Motion Graphics Explainer Video Creation

Business Communication Supercharged With Motion Graphics

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Great team of creatives
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Communication is smooth
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Streamlined process
6000+ Videos created for 3400+ startups and enterprises

Motion Graphics Explainer Video Creation

Increase Brand Awareness



Furthermore, these visually appealing videos captivate viewers, leaving a lasting impression that boosts brand recognition and recall.

Engaging motion graphics explainer videos simplify complex ideas, making information easily digestible and memorable for your audience.


Testimonials


Hear from Founders , Marketers & Product Managers who are using Advids to create video content that engage customers

Karin Netzer
CMO, Magic Software

We at Magic software found Advids a great partner, the team we worked with was super responsive, professional and creative.

Mike Brandt
Founder, HMB

It was a phenomenal experience working with the team at ADVIDS. Everyone was very responsive and attentive to our needs. I am very happy and pleased with the end-product.

Megan Pogwist
General Manager, Packaging HERO

We had an amazing experience with ADVIDS. We are new to the entire video process and they walked us through the entire process and were patient with our questions and requests.

Malcolm Treanor
COO, WINR Data

We used Advids to create an explainer video for an upcoming tradeshow. It was the first time we've worked on a project like this and the customer service experience was excellent throughout and we are extremely happy with the video.


About Advids


At Advids, we're a team of passionate creatives specializing in crafting compelling motion graphics explainer videos since 2012. We're motion designers, animators, storytellers, illustrators, voiceover artists, and sound designers. We've been called a motion graphics studio, an explainer video agency, visual storytellers, animation experts, and more. But above all else, we're your motion graphics explainer video production partners.

Our team blends artistic vision with technical expertise, transforming complex ideas into engaging visuals. We meticulously craft each scene, ensuring seamless animation and impactful storytelling that resonates with your audience and achieves your business goals.

Our clients trust Advids for explainers, here is why we believe in the power of videos.

  • Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in the text.
  • 61% of marketers say generating traffic and leads is their most difficult challenge.
  • A significant 65% of marketers are unable to quantifiably prove the impact of their marketing endeavors.
  • Video streaming will make up 91% of global internet traffic by 2024.
  • 7 in 10 people who encounter low quality video develop a negative impression of the brand that published it. Ew, that's bad.


Let's Talk

Service Catalogue


About Advids
What We Offer
Advids Pricing
Content Team For Motion Graphics Explainer
Motion Graphics Explainer Experience
Video Creation FAQ
Motion Graphics Explainer Video Examples
What is Motion Graphics Explainer Video?
Motion Graphics Explainer Video Production
Production Process
Video Use Cases
Motion Graphics Explainer Video Benefits
Increase Video Engagement
Video Script
Pre Production Guide

  • Motion Graphics Explainer Video Creation - What We Offer


    We create engaging explainer videos that convert. As a leading motion graphics explainer video agency Advids we help you communicate complex ideas simply and effectively.


    Our explainer videos deliver results:

    Boost brand recognition and recall Explainer Videos: Concisely communicate your core message
    Showcase features and benefits effectively Product/Service Demos: Highlight key features
    Highlight key selling points with visual appeal Product Feature Videos: Focus on specific benefits
    Explain complex ideas simply and engagingly Whiteboard Animation: Easy to understand style
    Create a dynamic visual experience Kinetic Typography: Visually stunning and memorable
    Bring your brand to life with engaging characters 2D Character Animation: Add personality to your brand
    Guide users through processes with clear visuals Tutorial Videos: Step-by-step instructions
    Create short attention-grabbing advertisements Motion Graphic Ads: Short and impactful



  • How Advids pricing work for Motion Graphics Explainer Videos?


    Advids offers transparent, value-based pricing for motion graphics explainer videos. Our fixed-fee model ensures predictable budgets. We prioritize collaboration and exceptional results, exceeding expectations.

