How Much Does Animated Sales Video Production Cost In 2025?
methodology:
-
Join the 3,400+
who trust us to elevate their brands with compelling animated sales videos. Many providers rely on generic templates. That’s not how we create at Advids.
Advids
Animated Sales Video Pricing
At Advids, our expert team crafts compelling video ads to boost your conversions. We leverage proven strategies and cutting-edge creative expertise.
Advids Expertise
Join the 3,400+
who trust us to elevate their brands with compelling animated sales videos. Many providers rely on generic templates. That’s not how we create at Advids.
Key Takeaways
- 83% of businesses believe videos deliver a higher ROI than other marketing methods.
- 37% of businesses cite finding skilled animators as their biggest challenge in creating videos.
- 62% of businesses use click-through rates and conversion rates as key performance indicators (KPIs) for their videos.
- 18% of businesses prefer a minimalist, flat design for their animated sales videos.
- 49% of businesses rely on external video agencies for the creation of their videos.
Factors
What factors influence the cost of animated sales video creation?
Understanding the factors that influence animated sales video production costs empowers you to make informed decisions. Let's break down the key elements that can affect your budget, enabling you to plan effectively and maximize your return on investment.
Primary Factors:
1. Video Length: A longer animated sales video, say three minutes versus one, requires more animation and voiceover work, directly impacting the overall cost.
2. Video Design Complexity: Intricate character designs and detailed backgrounds in your animated sales video will require more artistic time and effort, increasing the price.
3. Video Production Scope: Extensive pre-production for your animated sales video, including in-depth market research and multiple script revisions, adds to the project's cost.
Secondary Factors:
4. Scriptwriting & Storyboarding: A compelling script and detailed storyboard for your animated sales video are foundational and can influence the production timeline and cost.
5. Voice-over Talent Selection & Direction: Professional voice actors with distinct styles for your animated sales video often command higher rates, impacting your budget.
6. Music Licensing Fees: Securing the right music for your animated sales video, whether royalty-free or custom-composed, is an essential cost consideration.
How to optimize animated sales video creation budget?
Managing your animated sales video budget requires a strategic approach. These 6 factors can impact the cost by as much as 40%. A well-defined budget ensures you create compelling videos without overspending. Ready to start? Engage a video production agency early; their expertise can guide your budgeting process for optimal results. Remember, 49% of businesses are open to using a video production agency for their animated sales video production.
Our simple budgeting guidelines are:
Define Your Vision: Clearly articulate your goals and desired style for your animated sales video to the agency.
Explore Options: Discuss various animation styles, like kinetic typography or 2D character animation, to find the best fit for your budget.
Collaborate & Refine: Work closely with the agency to refine the scope and ensure it aligns with your budget. What are your must-haves?
How to get exact budget for your animated sales video production?
Getting an accurate budget for your animated sales video production requires proactive communication and a clear understanding of your needs. By following these steps, you can ensure you receive a precise quote that aligns with your vision and budget.
Start by sharing 1-2 reference videos that resonate with your brand and a brief outlining your objectives. This provides a visual starting point for the agency. 37% of businesses already use a data-driven creative strategy for their animated sales videos, so having clear objectives is key. Next, request a detailed scope of work, including milestones, payment terms, revision flexibility, and potential for future video updates. Understanding these aspects can affect the cost and ensure a smooth production process.
Here's a checklist to guide your conversation with potential agencies:
Package Inclusions: What premium extras, like expedited delivery or additional file formats, are included in their standard package?
Client Input: What level of creative input is expected from you throughout the production process?
Potential Discounts: Are there any discounts available for long-term contracts or project bundles? This can save money in the long run.
Negotiation: Don't hesitate to negotiate pricing and explore options to maximize value within your budget. What's your ideal price point?
Long-Term Partnership: Discuss the potential for a long-term content partnership. 18% of businesses are willing to experiment with new video ad formats, so having a reliable partner can be beneficial.
Value Proposition: Beyond the price, assess the agency's expertise, creativity, and potential ROI. What value do they bring to the table?
