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Furthermore, these videos foster deeper audience connection by transforming abstract ideas into relatable and visually appealing narratives.
Engaging videos simplify complex information, making it easier for your audience to understand and remember key concepts.
Testimonials
Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers
Christine Geness
CEO, Cell-Logic
We recently worked with ADVIDS on a 3D general capabilities video for our specialty construction company. The process was very smooth and we are very happy with the final product! They were responsive and professional and the video turned out exactly how we had envisioned! We are planning to do several more with them in the future!
Emily Gray
Quality Manager, Pacific Hoseflex
We had a great experience with ADVIDS. We required a technical 3D video to be produced. The project ran smoothly with excellent communication. Thank you, we look forward to working on the next seven videos.
Danielle Noah
Digital Marketing Manager, AJ Madison
Very happy with the 3 min animation video that was produced by advids. It was great working with them! The process took several months, but there was constant communication and updates. We were looking to create an informational video for our customers and they brought our vision to life. We would definitely recommend working with them.
Danielle Hrin Kuek
Head of Marketing, Wilhelmsen Group
I was really impressed with how process oriented and accommodating they were at every step of the way. They worked really fast as well to meet my right deadlines, and the quality surpassed my expectations. As with all projects there were hiccups along the way, but that is the true test of what makes a great agency. They immediately addressed the issues, was very communicative throughout and resolved them all quickly, smoothly and to a high standard. I have purchased 3 videos from them already and will definitely be back for more!
About Advids
Advids is a team of kind, thoughtful creatives specializing in explainer video production since 2012. We are storytellers, scriptwriters, animators, voiceover artists, sound designers, and video editors dedicated to crafting compelling narratives. We've been called explainer video specialists, animated explainer video gurus, whiteboard animation experts, product demo video masters, and more. But above all else, we're your explainer video production partners.
Let's collaborate, explore your vision, and discover how Advids can create explainer videos that elevate your brand and captivate your audience. Our combined years of experience and passion for visual storytelling ensure a unique and engaging final product tailored to your specific needs.
Our clients trust Advids for explainers, here is why we believe in the power of videos.
82% of marketers who use generative AI say it helps them make significantly more content.
92% of video marketers believe they get good returns from their videos.
According to a recent survey, companies have found that their emails that contain video have a click-through rate that's over 300% higher than that of traditional emails with no video.
Video streaming is estimated to account for 91% of global internet traffic by 2024.
7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.
Explanation videos are a powerful tool for businesses to communicate complex ideas, products, or services in a clear and engaging way. Advids specializes in creating high-quality explanation videos tailored to your specific business needs.
Our team of experienced scriptwriters, animators, and voiceover artists work together to deliver videos that are both informative and visually appealing.
Here are some types of explanation videos that Advids offers:
Product Demo Videos: Showcase the features and benefits of your product in a concise and compelling manner.
Explainer Videos: Simplify complex concepts and processes into easily understandable visuals and narratives.
App Demo Videos: Demonstrate the functionality and user experience of your mobile or web application.
How-To Videos: Provide step-by-step instructions and guidance on using your product or service.
Training Videos: Educate your employees or customers on specific topics related to your business.
Company Overview Videos: Introduce your brand, mission, and values to potential customers and stakeholders.
At Advids, we champion transparent, value-driven Explanation Video production pricing. Our fixed-fee model ensures budget predictability, eliminating surprises, fostering creative collaboration, and delivering exceptional results. We're dedicated to providing a premium Explanation Video creation experience, exceeding expectations throughout.
Our all-inclusive pricing features:
Predictable Budget:Clear, comprehensive cost breakdowns. Fixed fees cover everything outlined in the scope, offering peace of mind and budget control from the start. Client Focus:Passionate about realizing your vision, not adding extra costs. Minor edits and feedback handled swiftly, flexibly. Our project experience and creative talent collaborate to exceed your goals, regardless of complexity. Simplified Project Management:Dedicated project leads ensure seamless creation and feedback integration. Fixed costs expedite approvals, streamlining delivery. Transparency:Every detail included, from script to licensing. No surprises, just consistent delivery and ongoing support.
Let us take an example of a 60-second Explanation Video for a novel bio-engineered seed coating that enhances crop resilience. The goal: communicate its benefits to agricultural companies.
