the industry shift from product pitching to data-driven consulting, illustrating how Equisoft Analyze equips wholesalers with the technology and insights to transition into crucial, tech-enabled resources that advisors genuinely value and rely on.

Analytics to Action: Guided Investment & Solution Positioning: Through clear infographic motion graphics and dynamic data visualizations, the platform's core capabilities are illuminated. Equisoft Analyze guides users from in-depth fund and portfolio analysis to proposing tailored solutions and generating professional presentations, turning raw data into actionable strategies for success.

* Turbocharging Productivity: Centralized Assets & Seamless CRM Integration: Beyond insights, Equisoft Analyze maximizes efficiency. The video highlights a centralized repository for crucial documents like prospectuses and fact sheets, ensuring quick access. Its seamless integration with existing CRM systems frees up wholesalers' time, enabling them to focus on high-value interactions and drive more sales.

What We Can Learn

Visualizing internal airflow through animation powerfully communicates functional design advantages for viewers.

8. Rubia EV3R How-to guide video

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PT1M
Duration : 1 minute and 21 seconds

Sustainable heavy-duty lubricant explainer, TotalEnergies' Rubia EV3R video masterfully unpacks its commitment to a circular economy. Using dynamic 3D animation and clear data visualization, it showcases an eco-conscious range, from regenerated base oils and recycled plastic packaging to uncompromised performance, simplifying complex sustainability claims for effective user onboarding.

Why It Stands Out:

Pioneering Sustainability with Rubia EV3R's 3R Concept: The video brilliantly articulates the Rubia EV3R range's core "Reduce, Reuse, Regenerate" philosophy. Through seamless motion graphics, it visually translates abstract circular economy principles into tangible product benefits, highlighting how over 50% regenerated base oils contribute to a more sustainable lubricant solution.

Uniting Eco-Innovation with Proven Heavy-Duty Performance: Rubia EV3R is presented as a high-performance solution that doesn't compromise on environmental responsibility. The explainer leverages impactful on-screen text to showcase its innovative formulation and reinforces credibility by detailing "200+ approvals from heavy-duty vehicle manufacturers," assuring users of its reliable, uncompromised performance.

* Transparent Design & Circular Economy Leadership: TotalEnergies' commitment to sustainability is evident in the eco-designed packaging, featuring bottles made from "50% recycled plastic" and designed to be fully recyclable. The video clearly communicates an "up to 25% reduced carbon footprint," positioning the Rubia EV3R range as a leader in environmentally conscious product development through transparent data visualization.

What We Can Learn

Clearly demonstrating product mechanics through animated visuals can improve audience purchase intent by up to 30%.

9. Nalco Water Tutorial explainer video

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PT1M
Duration : 1 minute and 29 seconds

Industrial predictive analytics explainer, Nalco Waters OMNI Analytics video masterfully transforms the reactive operational challenges of heat exchangers into a narrative of proactive efficiency. This 3D animation seamlessly integrates sophisticated data visualization with a clear problem-solution story, demonstrating how real-time insights predict and prevent issues, driving significant cost savings and simplifying user onboarding.

Why It Stands Out:

Dynamic Data Visualization for Proactive Performance: Nalco Waters video excels in its 3D industrial animation, visually translating complex data streams from equipment like heat exchangers into clear, actionable intelligence. The seamless flow of data into intuitive dashboard UIs demonstrates OMNI Analytics' capability to predict and prevent operational problems, shifting plant management from reactive to proactive.

Integrated Intelligence: Combining Data with On-Site Expertise: The explainer highlights a critical competitive differentiator by showcasing OMNI Analytics as a holistic solution. It emphasizes the synergy of 24/7 digital monitoring, over 20 years of 3D TRASAR„¢ technology, and essential on-site expertise, underscoring Nalco Waters comprehensive approach to ensuring reliable, high-performance operations.

* Driving Operational Efficiency and Profitability: Through a compelling narrative arc, the video clearly articulates how Nalco Water's solution directly addresses audience pain points. By visualizing the reduction of performance challenges and operational costs, the animation builds strong confidence, positioning OMNI Analytics as a strategic tool for optimizing industrial processes and enhancing overall business profitability.

What We Can Learn

Present technical specifications like refresh time and response speed with engaging split-screen comparisons.

10. PacketLight Training explainer video

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PT1M
Duration : 1 minute and 31 seconds

The 400G optical transport explainer video for PacketLight Networks articulates how its advanced solutions effectively meet the exponential growth in global bandwidth requirements. Through dynamic data visualizations and clear product showcases, it demonstrates how operators can achieve high-capacity, secure, and cost-efficient network expansion while preserving existing infrastructure value.

Why It Stands Out:

High-Density 400G Optical Transport: PacketLight presents its 400G wavelength devices, including the PL-4000DM, PL-4000T, and PL-4000G, demonstrating high-density transport with up to 4.8 Terabit capacity within a compact 1RU footprint, ensuring maximum performance for demanding fiber networks.

Cost-Optimized Multi-Service Integration: The video illustrates how PacketLight solutions reduce network costs by supporting a diverse mix of services over 400G, minimizing the number of wavelengths to maintain, and significantly lowering the cost per bit through efficient traffic consolidation.

* Secure, Scalable & Open Architecture: PacketLight emphasizes an interoperable ecosystem with standard pluggable modules, actively preventing vendor lock-in. This is complemented by Layer-1 encryption for robust data protection and a scalable architecture that enables cost-effective, future-proof network growth.

What We Can Learn

Visually defining complex challenges before revealing the solution builds compelling audience relevance.

11. Wirepas How-to guide video

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PT1M
Duration : 1 minute and 37 seconds

Wireless IoT asset tracking solution: Wirepas's animated explainer masterfully deconstructs the hidden complexities and frustrations of traditional wired tracking, presenting its innovative, infrastructure-free system as a liberating alternative. Through dynamic motion graphics and relatable industry scenarios, the video powerfully communicates how Wirepas simplifies asset management, enhances efficiency, and cuts costs.

Why It Stands Out:

Visualizing the Hidden Costs of Wired Tracking: The video empathetically opens with a vibrant, yet chaotic, overhead cityscape, then plunges into specific industries€”warehouses, construction sites, and hospitals€”using a "looking glass" visual metaphor. This effectively exposes the tangible pain points and time wasted due to cumbersome, wired tracking systems, setting a compelling problem-solution narrative for Wirepas.