    **Predictable Budget:** Clear costs, fixed fees cover all agreed-upon work, giving you budget control.

    **Client-Focused Approach:** We prioritize your vision. Minor edits and feedback are handled efficiently. Our team collaborates to achieve your goals.

    **Streamlined Project Management:** Dedicated project leads ensure seamless production and efficient feedback.

    **Complete Transparency:** Every detail is included, from concept to final delivery and licensing. No surprises.

    Pricing for a 60-second motion graphics explainer video:

    **Clean Design (USD 1000-1500):** Crisp visuals, smooth transitions, kinetic typography. Ideal for highlighting key features and user experience.

    **Conceptual Animation (USD 1500-2000):** Engaging visuals, stylized animation, visual metaphors. Creates a compelling narrative.

    **Dynamic Storytelling (USD 2000-3000):** Character-driven narrative, dynamic camera movements. Maximizes audience engagement.

    **Detailed Visualization (USD 3000-4500):** Sophisticated motion graphics, advanced animation, high-impact presentation.

    **Integrated Product Demo (USD 4500-6000):** Seamlessly integrates product demo footage with motion graphics. A polished, professional result. Our team creates compelling animated explainer videos using advanced 2D animation services to bring your vision to life.


    What content team from Advids is assigned and their expertise?


    At Advids, we dedicate a specialized team of motion graphics explainer video creators to elevate your brand's message. We meticulously craft engaging visuals and compelling narratives, transforming complex ideas into easy-to-understand and visually appealing stories. Our team leverages animation, design, and storytelling expertise to create impactful videos that resonate with your target audience, boosting brand awareness and driving conversions.

    Your project's content team includes:

    Creative Director: Leads the project vision, from initial concept and scriptwriting to final delivery, ensuring a cohesive and impactful motion graphics explainer video. Guides the team in visual storytelling, messaging, and brand alignment.
    Motion Designer: The visual storyteller, bringing static graphics to life. Masterfully uses animation principles, kinetic typography, and visual effects to create dynamic and engaging animated explainer videos that captivate viewers.
    Illustrator/Animator: Creates compelling visuals, character design, and background art. Skilled in 2D/3D animation software, bringing the storyboard to life with fluid motion and expressive characters, enhancing visual appeal.
    Storyboard Artist: Visualizes the narrative flow, creating a detailed blueprint for the video. Develops clear and engaging visual sequences, depicting key scenes, transitions, and on-screen elements, ensuring a cohesive viewing experience.
    Sound Designer: Crafts the audio landscape, enhancing the video's emotional impact. Selects music, sound effects, and voice-over, mixing and mastering audio elements to create an immersive and engaging soundscape.
    Video Editor: Assembles the final video, seamlessly integrating animation, sound, and visual effects. An expert in video editing software, ensuring smooth transitions, pacing, and visual coherence for a polished and professional final product.


    What experience Advids has in Motion Graphics Explainer Video production?


    Advids crafts captivating motion graphics explainer videos, transforming complex ideas into compelling visual narratives. Our designs encompass kinetic typography, character animation, and 2D/3D elements. We use proven visual storytelling and animation techniques to create impactful videos that meet your business goals. From concept to animation, we meticulously craft videos to resonate with your audience. Our team collaborates closely to understand your needs and create a video that effectively communicates your message.

    We serve technology, healthcare, finance, education, and marketing sectors, creating compelling explainer videos. Our industry knowledge ensures videos resonate with your target audience, addressing sector-specific challenges. With 12 years' experience, we create various explainer videos, including product demos, training, and marketing videos. We deliver high-quality animation, adapting to evolving audience needs and technology.

    We research audience behavior, content hooks, and design trends to inform our creative process. This informs our unique visual style and narrative, ensuring impactful communication. From storyboard to final animation, we ensure a seamless and engaging viewer experience. We collaborate closely throughout the process to bring your vision to life and achieve your goals. Impactful visuals drive conversions and brand awareness.

