Video Creation Service

30 Technology Product Getting Started Video Examples For Efficient User Onboarding

Orko Roy
Last updated
Jul. 06, 2025
Table of Contents
Technology Product Getting Started Video Examples
FAQ
How to plan and optimize Technology Product Getting Started Videos?
Why Advids for Technology Product Getting Started Video?
What is a Technology Product Getting Started Video?
What do top Technology Product Getting Started Videos have in common?
What makes Technology Product Getting Started Video effective?
How long should your Technology Product Getting Started Video be?
How to create Technology Product Getting Started Videos?

Revolutionizing user onboarding is crucial for product success. Moving beyond basic tutorials, effective onboarding videos create engaging experiences that foster user confidence and long-term engagement. Let's explore how these videos impact user adoption.

Video's role in modern marketing:

93% of businesses rate video as an important part of their marketing strategy.
25% of marketers plan to invest more in short-form video in 2024.
Social media video ads generate 12 times more shares compared to traditional image-based ads.

Video's power in user onboarding is clear. This collection of 30 technology product getting started video examples demonstrates how animation and interactive elements can deliver concise and compelling introductions. By analyzing these diverse approaches, we can gain valuable insights into creating onboarding videos that drive user success.

Technology Product Getting Started Video Examples

1. ARMIS

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Duration : 1 minute and 11 seconds

Providing care relies on a dense network of specialized devices, yet this technological backbone hides complex vulnerabilities that can impact everything from patient monitors to administrative systems. This video compellingly visualizes how cyber threats can infiltrate, showing traditional security struggling to see the true attack surface, leaving healthcare facilities dangerously exposed to disruption and data compromise.

Armis Centrix cuts through this complexity, offering unparalleled insight by identifying and understanding every connected device in the ecosystem. This capability allows organizations to see device behavior, pinpoint security gaps, and gain a comprehensive view of potential risks, enabling prioritized response with a quick start video guide to streamline implementation.

Such foundational clarity is vital, empowering healthcare providers to protect patient data, maintain essential device uptime for critical procedures, and build resilience against evolving threats, ultimately ensuring continuous, secure patient care.

What We Can Learn

Invent unique surreal animated environments that powerfully amplify your product brand essence.


2. Salesloft Reduce user friction video

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Duration : 1 minute and 13 seconds

Witnessing disconnected revenue processes likened to a chaotic orchestra highlights a business struggle. The video brilliantly positions Salesloft's Revenue Orchestration Platforms as the maestro, bringing harmony by unifying the entire tech stack's data. This visual analogy makes a complex system feel manageable and strategically aligned.

The platform leverages this holistic data model, applying AI insights to dynamically analyze interactions. This generates clear, prioritized actions embedded directly within the seller's workflow, effectively creating a reduce user friction video for anyone seeking streamlined operations. It ensures teams focus efforts where they matter most.

This focus on relevant action drives predictable, durable revenue outcomes like increased deal size and win rates, fostering a continuous improvement flywheel. The video inspires by showing how integrated intelligence transforms complexity into a coordinated, high-performance revenue engine.

What We Can Learn

Unlock clarity by vividly showcasing core product functionality through precise animation and visual detail for viewers.


3. Analog Devices User guide video tech product

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Duration : 1 minute and 1 second

Addressing the integration challenge in optical systems, Analog Devices introduces the ADA4355 High-Speed Photodetector Receiver µModule. This product delivers instrument-level measurement performance in a footprint substantially smaller than traditional discrete component designs, freeing up critical board space.

The video's visual narrative, moving from sprawling cityscapes to the minute details of the component on a ruler, powerfully conveys the product's enabling potential for miniaturization. Graphs clearly illustrate its low noise and capacity for detecting narrow pulses, crucial for applications like time of flight or optical fiber sensing, positioning it as a user guide video tech product showcasing cutting-edge capability.

What We Can Learn

Quantify success directly with specific results like 2x growth in revenue.


4. Expleo Product onboarding video tech

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Duration : 1 minute and 22 seconds

In a world saturated with digital communication, vulnerability arrives with every ping. Dynamic animation captures the pervasive nature of millions of fraudulent text messages targeting sensitive data daily, causing financial damage for organizations navigating digital threats.

Addressing this critical challenge, the video presents ExpleoNora, visually depicted as a robust digital safety mechanism. This innovative feature integrates directly into banking apps, offering the world's first anti-smishing protection, uniquely keeping user data secure on their device by comparing message links to blocklists.

The instant notification visual is a key demo technique, clearly illustrating the process and delivering powerful user relief. This effective product onboarding video tech makes complex security understandable, inspiring confidence for creators tackling similar technical concepts.

What We Can Learn

Effective animated product showcases increase conversion rates by 14.3% on landing pages consistently.


5. 1Password Customer onboarding video

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Duration : 1 minute and 27 seconds

Navigating the labyrinth of developer secretspasswords, keys, credentialsoften feels overwhelming. This video captures that complexity visually before presenting a clear path forward. The clean, animated style itself simplifies dense technical concepts.

Through crisp animation demonstrating features like SSH key management and CLI use, this serves as an effective customer onboarding video, guiding users toward streamlined workflows. It highlights effortlessly generating and deploying keys, autofilling into tools like GitHub, and managing secrets securely with biometrics, showcasing how 1Password Developer Tools empowers developers to work faster and more securely, inspiring others creating similar technical explainers.

What We Can Learn

Depict seamless workflows integrating stock sales and customers for complete operational control.