Unveiling Wirepas's Seamless Wireless IoT: Wirepas differentiates itself by visually transforming a jumble of "wires everywhere" into a clean, integrated network of embedded, battery-operated devices. This signature animation sequence clearly illustrates a self-healing, scalable network that requires no traditional infrastructure, making complex IoT capabilities effortlessly digestible and appealing.

* Delivering Operational Freedom and Efficiency: The explainer culminates in a promise of "Freedom," reinforcing Wirepas's ability to save costs, improve efficiency, and enhance safety. By abandoning generic technical jargon for clear, benefit-driven messaging and engaging visuals, the video assures decision-makers of a straightforward path to streamlined operations and reliable asset visibility.

What We Can Learn

Visually represent complex processes using evolving abstract shapes enhances clarity and understanding for viewers.

12. Talkdesk AppConnect Instructional video content

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PT1M
Duration : 1 minute and 39 seconds

Contact center app marketplace integration is radically simplified in Talkdesk AppConnect's instructional video, which positions the platform as the industry-leading hub for extending contact center capabilities. Through vibrant 2D motion graphics and intuitive UI demonstrations, the video showcases how businesses can effortlessly discover and deploy pre-integrated solutions to optimize customer experience.

Why It Stands Out:

Modernizing CX with a Comprehensive App Marketplace: The video masterfully introduces Talkdesk AppConnect as a central ecosystem, illustrating the breadth of over 90 partner offerings and native add-on products with dynamic app icon animations and a clear UI showcase. This visually emphasizes a unified solution to enhance diverse customer experience needs, from workforce engagement to self-service, all within a modern, accessible interface.

Effortless Integration for Rapid Time to Value: Through seamless UI transitions and concise narration, the video highlights the "pre-integrated" nature of AppConnect's solutions. It visually demonstrates minimal effort required for launch and offers free trials, strategically addressing core challenges of new software adoption. This focus assures decision-makers of quick deployment and immediate operational benefits for their Talkdesk environment.

* Driving Measurable Gains in Performance and Costs: Talkdesk AppConnect explicitly connects its marketplace solutions to tangible business outcomes. The video uses compelling visuals and on-screen text to convey how integrating these apps directly increases productivity, lowers operational costs, decreases agent attrition, and optimizes customer interactions globally, showcasing a clear path to improved contact center efficiency and satisfaction.

What We Can Learn

Showcase vibrant visual features and dynamic lighting effects to immediately captivate viewers attention.

13. EU tax and customs Product onboarding video

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PT1M
Duration : 1 minute and 44 seconds

EU VAT fraud explainer animation. The EU tax and customs video masterfully unravels the complex, costly mechanism of VAT carousel fraud, translating abstract financial crime into a clear, relatable narrative that empowers citizens and policymakers with urgent knowledge. Through a compelling blend of engaging 2D animation and vivid metaphors, it clearly demonstrates the systemic exploitation of the current VAT system and underscores the critical need for comprehensive reform to safeguard public funds.

Why It Stands Out:

Visualizing the Criminal VAT Loophole: This 2D animated explainer employs sophisticated motion graphics to meticulously illustrate the intricate cross-border mechanics of VAT carousel fraud. By showcasing the flow of goods and the vanishing of "Company B" with the VAT, it procedurally clarifies how criminals exploit the system, making a deeply complex financial scheme graspable for a broad audience.

The ‚¬50 Billion Impact: Why EU VAT Reform Matters: The video strategically transforms the abstract concept of tax evasion into a tangible, personally relevant problem for every European citizen. By opening with a relatable ‚¬100 stolen from a pocket and escalating to a staggering ‚¬50 billion annual loss, the EU tax and customs effectively cultivates urgency, linking the fraud to schools, public services, and even illicit activities like terrorism.

* The EU's Pledge: Stopping the Fraud Carousel: The narrative concludes by positioning the European Union as the decisive entity actively combatting this systemic issue. The memorable "VAT carousel" metaphor visually halts, signaling the EU's commitment to changing the rules, apprehending criminals, and ultimately returning stolen money to taxpayers, fostering trust and advocating for critical policy reform.

What We Can Learn

Use technical animation to showcase precision and reliability improving purchase intent by fifty percent.

14. Cabot Product demonstration video

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PT1M
Duration : 1 minute and 45 seconds

Automotive interior VOC reduction is rigorously demonstrated in this 2D motion graphics explainer, which strategically positions Cabots next-generation low-odor masterbatches as the definitive solution for evolving vehicle air quality standards. The video systematically unpacks the challenge of Volatile Organic Compound (VOC) emissions from plastic parts, then visually presents Cabot's innovative material science as a critical enabler for cleaner, higher-quality automotive interiors.

Why It Stands Out:

Navigating Stringent Vehicle Air Quality Standards: The animation masterfully sets the stage by illustrating the increasing stringency of vehicle interior air quality standards across global markets, immediately framing the core challenge for manufacturers and compounders. It clearly defines the problem of Volatile Organic Compounds (VOCs) emitted from plastic parts, establishing the necessity for advanced material solutions to ensure compliance.

Visually Decoding Low-Odor Solutions & Odor Testing: Cabot demystifies the technical process of odor testing, showcasing how injection-molded plastic parts are analyzed to determine VOC emission levels. Engaging 2D motion graphics, coupled with synchronized on-screen text, clearly explain this critical measurement, effectively onboarding viewers into the scientific methodology behind their material innovation.

* Empowering Automotive Interiors with Superior Masterbatch Performance: The video culminates in a powerful comparative analysis, utilizing precise animated bar charts to visually prove the superior performance of Cabot's low-odor masterbatches. It highlights not only significant odor reduction but also improved color and mechanical properties, positioning Cabot as an indispensable partner for achieving advanced, compliant automotive interiors.

What We Can Learn

Present performance improvements with clear metrics like reaching 15 percent click rate.

15. iHP+ Operation procedure video

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PT1M
Duration : 1 minute and 46 seconds

The coordinated global health aid explainer for IHP+ masterfully advocates for a unified and strategic approach to international health partnerships, simplifying complex challenges into a compelling call for collaboration. Through intuitive 2D motion graphics, visual metaphors, and a clear problem-solution narrative, it illuminates the critical need for donor harmonization and alignment with national health plans, effectively simplifying user onboarding to this vital operational procedure.