Simplified Design (USD 1000-1500):Clean visuals, concise messaging. Focuses on core benefits: drought resistance, pest control, increased yield. Emphasizes key features, product advantages. Engaging Visuals (USD 1500-2000):Incorporates animated diagrams, microscopic visuals of the coating's interaction with seeds. Explains scientific principles, product functionality. Storytelling Approach (USD 2000-3000):Animated narrative showcasing a farmer's journey using the coated seeds. Highlights impact, user experience, real-world application. Detailed Scientific Visualization (USD 3000-4500):Combines 3D models of plant growth, data visualizations of yield improvements, and animated molecular structures. Provides in-depth scientific explanation, product efficacy. Comprehensive Product Showcase (USD 4500-6000):Integrates live-action footage of field trials, interviews with scientists, and detailed 3D animations of the coating process. Offers a complete product overview, testimonials, scientific validation.
What content team from Advids is assigned and their expertise?
At Advids, we assign a dedicated team of explanation video specialists to illuminate your concepts and captivate your audience. We transform complex ideas into clear, concise, and visually engaging narratives. Our team crafts compelling explanation videos that simplify intricate subjects, boost viewer comprehension, and drive meaningful engagement.
Your dedicated project team includes:
Creative Director: Leads the project vision, from initial concept and scriptwriting to impactful storytelling and a compelling visual style. Storyboard Artist: Visualizes the narrative, sketching keyframes and transitions to ensure a smooth, engaging flow for maximum viewer impact. 2D/3D Animator: Brings the storyboard to life, creating dynamic visuals and motion graphics that clarify complex information and enhance visual appeal. This animator specializes in explainer video production. Voiceover Artist: Delivers clear and compelling narration that complements the visuals and reinforces key messages for better audience connection. This artist is an expert in explanatory narration. Sound Designer: Creates a rich audio landscape with music and sound effects that enhance the emotional impact and overall viewing experience, adding depth to explainer video soundtracks. Video Editor: Assembles all elements seamlessly, incorporating transitions, text animations, and visual effects to create a polished, professional final product. This editor focuses on explainer video post-production.
What experience Advids has in Explanation Video production?
Advids' creative team expertly produces explanation videos, blending visuals, narration, and sound design to clarify complex ideas. Our design capabilities span various styles, from 2D and 3D animation to whiteboard animation and screencasts, ensuring the perfect approach for your message. We leverage instructional design principles and video production best practices to create resonant explanation videos for your target audience. Our specialists meticulously research your needs to determine how video production best serves your educational goals and communication objectives.
Our video production expertise and industry experience:
Industries: We've served diverse industries, including technology, healthcare, manufacturing, education, and finance, transforming intricate processes and products into digestible video content. Our industry specialists understand each sector's unique communication needs, ensuring our explanation videos address the specific knowledge gaps and learning styles of your target audience. This expertise allows Advids to create targeted and effective videos that drive understanding and engagement.
Years: With 12 years of experience simplifying complex information through video, we've honed our expertise in crafting various explainer video formats, including product demos, training videos, and explainer videos tailored for specific business outcomes. We've created thousands of videos, helping businesses onboard employees, educate customers, and promote complex products and services.
How we produce unique videos: We begin every project with in-depth research, exploring the subject matter, target audience, and desired learning outcomes. We identify key learning objectives, develop compelling narratives, and design visually engaging content that captures attention and promotes knowledge retention. We understand the importance of clear messaging, impactful visuals, and a consistent brand voice in creating effective educational videos. We collaborate closely with our clients, acting as an extension of their team, to ensure every video aligns with their communication strategy and achieves their business goals. Our approach focuses on clarity, engagement, and delivering measurable results.
FAQ
How does Advids manage projects and client communication?
We use Slack, Zoom, and Google Docs for seamless project management and transparent client communication. Experience effortless collaboration.
How experienced is the Advids team in creating explainer videos?
With 9 years and 170+ successful video projects under our belt, the Advids team brings unparalleled expertise to your explanation video. Explore our portfolio.
What different explanation video styles can Advids produce?
From minimalist to dramatic, we master a diverse range of explanation video styles. We'll tailor the perfect approach for your brand. Discover your video style.
What is the typical turnaround time for an explanation video?
We typically deliver exceptional explanation videos within 3-8 weeks, depending on the project's complexity. Contact us for a personalized timeline.
Can I see client references or testimonials for Advids' work?
We're proud of our work. We're happy to share client testimonials and references that showcase our expertise. Request references today.
What information do I need to provide for the initial brief?
To kickstart your explanation video journey, share your video's objective, target audience, key message, desired style, and any existing assets. This helps us tailor a solution that resonates. Let's chat!
What video language and localization options does Advids offer?
Reach a global audience with our multilingual video production services. We offer translation, localization, and voice-over in 78 languages. Expand your reach with Advids.
What post-delivery support does Advids offer for future edits?