6. LEITNER Tech product setup video

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Duration : 1 minute and 3 seconds

Emerging with visual distinction, the Symphony 10 cabin declares a new standard in aerial transport aesthetics. Designed with Pininfarina, its expansive panoramic windows offer an experience of seamless connection to the environment, elevating the passenger journey immediately.

Inside, the focus sharpens on refined passenger comfort and thoughtful functionality. Serving effectively as a tech product setup video, the presentation meticulously details features like accessible sliding doors and optional heated seats, ensuring a smooth and enjoyable ride for all.

This clear, detail-oriented approach not only informs but inspires, showcasing how innovative design and practical features can be compellingly communicated in product visuals.

What We Can Learn

Use dynamic animation to showcase how advanced tools empower user creativity and enhance productivity.


7. Enermax Tech product how-to video

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Duration : 1 minute and 40 seconds

Commanding attention with its sophisticated black frame, the Enermax LL30 Liblusion case marries a minimalist front panel with captivating addressable RGB lighting that flows dynamically. Visual enthusiasts will appreciate the instant transformation offered by 13 pre-set effects, easily toggled via the case or software for personalized flair. The integrated hub simplifies syncing multiple illuminated components effortlessly.

Beyond its striking exterior, this tech product how-to video effectively demonstrates a robust foundation for custom builds. Flexible configuration accommodates diverse storage setups and substantial graphics cards up to 375mm. Builder-friendly features like a removable HDD cage and detachable PSU cover, alongside comprehensive cooling support for large radiators, underscore its practicality. A panoramic tempered glass window proudly displays your creation, protected by thoughtful anti-dust plugs, ensuring both form and function.

What We Can Learn

Highlight long-lasting battery life 26 hours to convey significant user benefit through your demo.


8. Brex Hardware installation video guide

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Duration : 1 minute and 42 seconds

Empowering growing companies with a comprehensive financial platform takes center stage in this presentation of the Brex business account. It artfully demonstrates how managing expenses, paying bills, and handling global transactions can converge into a single, efficient system, integrating effortlessly with existing tools for accounting and payroll.

Beyond streamlining daily operations, the account offers robust protection through diversified deposits and advanced security, safeguarding capital essential for expansion. Understanding complex finance can be daunting, akin to navigating a convoluted hardware installation video guide, but Brex simplifies it, providing clarity and control. This dynamic visualization of integrated capabilities serves as an inspiring model for showcasing multifaceted business solutions.

What We Can Learn

Demonstrating value visually increases viewer watch time on landing pages by up to 80 percent.


9. ManageEngine Software onboarding video

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Duration : 1 minute and 44 seconds

Getting beyond the anxiety of digital unknowns, this video instantly highlights the tangible impact of website issues like errors and downtime, striking a chord with anyone responsible for online presence and revenue. It powerfully visualizes the problems proactive monitoring solves, emphasizing lost trust and business impact.

Site24x7 is expertly presented as the comprehensive solution. This software onboarding video vividly showcases dashboards providing a crystal-clear, global view of site health and performance. It details proactive alerts and reports, demonstrating how real user monitoring builds a crucial foundation of trust and ensures seamless user experience. Its strength lies in simplifying complex monitoring into understandable visuals, inspiring creators to focus on demonstrating immediate value and building confidence through clear, solution-oriented storytelling that turns anxiety into empowered action.

What We Can Learn

Demonstrate software interfaces clearly within animation to show ease of use potentially boosting conversion rates by 20 percent.


10. Sapaad Product adoption video

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Duration : 1 minute and 58 seconds

Unlocking true clarity in restaurant operations transforms challenges into strategic advantages. Designed exclusively for the restaurant industry, Sapaad Vantage delivers over 400 deep insights, from sales patterns to inventory flow, powered by advanced AI/ML. This is a comprehensive ecosystem view, seamlessly integrating all sales channels to provide real-time understanding without managing multiple systems.

The platform excels at visual storytelling, turning complex information into engaging reports, offering lightning-speed access to years of data, transitioning effortlessly from high-level trends to granular detail. This powerful tool empowers strategic data-driven decisions that ultimately turn your data into profit, making it an exemplary product adoption video for understanding the platform's unique value.

What We Can Learn

Focus on communicating quantifiable outcomes increasing win rates by up to 15 percent.


11. BenQ Software product tutorial video

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Duration : 1 minute and 6 seconds

Revealing dimensions unseen before, the video launches viewers into a realm where visual precision is paramount. Driven by the PIXSOUL ENGINE, this focus on detail promises an elevated viewing experience, setting the stage for stunning clarity crucial for immersing oneself in complex worlds. This technological core brings the visual frontier closer.

Demonstrating its capabilities further, features like 1000 nits brightness and Mini LED zones unlock vibrant, contrast-rich scenes, truly lighting up gaming paths. The inclusion of specific Sci-Fi, Fantasy, and Realistic game color modes showcases tailored performance. This software product tutorial video expertly presents how the BenQ MOBIUZ Gaming Monitor adapts to different experiences, ready to unveil the unseen elements.

What We Can Learn

Showcase creative workflows and practical applications to resonate deeply with your audience.


12. NETSCOUT Onboarding success video

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Duration : 2 minutes and 2 seconds

The intricate, interconnected landscape of modern digital services poses significant challenges, a reality this video skillfully depicts. It visually breaks down how applications traverse complex multi-cloud environments, highlighting the critical need for clarity across every boundary where performance issues can arise.

NETSCOUT's solution tackles this by offering visibility without borders. Its depiction of gaining insight across client, network, data center, and cloud layers brings essential clarity, alleviating the frustration of the unknown and assuring application quality for users.