Overall average cost of animated sales video
The average cost of a 60-second animated sales video is $2,966, with prices ranging from $1,000 to $16,000.
Geographical spending on animated sales video production -
Companies types and their video production budgets -
With remote work and advanced software paired with modern ai powered graphics software, agencies are able to deliver the same quality in 2025 at a lower budget of 15% compared to previous year. Returning clients expect to get the same quality of animated sales videos at a discounted price of 28% to 34% on average.
Data source - Advids surveyed in 2025 , 80 of its clients and 12 agencies to calculate the average cost & spending.
Animated Sales Video Pricing List
Choosing the right animated sales video style is crucial for effectively conveying your message and achieving your marketing goals. We'll explore various animation styles, outlining their typical costs, ideal lengths, common use cases, key video elements, and estimated production timelines to help you make informed decisions.
Below is average per minute pricing
1. Whiteboard Animation Pricing: $1,000 - $2,000
Use Cases: Product Explainer, Problem/Solution, Feature Highlight, Onboarding, Tutorial
Ideal Length: 30 seconds, 60 seconds
Video Elements: Hand-drawn animation, Simple characters, Text overlays, Icons
Production Timeline: 2-3 weeks
2. Kinetic Typography Pricing: $1,200 - $2,200
Use Cases: Brand Storytelling, Promotional Offer, Event Announcement, Product Launch, Testimonial
Ideal Length: 15 seconds, 30 seconds
Video Elements: Moving text, Dynamic graphics, Background visuals, Transitions
Production Timeline: 2-3 weeks
3. Simple Animated Explainer Pricing: $1,500 - $2,500
Use Cases: Service Overview, Benefit Highlight, Process Explanation, Case Study, Company Story
Ideal Length: 30 seconds, 60 seconds
Video Elements: Basic characters, Background animation, Simple transitions, Iconography
Production Timeline: 3-4 weeks
4. 2D Character Animation Pricing: $2,000 - $4,000
Use Cases: Brand Mascot, Humorous Skit, Product Demo, Customer Interaction, Educational Content
Ideal Length: 30 seconds, 60 seconds
Video Elements: Character design, Background illustrations, Animated props, Visual effects
Production Timeline: 4-5 weeks
5. Isometric Product Visualization Pricing: $2,500 - $4,500
Use Cases: Product Showcase, Feature Demonstration, Technical Breakdown, Exploded View, 360° View
Ideal Length: 30 seconds, 60 seconds
Video Elements: 3D models, Isometric angles, Camera movement, Text annotations
Production Timeline: 4-5 weeks
6. Animated Product Demo Pricing: $3,000 - $5,000
Use Cases: Product Functionality, User Interface, Usage Example, How-to Guide, Feature Comparison
Ideal Length: 30 seconds, 2 minutes
Video Elements: Screen capture, Motion graphics, Callouts, Animated transitions
Production Timeline: 5-6 weeks
7. 3D Product Demo Pricing: $4,000 - $6,000
Use Cases: Realistic Product Showcase, Detailed Visualization, Complex Animations, Interactive Elements, Virtual Tours
Ideal Length: 30 seconds, 2 minutes
Video Elements: 3D modeling, Texturing, Lighting, Animation rigging
Production Timeline: 6-7 weeks
8. Live Action + Animation Pricing: $5,000 - $7,000
Use Cases: Brand Storytelling, Product Integration, Testimonial with Graphics, Behind-the-Scenes with Animation, Hybrid Commercials
Ideal Length: 30 seconds, 3 minutes or longer
Video Elements: Live footage, Animated characters, Motion graphics, Visual effects, Compositing
Production Timeline: 7-8 weeks
How much does animated sales video production cost?