    Our Video Production Expertise:

    Industries Served: We've worked with clients across diverse sectors, including technology, healthcare, finance, education, and marketing. Our industry knowledge ensures our videos resonate deeply with your target audience.

    Years of Experience: With over 12 years of experience, we've honed our skills in crafting various explainer video formats, including product demos, training videos, and marketing explainer videos.

    Unique Video Production: We begin by researching audience behavior, content hooks, and current design trends. This research guides our creative process, resulting in unique visual styles and narratives that effectively communicate your message.

    Collaborative Approach: We work closely with you throughout the entire production process, from initial concept to final delivery, ensuring your vision is brought to life and your business goals are achieved.

    Layout 1 was used.


    FAQ

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    What is the ideal pacing for a motion graphics explainer?

    Ideal pacing varies depending on complexity and length, but generally, aim for a clear and concise delivery that keeps viewers engaged without feeling rushed.

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    How can we simplify complex ideas using motion graphics?

    Simplify complex ideas by:Using visual metaphors and analogies.,Breaking down information into digestible chunks.,Focusing on key takeaways.

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    What motion graphics style best represents our brand?

    Brand representation depends on specific brand attributes. Consider:Target audience.,Desired tone (e.g., playful, corporate).,Overall brand aesthetic.

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    How should we structure a script for an animated explainer?

    Structure your script with:A clear problem statement.,A compelling solution.,A strong call to action.

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    How can motion enhance key points in our explainer?

    Motion can emphasize key points through:Highlighting text or visuals.,Using dynamic transitions.,Incorporating visual effects.

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    What are the essential pre-production steps for animated explainers?

    Essential pre-production steps include:Scriptwriting and storyboarding.,Style development and visual conceptualization.,Voiceover recording and music selection.

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    How can visual metaphors improve our animated explanation?

    Visual metaphors create memorable connections by associating abstract concepts with concrete images, enhancing understanding and engagement.

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    What are the core components of an effective motion graphics explainer?

    Core components include:Compelling narrative.,Engaging visuals.,Clear and concise messaging.

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    How can color palettes enhance the message in our motion graphics?

    Color palettes evoke specific emotions and reinforce brand identity. Choose colors that align with your message and target audience.

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    How can we create a unique motion graphics explainer?

    Create a unique explainer by:Developing a distinct visual style.,Incorporating innovative animation techniques.,Crafting a compelling story.

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    What narrative approach is most effective for animated explainers?

    Effective narrative approaches often involve:Problem/solution structure.,Storytelling with characters and plot.,Humorous or emotional appeals.

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    How can typography improve clarity in our motion graphics?

    Typography enhances clarity by:Using legible fonts.,Maintaining consistent visual hierarchy.,Ensuring appropriate font size and spacing.

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    How can we make our animated visuals accessible to all?

    Ensure accessibility by:Adding captions or subtitles.,Using high contrast between text and background.,Providing audio descriptions for visually impaired viewers.

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    What are the typical production stages for motion graphics explainers?

    Typical production stages:Pre-production (planning and design).,Production (animation and voiceover).,Post-production (editing and sound design).

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    How can motion graphics create a memorable brand experience?

    Create a memorable brand experience by:Using consistent branding elements.,Crafting a unique visual style.,Leaving a lasting impression with a strong call to action.


    Motion Graphics Explainer Video Examples

    1. ATOM8

    ATOM8 is a home automation company that offers smart wifi products such as switches and plugs that help users save energy, control home appliances from their smartphones, and give an illusion of being home for added security. This video is designed to introduce users to the company and its smart home solutions.

    Video Design - The ATOM8 video is a Motion Graphics Explainer Video that uses simple, animated graphics. The color scheme is blue and white, which helps to create a clean and modern feel. The video uses a fast-paced style to keep viewers engaged.