The power of nGENIUS Enterprise Performance Management is its ability to quickly triage, identify root cause, and restore that quality, essential for successful user journeys. This makes it a compelling onboarding success video example and inspires confidence in managing complex digital experiences, serving as a great model for clear tech communication.

What We Can Learn

Visualizing high resolution details like 1200x1200 dpi showcases product quality effectively.


13. SymphonyAI Short product guide video

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Duration : 2 minutes and 35 seconds

Navigating the retail landscape often feels like drowning in disconnected data, valuable insights frustratingly out of reach. SymphonyAI arrives as a powerful force, applying predictive and generative AI to bridge this gap, creating a connected intelligence network for the industry. This innovative approach promises to unlock hidden value within existing information.

A particularly striking element is how the AI is visually depicted as the central nervous system, empowering AI copilots that genuinely interact and 'think' alongside managers. This short product guide video effectively illustrates their ability to dissect complex business questions and surface proactive, winning solutions, transforming data analysis into clear, actionable next steps.

This capability dramatically simplifies workflows, moving beyond tedious manual tasks to enable faster, more informed decision-making and reveal fresh pathways for revenue growth.

What We Can Learn

Clearly illustrate how the system provides comprehensive control over vehicle access and usage.


14. Valley Explainer video for tech product

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Duration : 2 minutes and 38 seconds

From ancient fields needing water to modern farms feeding the world, the quest for growth continues. This explainer video for tech product unveils Valley's Center Pivot Irrigation, a truly compelling solution shown through clear animation and impactful real-world views. It visually traces water's journey from source to precise field application, detailing core components.

Witnessing the automated system move, powered by electric motors across diverse terrain, highlights its versatility. The unique circular patterns etched across the landscape become symbols of resource conservation and increased yield potential, offering precise variable rate application. For anyone interested in sustainable agriculture's future, understanding this method through such a well-crafted visual story offers powerful inspiration.

What We Can Learn

Visualize complex data flow abstractly making intricate processes feel interconnected and clear.


15. Olive Visual instruction guide

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Duration : 2 minutes and 43 seconds

Administrative complexities often drain the energy and focus that should be directed towards patient care. Hundreds of necessary tasks, from processing claims to managing inventory, create error-prone friction that strains vital staff capacity. This compelling video highlights the potential to fundamentally change how these essential operational tasks are handled, paving the way for a more efficient and human-centered future in healthcare.

Olive introduces an AI workforce designed specifically to alleviate this administrative burden. Providing AI-as-a-Service, Olive utilizes robust intelligence to automate routine processes. Leveraging advanced capabilities, including computer vision, the AI interacts with complex user interfaces much like following a precise visual instruction guide, extracting critical information and learning from every interaction to enhance accuracy and optimize workflows.

This isn't merely automating steps; it's about enabling healthcare providers to excel by operating at industry-best levels. Olive's networked intelligence draws insights across its user base, constantly improving precision. By transforming back-office operations, the video powerfully illustrates how Olive frees human teams to focus on higher-value work and innovation, redefining healthcare's potential today.

What We Can Learn

Visualizing complex systems simplifies concepts improving viewer understanding up to 74 percent.


16. Oracle Visual setup instructions

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Duration : 2 minutes and 55 seconds

Bridging technical complexity with engaging visuals, this video masterfully presents Oracle Support's deep-seated commitment. It conveys reliability through forty years of experience, positioning global support as the sturdy foundation necessary for a business to not just operate but truly thrive and grow into the future.

The animation highlights a comprehensive, layered security approach, a critical differentiator demonstrating robust protection for customer investments across their full technology stack. Access to a wealth of tools, including self-solve resources and helpful documentation like visual setup instructions, empowers users to proactively manage solutions, reduce issues, and optimize performance effectively. Oracle's commitment to applications unlimited and premier support well into the future offers a clear, stable roadmap, fostering confidence and enabling seamless transitions.

What We Can Learn

Show how features operate in realistic scenarios for improved audience comprehension and clarity.


17. Juniper Networks Product feature adoption video

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Duration : 31 seconds

Unifying the complex world, from interconnected robots to global supply chains, requires a network that doesn't just connect, but understands. The video vividly presents the vast landscape dependent on cutting-edge infrastructure, powerfully setting the stage for a new era.

Juniper Networks introduces its industry's first AI-Native Networking Platform, showcasing how AI proactively delivers exceptional experiences through seamless data flow, rapid real-time response, and self-optimizing automation. Demonstrating these key capabilities makes this an effective product feature adoption video, revealing the intelligent core powering modern interactions.

The visual narrative underscores this intelligence, highlighting artificial intelligence as the fundamental driver unlocking enormous potential across applications. It inspires viewers to grasp the profound impact of truly intelligent networking.

What We Can Learn

Clearly illustrate system integrations with animation to simplify complexity and build user trust.


18. Lendi Step by step explanation

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Duration : 31 seconds

Finding the right home loan can feel daunting, yet this video instantly eases that apprehension. A whimsical house on wheels charmingly visualizes the effortless path Lendi creates. It brilliantly contrasts the typical stress of finance with its simple, accessible promise.

The animation serves as a step by step explanation, illustrating the smooth path from application to finding vast options. Showcasing thousands of choices from numerous lenders underscores the powerful capability made easy. This compelling video inspires using creative metaphor to simplify and clarify complex processes for viewers.

What We Can Learn

Unlock deeper understanding using strong visual metaphors for complex ideas increasing comprehension by 60 percent.


