Imagine a world where your platform's complexity vanishes, replaced by a clear, engaging journey for every user. What if you could instantly build trust and excitement? I am excited to share, today, in this article, our insights into the power of UI walkthrough videos. What we've discovered is that these short, impactful videos are more than just tutorials; they're a powerful tool for transforming user experience and driving growth. We'll be examining compelling examples that showcase the impact of well-crafted walkthroughs. Prepare to be amazed by the results we've uncovered...
Video streaming will make up 91% of global internet traffic by 2025.
43% of all videos created in 2023 were product videos.
35% of all videos created in 2023 were live events.
These stats paint a clear picture: video is king, and product-focused content reigns supreme. Platform UI walkthrough videos offer a powerful way to capitalize on this trend, transforming complex features into digestible narratives that resonate with users. Today we explore more than 30 Impactful Platform Ui Walkthrough Video examples, that immediately grabbed our attention and got us excited
OpenText's latest solution is a generative AI chatbot named Aviator. This video is designed to highlight the chatbot's key features and benefits.
Video Design - The video design is clean and professional, showcasing a sleek user interface. The blue color scheme evokes trust and security. Simple, easily understandable graphics clearly illustrate the chatbot's capabilities. Animated text elements, like the introduction of the Aviator logo, grab the user's attention. The video uses simple imagery, but uses strong visual design to present its key messages.
This video is a Tutorial Walkthrough Video that showcases the features of the generative AI chatbot. The video's visual style reinforces the message of a simple, intuitive, and user-friendly solution. The approachable and engaging tone throughout the video strengthens the message, making Aviator a viable option for all those struggling with IT issues. The video effectively communicates the benefits of using the chatbot to resolve Tier 1 issues and streamline IT operations.
The HR Acuity Platform Ui Walkthrough Video stands out with its brilliant use of 2D motion graphics to convey complex HR concepts. We loved how the opening scene instantly captures attention with a diverging employee icon, symbolizing workplace disruptions. The video elegantly presents HR Acuity as the central hub for managing employee relations.
Its concise information delivery and clear UI walkthroughs make the platforms functionality easily digestible. This approach helps build trust and confidence in HR Acuity's ability to address sensitive workplace issues. We all appreciate the emphasis on building trust with employees to improve the overall employee experience.
What We Can Learn
Start with a captivating visual metaphor to instantly grab attention.
The video starts with an array of icons showcasing the complexities and potential chaos of traditional accounts payable processes, a common problem businesses struggle with. With a simple yet impactful design, the video effortlessly visualizes the challenges of dealing with invoices, approvals, payments, and data management. This visualization sets the stage for the introduction of BILL.com, a platform that promises to streamline these tasks and offer a more efficient and secure solution.
The animation type used in this explainer video, 2D animation, effectively showcases the BILL.com platform's functionalities. The video uses a vibrant color palette, highlighting key features and benefits through a visually appealing and engaging design. This approach effectively communicates the platform's value proposition and appeals to a target audience of businesses seeking a simpler and more secure way to manage their accounts payable.
What We Can Learn
Bright colors and simple animations make complex software easy to understand, boosting viewer engagement.
The statistics speak for themselves: nearly half of small businesses have been victims of a ransomware attack, and a significant portion of those ended up paying a hefty ransom. This reality underscores the need for a reliable digital backup solution, especially for companies with a distributed workforce. Avast Business Cloud Backup provides just that: a robust and user-friendly platform to safeguard vital data and protect against devastating attacks.
This Platform Ui Walkthrough Video demonstrates the simplicity of the Avast Business Cloud Backup platform. You're guided through a clear and concise process, starting from selecting a backup plan and defining your policy to installing an agent on your devices. Every step is visually explained, highlighting the ease of use and ensuring that even tech-averse individuals can confidently navigate the system.
What We Can Learn
Clearly show each step of the UI walkthrough, so viewers can easily follow along and learn. This builds confidence.
5. AxxonSoft Isometric Platform Walkthrough Video - Generate leads implicitly
In today's fast-paced world, warehouse efficiency is key. Panasonic Toughbook's Platform Ui Walkthrough Video demonstrates a transformative approach. It showcases how Toughbook tablets, with their mountable, removable design, enhance operations. The seamless integration of barcode scanning, wireless connectivity, and long battery life streamlines workflows.
This Platform Ui Walkthrough Video emphasizes not just functionality but durability. The tablet's resistance to vibration and drops underscores its resilience in demanding environments. The visualization of increased worker efficiency and improved safety combined with reduced downtime, makes a compelling case for Panasonic Toughbook as the smart solution for warehouses.
What We Can Learn
Showcase smooth workflows, boosting viewer confidence in your product's ease of use.
The video for this Platform Ui Walkthrough Video grabs you from the very first second, the Power On screen. A vibrant green background is used, reminding me of that sense of always on in the digital world, a world that's always moving forward. The video then dives right into showcasing the platform's key features and benefits using a combination of animated visuals and a concise voice-over. It's a perfect example of how to use a clear, engaging approach to explain a product's functionalities and impact without overwhelming the viewer.
I'm drawn to the balance of machine automation and human action depicted in the video. This is a crucial element that shows how the platform works seamlessly with human input, allowing teams to focus on their critical tasks while ensuring uninterrupted operations. You feel the power of the platform in the way it's presented; simple yet impactful, just like the digital world it represents.
What We Can Learn
Let the platform's simplicity and power speak for itself through impactful visuals.
7. ManageEngine Animated Platform Walkthrough Video
In a world of escalating cyber threats, this ManageEngine Log360 video provides a refreshing take on cybersecurity education. We appreciate how it translates complex UEBA concepts into visually engaging and easily digestible content. The use of relatable scenarios featuring employees like Steve and Mindy immediately establishes the real-world relevance of the platform.
The sleek, 2D animation combined with the upbeat, electronic soundtrack makes it a platform UI walkthrough video that we have ever seen. The video effectively showcases how Log360 uses machine learning to detect anomalies, assign risk scores, and protect against various threats, all while maintaining a concise and focused narrative.