    The video utilizes a combination of static and animated illustrations to explain the product's features. The video is very easy to follow because of the clean and simple design of the graphics. The video is very visually appealing with its modern approach to animation and overall color scheme. It is easy to understand what the company is trying to communicate because of the high-quality visuals. It helps to illustrate the benefits of using the products in an engaging and entertaining manner.

    2. Ascend

    Ascend is a solution that simplifies agency bill processes. This video is designed to highlight how Ascend simplifies the billing process by providing one single platform for online payments, premium financing, and carrier payables.

    Video Design - The video utilizes a Motion Graphics Explainer Video style and uses bright, bold colors with simple, elegant graphics. The video uses a simple white text on a vibrant purple background. This creates a clean and professional look that draws the viewer's attention.

    The video uses strong visual metaphors, like a tangled mess of lines and then a clean single line to visually represent the problem, and then Ascend's solution. It shows how Ascend helps by simplifying the process with an all-in-one platform. The video uses animated visuals to show how Ascend simplifies the agency bill process, which makes the video engaging and easy to understand. This tone of the video effectively communicates the benefits and ease of use of Ascend. The video leaves viewers with a positive impression of Ascend and its ability to streamline the agency bill process.

    3. Bosch Rexroth

    Bosch Rexroth is a specialist in hydraulic controls and drive technology for presses, including recycling presses. This video is designed to showcase their expertise in this field.

    Video Design - The video utilizes a motion graphics explainer style. It starts with a transparent model of the recycling press and then highlights the key components of the hydraulic drive system. The motion graphics style effectively breaks down complex processes, making it easier for the viewer to understand how each component functions.

    The graphics are clear, clean, and professional, which reinforces the brand’s reputation for high-quality solutions. The animations are smooth and engaging, which draws the viewer’s attention to the different components of the hydraulic drive system. The video uses text overlays to provide information about each component and highlight the benefits of using Bosch Rexroth’s technology. The video ends with a call to action, inviting viewers to learn more about their solutions on their website. The overall tone of the video is informative, professional, and reassuring, aligning with the company's image of reliability and expertise.

    4. ChannelAdvisor

    ChannelAdvisor Commerce Network is a platform designed to connect sellers and marketplaces. The video is designed to showcase this interactive portal, highlighting how it helps businesses expand their reach and grow their product offerings.

    Video Design - This Motion Graphics Explainer Video uses a clean and minimal design style. Bold lines and simple illustrations depict marketplaces and sellers. A vibrant blue background contrasts with the light gray computer screen, making the text and icons stand out. The use of animated elements, such as the swirling marketplace logos and the expanding network, keeps the video engaging and visually appealing.

    The video successfully communicates the value proposition of ChannelAdvisor Commerce Network, establishing its purpose of connecting sellers and marketplaces to expand their reach. The simple and effective design style emphasizes the intuitive and user-friendly nature of the platform, conveying a message of ease and efficiency. This approach, combined with the animated graphics and engaging narrative, creates a positive and welcoming tone, attracting the attention of the target audience.

    5. Identec

    Identec provides a personnel tracking system called Crew Companion, which helps to improve offshore safety, productivity, and security. The video is designed to showcase the benefits of the solution.

    Video Design - The video utilizes a Motion Graphics Explainer Video style. It employs clean, simple graphics, a distinct color palette, and visual transitions to illustrate the concept of Crew Companion. The use of animated icons and text makes the video engaging, helping viewers understand the system’s functionality and benefits. The video employs a blue and white color scheme, conveying professionalism and reliability.

    The visual style of the video is successful in communicating the objective, highlighting safety, and efficiency. The video utilizes a clean and professional tone, making it suitable for a diverse audience of stakeholders in the offshore industry.

    What is Motion Graphics Explainer Video?

    Advids is a video production company that specializes in creating captivating Animated Product Tour Videos. We help you showcase your product's features and benefits in a way that engages your audience and drives conversions.