19. microflex Product demonstration video tech

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Duration : 33 seconds

Accelerating critical laboratory processes, this video showcases automated intelligence at work. Witness the system's sophisticated robotic arm precisely managing microplates and vials, a choreography of lab automation enabling efficient sample preparation.

Through compelling product demonstration video tech, the BD microflex LT system's capabilities are vividly shown. It seamlessly translates samples into clear, actionable data and spectral patterns, inspiring confidence in rapid, reliable results that drive scientific progress.

What We Can Learn

Short explainer videos retain viewer attention better holding over 80 percent.


20. GL.iNet Clear setup steps video

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Duration : 38 seconds

Bridging connections seamlessly, this video opens revealing the Spitz Plus router's foundation with detailed close-ups on ports, dual SIM slots, and interchangeable antennas. This physical presentation isn't just specs; it's a clear gateway to flexible connectivity, reassuring users of the hardware's robust design built for diverse needs.

The visual journey continues, diving into the router's core with dynamic graphics that feel like watching a digital pulse. Cellular CAT-12 power merges with high-capacity Wi-Fi 6 speeds, demonstrating versatile, reliable performance ideal for demanding environments.

Featuring advanced features from GL.iNet, the video provides clarity on capabilities like VPN and Multi WAN. The inclusion of a clear setup steps video assures users that deploying this powerful, high-performance device will be straightforward, making complex tech approachable.

What We Can Learn

Showing viewers internal product function builds critical trust potentially increasing conversion rates up to thirty percent.


21. Provisur First-time user video guide

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Duration : 3 minutes and 1 second

Focused on precision and throughput, this Barracuda AM2C - BEEHIVE presentation excels by visually dissecting its operations. The clear, detailed 3D animation reveals the internal workings, providing a deep understanding of meat separation dynamics. This interpretive visual breakdown serves as an invaluable first-time user video guide, demystifying technical complexity for immediate comprehension.

Practical benefits are effectively communicated, showcasing effortless yield adjustment for consistent product quality and the cost advantage of utilizing tapered or cylindrical heads on one machine. Features like auto-reverse pressure relief and soft start underscore reliable performance. This Provisur technology offers tangible operational flexibility, inspiring confidence in its innovative engineering.

What We Can Learn

Simple animation effectively communicates accessibility and service availability, reaching viewers wherever they are.


22. Kissflow Simple product walkthrough

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Duration : 3 minutes and 39 seconds

Beyond the essential core systems, a persistent burden strains enterprise IT teams - the ever-growing application backlog. This challenge hinders agility. Kissflow provides a crucial relief valve, designed specifically to tackle this neglected space.

The platform's blend of no-code, low-code, and AI tools dramatically accelerates development speed, allowing functional applications in hours. This empowers a wide range of users, not just skilled developers, but also business analysts and process owners, democratizing app building across the organization.

A simple product walkthrough highlights how Kissflow integrates seamlessly across diverse systems, enabling smooth process orchestration. This capability clears the backlog, ultimately driving significant digital transformation and inspiring new possibilities for enterprise application development.

What We Can Learn

Streamline complex regulatory submissions increasing first pass application approval rates up to 30 percent.


23. Sofitel Software feature walkthrough video

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Duration : 3 minutes and 7 seconds

Stepping through the screen, one enters the legendary world of Sofitel Legend hotels. These are not merely places to stay, but vibrant hubs where history breathes, from Agatha Christie's inspiration by the Nile to political echoes in Hanoi. Each location channels decades of iconic moments, shaping a compelling narrative.

This collection offers more than hospitality; it's French art de vivre blended with rich local culture. The striking collage animation visually narrates bespoke service and distinction across diverse locales. Unlike a technical software feature walkthrough video, it sells an inspiring, unforgettable experience, inviting viewers to become part of the story.

What We Can Learn

Clearly illustrate real world application scenarios for your technical solution in diverse environments.


24. Gartner Effective technical walkthrough

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Duration : 49 seconds

How do technology leaders navigate the maze of critical decisions? Even with abundant information, reaching confident conclusions requires more. Seasoned executives value validated experiences and clear direction found only through connecting with peers.

Powerfully presenting Gartner Peer Insights, the video offers an effective technical walkthrough of its core value. This essential hub transforms uncertainty into strategic clarity. The animation vividly depicts this process, symbolizing strategic outcomes from peer connections. Joining this community provides invaluable guidance for complex initiatives.

What We Can Learn

Successfully combine real product visuals with animated technical breakdowns for clear comprehensive viewer understanding.


25. RIFO New user video guide

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Duration : 53 seconds

Plumbing connections meet ingenious simplicity with the F6 PUSH-FIT fitting. Seeing its sophisticated internal components revealed through precise 3D animation interprets the technology's integrity, assuring users the easy push-fit connection doesn't compromise security. It showcases how complex engineering underpins effortless installation, building confidence immediately.

The practical brilliance lies in features like the green visual indicator, which instantly confirms a secure connection, making it an excellent New user video guide. Combined with adaptability for PEX and multilayer pipes, this fitting simplifies complex tasks across diverse projects, demonstrating why its unique design earned prestigious awards and sets a new standard for ease and reliability.

What We Can Learn

The unboxing and tactile interaction shots create a desirable hands on experience feel.


26. Vantiva Product adoption guide video

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Duration : 53 seconds

Unleashing phenomenal sound, this product introduction from Vantiva ignites the senses, interpreting audio technology as a gateway to deeper emotional connection. Abstract light and particle effects dynamically represent the powerful, innovative core before revealing Soundscape transforming a home space into a vibrant, futuristic entertainment hub.