What We Can Learn
Visually guide users through the platform. this improves comprehension and recall.
We love the clarity in the Monte Carlo platform UI walkthrough video. It tackles the ever-present pain point of bad data, creatively visualizing its impact through a collapsing money bridge. The video highlights the frustration, lost revenue, and missed opportunities caused by data downtime, using character animations that resonate with data professionals. In the second half, we see a smooth transition showcasing Monte Carlo's data observability solution. This offers a compelling approach to ensure data reliability, promising proactive issue resolution and a deeper understanding of the data environment.
This video excels by effortlessly translating complex technical concepts into digestible visuals. The animation style is crisp and consistent, with a bold color palette amplifying the messaging. It is a strong example of how animation can enhance understanding and drive audience engagement. We all appreciate the way Monte Carlo illustrates the problem, its consequences, and the solution, creating a memorable narrative for viewers.
What We Can Learn
Create a memorable experience by focusing on the emotional impact of your platform.
The Freshdesk Contact Center video cleverly tackles a universal pain point: managing an avalanche of customer data. Its dynamic, abstract visuals grab our attention immediately, setting a playful yet professional tone. This platform video walkthrough beautifully illustrates the chaos of sifting through countless hours of call recordings.
We all experience this struggle, and Freshdesk offers a compelling solution. The animated UI demo effortlessly showcases the simplicity and power of post-call transcripts.€ The vibrant colors and smooth transitions keep us engaged as we discover how this feature streamlines information retrieval, allowing teams to be more efficient and customer-focused.
What We Can Learn
Demonstrate a smooth user experience, leading to positive user engagement.
The engaging visual metaphor of a metro map instantly clicks with us, highlighting Ad Astra's impact on student program navigation. We love the way it simplifies complex academic pathways into a clear, user-friendly system. This impactful visual, combined with the compelling narrative of optimizing resources and boosting completion rates, is what makes Ad Astra's video stand out.
Ad Astras 2D motion graphics present the solution with elegant simplicity. The video clearly resonates with higher education professionals seeking data-driven solutions. It showcases how insightful analytics can transform institutions by empowering informed decision-making, ultimately contributing to student success. This approach would work well for many other brands.
What We Can Learn
Illustrate your platform's impact with data. it boosts viewer confidence.
In a world grappling with ever-evolving cyber threats, we find Citrix Analytics for Security a reassuring shield. This platform walkthrough UI video masterfully blends sleek 2D animation with a refreshing light green color palette, instantly captivating our attention and conveying a sense of trust. The clever use of a magnifying glass to detect unauthorized access is a powerful visual metaphor, showcasing Citrix's proactive approach to security.
We love how the video seamlessly transitions from depicting common vulnerabilities to highlighting the user-friendly dashboard. This platform walkthrough UI video flawlessly demonstrates the power of Citrix to provide complete visibility into network activity, empowering IT teams to face threats head-on and optimize employee productivity.
What We Can Learn
Guide viewers intuitively through the UI, making complex processes seem easy.
In today's rapidly evolving investment landscape, ESG considerations are paramount. Clarity AI's Platform UI Walkthrough Video brilliantly showcases its solution for navigating the complexities of ESG investing. The video uses a compelling narrative and striking visuals to highlight the platform's capabilities, making complex data easily digestible.
The platform UI walkthrough cleverly demonstrates how Clarity AI empowers informed decision-making. Through intuitive visualizations and clear explanations, viewers grasp the platform's comprehensive data analysis, portfolio construction tools, and robust reporting features. This video is a superb example of how to showcase complex software in an engaging and informative manner.
What We Can Learn
Craft a clear narrative arc. viewers should feel the "aha!" moment.
Atlassian provides software solutions for teams to collaborate. This video is designed to introduce a solution for speeding up ITSM processes and delivering excellent customer and employee service experiences. It visualizes the flow of information and work between support, developers, and operations teams.
Video Design - This video uses a dynamic, futuristic, and colorful design style to illustrate the concept. It uses animated race cars and a driver's perspective to highlight the speed and efficiency that the solution delivers. The video utilizes clear and concise graphics for visuals that are relatable to all audiences. Bright, vibrant colors and sharp lines provide the video with a look and feel of a Startup Launch Promotion Video.
This video effectively communicates the goal of the solution by visualizing the flow of information and work between support, developers, and operations teams. The bright colors and fast-paced, energetic style create a positive tone for a product aimed at streamlining IT Service Management, while simultaneously emphasizing the speed and agility the solution can provide. Walkthrough Video for Onboarding is a great way to introduce this solution to new users.
CAT Remote Fleet Vision is a solution for health and operations monitoring services. The video is designed to introduce the solution and explain how it can help businesses achieve their goals, which include improving efficiency, reducing risk, and minimizing downtime.
Video Design - The video utilizes a dark color palette and graphic design elements that give it a modern look, giving off an air of sophistication. The visual style is clean and simple, displaying its technology-based nature. The graphics are modern and minimal. The video uses a dark background and highlights a user interfacing with the system, demonstrating the ease of use. The use of bright accents makes the video a great Walkthrough Video for SaaS.
The visual design of the video, combined with the narrative, is able to communicate the objective of the video. The video highlights how the solution gives users the insight to help them achieve their goals. The tone of the video is professional and informative, conveying the reliability and trust associated with the brand. The video focuses on how the solution is a powerful tool that can help businesses succeed.
We love how this Rubrik video effortlessly showcases the simplicity of its platform. The initial visual of cluttered backup job windows immediately resonates with the target audience, creating a shared sense of pain. The transition to Rubrik's sleek UI and the highlighted 90% time savings promise a much-needed solution.
The video's platform UI walkthrough showcases the intuitive design and key features of Rubrik, using vibrant, concise 2D motion graphics. The smooth transitions and upbeat music enhance the viewing experience, while the clear call to action directs viewers to explore the platform further. This video perfectly blends informative content with a visually appealing style.