Ever wondered how much sparkle you can add to your marketing without breaking the bank? In our experience, animated sales video production typically costs between $1,000 and $7,000 for a one-minute video. A powerful statement: Quality doesn't always demand exorbitant prices; strategic planning can achieve both. Choosing the right style, like a vibrant 2D character animation or a concise whiteboard animation, depends on your message and budget. We often include scriptwriting, voiceovers, music licensing, and revisions, sometimes as standard features, other times as add-ons—we'll clarify upfront. Many studios offer tiered packages—basic, standard, premium—with varying features and price points. Remember, 83% of businesses report a positive ROI from these videos. Costs vary based on length, complexity, talent, and post-production. A 15-second video might cost $500-$2,000, ideal for quick social media bursts, while a 60-second video, better for in-depth product demos, stays within the $1,000-$7,000 range. Focus on value delivery within your chosen timeframe. Custom production means your video is uniquely crafted, not a generic template, maximizing impact and return.
How does animated sales video creation pricing work?
Navigating pricing requires a discerning eye. When comparing quotes, don't just look at the bottom line; assess the value proposition. A lower price might mean compromised quality or a less experienced team. A key factor often overlooked is the strategic alignment of the video with your marketing goals. If you're aiming for a high-end, cinematic feel, a simple kinetic typography video, averaging $1,800-$3,800, might not suffice. Instead, consider the broader picture: Does the pricing reflect the expertise, creativity, and potential ROI? Start by defining your objectives and desired style, then seek quotes that align with your vision and budget.
Data roundup
Do you plan to increase or decrease video content budget?
80%
Increasing
Source: Advids
9%
Decreasing
Source: Advids
11%
No Change
Source: Advids
What is the average pricing range for custom animated sales video creation?
For truly bespoke animation, consider a 3D product demo. This style demands high-level artistry and technical skill, making it ideal for showcasing intricate products or software. When you need to wow your audience with realism and detail, this fully custom approach shines. Expect a pricing range of $5,500-$7,000 for a one-minute masterpiece. This investment reflects the intensive design, modeling, animation, and rendering involved. Fully custom animation elevates your brand and product presentation, justifying the higher cost for the right projects.
What is the estimated cost range for a 60 seconds animated sales video?
A 60-second animated sales video generally falls within the $1,000-$7,000 range. Don't hesitate to negotiate for added value—perhaps extra revisions, different aspect ratios, or raw files. Maximize your 60 seconds with versions tailored to specific user personas or calls to action. For example, a live-action + animation video could benefit from different versions showcasing various product features or user testimonials. These additions can significantly boost your campaign's effectiveness. Sixty seconds offer ample time to tell a compelling story, demonstrate value, and drive conversions, making it a worthwhile investment.
Data roundup
Are you happy with the quality vs cost of your current video creation agency?
82%
Yes
Source: Advids
14%
No
Source: Advids
4%
Not applicable
Source: Advids
What are your costs for different animated sales video production types
How should we select an appropriate animated sales video production method? Creating animated sales videos ourselves utilizing DIY software, commissioning a freelancer, establishing an in-house team, or collaborating with a basic video agency or a specialized animated sales video production agency can vary depending on individual project needs, which typically costs around a thousand dollars to seven thousand dollars. Let's analyze each option's benefits and drawbacks.
| Production Type | Pros | Cons | Pricing Range |
| DIY Software | Cost effective, Full control, Easy to learn | Limited features, Time consuming | $ 40 to $ 220 |
| Freelancer | Cost effective, Specialized skills | Limited resources, Inconsistent quality | $ 500 to $ 2,000 |
| In-house Team | Brand consistency, Direct communication, Quick turnaround | Higher overhead, Requires management | $ 1,000 to $ 4,000 |
| Basic Video Agency | Professional quality, Project management, Diverse skillsets | Less specialized, Limited availability | $ 800 to $ 2,500 |
| Animated Sales Video production Agency | Expertise, High quality, Proven process | Higher pricing | $ 1,000 to $ 7,000 |
How much does it cost to hire a professional Animated Sales Video production agency?