Why It Stands Out:

Visualizing the Fragmented Landscape of Global Health Aid: The video ingeniously uses animated metaphors, like a first-aid kit crumbling into a broken heart, to graphically represent the inefficiencies of uncoordinated aid. This powerful imagery immediately resonates with stakeholders, vividly communicating the waste of precious resources and the systemic burden on developing nations.

Unifying Efforts for a Cohesive National Health Plan: Through a dynamic puzzle analogy, the explainer demonstrates how diverse health services become fragmented without a central strategy. The animation then powerfully illustrates how IHP+ facilitates the collaborative assembly of these pieces, aligning donor support with a single, agreed-upon national health plan for optimal impact.

* IHP+: Building Sustainable Health Through Coordinated Support: The video concludes by showcasing the long-term benefits of IHP+'s approach, emphasizing sustainable health services that continue even after donors transition. This forward-looking narrative underscores the initiative's commitment to empowering developing countries to build resilient and self-sufficient health systems, saving lives effectively.

What We Can Learn

Employ dynamic visuals to show thousand megabytes per second data transfer boosting essential experiences.

16. ARNITEL Feature demonstration video

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PT1M
Duration : 1 minute and 46 seconds

Medical material breathable barrier animation, this ARNITEL® feature demonstration leverages advanced 3D visualization to articulate its core thesis: Arnitel® Care TPC is a superior monolithic membrane technology, meticulously balancing breathability, robust pathogen protection, and comfort for medical devices. The video employs dynamic animated comparisons and scientific visuals to simplify complex material properties, strategically onboarding viewers to its multifaceted advantages and improving patient outcomes.

Why It Stands Out:

Visualizing Breathability & Barrier in Medical Materials: The animation dynamically deconstructs material science, using animated particles to differentiate water vapor passage from the complete blockage of bacteria and viruses in Arnitel® Care TPC. This precise visual contrast against conventional microporous alternatives, coupled with a 100,000 g/m²/day MVTR, provides undeniable proof of superior dual functionality.

Engineering Superior Patient Comfort & Protection: The video emphasizes how Arnitel® Care TPC delivers both high breathability and a fully effective barrier against pathogens, showcasing its application in critical products like surgical gowns and wound care films. Its inherent soft touch and flexibility enhance patient comfort, positioning Arnitel® as a no-compromise material solution that accelerates healing and enhances safety.

* Pioneering Sustainable & Toxin-Free Healthcare Design: Beyond performance, the video highlights Arnitel® Care TPC's toxin-free chemistry and 100% polyester recyclable design, directly addressing the healthcare industry's increasing demand for eco-friendly solutions. This strategic focus positions Arnitel® as a responsible innovation, aligning product development with environmental stewardship and future-proof design principles.

What We Can Learn

Showing relatable user scenarios improves audience comprehension and engagement by over 60 percent.

17. BioStar 2 Software walkthrough video

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PT1M
Duration : 1 minute and 56 seconds

BioStar 2 integrated security platform is presented in an animated explainer that masterfully simplifies complex security management, showcasing BioStar 2 as a comprehensive, flexible, and user-friendly solution for businesses of all sizes. Through seamless 2D animation, detailed UI walkthroughs, and conceptual diagrams, the video effectively communicates its advanced capabilities and position as a cutting-edge platform for global security.

Why It Stands Out:

Unifying Security for Every Business Scale: This video demonstrates BioStar 2's comprehensive adaptability, providing tailored security solutions from simple access control for small-to-mid-sized businesses to enterprise-level management of complex, large-scale databases. It visually connects diverse security requirements under one powerful platform.

Intuitive Control for Comprehensive Management: BioStar 2s user-friendly UI is prominently featured, showcasing an intuitive dashboard, device management, and real-time video surveillance. This visual tour effectively communicates how complex security operations, including visitor and parking access, are managed with clarity and ease.

* Flexible Architecture for Diverse Credentials: The video highlights BioStar 2's support for all necessary security credentials, from RFID and QR codes to facial, fingerprint, and mobile authentication. This emphasis on flexible, hybrid security systems and powerful API integration positions BioStar 2 as a future-proof solution, maximizing expandability with other solutions.

What We Can Learn

Start by depicting relatable operational problems to immediately connect with viewer struggles.

18. Domino Step-by-step guide video

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PT1M
Duration : 1 minute and 56 seconds

This Domino explainer masterfully simplifies operational cost reduction, leveraging sophisticated 2D comparative visualization and meticulous information design. It clearly demonstrates how four distinct ribbon-saving technologies (Economy, Retraction, Column, Stop Mid Print) minimize waste, proving tangible efficiency gains for user onboarding and strategic waste minimization.

Why It Stands Out:

Visualizing Ribbon Efficiency for Maximized Savings: The video's signature side-by-side comparison technique instantly reveals the drastic difference in ribbon consumption between Dominos optimized modes and default printing. This powerful visual proof quantifies material savings, making the economic benefits immediately apparent without complex explanations.

Step-by-Step Demystification of Advanced Printing Modes: Each ribbon-saving feature is introduced with clear, focused animation and concise on-screen text. This direct, instructional approach breaks down complex technical functionalities into easily digestible steps, ensuring quick and effective user understanding and onboarding.

* Strategic Operational Impact: Reducing Waste & Cost: By directly addressing key industry pain points like waste and operational expense, the animation strategically positions Domino as an innovator. The clear demonstration of how these features combine for even greater efficiency empowers decision-makers with a compelling case for improved profitability.

What We Can Learn

Show unified platform benefits reducing manual tasks up to seventy percent.

19. Moderna Instructional video content

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PT1M
Duration : 2 minutes and 1 second

This Moderna mRNA technology explainer animation masterfully unpacks the profound potential of the body's own immune system as the ultimate defense against disease. Through sophisticated molecular visualization and a compelling narrative, it demystifies how Modernas cutting-edge mRNA technology, delivered via innovative Lipid Nanoparticles, empowers cells to fight illness like never before, serving as a powerful onboarding tool for this revolutionary medical paradigm.

Why It Stands Out:

Demystifying mRNA: Unpacking Life's Instructions: The video elegantly visualizes the intricate process of mRNA as "code-carrying molecules" providing "instructions for life." This abstract scientific concept is made immediately understandable through clean 2D/3D motion graphics and synchronized kinetic typography, clearly illustrating how Moderna harnesses this natural biological mechanism.