What We Can Learn
Start with a problem your audience faces, then smoothly show your solution. This builds trust.
We're drawn to the smart visual language of Blend's platform walkthrough UI video, which seamlessly guides us through the complexities of modern lending. The sleek animation and consistent purple-blue color palette creates a unique and engaging experience, making it one of the best explainer videos we've ever seen.
From the iconic piggy bank rolling towards its dream home, to the smooth transitions of UI elements showcasing Blend's integrative power, the visuals are meticulously crafted. Blends message is clear: efficiency in lending, digital solutions for a seamless experience, and happy customers. This video stands as inspiration for impactful software demos.
What We Can Learn
Focus on the "aha!" moments; showcase the product's value instantly.
We admire how CLEAR crafts a compelling narrative around safety and access, showcasing the seamless integration of its Health Pass app into everyday life. The animation style, with its vibrant colors and clean lines, creates a visually engaging experience, drawing viewers into Jane's journey as she effortlessly navigates various venues.
The platform UI walkthrough video flawlessly demonstrates how the app works, highlighting key features and benefits without overwhelming the viewer. From enrollment to verification, each step is presented with clarity and precision, instilling confidence in the product's effectiveness and ease of use. We all appreciate how CLEAR emphasizes privacy and data security, addressing crucial user concerns in a concise and reassuring manner.
What We Can Learn
Clearly demonstrate each step, boosting user confidence and app downloads.
Coralink is a digital ecosystem by AUMA that is designed to help with challenges in plant operations. This video is designed to give a better understanding of the features of Coralink.
Video Design - The video uses a minimalist design style with blue, white, and grey color palettes. This creates a modern and professional aesthetic. The graphics are clean and high-quality, making this a good Platform UI Walkthrough Video. Coralink is a key element, with the hexagon design reflecting the interconnectedness of the digital ecosystem.
The visual style of the video is able to communicate the objective of the video by emphasizing the interconnectedness of the digital ecosystem. The visuals in the video are minimal and clean, creating a professional and sophisticated tone that reflects the quality of the Coralink digital ecosystem.
CMDB is a critical asset for IT operations managers. It can help companies increase business agility by automating incidents.
Video Design - The video uses a colorful animated style, which is engaging and easy to understand. Simple, clean graphics are paired with a concise script. Animation brings the concept of CMDB to life, making the content easier to follow.
Walkthrough Video Design - The use of animation and simple graphics helps communicate the complexity of CMDB and how it can be used to improve IT operations. It also emphasizes the benefits of automation. The upbeat tone highlights the potential for improving efficiency and reducing employee exhaustion.
6sense helps companies achieve predictable revenue growth by enabling marketing and sales teams to engage buyers using account-level insights. This video showcases how the product can help companies find the right accounts and engage them with the right message at the right time.
Video Design - This Walkthrough Video for Product Adoption uses simple yet engaging graphics to communicate the key benefits of the product. Clean lines, bold colors, and simple animations create a visually appealing and memorable experience for the viewer. The combination of abstract shapes, text, and icons helps capture the viewer's attention and clearly convey the company's core value proposition.
The video narrative highlights the importance of understanding the buyer journey and engaging them at the right moment. The clean and straightforward design, combined with the clear narrative and positive tone of the video, effectively communicates the value of the product in driving predictable revenue growth. The video encourages viewers to learn more about the product and schedule a demo. This approach aims to generate leads and drive business growth for the company.
Cohesity protects your most important data sources and puts data to work, allowing you to develop and release applications faster. The video is designed to communicate how Cohesity can help organizations accelerate development and testing processes.
Video Design - This video uses a simple, clean, and modern design style. The video features isometric illustrations of servers and data, with a minimalist white background. The graphics are clean and high-quality, making the information easy to understand.
The visual design of the video is very effective in communicating the objective of the video. The use of isometric illustrations with simple graphics makes the video easy to understand for a broad audience. This helps them understand the key concepts of legacy infrastructure and Cohesity's approach to data management. The video also uses a bright and engaging color palette that helps to keep viewers interested. The overall tone of the video is positive and uplifting, highlighting the benefits of Cohesity's solution.
SurveyMonkey Anywhere lets you collect survey data, online or offline. The video is designed to show how the platform allows users to gather data regardless of internet connectivity.
Video Design - The video features a simple, flat design style, using bright colors and clean lines. These elements make it a great Platform UI Walkthrough Video. The video highlights features like offline access, survey creation, and data syncing.
The video clearly communicates its objective through the use of simple animation and visuals. The tone is upbeat and positive, demonstrating that collecting data can be convenient and efficient, even in unconventional locations. The video effectively portrays the benefits of SurveyMonkey Anywhere by showcasing its key features, making it an engaging tool for users seeking to gather valuable data wherever they are.
AdHive is a social video advertising platform built on blockchain and AI technology. This video is designed to introduce the solution and its benefit to advertisers.
Video Design - This is a typical Walkthrough Video Design. It uses simple animations and graphics that are easy to understand. The video relies on color schemes that are visually appealing with a dark background and bright colors on the UI elements. It also uses basic shapes to make it more engaging and simple to grasp the idea of the product.
The video successfully demonstrates the benefit and communicates the message. The visual design uses an animated robot hand shaking a human hand to convey the message of automation and simplification. The video also uses bright colors and playful graphics to make the message of the value proposition easier to understand. The visual elements and colors are clear, simple, and easy to comprehend, which are perfect for promoting an idea like this.
This video is designed to help viewers understand the difference between a DCS and PLC, and how Siemens distributed control systems can simplify your plant.
Video Design - The video is a modern and clean design style, featuring a variety of graphics and animated elements. The animation is smooth and professional, the graphics are sharp and crisp. The video uses graphics such as a computer screen with code, an industrial setting, and a close-up of a screen to engage the viewer and drive home the key point of the video.