We're here for you beyond delivery. We offer ongoing support for future edits and improvements to your explanation video. Partner with us for long-term success.
How does Advids manage the explanation video production process?
Advids expertly manages your explanation video production with a collaborative, milestone-driven approach. We integrate your feedback at every stage, ensuring a final product that perfectly aligns with your vision. Ready to discuss your project?
How does Advids approach scripting for explanation videos?
We craft compelling scripts that resonate with your target audience, delivering your message with clarity and impact. Let us tell your story.
How does Advids incorporate my brand guidelines into the video?
Your brand is unique. We meticulously weave your brand guidelines into every aspect of your explanation video, from visuals to messaging. Showcase your brand with Advids.
Who will be my main point of contact at Advids?
Your dedicated Customer Success Manager and Creative Director will be your trusted guides throughout the entire process. Meet your team.
What quality management processes does Advids use?
Our quality management process ensures excellence. We use milestone approvals, online feedback tools, and a dedicated creative director review. Experience the Advids difference.
Does Advids handle end-to-end video production, from script to final video?
From script to screen, Advids handles every aspect of your explanation video production. Relax and let us bring your vision to life.
How many revisions are included in the video production package?
Minor revisions are seamlessly integrated into our process. For larger changes, we'll provide a transparent revised proposal. Let's discuss your vision.
eTactica is a shore connection solution that allows you to monitor and control your harbor activities in real time. This video is designed to demonstrate the ease of use and the benefits of the solution.
Video Design - This Explanation Video uses bright colors and clean lines to showcase its product in a way that is both engaging and easy to understand. The animation style is simple and playful, featuring a harbor scene with boats docked at the pier and a user interacting with the solution on a computer screen.
The video design effectively communicates the objective, which is to show that eTactica is a user-friendly solution that can help harbor owners and managers streamline their operations. The visual style is friendly and inviting, creating a positive impression of the solution and its capabilities.
AMD is bringing the next-generation of In-Vehicle Infotainment. This video is designed to showcase the company's role in powering the future of smart vehicles.
Video Design - AMD uses an animated car as the primary visual element throughout the video, creating a clean and modern design. The color palette consists of cool blues, grays, and purples which creates a sophisticated feel. The sleek graphics and clean lines make this a strong "Explanation Video" that clearly shows how technology can enhance driving experience.
The video's design effectively communicates the goal of showcasing AMD's In-Vehicle Infotainment solutions. The sleek, modern graphics portray technology that is seamless and intuitive, appealing to drivers who value connectivity and productivity. The consistent use of animations and visuals throughout the video builds upon this idea, highlighting the seamless integration of technology into the driving experience. The overall tone of the video is professional and confident, reflecting the company's innovative approach to automotive technology.
Autodesk Build is a single solution for construction project management. This video is designed to introduce the capabilities of this new platform and its benefits for construction teams.
Video Design - The video uses simple graphics and visuals to explain Autodesk Build. It uses simple architectural models to represent complex construction projects, along with clear and concise text elements to illustrate workflows. The video is a good Explanation Video, focusing on demonstrating the key features of Autodesk Build and showcasing the integration of its functionalities.
The visual style effectively communicates the objective of the video to showcase the advantages of Autodesk Build for the construction industry. The clear, minimalist visuals create a clean and professional tone, making the video engaging and accessible to a wide audience. The video highlights the user-friendly design of the platform and its ability to streamline construction project management, simplifying complex workflows.
BTicino is a company that creates smart home solutions, with a focus on user experience and simple designs. The video is designed to introduce and highlight the features and benefits of the new LIVING NOW range of digital and voice control systems.
Video Design - This video presents an immersive explanation of the LIVING NOW digital and voice control systems with a focus on the elegant design elements. The video showcases the sleek black finish and minimalist lines of the device, with subtle yet striking light accents. The use of close-ups emphasizes the details of the device. The animation creates a sense of mystery and intrigue, drawing the viewer in to learn more about the product. This approach creates a clean and captivating visual experience for viewers.
The combination of sleek visuals and a straightforward narrative clearly communicates the key features of the LIVING NOW range. The use of bold and simple graphics enhances the impact of the message, creating a modern and sophisticated tone that appeals to a contemporary audience. The video effectively showcases the design elements that are central to the BTicino brand identity, making it easy for viewers to understand the product's place in the BTicino product line.
GF Machining Solutions is a company that manufactures and sells lasers that are used in manufacturing, machining, and other industrial processes. The video is designed to highlight the power and precision of their femtosecond laser.
