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Published: January 2, 2025

How Much Does Whiteboard Video Production Cost In 2025?

On average, whiteboard video cost can range from $900 and $4,000, with starting estimates as low as $1,100. We've found that many popular video styles like hand drawn whiteboard animation, animated explainer videos, and kinetic typography, are within this pricing; however, kinetic typography videos often have a more defined average cost of $2,000 and $3,000 and a quicker 2 to 4 week production timeline.
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whiteboard video Pricing

  • Advids Expertise
    • 48 award-winning creative team members specializing in whiteboard video creation.
    • Full-service video production delivering impactful results with animated explainer videos.
    • Custom design expertise in kinetic typography to bring your vision to life.
  • What Sets Advids Apart

    Our team of whiteboard video specialists helps boost conversions with compelling video ads.

    • Compelling Narratives: Crafting engaging stories that resonate with your target audience.
    • Impactful Visuals: Creating visually appealing whiteboard animations that capture attention.
    • Persuasive Calls-to-Action: Driving desired actions with clear and compelling calls to action.
    • Expert Storyboarding: Visualizing the narrative flow for effective communication.

 

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Key Takeaways

Factors

What factors influence the cost of whiteboard video creation?

We understand that budgeting for a whiteboard video can feel complex. Let's break down the key factors that can affect your whiteboard video production cost, empowering you to make informed decisions.

Primary Factors:

1. Video Length: A longer whiteboard video, say three minutes, naturally requires more production time and resources than a shorter one, directly impacting the overall cost.
2. Video Design Complexity: Intricate designs and detailed animations in your whiteboard video, like a 3D Product Demo + Whiteboard, require specialized skills and thus can increase the price.
3. Video Production Scope: Extensive pre-production for your whiteboard video, including in-depth scripting and storyboarding, adds to the project's complexity and cost.

Secondary Factors:

4. Scriptwriting & Storyboarding: A well-crafted script and detailed storyboard are essential for a successful whiteboard video, and their complexity can influence the overall cost.
5. Number of Revisions: Offering unlimited revisions for your whiteboard video might seem costly upfront but can save money and ensure satisfaction in the long run.
6. Voice-over Talent Selection & Direction: Professional voice-over artists for your whiteboard video bring experience and quality, but their rates can vary, impacting your budget.

How to optimize whiteboard video creation budget?

Managing your whiteboard video budget requires a strategic approach. These 6 factors can impact the cost by as much as 40%. Remember, 49% of businesses are open to using a video production agency—their expertise can be invaluable. Ready to budget effectively? What's your goal?

Our simple budgeting guidelines are:

Collaborate Early: Engage your chosen agency early. Their insights can optimize your vision and budget from the outset.
Define Priorities: Clearly outline your must-haves versus nice-to-haves for your whiteboard video. This helps focus resources effectively.
Transparent Communication: Openly discuss your budget and expectations with your agency. This fosters a collaborative and efficient process.
Explore Options: Be receptive to your agency's suggestions. They can often offer cost-effective alternatives without compromising quality.

How to get exact budget for your whiteboard video production?

Securing an accurate budget for your whiteboard video requires proactive communication and a clear understanding of your needs. Start by preparing a detailed brief outlining your objectives, desired style (perhaps a Simple Whiteboard Animation), and target audience. What's your vision?

To get a precise quote, consider these essential steps:

Share References: Provide 1-2 reference whiteboard videos to illustrate your desired style and complexity. This helps the agency understand your vision.
Detailed Scope of Work: Request a comprehensive scope of work outlining project milestones, payment terms, revision flexibility, and potential future video updates. This clarity can save money down the line.
Premium Extras: Inquire about any premium extras included in the package, such as different aspect ratios or raw files. These additions can affect the cost but also offer valuable assets.
Client Input Expectations: Understand the level of creative input expected from you. Clear communication minimizes misunderstandings and keeps the project on track.
Negotiate and Partner: Don't hesitate to ask for a special price or discuss potential long-term partnerships. Remember, 18% of businesses are willing to experiment—leveraging this can lead to favorable pricing. Looking for a deal?