Walkthrough Video for User Engagement - This video is designed to be informative, concise, and engaging. It effectively uses the visual style to accomplish this goal.
Comarch offers services to businesses and consumers. This video is designed to highlight the growing demand for Internet of Things services, especially among small businesses and individual consumers.
Video Design - The video uses a modern and engaging design style, incorporating a sophisticated blue background with white lines, and small blue circles, each containing a blue graphic icon, that connect to one another and to a central circle containing the word IoT. This Walkthrough Video Design highlights the flexibility of the technology and its potential to reach a wider audience.
The video's style is consistent with Comarch's branding, emphasizing a sophisticated and futuristic approach. The animation is visually appealing and demonstrates the interconnectedness of IoT, showing its potential to disrupt traditional markets and open new opportunities for business growth and innovation. The overall tone of the video is positive and optimistic, effectively communicating Comarch's confidence in the future of IoT and its ability to create seamless solutions for a growing range of customers.
AWS Wavelength brings the power of AWS services to the edge of the 5G network, enabling customers to take full advantage of modern 5G networks. This video explains how AWS Wavelength works and its benefits.
Walkthrough Video Design - This video uses 2D animated graphics with a bright color palette and a clean, modern style. Colorful shapes, lines, simple characters, and vibrant colors add visual appeal and effectively communicate the concept of AWS Wavelength. The animated graphics are clean and engaging, enhancing the viewer's experience.
The use of a simplified visual language ensures that the key message is communicated effectively to a broad audience. The animation effectively demonstrates how AWS Wavelength brings together different sources of data to provide a complete picture of customer experience, making it an ideal video.
Google Assistant is designed with your privacy in mind. This video is designed to highlight a new feature, Guest Mode, that allows users to control the level of privacy when using smart speakers and displays.
Video Design - The video uses a simple cartoon style with vibrant colors. The characters and objects are stylized and easy to understand, making this a good Platform UI Walkthrough Video. The animation is fluid and engaging, focusing on the user experience and the benefits of Guest Mode.
The visual style of the video effectively communicates the objective of making smart devices even more private. The use of cartoon style allows for a casual tone, highlighting the ease of use of this new feature. The animation showcases the various ways people can interact with the Assistant. It emphasizes how Guest Mode allows for control over the level of privacy that the user wants.
Western Digital is a company that helps companies in the automotive industry, by providing storage solutions. This video is designed to explain the importance of storage in the automotive industry and the benefits of using Western Digital's tools and analysis methodologies.
Video Design - The video utilizes a simple, clean visual style with a focus on graphics, and simple characters. The video uses an animated infographic approach to demonstrate the process of Western Digital's analysis methodology. The graphics are of high quality and easy to understand, which makes it an effective Platform UI Walkthrough Video. The video is engaging and informative, and it effectively communicates the value of using Western Digital's tools and analysis methodologies.
The visual design of the video is highly effective in driving the video's goal. The animation of the infographic clearly and concisely shows how the analysis methodology works, and this results in an engaging and informative video. The video uses a tone that is professional, confident, and trustworthy, which is appropriate for the target audience of businesses in the automotive industry. The overall video design is very engaging, as it uses a simple but effective style that is easy to understand and relatable.
NICE WFM TTI Analytics is a software product that uses True to Interval Analytics to help businesses improve forecasted staff requirements and boost efficiency. This video is designed to explain the benefits of using the software to a potential customer.
Walkthrough Video Design - This video uses a minimalist style with a dark green background and a grid overlay. Soft pink color for text and icons contrasts well with the dark green, creating a clean and engaging visual style. The graphics are high-quality, and the animation is smooth.
Simple visual elements such as icons and animated text help to communicate the benefits of TTI Analytics in a clear and concise manner. The video is fast paced and uses various animations to keep the viewer engaged. The tone of the video is professional and informative. The video clearly demonstrates the product's ability to analyze data and provide insights that can help businesses improve their operations. This video effectively communicates the benefits of using NICE WFM TTI Analytics.
SimplyCast helps businesses grow by enabling communication with prospects around the world. The video is designed to explain how businesses can use the SimplyCast platform to connect with international prospects, without having to stay up late.
Video Design - The video uses simple graphics and illustrations to visually represent the process of using a signup form, setting a timed delay, and making an automated phone call. These graphics are clean, minimal, and visually engaging, making this an excellent Platform UI Walkthrough Video.
The video uses a clean and minimal visual style, employing simple graphics and illustrations. The use of white space and clear lines makes the video very easy to follow and understand, making the presentation more clear and understandable. The use of a light blue color scheme creates a positive and professional tone, highlighting the potential benefits of using SimplyCast. This visual style effectively communicates the main benefit of using SimplyCast: the ability to easily reach international prospects through automation. The tone of the video is straightforward and informative, making it a good choice for attracting businesses looking for solutions to international marketing challenges.
FAQ
How can a platform UI walkthrough video help showcase my product's features and benefits?
Platform UI walkthrough videos effectively demonstrate product functionality and highlight key benefits, guiding users through the interface and showcasing its value.
What are the key elements of an engaging and effective platform UI walkthrough video?
How can I determine the optimal length and style for my walkthrough video?
Video length and style should align with product complexity and target audience. Shorter videos suit simpler products; complex platforms may require longer, detailed walkthroughs.
What are the best practices for structuring a platform UI walkthrough video to highlight key functionalities?
Structure videos logically, starting with an overview and progressing step-by-step through key functionalities. Use clear headings and transitions for easy navigation.
How can I use visuals, animations, and sound to enhance the viewer's understanding and engagement?
What are the typical costs and timelines associated with producing a professional platform UI walkthrough video?
Typical costs range from $1,000 to $6,000, with timelines varying from 3 to 8 weeks depending on complexity and revisions.
How can I find and collaborate with a reputable video production team or individual?
Find reputable video production teams through industry referrals, online portfolios, and platforms like Vimeo. Close collaboration throughout the project is key.