Video Design - The video is a great example of an explanation video, as it focuses on showcasing the femtosecond laser and its key capabilities. The video features sleek and modern graphics that complement the industrial nature of the product. Visual design elements, such as the close-ups of the laser and the fast-paced transitions, highlight the speed, precision, and power of the machine. The video uses clean visuals, with minimal animation.
The video's visual style and design successfully communicate its objective. The fast-paced visuals and the use of close-ups create a sense of speed and precision. The tone of the video is both informative and engaging. The use of visuals helps to make the technical concepts more accessible and easier to understand. The video demonstrates the effectiveness of GF Machining's femtosecond laser by showing how it can be used to create intricate designs on various materials. This approach makes the video both informational and engaging for the intended audience, which consists of potential customers and industry professionals.
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What is an Explanation Video?
An Explanation Video is a short-form video that aims to simplify complex ideas, products, or services for a target audience. It uses engaging visuals, clear narration, and storytelling techniques to educate and inform viewers in a concise and memorable way.
Explanation Videos are commonly used for marketing and advertising purposes, employee training, educational content, and internal communications. They can be used to introduce new products, explain a company's mission, or educate customers on how to use a particular service.
What is Explanation Video Production?
Explanation video production is the process of creating engaging and informative videos that explain complex concepts in a simple and visually appealing manner. It involves a series of steps, from conceptualization and scriptwriting to animation, voiceover recording, and editing.
Typically, high-quality Explanation Video production takes 6-8 weeks. This timeline includes pre-production planning, production (filming or animation), and post-production (editing, sound design, and revisions). The process requires a skilled team of creatives, including scriptwriters, animators, voiceover artists, and video editors, to ensure a polished and effective final product.
What is the Explanation Video Production process?
Concept Development: Collaborate with the client to define the core message and target audience.
Scriptwriting: Craft a clear and concise script that effectively explains the concept.
Storyboard Creation: Visualize the script through a series of illustrated panels.
Voiceover Recording: Hire a professional voiceover artist to narrate the video.
Illustration/Animation: Create engaging visuals using animation or illustration techniques.
Sound Design & Music: Add music and sound effects to enhance the video's impact.
Video Editing: Assemble all elements, ensuring smooth transitions and pacing.
Review & Revisions: Client feedback is incorporated to refine the video.
Final Delivery: Export the video in the desired format and resolution.
What makes an Explanation Video unique?
Explanation Video production focuses on four main things: clear and concise messaging, engaging visuals, a strong narrative structure, and a target audience focus. These elements work together to create a video that is both informative and entertaining.
The best Explanation Video creations have these visual characteristics: vibrant colors, dynamic animation, relatable characters, and clear typography. These elements help to capture the viewer's attention and make the information more memorable.
Explanation Videos are among the most popular video production types because they are highly effective at communicating complex information in a way that is easy to understand and remember. They can be used for a variety of purposes, from marketing and advertising to education and training.
Explanation Video benefits
Comprehensive visual storytelling
A comprehensive visual storytelling approach is essential for engaging audiences and conveying complex information effectively. explanation videos are the perfect tool for this, using animation, graphics, and visuals to bring your message to life. With Explanation videos, you can create a captivating narrative that resonates with viewers and leaves a lasting impression.
Intuitive information delivery
Intuitive information delivery is crucial for ensuring that your audience understands your message. Explanation videos excel at this, breaking down complex concepts into easily digestible chunks. Using Explanation videos, you can present information in a way that is both engaging and informative, making it easier for viewers to grasp and retain.
Engaging and memorable content
Engaging and memorable content is essential for capturing your audience's attention and leaving a lasting impression. Explanation videos are a powerful tool for achieving this, using animation, graphics, and visuals to create a captivating experience. That's where Explanation videos come in, transforming your message into a visually appealing and memorable story that viewers will enjoy.
Enhanced product demonstrations
Enhanced product demonstrations are essential for showcasing the features and benefits of your product or service. Explanation videos are the perfect tool for this, using animation and visuals to create a clear and compelling presentation. Your Explanation videos can highlight key features, demonstrate functionality, and showcase the value proposition of your product or service in a way that is both engaging and informative.
Improved user experience
Improved user experience is essential for keeping your audience engaged and satisfied. Explanation videos can play a significant role in this, providing clear and concise instructions, tutorials, and guides. By incorporating Explanation videos into your user interface, you can create a more intuitive and user-friendly experience that makes it easier for customers to navigate and understand your product or service.
Elevated brand awareness
Elevated brand awareness is essential for reaching a wider audience and building a strong brand identity. Explanation videos are a powerful tool for achieving this, using animation and visuals to create a memorable and engaging experience. Your Explanation videos can showcase your brand values, highlight your unique selling proposition, and create a positive association with your brand in the minds of viewers.
