Explanation Video Production Company

Videos To Captivate And Convert Your Audience

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Great team of creatives
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Communication is smooth
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Explanation Video Production Company

Increase Engagement



Furthermore, these videos foster deeper audience connection by transforming abstract ideas into relatable and visually appealing narratives.

Engaging videos simplify complex information, making it easier for your audience to understand and remember key concepts.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Christine Geness
CEO, Cell-Logic

We recently worked with ADVIDS on a 3D general capabilities video for our specialty construction company. The process was very smooth and we are very happy with the final product!

Emily Gray
Quality Manager, Pacific Hoseflex

We had a great experience with ADVIDS. We required a technical 3D video to be produced. The project ran smoothly with excellent communication.

Danielle Noah
Digital Marketing Manager, AJ Madison

Very happy with the 3 min animation video that was produced by advids. It was great working with them. We were looking to create an informational video for our customers and they brought our vision to life.

Danielle Hrin Kuek
Head of Marketing, Wilhelmsen Group

I was really impressed with how process oriented and accommodating they were at every step of the way.


About Advids


Advids is a team of kind, thoughtful creatives specializing in explainer video production since 2012. We are storytellers, scriptwriters, animators, voiceover artists, sound designers, and video editors dedicated to crafting compelling narratives. We've been called explainer video specialists, animated explainer video gurus, whiteboard animation experts, product demo video masters, and more. But above all else, we're your explainer video production partners.

Let's collaborate, explore your vision, and discover how Advids can create explainer videos that elevate your brand and captivate your audience. Our combined years of experience and passion for visual storytelling ensure a unique and engaging final product tailored to your specific needs.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • 82% of marketers who use generative AI say it helps them make significantly more content.
  • 92% of video marketers believe they get good returns from their videos.
  • According to a recent survey, companies have found that their emails that contain video have a click-through rate that's over 300% higher than that of traditional emails with no video.
  • Video streaming is estimated to account for 91% of global internet traffic by 2024.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Explanation
Explanation Experience
Video Creation FAQ
Explanation Video Examples
What is Explanation Video?
Explanation Video Production
Production Process
Video Use Cases
Explanation Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Explanation Video Service - What We Offer


    As a leading explanation video company Advids we craft compelling visuals clarifying complex ideas. We offer a full explanation video service ensuring your message resonates.

    We create high-quality videos tailored to your business needs. Our team of expert scriptwriters animators and voiceover artists collaborate to deliver informative and visually stunning results.

    Explainer and How-To Videos: Simplify complex processes and provide step-by-step instructions.
    Product Videos: Showcase features benefits and provide a comprehensive overview.
    App and Software Demo Videos: Demonstrate functionality and user experience for software and mobile applications.
    Training Videos: Educate employees or customers on key business topics.
    Brand Story Videos: Share your brand's narrative and connect with your audience.


  • How Advids pricing work for Explanation Videos?


    Advids offers transparent, value-driven pricing for explanation videos. Our fixed-fee model ensures predictable budgets, creative collaboration, and exceptional results.

    **Predictable Budget:** Clear costs, fixed fees, and complete budget control.

    **Client Focus:** We prioritize your vision, handling edits swiftly and flexibly. Our team collaborates to exceed your goals.

    **Simplified Project Management:** Dedicated project leads ensure smooth production and quick approvals.

    **Transparency:** Complete transparency: script to licensing, consistent delivery, and ongoing support.

    Our team creates engaging animated explainer videos that clearly communicate complex information. These marketing videos are designed to resonate with your target audience and drive results.

    **Simplified Design (USD 1000-1500):** Clean visuals, concise messaging highlighting key benefits: drought resistance, pest control, increased yield.

    **Engaging Visuals (USD 1500-2000):** Animated diagrams and microscopic visuals explain the product's functionality.

    **Storytelling Approach (USD 2000-3000):** Animated narrative showcasing real-world application and user experience.

    **Detailed Scientific Visualization (USD 3000-4500):** 3D models, data visualizations, and animated structures provide in-depth scientific explanation.