    Our Animated product tour video service is designed to elevate your brand and product, creating a lasting impression on your viewers.

    Video Creation Expertise

    Here are the types of Animated Product Tour Videos we offer:


    Motion Graphics Explainer Video Production

    Motion Graphics explainer video is a type of video that uses animation and motion graphics to explain a product, service, or concept in a clear and engaging way. These videos are typically short and concise, and they often use a combination of visuals, text, and audio to convey their message.

    Motion Graphics explainer videos are often used for marketing and advertising purposes, but they can also be used for educational or training purposes. They can be used to introduce new products or services, explain complex concepts, or simply engage viewers with a brand's story.


    Production Process

    Animated Product Tour Video is a short, engaging video that showcases the features and benefits of a product using animation. It can be used to explain how a product works, highlight key features, demonstrate product usage, educate customers, and drive conversions.

    Animated Product Tour Videos are an effective way to educate customers about your product, as they can present complex information in a clear and engaging way. This can help customers understand how to use your product, its features, and its benefits.


    Video Use Cases

    Motion Graphics Explainer Video Design is the process of creating the visual elements of a motion graphics explainer Video. This includes developing the style guide, creating the storyboard, designing the characters and backgrounds, and animating the graphics.

    A typical Motion Graphics Explainer Video Design project can take anywhere from 4 to 8 weeks to complete, depending on the complexity of the video and the level of detail required. High-quality Motion Graphics Explainer Video Design involves careful planning, meticulous execution, and a strong understanding of the target audience.


    Motion Graphics Explainer Video Benefits

    Animated product tour Video production is a process that involves creating a short, engaging video that showcases the features and benefits of a product using animation. It typically involves scripting, storyboarding, animation, voiceover recording, sound design, and editing.

    A high-quality Animated Product Tour Video can be produced in 4 weeks, involving the following steps: scripting, storyboarding, animation, voiceover recording, sound design, and editing.

    Animated Product Tour video production services from Advids


    Increase Video Engagement

    • Concept Development: Brainstorming and refining the core message and storyline.
    • Scriptwriting: Crafting a concise and engaging script that aligns with the visuals.
    • Storyboard Creation: Visualizing the video's flow and key scenes through illustrations.
    • Style Design: Defining the visual aesthetic, including color palettes, typography, and character design.
    • Animation & Motion Graphics: Bringing the storyboard to life with dynamic visuals and effects.
    • Sound Design & Music: Adding music, sound effects, and voiceover to enhance the video's impact.
    • Editing & Post-Production: Refining the video's pacing, transitions, and overall quality.
    • Review & Feedback: Client review and revisions to ensure alignment with expectations.
    • Final Delivery: Exporting the video in the desired format and resolution.
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    Video Script

    • Scripting and Storyboarding
    • Character and Object Design
    • Animation and Motion Graphics
    • Voiceover Recording
    • Sound Design and Music
    • Video Editing and Color Grading
    • Final Rendering and Delivery
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    Pre Production Guide

    Motion Graphics Explainer Video production focuses on four main things: a clear and concise message, engaging visuals, a strong narrative, and a professional voiceover. These elements work together to create a video that is both informative and entertaining.

    The best Motion Graphics Explainer Video creations have these visual characteristics: bold colors, clean lines, simple shapes, and smooth animation. These elements help to create a video that is easy to understand and visually appealing.

    Motion Graphics Explainer Videos are among the most popular video production types because they are effective at communicating complex information in a short amount of time. They are also highly versatile and can be used for a variety of purposes, from marketing and advertising to education and training.


    Animated Product Tour Video production focuses on four main things: storytelling, visual appeal, clear call to action, and target audience understanding.

    Best Animated Product Tour Video creations have these visual characteristics: vibrant colors, dynamic motion, engaging characters, and clear visuals.

    Animated Product Tour Videos are among the most popular video production types because they are engaging, informative, and effective at driving conversions.