Lipid Nanoparticles: The Precision Delivery System: A critical innovation is highlighted through the clear explanation of Lipid Nanoparticles (LNPs). Described as a "protective shell" or "shipping container," the animation demonstrates how these nanoscale vehicles safely encapsulate and deliver delicate mRNA instructions to cells, resolving a complex delivery challenge with remarkable visual clarity.

* Moderna's Vision: Changing Medicine, Unlocking Potential: Beyond explaining the science, the video strategically articulates Moderna's broader impact. It projects a future where mRNA technology can prevent and treat viral diseases, cancer, and rare diseases, fostering a sense of hope and confidence in Moderna's role in transforming medicine in previously unimaginable ways.

What We Can Learn

Animate product workflow to visually communicate efficiency and operational flexibility for diverse applications.

20. Acquia Step-by-step guide video

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PT1M
Duration : 2 minutes and 30 seconds

Digital asset management explainer for Acquia DAM deconstructs the common challenge of fragmented content, presenting a centralized solution to streamline asset organization, collaboration, and multi-channel distribution. Through clear UI demonstrations, animated data visualizations, and practical feature walkthroughs, the video effectively showcases how Acquia empowers businesses to overcome content silos and elevate their entire digital experience strategy.

Why It Stands Out:

Eliminating Content Silos with Centralized Workflows: Acquia DAM immediately addresses the critical pain of content fragmentation by visually illustrating how siloed assets hinder progress. It then demonstrates a unified platform for uploading, organizing, and managing content, establishing a clear path from chaos to a streamlined, collaborative workflow.

Intelligent Asset Management with AI-Powered Discovery: The video highlights Acquia DAM's cutting-edge capabilities, including AI-powered auto-tagging for effortless metadata enrichment and powerful search and filtering. This ensures that creative teams can quickly locate, review, and approve assets through intuitive online proofing with AI chatbot assistance.

* Seamless Integration and Scalable Digital Experiences: Beyond a standalone DAM, the video showcases Acquia DAM as an integral component of the Acquia Open DXP, supporting over 60 integrations and programmatic embed code generation. This positions Acquia as a comprehensive, scalable solution that automates content delivery across diverse channels, amplifying digital engagement.

What We Can Learn

Let clear visuals of animation untangle complex technical challenges, boosting viewer understanding effectively.

21. Google Cloud Software tutorial video

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PT1M
Duration : 2 minutes and 30 seconds

Managing the sprawl of services in today's complex deployments often feels like navigating a maze, a struggle this video keenly visualizes. It captures the real pain of disparate endpoints causing errors and draining precious engineering hours on manual updates and tracking across diverse environments.

Service Directory offers a compelling solution, presenting a unified, reliable source for all your services regardless of location. This software tutorial video demonstrates its power in simplifying management, allowing applications to easily find and connect in real-time. Its managed nature frees teams from infrastructure burdens, increasing productivity and application reachability while ensuring secure access through rich permissions and metadata, making it a valuable example for technical video communication.

What We Can Learn

Visually show the half longest dimension added tab simplifying handling and orientation for medical users.

22. Natera Animated how-to video

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PT1M
Duration : 2 minutes and 39 seconds

Carrier screening animated explainer from Natera clarifies how genetic conditions are inherited, transforming abstract biological concepts into a relatable and empowering narrative for prospective parents. Through a blend of engaging 2D character animation, sophisticated motion graphics visualizing DNA and inheritance patterns, and a reassuring voice-over, the video articulates the significance of the Horizon test for informed family planning.

Why It Stands Out:

Translating Complex Genetics into Understandable Visuals: The video masterfully uses simplified motion graphics and a dynamic "family tree" animation to demystify intricate genetic processes, including chromosome pairing and carrier status. This accessible visual language makes the science behind inherited conditions, and the Natera Horizon advanced carrier screening, immediately comprehensible, moving viewers from confusion to clarity.

Guiding Parents Towards Proactive Health Choices: Opening with the hopeful anticipation of new parents, the animation empathetically addresses concerns about a child's health. It strategically positions carrier screening as a proactive, empowering step, not a source of fear. By clearly illustrating potential genetic risks and the benefits of early insight, Natera helps families confidently prepare for their future.

* Horizon's Advanced Screening: Cutting-Edge Care, Clear Results: Natera effectively introduces its Horizon advanced carrier screening as a seamless solution, showcasing the ease of sample collection and rapid results. The video emphasizes the crucial support of board-certified genetic counselors, ensuring that beyond just the test, families receive comprehensive guidance, building profound trust in the process and their decisions.

What We Can Learn

Featuring client testimonials combined with product demo can increase lead conversion by twenty percent.

23. Labuan IBFC Step-by-step video guide

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PT1M
Duration : 2 minutes and 52 seconds

Labuan financial hub explainer masterfully navigates the intricacies of international finance, positioning Labuan IBFC as Asia's premier, comprehensive, and trusted hub. Through dynamic motion graphics and precise information design, the video systematically unveils a robust suite of solutions, strategically highlighting its regulatory advantages and diverse offerings to global businesses and investors seeking an advantageous and compliant gateway in the Asia-Pacific region.

Why It Stands Out:

Mapping Asia's Premier Financial Hub: A Comprehensive Overview: The video expertly uses a global map and radiating network animations to visually establish Labuan IBFC's strategic position as a central, accessible hub. It meticulously deconstructs complex financial ecosystems, showcasing the breadth of its offerings from conventional banking to Shariah-compliant and cutting-edge digital financial services, effectively illustrating Labuan IBFC's holistic appeal.

Navigating Diverse Regulatory & Incentive Landscapes: Labuan IBFC transparently communicates its core competitive advantages, detailing a simple tax system, a well-balanced legal framework, and a single regulatory authority. Through clear on-screen text and assertive narration, it highlights numerous tax incentives and the flexibility for various business structures like IBCs, Protected Cell Companies, and Partnerships, proactively addressing the strategic concerns of international entities.

* Establishing Trust Through Transparency & Expertise: The explainer reinforces confidence by presenting Labuan IBFC as a one-stop solution provider supported by a roster of top-tier financial and legal professionals in areas like auditing, corporate services, and financial law. Visually represented by shields and interconnected networks, the emphasis on transparency, reliability, and adherence to international standards builds a compelling narrative of a secure and reputable international business and financial center.

What We Can Learn

Visualizing the reduction of hundreds of manual steps highlights the efficiency of automation clearly.