    **Comprehensive Product Showcase (USD 4500-6000):** Live-action footage, scientist interviews, and 3D animations offer a complete product overview.

    Contact us to discuss your project.


    What content team from Advids is assigned and their expertise?


    At Advids, we assign a dedicated team of explanation video specialists to illuminate your concepts and captivate your audience. We transform complex ideas into clear, concise, and visually engaging narratives. Our team crafts compelling explanation videos that simplify intricate subjects, boost viewer comprehension, and drive meaningful engagement.

    Your dedicated project team includes:

    Creative Director: Leads the project vision, from initial concept and scriptwriting to impactful storytelling and a compelling visual style.
    Storyboard Artist: Visualizes the narrative, sketching keyframes and transitions to ensure a smooth, engaging flow for maximum viewer impact.
    2D/3D Animator: Brings the storyboard to life, creating dynamic visuals and motion graphics that clarify complex information and enhance visual appeal. This animator specializes in explainer video production.
    Voiceover Artist: Delivers clear and compelling narration that complements the visuals and reinforces key messages for better audience connection. This artist is an expert in explanatory narration.
    Sound Designer: Creates a rich audio landscape with music and sound effects that enhance the emotional impact and overall viewing experience, adding depth to explainer video soundtracks.
    Video Editor: Assembles all elements seamlessly, incorporating transitions, text animations, and visual effects to create a polished, professional final product. This editor focuses on explainer video post-production.


    What experience Advids has in Explanation Video production?


    Advids crafts engaging explainer videos using visuals, narration, and sound design to simplify complex topics. We offer diverse animation styles (2D, 3D, whiteboard, screencasts) to perfectly match your message. Our videos leverage instructional design and best practices for maximum impact. We research your needs to align video production with your goals.

    We serve diverse sectors (technology, healthcare, manufacturing, education, finance), creating clear videos from complex information. Our industry expertise ensures videos address specific knowledge gaps and learning styles, driving understanding and engagement.

    With 12 years' experience, we create various explainer videos (product demos, training, business-focused). Thousands of videos have helped businesses onboard, educate, and promote.

    Each project starts with thorough research into subject matter, audience, and desired outcomes. We define key objectives, craft compelling narratives, and design engaging visuals for knowledge retention. Clear messaging, impactful visuals, and brand consistency are key to effective videos. We collaborate closely with clients, ensuring alignment with their communication strategy and measurable results. We craft engaging animated explainer videos, creating clear videos for your video marketing strategy, including product explainer videos and creating various explainer videos, including training videos.


    FAQ

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    What makes an effective script for explaining a concept?

    An effective script for explaining a concept should be clear, concise, and engaging, using simple language and a logical flow to ensure the audience understands the core message.

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    What is the optimal length for a concise explanation?

    The optimal length for a concise explanation is typically between 60 to 90 seconds, allowing enough time to cover the key points without losing viewer attention.

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    How do we select the most suitable visual style for our explanation?

    The most suitable visual style is selected by considering the target audience, the complexity of the concept, and the overall brand aesthetic, ensuring the visuals enhance understanding.

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    How do we break down complex ideas into understandable explanations?

    Complex ideas are broken down by identifying core components, using analogies, and presenting information in a step-by-step manner, making it easier for viewers to grasp.

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    How do we maintain viewer engagement throughout the explanation?

    Viewer engagement is maintained by using dynamic visuals, a compelling narrative, and a clear, energetic voiceover, keeping the explanation interesting and easy to follow.

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    What are the key stages in creating an explanation video?

    The key stages in creating an explanation video include scriptwriting, storyboarding, animation, voiceover recording, sound design, and final editing, ensuring a polished end product.

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    How do we use animation to clarify concepts in our explanation?

    Animation is used to clarify concepts by visually representing abstract ideas, demonstrating processes, and highlighting key information, making complex topics more accessible.