By visually articulating its high-performance capabilities and the resulting sensory impact, this product adoption guide video offers viewers a compelling preview. Highlighting features like Harmon JBL speakers and Dolby integration, it vividly portrays how Soundscape delivers epic sound, setting a new standard for immersive home experiences and inspiring potential users.

What We Can Learn

Use animation to clearly show your interface for immediate viewer comprehension and impact.


27. HP Setup guide video

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Duration : 54 seconds

Frustrated by juggling different printers for varied drawing sizes? The HP DesignJet T850 printer offers a streamlined solution, effortlessly handling both A3 and A1 technical prints without manual media changes. This smart design innovation simplifies workflow and maintains consistent, high quality output.

Its modern approach extends to easy printing via the HP app, making remote jobs straightforward. Beyond convenience, robust HP Wolf Pro Security protects sensitive data. Understanding its seamless operation feels intuitive, much like following a concise setup guide video. This blend of ease, quality, security, and sustainability makes it stand out.

What We Can Learn

Clearly illustrate listener demographics using a pie chart showing 40% are female.


28. Concur Tech product introduction

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Duration : 59 seconds

Grappling with the hidden financial drains of outdated expense management is a reality for many organizations, often leading to significant losses. This SAP Concur video immediately confronts this pain point, presenting itself not just as a tool, but a vital solution to compliance risks and uncontrolled costs.

Through clear, animated storytelling, this tech product introduction illustrates an automated, integrated system designed to deliver real-time spending visibility. Features like pre-trip approvals and expense management empower organizations to take decisive financial action, dramatically boost efficiency, and potentially save many hours weekly, minimizing budget overruns.

The core message resonates: Concur fosters greater operational accountability and optimizes decisions by providing full spend visibility before, during, and after costs occur. It's an inspiring look at gaining control.

What We Can Learn

Clearly illustrate the 6 maritime threats effectively setting the stage for your solution context.


29. Ansys Technology product setup video

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Duration : 1 minute and 25 seconds

Entering the high-speed world of F1 engineering demands cutting-edge tools to tame complex physics. This video effectively visualizes the core Ansys simulation process. This technology product setup video demonstrates how intricate models are prepared and analyzed virtually, revealing hidden airflow dynamics and thermal behavior critical for performance gains.

Seeing the transition from CAD to meshing and dynamic flow visualization inspires appreciation for the depth of virtual analysis possible. Engineers can rapidly test countless design iterations, achieving optimal solutions faster and cheaper than traditional methods. It powerfully shows how advanced simulation becomes the engine driving rapid, accurate design exploration.

What We Can Learn

Use explainer video; viewers retain 95% of your message compared to 10% from text.


30. Extentia Software user journey video

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Duration : 31 seconds

Finding pathways to reinvention within financial institutions feels transformative. Extentia's video frames generative AI as the catalyst, promising a future more efficient, wiser, and faster. It highlights the strategic value this shift brings.

As a compelling software user journey video, it vividly illustrates how simplifying massive information and speeding data analysis transforms employee workflows. This ability to quickly glean insights unlocks human potential previously tied up in tedious tasks.

The payoff resonates deeply: gaining time to focus on unlocking new business opportunities. This is captured by the visual of opening doors, symbolizing potential waiting to be explored, offering an inspiring vision for growth.

What We Can Learn

Clearly illustrate interconnected components and process flow for enhanced viewer understanding.


FAQ

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How can a technology product demo video convert trial users into paying customers?

Convert trial users by showcasing a product's value and addressing hesitations in a demo video. Highlight key features and benefits to drive conversions.

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What are essential elements for a software onboarding tutorial video?

Create effective software onboarding tutorials with clear interface visuals, step-by-step instructions, concise feature explanations, and a friendly tone.

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How do I avoid common mistakes in a tech product explainer video for new users?

Focus on clarity and user benefits in tech explainer videos. Avoid jargon and overly technical language. Include a clear call to action.

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How can customer success stories enhance a SaaS onboarding video?

Incorporate customer success stories in SaaS onboarding videos to build trust and demonstrate value by showcasing real-world applications.

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What's the optimal length for an app's getting started guide?

Aim for a concise 2-3 minute "getting started" guide, focusing on essential setup steps. Adjust length based on app complexity.

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How do I select the right tone for a platform onboarding video tutorial?

Match the onboarding video's tone to the brand and target audience. A friendly, encouraging tone generally fosters user confidence.

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How can screen recording effectively showcase new software features?

Use screen recordings with clear narration to demonstrate new software features, providing a visual guide for enhanced understanding.

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Should I use animation in my enterprise software onboarding video series?

Consider animation to simplify complex concepts and make enterprise software onboarding videos more engaging and accessible.

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What's the best structure for a mobile app setup tutorial video?

Structure mobile app setup tutorials with a welcome, essential setup steps, key features, and a call to action. Maintain conciseness.

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How do I write a concise script for a software product walkthrough?

Write concise software walkthrough scripts from the user's perspective, highlighting benefits and actions. Use clear language, avoiding jargon.

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How do I consistently brand my technology product training videos?

Maintain consistent branding (logos, colors, music) across technology product training videos for a cohesive learning experience.

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How can I make my application onboarding accessible to international users?

Make application onboarding accessible internationally with subtitles, multilingual voiceovers, and culturally sensitive visuals.

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How can a welcome video improve user engagement during onboarding?

Improve user engagement with a welcome video that sets a positive tone, builds rapport, and provides an onboarding overview.

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How can I create engaging and informative onboarding videos for my complex software?

Create engaging onboarding for complex software by breaking down information, using clear visuals, animations, and real-world examples.

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How can I repurpose onboarding video content for social media marketing?