24. eSentire Process explanation video

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PT1M
Duration : 36 seconds

Entering the dynamic digital landscape, rife with unseen challenges, finds a powerful visual ally in this video. Abstract graphics depict a world of interconnected activity, highlighting the pervasive nature of modern threats and the need for constant vigilance.

Through dynamic visuals and concise messaging, the video functions as a process explanation video, illustrating eSentire's core capabilities: response, remediation, and results. It effectively conveys the promise of battle-tested expertise standing guard, freeing businesses from the burden of navigating cyber complexity alone. This confident portrayal provides tangible reassurance, positioning them as the authority ready to drive security outcomes and enable secure business scaling. For others creating video, this demonstrates how abstract services can be made compelling and emotionally resonant.

What We Can Learn

Create engaging explainer videos by focusing on demonstrating the value of technical processes.

25. Planet Screencast tutorial video

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PT1M
Duration : 44 seconds

Frictionless hotel checkout software explainer, this Planet screencast tutorial elegantly simplifies the complex process of guest departure for the hospitality sector. Leveraging clean 2D animation and clear iconography, the video communicates how Planets solution transforms tricky checkouts into a seamless, guest-empowering experience that simultaneously drives operational efficiency and fosters long-term guest loyalty through strategic post-stay engagement.

Why It Stands Out:

Effortless Exits: Redefining Guest Departures: Planets software ensures guests enjoy a frictionless departure at their leisure, utilizing mobile app checkout and digital receipts. This not only elevates their final impression but also solidifies a positive, memorable experience that encourages their return.

Beyond Checkout: Driving Loyalty and Revenue: The video highlights how payment details are securely stored on file, enabling easy handling of missed charges and providing opportunities for targeted post-stay retargeting offers. This empowers hotels with Planet to cultivate enduring guest relationships and stimulate repeat business.

* Iconic Clarity: Explaining Innovation Visually: Employing a crisp, minimalist line-art aesthetic with high-contrast black and white visuals accented by dynamic colors, the video simplifies complex hospitality tech. Direct on-screen text and a confident narration ensure Planets innovative solutions are communicated with absolute clarity and modern appeal.

What We Can Learn

Highlight numerous unique features and flexible spaces showing ten distinct areas increases viewer engagement.

26. Airfocus Feature breakdown video

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PT1M
Duration : 47 seconds

This product roadmap software explainer video for Airfocus masterfully transforms the overwhelming chaos of product management into a streamlined, collaborative success story. It dynamically illustrates how Airfocus empowers teams to visualize, prioritize, and align their product strategies, moving from disjointed tasks to harmonious execution.

Why It Stands Out:

From Chaos to Clarity: Visualizing Product Management The video opens with a vivid visual metaphor of product management chaos, shattering into a chasm of complexity, only to be seamlessly transformed by Airfocus's intuitive, animated UI. This powerful before-and-after contrast effectively communicates Airfocus's core value proposition: bringing order and understanding to intricate product workflows.

Unifying Vision: Aligning Multi-Product Roadmaps Airfocus elegantly demonstrates multi-product portfolio management, showcasing how individual product roadmaps converge into a unified, hierarchical view from PM to CPO. The animated flows and integrated stakeholder alignment tools, like the "Priority Poker" session, make complex cross-functional collaboration appear effortlessly achievable.

Integrated Efficiency: Seamless Workflow & Collaboration Beyond visualization, Airfocus reinforces its practical utility by highlighting seamless integrations with critical tech stacks like Jira and Azure DevOps. This ensures that strategy translates directly into execution, empowering product teams to focus on delivering their vision and building products that people genuinely love.

What We Can Learn

Integrated workflows eliminate steps reducing rework by 20 percent for better efficiency.

27. AgilLink Product demonstration video

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PT1M
Duration : 57 seconds

Mobile financial management app explainer, this AgilLink video masterfully transforms remote financial management into a seamless, productive experience. Through engaging 2D animation and clear UI demonstrations, it simplifies complex bill pay and transaction approvals, empowering users to maintain control and optimize digital workflows from any location.

Why It Stands Out:

Empowering On-the-Go Financial Approvals: The video strategically showcases AgilLink's core value by demonstrating how users can effortlessly approve invoices, check cash balances, and manage transactions directly from their mobile device. This visual narrative empowers clients, ensuring productivity and continuous financial oversight regardless of physical location.

Visualizing Effortless Financial Oversight: Utilizing crisp 2D animation and intuitive UI simulations, the video translates complex banking operations into easily digestible steps. It provides a clear, sequential demonstration of the AgilLink app's features, making the onboarding process straightforward and reassuring for users seeking streamlined financial management.

* Modern Animation: Building Trust in Financial Tech: The high-quality production, professional voiceover, and clean aesthetic reinforce AgilLink's credibility and reliability as an RBC company. This polished presentation builds trust, communicating that AgilLink is a sophisticated and dependable partner for efficient digital workflow optimization in a distributed workforce.

What We Can Learn

Present data accuracy visually showing 2.9 percent model error for actionable insight.

28. Clearblue Product onboarding video

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PT1M
Duration : 15 seconds

Early pregnancy test explanation by Clearblue masterfully clarifies its Digital Ultra Early product, empowering women with unambiguous, scientifically-backed information when it matters most. It seamlessly transitions from an empathetic user scenario to precise animated scientific visualization, simplifying complex HCG detection into clear, early results for comprehensive user onboarding.

Why It Stands Out:

From Uncertainty to Unambiguous Answers: The Clearblue video begins with a relatable scene of quiet contemplation, directly addressing a woman's unspoken question about early pregnancy. It swiftly moves to deliver digital clarity, reassuring users with definitive "Pregnant" or "Not Pregnant" results up to six days before a missed period, directly alleviating anxiety.

The Animated Science of Ultra Early HCG Detection: This explainer leverages sophisticated 2D motion graphics and 3D product rendering to visually deconstruct the science. The dynamic animation of the HCG curve, demonstrating detection of low hormone levels, brilliantly translates complex biological processes into easily digestible, credible proof of Clearblue's advanced capability.

* Seamless User Connection & Brand Trust: Through polished production, a confident narrative voice, and strategic on-screen text, the video builds an immediate connection with its audience. This empathetic yet informative approach instills unwavering trust in the Clearblue Digital Ultra Early test, positioning the brand as a reliable source of early and clear information.

What We Can Learn

Highlight early warning signs in potential partners build confidence before commitment.