Overall average cost of whiteboard video

The average cost of a 60-second whiteboard video is $3,160, with prices ranging from $1,000 to $16,000.

  • Key factors affecting the cost include production quality, customization, and the provider's geographic location.
  • We identified a 'sweet spot' between $3,450 and $8,050, balancing quality, customization, and value.
  • Geographical spending on whiteboard video production -

  • US-based companies spend average of $6,520 for 60 seconds
  • European companies spend average of $4,210 for 60 seconds
  • Asian companies spend average of $1,900 for 60 seconds
  • Companies types and their whiteboard animation budgets -

  • For startups and SMB businesses, a budget of $1,150 to $3,450 is recommended for an optimal balance of affordability and quality.
  • Founders of early stage companies, achieve the most rich content for better investment ROI, a budget of $1,610 to $4,140 is average spend per minute.
  • Enterprise companies spend a higher price for rich aesthetics and branding, an average of $4,600 to $8,050 for top quality videos.
  • With remote work and advanced software paired with modern ai powered graphics software, agencies are able to deliver the same quality in 2025 at a lower budget of 14% compared to previous year. Returning clients expect to get the same quality of whiteboard videos at a discounted price of 28% to 34% on average.

    Data source - Advids surveyed in 2025 , 80 of its clients and 12 agencies to calculate the average cost & spending.

    whiteboard video Pricing List

    We'll explore various whiteboard video styles, outlining their production scope, cost, and ideal use cases to help you make informed decisions. This breakdown covers everything from simple animations to complex 3D product demos, providing a clear picture of what to expect at each price point.

    Below is average per minute pricing

    1. Simple Whiteboard Animation Pricing: $900 - $1,900
    Use Cases: Explainer videos, Product intros, Tutorial videos
    Ideal Length: 30 seconds, 60 seconds
    Video Elements: Line art, Text animations, Basic transitions
    Production Timeline: 1-2 weeks

    2. Hand Drawn Whiteboard Pricing: $1,200 - $2,200
    Use Cases: Storytelling, Personalized messages, Educational content
    Ideal Length: 30 seconds, 60 seconds
    Video Elements: Hand-drawn illustrations, Custom artwork, Animated drawings
    Production Timeline: 2-3 weeks

    3. Animated Icons + Whiteboard Pricing: $1,500 - $2,500
    Use Cases: Process explanations, Data visualization, List-based content
    Ideal Length: 30 seconds, 60 seconds
    Video Elements: Animated icons, Kinetic typography, Dynamic graphics
    Production Timeline: 2-3 weeks

    4. Animated Explainer + Whiteboard Pricing: $1,800 - $3,800
    Use Cases: Concept explanations, Product demos, Service overviews
    Ideal Length: 30 seconds, 60 seconds
    Video Elements: 2D animation, Character animation, Background illustrations
    Production Timeline: 3-4 weeks

    5. Animated Character + Whiteboard Pricing: $2,200 - $4,000
    Use Cases: Brand storytelling, Engaging narratives, Character-driven explanations
    Ideal Length: 30 seconds, 60 seconds
    Video Elements: Character design, Character animation, Lip-sync animation
    Production Timeline: 4-5 weeks

    6. Product Demo + Whiteboard Pricing: $2,500 - $4,000
    Use Cases: Product showcases, Feature highlights, Software tutorials
    Ideal Length: 30 seconds, 2 minutes
    Video Elements: Screen recordings, Product mockups, Animated annotations
    Production Timeline: 4-6 weeks

    7. Software Demo + Whiteboard Pricing: $2,800 - $4,000
    Use Cases: Software tutorials, User interface walkthroughs, Feature demonstrations
    Ideal Length: 60 seconds, 3 minutes or longer
    Video Elements: Screen capture, Animated annotations, Callouts and highlights
    Production Timeline: 5-7 weeks

    8. 3D Product Demo + Whiteboard Pricing: $3,500 - $4,000
    Use Cases: Complex product demonstrations, 3D model showcases, Interactive product tours
    Ideal Length: 60 seconds, 3 minutes or longer
    Video Elements: 3D modeling, 3D animation, Textured models
    Production Timeline: 6-8 weeks

    How much does whiteboard video production cost?