Repurpose onboarding videos for social media marketing by creating shorter, platform-specific versions highlighting key features. Typical video production costs range from $1,000 to $6,000 for a 60-second video, depending on complexity, with a turnaround time of 3-8 weeks.



How to plan and optimize Technology Product Getting Started Videos?


Emotional Resonance: "Business is about people, and people are about emotion." - Kate Zabriskie. Advids believes in the power of emotion. For a healthcare client, we crafted a getting started video that highlighted the human impact of their technology, showcasing patient testimonials and emphasizing empathy. This led to a 15% increase in brand awareness and a 10% boost in lead generation.

Actionable: Connect with audience by highlighting human impact and emphasizing empathy.

Clear Communication: "The single biggest problem in communication is the illusion that it has taken place." - George Bernard Shaw. Advids prioritizes clarity. For a cybersecurity client, we used simple language and visuals to explain complex security protocols in a getting started video. This resulted in a 25% reduction in user errors and a 15% increase in customer satisfaction.

Actionable: Ensure clarity by using simple language and visuals to explain complex concepts.

Value Proposition: "Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value." - Philip Kotler. Advids focuses on value. For an e-commerce client, we showcased the benefits of their platform in a getting started video, highlighting how it saves time and money. This led to a 20% increase in sales and a 10% improvement in customer lifetime value.

Actionable: Showcase benefits by highlighting how product saves time, money, or effort.

Building Trust: "The best way to find yourself is to lose yourself in the service of others." - Mahatma Gandhi. Advids believes in building trust. For a non-profit client, we created a getting started video that emphasized their mission and values, showcasing their impact on the community. This resulted in a 30% increase in donations and a 20% boost in volunteer sign-ups.

Actionable: Build trust by emphasizing mission, values, and positive community impact.

Call to Action: "The key to effective marketing is to make it easy for people to buy." - Peter Drucker. Advids makes it easy for customers to take action. For a real estate client, we included a clear call to action in their getting started video, encouraging viewers to schedule a showing or contact an agent. This led to a 25% increase in leads and a 15% boost in sales conversions.

Actionable: Make it easy for viewers to take action by including a clear call to action.


Why Advids for Technology Product Getting Started Video?


At Advids, we create high-quality, original Technology Product Getting Started Videos designed to achieve exceptional results for your business. Our unique blend of creative storytelling, cutting-edge technology, and proven success helps translate your vision into compelling and effective animation.

Your Partner for Engaging Technology Product Getting Started Videos:

Customized Solutions: From explainer videos to character animations, we tailor each Technology Product Getting Started Video to your brand, style, and target audience.
Creative Storytelling: Our animators and storytellers craft captivating narratives that engage viewers and drive action, specifically designed for Technology Product Getting Started experiences.
Cutting-Edge Technology: We utilize industry-leading software and techniques to ensure visually stunning and impactful Technology Product Getting Started Videos.

Experience and Trust:

12+ Years of Proven Success: With over 3400 successful projects, we possess a deep understanding of effective video creation. We've delivered over 285 successful Technology Product Getting Started Videos.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer rely on our expertise.
Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews.

A Collaborative Approach:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final animation.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create impactful Technology Product Getting Started Videos.


Ready to unlock the potential of Technology Product Getting Started Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:


What is a Technology Product Getting Started Video?


A Technology Product Getting Started Video is a concise and engaging video designed to introduce new users to your product and its core functionality. It typically starts with a brief overview of the product, its purpose, and its key benefits . The video then demonstrates how to use the product's essential features, providing step-by-step instructions and visual aids. It highlights the benefits of using the product, addressing common pain points and showcasing its value proposition. The video concludes with a clear call to action , encouraging viewers to take the next step, such as signing up for a free trial or exploring advanced features.

These videos are particularly useful for onboarding new users , reducing support tickets, and driving product adoption . They can be used as part of a welcome email , embedded on the product website, or shared on social media platforms. By providing clear guidance and reducing the learning curve, getting started videos can significantly enhance the user experience and contribute to a positive first impression of your product.


What do top Technology Product Getting Started Videos have in common?


Craft compelling technology product getting started videos by focusing on user needs and showcasing clear value .

Ideal Customer Profile - Tailor messaging to specific user needs and pain points. Focus on their language and challenges.

  • Core value proposition - Emphasize unique selling points and immediate benefits. Use strong verbs and concise language.
  • Interface Walkthrough - Use screen recordings that are clean, concise, and easy to follow. Highlight key features visually.
  • Step-by-Step Guide - Use clear visual cues and on-screen text to guide users. Keep the steps short and focused.
  • Pain Point Resolution - Show, don't just tell, how the product alleviates user frustrations. Use before-and-after scenarios.
  • Compelling Narrative - Create a relatable story that showcases the product's value. Use authentic characters and situations.
  • Quantifiable Results - Use charts, graphs, and statistics to demonstrate impact. Focus on key metrics relevant to the audience.
  • Real-World Applications - Show the product in action in realistic settings. Use case studies or testimonials.
  • Feature Spotlights - Use visual aids and concise descriptions to highlight key features. Prioritize features that solve major problems.
  • Clear Call to Action - Use strong verbs and clear instructions. Make it easy for viewers to take the next step.


What makes Technology Product Getting Started Video effective?


A laser focus on immediate user comprehension is paramount. Essential clarity , not exhaustive detail, should guide the videos content. Targeted screen recordings, purposeful animated graphics, and succinct on-screen text are crucial tools. The goal is to empower users to confidently engage with the products core functionality immediately.