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    How do we integrate a compelling call to action in our explanatory video?

    A compelling call to action is integrated by clearly stating what the viewer should do next, such as visiting a website or contacting a business, making it easy for them to take the desired action.

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    What are the essential storyboarding practices for explanation videos?

    Essential storyboarding practices for explanation videos include planning each scene, sketching out key visuals, and ensuring a smooth transition between scenes, resulting in a cohesive video.

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    How do we maintain brand consistency in our visual explanations?

    Brand consistency is maintained by using brand colors, fonts, and logos, ensuring the visual style aligns with the overall brand identity, reinforcing brand recognition.

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    What are the typical mistakes to avoid when producing an explanation?

    Typical mistakes to avoid include using overly complex language, creating confusing visuals, and failing to maintain a consistent tone, ensuring the explanation is clear and effective.

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    How do we choose appropriate background music for enhancing the explanation?

    Appropriate background music is chosen by selecting tracks that complement the tone and pace of the explanation, enhancing the overall viewing experience without distracting from the message.

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    How do we use on-screen text to support the explanation?

    On-screen text is used to support the explanation by highlighting key points, reinforcing important information, and making the video accessible to viewers who may be watching without sound.

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    How do we visually present data for easy understanding in an explanation?

    Data is visually presented for easy understanding by using charts, graphs, and infographics, making complex data more digestible and engaging for the viewer.

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    What are the current industry best practices for creating effective explanation videos?

    Current industry best practices for creating effective explanation videos include keeping the message concise, using high-quality visuals, and optimizing for various platforms, ensuring maximum impact.


    Explanation Video Examples

    1. eTactica

    eTactica is a shore connection solution that allows you to monitor and control your harbor activities in real time. This video is designed to demonstrate the ease of use and the benefits of the solution.

    Video Design - This Explanation Video uses bright colors and clean lines to showcase its product in a way that is both engaging and easy to understand. The animation style is simple and playful, featuring a harbor scene with boats docked at the pier and a user interacting with the solution on a computer screen.

    The video design effectively communicates the objective, which is to show that eTactica is a user-friendly solution that can help harbor owners and managers streamline their operations. The visual style is friendly and inviting, creating a positive impression of the solution and its capabilities.

    2. AMD

    AMD is bringing the next-generation of In-Vehicle Infotainment. This video is designed to showcase the company's role in powering the future of smart vehicles.

    Video Design - AMD uses an animated car as the primary visual element throughout the video, creating a clean and modern design. The color palette consists of cool blues, grays, and purples which creates a sophisticated feel. The sleek graphics and clean lines make this a strong "Explanation Video" that clearly shows how technology can enhance driving experience.

    The video's design effectively communicates the goal of showcasing AMD's In-Vehicle Infotainment solutions. The sleek, modern graphics portray technology that is seamless and intuitive, appealing to drivers who value connectivity and productivity. The consistent use of animations and visuals throughout the video builds upon this idea, highlighting the seamless integration of technology into the driving experience. The overall tone of the video is professional and confident, reflecting the company's innovative approach to automotive technology.

    3. Autodesk

    Autodesk Build is a single solution for construction project management. This video is designed to introduce the capabilities of this new platform and its benefits for construction teams.

    Video Design - The video uses simple graphics and visuals to explain Autodesk Build. It uses simple architectural models to represent complex construction projects, along with clear and concise text elements to illustrate workflows. The video is a good Explanation Video, focusing on demonstrating the key features of Autodesk Build and showcasing the integration of its functionalities.

    The visual style effectively communicates the objective of the video to showcase the advantages of Autodesk Build for the construction industry. The clear, minimalist visuals create a clean and professional tone, making the video engaging and accessible to a wide audience. The video highlights the user-friendly design of the platform and its ability to streamline construction project management, simplifying complex workflows.

    4. BTicino

    BTicino is a company that creates smart home solutions, with a focus on user experience and simple designs. The video is designed to introduce and highlight the features and benefits of the new LIVING NOW range of digital and voice control systems.