Increased customer trust
Increased customer trust is essential for building strong relationships with your audience and fostering loyalty. Explanation videos can help you achieve this by providing transparent and informative content that builds confidence in your brand. Using Explanation videos, you can address customer concerns, explain complex processes, and provide valuable insights that demonstrate your expertise and commitment to customer satisfaction.
Reduced customer support inquiries
Reduced customer support inquiries are essential for streamlining operations and saving valuable resources. Explanation videos can help you achieve this by providing clear and concise answers to common customer questions. By creating a library of Explanation videos that address frequently asked questions, you can empower customers to find the information they need quickly and easily, reducing the need for direct support.
Enhanced brand credibility
Enhanced brand credibility is essential for establishing yourself as a leader in your industry and gaining the trust of your audience. Explanation videos can help you achieve this by showcasing your expertise and professionalism. Your Explanation videos can provide valuable insights, explain complex concepts, and demonstrate your commitment to quality and innovation, building credibility and trust among your target audience.
Increased conversion rates
Increased conversion rates are essential for driving sales and achieving your business goals. Explanation videos can help you achieve this by effectively communicating your value proposition and motivating viewers to take action. By creating compelling Explanation videos that highlight the benefits of your product or service, you can inspire viewers to make a purchase, sign up for a trial, or take another desired action.
Simplified onboarding processes are essential for ensuring that new customers have a positive experience and quickly become familiar with your product or service. Explanation videos can help you achieve this by providing clear and concise instructions and tutorials. Your Explanation videos can guide new users through the onboarding process, explaining key features, demonstrating functionality, and providing helpful tips and tricks, making it easier for them to get started and maximize their experience.
How to make Explanation Video engaging?
Compelling visual storytelling
Compelling visual storytelling is essential for creating engaging Explanation videos that capture your audience's attention and leave a lasting impression. The key is to create a narrative that is both informative and entertaining, using animation, graphics, and visuals to bring your message to life. Think about the story you want to tell, the emotions you want to evoke, and the message you want to leave with your viewers.
Strategic visual elements
Strategic visual elements are essential for creating engaging Explanation videos that effectively communicate your message and keep your audience interested. This could include using bright colors, dynamic animations, and eye-catching graphics to create a visually appealing experience. Remember to use visuals that are relevant to your message and target audience, ensuring that they enhance the overall impact of your video.
Engaging audio and music
Engaging audio and music are essential for creating Explanation videos that are both informative and enjoyable to watch. Choose a voiceover that is clear, concise, and engaging, and select music that complements the tone and mood of your video. Remember to use audio and music that are appropriate for your target audience and brand identity, ensuring that they enhance the overall experience.
How to create Explanation Video script?
Comprehensive script development
Comprehensive script development is essential for creating Explanation videos that effectively communicate your message and engage your audience. This involves outlining your key points, crafting a compelling narrative, and ensuring that your script is clear, concise, and easy to understand. Remember to consider your target audience, the tone and style of your video, and the overall message you want to convey.
Strategic script structure
Strategic script structure is essential for creating Explanation videos that are both informative and engaging. This involves organizing your script in a logical and compelling way, using a clear introduction, body, and conclusion. Remember to break down complex information into smaller, digestible chunks, and use transitions to guide your audience through the narrative.
Engaging storytelling techniques
Engaging storytelling techniques are essential for creating Explanation videos that capture your audience's attention and leave a lasting impression. This could include using humor, relatable characters, and compelling visuals to create a memorable experience. Remember to focus on the emotional impact of your story, ensuring that it resonates with your audience and leaves them with a positive feeling.
Step by step guide for Explanation Video pre production
Comprehensive pre-production planning
Comprehensive pre-production planning is essential for creating Explanation videos that are both effective and efficient. This involves outlining your goals, identifying your target audience, and developing a clear understanding of the message you want to convey. Remember to consider the tone and style of your video, the budget, and the timeline for completion.
Strategic storyboarding and scripting
Strategic storyboarding and scripting are essential for creating Explanation videos that are both engaging and informative. This involves visualizing the key scenes and transitions, crafting a compelling narrative, and ensuring that your script is clear, concise, and easy to understand. Remember to consider your target audience, the tone and style of your video, and the overall message you want to convey.
Detailed visual design and animation
Detailed visual design and animation are essential for creating Explanation videos that are both visually appealing and effective. This involves creating a style guide, designing characters and backgrounds, and developing animation sequences that bring your story to life. Remember to consider your target audience, the tone and style of your video, and the overall message you want to convey.