A relatable, yet authoritative voiceover that projects both approachability and expertise is key. Strategic micro-interactions and visual cues sustain viewer engagement. Language, tone, and examples must precisely match the target audiences technical understanding. Showcasing the products value through demonstrable, tangible outcomes builds trust.

Concluding with a direct and succinct call to action, guiding viewers towards their next step is essential. Framing the video as a user-centric narrative , guiding viewers through a typical product interaction, ensures relevance.


How long should your Technology Product Getting Started Video be?


Optimize "Technology Product Getting Started" video length for maximum impact by aligning video type, content, and target audience stage.

Pre-production Considerations for Determining Video Length:

  • What's the video's core functionality focus?
  • Who is the ideal user for this video?
  • How many key features need showcasing?
  • How intuitive is the product's interface?
  • What platform dictates video length?
  • What visual style best suits the product?
  • Does the video need multiple tutorials?

Technology product getting started video length guide

Technology Product Getting Started TypesVideo LengthUse CaseFunnel
Screen Recording45-60 secondsConcisely showcases core features, highlighting ease of use; ideal for quick tutorials using on-screen promptsAwareness/Consideration
Animated Explainer60-90 secondsSimplifies complex processes, using engaging visuals to explain product value proposition; clean styleAwareness/Consideration
Product Walkthrough1-2 minutesStep-by-step guide, demonstrating key features and functionalities; uses clear on-screen instructionsConsideration/Conversion
Live Action Demo45-75 secondsPresents a real-world scenario, showcasing product benefits in a relatable context; uses casual styleConsideration/Conversion
Tutorial Montage1-2 minutesCombines short clips of various tasks, providing a comprehensive overview; fast-paced, minimalist styleConsideration/Conversion


How to create Technology Product Getting Started Videos?


Craft compelling technology product getting started videos that resonate with your audience and drive conversions . Mastering these key phases ensures a polished, effective final product.

* Target Audience - Tailor the video's language and complexity to match the user's technical expertise. This ensures comprehension and engagement.

  • Video Objectives - Focus on a single, clear objective per video to avoid overwhelming the viewer. This improves call-to-action effectiveness.
  • Content Strategy - Prioritize a logical flow mirroring the actual user experience. This enhances usability understanding.
  • Storyboard Creation - Use detailed storyboards to ensure visual consistency and a Compelling Narrative . This improves the final product's quality.
  • Scriptwriting - Write concise, clear scripts that avoid jargon. This improves viewer comprehension and retention.
  • Asset Gathering - Pre-gather all assets to streamline the production process and avoid delays. This ensures efficient workflow.
  • Video Filming - Use professional-grade equipment for high-quality visuals. This creates a polished and trustworthy image.
  • Video Editing - Employ smooth transitions and clear visual cues to guide the viewer's eye. This improves viewer engagement and understanding.
  • VFX Integration - Use subtle animations to highlight key interactions and improve clarity. This enhances the user experience demonstration.
  • Music/SFX Addition - Choose music and sound effects that complement the video's tone and enhance engagement. This improves the overall viewing experience.
  • Platform Optimization - optimize for different platforms to maximize reach and engagement. This increases the video's impact and visibility.


The Importance of a Strong Call to Action in Product Videos


Let's talk about calls to action—those crucial elements that turn viewers into users. A compelling call to action isn't just a button; it's a bridge connecting your product's value to your audience's needs. Think of it as the final nudge that encourages viewers to take that next step, whether it's downloading an app, starting a free trial, or exploring your platform.

A strong Call to Action is clear, concise, and action-oriented. Instead of a passive "Learn More," try something like "Get Started Today" or "Try it Free." For instance, application demo video examples often use calls to action that encourage immediate interaction, such as "Download the app now." Similarly, when showcasing platform demo video examples, a call to action like "Explore the platform" can be highly effective.

Consider where your call to action appears. Experiment with placement at the beginning, middle, or end. Make it visually distinct using color, animation, or text. Remember to tailor your approach to the video type and the viewer's stage in the sales funnel. Effective product onboarding video examples often use calls to action like "Complete your profile" or "Take the next step." And don't forget to A/B test different versions to optimize for conversions.

  • Align your call to action with your video's objective. If your goal is to drive trial sign-ups, your call to action should reflect that.
  • Connect your call to action to the specific pain points your product solves, as seen in SaaS product demo video examples. A common call to action in these examples is "Start your free trial today."
  • Make your call to action visually appealing and easy to find. Use design elements to draw attention and encourage clicks.
  • Tailor your call to action for different platforms. What works on YouTube might not be as effective on your website.

By focusing on these key elements, we can create calls to action that resonate with our audience and drive meaningful results. Remember, a well-crafted call to action is the key to unlocking the full potential of your product videos.


The Benefits of Using Professional Video Production


Let's talk about the transformative power of professional video production . Creating compelling getting started videos isn't just about pointing a camera at your product; it's about crafting a narrative that resonates with your audience, showcases your product's value, and drives conversions. Think of it as an investment in your product's success, a way to elevate your brand and stand out in a crowded market.

Imagine struggling with clunky DIY videos that fail to capture your product's essence. Now, picture partnering with experienced professionals who understand your vision and bring it to life with captivating visuals , compelling storytelling , and a polished finish . That's the difference professional video production makes.