29. Ownr Process explanation video

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PT1M
Duration : 15 seconds

Starting a business feels like conquering a mountain, yet the first hurdle is often buried in daunting paperwork. This video offers a powerful alternative, transforming that initial dread into accessible action. It quickly moves past the pain point, presenting an intuitive online platform that promises to cut through the red tape swiftly.

The strength lies in its directness, walking viewers through the core steps like an expert process explanation video. Seeing the smooth user interface flow combined with a user's relief at finishing in minutes highlights Ownr's unique value. This practical demonstration inspires action for anyone ready to turn their vision into reality effortlessly.

What We Can Learn

Use specific data like 100 percent prevalence to demonstrate deep trustworthy analysis of financial documents.

30. Lendi Screencast tutorial video

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PT1M
Duration : 16 seconds

This animated home loan explainer from Lendi brilliantly deconstructs the inherent complexities of securing a mortgage, transforming a whirlwind of confusion into clear, actionable choices. Through dynamic information graphics and metaphorical animation, the video establishes Lendi as a trustworthy, user-centric online solution, empowering prospective homebuyers to navigate their financial journey with unprecedented transparency and ease.

Why It Stands Out:

From Chaos to Clarity: Visualizing Loan Complexity: Lendi dramatically illustrates the overwhelming nature of home loan choices with swirling documents, then uses procedural animation to distill this chaos into organized, digestible options. This visual narrative empowers viewers by demonstrating how Lendi simplifies a daunting financial process.

Personalized Pathways: Shortlisting Your Ideal Home Loan: The animation highlights a personalized loan shortlist, using a magnifying glass metaphor to reveal tailored options without impacting the user's credit score. This instantly addresses a major pain point, assuring users of a no-risk, customized discovery experience with Lendi.

* Radical Transparency: Unmasking Hidden Costs Upfront: The video employs a clever binoculars visual to clearly compare and disclose lender fees, taxes, and rates up front. Lendi proactively builds trust by visually guaranteeing there are "no surprises," distinguishing its platform through unwavering clarity in financial details.

What We Can Learn

Detail component power with precise percentage boosts for NPU GPU and CPU performance.

How can a tutorial explainer video generate leads?

Tutorial explainer videos generate leads by showcasing product value and driving traffic to lead capture forms. A clear call to action is essential.

What visual styles best suit tutorial explainer videos?

Visual styles range from minimalist to vibrant. Choose a style that aligns with your brand and target audience, prioritizing clarity and engagement.

How do I structure a compelling tutorial explainer video?

Structure tutorials with a captivating introduction, step-by-step instructions, practical examples, and a concise summary. Reinforce key takeaways.

What are essential elements of an effective product tutorial video?

Essential elements: high-quality visuals and audio, concise messaging, and a strong call to action. Aim for 60 seconds to a few minutes. Typical pricing ranges from $1000-$6000 for a 60-second video, depending on complexity.

What's the ideal length for a viewer-engaging tutorial?

Ideal length depends on complexity, but aim for concise, engaging content. Shorter videos (under 2 minutes) often perform best online.

How does music choice impact a tutorial explainer video?

Music enhances mood and engagement. Choose music that complements the tutorial's tone without distracting from the core message.

How do product tutorials enhance marketing funnels?

Product tutorials enhance marketing funnels by addressing customer pain points, demonstrating product value, and guiding viewers towards conversion.

Can live-action be effective for a tutorial explainer video?

Live-action can be highly effective, especially for physical products. Consider a mix of live-action and animation for optimal engagement.

How can storytelling elevate a product explanation video?

Storytelling humanizes product explanations, creating emotional connections and increasing memorability. Craft a narrative that resonates.

How do I adapt existing content for a tutorial explainer video?

Repurpose existing content (blogs, manuals) into concise, visually engaging tutorials. This maximizes resources and ensures consistency.

What makes a call to action effective in a tutorial video?

Effective calls to action are clear, concise, and directly related to the tutorial's content. Prompt viewers to take the desired next step.

How do I tailor a tutorial to my specific audience?

Tailor tutorials to your audience's needs, knowledge level, and learning style. Research your audience to maximize impact.

What are current trends in tutorial video production?

Current trends include interactive elements, personalized content, and mobile optimization. Stay updated to maximize engagement.

How can I showcase complex features in a simple tutorial?

Simplify complex features with clear visuals, step-by-step instructions, and real-world examples. Break down information into digestible chunks.

What common pitfalls should I avoid when creating a tutorial?

Avoid overly technical language, poor audio/video quality, and a weak call to action. Prioritize clarity, engagement, and a compelling message.


Beyond Marketing: Strategic Tutorial Integration


Beyond capturing initial interest, they deploy tutorial explainer videos as powerful strategic assets woven deep within their user journey. These videos move beyond simple promotion, becoming essential tools for fostering user success, streamlining support, and driving measurable retention. Effective integration transforms initial explanations into ongoing educational resources.

Strategic use involves carefully tracking user engagement and learning outcomes, not merely view counts. They analyze behavioral metrics to understand *how* users interact with the content, identifying points of confusion or drop-off. This data informs continuous improvement, ensuring the videos remain relevant and effective as products evolve.

They leverage diverse formats tailored to specific needs. Micro-tutorials, concise and mobile-first, address common questions or specific features for just-in-time learning. Interactive elements within videos actively engage learners, boosting comprehension and retention far beyond passive viewing.

  • They integrate tutorial videos directly into support documentation and knowledge bases, providing instant visual solutions that reduce common support requests.

  • They use targeted videos during onboarding to smoothly guide new users through initial tasks, significantly increasing adoption and long-term retention rates.

  • They prioritize accessibility with accurate captions, transcripts, and clear visuals ensuring all users can effectively learn from the content.

  • They meticulously structure tutorials for complex software or hardware, using precise visuals and clear narration to break down intricate processes step-by-step.


  • This strategic integration makes the Tutorial Explainer Video indispensable for building skilled, confident users and efficient support systems.


    Why Advids for Tutorial Explainer Video?


    At Advids, we create high-quality, original Tutorial Explainer Videos designed to achieve your business objectives. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into compelling and effective animation.

    Why Choose Advids for Your Tutorial Explainer Videos?

    Deep Expertise: 12+ years of experience and over 3400 successful projects across various animation styles demonstrate our understanding of effective video production. We've crafted over 320 Tutorial Explainer Videos specifically.
    Trusted by Leading Brands: From startups to Fortune 500 companies, brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on Advids to bring their stories to life through animation.
    Client-Focused Approach: Over 109 five-star Google reviews reflect our commitment to client satisfaction, showcasing our talent, creativity, and dedication to excellence.