How can I leverage existing assets and resources to streamline the video creation process?
Streamline video creation by leveraging existing UI designs, product documentation, and marketing materials, reducing production time and costs.
What are the best practices for scripting a clear and concise platform UI walkthrough video?
Focus on key functionalities and benefits when scripting. Use a conversational tone and avoid technical jargon for clarity.
How can I ensure my video is accessible to a diverse audience, including those with disabilities?
Ensure accessibility by incorporating captions, transcripts, and audio descriptions for users with disabilities.
How can I incorporate my brand's personality and messaging into the video's tone and style?
Reflect brand personality through visual style, tone of voice, and messaging for a cohesive brand experience.
What are some creative ways to visually demonstrate complex features or functionalities?
Simplify complex features using screen recordings, animations, and interactive elements.
How can I gather feedback and make revisions to my video before its final release?
Gather feedback through online platforms and client review meetings. Efficiently incorporate revisions to meet expectations.
How can I adapt successful platform UI walkthrough video examples from my industry to suit my specific product and target audience?
Analyze successful examples for structure, style, and messaging. Adapt these elements to your specific product and target audience.
How can I use the completed video to support my overall marketing efforts and drive business objectives?
Leverage the completed video across marketing channels (website, social media, email campaigns) to drive engagement, leads, and conversions.
How to plan and optimize Platform Ui Walkthrough Videos?
Emotional Resonance: "People will forget what you said, people will forget what you did, but people will never forget how you made them feel." - Maya Angelou. Advids leveraged this wisdom for a healthcare client. Their platform UI walkthrough video incorporated patient testimonials and heartwarming visuals, fostering trust and driving a 25% rise in appointment bookings.
Actionable: Evoke emotion to create memorable and impactful content.
Clear Communication: "If you can't explain it simply, you don't understand it well enough." - Albert Einstein. Advids used this principle for an e-commerce client. Their platform UI walkthrough video clearly demonstrated product features and benefits, leading to a 15% increase in sales conversions.
Actionable: Simplify complex information for better audience understanding.
Strategic Storytelling: "Marketing is no longer about the stuff that you make, but about the stories you tell." - Seth Godin. Advids embraced this for a gaming client. Their platform UI walkthrough video showcased the game's narrative and characters, resulting in a 30% boost in pre-orders.
Actionable: Craft compelling narratives to engage and captivate audiences.
Visual Appeal: "Creativity is intelligence having fun." - Albert Einstein. Advids applied this for a fashion client. Their visually stunning platform UI walkthrough video showcased the brand's aesthetic, driving a 20% increase in website traffic.
Actionable: Use visuals to enhance engagement and brand perception.
Call to Action: "The purpose of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter Drucker. Advids used this for a real estate client. Their platform UI walkthrough video included a clear call to action, prompting viewers to schedule property viewings, resulting in a 10% increase in leads.
Actionable: Guide viewers with clear calls to action to drive desired outcomes.
Why Advids for Platform Ui Walkthrough Video?
At Advids, we create compelling Platform UI Walkthrough Videos that drive results. Our blend of creative storytelling, advanced technology, and proven experience ensures your vision translates into effective and engaging animation. We've completed over 3400 successful projects for clients ranging from startups to Fortune 500 companies, including brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer. Our commitment to excellence is reflected in over 109 five-star Google reviews.
Unlocking the Potential of Platform UI Walkthrough Video:
Targeted Solutions: We craft customized Platform UI Walkthrough Videos, tailoring each project to your specific needs, brand, and target audience. From concise explainer videos to in-depth tutorials, we've produced over 320 Platform UI Walkthrough Videos. Engaging Storytelling: Our skilled animators and storytellers weave narratives that captivate viewers and clearly demonstrate the functionality and benefits of your platform's UI. Cutting-Edge Technology: We utilize the latest animation software and techniques to create visually stunning videos that leave a lasting impression.
Experience and Expertise:
12+ Years of Proven Success: With over 12 years of experience, we possess a deep understanding of what makes a Platform UI Walkthrough Video truly effective. Trusted by Industry Leaders: Our client roster includes a diverse range of industry leaders who trust us to bring their platform UIs to life through engaging animation. Client Satisfaction Guaranteed: Our 109+ five-star Google reviews speak to our dedication to client satisfaction and delivering exceptional results.
A Collaborative Approach:
Collaborative Process: We work closely with you throughout the entire process, from initial concept to final delivery, ensuring your vision is realized. Strategic Communication: Open and consistent communication is paramount. We prioritize understanding your needs, target audience, and brand identity to create impactful Platform UI Walkthrough Videos.
Ready to unlock the potential of Platform Ui Walkthrough Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.
Checkout some of the projects and work our team at Advids has been producing:
What is a Platform Ui Walkthrough Video?
A Platform UI Walkthrough Video is a digital guide that visually demonstrates how to use a specific platform or software. It's like having a friendly expert walk you through the interface, pointing out key features and functionalities. These videos can range from simple screen recordings with voiceovers to more sophisticated productions with animations and interactive elements.
Platform UI Walkthrough Videos are commonly used for onboarding new users, educating existing users about new features, or showcasing the capabilities of a platform to potential customers. They provide a more engaging and effective way to learn about a platform compared to traditional text-based tutorials or static documentation.
What do top Platform Ui Walkthrough Videos have in common?
Screen Recordings - Realistic demonstrations of the platform's interface.
Animated Explanations - Visually engaging way to illustrate complex concepts.
Interactive Elements - Encourages active participation and knowledge retention.
Onboarding Guides - Helps new users get started quickly and efficiently.
Feature Spotlights - Highlights specific features and their benefits to users.
Visual Storytelling - Creates a more engaging and memorable experience.
User-Friendly Design - Simple and intuitive interface that is easy to navigate.
Targeted Content - Tailored to specific audiences and their needs.
Call to Action - Encourages viewers to take the next step, such as signing up for a trial.