    Video Design - This video presents an immersive explanation of the LIVING NOW digital and voice control systems with a focus on the elegant design elements. The video showcases the sleek black finish and minimalist lines of the device, with subtle yet striking light accents. The use of close-ups emphasizes the details of the device. The animation creates a sense of mystery and intrigue, drawing the viewer in to learn more about the product. This approach creates a clean and captivating visual experience for viewers.

    The combination of sleek visuals and a straightforward narrative clearly communicates the key features of the LIVING NOW range. The use of bold and simple graphics enhances the impact of the message, creating a modern and sophisticated tone that appeals to a contemporary audience. The video effectively showcases the design elements that are central to the BTicino brand identity, making it easy for viewers to understand the product's place in the BTicino product line.

    5. GF Machining

    GF Machining Solutions is a company that manufactures and sells lasers that are used in manufacturing, machining, and other industrial processes. The video is designed to highlight the power and precision of their femtosecond laser.

    Video Design - The video is a great example of an explanation video, as it focuses on showcasing the femtosecond laser and its key capabilities. The video features sleek and modern graphics that complement the industrial nature of the product. Visual design elements, such as the close-ups of the laser and the fast-paced transitions, highlight the speed, precision, and power of the machine. The video uses clean visuals, with minimal animation.


    The video's visual style and design successfully communicate its objective. The fast-paced visuals and the use of close-ups create a sense of speed and precision. The tone of the video is both informative and engaging. The use of visuals helps to make the technical concepts more accessible and easier to understand. The video demonstrates the effectiveness of GF Machining's femtosecond laser by showing how it can be used to create intricate designs on various materials. This approach makes the video both informational and engaging for the intended audience, which consists of potential customers and industry professionals.

    What is Explanation Video?

    An Explanation Video is a short-form video that aims to simplify complex ideas, products, or services for a target audience. It uses engaging visuals, clear narration, and storytelling techniques to educate and inform viewers in a concise and memorable way.

    Explanation Videos are commonly used for marketing and advertising purposes, employee training, educational content, and internal communications. They can be used to introduce new products, explain a company's mission, or educate customers on how to use a particular service.


    Explanation Video Production

    Explanation video production is the process of creating engaging and informative videos that explain complex concepts in a simple and visually appealing manner. It involves a series of steps, from conceptualization and scriptwriting to animation, voiceover recording, and editing.

    Typically, high-quality Explanation Video production takes 6-8 weeks. This timeline includes pre-production planning, production (filming or animation), and post-production (editing, sound design, and revisions). The process requires a skilled team of creatives, including scriptwriters, animators, voiceover artists, and video editors, to ensure a polished and effective final product.


    Production Process

    • Concept Development: Collaborate with the client to define the core message and target audience.
    • Scriptwriting: Craft a clear and concise script that effectively explains the concept.
    • Storyboard Creation: Visualize the script through a series of illustrated panels.
    • Voiceover Recording: Hire a professional voiceover artist to narrate the video.
    • Illustration/Animation: Create engaging visuals using animation or illustration techniques.
    • Sound Design & Music: Add music and sound effects to enhance the video's impact.
    • Video Editing: Assemble all elements, ensuring smooth transitions and pacing.
    • Review & Revisions: Client feedback is incorporated to refine the video.
    • Final Delivery: Export the video in the desired format and resolution.
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    Video Use Cases

    Explanation Video production focuses on four main things: clear and concise messaging, engaging visuals, a strong narrative structure, and a target audience focus. These elements work together to create a video that is both informative and entertaining.

    The best Explanation Video creations have these visual characteristics: vibrant colors, dynamic animation, relatable characters, and clear typography. These elements help to capture the viewer's attention and make the information more memorable.

    Explanation Videos are among the most popular video production types because they are highly effective at communicating complex information in a way that is easy to understand and remember. They can be used for a variety of purposes, from marketing and advertising to education and training.