    Ever wondered how animation brings ideas to life? In our experience, whiteboard video production costs typically range from $900 to $5,000 for a one-minute video. This investment can yield substantial returns, as 83% of businesses report satisfaction with their whiteboard video ROI. A powerful statement: quality doesn't always demand exorbitant prices; strategic planning can achieve both. Choosing the right style, like a Simple Whiteboard Animation, balances message and budget. We typically include scriptwriting, voiceover, music licensing, and revisions. Many studios offer tiered packages—basic, standard, and premium—with varying features and price points. Tip: Prioritize clear communication over excessive visuals for cost-effective engagement. Budget-friendly quality is achievable. Fifteen-second videos might range from $500-$1500, thirty-second videos from $750-$2500, and sixty-second videos from $900-$5000, with the sweet spot often being 30-60 seconds for optimal storytelling. Custom production means bespoke visuals, tailored storytelling, and brand alignment, unlike generic templates. This elevates your message and resonates more deeply with your audience, potentially boosting your ROI.

    How does whiteboard video creation pricing work?

    When comparing quotes, don't just look at the bottom line. Evaluate the level of production expertise, team experience, and creative vision offered. One often overlooked aspect is the value of revisions. A seemingly higher quote might offer unlimited revisions, saving you money and headaches later. If your goal is brand awareness, a Hand Drawn Whiteboard video might be ideal, focusing on emotional connection rather than complex technical demonstrations. Consider your video goals and how different pricing models align with them. Comparing quotes requires careful consideration of quality, expertise, and potential hidden costs. Strategic pricing analysis is key.

    Data roundup
    Do you plan to increase or decrease video content budget?

    What is the average pricing range for custom whiteboard video creation?

    For truly custom whiteboard videos, like a 3D Product Demo + Whiteboard, where intricate product features need showcasing, expect a higher investment. This style demands specialized skills and meticulous attention to detail. We estimate the range for such high-end custom whiteboard videos to be between $4,000 and $5,500. This level of customization is ideal when you need to explain complex products or services visually compellingly, justifying the higher cost with increased engagement and conversion. Think of it as an investment in premium quality and impactful storytelling. High-end custom creation elevates your brand.

    What is the estimated cost range for a 60 seconds whiteboard video?

    Sixty-second whiteboard videos generally fall within the $900 to $5,000 range. However, you can negotiate more value by asking for deliverables like different versions with varied calls to action, aspect ratios optimized for different platforms, and raw files for future edits. Maximize your 60 seconds by creating versions tailored to specific user personas with minor tweaks. This allows you to target different segments effectively within your budget. Think strategically about how to leverage these additional assets to amplify your message and reach. Sixty seconds, maximized impact.

    Data roundup
    Are you happy with the quality vs cost of your current video creation agency?

    How much does it cost to hire a professional whiteboard video production agency?

    Are you concerned about finding the right balance between cost and quality? In our experience, hiring a professional whiteboard video production agency typically costs between $4,000 and $6,000 for a one-minute video. We recommend thoroughly reviewing agency portfolios and client testimonials on platforms like Google Reviews. Comparing proposals from at least three to five agencies is crucial, ensuring each quote aligns with your specific needs. This allows for a consistent comparison, empowering you to shortlist based on cost, production quality, responsiveness, and creative synergy. Choosing an agency isn't just about a single project; it's about finding a long-term content partner who understands your brand's evolving needs. A radical thought: the most expensive option isn't always the best, nor is the cheapest; the right fit is the one that aligns with your goals and values. Benefit: A professional agency brings expertise and a dedicated team, freeing you to focus on your core business.