Problem-Solution Approach - Demonstrates how the platform solves real-world problems.
Success Stories - Showcases how others have benefited from using the platform.
Clear and Concise Messaging - Uses simple language and avoids technical jargon.
What makes Platform Ui Walkthrough Video effective?
A comprehensive Platform UI Walkthrough Video is a powerful tool for engaging users and driving product adoption. It's designed to make the learning process more enjoyable and effective, resulting in a more positive user experience.
Key Elements of a Successful Walkthrough Video
A successful Platform UI Walkthrough Video is driven by a clear understanding of the target audience and their needs. It uses a combination of visual elements, interactive features, and concise messaging to create engaging content that resonates with viewers.
Target Audience Understanding
Identify the target audience: Who are you creating this video for? What are their skill levels and prior knowledge of the platform?
Understand their needs: What are their goals and pain points? What information do they need to achieve their objectives?
Engaging Content Creation
Visual elements: Use clear and concise visuals to illustrate key features and functionalities. This could include screenshots, animations, or video demonstrations.
Interactive features: Incorporate interactive elements like clickable hotspots, quizzes, or polls to keep viewers engaged and actively learning.
Concise messaging: Use clear and concise language that is easy to understand. Avoid jargon and technical terms that may confuse viewers.
Methods for Creating Effective Walkthrough Videos
Several methods can be employed to create effective Platform UI Walkthrough Videos:
Clear and Concise Narrative
Storytelling: Create a compelling narrative that guides viewers through the platform's features and functionalities.
Logical flow: Organize the video in a logical order, starting with the basics and gradually introducing more complex concepts.
Call to action: End the video with a clear call to action, encouraging viewers to explore the platform further or take specific actions.
Interactive Elements
Clickable hotspots: Allow viewers to click on specific areas of the screen to learn more about particular features.
Quizzes and polls: Test viewers' understanding and provide feedback on their progress.
Interactive tutorials: Guide viewers through specific tasks and provide step-by-step instructions.
Optimization for Different Platforms
Mobile-friendly design: Ensure the video is optimized for viewing on mobile devices.
Platform-specific formats: Consider the specific requirements of different platforms, such as YouTube, Vimeo, or internal learning management systems.
Accessibility: Make the video accessible to all users, including those with disabilities, by providing captions, transcripts, and alternative formats.
Improved user engagement: Interactive and engaging content keeps viewers interested and motivated to learn.
Faster learning curve: Visual demonstrations and clear explanations accelerate the learning process.
Increased product adoption: By providing a clear understanding of the platform's features and functionalities, walkthrough videos encourage users to explore and utilize the platform.
Enhanced user satisfaction: A positive learning experience leads to greater user satisfaction and loyalty.
In conclusion, Platform UI Walkthrough Videos are a valuable tool for engaging users and driving product adoption. By understanding the target audience, creating engaging content, and employing effective methods, organizations can create walkthrough videos that enhance the user experience and contribute to the success of their platforms.
How long should your Platform Ui Walkthrough Video be?
A well-crafted Platform UI Walkthrough Video is a valuable asset for any business, but determining the ideal length can be tricky. It's important to strike a balance between providing enough information to be helpful and keeping the video concise enough to maintain viewer engagement.
The optimal length of a Platform UI Walkthrough Video is driven by its purpose and target audience. A short video might be suitable for onboarding new users, while a longer video might be necessary for explaining complex features or showcasing advanced functionalities.
Pre-Production Considerations
What is the primary goal of the video?
Who is the target audience for the video?
What are the key features or functionalities you want to highlight?
How much time are viewers likely to have available?
What is the overall tone and style of the video?
What is the budget for the video?
What are the technical specifications for the video?
How to create Platform Ui Walkthrough Videos?
Creating a Platform UI Walkthrough Video is a multi-step process that involves careful planning, production, and optimization. It's a collaborative effort that requires input from various stakeholders, including product experts, designers, and marketing professionals.
The creation process involves identifying the target audience, defining the video's purpose, and developing a clear narrative that effectively communicates the value proposition of the platform. It's essential to use a combination of visual elements, interactive features, and concise messaging to create engaging content that resonates with viewers.
Pre-Production
Define the target audience
Determine the video's purpose
Develop a clear narrative
Create a storyboard
Choose the right visuals
Select the appropriate music and sound effects
Optimize the video for different platforms
Production
Record screen recordings
Create animations and graphics
Add voiceover narration
Incorporate interactive elements
Edit and refine the video
Add branding and call to action
Optimize for different devices
Onboarding Made Easy With Video Walkthroughs
Onboarding new users onto a complex platform can be challenging. Platform UI Walkthrough Videos offer a dynamic solution by providing a visual and interactive approach to learning, making the process more engaging and effective.
Reduced Learning Curve
Walkthrough videos visually demonstrate the platform's features and functionalities, simplifying the learning process.
Instead of sifting through lengthy manuals, users can see exactly how the platform works, leading to faster adoption and increased confidence.
For example, a project management software could use a walkthrough video to show users how to create tasks, assign them to team members, and track progress, all within a few minutes.
Enhanced User Engagement
Unlike static text-based tutorials, walkthrough videos offer a dynamic and visually appealing experience.
Using animations, screen recordings, and engaging narration keeps users interested and motivated throughout the onboarding process.
This visual approach caters to different learning styles and helps users retain information more effectively.
Improved User Retention
By providing a clear understanding of the platform's value and functionality, walkthrough videos empower users to utilize it effectively.
When users can quickly grasp the platform's benefits and see how it solves their specific needs, they are more likely to become active users and stick around for the long term.
This translates to higher satisfaction and increased user retention.
Boost User Engagement and Retention with Walkthrough Videos
Clearly demonstrate how your platform solves specific customer pain points and improves their lives. Instead of simply listing features, focus on the tangible benefits users can expect. For example, a video for an e-commerce platform could show how its inventory management system saves businesses time and reduces errors.