    Lets face it, communicating complex ideas can be challenging. We will see how motion graphics video can simplify communication and captivate your audience.

    • Want to unravel complex concepts? Animated explainer videos transform your ideas into clear, concise narratives that everyone can understand.
    • Need to showcase features live? product demo videos bring your products to life, demonstrating value and functionality with first hand view.
    • Ready to highlight specific advantages? Product feature videos emphasize the distinct benefits making features immediately attractive to audience.
    • Struggling to simplify data? Whiteboard animation breaks down complex information into visually simple engaging formats that aid comprehension.
    • Looking for ways to make text visually exciting? Kinetic typography uses movement to bring written words to life, creating a memorable engaging message.
    • Seeking a personable brand touch? 2D character animation gives brand personality and makes your brand relatable to audiences.
    • Want to guide users step-by-step? Tutorial videos provide clear, actionable instructions ensuring easy product use and quick adoption.
    • Need quick, impactful messages? Motion graphic ads deliver high-impact visuals in a short attention-grabbing format.

    Effective visual communication is essential now, and different video styles each have a unique role to play. Each style contributes to brand storytelling, creating a powerful and engaging narrative that connects with your audience.


    Comprehensive visual storytelling

    A comprehensive visual storytelling approach is key to creating engaging Motion Graphics Explainer Videos. This involves crafting a narrative that is both informative and entertaining, using visuals to bring your story to life. The steps to creating engaging Motion Graphics Explainer Videos include developing a clear script, choosing the right animation style, and incorporating compelling visuals.

    Strategic visual elements

    Strategic visual elements are essential for creating engaging Motion Graphics Explainer Videos. These elements can include characters, icons, and animations that help to illustrate your message and keep viewers engaged. Methods for incorporating strategic visual elements include using a consistent color palette, incorporating dynamic transitions, and adding subtle details that enhance the overall visual experience.

    Interactive and engaging content

    Interactive and engaging content is crucial for creating Motion Graphics Explainer Videos that viewers will want to watch. This can include elements such as quizzes, polls, and calls to action that encourage viewers to participate. Techniques to create interactive and engaging content include using a clear and concise script, incorporating humor and storytelling, and adding visual elements that keep viewers engaged.

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    Compelling narrative structure

    A compelling narrative structure is essential for creating a Motion Graphics Explainer Video script that will keep viewers engaged. This involves crafting a story that is both informative and entertaining, using a clear beginning, middle, and end. The steps to creating a compelling narrative structure include identifying your target audience, defining your key message, and outlining the main points of your story.

    Engaging storytelling techniques

    Engaging storytelling techniques are crucial for creating a Motion Graphics Explainer Video script that will resonate with viewers. These techniques can include using humor, anecdotes, and relatable characters to make your message more memorable. Strategies for incorporating engaging storytelling techniques include using a conversational tone, incorporating visual metaphors, and adding a touch of humor to your script.

    Clear and concise language

    Clear and concise language is essential for creating a Motion Graphics Explainer Video script that is easy to understand. This involves using simple language and avoiding jargon that may confuse viewers. Techniques to ensure clear and concise language include using short sentences, avoiding technical terms, and focusing on the key message of your story.


    Strategic pre-production planning

    Strategic pre-production planning is essential for creating a successful Motion Graphics Explainer Video. This involves outlining the key elements of your video, including the target audience, the message, and the desired outcome. The steps to strategic pre-production planning include defining your goals, conducting market research, and developing a detailed script.

    Thorough script development

    Thorough script development is crucial for creating a Motion Graphics Explainer Video that effectively communicates your message. This involves crafting a clear and concise script that is both informative and engaging. Methods for thorough script development include outlining your key points, using a conversational tone, and incorporating visual elements that enhance your story.

    Pre-production bullet points

    - Define target audience

    - Develop a storyboard

    - Choose animation style

    - Select voiceover talent

    - Source music and sound effects

    - Gather necessary assets