    Explanation Video Benefits

    Explanation videos are powerful tools for communication. They offer numerous advantages across various applications. Consider how these benefits can transform your business.

    • Explainer videos transform complex topics into easily digestible content, boosting audience understanding. Imagine explaining quantum physics; an explainer video makes it accessible.
    • Product demo videos don't just list features; they demonstrate how those features solve customer problems, increasing sales conversions. See your product in action.
    • App demo videos showcase intuitive user experiences, driving app downloads and engagement. Experience the app firsthand.
    • How-to videos empower users with clear guidance, leading to faster adoption and increased satisfaction. Learn and do.
    • Training videos deliver crucial information efficiently, improving employee training and reducing costs. Train better, faster.
    • Product overview videos provide a complete product picture, offering comprehensive showcases. See the whole picture.
    • Software demo videos illustrate workflows and functionalities, making software easier to understand. Understand the process.
    • Brand story videos build emotional resonance with audiences, fostering stronger brand connection and loyalty. Connect with your audience.

    Increase Video Engagement

    Compelling visual storytelling

    Compelling visual storytelling is essential for creating engaging Explanation videos that capture your audience's attention and leave a lasting impression. The key is to create a narrative that is both informative and entertaining, using animation, graphics, and visuals to bring your message to life. Think about the story you want to tell, the emotions you want to evoke, and the message you want to leave with your viewers.

    Strategic visual elements

    Strategic visual elements are essential for creating engaging Explanation videos that effectively communicate your message and keep your audience interested. This could include using bright colors, dynamic animations, and eye-catching graphics to create a visually appealing experience. Remember to use visuals that are relevant to your message and target audience, ensuring that they enhance the overall impact of your video.

    Engaging audio and music

    Engaging audio and music are essential for creating Explanation videos that are both informative and enjoyable to watch. Choose a voiceover that is clear, concise, and engaging, and select music that complements the tone and mood of your video. Remember to use audio and music that are appropriate for your target audience and brand identity, ensuring that they enhance the overall experience.

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    Video Script

    Comprehensive script development

    Comprehensive script development is essential for creating Explanation videos that effectively communicate your message and engage your audience. This involves outlining your key points, crafting a compelling narrative, and ensuring that your script is clear, concise, and easy to understand. Remember to consider your target audience, the tone and style of your video, and the overall message you want to convey.

    Strategic script structure

    Strategic script structure is essential for creating Explanation videos that are both informative and engaging. This involves organizing your script in a logical and compelling way, using a clear introduction, body, and conclusion. Remember to break down complex information into smaller, digestible chunks, and use transitions to guide your audience through the narrative.

    Engaging storytelling techniques

    Engaging storytelling techniques are essential for creating Explanation videos that capture your audience's attention and leave a lasting impression. This could include using humor, relatable characters, and compelling visuals to create a memorable experience. Remember to focus on the emotional impact of your story, ensuring that it resonates with your audience and leaves them with a positive feeling.


    Pre Production Guide

    Comprehensive pre-production planning

    Comprehensive pre-production planning is essential for creating Explanation videos that are both effective and efficient. This involves outlining your goals, identifying your target audience, and developing a clear understanding of the message you want to convey. Remember to consider the tone and style of your video, the budget, and the timeline for completion.

    Strategic storyboarding and scripting

    Strategic storyboarding and scripting are essential for creating Explanation videos that are both engaging and informative. This involves visualizing the key scenes and transitions, crafting a compelling narrative, and ensuring that your script is clear, concise, and easy to understand. Remember to consider your target audience, the tone and style of your video, and the overall message you want to convey.

    Detailed visual design and animation

    Detailed visual design and animation are essential for creating Explanation videos that are both visually appealing and effective. This involves creating a style guide, designing characters and backgrounds, and developing animation sequences that bring your story to life. Remember to consider your target audience, the tone and style of your video, and the overall message you want to convey.

    Target audience identification

    Visual style selection

    Voiceover talent selection

    Music and sound effects selection