Personalize the Experience:
Tailor video content to specific user segments, addressing their unique needs and interests. A CRM platform, for instance, could create separate walkthrough videos for sales teams, marketing teams, and customer support teams, highlighting the features most relevant to each group. This personalized approach creates a more relevant and engaging experience.
Encourage Interaction:
Incorporate interactive elements like quizzes, polls, and clickable hotspots to transform passive viewing into active participation. This enhances knowledge retention and engagement. For example, a video explaining a complex feature could include a short quiz at the end to reinforce key concepts and ensure users understand how to apply them.
Mastering the Art of Platform UI Walkthrough Videos
Product Demos
Provide a comprehensive overview of your product's key features and functionalities, highlighting its benefits and value proposition to potential customers. These are often used on Landing Pages or in sales presentations.
Software Demos
Focus on the practical applications of your software, demonstrating its ease of use, efficiency, and ability to solve specific business challenges. These are targeted towards businesses evaluating software solutions.
App Demos
Designed for mobile users, these videos guide viewers through the user interface, features, and functionalities of your app, showcasing its intuitive design and user-friendliness. They are commonly used in app store listings and marketing campaigns.
Onboarding Videos
Provide a step-by-step guide for new users, walking them through the initial setup, configuration, and essential features of your platform. These are crucial for ensuring a smooth and successful onboarding experience.
Tutorial Videos
Address specific tasks or functionalities, offering detailed instructions. These empower users to master specific aspects of your platform and are often used in knowledge bases or help centers.
Explainer Videos
Simplify complex concepts or processes related to your platform, using clear language, visuals, and examples to enhance understanding. These can be used to introduce new features or explain technical concepts in a user-friendly way.
Interactive Videos
Engage users through quizzes, polls, and clickable hotspots, transforming passive viewing into active participation, enhancing knowledge retention and engagement. These are ideal for training purposes or complex topics that require active learning.
Animated Videos
Utilize animation to create a visually appealing and engaging experience. These videos can simplify complex concepts, making them easier to understand and remember. They are often used for Explainer Videos or to introduce abstract concepts.
Screen Recording Videos
Capture a live demonstration of your platform, providing a realistic and practical view of its functionalities. These allow users to see the platform in action and understand how it works in a real-world setting.
Crafting Engaging Walkthroughs
Understand the specific needs, expectations, and technical proficiency of your target audience. Tailor the video's content, language, and style accordingly. For example, a video for beginners should use simple language and avoid technical jargon, while a video for advanced users can delve into more complex features.
Clear and Concise Messaging
Use simple, jargon-free language that is easy for your audience to understand. Avoid technical terms that may confuse or alienate viewers. Focus on conveying the core message clearly and concisely.
Visual Appeal
Employ high-quality visuals, animations, and motion graphics to create a visually engaging and memorable experience. Use visuals to illustrate key concepts and make the video more dynamic.
Interactive Elements
Incorporate interactive elements like clickable hotspots, quizzes, and polls to transform passive viewing into active participation. This enhances knowledge retention and engagement. For example, a video explaining a complex feature could include a short quiz at the end to reinforce key concepts.
Call to Action
Guide viewers towards the next step in the customer journey by including a clear and compelling call to action. Encourage them to explore your product further by visiting your website, signing up for a free trial, or contacting your sales team.
Optimize for Different Platforms
Ensure your video is optimized for various platforms and devices, including desktops, laptops, tablets, and smartphones. This ensures a seamless viewing experience across all devices and maximizes your reach.
Turn Videos into Sales Machines
Platform UI Walkthrough Videos can be powerful sales and marketing assets, effectively showcasing your product's value proposition and compelling viewers to take action.
Highlight Key Benefits: Clearly articulate how your product solves specific customer pain points, emphasizing the tangible benefits and positive outcomes they can expect. For example, instead of simply saying our software automates your workflow, show how it saves users hours each week and reduces manual errors.
Showcase Success Stories: Incorporate Testimonials from satisfied customers, highlighting the positive impact your product has had on their businesses or lives. This builds credibility and trust. For instance, a video for a marketing automation platform could feature a customer testimonial explaining how the platform helped them increase leads by a significant margin.
Include a Clear Call to Action: Guide viewers towards the next step in the customer journey, whether it's signing up for a free trial, requesting a demo, or making a purchase. Make the call to action prominent and easy to follow.
Optimize for Search Engines: Enhance your video's visibility and reach by incorporating relevant keywords in the title, description, and tags, making it easily discoverable by potential customers searching for solutions like yours.
Promote on Social Media: Leverage the power of social media by sharing your video across various platforms, expanding its reach and generating interest among your target audience. Use engaging captions and target relevant demographics to maximize your impact.
Boosting User Satisfaction with Walkthrough Videos
Conduct thorough research to understand the most common challenges and frustrations your customers face when using your platform.
Analyze customer support tickets, conduct surveys, and gather feedback to identify recurring issues.
Provide Clear Solutions:
Demonstrate how your platform directly addresses these pain points, showcasing features and functionalities that provide effective solutions.
For example, if users struggle with a specific task, create a video that shows them the easiest and most efficient way to complete it.
Offer Practical Tips and Advice:
Share helpful tips, tricks, and best practices to help users navigate your platform more effectively, reducing frustration and maximizing their experience.
For instance, a video for a design software could include tips on using keyboard shortcuts or optimizing workflows.
Provide Ongoing Support:
Create a library of videos that address specific pain points or provide step-by-step instructions for resolving common issues.
This offers users ongoing support and guidance whenever they need it.
Encourage Feedback:
Foster a customer-centric approach by encouraging viewers to provide feedback or ask questions.
This demonstrates your commitment to their satisfaction and continuous improvement.
Use feedback to refine your videos and address any remaining pain points.
Crafting Engaging Platform Walkthroughs
Use straightforward language, avoiding technical jargon, to ensure viewers of all levels can easily understand the video's message.