    The Advids Tutorial Explainer Video Process:

    Tailored Solutions: We customize each Tutorial Explainer Video to perfectly match your brand, style, and target audience, ensuring maximum impact.
    Engaging Storytelling: Our skilled animators and storytellers craft captivating narratives that resonate with viewers and drive desired actions.
    Cutting-Edge Technology: We utilize industry-leading software and techniques to create visually stunning Tutorial Explainer Videos that leave a lasting impression .
    Collaborative Partnership: We work closely with you throughout the entire process, from concept to completion, ensuring your vision is realized in the final animation.
    Strategic Communication: We prioritize clear and open communication, understanding your needs, target audience, and brand identity to create truly impactful Tutorial Explainer Videos.


    Ready to unlock the potential of Tutorial Explainer Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

    Checkout some of the projects and work our team at Advids has been producing:


    What is a Tutorial Explainer Video?


    A Tutorial explainer video is a concise and engaging video that guides viewers through a process , explains a concept, or demonstrates how to use a product or service. These videos are designed to be informative, easy to understand, and visually appealing, making complex information accessible to a wider audience.

    Tutorial explainer videos are versatile and can be used for a variety of purposes, including:

    • product demos
    • Onboarding new users
    • Educating customers about industry trends
    • Showcasing best practices

    They can be incorporated into marketing campaigns , customer support materials, and internal training programs , making them a valuable tool for businesses of all sizes.


    What do top Tutorial Explainer Videos have in common?


    Mastering tutorial explainer videos requires focusing on clear communication and impactful visuals to engage your audience effectively.

    Ideal Viewer Profile - Craft a persona to tailor the video's tone and language for maximum impact.

    • Story Structure - Employ a beginning, middle, and end to create a memorable and easily followed narrative.
    • Problem-Solution Framework - Emphasize the pain points and clearly demonstrate how the solution alleviates them.
    • Step-by-Step Instructions - Use visual cues and concise language to guide viewers through each step effortlessly.
    • Compelling Visuals - Use high-quality visuals, screen recordings, and animations to clarify complex concepts.
    • Succinct Explanations - Prioritize clarity and conciseness, using simple language and avoiding jargon.
    • Strategic Text Overlays - Use text strategically to highlight key information and reinforce spoken words.
    • Clear Call to Action - Make the next step obvious, using clear and concise language to encourage engagement.
    • Authentic Application - Showcase real-world scenarios and user testimonials to build trust and credibility.
    • Key Feature Emphasis - Highlight the most valuable features using visual cues and clear explanations.


    What makes Tutorial Explainer Video effective?


    Achieving effectiveness in tutorial explainer videos necessitates clear learning objectives and compelling narratives to simplify complex concepts . Strategic implementation of animation, motion graphics, or live-action, tailored to the topics complexity and the audiences prior knowledge, enhances comprehension. animation style selection critically influences viewer engagement. This choice should align with both the subject matters intricacy and the audiences familiarity with the topic. Whiteboard animation suits simpler concepts, while 3D excels in visually rich, complex topics.

    Incorporating interactive elements, such as quizzes, directly boosts engagement and knowledge retention. Optimization relies on data-driven A/B testing of various visual approaches and narrative structure s to maximize viewer comprehension and engagement. Concise scripting and clear, engaging narration are paramount. Professional voiceover talent significantly elevates production quality and audience engagement. Prioritization of visually compelling presentation and clear communication is essential.

    Effective knowledge transfer hinges on streamlined storytelling and efficient communication. Clear calls to action guide viewers next steps, amplifying the videos impact. Tailoring the videos approach to the target audiences learning style maximizes impact. Ultimately, impactful videos prioritize clear communication, compelling visuals, and demonstrable learning outcomes.


    How long should your Tutorial Explainer Video be?


    Master tutorial explainer video length by aligning video type, use case, and funnel stage for maximum impact.

    Pre-production Considerations for Determining Video Length:

    • What's the core message?
    • Who's the intended viewer?
    • How many steps are needed?
    • What's the software's complexity?
    • Which platform will host it?
    • What's the video's style?
    • What's the marketing goal?

    Tutorial explainer video length guide

    Tutorial Explainer TypesVideo LengthUse CaseFunnel
    Animated Screen Recording45-90 secondsShow software workflow concisely, highlighting key features with engaging visuals Ideal for complex software demos, showcasing multiple features efficiently.Awareness
    Explainer Video60-90 secondsClearly communicate a complex concept or process using visuals and narration, focusing on core value proposition.Consideration
    Software Tutorial1-2 minutesGuide users through specific software features, step-by-step, with clear on-screen instructions. Uses screen recording and voiceover.Decision
    How-To Guide30-60 secondsProvide quick, actionable steps for a specific task, using simple visuals and concise language. Ideal for short, easily digestible tutorials.Action
    Kinetic Typography30-60 secondsEmphasize key takeaways and information using animated text and visuals, creating a memorable and impactful message. Ideal for short, impactful tutorials.Awareness


    How to create Tutorial Explainer Videos?


    Crafting compelling tutorial explainer videos requires a strategic approach. Mastering the pre-production and production phases ensures your video effectively guides users through your interface, maximizing engagement and comprehension.

    * Define Goals - Focusing on specific learning outcomes ensures the video directly addresses user needs.

    • Audience Research - Tailoring the video's complexity to the target audience maximizes comprehension and engagement.
    • Script Development - A step-by-step script mirroring the UI flow creates a clear, easy-to-follow tutorial.
    • Storyboard Creation - Visualizing the video's structure ensures a logical and engaging user experience.
    • Style Selection - A visually appealing style enhances user engagement and reinforces brand identity.
    • Video Filming/Animation - High-quality footage clearly showcasing UI functionality improves user understanding.
    • Video Editing - A concise edit mirroring the UI's natural flow creates a smooth, intuitive learning experience.
    • Music/SFX Addition - Subtle audio cues guide user attention and enhance the overall learning experience.
    • CTA Incorporation - A clear call to action encourages users to interact with the UI and continue their learning journey.


    The Importance of a Strong Script for Explainer Videos


    Crafting compelling explainer videos goes beyond visuals; it starts with a rock-solid script. We've covered pre-production and production, but let's talk about the heart of it all: the script. A strong script is the foundation of a successful explainer video, ensuring clarity, conciseness, and engagement. It's the roadmap that guides your visuals, keeps your audience hooked, and ultimately drives the results you want.