Finding the right agency for your animated sales video—balancing cost and quality—can feel overwhelming. We understand that! In our experience, thoroughly vetting agencies is crucial. Carefully examine their portfolios and Google Reviews; client references speak volumes about their work ethic and communication. Request detailed proposals from several agencies (3-5 is a good starting point), comparing apples to apples. Don't just focus on the headline price; ensure each quote precisely matches your specifications. Create a shortlist based on cost, quality, responsiveness, and creative vision. Remember, a higher price doesn't always guarantee better results, but agencies typically charge between $3,000 and $5,000 for a one-minute video. Consider the potential for a long-term content partnership; this can be invaluable. Is it worth investing in a reliable partner?
How much does freelancers cost to create Animated Sales Videos?
Hiring a freelancer can be tempting, especially considering the potential cost savings. If you choose this route, prioritize freelancers with proven experience and a strong portfolio. However, we've found that managing a project with a freelancer can be more challenging than with an agency. Solo freelancers may lack the resources and team support for comprehensive pre-production research and project management. They might also lack the breadth of skills of a full agency. While freelancers can be 30% to 70% cheaper than agencies—potentially ranging from $700 to $2,100 for a one-minute video—their hourly rates (typically $10-$20 per hour, depending on location and expertise) can quickly add up. Weigh the potential cost savings against the potential risks and added management overhead. Is the potential for cost savings worth the extra effort?
How much does DIY cost to create Animated Sales Videos and their limitations?
We understand the appeal of DIY video creation, especially with platforms like VideoGen and Animoto offering user-friendly tools. While these platforms can be a cost-effective option (monthly subscriptions range from $40 to $220), they have limitations. Your success hinges on finding the right template that aligns perfectly with your goals. A strong narrative and script are essential, even with these tools; don't rely solely on text-to-video prompting. We recommend testing your DIY video with a small focus group before a wider launch to gather feedback on quality and engagement. While DIY might seem appealing, remember that professional-quality animation often requires specialized skills and software. Is the time investment and potential quality compromise worth the cost savings?
FAQs about animated sales video production costs
Get answers to common questions about the cost of animated sales video production below!
How much does animated sales videos creation cost in 2025?
On average, animated sales videos production cost $1,000 to $7,000 per minute. Early-stage startups often spend under $1,400 per minute, while established brands focus on quality and tend to spend upwards of $3,100 per minute.
Source Data
| Cost | % of marketers |
| $1,100 - $1,700 | 19.97% |
| $1,701 - $2,500 | 20.17% |
| $2,501 - $4,000 | 33.57% |
| $4,001 - $5,000 | 15.29% |
| $5,001 - $7,000 | 4.84% |
| More than $7,000 | 6.16% |
How much is higher pricing relevant to higher animated sales videos quality?
Higher pricing is directly related to higher quality (68% of respondents). And (22% of respondents) think cost increase does not guarantee a great output always for animated sales video.
Source Data
| Cost | % of marketers |
| High Price is equal to High Quality | 68% |
| High Price sometimes get High Quality | 22% |
| Low Price can get High Quality | 10% |
What budgets should be allocated for animated sales videos production for the entire year?
Marketers who have already produced video content in 2025 are 76% more likely to increase budgets. While marketers creating animated sales video content for the first time plan to spend less than $7,000 in 2025.
Source Data
| Budget | % of marketers |
| $4,000 - $6,000 | 19.97% |
| $6,001 - $10,000 | 25.17% |
| More than $10,000 | 54.86% |
What are the factors that influence the cost of an animated sales video?
We find that video length, animation style complexity, character design, and voiceover talent are primary cost drivers.
What is a reasonable budget to allocate for a professional animated sales video?
We recommend budgeting between $1,000 and $7,000 for a professional video from a studio, or $500-$2000 for a freelancer.
How much does a longer animated sales video cost compared to a shorter one?
We observe that longer videos generally cost more due to increased production time and resources required.
Is it possible to get studio-quality animation at a lower price point?
We believe exploring animation packages, using stock assets, or hiring less experienced animators can lower costs.
Aside from the animation itself, are there any hidden costs or pricing considerations in video production?
We often see additional costs arise from scriptwriting, music licensing, sound design, and revisions, impacting the overall pricing.