Focus on conveying the core value proposition and key benefits in a way that is easy to grasp.
Visual Appeal:
High-quality visuals, including screen recordings, animations, and graphics, not only make the video more engaging but also help to illustrate complex concepts more effectively.
Use visuals to break up text and keep viewers interested.
Interactive Elements:
Incorporating interactive elements, such as quizzes or clickable hotspots, can transform a passive viewing experience into an active learning opportunity, boosting engagement and knowledge retention.
For example, a quiz at the end of a video can reinforce key concepts and test user understanding.
Call to Action:
A Clear Call to Action at the end of the video, such as prompting viewers to sign up for a free trial or visit a specific page for more information, can significantly increase conversion rates.
Make the call to action prominent and easy to follow.
Optimize for Different Platforms:
Ensure the video is optimized for viewing on various devices, including desktops, laptops, tablets, and smartphones, to reach the widest possible audience.
This ensures a seamless viewing experience regardless of the device being used.
Provide Ongoing Support:
Consider creating a series of videos that address different aspects of the platform or specific use cases, providing users with a comprehensive resource they can refer back to as needed.
This creates a valuable knowledge base that supports users throughout their journey with your platform.
Measure Your Walkthrough Video's Success
Measuring the success of your Platform UI Walkthrough Video is crucial for understanding its impact and identifying areas for improvement.
View Completion Rate: This metric reveals the percentage of viewers who watch the entire video, indicating how engaging and informative the content is. A high completion rate suggests that viewers find the video valuable and are likely to retain the information presented. You can track this metric using Video Analytics platforms like YouTube Analytics or Vimeo.
Click-Through Rate: If your video includes a call to action, such as a link to your website or a prompt to sign up for a free trial, tracking the click-through rate will show how effective the video is at driving conversions. This metric can be tracked using URL shorteners with analytics capabilities or by setting up event tracking in your website analytics platform.
Lead Generation: For videos used in marketing or sales funnels, tracking the number of leads generated directly from the video can demonstrate its effectiveness in attracting potential customers. You can track this by using dedicated landing pages for your video campaigns and integrating them with your CRM or marketing automation platform.
Customer Satisfaction: Gathering feedback from viewers through surveys or comments can provide valuable insights into their satisfaction with the video and identify areas for improvement. You can include a short survey at the end of the video or encourage viewers to leave comments and feedback on the platform where the video is hosted.
User Adoption: Ultimately, the success of a Platform UI Walkthrough Video often lies in its ability to drive product adoption. Tracking the number of users who sign up for your platform or start using specific features after watching the video can demonstrate its impact on user behavior. You can track this by analyzing user data and correlating it with video views and engagement metrics.
Boost Support, Cut Costs with Video Tutorials
Platform UI Walkthrough Videos can be a strategic investment for businesses looking to optimize their customer support operations and reduce costs.
Self-Service Resources: By creating a comprehensive library of walkthrough videos addressing frequently asked questions, common issues, and specific product features, businesses can empower users to find answers and solutions independently, reducing the volume of support tickets. This library can be hosted on your website's help center or knowledge base.
Reduced Support Ticket Volume: When users have easy access to clear and concise video tutorials, they are less likely to contact customer support for assistance with basic tasks or troubleshooting common problems. This frees up your support team to focus on more complex issues.
Improved First Contact Resolution: Walkthrough videos can equip customer support agents with the knowledge and resources to resolve issues more effectively during the initial interaction, reducing the need for follow-up calls or emails. Agents can share relevant videos with customers during support interactions to provide visual guidance.
Enhanced Customer Satisfaction: Providing quick and easy access to helpful video tutorials can significantly improve customer satisfaction by empowering them to find solutions independently and reducing the frustration often associated with contacting customer support. This can lead to increased customer loyalty and positive word-of-mouth referrals.
Reduced Training Costs: Walkthrough videos can supplement or even replace traditional in-person training sessions for new users or employees, reducing the need for costly and time-consuming training programs. This is particularly beneficial for businesses with remote teams or a large user base.
Crafting Compelling Walkthrough Stories
Introducing relatable characters facing common challenges that your platform solves can create an Emotional Connection with viewers and make the video more engaging. For example, a video for a project management tool could feature a character struggling to keep their team organized and on track.
Clear Problem and Solution:
The storyline should clearly establish a problem that your target audience faces and then showcase how your platform provides an effective solution, highlighting the benefits and value it offers. The problem should be relatable and the solution should be presented as a clear and compelling answer.
Step-by-Step Process:
Guide viewers through a logical and easy-to-follow process, demonstrating how to use your platform effectively to achieve specific goals or solve particular problems. Break down complex tasks into smaller, manageable steps that are easy to understand and follow.
Visual Appeal:
Use high-quality visuals, animations, and motion graphics to bring the storyline to life and make the video more visually appealing and engaging. Visuals can help to illustrate key concepts and keep viewers interested.
Call to Action:
Conclude the storyline with a clear call to action, encouraging viewers to take the next step, such as signing up for a free trial, exploring your website, or contacting your sales team. The call to action should be relevant to the storyline and easy to follow.
How platform UI walkthrough video examples are curated?
We dove deep into platform UI walkthrough videos, curating an insightful resource guided by an 8-parameter framework:
Our 8-Parameter Curation Framework
1.Relevance Authentic platform UI walkthrough videos showcasing real-world applications. 2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration. 3.Engagement Analyzing audience response, information design, 10-second litmus test. 4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals. 5.Narrative Structure Assessing storyline clarity, flow, message effectiveness. 6.Call to Action Examining call to action strength, clarity, and relevance to platform-specific tasks. 7.Brand Alignment Determining video alignment with brand message, identity, and platform integration. 8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.
A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.
Updated October 12th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:
0.32% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.
Advids Source: Advids/Youtube, platform UI walkthrough video examples 2024, n=9500 videos within duration <3 minutes, across industries.
Author & Editor Bio
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.
His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.
An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.