    Think of the best explainer video examples – their clarity and impact stem from a well-crafted script. A strong script isn't just about words on a page; it's about creating an experience. It's about transforming a simple product demo video into a captivating story that resonates with your audience. Even Process Videos, which often explain complex procedures, rely on a clear, step-by-step script to guide viewers effortlessly.

    • Clarity: A clear script ensures your message cuts through the noise, making it easy for viewers to grasp the core concept. No more head-scratching or rewinds!
    • Engagement: A captivating narrative keeps viewers hooked, turning a potentially dry topic into an enjoyable learning experience. Think storytelling, not just information delivery.
    • Conciseness: Respect your viewers' time. A concise script delivers maximum impact in minimal time, perfect for those short attention spans. No one wants a lengthy product explainer video.
    • Call to Action: Guide your viewers towards the next step, whether it's exploring more product explainer video examples or trying the product itself. A clear call to action turns viewers into customers.

    A well-crafted script is the secret sauce to creating explainer videos that truly connect. It's the foundation upon which compelling visuals and impactful messaging are built.


    How to Use Explainer Videos for Sales


    Let's dive into the practical side: using explainer videos to boost your sales. We've covered the groundwork, now let's explore how to make these videos work for you. Think of your sales funnel as a journey, and explainer videos are your trusty guides, leading potential customers towards that final purchase.

    Imagine this: a prospect lands on your website, intrigued but unsure. A short, engaging explainer video instantly clarifies your value proposition, turning that initial interest into a genuine lead. That's the power we're talking about.

    • Target specific buyer personas. A saas explainer video example for IT professionals will differ drastically from one targeting marketing managers. Tailor your message accordingly.
    • Transform website visitors into engaged leads. Offer valuable gated content, like an exclusive product demo, in exchange for contact information.
    • Supercharge your email marketing campaigns. Embed videos to personalize your message and boost click-through rates. A personalized video message can make all the difference.
    • onboarding videos are key for customer retention. Guide new users through your product seamlessly, reducing churn and fostering long-term loyalty.

    Explainer videos aren't just about explaining; they're about selling. By strategically integrating them throughout your sales process, you can build trust, clarify complex concepts, and ultimately drive conversions. Explore explainer video case studies for inspiration and see how others have successfully leveraged this powerful tool. Remember, concept explainer videos can simplify even the most intricate ideas, making them accessible and engaging for your audience.


    Choosing the Right Explainer Video Style


    Having explored pre-production and production, let's now delve into the exciting realm of choosing the right explainer video style. This crucial step can make or break your video's effectiveness. Imagine a playful animation explaining complex software – a mismatch, right? Finding the perfect style ensures your message resonates with your audience and achieves its purpose.

    We've all seen captivating tutorial video examples that stick with us. What makes them so effective? It's the synergy between content and style. Think about your target audience. Are they tech-savvy professionals or curious beginners? This influences your choice between a concise how-to video or a more in-depth educational explainer video. Consider your budget too. 2D explainer video examples can be cost-effective while still delivering engaging visuals.

    • Purpose-driven style: Match your video's style to its objective. A product demo benefits from clear visuals and step-by-step instructions, while a brand story might thrive with a more cinematic approach.
    • Audience-centric approach: Tailor your style to your viewers' preferences. A younger audience might appreciate a fast-paced, animated style, while a professional audience might prefer a more polished, live-action approach.
    • Budget-conscious choices: Explore different styles and their associated costs. Animation can be more expensive than screen recordings, so choose wisely.
    • Platform optimization: Consider where your video will live. YouTube favors longer formats, while social media thrives on short, attention-grabbing content.

    By carefully considering these factors, we can create explainer videos that truly connect with our audience. Remember, the right style enhances understanding, boosts engagement, and ultimately drives the results we want.


    The Role of Animation in Explainer Videos


    Stepping beyond the basics, let's explore the magic of animation in explainer videos. We've discussed different styles, but now we'll uncover how animation transforms information into captivating stories. Think of it as adding a spark of life, turning static explanations into dynamic experiences. Animation isn't just about pretty pictures; it's a powerful tool for simplifying the complex, boosting engagement, and making your message truly memorable.

    Animation empowers us to break down intricate ideas into digestible visuals. Imagine explaining a complex software process – animation can visualize the workflow, making it crystal clear for viewers. This is especially valuable for instructional explainer videos where clarity is paramount. Similarly, training videos benefit immensely from animation's ability to demonstrate procedures step-by-step, enhancing comprehension and retention.

    Consider animated explainer video examples that use character animation to connect with the audience on an emotional level. These characters become relatable guides, leading viewers through the information and making the learning experience more enjoyable. This is where the true power of animation shines – its ability to transform a simple product demo into a captivating story. Even with explainer video examples that focus on technical concepts, animation can inject personality and humor, keeping viewers engaged.

    • Animation simplifies complex concepts. visual metaphors and dynamic visuals break down intricate ideas, making them easily digestible for viewers.
    • Visualizing abstract ideas. Animation gives form to intangible concepts, making them concrete and understandable.
    • Boosting viewer engagement. Animation captures attention and maintains interest, leading to higher viewer retention.
    • Different animation styles and their impact. From the simplicity of 2D to the realism of 3D, each style offers unique advantages.

    By strategically incorporating animation, we create explainer videos that resonate with our audience, leaving a lasting impact. Animation isn't just a visual flourish; it's a strategic tool for effective communication.


    Creating Engaging Visuals for Explainer Videos


    Having covered the groundwork, let's dive into the heart of visual engagement . Think of your explainer video as a visual story, not just a series of facts. Top explainer video examples demonstrate how captivating visuals transform information into memorable experiences . We'll explore key techniques to elevate your video's visual appeal and captivate your audience.

    Remember, even the best script needs compelling visuals to truly shine. Imagine a software explainer video example that seamlessly blends animation and screen recordings to showcase key features. That's the power we're aiming for.

    By mastering these visual elements, we can transform our explainer videos from informative to truly captivating . Remember, the goal is to create an experience that resonates with your audience, leaving a lasting impression.

    Author & Editor Bio

    Author Jai Ghosh

    A video producer with a passion for creating compelling video narratives, Jai Ghosh brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

    His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

    An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.