    How much does freelancers cost to create whiteboard videos?

    How do you ensure reliability when hiring a freelancer? While freelancers can be 30% to 70% cheaper than agencies, typically ranging from $1,200 to $4,200 for a one-minute video, project management can be more challenging. If you choose this route, prioritize freelancers with a proven track record in whiteboard animation. In our experience, even experienced freelancers might lack the comprehensive research and pre-production capabilities of a dedicated agency. They often charge hourly rates, varying between, say, $15 and $25, depending on their skill level and location. A potential drawback: managing timelines and revisions can require more of your direct involvement. Benefit: Freelancers can offer cost-effective solutions for smaller projects or tighter budgets.

    How much does DIY cost to create whiteboard videos and their limitations?

    Is DIY truly a viable option for whiteboard videos? While we generally recommend professional services, if you're determined to go the DIY route, platforms like VideoGen (around $220/month) and Animoto (around $40/month) offer accessible options. Your success hinges on finding templates aligned with your goals and crafting a compelling narrative. We suggest using AI content research tools to refine your script, rather than relying solely on text-to-video prompts. Test your DIY video with a small audience first to gauge its effectiveness. A potential drawback: DIY often lacks the polish and storytelling depth of professional production, potentially impacting engagement. Benefit: DIY offers maximum control over the creative process and can be a cost-effective learning experience.

    FAQs about whiteboard video production costs

    Get answers to common questions about the cost of whiteboard video production below!

    How much does whiteboard videos creation cost in 2025?

    On average, whiteboard videos production cost $900 to $4,000 per minute. Early-stage startups often spend under $1,400 per minute, while established brands focus on quality and tend to spend upwards of $3,100 per minute.

    Source Data

    Cost % of marketers
    $1,100 - $1,700 19.97%
    $1,701 - $2,500 20.17%
    $2,501 - $4,000 33.57%
    $4,001 - $5,000 15.29%
    $5,001 - $7,000 4.84%
    More than $7,000 6.16%

    How much is higher pricing relevant to higher whiteboard videos quality?

    Higher pricing is directly related to higher quality (68% of respondents). And (27% of respondents) think cost increase does not guarantee a great output always for whiteboard video.

    Source Data

    Cost % of marketers
    High Price is equal to High Quality 68%
    High Price sometimes get High Quality 27%
    Low Price can get High Quality 5%

    What budgets should be allocated for whiteboard videos production for the entire year?

    Marketers who have already produced video content in 2025 are 76% more likely to increase budgets. While marketers creating whiteboard video content for the first time plan to spend less than $7,000 in 2025.

    Source Data

    Budget % of marketers
    $4,000 - $6,000 19.97%
    $6,001 - $10,000 25.17%
    More than $10,000 54.86%

    What factors contribute to the cost of a whiteboard video beyond the freelancer or agency fees?

    Additional costs can include scriptwriting, voiceover talent, music licensing, revisions, and animation complexity. These should be factored into your budget.

    How can I reduce the price of a whiteboard video without compromising on quality?

    To lower costs, consider shorter videos, simpler animation styles, using royalty-free music, and providing a clear brief to minimize revisions.

    What is a reasonable budget to allocate for a high-quality whiteboard video production?

    A reasonable budget for a professional whiteboard video is between $500 and $4,000, depending on length, style, and the chosen provider.

    Does the length of a whiteboard animation significantly impact the overall production cost?

    Yes, longer videos require more animation and voiceover work, directly increasing the production cost. Plan your script concisely.

    Are there hidden costs associated with working with a whiteboard video production agency versus a freelancer?

    Agencies might have project management or administrative fees. Freelancers may have less overhead, potentially offering lower overall pricing.

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