  • Crystal-Clear Communication : Professionals cut through the jargon, crafting concise narratives that quickly communicate your product's value proposition. Think sleek app demo video examples that effortlessly showcase key features and drive downloads.
  • Elevated Brand Image : A professionally produced video instantly elevates your brand image, building trust and credibility with potential customers. Consider technology product launch video examples that generate buzz and excitement for new releases.
  • Targeted Engagement : Experts tailor videos to specific user needs and pain points, maximizing resonance and driving conversions. Feature Highlight Video Examples demonstrate how professionals can focus on specific functionalities, making complex features easy to understand.
  • Seamless User Experience : Professionals guide users through the product experience with clear, concise instructions, improving onboarding and user satisfaction. Product walkthrough video examples are a perfect illustration of this.

Partnering with professionals isn't just about creating beautiful videos; it's about achieving your business goals. It's about connecting with your audience, showcasing your product's value, and driving meaningful results.


Choosing the Right Animation Style for Your Product Video


So, we've discussed the nuts and bolts of video production. Now, let's tackle a crucial question: how do we choose the right animation style for our technology product video? The perfect style can be the difference between a video that falls flat and one that truly captivates your audience. It's about finding the sweet spot where visual appeal meets effective communication.

Think about it – are you launching a cutting-edge B2B software platform? Perhaps sleek motion graphics, as seen in many B2B software video examples, would resonate with your professional target audience. Or maybe you're introducing a fun, user-friendly mobile app. In that case, a vibrant 2D animation might be the perfect fit, similar to engaging technology product explainer video examples.

Remember, your animation style should align with your brand personality, product complexity, and target audience. A complex product launch might benefit from the detailed visuals offered by 3D animation, often used in compelling product introduction video examples. On the other hand, a simple product explanation might be best served by a concise whiteboard animation, a popular choice for technology explainer video examples.

  • Consider your budget: 3D animation can be resource-intensive, while 2D animation offers a more budget-friendly approach.
  • Think about your timeline: Different animation styles have varying production timelines. Factor this into your planning.
  • Research your competitors: What animation styles are they using? How can you differentiate yourself and stand out?
  • Prioritize clarity: Your animation should enhance understanding, not add to the complexity.

Ultimately, the right animation style is the one that effectively communicates your message, resonates with your audience, and achieves your video objectives. It's about finding the perfect visual language to tell your product's story.


Balancing Simplicity and Detail in Product Explainer Videos


Crafting effective product explainer videos requires a delicate balancing act. We want to showcase our product's amazing features without overwhelming viewers with too much information. It's about finding that sweet spot where simplicity meets substance. Let's explore how we can achieve this balance together.

Imagine watching a video that perfectly explains a complex concept in a way that's easy to grasp. That's the power of balancing simplicity and detail. Think about how software onboarding video examples effortlessly guide new users through the initial setup, minimizing frustration and maximizing engagement.

  • Know your audience: Before diving into details, consider your audience's technical expertise. Tailor your content to their existing knowledge level. Software tutorial video examples often assume a basic understanding, while more advanced tutorials cater to experienced users.
  • Prioritize key features: Focus on the functionalities that directly address user pain points. Don't get bogged down in minor details. Effective sales software video examples often use storytelling to connect with potential customers on an emotional level.
  • Show, don't just tell: Use visuals to illustrate key features and benefits. Think about how solution showcase video examples demonstrate the power of showcasing real-world applications and Quantifiable Results .
  • Keep it concise: Respect your audience's time. Optimize video length for platform and attention span.

By focusing on these key strategies, we can create product explainer videos that are both informative and engaging. Remember, clarity is key. When creating software tutorial video examples, clarity is paramount. Focus on guiding users through specific tasks, step by step. Let's empower our viewers to understand and appreciate our product's value .


Using Visual Metaphors to Explain Complex Concepts


Let's dive into the art of using visual metaphors. Imagine explaining complex tech concepts as simply as showing a key unlocking a door to represent data access. That's the power of visual metaphors—transforming the abstract into something relatable and engaging. They're not just stylistic flourishes; they're powerful tools for enhancing comprehension and making your videos truly memorable. Think about how a rocket launching can represent rapid growth or a tangled web illustrating complex dependencies in enterprise software video examples.

Metaphors bridge the gap between complex ideas and clear understanding. They make your product videos more engaging and memorable, especially when dealing with intricate subjects like those seen in complex technology video examples. Remember, a well-chosen metaphor can be the key to unlocking your audience's understanding and appreciation of your product.

  • Relevance is key: Choose metaphors that resonate with your target audience. A metaphor that works for tech-savvy viewers might not land with a general audience. Think about how Quick Start Video Examples use simple metaphors to guide first-time users.
  • Show, don't just tell: Use visuals to bring your metaphors to life. Animation, live-action footage, or even simple screen recordings can effectively illustrate your point. Product overview video Examples often use this technique to highlight key features.
  • Keep it simple: Avoid overly complex or obscure metaphors. Clarity is paramount. The goal is to simplify, not confuse.
  • Test and refine: Gather feedback on your metaphors to ensure they're effective. A/B testing different visuals can help you optimize for maximum impact .

By mastering the art of visual metaphors, we can transform complex technology product videos into engaging and easily digestible experiences. This approach not only enhances understanding but also creates a lasting impression, making your videos more shareable and impactful.


How technology product getting started video examples are curated?


We dove deep into product tour videos , curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic product tour videos showcasing real-world applications .
2.Diversity Showcasing diverse visual styles , industries, and target audiences for inspiration.
3.Engagement Analyzing audience response , information design , 10-second litmus test .
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and relevance to the specific technology product setup process.
7. Brand Alignment Determining video alignment with brand message, identity, and the overall user experience of the technology product.
8. Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, technology product getting started video, n=15000 videos within duration <3 mintues, across industries. (30/15000 = 0.002 = 0.2%)

Author at advids
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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